LISTING WITH HGC Where Luxury Lives In The Bahamas
our LEGACY H.G. Christie Ltd. (HGC) is the oldest, largest and most respected real estate firm in The Bahamas.
Founded
in 1922, HGC is the exclusive Bahamas affiliate of the prestigious Christie’s International Real Estate (CIRE) network.
Today, HGC has 10 offices throughout The
Bahamas’ island archipelago and offers an incomparable selection of property listings. HGC’s success over the years has led to a high net worth client list and a range of accolades and awards. HGC continues to drive its legacy forward and combines extensive experience and local market knowledge with proven marketing techniques to achieve client goals. 2024 finds HGC celebrating over 100 years of excellence and 25 years as a member of CIRE. With admirable core values and commitments in place, and an affiliation with top real estate brokers worldwide, HGC has become “The Trusted Authority in Luxury Bahamas Real Estate”.
a peak INSIDE HGC • Founded in 1922 by Sir Harold G. Christie, KT, CBE. • Developer of The Bahamas’ most celebrated high-end real estate communities including Lyford Cay in New Providence, Windermere Island in Eleuthera, Great Harbour Cay in the Berry Islands, as well as Hawk’s Nest and Pigeon Cay in Cat Island. • The exclusive Bahamas affiliate of Christie’s International Real Estate. • The #1 selling real estate company in The Bahamas. • Hundreds of thousands of new website visits annually to HGC.com • Offices in Port Lucaya, Grand Bahama; Elbow Cay and Marsh Harbour, Abaco; Governor’s Harbour and Harbour Island, Eleuthera; George Town, Exuma; Hamilton’s, Long Island; as well as its flagship office in central Nassau and locations at Old Fort Bay Town Centre on Windsor Field Road and Lyford Cay Shopping Plaza on Western Road, New Providence. • Representatives in Green Turtle Cay and Winding Bay, Abaco; Spanish Wells, Eleuthera; Bimini; Cat Island; and San Salvador.
our PROMISE At HGC | CIRE, it is our mission to provide a comprehensive network of professional and knowledgeable estate agents as well as dedicated support staff throughout the Islands of The Bahamas. The HGC Team is imbued with the passion to provide the highest quality service through integrity, high ethics and trust. HGC performs in-depth regional research to identify comparative properties to help determine the best market price and position for an effective, results-driven approach. Emphasis is placed on incomparable service through our elite marketing suites, local connections and global network. This includes high-res photography, video production, interactive and social media platforms, listing on all the major online websites, handling all viewings, offers, price negotiations and seeing the sale through to completion.
our HGC TEAM • Comprises over 50 Estate Agents and 4 Appraisers. • Delivers fine client experience and successful property sales transactions. • Provides experienced price negotiators. • Offers expertise in dealing with buyers and sellers of luxury properties. • Ensures close contact with the seller at every point along the way. • Commits to our existing sellers. • Acts on the sellers behalf while showing and in negotiations. • Embraces an attitude of “the property must sell”. • Involves the seller in key marketing decisions. • Communicates feedback and reviews to the seller. • Advises the seller of incoming offers on a timely basis.
our PLAN HGC is committed to connecting suitable buyers and sellers as quickly as possible and at the highest realistic price in today’s market. To fully expose luxury properties to the market, HGC recommends a listing period of 12 months. Pricing your property competitively from the start will generate the most activity. A property generates the most interest when it first goes on the market. Starting too high and dropping the price misses the excitement of potential buyers. • Price it right the first time. • Keep your home show ready. • Be flexible with showing dates, times, and notice.
what to EXPECT The HGC Team provides expert knowledge and support to help navigate every step of the selling process. We’ve outlined the steps that occur when you put your property on the market. • Signing of the Bahamas MLS Agreement to List and Market Property. • Preparation of your Home for Sale. • Scheduling Hi-Res Photos, Drones, Video and Matterport. • Digital Marketing including HGC.com, Bahamas MLS and promotion on premier partner web sites. • Promotion on Social Media Platforms. • Creation of Custom Property Brochures. • Property Video featured on main page of HGC.com, embedded in the web listing, added on HGC’s Vimeo and YouTube channels and promoted on social media. • Open House Event. • Exposure to Christie’s International Real Estate’s network of 138 global affiliates and 1,350 offices in 47 countries.
our MARKETING SERVICES Luxury properties demand sophisticated marketing programs and HGC | CIRE delivers just that. Our marketing initiatives attract and engage distinguished home buyers, affluent investors, and renowned business leaders, while generating maximum interest and exposure, and enhancing the value our clients receive. Our campaigns achieve results across diverse venues and approaches, including traditional print and digital collateral and advertising, social media and press coverage, highprofile events, and market-leading industry research. Reserved for exclusive homes in the market, properties enrolled in our Bespoke Marketing program with CIRE benefit
from
high-impact
and
tailored
marketing
opportunities that reach Christie’s high-net worth clients and qualified potential buyers around the world.
#1 IN BAHAMAS REAL ESTATE No One Sells More Than HGC
1,600 PROPERTIES SOLD IN THE LAST FIVE YEARS
264
PROPERTIES SOLD OVER $1 MILLION IN THE LAST FIVE YEARS
20
PROPERTIES SOLD OVER $10 MILLION IN THE LAST FIVE YEARS
20
PRIVATE ISLANDS SOLD IN THE LAST FIVE YEARS
high-res PHOTOS & DRONES First impressions count! Real Estate Photography and Drones are some of the most important elements to selling your property today. High-res photos enhance the marketability of your home and showcase special features. Providing a view from above, drones are the best way to feature homes, vacant land, surrounding areas, as well as proximity to amenities and the entire neighbourhood.
video PROMOTIONS HGC leverages cutting-edge technology and produces a host of professional and custom produced 4K videos that help get your property found and sold quicker. Our impressive Listing Videos & Slideshows help your property shine and stand out from the rest. Drone Videos give buyers a bird’s-eye view with a true representation of what the property features, as well as awe-inspiring videos.
virtual 3D TOURS Bring your property to life and create a unique interactive experience with: • Schematic floorplans that help buyers visualize the space and provide room dimensions giving viewers a better perception of the space layout. • Dollhouse Views providing visitors with a quick and holistic overview of the space while offering a view of each floor. • Virtual Reality allows visitors to walk anywhere in the space and experience immersive 360 degree views, making them feel like they are really there.
online LISTING SYNDICATIONS HGC distributes listings to award winning websites, plus several other affiliate sites of Christie’s International Real Estate including Financial Times, The Wall Street Journal, JamesEdition, Mansion Global, Barron’s, MarketWatch and many more. We ensure maximum online exposure impossible to reach by the competition via datafeeds across The Bahamas, USA, Europe, and Asia.
print SERVICES Properties advertised under the HGC | Christie’s International Real Estate name benefit from unrivaled exposure and association with a well-known and admired brand. We create a number of publications in which your property can be featured, including custom property brochures. HGC’s annual magazine and bi-annual What’s For Sale Flyers showcase real estate opportunities throughout The Bahamas, making their way to HGC offices, local hotels, airports and businesses, plus affiliate brokers and clients worldwide in print and digital editions.
advertising STRATEGIES Our print and digital advertising initiatives are tailored to connect with home buyers and real estate investors through placement in local newspapers including The Tribune, as well as leading publications globally. Our affiliation with Christie’s International Real Estate allows properties in our portfolio to be routinely chosen by influential publications in editorial features, lifestyle pieces and property roundups.
digital PROMOTIONS Our website at HGC.com showcases luxury homes, condos, private islands and beachfront properties across The Bahamas, as well as fine property listings of our affiliates around the world. Ninety thousand unique visitors are reached monthly through sophisticated marketing campaigns. Our HGC blog provides real estate tips, a cultural trip of our islands, and highlights exclusive properties. We engage users on Facebook, Twitter, Instagram, LinkedIn, Pinterest and Google Ads to promote your property to target audiences. We reach more than 39,000 clients and prospects with our monthly Bahamas Real Estate Review e-newsletter highlighting some of the most beautiful and iconic properties in our portfolio.
our CONCLUSION We trust this proposal expresses our commitment to the sale of your property. Our HGC Team would like to assure you that we will apply our best standards toward achieving the highest results on your behalf and making this sale process as seamless as possible. We are extremely excited about the prospect of working with you on the sale of this property, and are confident that the expertise and passion of our team of brokers, agents and staff, together with our unparalleled track record, will provide you with the highest possible financial return. Any successful real estate sale involves an ongoing and open dialogue, and we look forward to further discussing our ideas with you.
HGChristie Ltd. 10 Offices
• HGChristie Office Locations
50+ Agents
• HGChristie Representative Locations
4 Appraisers
NASSAU (Head Office)
ELEUTHERA
P.O. Box N-8164
P.O. Box EL-25148
Millar’s Court
Governors Harbour
East & Shirley Streets
T 242 332 3404
T 242 322 1041 Spanish Wells Old Fort Bay Town Centre
T 242 422 9070
Windsor Field Road T 242 327 7407
Harbour Island T 242 333 2278
Lyford Cay Plaza Western Road
EXUMA
T 242 362 7713
P.O. Box EX-29122 George Town
GRAND BAHAMA
T 242 336 2274
P.O. Box F-42473 Port Lucaya Marketplace
LONG ISLAND
T 242 351 8501
Hamilton’s T 242 337 1555
ABACO P.O. Box AB-20106
BIMINI
A & K Plaza
T 242 473 8955
Queen Elizabeth Drive Marsh Harbour
CAT ISLAND
T 242 367 5454
T 242 474 2679
Wee House
SAN SALVADOR
Bay Street
T 242 452 0132
Hope Town T 242 366 0700 The Abaco Club on Winding Bay T 242 577 3822 Green Turtle Cay T 242 826 0477
SALES@HGC.COM | HGC.COM