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the party going SALTY DOG CAFÉ SPREADS HOLIDAY CHEER BY TIM WOOD
You will be hard-pressed to find a group of people more into the holidays than the folks at the Salty Dog Café. Some might say it’s an extended party celebration that the fishing fleet has survived and endured another hurricane season. And while that is certainly worth feting, Salty Dog marketing manager Brittany Jackett said the festive mood around South Beach and the entire Salty Dog family is all about the child in their adult leaders coming out to play. The only question is who is the bigger kid among the Salty Dog Crew. “We’ve always made a big deal of the holidays. In 2020 we thought folks might appreciate a little bit more holiday spirit. We are continuing with the same line of thinking for 2021.” Jackett said. Live music junkies get a little sad this time of year, as the daily music at Salty Dog comes to a close at the end of October. But not to fret: Jackett said there will still be live music on weekends (weather permitting) through the winter, with pop-up events likely creating even more melodies on the beach.
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But make no mistake: the North Pole comes south even before the turkey leftovers have been cleaned out of the fridge. The night before Thanksgiving is the Salty Dog’s annual homecoming event. There will be a Lowcountry boil from 5 to 8 p.m. with live music and a feast for $10 a plate. And 100 percent of the proceeds from the meal go to the Deep Well Project, a charity founded in 1973 to dig wells and provide clean, safe water for the Hilton Head Island community. The mission has expanded since to address food, livable housing, rent and utilities, furniture and children’s programs for the underserved of the island. This time of year, the Project turns its attention to Christmas with the Santa Shop, which gives parents the choice of how they want to surprise over 900 Lowcountry kids. “It’s just an amazing charity that we are so honored to spotlight with our homecoming and our can drive,” Jackett said. For every cup or bowl of soup ordered at the Cafe in November, the company will donate a can of food to Deep Well.