Holistic Therapist Magazine issue 36

Page 14

BUSINESS

Client comfort

THE SWEET SMELL OF

SECURITY

and success

Elizabeth Ashley shares how using scent can make your clients feel at ease and add to your profits…

M

Aromatherapy is the use of smell alone. With that in mind, one could use chocolate, coffee or flowers in the absence of oils as long as one recognises the medicine derives from the

OST holistic therapists

of security and wellness to your surroundings.

understand that they need

Essential oils tap into places of the mind you

to put their clients at ease

never even knew existed and bring about a

and create an ambience in

glorious sense of pampered calm.

individual’s response to smells.

Aromatherapy and the mind The mind has a unique

their practice rooms that

relationship with

why so few practice rooms are painted in red or

Aromatherapy 101

neon shades and why we use warm blankets

Let’s start at the basics.

enter the body via two

and heated couches.

In its classical sense,

fosters a sense of safety and relaxation. That’s

fragrance. Molecules routes– up the nose

Now, thanks to COVID-19, the sumptuous

aromatherapy uses

and to a lesser degree in the air we breathe in

furnishings have been stripped out and visors

concentrated plant

through the mouth. These go to different places.

and masks take their place making it impossible

essences to bring

The latter heads to the lungs to be defused through

to forget that danger is never too far away. So,

about changes in the emotional, mental and

the capillaries supplying the lungs and the tiny

how do we ensure our clients feel safe, but also

physical bodies. Over time, the term has become

constituents find their way along the circulatory

nurtured and cosseted in these challenging times?

somewhat debased to encompass any use of

system, touching all the places that need them

essential oils. Strictly speaking, using them

(every oil touches a different place) and then they

topically is the domain of essential oil therapy.

head on up, through the blood to the brain.

I thought I would share some tricks of the aromatic trade to help bring a renewed sense

14

holistic therapist 2020

holistictherapistmagazine.com


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New titles that deserve a closer look

6min
pages 74-75

beauty brand

6min
pages 72-73

life path

11min
pages 62-65

latest research

5min
pages 50-51

Vitamin D

5min
pages 48-49

Our roundup of the latest research

7min
pages 66-71

Gateways to the Soul

9min
pages 58-61

on training and trends

5min
pages 46-47

Discover more about mitigating electromagnetic radiation

6min
pages 44-45

Because sometimes you need a little treat

3min
page 43

and forward to the future

8min
pages 34-37

Jason Firmager’s round up of products on tests

3min
page 33

and reviews to build your practice

3min
page 32

restrictions, holistic therapy is a broad church

7min
pages 38-40

Find out how to make this social media platform work for your business

3min
page 41

Magda Lorynska on how to be the best therapist you can be

2min
pages 28-29

Oooh! That’s new

2min
page 42

of clients

6min
pages 26-27

help you thrive

2min
page 19

Elizabeth Ashley gets you started

6min
pages 16-18

Kathryn McIntosh shares her experience

6min
pages 20-21

The sweet smell of success

5min
pages 14-15

Editor’s Letter

2min
page 7

authentic voice online and in person

5min
pages 24-25

Should you raise your prices in 2021?

6min
pages 22-23

CAM Coach

6min
pages 12-13
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