ideasTV.tel TAL I G I D
V T as
e id PR TO IM
OV
SS SINE U B UR E YO
o e d i V e r u h Broc ok Bo
l e t . V T as
ss e n i s Bu
ide
EEN R C ME S TPHONE O H OUR R SMAR Y O U T ADD H ON YO C WAT
All The Information To Make A Well-Informed Decision Print+Digital+Video+App Targeting The Decision Makers Of The Nanaimo Regional District
Created and developed by an advertiser who was fed up with the poor ROI of traditional advertising When Darrell told his ad rep “I’m not getting good returns” His ad rep told him that “advertising is accumulative” Darrell replied. “So is your ad bill, I’ll find another way”
Darrell was shocked when he found the true cost of printing a magazine or newspaper. Paper is cheap when printed on a web press! He showed that knowledge with 25 other companies that shared his same target market.
Darrell Backen Clients In Home & Leisure Magazine And Home & Leisure Digital Marketing
Improvements in Technology Replace Old Expensive Ways Presentation Folder 4 double sided full color sheets DVD Card
To send out one of these would cost $15 each
To send out only 1000 costs about $12000
The result of 37 years of improvements ideasTV magazine full color full gloss Targeting three different markets. The business management of the industrial parks. Their employees in the employee lunchroom. Researched and personally addressed to the business owner or president.
ideasTV.tel digital magazine with App installed in www.inanaimo.tel Social media posting system works on Facebook LinkedIn Twitter. The digital magazine enables you to post where as you can't with your website. You can link to tens of thousands of people by having people share your story Mobile view video bank. I develop a series of videos that will show up in mobile view and a priority placement by Google. With this system you will dominate the page We turn your website into a digital magazine and digital video segments. Why? We can apply the power of search engine marketing and get Google page one placement and dominate the page! You're now able to tell your whole story for your market segment
Why just do one thing?
Darrell Backen…A Lifelong Passion For Marketing 1983 -Developed And Created Quikcall Wallet Directory For The New Cell Phones “The Brick Which Had No Memory” -Developed First Cost Stared Direct Mail Campaign - Developed Colour Me Fun Flyer “The Flyer That Flies” A Paper Airplane Direct Mail Piece 1988 Developed Color Me Fun Flyers Cost Share Direct Mail Campaign. Kids Color The Flyer And Send A Picture Of It On The Fridge To Win Big Bears And Balloons Prize. We Took The Junk Out Of Junk Mail And Put It On The Fridge! 1992 Wrote First Book On Cost-Effective Advertising And Marketing 1996 Produced All-In-One Catalog After Learning The Cost Benefits Of Web Printing. A Complete Rethinking Of Advertising With The Advertiser’s Benefit As A Priority. Everyone Got A Full Page Full Color Ad For $400 A Month Covering The Entire Market. All-In-One Catalog Became Home And Leisure Magazine 2002 Started Backen Media Specializing In Search Engine Optimization And Digital Marketing 2004 Developed Concept Of Video Brochure Before Youtube Was Invented 2009 Developed Concept Of Mobile App Using .Tel Platform “No Download Required Just Add To Home Screen Of Smart Phone” Developed Home & Leisure Digital On Youtube With Search Engine Optimization. I Placed Around The World 2011 Developed Digital Garden Concept For Home & Leisure Digital. Total Organic Placement Without The 800 Long Tail Keywords. 2013 Development Of An Education Based Marketing Program. When People Ask Google Questions You Answer It With Video Brochures 2014 Branding Innovation When People Search Your Market Segment Your Logo Appears On Page 1 Google When Logo Is Clicked, Your Introduction Video Story Plays 2015 Developed Virtual Sales Call Answer All The Questions To Make A Well-Informed Decision On The Clients Timetable No Driving Necessary 2016 Developed Video Billboards. What People Ask Google A Question Your Billboard Appears On The First Page Of Google Video Brochure Attached 2018
IdeasTv.Tel
Combines All Lessons Learned Over The Last 37 Years Into Multimedia Multi Market Multi Platform Marketing System
Nominated 3 Small Business BC Awards
Author of Several Books on Digital Marketing
Home & Leisure Video Showcase on Google page 1 (works on mobile)
“Tell your story before people ever look at your text website� The video showcase is a special feature that Google provides only for mobile view. It is linked to YouTube.
TAL I G I D
V T as
e id
U E YO V O PR TO IM
SIN R BU
ESS
ideasTV
The First Publication To Merge Print With The Digital To Provide A Multimedia Presentation
o “Tell Your Whole Story To The Decision Maker e d i V So They Can Make A Well-Informed Decision” e r u h c o r B Book “Easy To Use Videos Tell Your Story”
l e t . V T as
s s e n i Bus
e d i
EEN R C ME S TPHONE O H AR UR M O S Y R U TO ADD H ON YO C WAT
ideasTV.tel TAL I G I D
V T as
e id TO IM
V PRO
US UR B O Y E
S
INES
A simple concept… Provide all the information that you usually provide in a sales call… without the sales call
o Vide re u h c Bro Book
l e t . V T s a
ide
e Busin
ss
EEN R C ME S TPHONE O H OUR R SMAR Y O U T ADD H ON YO C WAT
All the information to make a well-informed decision Make it easy for them to do business with you Full Page, Full Colour Print Digitally linked to videos, Websites, click to call Apps
V T as
e d i
OUR
VE Y PRO
TAL I G I D
TO IM
S INES S U B
o Vide e r u h Broc ok Bo
l e t . V T s a
ss e n i s Bu
e d i
N REE C S NE E O M H O P UR H SMART O Y UR TO ADD H ON YO C WAT
1st Publication to be instantly converted to “app to go” No download just add to home screen
The app has the presentation publication inside it as well as links to every advertisers app and the video
Simple click enables reader to hear the whole interview
AIDA A…headlines attract the readers eye I…Column builds interest D…reader now desires product A…simple click for app call, email and website
37 minute interview develops into 3 full pages
Have enough pages to tell your whole story
ideasTV.tel
social media marketing The presentation system works on social media Facebook twitter LinkedIn all get posts with one click
ideasTV.tel
social media marketing The presentation social media system enables personal introduction to tens of thousands of people by the related sharing.
ideasTV.tel
social media marketing
The presentation social media system See how fast it spreads If you have 10 friends or employees posting with one click it goes to their individual social media network It now becomes viral as it is picking up momentum as more people share it
ideas TV.tel social media marketing The presentation is listed on issuu where all major magazines are listed such as Martha Stewart Living, Oprah, Time The presentation is now digital so let when people look at it they can click on one of the things that interest them and it takes him directly to that page, video or app The webpage now becomes the presentation publication read by print, shared by social
The major sections of the website convert into a four page tabloid spread. People are used to scanning newspapers looking for titles subtitles and photos that capture their interest
Multimedia digital magazine with up to 100 pages to completely tell your story Interactive links to videos social media websites testimonials
User Friendly App Click to call phone numbers Click to text Click to email Click to order Click to see product line Click for uses Click for education channel
Product Slideshow Demonstration video
Qwww.aromask. tel Click to view app We custom develop
an app for you
Ideas over lunch targets a huge target market over 300,000 employees
Target market is the industrial parks of Nanaimo Regional District
ideasTV.tel
ideasTV.tel Targeting The Employees Of The Nanaimo Regional District Industrial Parks Over Lunch In The Company Lunchroom There Are Over 100,000 Employees Within A Half Hour Of Nanaimo
We Do Not Target Homes It Would Require Over 100,000 Homes To Reach The Same Readership
ideas...A Welcome Addition To Lunch
ideas
1st Publication to be instantly converted to “app to go” No download just add to home screen
Nanaimo info app
ideas digital magazine is inside App App supplies instant answers to if you'll catch the next ferry, 14 day weather, where's the nearest ATM near me, what fast food and coffee are near me, what bus stops are near me, what medical clinics are near me, what banks are near me. What are instant conversions for dollar and metric.
The digital magazine can link to all info Social media videos websites news stories phone text and email
The digital magazine can link to up to 50 pages of full color profile info on a person.They instantly learn all about you.