S P R I N G
M A R K E T
I S S U E
Sunday, March 17, 2013
THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY
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hometextilestoday.com
| Vol. 34, No. 8 | $8.00
Mayhem in the Middle: The battle for the moderate customer is getting more intense than ever A Market analysis on the hands-down winners ... and losers Page 5
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c e l e br at i n g 2 0 0 y e a r s of h e r i ta g e GB T I J PO t CS B O E T t J O O P WBU J PO t T F S W J D F
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Sunday, March 17, 2013
THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY
Home Source Adds Coca-Cola, Kennebunk Licenses
|
hometextilestoday.com
| Vol. 34, No. 8 | $8.00
Mayhem in the Middle Middle-market retailers coming to market this week have shopping lists based on an increasingly competitive segment of the marketplace
ATLANTA — Home Source International is bowing two new licensed collections during the New York Home Fashions Market: Coca-Cola beach towels and Kennebunk Home bedding. In recent markets, Home Source has worked with Conde Nast to produce over 20 designs of beach towels featuring themes from magazines such as Gourmet, The New Yorker, Madamoiselle and Home and Garden. “The Conde Nast program registered so well, it led to a license with Coke,” said Home Source ceo Keith Soorgeloos. The new Coca-Cola beach towels are 100% cotton and 450 GSM. The size is 40 inches by 70 inches, and the towels also feature a colorful reverse yarn-dye back. “Home Source International is honored to be associated with Coca-Cola as the licensor for branded Coca-Cola beach towels” Sorgeloos said. “It is the perfect fit for two key Atlanta-based companies to provide an exciting quality product to the market, thus allowing the many Coca-Cola consumers the opportunity to further enhance their collection of Coca-Cola products.” Home Source has also been working with Kennebunk Home, which specializes in blankets and throws, licensing the brand in four key franchises: MicroCotton, Egyptian, Supima and Bamboo. “We are the licensee to produce and sell bedding — top of bed,
NEW YORK — As the home textiles industry gathers here this week for market, it finds itself in yet another counterintuitive situation: While the consuming public becomes increasingly polarized into the Haves and the Have-nots, more and more of the retailers in the space are focusing on those in the middle: The Have-somes. The battle for the middle of the market is heating up as never before, with stores aggressively courting the shopper who wants more than the bottom of the market but can’t afford the top.
SEE HOME SOURCE PAGE 122
SEE MAYHEM PAGE 122
ILLUSTRATION: BRAD WALKER
BY WARREN SHOULBERG
Market Week Items of Note NEW YORK — Networking, fund-raising and industry alignment will be on tap at four key events during the New York Home Fashions Market this week. • HTT Market Kick-Off Party: Sunday, March 17 from 5:30 to 7:30 p.m. At 230 Fifth Ave., 20th floor. Former NBA all-star Eric “Sleepy” Floyd will be there courtesy of Comfort Revolution, for whom he is an ambassador. A business card is required for admission. • The Home Fashion Products Association’s Young Professionals networking cocktail party: Tuesday, March 19 from 6:30 p.m. to 8:00 p.m. at Campanile, 30 E 29th St (between Madison and Park Avenues). There is no registration required and no entry fee for the cash bar event. RSVP to Ellery Moses at EMoses@kellencompany.com.
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• March Market Jam: Tuesday, March 19 from 9 p.m. to midnight to raise funds for Big Hearts for Empty Houses, which helps people struggling to furnish their homes as a result of severe poverty and other significant life challenges. Legend’s is located at 6 W 33rd St. Tickets are $20. Contact Denise Matlack at denise.matlack@westgatehome.com or (310)503-9805. • Sustainable Textiles Coalition open meeting for the home textiles industry. Wednesday, March 20 at the Target TSS office at 500 7th Ave., 5th floor. There will be two sessions: 3 p.m. to 4 p.m. and 4 p.m. to 5 p.m. Advance registration is required at www.textilescoalition.org. Attendees will need a government-issued photo ID to enter the building. HTT
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... a rich heritage
2 Our legacy can be traced to Stevens established in 1813. Throughout the past 200 years, the companies that represent our heritage have been leaders in fashion, brands, innovation and service. Today’s WestPoint Home – innovating, reinventing and inspiring!
The Art of Martex
Celebrating our past, looking forward to the future…
In honor of our 200 years of heritage, design and innovation, WestPoint Home reintroduces one of our most successful campaigns - The Art of Martex. We celebrate this with two new collections featuring:
Collier Campbell and Jill Rosenwald
Every touch tells a story …
Glamorous and intelligent, with a strong sense of fashion and fun. Inspired by women with a hidden and mysterious sense of
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8PSMEMZ t /FX 5SBEJUJPOBM t $POUFNQPSBSZ t 3FMBYFE Explore a world of style, expertly curated in one modern brand. contemporary
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Classic. Authentic. Built with a purpose. One of America’s fastest growing apparel brands now comes to home. Born on the coast of South Carolina, Southern Tide has built its reputation on authenticity, reinventing the classics of casual.
Focus on Sustainability – A Shared Mission We believe in an environmentally & socially responsible foundation. Showing care and compassion for the health of our planet does not mean style and affordability have to be compromised.
Style. Quality. Unity. Welcome to Under the Canopy where we embrace the planet with style. Under the Canopy offers no compromise in fabulous design, while making a difference to human health, the environment, social justice & future generations.
Pure Comfort Inspired by nature, crafted with integrity. Portico excites, inspires and always delivers more than expected. Softer on the skin, gentler on the earth.
...a bright future. Join us as we celebrate our 200 years of heritage in the home textile industry.
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Sunday, March 17, 2013
THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY
Home Source Adds Coca-Cola, Kennebunk Licenses
|
hometextilestoday.com
| Vol. 34, No. 8 | $8.00
Mayhem in the Middle Middle-market retailers coming to market this week have shopping lists based on an increasingly competitive segment of the marketplace
ATLANTA — Home Source International is bowing two new licensed collections during the New York Home Fashions Market: Coca-Cola beach towels and Kennebunk Home bedding. In recent markets, Home Source has worked with Conde Nast to produce over 20 designs of beach towels featuring themes from magazines such as Gourmet, The New Yorker, Madamoiselle and Home and Garden. “The Conde Nast program registered so well, it led to a license with Coke,” said Home Source ceo Keith Soorgeloos. The new Coca-Cola beach towels are 100% cotton and 450 GSM. The size is 40 inches by 70 inches, and the towels also feature a colorful reverse yarn-dye back. “Home Source International is honored to be associated with Coca-Cola as the licensor for branded Coca-Cola beach towels” Sorgeloos said. “It is the perfect fit for two key Atlanta-based companies to provide an exciting quality product to the market, thus allowing the many Coca-Cola consumers the opportunity to further enhance their collection of Coca-Cola products.” Home Source has also been working with Kennebunk Home, which specializes in blankets and throws, licensing the brand in four key franchises: MicroCotton, Egyptian, Supima and Bamboo. “We are the licensee to produce and sell bedding — top of bed,
NEW YORK — As the home textiles industry gathers here this week for market, it finds itself in yet another counterintuitive situation: While the consuming public becomes increasingly polarized into the Haves and the Have-nots, more and more of the retailers in the space are focusing on those in the middle: The Have-somes. The battle for the middle of the market is heating up as never before, with stores aggressively courting the shopper who wants more than the bottom of the market but can’t afford the top.
SEE HOME SOURCE PAGE 122
SEE MAYHEM PAGE 122
ILLUSTRATION: BRAD WALKER
BY WARREN SHOULBERG
Market Week Items of Note NEW YORK — Networking, fund-raising and industry alignment will be on tap at four key events during the New York Home Fashions Market this week. • HTT Market Kick-Off Party: Sunday, March 17 from 5:30 to 7:30 p.m. At 230 Fifth Ave., 20th floor. Former NBA all-star Eric “Sleepy” Floyd will be there courtesy of Comfort Revolution, for whom he is an ambassador. A business card is required for admission. • The Home Fashion Products Association’s Young Professionals networking cocktail party: Tuesday, March 19 from 6:30 p.m. to 8:00 p.m. at Campanile, 30 E 29th St (between Madison and Park Avenues). There is no registration required and no entry fee for the cash bar event. RSVP to Ellery Moses at EMoses@kellencompany.com.
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• March Market Jam: Tuesday, March 19 from 9 p.m. to midnight to raise funds for Big Hearts for Empty Houses, which helps people struggling to furnish their homes as a result of severe poverty and other significant life challenges. Legend’s is located at 6 W 33rd St. Tickets are $20. Contact Denise Matlack at denise.matlack@westgatehome.com or (310)503-9805. • Sustainable Textiles Coalition open meeting for the home textiles industry. Wednesday, March 20 at the Target TSS office at 500 7th Ave., 5th floor. There will be two sessions: 3 p.m. to 4 p.m. and 4 p.m. to 5 p.m. Advance registration is required at www.textilescoalition.org. Attendees will need a government-issued photo ID to enter the building. HTT
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Home Textiles Today
> hometextilestoday.com
March 17, 2013
p.
78 p.
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Spring Market Issue Bedding Picture portfolio . . . . . . . . . . 50 Product line reviews . . . . . . 116
Bath Picture portfolio . . . . . . . . . . 60 Product line reviews . . . . . . 116 p.
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Kitchen & Tabletop Picture portfolio . . . . . . . . . . 74 Product line reviews . . . . . . 118
Area Rugs Picture portfolio . . . . . . . . . . 78 Product line reviews . . . . . . 118
Decorative Pillows Picture portfolio . . . . . . . . . . 84 Product line reviews . . . . . . 120
Pillows, Pads, Blankets & Throws p.
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Picture portfolio . . . . . . . . . . 88 Product line reviews . . . . . . 120
Window Coverings Picture portfolio . . . . . . . . . . 96 Product line reviews . . . . . . 120
Infant & Juvenile Picture portfolio . . . . . . . . . 100 Product line reviews . . . . . . 120
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Home Textiles Today
March 17, 2013
> hometextilestoday.com
OPINIONTodaY Make New Friends But Keep the Old
O
NE OF T HE most remarkable aspects of the last New York Home Fashions Market was the pronounced pivot away from the Boomer customer toward the Millennials. I wonder if this week we might see some retrench-
ment. I’m not expecting a comeback of capital-T “Traditional” so much as attempts to reinterpret the form. One supplier told me last week her company’s customers have been asking: “Where has traditional gone? Who is that customer today?” Only a couple of hours earlier, I had been listening to JCPenney evp/cfo Ken Hannah adEDITOR-IN-CHIEF dress a Bank of America Merrill Lynch consumer conference. He acknowledged that JCP had shifted its design sensibility too far too fast to appeal to new (read Millennial) consumers. It turns out the core Penney shopper still wants full-length khakis, knee-length shorts and nofrills St. John’s Bay casual wear. And certainly not every Millennial in the land responds to eye-popping color and overscaled geometrics. So what might a reimagined take on traditional look like? I would expect there will be a whole lot less of the ornamentation (fringe, bullion and what-not) that defined the style in the early years of the 21st Century. When it comes to jacquard, I’d bet (and hope) the weaves are executed in a manner that doesn’t replicate the suffocating upholstery fabrics of a decade ago. I would imagine “texture without weight” might be the byword here. The pursuit of Millennials has resurrected print to some degree, and I see no reason why this can’t be employed in the service of creating a modern approach to traditional. All that said, I still expect to see a lot of product directed toward Generation Y during market week. And that’s fine. The torch is being passed. But it appears the hand-off may not be proceeding as rapidly as expected. HTT
Jennifer Marks
New Blood, Old Sweat & the Usual Tears
S
O, A S S U M I NG YOU ’ V E made it through another season (and sadly, some of our friends have not), you’re back in beautiful downtown textilesland for New York market week. As usual, there is the look of familiarity to much of what will go on this week. That’s just the nature of the beast. But there also some new twists Warren are and turns this time around Shoulberg and while we’re not talking crazy, stupid here, you may PUBLISHER/ EDITORIAL DIRECTOR need to pay attention a little more than usual. New Blood: If you’re one of those vendors focused on your big six or eight customers and not too concerned with attracting new accounts, perhaps you need a shovel to unbury your head from the sand. If you ever needed an object lesson in the dangers of putting too many textiles eggs in one basket, hop on a plane for Plano and see the trail of tears of vendors who have watched their business with the retailer disintegrate over the past year. That’s why you need to be looking for new blood. Did you know a major online retailer of apparel and accessories is coming to market to expand its home textiles business? Did you know the largest furniture retailer in the country is adding decorative bedding to its assortments? Did you know a major consumer electronics chain is adding mattresses and will need topof-the-bed for its floor displays and to sell on a
drop-ship basis? Don’t fall into the same old-same old trap, whether you’re a supplier or a retailer. It can be deadly. Old Sweat: The business of getting sheets and towels from CAD computer screens to people’s bedrooms and bathrooms remains an arduous journey and that’s not going to change. Sure, some of the steps in the process change — country of origin, ordering process, fulfilment — but the fundamental things still apply. You need to have excellent supply chain management processes, good cash flow and some smarts to make the whole thing work. That’s the same as it ever was. It’s why you do indeed need to sweat the details. The Usual Tears: While cotton prices have stayed pretty stable since the Great Cotton Crisis of ’10-11, the same can’t be said for yarn prices. Maybe it’s those pesky Chinese trying to control the market, maybe it’s a shortage of good quality cotton, maybe it’s politics in Asia Minor — maybe corn and soy are really the bad guys here — but whatever the reason, some tears are being shed over how rising yarn costs are impacting product. And unlike raw cotton, yarn impacts all fiber constructions. There will no doubt be a few less dry eyes on both sides of the buying equation this week, that’s for sure. While many baby boomers think it was David Clayton Thomas who came up with this whole Blood, Sweat & Tears thing, it was in fact Winston Churchill. By the way, in his original quote, there was a fourth element he spoke about: “toil.” Toil away this week. HTT
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For more information: Margaret Hussey 937.339.5398
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DACRON is a registered trademark of INVISTA
3/14/2013 10:27:50 AM
News
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Home Textiles Today
March 17, 2013
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Intertextile Guangzhou Hometextile China opens G UANGZHOU , C HINA — Intertextile Guangzhou Hometextile China this week features more than 200 exhibitors from around the country as well as from Germany, Korea and Hong Kong. Running from March 18-21 at the China Import and Export Fair Complex here, the fair covers bed, bath, table and kitchen linen, carpets and rugs, upholstery fabric, wall and window decorations, and textile handi-
crafts. The event runs in tandem with the China International Furniture Fair, the China International Outdoor and Leisure Fair and Homedecor & Housewares China. The fair also hosts an indepth seminar titled “Hohenstein Textile Quality Control & 2013 version of Oeko-Tex 100 Standard,” which will cover harmful substance control re-
quirements, sleeping comfort labels and tests for home textiles, down and feather testing, and more. Rachel Huang from Hohenstein Institute China, who has worked in product testing, European standard analysis and sales and marketing for more than 15 years, will be the speaker for this seminar. “The strong performance of the domestic housing market makes us confident about
the home furnishing sector in the coming year,” said Wendy Wen, senior general manager of Messe Frankfurt (HK) Ltd. Intertextile Guangzhou Hometextile China is organized by Messe Frankfurt (HK) Ltd, the Sub-Council of Textile Industry, CCPIT, the China H o m e Te x t i l e A s s o ci a t i o n (CHTA) and the China Foreign Trade Guangzhou Exhibition Corp. HTT
High Point Market Announces Design Viewpoints Series Topics HIGH POINT, N.C. — The High Point Market Authority, in association with the American Society of Interior Designers, has set the schedule for its seminar series at the April High Point Market. The Design Viewpoints Series will take place April 21-23, starting each day at noon at the High Point Theatre, next to the Transportation Terminal. The series offers up to 0.3 continuing education units (CEUs). Sponsored this year by Lutron, all seminars in the Design Viewpoints Series are free to interior designers and retailers attending High Point Market. On tap for the series is an open discussion on pricing for design services, ideas to help bring a home to life and tips to help turn your inspirations into compensation. A book signing event will also be featured with Ronda Carman’s new book, Designers at Home: Personal Reflections on Stylish Living, and Amanda Nisbet’s book, Dazzling Design. “Each market, we feature the topics and the people that everyone is talking about for the Design Viewpoints Series,” said Cheminne Taylor-Smith, vice president of marketing for the High Point Market Authority. “This year is no exception as our stellar group of speakers addresses hot-button topics in the design world, like pricing and
new business extensions.” “ASID is proud to once again join High Point Market in offering first-rate speakers on topics necessary to today’s designers,” said Heidi Salati, director of member programs, ASID. “It is important that our focus continues to be developing events that are educational as well as inspiring. Working together with High Point Market over the last few years has given ASID the chance to offer its members another quality educational opportunity and support one of the industry’s most respected shows.” Topics and speakers for the April Design Viewpoints Series include:
What Price Is Right? Noon, Sunday, April 21 How do you bill for your goods and services as an interior designer without overcharging, or worse, undercharging? Designers struggle with that question as they work to balance their hard costs with payment for their intellectual property, creativity and most importantly, experience. A panel of principal designers from various companies throughout the U.S. and Canada will discuss what they have found to be the best options for their businesses, including new ideas that can aid you in getting optimal dollars for the goods and
services you provide. The panel, led by Decor Mentor founder Lisa Ferguson, includes designers Jennifer Brouwer, Kati Curtis, Lisa Kahn and Elaine Williamson. 0.1 CEU Credit
sonal Reflections on Stylish Living, and for Nisbet’s book, Dazzling Design. 0.1 CEU Credit
The Devil in the Details Noon, Monday, April 22
Famed Hollywood interior designers Jaime Rummerfield and Ron Woodson, of Woodson & Rummerfield’s House of Design, are known not only for their fabulous design viewpoint, but also for stepping out of the design box. Besides designing for celebrity clients, the dynamic duo has branched out into their own online shop, a furniture line, their book High Style, showroom design for Stanley Furniture and more. They will discuss how they did it, and how you can turn your inspiration into ideas that bring you compensation. 0.1 CEU Credit. HTT
No one wants a cookie-cutter house, but rather a home full of personality and style. All the Best founder and editor Ronda Carman leads a panel of renowned designers in a lively discussion of how they bring their design aesthetics into their own homes, and how designers can add details and touches that will give clients’ homes individuality and flair. Panelists include Barry Dixon, Celerie Kimble and Amanda Nisbet. Book signings will follow for Carman’s new book, Designers at Home: Per-
From Inspiration to Compensation Noon, Tuesday, April 23
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Home Textiles Today
Retail Briefs
March 17, 2013
News
> hometextilestoday.com
A Cornucopia of Offerings from Chortex NEW YORK — Chortex will intro-
TJX To Discontinue Monthly Sales Reports
A
dd TJX to the list of retailers that have bowed out of the practice of reporting monthly sales and comp results. The company will report sales for March and April, and thereafter confine itself to disclosing sales on a quarterly basis. Last fall, Macy’s, Kohl’s and Target announced they would stop issuing monthly reports in 2013. JCPenney ceased monthly reports a year ago as it began its strategic overhaul.
Pier 1 Imports Reports Strong Q4 Sales, Comp
D
riven by increases in store traffic and higher average ticket, Pier 1 Imports Inc. reported strong comp and total sales results for its fourth quarter, ended Feb. 25. On a 13-week comparative basis, comps grew 7.9%. Total sales for the 14-week fourth quarter improved 15.7% to $552 million. Full fiscal year results included: a 7.5% improvement in comps on a 52-week basis, and an 11.2% jump in total sales to $1.705 billion. The company will report complete results April 11.
Kohl’s Opens New Doors
K
ohl’s grand opened nine new stores March 6 in seven states. The new stores are located in Decatur, Ala., Danville, Ill., Ames, Iowa, Cedar Rapids, Iowa, Minot, N.D., Sherwood, Ore., Hermitage, Pa., Spring Township, Pa. and Denton, Texas. The company now operates 1,155 units in 49 states.
Muji to Open in San Jose
M
uji U.S.A. will open its second West Coast store April 16 in San Jose, Calif. The store will be located at the base of the Fairmont Hotel Annex, on South 1st St., along the Paseo de San Antonio street, 170 South Market St. The 4,590-square-foot store will offer over 2,000 items of MUJI products, including about 1,700 home items and 300 apparel skus.
Overstock Adds Second DC
O
verstock.com has opened a distribution and returns warehouse in Herbron, Ken. The location in the Tri-State area outside of Cincinnati will receive product returns and handle outbound shipments. Overstock said the facility will improve outbound shipment service for customers in the eastern U.S. “Speed to the customer is forefront on our minds,” said Jonathan Johnson, Overstock.com’s acting chief executive officer. “Overstock.com is investing in its supply chain to get product to and from customers more quickly and to remain customer-centric.” Overstock.com’s primary warehouse is located in Salt Lake City, Utah.
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duce several new lines and color options in bath and beach during the New York Home Fashions Market. The Rhapsody Royale program will expand into bath mats. Chortex will also debut a new bath towel line called Indulgence. The company is also presenting Tram Line Bath Towels which are embellished towels, and Sculpted Bath Towels, an extended baroque line. In addition, there will be a spring/summer line of large beach towels with15 new styles as well as coordinating beach bags. Chortex is adding to its luxury robes assortment with a new waffle and plush terry robe. “We are looking forward to a great market week.” Vergucht expressed excitement about the many products with new colors and the new introductions the company is bringing to the table,” said Eric Vergucht, who oversees the brand in the United States. New colors will be presented for Chortex’s Oxford, HoneyComb, Carnival towel brands. Also on offer will be the company’s Royalty bath towels from its Victoria House brand, and hospitality towels, bath
Honeycomb towels from Chortex
towels and mats. Chortex will also be showing its extended Savannah Bath Towels Line, which is made with East African cotton in factory in Kenya that maintains a neutral
carbon footprint. All products are produced at Chortex’s facory in Turkey and available for immediate delivery from the company’s distribution center in Peekskill, N.Y. HTT
Bed Bath & Beyond Top Spot for Showrooming SEATTLE — Bed Bath & Beyond is the retailer most at risk for “showrooming” by Amazon shoppers. According to the study Placed: From Aisle to Amazon, conducted by location analytics firm Placed, BBB has plenty of bigname company. “Amazon was the clear winner in e-commerce 1.0, and unless brick-and-mortar retailers shift from reactive to proactive, Amazon will win e-commerce 2.0 on the backs of offline retailers,” said David Shim, founder and ceo at Placed. The Top 10 retailers prey to showrooming in the study were: 1. Bed, Bath & Beyond 2. PetSmart
3. Toys R Us 4. Best Buy 5. Sears 6. Barns & Noble 7. Kohl’s 8. Target 9. Costco 10. JCPenney The survey was based on 14,925 U.S. respondents combined with the direct measurement of nearly 1 billion U.S. location data points during January 2013. Placed also looked at where consumers were most likely to engage the Amazon Price Check app while in a brick-and-mortar store. They included: 1. TJMaxx
2. Costco 3. Office Depot 4. AT&T Wireless 5. Toys R Us 6. Macy’s 7. Best Buy 8. PetSmart 9. Radio Shack 10. Bed Bath & Beyond 11. Target 12. GameStop In addition, the study tracked where consumers who’d made a purchase at Amazon during January shopped in physical stores whether they were showrooming or not. Walmart was the most visited retailer (25.2% of respondents), followed by Target (10.7%). HTT
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Home Textiles Today
March 17, 2013
Softline Unveils Peel & Stick Product G ARDENA , C ALIF . — Softline
Home Fashions is showcasing Simple Shade, its peel-and-stick window drapery, at New York market. The window covering can be hung in a few minutes without any tools. Simple Shade comes with two self-adhering rods, sliding hangers and two pleated drapery panels with hooks already installed. A 3M backing on the rod is peeled off, placed on the wall over the window, and the
panels are then attached. It is available in 84 and 96inch lengths and includes two 42-inch panels and rods. The rods can also be cut to size, and the panels come in four blackout colors. According to the company, “If you need a quick window covering while you decide on your custom window treatments, or an inexpensive drape for your kids college dorm room, it doesn’t get any easier than this.” HTT
News
> hometextilestoday.com
Couristan Offers Outdoor Living Merchandising Display FORT LEE, N.J. – Area rugs, residential broadloom and custom contract carpeting manufacturer Couristan, Inc., is offering its annual promotion on the Outdoor Living Merchandising Box and “Without Walls” Display Unit. From March 19-June 28, authorized Couristan dealers can qualify for discounted rates on bundled orders of Couristan’s most popular outdoor area rug collections. Couristan will once again be offering the “Without Walls” Display Unit free of charge with a minimum purchase, which includes the new Fresco, Berkshire and Grand Cayman Collections, as well as more than 150 other SKUs to choose from. With eleven dynamic outdoor/indoor collections that blend fashion with function, Couristan offers a diverse and expansive assortment of allweather performance area rugs. Giving retailers an exclusive opportunity to place bulk orders at discounted prices as well as offering attractive sale pricing on unique outdoor/indoor merchandising solutions, Couristan’s annual Outdoor Living Promotion has proven to be a valuable and profitable part of the business, according to a press release. “As a leader in the outdoor
living category, we have yet again expanded our product line, adding more area rugs for the spring market,” said Larry Mahurter, Couristan’s vp of marketing/advertising. “We feel both the Merchandising Box and ‘Without Walls’ Display Unit maximizes our brand recognition and sales potential at the retail level in this key category of the floor covering industry.” Acting as a silent salesperson, the Outdoor Living Merchandising Display Box gives dealers a ready-made option that markets Cour- istan’s outdoor/indoor designs in one compact unit. Requiring minimal showroom real estate, dealers can fill the display unit with any combination of sizes, shapes and patterns, creating an efficient way to maximize floor space. Dealers have the unique opportunity to customize their product assortment and test the salability of several different styles. The Outdoor Living Merchandising Display Box also
serves as an educational tool. Graphics prominently labeled on three sides of the box feature a collage of lifestyle shots that depict these performance rugs in various outdoor environments. The four-color image also includes key-selling features, construction details and product benefits. HTT
Global Views Donation Program Raises $8,200 for Gift for Life DALLAS — Gift for Life, the gift,
stationery and home decor industries’ charitable organization, recently honored home decor manufacturer Global Views for donating $8,200 from a sales program benefitting the organization. Global Views made a donation to Gift for Life for each Climbing Man product sold at wholesale from October through January. “We are pleased to support Gift for Life and their mission
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with this program,” said David Gebhart, co-founder and ceo of Global Views. “We encourage the industry to assist this organization continue to help more people receive the services and education they need.” “Thanks to Global Views for their strong spirit of generosity,” said Leslie Nathan-Street, chair of the Gift for Life board. “We are humbled by their continuing support and their creative approach.”
Companies wishing to create similar cause-related marketing programs can contact Stu Teller with Gift for Life at 617-504-0950 or stu@rightanglestrategies.com. Each year, Gift for Life hosts events throughout the U.S. benefitting Diffa: Design Industries Foundation Fighting AIDS. The primary mission of Gift for Life and Diffa is to eradicate the AIDS in the U.S. For additional information, visit www.giftforlife. org. HTT
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> hometextilestoday.com
Vietri Catalog Wins Pantone Announces 2014 Directions for Home Silver ADDY Award H ILLSBOROUGH , N.C. — Vietri Inc., an importer of table linens, handcrafted dinnerware, flatware, glassware, garden and decorative accessories, announced that the company’s January 2012 catalog was named a Silver ADDY Award winner. The ADDY Awards, the largest competition in the advertising industry, are conducted annually by the American Advertising Federation and attract more than 50,000 entries each year. The
Silver Award in the category of Sales Promotion for the company’s 2012 catalog redesign in the Raleigh/Chapel Hill/Durham, N.C., market. Each year, the Vietri marketing department publishes a major catalog in January to introduce new collections as well as represent the company’s full product line with images, product descriptions, artisan photos and stories of inspiration, to be dispersed among retailers and
Members of the Vietri team pose with the company’s Silver ADDY Award.
awards “recognize excellence in the art of advertising and creative communications and celebrate the spirit of creative greatness in all forms of advertising from all types of media,” according to a press release. Across the country, local entrants compete for recognition as the best in their markets. Among more than 300 entries submitted by more than 60 local entrants, Vietri was awarded the
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sales representatives. In 2012, Vietri unveiled a total redesign of the catalog, including new photography, larger images and an improved layout. In 2012, among more than 2,100 entries submitted, the catalog was one of 57 to be named a Silver Award winner for Sappi Printers of the Year. The catalog can be viewed by consumers online or at any Vietri retailer. HTT
C H I C A G O — Pantone LLC
recently released the Pantone View home + interiors 2014 trend forecast featuring nine key color and design themes for home furnishings and interior design for next year. The announcement was made by Pantone during the International Home & Housewares Show here at the company’s ColorWatch Display in the Hall of Global Innovation. “Consumers are becoming increasingly color savvy and color aware,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “With consumers seeking distinctive styling and considerable substance more than ever before, it is critical that retailers and designers be aware of future color trends.” The nine palettes for 2014 are: Techno Color, Physicality, Sculpted Simplicity, Fluidity, Collage, Intimacy, Moda, Tribal Threads and Eccentricities. Pantone offered a description of each of these colors. • Innovative Techno Color “acknowledges the advancement of technology — how it is impacting the world of design and expanding the color universe through a melding of both vibrant and deep hues, frequently executed in refl ective surfaces.” A range of shades, including a multifaceted emerald, an exuberant orange, a turquoise-like blue and a strong purple, plus true blue, jet black and dark citron, “are intertwined in intriguingly inven-
tive color combinations.” • Physicality speaks to the colors of power and energy counterbalanced by the presence of hues that express the necessity for introspection and calmness. “The stamina of forged iron, satellite gray, antique moss and gothic olive are interplayed with the healing shades of herbal lavender, grayed grape, rosy brown and a quieting, ephemeral foggy gray.” • Sculpted Simplicity “recognizes how important shape, form and structure are to the end product and/or environment. The colors are unassuming and do not take center stage. The sophisticated tones elegantly harmonize with distinctively nuanced undertones,” and include travertine, anthracite, blanc de blanc and twilight mauve, supported by an anodized brown, ethereal gray and a suggestion of silver. • Fluidity is the palette that “understands the inevitable human need for life-sustaining cool water tones, rendered largely in dazzling blues and blue-greens.” These cooling hues include absinthe green, violet tulle, blazing Samoan sun, dewberry purple and two orange-coral tones. • Collage is “a gathering place for found objects that are well worn and somewhat nostalgic — a charming mélange of artfully constructed designs that demonstrate ingenuity and resourcefulness.” Tea rose, deep reddish rhubarb, warm pumpkin spice and cozy sheepskin,
are refreshed with margarita green, provincial blue and cascading tones of aqua and teal make up this grouping. • Intimacy “implies a certain affinity and relationship expressed in tints and tones that are inviting in nature and softly tactile — closely connected, yet subtly different, a happy marriage of adaptable warm, cool and neutral tones.” The palette includes gardenia white, lotus blossom pink, rose cloud, fawn and café crème, while pale lavenders and opal gray. • Moda speaks of “the drama of high fashion when translated into interiors ... red dahlia interacts with blackberry cordial and wood violet, all accented by a yellowed amber green. Corsican blue meets with magenta haze and an expressive linden green, while rich gold waits in the wings for the appropriate moment to add a glimmering finale to any of the combinations.” • Tribal Threads are “as varied as the tribal diversity they represent, yet they construct a universal linkage of artistic appreciation rooted in personal expression.” Included are neutrals, such as bleached sand and kangaroo brown, burnt orange, goblin blue, curry, peppercorn, and a rose-dusted cedar shade. • Eccentricities is “tongue-incheek in attitude with color juxtapositions that are highly original and cleverly conceived in evocative combinations.” Examples here include lemon zest, nectarine, skydiver blue, Fudgesickle, strawberry ice. HTT
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Home Textiles Today
March 17, 2013
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> hometextilestoday.com
Carpenter and Sleepbetter.org Release New Research R ICHMOND , VA . – Sleep prod-
ucts manufacturer Carpenter Co. and its Sleepbetter.org consumer information site recently launched a multichannel messaging campaign to share the results of its research about the impact of daylight savings time. According to the SleepBetter. org Lost-Hour Economic Index, released a few days ahead of the March 10 switch to DST, moving the clock ahead one hour each spring results in nearly half a billion dollars ($434 million) in total losses on the U.S. economy. The index was broken down into more than 360 metropolitan statistical areas (MSA) in order to localize its impact — from the top market, New York, N.Y., down to the smallest MSA, Carson City, Nev. SleepBetter.org launched an interactive landing page that
allows visitors to view the cost of DST down to the city level. The site includes a searchable database, sleep tips to combat the effects of the lost hour of sleep and an interactive heat map which plots the per-capita costs of DST from red to blue across America’s metropolitan areas at www.sleepbetter.org/lost-hour/. The outreach also featured a companion engagement contest on the SleepBetter Facebook page, www.Facebook.com/ SleepBetter. The contest asked new and existing Facebook fans to share the effects of losing an hour of sleep in their lives for a chance to win a Carpenter Co. and SleepBetter state-of-the- art ErgoSmart line of toppers and pillows. SleepBetter also broadcast the results of the study to national, regional, and local media.
“Every year most of the U.S. voluntarily foregoes an hour of sleep as we spring forward into daylight saving time, and the surprising findings of the LostHour Economic Index reinforce the key message of our multiyear campaign to educate Americans about the importance of sleeping better — lost sleep has a cost,” said Dan Schecter, senior vp of consumer products at Carpenter Co. and creator of SleepBetter.org. “As various academic studies have shown, that missing hour of sleep has both physiological and psychological effects – effects that can lead to an increase in workplace injury, cyberloafing and even heart attacks, and a relatively small investment sleep can pay huge dividends in health, productivity and wellbeing,” he added. HTT
introducing... WKH
1HZ
angelo:HOME collection by jeffco
The angelo: HOME brand by designer Angelo Surmelis is all about making home fashion accessible and fun. Now he’s partnered with Jeffco Fibres to bring great values and a dash of style to the mattress and utility bedding world. Talk to us at NY Home Textiles market!
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Elegant, timeless, unique.
keswick (black) towel collection
keswick (black) shower curtain & rug
keswick (linen) towel collection
keswick (linen) shower curtain & rug
avanti Avanti Linens 234 Moonachie Rd. Moonachie, NJ 07074 • www.avantilinens.com • ph: 201.641.7766 • fax: 201.641.8437 Visit our showroom: 295 5th Avenue Suite 1506
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Home Textiles Today
March 17, 2013
News
> hometextilestoday.com
Shell Rummel Expands in Home WASHINGTON — Watercolor art-
ist/designer Shell Rummel is moving into bedding following the launch of bath and rugs products last fall. She makes her first foray in bedding with licensee Ivy Hill Home, which will launch six quilts and accessory combinations with five signature prints and one single needle embroidered solid. All will be 100% cotton construction with a targeted queen retail price of $99. Rummel’s painterly designs will also be featured in new collections with Bacova, which debuted an expansive collection last September of bath décor, accessories and rugs. With placement already at Bed Bath & Beyond with La Mer, Bacova will
offer five bath collections. “Inspired by nature, Rummel is drawn to organic lines, authentic materials, layers that reveal and patterns that make the eye dance. Her artistic creation involves engaging all the senses, capturing the soul and heartbeat of emotions and bring-
ing them to life in her distinctive collections,” according to a release about the new lines. The Shell Rummel collection will be targeted to specialty retailers and department stores. Rummel’s studio has been cre-
Daisy House Towels Seeks to Expand G R AND L AKE C OLO . — Daisy House Towels’ co-owners Peter and Laura Trezoglou are excited for their first exhibition at the 7 West building during the New York Home Fashions Market and are looking to expand in their eighth year of business. The husband-and-wife duo manage all aspects of the company. Daisy House’s expansion plans center on reaching out to new clients. “We are looking to broaden our customer base, especially in the private label arena, and are well equipped to do this using several factories in Turkey that we have long-term relationships with,” Peter Trezoglou explained. The company currently stocks its towel and robe lines in Charleston, S.C., selling to luxury boutiques all over the country. Daisy House also supplies private label goods to national catalogers and retailers. Daisy House will be displaying towel lines at market under the Daisy House label: the Bamboo Towel Collection, made of 60% bamboo/40% combed Turkish cotton (with matching
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Award-winning fine artist Shell Rummel is known for her handpainted water colors.
ating products for the wedding, stationery, gift and Judaic spe-
Pacific Coast Feather Adds to Excell SEATTLE — Pacific Coast Feather
robes); the Canyon Collection made of Combed Turkish cotton (also with matching robes); and the Mesa Collection, a Turkish cotton towel. There are also three robes under the Daisy House label: Spa/Pique, which has pique outside, terry inside; a full face pique with piping; and the French Terry Robe & Bed Jacket. Each of the company’s
robes have two pockets, a belt and turn-back cuffs. In private label, Daisy House’s towel constructions include bamboo, zero twist, GOTS certified organic, Egyptian, combed cotton, carded cotton, embroidered, Peshtemal, and hooded kids cover-ups. The company is currently looking for additional reps to handle national accounts. HTT
cialty niche markets since 2000. HTT
is adding to its Excell pillow program with new contouring features designed for comfort and support. The Excell Curvation has four chambers that shape to the head and neck; the Contoura features curved internal baffles; the Repose pillow concentrates more fill near the top and bottom edges of the pillow. The pillows are filled with the company’s Micro Gel Fiber Fill. Also making use of the fill, PCFC’s new PureForm Micro Gel Collection includes a baffle box mattress pad and comforter. The company is showcasing an array of specialized mattress pads and protectors during New York Home Fashions Week. The Ultra Cool Circular Knit Mattress Protector has a temperature activated design that wicks moisture; the Zip Dry Circu-
lar Knit Mattress Protector has a fabric finish that accelerates drying time, and the Lumbar Loft Zoned Mattress Pad has an overfilled lumbar zone that enhances lower back support and pressure point relief. Also on deck: under the Pacific Coast brand, the company is introducing downproof dobby fabrics. These new dobby patterns are featured on comforters, targeting consumers who don’t use decorative duvet covers. In its Sheex performance bedding, PCFC will debut the Sheex Allover Air Performance Mattress Pad and the Sheex Comfort Air Performance Comforter. PCFC has added to its Calvin Klein license with new designs and the Vertical Dash Quilted Pillow, featuring a 2-inch gusset with proprietary Calvin Klein quilt pattern. HTT
CHECK US OUT ON THE WEB
3/13/2013 5:13:19 PM
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March 17, 2013
News
> hometextilestoday.com
Pacific Coast Home to Launch Austin Horn’s “In Vogue” Company boosting U.S. production C ITY
OF
C OMMERCE , C ALIF. —
Building on the introduction of the “Austin Horn Classics” brand last year, Pacific Coast Home Furnishings, is introducing a new sub-brand to the Austin Horn collection during New York Home Fashions Market. Austin Horn “In Vogue” will be the new brand covering four areas: casual classics, better fashion for today, runway fashion, and “what is going on now.” The aim is to make it easier to identify each lifestyle category. The legacy Austin Horn Collection is known for opulent looks with heavy embellishments. “I have always believed that there is an intimacy to something that is custom made by hand. There is that difference you feel and not just see,” said Sam Samani, chief merchandising officer for Pacific Coast Home Furnishings, parent company for Austin Horn Brand. All Austin Horn Collection, Austin Horn Classics, and Austin Horn “In Vogue” products will continue to be made domestically in California. With improved economy, increase in the confidence and buying power of retailers, and increased costs of production in countries such as China, “the field is getting more and more exciting for domestic manufacturing,” said Samani. “We will be producing more and more in the U.S. and rely on overseas less if not needed.” He credited PCHF president Perry Banafsh for not giving up domestic manufacturing in the
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Serafina, left, and Oxford, right are included in Austin Horn’s collection for Pacific Coast Home Furnishings. The company is also debuting 50 new styles and colors in bath accessories.
United States during the globalization of economy in the last 10 years, along with the brand marketing strategies of Rich Rae, senior vp of marketing and sales. Austin Horn “In Vogue” will also include the bath area, both in soft and hard bath. Toni Green continues to design products for all PCHF brands, which also includes Sherry Kline.
PCHF is introducing nine new Austin Horn brand bedding products and nine Sherry Kline brand everyday and novelty products during market week for the fall 2013 retail season. In bath and bath accessories, the company will debut 50 new styles/colors, with some 50% of offered as full bath coordinates to new bedding designs. HTT
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Cozy, stylish, unique.
adirondack pine bath accessories
adirondack pine shower curtain & rug
camping trip bath accessories camping trip shower curtain
avanti Avanti Linens 234 Moonachie Rd. Moonachie, NJ 07074 • www.avantilinens.com • ph: 201.641.7766 • fax: 201.641.8437 Visit our showroom: 295 5th Avenue Suite 1506
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Home Textiles Today
March 17, 2013
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> hometextilestoday.com
Target, Feed Align For New Home, Apparel Collection For Charity M INNEAPOLIS — Target Corp.
has partnered with Feed Projects, a social business founded by Lauren Bush Lauren, to create the new “FEED USA + Target” collection spanning several product categories, including home.
The limited-time-only collection, which includes more
than 50 products within home, sporting goods, stationery, and
apparel and accessories, will benefit Feeding America, the nation’s leading domestic hunger-relief charity. The collection will available beginning June 30 at Target stores and on Target.com. Co-designed by Bush Lau-
ren, the products feature a modern, casual and handcrafted feel, and each product displays the number of meals that will be donated to children and families through Feeding America as a result of the purchase. Prices are set to range from $3 to $400 per piece. “Establishing meaningful partnerships is part of Target’s brand legacy, from innovative design collaborations to longterm community programs,” said Stacia Andersen, senior vice president, merchandising, Target. “Through our partnership with Feed, we are offering our guests an exclusive, stylish collection that also supports an important cause.” Feed began in 2006 when Bush Lauren designed a bag to benefi t the United Nations Wo r l d Fo o d P r o g r a m m e ’s School Feeding program. She founded Feed Projects LLC in 2007 with the mission to create good products that help feed the world. Best known for its iconic burlap bags, Feed’s projects to date have raised enough funds to provide nearly 60 million school meals to children around the world. “Through product sales, we hope to provide 10 million meals to Americans in need, which would make it the largest U.S. initiative in Feed’s history,” said Bush Lauren. HTT
FXI Coming to Market Week M EDIA , PA . — Foam bedding
products company FXI will participate in the New York Home Fashions Market. The company, formerly known as Foamax, will be showing in The Carlton Hotel, 88 Madison Ave. on the corner of 29th St. FXI will show a range of polyurethane foam products and foam solutions for the home. HTT
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Spode Tree tablecloth
Spode Tree pot holder, oven mitt, apron & kitchen towels
Bath Accessories
Embroidered terry towels
avanti
Avanti Linens 234 Moonachie Rd. Moonachie, NJ 07074 • www.avantilinens.com • ph: 201.641.7766 • fax: 201.641.8437 Visit our showroom: 295 5th Avenue Suite 1506
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New York Home Textiles Market Week Resource Listing Company
Product
Fiber
Showroom
Contact Name
Contact Information
1888
Kitchen Textiles, Bath Towels and Bedding
TENCEL® Lenzing Modal®
295 5th Ave. Suite #1609
Lexi Schladenhauffen Senior VP of Marketing & Design
Phone: 630.925.7957 Lschlade@1888mills.com
Bari
Jersey Sheet Sets and Pillows
Lenzing Modal®
Radisson Martinique on Broadway 49 W. 32nd St.
Mr. Ather Bari
Phone: 6 46.644.1035 atherbari@aol.com
Bianca Mundotêxtil
Towels, Bathrobes and Terry Accessories
TENCEL® & Lenzing Modal®
290 5th Ave. 3rd Floor
Maria Antonia Alves Marketing & Sales
Phone: 212.714.0120 maria.antonia@mundotextil.pt
Britannica
Sheeting, Toweling and Assorted Basic and Fashion Bedding
TENCEL® & Lenzing Modal® TENCEL® C
214 W. 3 9th S t. Suite #1203
Ryan Koflanovich
Phone: 2 12.764.3851 rkoflanovich@bhf-usa.com
DreamFit® & HomTex Mills™
Sheets, Pillows, Mattress Pads, Protectors & Toppers, Top-Of-Bed Collections & Towels
TENCEL® & Lenzing Modal®
295 5th Ave. Suite #1005
Rod Ghormley
Phone: 2 56.734.3937 ext . 2 89 rod.ghormley@homtex.com or sales@homtex.com
GHCL – Grace Home Fashion
Sheeting
MicroTencel®
7 West 34th St. Suite 1013
Mr. Sunil Ghalsasi
sghalsasi@ghcl.co.in
Gul Ahmed Textile Mills
Sheeting
TENCEL®
7 W. 3 4th S t. Suite #515
Nauman Ahmed Gen. Mgr. Mktg.
Phone: 347.205.7107 Nauman.Ahmed@gulahmed.com
HomeCare
Knitted Sheeting
TENCEL® & Lenzing Modal®
Mr. Saleem Moosani, Director
Phone: 1 718 5777686 saleem.moosani@homcrtex.com
Nishat
Sheetings, Fashion Bedding
TENCEL® Edelwiess Modal
7 W. 3 4th S t. Suite #639
Carla Christoff Director of Marketing
Phone: 2 12.564.7298 Cell: 917.692.2865 carla@nishat.net
Protect-A-Bed
Mattress Protectors and Encasements, Pillow and Basic Bedding Protection and Kits
TENCEL®
230 5th Ave. Room #916
Alan E isenberg VP of Sales
Phone: 561.793.1674 Cell: 5 61.906.8343 alan.eisenberg@protectabed.com
Sinomax
Memory Foam Toppers & Pillows & Mattresses
TENCEL®
295 5 th Ave. Suite #708
Lonnie Scheps SVP
Phone: 713.706.3888 Cell: 832.291.6818 Lonnie@sinomax-usa.com
Vallabh
Towels
Lenzing Modal®
7 West 34th St. Suite #614
Rohit Jhanji – VP Sales & Marketing
rohit@vtcl.co.in
Yunus – Royal Linens
Sheeting
TENCEL®
7 W. 3 4th S t. Suite #433
Frank Snow
Phone: 1 201.997.3700 fsnow@royalelinens.com
Zorlu
Sheetings, Towels
TENCEL® & Lenzing Modal®
295 5th Ave. Suite #503
Filiz O zpicak Vice President
Phone: 212.689.4622 filiz@zorluusa.com
Nina Nadash • Home Textile Merchandising, Americas • Lenzing Textile Fibers • 530 7th Avenue #808 • 212-944-7898 E-mail: n.nadash@lenzing.com • Web: www.lenzing.com
Lenzing showroom ad_SP13.indd 1
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Lenzing AG, A-4860 Lenzing, Austria
BOTANIC BED TENCEL® The New Age Fiber
Lenzing Fibers, Inc. 530 Seventh Avenue, Suite 808 New York, NY 10018-3508 Phone: 212 944-7898 E-Mail: n.nadash@lenzing.com
Botanic Bed System TENCEL® fiber comes from Nature. It is of botanic origin because it is extracted from the raw material, wood. The applications for TENCEL® are exceptionally versatile. The fiber can be used in every aspect of sleeping – beginning with mattresses and mattress pads to bed covers and linens, all the way to lingerie. TENCEL®’s universality makes it possible to enjoy a completely botanic bed from nature. Perfect moisture management guarantees a pleasantly dry sleeping climate. Nothing is dreamier than that when you go to sleep in a botanic TENCEL® bed. Lenzing is world market leader among cellulose fiber manufacturers and produces TENCEL®, Lenzing Modal®, Lenzing FR® and Lenzing Viscose®.
www.lenzing.com
Lenzing Botanic Bed_No Showcopy.1 1
Leading Fiber Innovation
1/11/2010 2:37:49 PM
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Home Textiles Today
March 17, 2013
News
> hometextilestoday.com
NY Now Offers Pre-market Training WHITE PLAINS, N.Y. — NY Now,
the show formerly known as the New York International Gift Fair, is preparing a four-part “Market Readiness” program addressing marketing and selling strategies, tradeshow operations and lead follow-up. The series, which is pro-
duced jointly by NY Now and Right Angle Strategies, includes three pre-show webinars, one post-show webinar and free, 15minute business consultations at market. “This program addresses the basics, as well as more advanced techniques for tradeshow prep-
aration and success, making it worthwhile for both new and returning exhibitors,” said Christian Falkenberg, NY Now director and senior vice president of show organizer GLM. “Plus, there is information specific to the new show layout, and how exhibitors can best
take advantage of being part of NY Now’s four new product collections.” The webinars will be produced jointly by NY Now and Right Angle Strategies, a business strategy and coaching consultancy lead by gift and home industry veterans Stu Teller and Laura Blunt.
Right Angle Strategies will conduct free, in-booth 15-minute business consultations at market for all webinar participants. Three pre-show webinars will focus on pre-show marketing, sales techniques and tradeshow operations. The fourth and final webinar, which will be held one week after NY Now, will address market follow-up. The webinars are free for NY Now exhibitors, and registration is available online at: www. nynow.com/Exhibitors/ExhibitorEducation.aspx#registration A d di t i o n a l i n f o r m a t i o n about Right Angle Strategies is available online at www.rightanglestrategies.com. Webinar registrants can schedule free, 15-minute in-booth consultations by emailing Stu Teller at Stu@RightAngleStrategies. com. HTT
C&F Enterprises Relocates NYC Showroom NEWPORT NEWS, VA. — Bedding,
rugs, table linens, and accessories supplier C & F Enterprises Inc. has found a new and larger home in New York City. Set to open in time for the New York Home Fashions Market, the company’s new showroom measures 5,000 square feet and is located at 295 Fifth Avenue in suite 710. It replaces the company’s former space in the same building, which it occupied for almost 20 years. Nelson Chow, vp of sales, explained the company’s need for a bigger showroom in New York City. “Our breadth, diversity and extensive product mix inspired us to move to a larger showroom in order to make our merchandise more easily accessible,” he said. “By moving to a larger space, our hope is to create a more pleasant shopping experience for our customers. It also allows us to adequately display our rapidly developing product line.” HTT
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Baltic Linen Taps Younger Market with Millworks LA NEW YORK — Baltic Linen Co. is expanding its Millworks LA collection. After a soft launch during last fall’s New York market, the company is showing three new bedding looks and a complete line of bath accessories featuring artist Andrea Bernstein’s over-scaled and graphic florals. “We’re really looking to target the 18 to 35 year old customer,” noted Kevin Kuehl, president, home fashions. “It’s the person looking to fill their first apartment or their first home. It’s a niche that was not being addressed by us. We’re excited to be working with her.” The bedding includes comforters, sheets and shams. The bath line includes accessories from lotion pumps to trash bins and coordinating towels and shower curtains. A line of coordinating dec pillows, which can be used alone, is also part of the collection. “We’re getting some really good response with the line,” said Kuehl. Next for artful line, the company plans to add to the brand with a line of beach towels at future markets. HTT Baltic’s Millworks LA Collection, which includes bedding and dec pillows, is expanding this market.
March 17, 2013
News
> hometextilestoday.com
Sleep Innovations Bows New Pillows W E S T L O N G B R A N C H , NJ —
Sleep Innovations is introducing new pillows for market week to help side sleepers get a better night’s rest. The Sleep Innovations Gel Memory Foam Side Sleeper Pillow is designed to give the proper alignment for head, neck and shoulder comfort. It is also enhanced with the company’s CoolVent design, which provides more airflow for cooling comfort through the night. The Gel Memory Foam with Cool GelHD 2-in-1Pillow allows sleepers to choose the side for best comfort. The new Cool GelHD adds a layer for cooling, while the Gel Infused memory foam offers support to the head and neck for muscle relaxation. According to the company, the combination provides a balance of comfort, support and good sleep temperature. HTT
Sleep Innovations is adding pillows specially designed for side sleepers this market.
Soft-Tex Expands U.S. and Asia Operations WATERFORD , N.Y. — Soft-Tex Manufacturing Company is adding to the manufacture of its specialty sleep products in the US and in Asia. This spring, Soft-Tex is slated to open a new distribution center in Charleston, S.C., which will provide increased customer service capabilities in the region. “This new facility enables us to more efficiently respond to our customers through shorter lead times with closer proximities,” said Arthur Perry, president and co-
owner of Soft-Tex Mfg.Co. In addition, Soft-Tex has doubled its Asian operations with an expanded quality control initiative, involving both increased personnel and system enhancements. Initiatives include monitored testing protocols. “This will assist us in addressing specific consumer requirements for the many unique and varied programs we offer,” said Perry. During the New York Home Fashions Market, Soft-Tex will unveil its newly renovated
showroom space at New York Market Center, 230 Fifth Avenue, Suite 1204. “While our other expansion efforts are extremely important and will ultimately improve our level of customer service, this showroom is important, as it will give us a fresh space to present our vision of the future to buyers,” said Perry, “In addition to a new show space, we wanted to make sure we provided a relaxing area where our sales team can work with their buyers.” HTT
Design Experts at Work on Heimtextil 2014/15 Trends F R A N K F U R T , G E R M A N Y — Six
international design studios began work this month on the Heimtextil Trends 2014/15 to be presented during the 2014 show here Jan. 8-11. British design studio FranklinTill has assumed responsibility for preparing the trend book and
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the design concept of the Trend Show. FranklinTill is a multi-disciplinary agency that produces trend reports, color prognoses, design projects, brand development and fair and exhibition curating. The firms involved with trend development for the show
include: • 2G2L Fashion Design and Consulting (France), • D an Project (Japan) • Global Color Research (U.S.A.) • O rbitato (Brazil) • Stijlinstituut Amsterdam (The Netherlands) HTT
3/13/2013 10:39:49 AM
News
> hometextilestoday.com
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Mera International Returns to New York Market WOODBRIDGE, ONTARIO — After more than a decade away to refocus on its home Canadian market, longtime table linens house Mera International Ltd. is returning to the New York Home Fashions Market to find a new niche for itself in the United States. Company founder and owner Effie Gialedakis, who established Mera in 1990 soon after graduating from college with a degree in international business, told HTT she will be showing from a temporary space at showroom building 7 West 34th Street, in suite 1015. Her line will span a range of table linens styles to serve discounters through high-end shops, she said. Examples range from signature cutwork varieties through faux silks and embroidered designs, some with rhinestones and pearls, for casual through formal and special occasion dining
needs. “We’re offering a wider variety, a broader collection of products than ever before. But we are very focused on table linens. It’s what we specialize in,” she said. “We make linen-like polyester, linen, hand-stitching, faux silk with ribbon embroidery. We can offer whatever a retailer needs — from lower end to high end.” Gialedakis explained that she used to bring Mera to the market when its specialty side was showcased at the Jacob K. Javitz Convention Center, but she was stopped participating after the 9/11 terrorist attacks. “Our market suddenly shifted after 9/11 in the U.S., so I turned my focus on building my business in the Canadian market,” she said. Also hindering her business in its earlier days was the currency
shift in Greece to the Euro, which made it cost-prohibitive for her to continue working with a factory of handmade cutwork goods in Athens. In more recent years, Gialedakis relocated the manufacturing side of her business to China, and aligned with “a really great” factory there where she produces cutwork table linens along with a bevy of other styles at competitive prices. “And now I have enough product to accommodate the U.S. market, which is what brings me back to the New York [Home Fashions market],” she summed. HTT Mera International’s new offerings include a solid raspberry red, top; a multicolored sunflower design, center; and a traditional white as seen below.
Safavieh Readies Products For Market P O R T W A S H I N G T O N , N.Y. —
Safavieh is looking to enhance its upscale area rug offerings by unveiling of several new products in multiple coordinating categories during the New York Home Fashions Market later this month. At its Manhattan showroom, located at 153 Madison Ave. at 32nd Street, the company will present its new indoor/outdoor rug collections, a series of new accent pillows, bath rugs, and a multitude of new designs in popular hand-tufted, hand-knotted and flat-weave collections.
“This March will be among the most prolific home fashions market product launches for Safavieh in terms of design offerings, price ranges and new constructions and weaves,” said Arash Yaraghi, principal. “We were encouraged by response to our introductions at the January markets in Atlanta and Las Vegas, and plan to roll out new products incorporating technological innovations with fashion-forward design throughout 2013.” Yaraghi explained that one example is Safavieh’s Veranda collection of indoor/outdoor rugs, which originally launched one year ago and is now being expanded with 12 patterns in a new weave that creates a needlepoint effect. Each design features five colors, and patterns span Suzanis to modern florals. Veranda rugs are loomed in Turkey from enhanced polypropylene. In the hand-tufted catSafavieh is expanding its hand-tufted wool collection, Chatham, with several new designs and colorways.
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egory, Safavieh’s new Chatham collection contrasts geometric and Moroccan motifs with a fashion palette of bright and pastel colors. The pieces are made of wool in India to recreate the look of handknotted carpets. Safavieh’s dimensional Cambridge rug collection is handtufted in India of wool in a combination of plush pile and loop textures to highlight timeless motifs updated in fashion colors. New for market is a palette that features creamy white with coastal blue, pink, or gray with cream. Also being featured in rugs are several new constructions to the Shag Collection, including Chevron Shag from the 200 Seriesmade from 100% acrylic. In the dec pillow category, Safavieh is offering an expanded offering divvied into four new collections as well as additions to existing running line collections. The Cali Shag pillow introduces a shag-inspired look with the silky hand of high-end decorator tassels. The polyester cover is embellished with individual multi-strand tassels to create a tactile texture. Colors range from champagne and platinum to lilac and electric blue. The new Sea Shell Collection
New additions for market to Safavieh’s rapidly growing dec pillow business include this Cali Shag collection, a beefy textured grouping made of a shiny polyester fabric and embellished with tassels in a variety of solid colors.
features covers in linen/cotton blend fabric and patterns embellished with mother of pearl. And Safavieh is enhancing the Nature Collection with a new line of five butterfly patterns printed on covers of either 100% cotton or linen/cotton blends. In pillows, the company is showing a new collection of art pillows with travel scenes and global icons printed on organic cotton covers. The collection includes 12 designs that can be mixed and matched. Safavieh’s World Cultures collection features detailed repeat motifs as well as full size images such as the Eiffel Tower and European
street scenes, the peacocks and elephants of India and the Moorish palaces of Andalusia. In the newly developed bath rugs category, Safavieh is introducing two new collections. The Plush Master Bath collection of 100% cotton will be sold in sets of two and features bold awning stripes, sculpted stripes and geometric motifs. The Boston Bathmats collection includes a diamond motif in fashion colors with creamy white, including tangerine tango, coastal navy, bark brown and black. Boston Bathmats are packaged individually and crafted of 100% cotton. HTT
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Newport Expands Facilities
PORTLAND, O RE . — Upon clos-
ing 2012 with a 30% increase in sales, longtime decorative pillow and decorative bedding house Newport-Layton Home Fashions is enlarging its warehousing and manufacturing space by about 25% here at headquarters. As company president Corey Faul explained to HTT, “Busi-
products. Much of the warehouse will be used to store raw materials for dec pillows as well as finished product for bedding and bath. “Our cut-and-sew business continues to be a real plus for us, and it’s growing,” he said of Newport’s domestic manufacturing side. Just as the facility is expand-
The expansion adds 25,000 square feet.
ness has been really very good for us, and we’re excited to be expanding our space to support our growth. We feel we have an opportunity now to grow further, but we need more warehouse and production space to make it happen.” The current facility encompasses 120,000 square feet in total, of which 100,000 square feet are occupied by manufacturing and warehouse, and 20,000 square feet houses office space for the staff. The plan is to add another 25,000 square feet from an adjacent space previously leased by a another company. “We were able to negotiate with the landlord to get that additional space, and now we have the entire building,” Faul said. Of the new space, about 10,000 sqaure feet will go to production and 15,000 will be devoted to warehousing imported and other finished
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ing, so is Newport’s workforce, which over the past six months grew by 25%, or about 50 factory workers and staff. For the New York Home Fashions Market, the company is bringing a broad breadth of new products within its categories – dec pillows, top of bed, quilts, and bath coordinates. In bedding, Newport will be showing 30 new ensembles; in bath, new offerings will encompass 24 accessory groups and 24 shower curtain styles; new quilts in 14 to 16 patterns; and a bevy of new dec pillow styles. “In dec pillows, we are seeing a tremendous amount of color,” Faul said. “We’re seeing more color in design and trend than ever before, and with that we’re seeing a real spike in prints. Our print business is a real area of growth in pillows. Color, design and trend are more important than ever, and print is such a great way to show color.” HTT
News
> hometextilestoday.com
7 W New York Announces Market Week Happenings NEW YORK — Showroom build-
ing 7 W New York is featuring a lobby display filled with its tenants’ latest collections in bedding, pillows, accessories and rugs as part of Home Fashions Market Week, set for March 18-21. 7 W’s market showrooms and events include: • Suyra Rugs — Suite 419 has a new suite and is celebrating the recent accomplishments of President Satya Tiwari. He was named to the 2012 Atlanta Business Chronicle’s 40 Under 40 list and was recognized by Business to Business magazine during its recent 2012 Atlanta Top 25 Entrepreneurs awards ceremony. • Kaleen Rugs — Suite 820 has recently earned SA8000 status for its India manufacturing unit. Kaleen will be featuring its new Helena Collection during market. • Berkshire Blanket — Suite 939 is known for its distinctive comfort décor. The latest additions to the luxury throw category include the Mongolian luxury throw and the Embroidery Collection. • Cosmic, Inc. — Suite C108 moves into a new suite and launches a new line, Teodora Design. • Hellenic Rug Imports Canada, Inc. — Suite 818 started working on displaying its collection when the company joined 7 W at the beginning of 2013.
Hellenic Canada is introducing its latest catalog, titled “HELLENIC 360” Rugs for All Lifestyles, a retail-driven tool where customers can visualize how rugs will look in their homes. • Louis Hornick & Co. — Suite 813 will be introducing its new collections of the Firefend flame-resistant drapery. • M & Z Marketing — Suite 525 will showcase a plethora of bedding, bath, kitchen, sleep pillows and throw rugs. • TMD Holdings — Suite 721, known for its tabletop and accessories, is entering the textiles category with its new children's line of animal hooded blankets. New Showrooms: • Cosmic, Inc. | Teodora Design C108 • IMJ Marketing C102 • Sam Salem & Son 300 • Surya Rugs 419 • Mod Lifestyles 507-511 • Colonial Home Textiles / Amrapur Overseas, Inc. 512518 • Vallabh Textiles 614 • Rizzy Home 735 • Hellenic Rug Imports Canada Inc. 818 • CMN International 912918 • Sara Textiles 1029 • Home Max 1031 • Beco Industries 1033 • LR Resources 1035 • 7 W New York is also high-
lighting showrooms with “Made in America” textile products: • Orian Rugs, Inc. 307 • Apache Mills 422 • InterDesign, Inc. 504 • Manual Woodworkers 525 • M&Z Marketing | Messina & Zucker 535 • Pacific Coast Home Furnishings 539 • Louisville Bedding 600 • Anchor Home Products 621 • Louis Hornick & Co. 813 • Creative Bath Products, Inc. 1000 Company Name Changes: • Harper Group: Formally known as Mary Harper Group 831 • Sparkk Home: Formally known as Anand International 714 Returning to 7 W New York is HTT's Global Home Show, located in Suite 1015, which will be showing the following collection of fashion forward resources: • Al Karam Towels Industries Pakistan • American Green Rug USA • Bombay Dyeing & Mfg. Co India • Chortex USA • Daisy House Towels USA • Devtara Industries India • Mera Int’l Canada • Shamrock Tekstil Turkey HTT
Anne de Solene Debuts Jacadi Line PARIS — Infant bedding and bath
house Jacadi has selected Anne de Solene to design and manufacture a collection for older children. Anne de Solene will introduce four designs in three sizes: baby, twin and queen. Designs include prints, solids and French-made embroideries. All bed linens are made of long-staple cotton. “Many retailers report that more parents are purchasing queen sized bedding for their
young children as they are going from crib directly to queen and not first using a twin sized bed.
This is somewhat geographical, being seen primarily in California and Texas,” said Eric Paner, U.S. national sales manager for Anne de Solene. Anne de Solene debuted the line at Maison & Objet in January. Jacadi operates more than 285 shops worldwide. The partnership with Anne de Solene provides an opportunity for brand distribution through additional retailers. HTT
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> hometextilestoday.com
WithIt Sets 2013 Dates G REENSBORO , N.C. — WithIt
has announced the dates for its annual conference and opened registration for its New York Design Tour. The conference will take place August 12-14 at the Renaissance Raleigh North Hills Hotel in Raleigh, N.C. The program’s
theme will be “Vision of the Modern Renaissance Woman.” “The successful woman of today isn’t perfect. She has to make choices. She has to ‘get by with a little help from her WithIt friends’ and make sure she keeps learning, stays focused on what matters and challenges herself,”
said organization president Betty Lyn Eller. Early registration is $200 for WithIt members and $400 for non-members. The annual New York Design Tour will take place May 18-21 and is limited to 35 participants. The tour will inclulde private
homes and businesses as well as a visit to the International Contemporary Furniture Fair (ICFF) at the Javits Convention Center. The New York Design Tour fee is $225.00 for WithIt members and $350.00 for non-members. Registration for the tour is now open at withit.org.HTT
Warp & Weft Opens in New York’s D&D Building BY CINDY W. HODNETT NEW YORK — Rug supplier
Warp & Weft has opened a new 3,000-square-foot showroom in the Decoration & Design Building here. Designed by architect Jay Levy, it’s the company’s second showroom in the city. “The D&D Building is where many of Manhattan’s industryleaders, and the world’s most renowned designers and top home furnishing companies conduct their business,” said Michael Mandapati, founder of Warp & Weft. “Working in tandem with our Madison Avenue showroom, this was the natural next step for our company.” The D&D building has more
“Working in tandem with our Madison Avenue showroom, this was the natural next step for our company.” —MICHAEL MANDAPAT, Warp & Weft
than 120 showrooms representing more than 3,000 international manufacturers. “From the very beginning I envisioned the new showroom to look and feel like a fine arts gallery,” Levy said. “Each rug needs to be treated as a work of art and displayed in the same way.” He said the showroom is a clean, minimal and sophisticated space. “It allows the designs and rugs to shine. The gallery has a simple aesthetic, where all distractions are eliminated.” Warp & Weft has extensive custom capabilities and recently added a collection of customizable handed-tufted designs. All of its rugs are GoodWeave certified, which ensures that no child labor was used in manufacturing. The new showroom is in Suite 1203 of the D&D Building, 979 Third Ave., and the original showroom is at 145 Madison Ave. HTT
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AMS Imports to Launch New Indoor/Outdoor Rug Collection In High Point A MHERST, M ASS . — Area rugs designer and importer AMS Imports will debut its new Rustic Cottage Collection of indoor/ outdoor fabric rugs at the spring High Point Market, to be held April 20-25. “Although AMS appreciates helping artisans all over the world, we also enjoy supporting the American economy at home,” said Anne Schewe, president of AMS Imports. These indoor/outdoor area rugs are manufactured in the United States using AMS Imports’ fabrics in stock or any fabric submitted by a customer, allowing for a personalized and customized rug. “We are always looking for the newest designs and constructions of area rugs,” Schewe said. “This collection allows designers and their clients to truly customize their fabric rugs by having their own fabrics woven into gorgeous, functional rugs.” AMS Imports specializes in bringing unique area rugs, tapestries, pillows and other home accessories to the American market. The company has collections from across the globe, including Jordan, Peru, Egypt, India, Tibet, Uzbekistan, Turkey, Colombia, Scotland and the United States. HTT Jewels of the Nile from the Egypt Collection and Turquoise Swirl from the Rustic Cottage collection are among AMS Imports’ debuts for High Point.
> hometextilestoday.com
Soft-Tex Expands U.S. and Asia Operations WATERFORD , N.Y. — Soft-Tex Manufacturing Company is adding to the manufacture of its specialty sleep products in the United States and in Asia. This spring, Soft-Tex is slated to open a new distribution center in Charleston, S.C., which will provide increased customer service capabilities in the region. “This new facility enables us to more efficiently respond to our customers through shorter lead times with closer proximities,” said Arthur Perry, president and coowner of Soft-Tex Mfg.Co. In addition, Soft-Tex has doubled its Asian operations with an expanded quality control initiative, involving both increased personnel and system enhancements. Initiatives include monitored testing protocols.
“This will assist us in addressing specific consumer requirements for the many unique and varied programs we offer,” said Perry. During the New York Home Fashions Market, Soft-Tex will unveil its newly renovated showroom space at New York Market Center, 230 Fifth Avenue, Suite 1204. “While our other expansion efforts are extremely important and will ultimately improve our level of customer service, this showroom is important, as it will give us a fresh space to present our vision of the future to buyers,” said Perry, “In addition to a new show space, we wanted to make sure we provided a relaxing area where our sales team can work with their buyers.” HTT
Lintex Linens Realigns Executive Team N EW YORK — Lintex Linens/
Lintex Bedding/Cobra Trading has made some changes in its executive staff. Cari Hamburger Kramer has been appointed to president of the total company. Promoted from her former post as vp of Lintex Bedding, she is replacing her father, Kurt Hamburger, who passed away in early January. Rae Ellen Blum has been named executive vp of the company. She was previously vp of
Cobra Trading. And Craig Multer has been promoted to executive vp of Lintex Bedding, from his prior post as sales manager of the same division. “We are very excited about the upcoming market, as we have many new products that are very unique,” said Kramer, who is also now heading the Lintex Linens division. She added that Luci Costa will continue to help manage all facets of Lintex Linens. HTT
Midwest Textile and Home Products Association Plans Tourney C OLUMBUS , O HIO — The Mid-
west Textile and Home Products Association will hold its 24th annual Charity Golf Outing on June 24. Swimming and tennis will also be available. The outing will benefit several organizations support causes for children and families as well
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as the scholarship fund for the Home Fashion Products Association (HFPA) Foundation. The event will take place at the Country Club of Muirfield Village in Dublin, Ohio. Registration deadline is June 10. For more information, visit mthpa.com. HTT
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Global Home Show Returns NEW YORK — The Global Home
Show, sponsored by Home Textiles Today and created as a destination for international companies looking to exhibit at the New York Home Fashions Market, will mark its 7th edition this month. Located in Suite 1015 at 7 West 34th St., the show will run from Sunday, March 17 through Thursday, March 21. Participating companies in this year’s edition include: • Al Karam Towels Industries, (bath towels), Pakistan • American Green Rug, (‘green” area rugs) USA • Bombay Dyeing & Mfg. Co, (bedding) India • Chortex (bath towels, robes and top of the bed) USA • Daisy House Towels, (bath towels and robes) USA • Devtara Industries, (bedding) India • Mera International, (table linens) Canada • Shamrock Tekstil, (bath towels) Turkey. HTT
March 17, 2013
News
> hometextilestoday.com
Home Textiles a New Sweet Spot For ShopNBC M I N N E A P O L I S — Home was among the catalysts strengthening sales in the fourth quarter and fiscal 2012 for multichannel retailer ValueVision Media Inc., which operates as ShopNBC. The company has been pushing deeper into the category, according to ValueVision ceo Keith Stewart. “In our home store we didn’t have a kitchen business or a robust home textiles business, which are very big within our industry yet quite infant at ShopNBC. So we are very, very pleased with that progress,” he said during the company’s earn-
ings call March 6. Although there was an extra week in the fourth quarter and fiscal year, ValueVision reported its results based on an equivalent 13- and 52-week basis. The company’s net loss widened in the quarter, rising to $11.4 million from the year ago net loss of $8.3 million. Better news came in net sales, which rose 11.7% to $164.8 million, thanks largely to a significant rebound in consumer electronics and “solid performances” in the home and beauty segments. Quarterly net shipped units rose by 11.6% to 1.6 million, reflecting a better merchandise
mix as well as a modest decline in average price points. Internet net sales in the quarter jumped 160 basis points to 46.3%, driven mostly by growth in mobile transactions. For the full fiscal year, ValueVision improved its net loss, dropping it to $27.6 million from the prior year’s net loss of $48.1 million. Net sales for the 52 weeks grew 2.8% to $574.1 million, and the company also noted it increased its distribution footprint to 84 million homes by 2012’s yearend and began the New Year with two channels of exposure in 70% of its homes. HTT
Louis Hornick & Co. Highlights Vendor Awards on Facebook Page N EW YORK — Marking its 95th anniversary, four-generation, privately held, Louis Hornick & Co., Inc. has created a new Facebook page to celebrate its history. Every day leading up to New York Home Fashions Market Week, the company posted its
many vendor awards and associated letters and photos. Said Louis Hornick III, coo: “These awards have been hidden in conference rooms and in storage, some for decades, and it is the greatest pleasure to honor my father (current chairman and ceo, Louis Hornick II,
who was named an HTT “Living and Working Legend), grandfather, great-grandfather and greatgrandmother by sharing their achievements and honors with the world.” Louis Hornick’s Facebook page is www.facebook.com/louishornickandcompany. HTT
HFPA YoPros Plan Market Networking Party NEW YORK — The Home Fash-
ion Products Association’s Young Professionals group will host a networking cocktail party during the New York Home Fashions Market. The event will take place March 19 from 6:30 p.m. to 8:00 p.m. at Campanile, 30 E 29th St (between Madison and Park Avenues). “For this market, as opposed to having a panel with Q&A on the all-too busy Sunday evening of market, we have decided to return to our networking roots,” said Louis Hornick III, coo of Louis Hornick & Co. and cochair of the Young Professionals group. “Our goal remains to build strength among our younger ranks and build a finer sense of community.” There is no registration required and no entry fee for the cash bar event. RSVP to Ellery Moses at EMoses@kellencompany.com. HTT
View our Video mwwsolutions.com
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Indo Count Focuses on The Weave MUMBAI, INDIA — Texture will be a major emphasis for Indo Count Industries at the New York Home Fashions Market. The manufacturer will unveil a range of woven textures in sheets and expand the collection for top of bed. Constructions will range from herringbones and window panes to dobby dots and satin stripes in 100% cotton. Bellagio includes basket weave, twill stripe, and window panes dobby tex-
tures with a modern sensibility. Copper hue adds warmth and enhances richness of the collection. Auberge Suite is a collection of engineered, yarn-dyed patters woven with tonal herringbone stripes on the base. HTT
Indo Count is introducing Auberge at market. The company is also focusing on woven textures.
Your second glance will confirm your first instinct‌
Ravel Bedding Collection
Matrix Bath Collection
Pacific Coast Home Furnishings, Inc. www.pchfweb.com www.austinhorn.com (323) 838-7808 Commerce, California U.S.A.
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,I \RX¶UH LQ home textiles New York is the market. And the market in New York is the TEXTILE BUILDING For 90 years, 295 Fifth Avenue has been the leading showcase for the home textiles industry, with the best location, the best value per square foot, services that cater to your distinctive needs, high-profile traffic, high-tech security, a wi-fi buyers lounge and the personal service of a staff of 15. Give your business the best market, in the market. Call Lou Lombardi, President & CEO, Manhattan Properties, Inc. 212-685-0530 ƒ ceo295@aol.com ƒ on-site management
The Textile Building at 295 Fifth We are the market
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Better Trends Branches Out
> hometextilestoday.com
N E W YO R K — Best Trends is
China Weaving Preps For Market Week
heading into the New York Home Fashions Market with five new product lines. The braided Juvenile Gift Pack consists of micro polyester braided rug, hamper and a baby blanket made of cotton and rayon from bamboo. A new allin-one pet pack includes a braided pet bed, mattress, cushion and pet mat. B e t t e r Tr e n d s ’ Christmas assortment comprises braided placemats Braided goods are a specialty for Better Trends. and runners, tree skirts, chair pads and rugs in lurex in four seasonal designs. A line of hand-woven outdoor rugs employs a variety of textures and fixtures, among them chevrons, basket weaves, plaids and taped yarn weaves. New for Better Trends’ novelty rugs this time are fur braided rugs, corduroy, chenille braided, and braided felts. HTT
N EW YORK — China Weaving will introduce five new top of bed designs along with reversible sheets, lace sheet sets and eyelet sheet sets during the New York Home Fashions Market. The company will also show numerous bed-in-a-bag sets at its showroom at 261 Fifth Ave. The company also produces duvet sets, quilts, dec pillows, table linens and comforters. China Weaving is the U.S. marketing and design arm of Hua Fang Co. Limited and Value Source Int’l. Co. Limited, a vertical manufacturing company that covers spinning, weaving, dyeing, printing, cut and sew. “We are confident that our vertical set up will enable us to build a strong and reliable strategic partnership with retailers,” said ceo Del Chen, who is based in China. The company’s strength is the
production of various types of sheets in all thread counts, including performance and decorative. In addition to shipping directly from China, the company plans to open a US warehouse with EDI capability. President Michael Liu, based in the New York office, said: “Our goal is to bring our tremendous offshore resources and capabilities closer to the retailer with a broad range of products at more affordable prices. Worldwide manufacturing with a local service is our offering” Janet Solomon, senior vp of sales & marketing, has many years of experience working for major retailers and manufacturers. “We are very excited to bring this business model to the US market. Retailers will benefit from this and be able to offer their customers quality products at great prices.” HTT
Your second glance will confirm your first instinct…
Paramour Bedding Collection
Paramour Bath Collection
Pacific Coast Home Furnishings, Inc. www.pchfweb.com www.austinhorn.com (323) 838-7808 Commerce, California U.S.A.
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Featured Exhibitors at
Home Textiles Today’s Global Home Show
AL KARAM T O W E L S
See these exhibitors at 7 West 34th St., Suite 1015
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March 17-21, 2013 Spring NY Home Fashions Market Week Major Showroom Buildings Throughout Market
For future exhibition space, please contact: Joe Carena, Show Manager, jvcarena@gmail.com (203) 329-9553 Warren Shoulberg, Publisher, Home Textiles Today wshoulberg@hometextilestoday.com (646) 805-0226 Ms. Kaushal Shah, Manager, HTT India, kaushal@kaushals.com 91-22 6663 4597
Make appointments now with these leading suppliers: AL KARAM T
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1. Monet Bouquet from Dea USA is a digital print on sateen with more than 30 colors, available in quilted coverlets, duvet covers and shams. 2. Safdie International’s Ariana is an eight-piece, faux-silk bed set that includes a comforter, pillow shams, bedskirt and assorted decorative pillows. 3. Stellar Alliance/Wulfing presents Kaleidoscope in 100% cotton flannel, available for bedding and top-of-
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bed in custom colors, as shown with coordinating solid sheet. 4. SL Home Fashions presents the richly colored, embossed Damien 10-piece comforter set. 5. Mytex is launching three sophisticated bedding collections under The Bob Mackie Signature bedding collection: Legacy, Opulence and The Ritz, inspired by Mackie’s detailed embellishments in apparel.
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6. Bellino Fine Linens introduces the Orchid yarn-dyed jacquard collection, manufactured on 600-thread-count Italian sateen using Egyptian long-staple cotton. The duvet has the elegant jacquard print in colors of gray, rose and sage on the face and reverses to a soft dusty rose.
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1. Waverly’s Asian Myth comforter collection in this Radish colorway by Ellery Homestyles is inspired by a Far Eastern feel and a splash of formality. A handcrafted Jacobean on cotton sateen creates an unusual layout, incorporating swinging branch designs with stylized elements. Accents of vapor, citrine, coral and gray evoke tonality and dimension. 2. HiEnd presents an affordable rustic bedding collection, and has recently expanded to include a new traditional line, the Landmark Home collection.
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3. Concertina from Zorlu is a large-scale jacquard in a textured damask pattern of scrolling leaves with coordinating accessories in honey and apricot. 4. Chickadee is April Cornell’s holiday bedding collection from C & F Enterprises. Chickadees rest on pine branches, adjacent to winter red holly set in woodland imagery paired with plaids.
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5. A collage of updated floral and foulard fabrics, the Camilla quilt set from Greenland Home Fashions is available in both natural and blue colors. Quilted in a stylized vermicelli stitch pattern, Camilla reverses to a coordinating allover geometric print and is oversized for better mattress coverage. 6. Livingston from Royal Heritage Home is a jewel-toned classic Jacobean print on 100% cotton sateen, updated for a modern lifestyle.
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1. Colonial Home Textiles builds on print and texture featuring neutral jacquards accented with new pleating techniques, suitable year round. Prints, as shown, explore watercolor, charcoal and other artistic mediums. 2. The intricate embroidery on Home Fashion International’s Bella features a sumptuous microfiber finish with colorblock accents of green and rust. Coordinating bedskirt, shams and decorative pillows complete the look.
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3. Triangle Home Fashions presents the Avery comforter set, loaded with ruffles and frills, made from high-grade brushed poly. 4. Duck River Textile’s printed Delilah comforter ensemble features a bold stripe pattern paired with delicate quilted and embroidered decorative pillows
5. Vanessa from Sleepwell puts a twist on toile. A saturated turquoise floral comforter with a bright parrot green border at the foot of the bed reverses to leopard skin. Sheeting is a tossed aqua flower on white background.
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richloom customer care center / 261 fifth avenue, new york, ny 10016 furniture: t:212.684.3388 general: t:212.685.5400 contract: t:212.685.2187 www.richloom.com
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1. Blissliving Home’s Chanda Duvet Set is part of the company’s Abu Dhabi collection and is inspired by the contrast of conventional customs and contemporary cosmopolitan lifestyles. Made of 100% cotton, its design centers on an oversized medallion and is accented with bronze-embroidered detail and merlot-colored piping. The reverse side is a coral- and vanilla-colored geometric design. 2. WestPoint Home’s Portico Collection features the
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Meadow duvet cover set, a serene pattern printed on 400-thread-count GOTS-certified organic cotton. 3. Jardine from Revman is part of designer Kevin O’Brien’s new bedding collection for the company.
5. The new V-Era bedding ensemble from Veratex combines a colored 300-thread-count Egyptian cotton woven medallion design that reverses to a coordinating narrow woven dobby stripe, also on 300-thread-count Egyptian cotton.
4. Louis Hornick and Company introduces the LH Signature Collection of luxury bedding. Debuting in the collection is the Lita matelasse and top-of-bed, made of 100% cotton at 400 GSM.
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INTRODUCING
SHEETS AND BEDDING
EFA
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1. The Blue Riviera collection from Nostalgia Home is inspired by the colors and architecture of the Italian Riviera. Laundry by Shelli Segal (for Nostalgia Home) translates this with a modern and fresh perspective, using bold and ornate patterns and fashion-forward elements featuring ultramarine and cerulean blue colors.
3. Newport-Layton Home Fashions’ Carlow bedding, seen here in the Serenity colorway, includes 100% cotton printed sateen comforter, shams and Euro shams, as well as a bedskirt and embellished decorative pillows.
2. m.style announces the introduction of seven duvets with large-scale patterns printed on 100% cotton with a
4. Bellagio from Indo Count is a versatile collection of 100% cotton fabrics that includes a variety of
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palette taken from nature and minerals.
patterns, ranging from basket-weave and twill stripe to windowpanes. 5. Kassatex Fine Linens offers clean and crisp luxury and sophistication with its Vicenza collection. It is crafted in Italy of 600-thread-count Egyptian cotton sateen. Seen here is the white/ash colorway, and it is also available in white/white combination.
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1. Dragonflies alight on these bath towels from Daisy House, made in Turkey. 2. Buettner SA is showing a new collection of fiber-reactive printed beach towels made in Brazil of 100% cotton. Available in various colorful bricklike color stories, the towels measure 42-by-72 inches.
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3. Safavieh is expanding its bath rug program with several additions, including the Boston Bathmats collection. Made of 100% cotton, it features a diamond motif and is available in five colorways. 4. Avanti Linens is West Indies bound with its new Antigua Collection, a tropical island-inspired grouping
that includes embellished towels and a matching shower curtain and accessories, each donning elegant elements from the sea. 5. The Vineyard Allure shower curtain from Triangle Home’s Lush DÊcor brand features vibrant color along with fine detailed embroidery and piercings.
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1. Duck River Textile’s Everdeen shower curtain features a delicate leaf pattern printed on a light faux-linen fabric. 2. Micro Cotton launches Express, a new category in bath specially designed for value-conscious customers.
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3. Bardwil Industries’ latest holiday setting with license partner Lenox is in a Winter Meadow. Traditional reds and greens bedeck a seasonal floral bouquet of poinsettia, holly, amaryllis and paper whites on this new bath ensemble, which comprises a printed 100% cotton towel collection, an embroidered 100% cotton towel collection, a cotton-tufted rug, a shower curtain printed on a delicate woven jacquard and matching holly-shaped hooks.
4. HiEnd Accents by HomeMax Imports has created this subtly seasonal bath set of pinecone-themed accessories. Other matching components include towels, a rug and tissue box cover. 5. Evocative, transporting patterns round out this towel collection from Bianca USA.
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1. Home Source International introduces seven beach towel designs that feature iconic Condé Nast covers from such popular magazines as The New Yorker, shown here. The towels are a 450 GSM, have a reverse dye backing, and are 40-inches-by-70-inches. 2. Lamont Home’s Raine hamper set is made in a durable woven stripe PVC construction and comes in white
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and ivory for functionality yet fashion. It also includes a wastebasket and boutique tissue box cover. 3. Creative Bath Products brings haute couture to mind with its Rue Di Rivoli collection, reminiscent of Paris’ most fashionable shopping strip. Scenes are depicted on the printed 100% polyester fabric shower curtain and the matching resin accessories and embroidered towels.
4. Kassatex’s new Lumiere bath ensemble is made in Portugal of combed organic cotton. It comes in the three neutral colorways, seen here.
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1. ByEm says it knows “Women love shoes!” — hence the company’s new Shoe Shoppe collection. It includes white porcelain bath accessories, each featuring a minimalistic decal trim, as well as a polycotton shower curtain and an all-cotton bath rug. 2. Bacova Guild and designer Shell Rummel have created the new La Mer collection. As its French name suggests, pieces are ocean-inspired with the watercolor design and
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beach color schemes. The shower curtain, a heat-transfer print on polyester pique weave, matches to coordinating accessories, towels and rug. 3. The Antique Chic patchwork shower curtain from Greenland Home Fashions features floral prints combined with paisleys and intricate vintage style patchwork. It coordinates with the Antique Chic bedding collection.
4. Espalma by Cobra presents the Diamond towel as part of its luxury bath ensemble made with 100% cotton. The towel is available as king bath, hand, wash and bath sheet in white, peach, crème, surf and lavender. 5. Southern Tide from WestPoint Home is a splashy line of oversized beach towels in vivid and vibrant colors.
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1. Park B. Smith Ltd. offers a subtly decorative option to spalike baths with its new Tea Leaves bath mat. 2. Splash Home’s line of dipped accessories with practical wire items gives these quintessential accessories a fun new twist. Available in an array of eye-popping color combinations.
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3. Newport-Layton Home Fashions is going on Safari with its new African wildlife-inspired collection. Featuring 3-D resin animal decals on a basket weave ground, the accessories match with a 100% cotton voile shower curtain. 4. Chortex USA offers 100% cotton luxury beach towels suitable for spring and summer. The towels are made in Turkey and measure 40-inches-by-70-inches.
5. Fusion Trading’s signature 8-pack ribbed Identity Bath program is now being relabeled as the This Towel Is Different program. With each order placed by any customer throughout the world, Fusion Trading will donate money to UNICEF in support of their efforts to eliminate poverty, hunger and illiteracy in Bangladesh.
3/12/2013 6:01:00 PM
July 16 - 18, 2013 Javits Convention Center New York, NY
Online registration opens April 15! HomeTextilesSourcing.com
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1. Blissliving Home’s new, 100% cotton Jasmine shower curtain features a peaceful palette of jade, mist green, celery, gulf blue and red sands on its paisleylike pattern, printed on white cotton sateen. 2. m.style announces the introduction of shower curtains this market. Large-scale prints and color highlight the assortment, such as mineral shades with hints of
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aquamarine, citrine, peridot and smoky topaz with lapis, ruby, turquoise and onyx. 3. Featured for market from Loftex USA is an extensive line of beach towels that includes black and white prints with motifs such as the Eiffel Tower, hibiscus flowers, shells and geometrics.
4. From Sharadha Terry Products, long staple cottons have been spun, woven and finished to create a voluminous yet light towel with superior absorbency and a cloudlike feel. These towels are also available in a heathered appearance.
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1. BBJ Table Fashions calls its new charger collection Peacock, which comes in the citron/gold, left, and purple/ copper colorways. Made of glass, they are food- and dishwasher-safe. 2. Lintex Linens beckons autumn with this delicate Falling Leaves cutwork tablecloth and napkins collection made in China of 100% polyester.
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3. C & F Enterprises is showing its Coral Collection, featuring overlapping coral reefs, seen here in red but also available in a blue palette. Components include placemats, napkins and runners, as well as an apron, potholders and oven mitts.
5. Klear Vu offers the Batik chair pad in warm, natural tones (shown), as well as a variety of other colors.
4. m.style announces the launch of casual dining textiles for kitchen/dining textiles with more than 20 patterns featured.
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1. Elrene Home Fashions is showing Addison, a 100% polyester microfiber tablecloth with matching napkins. It comes in this taupe colorway. 2. Mera International Ltd. is launching its line with several styles, including faux silk runners with a threedimensional design, as seen here. All pieces are easy-care and machine-washable.
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3. Bardwil Linens is adding the Bahamian Breeze to its Tommy Bahama program. A rotary print featuring palm leaves, it comes as a tablecloth and napkins, as well as reversible placemats and runners that are a solid green on the back for multiple uses.
flowers and a textured woven — on this grouping of placemats, as well as on coordinating runners, napkins, chair cushions and decorative pillows.
4. Trendex Home Designs’ Keegan Collection mixes and matches several patterns — such as an overlapping geometric design, overlapping circles, circular modern
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1. Fusion Trading Company partnered with with Canadian modern artist Margery Leach to create a new line of rugs based on her oil paintings. Made in India, each of the four rugs — Emma, seen here — is a unique work of art signed and numbered by the artist. The construction of the collection is hand-knotted using Indo-Nepali weaving techniques.
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2. Surya’s Artistic Weavers division is launching a new collection of reversible flat-woven rugs made of 100% wool that offers different looks on either side for broader decorating options. 3. Jovi Home is introducing Rococo, a 100% wool tufted rug, seen here in the mocha colorway. It is available in other palettes and patterns.
4. Nourison is bringing four new Waverly collections to market, including the Aura of Flora — a grouping of modernized floral and ikat designs made in a soft, lowpile shag texture polyester construction. The rugs are printed in China.
3/7/2013 4:12:35 PM
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1. HiEnd Accents by HomeMax Imports is showing the Barbed Wire accent rug collection, available in chocolate, turquoise and red colorways. 2. Kaleen Rugs’ new Helena Collection shows handtufted rugs made of 100% wool. It comes in a variety of borderless designs.
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3. C & F Enterprises’ Hootenanny collection, designed by artist Debbie Mumm, features owls and harvest themes on the accent rugs, which coordinate with a decorative pillow and table linens for a themed look. 4. Bacova Guild Ltd. is introducing Leaf Matrix Espresso, a vibrant heat-transfer printed rug made of memory foam for comfort underfoot. It has a polyester face, a polyurethane fill and a non-skid backing.
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1. Garland Carpet & Rug is debuting its new Lifestyles collection of value-priced, indoor/outdoor area rugs. The rugs are tufted and made of olefin, and are UV-treated to prevent fading. A variety of colors and patterns is available. 2. RR Design Concepts is marketing its new recycled rug collection of hand-tufted pieces as “budget- and planet-pleasing.” Made of recycled fabrics, these rugs are crafted in India.
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3. Regence Home introduces Silk Tie from its Opaline Luxe collection. 4. Balta U.S.’ Prisma collection comprises flat-woven rugs that employ an exclusive yarn system designed to capture light in varying degrees for a prismatic effect. Weaving helps enhance these pieces with a textural construction of 100% UV-stabilized polypropylene.
3/7/2013 4:04:21 PM
ONE-STOP SHOPPING FOR ALL YOUR BRAIDED NEEDS!
BIG OR SMALL … IN STORE OR ONLINE … WE HAVE A LINE THAT WILL HELP YOU STAND OUT AT RETAIL. We’re a must-see destination this Market. You’ll find lots of new braided rug fiber/fabric combinations, the introduction of braided table linens, Christmas braided products, pet beds and handmade outdoor rugs. JOIN US AT
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Info@bettertrends.com • www.bettertrends.com • Tel : 510 931 9647
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1. Manual Woodworkers and Weavers’ Coke Refreshing with Food printed pillow measures 19 inches and is reversible. 2. Home Source International expands its product assortment within the Condé Nast franchise into decorative pillows with vintage magazine covers. 3. Newport-Layton Home Fashions is bringing a new brand of whimsy with this textured duo — Tweedie, left, and Loopy. Both made of 100% cotton, Tweedie comes
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in the Capri and passion colorways, and Loopy is available in olive, passion, teal, titanium, dune and magenta. 4. Sinomax USA unveils a brand-new lineup of deluxe memory foam pet beds for every size pooch. This Snuggle Bed is covered with durable microsuede and lined with silky microfiber shearling surface.
5. Arlee Home Fashions has created new lines that mix and match seamlessly over a variety of styles and constructions. Seen here are: Country, a print pieced with chenille jacquard; Heston in chenille jacquard; the printed textured Mariana; and the quilted velvet Kent. 6. American Mills is expanding its Lava pet bed line. The Showtime pattern here features whimsical dogs in vibrant colors designed by Alisa Shapard.
3/12/2013 6:12:07 PM
ADVERTISEMENT
Brunton International Transforms Faux Fur Pillows into Big Business InnovaTIve desIgn, Bold colors, cuTTIng edge FaBrIc treatments and an irresistibly soft feel have led the way for Brunton International – with its fun and trendy faux fur pillows - to become a celebrity in the world of juveniles, teens and tweens. With price points too attractive to resist, parents and grandparents have embraced them for their own kids and grandkids as well. As the leading supplier of decorative faux fur pillows for the mass market, Brunton has focused its attention on this demographic in recent years with good reason. “During downturns in the market, parents and grandparents will cut back on spending for themselves, but they don’t give up buying for the children in their lives,” says company Founder and President, Roy Brunton. “With our competitive prices, and vast selection offered at the store level, it’s easy for them to pick up one of our pillows. They’re often point of purchase items – shoppers like the look, the feel - and with prices ranging from $6 to $20, they are hard to resist. As a result, our growth over the last three years has been phenomenal.”
With a breadth and depth of product that is unmatched – 20 pillow sizes to choose from and between 35 and 40 different styles of fur - Brunton has not abandoned the adult pillow market. With such new and technologically advanced products as its “Puggle Fur” and “Poodle Shag Fur,” the company continues to push the envelope on innovative development. But in this world of animal prints, brushed fur designs, unique and trend right patterns, bling, tie-dye and glitter faux fur pillows, it’s the younger generation that garners most of the attention. With them in mind, Brunton is embarking on the next chapter in its history, signing its first licensing agreement, which will significantly expand its distribution and introduce the line to an entirely new audience. With the details of the agreement still under wraps, Brunton is proud to say that his peers recommended the company to the licensor. “It’s right in the wheelhouse of what we do, and will allow us to offer our styling and competitive pricing to mid-tier retail stores such as J.C. Penney, Kohl’s, Bed, Bath & Beyond and Gordmans, as well as upper-tier catalogs with a reason for being,” Brunton explains. The debut collection will officially launch in September, and the excitement is palpable. Brunton’s growth is evident in a number of other ways as well. The company’s 2012 offering of 35 to 40 fur styles, its largest ever, necessitated a showroom move in March of that year. Moving from the 10th floor of 230 Fifth Avenue to a corner location on the 8th floor added an impressive 50 percent more space to showcase the complete line. And, as Brunton admits, the extra space has allowed him to “think outside the box” in order to make it more fun for customers to enjoy the “experience” of being a “part” of the showroom rather than just “being” in another showroom. It’s this desire to bring fun and smiles to the faces of both his grownup and kid customers that motivates Brunton to always look ahead and find new ways to embellish and expand the “experience.” “We’re constantly refreshing and updating because kids today, both young and old, demand innovation. I never thought that I’d have to innovate this often and this quickly, but when you market to this segment, it’s the name of the game,” Brunton says. It’s also one of the reasons behind the addition of Denise Stoughton as Design Director for the company. Denise will spearhead the design direction of the license as well as work with Roy Brunton in the continued growth of its existing product line. This evolution is the latest transformation for a company that began as an importer of Dhurrie rugs from India in 1991. In 1998, the company morphed into one of the largest suppliers of Chenille throws from China, being named Vendor of the Year for Target Stores in 2000. The metamorphosis continued in 2003 when the company ventured into the pillow filling business, adding one filling machine with two nozzles and six sewing machines. The rest, as they say, is history. Shortly thereafter, the company decided to make faux fur its specialty, and this segment now represents some 80+ percent of Brunton’s offerings. Completely satisfied with the metamorphosis of his company into one where teens, tweens and juveniles command the greatest attention, Brunton calls the move “one of the best things we’ve ever done.” There have been doubters of his vision along the way for sure, but they’ve become believers. “With the support of our customers, Brunton International is proud to maintain our position as ‘King’ of the faux fur pillow market.”
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1. The Stone donut dog bed from RR Design Concepts puts Fido at the center of attention. The Stone pattern is printed on soft fabric and inside is a Spa Plush color fabric. It has corded piping with a non-skid fabric bottom. 2. Blissliving Home presents The Leena Pillow from its 2013 Abu Dhabi Collection. It features Gulf Blue and Peacock embroidery on vanilla sateen with a Coral pompom trim. It reverses to Coral silk dupioni.
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3. WestPoint Home presents a collection of decorative pillows from Under The Canopy’s Bohemian bedding ensemble. 4. Duck River Textile’s Aydin decorative pillow features a striped pattern on heavy cotton. The natural color palette mixes well with a multitude of interiors. 5. Caldeira USA is out to save the world with its Heroic Graphics collection. It includes these iconic styles: NY
Taxi, Pop-Pom solid, Solid Stadium pad, Herringbone velvet, ’50s Movies, American Flag, Union Jack and Blue Mongolian fur. 6. C & F Enterprises’ Hootenanny collection, designed by artist Debbie Mumm, features owls and harvest themes on this decorative pillow, which coordinates with an accent rug and table linens for a complete themed look.
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1. Lamont Home gives the name Arianna to its new cotton chenille bedspread collection, which also includes matching shams. The design is a circle of flowers and the components feature a fringe embellishment. Available colors include white, ivory, pearl blue and honeydew.
3. Ellery Homestyles launches Waverly throws, featuring a variety of fabrications that utilize classic and contemporary Waverly prints with coordinated solids. Shown here are the Galleria Chenille and Blossom Boutique plush.
2. Micro Cotton launches Express, a new category of blankets. The cotton selection results in a naturally soft feel.
4. The luxurious new Teddy Bed collection from Comfort Revolution includes a mattress topper and pillows made of viscoelastic memory foam and covered in plush synthetic Sherpa fabric.
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5. Blissliving Home is introducing its Malik throw, seen here in the citron/white colorway. Part of the company’s Abu Dhabi Collection, the throw is made of cotton muslin on the citron-colored side, and reverses to an all-cotton white, and features a gray pom-pom rim throughout.
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1. American Mills is showing the latest collection of lava quilts inspired by nature. Alisa Shapard’s Feathers quilt is featured in copper, coconut and slate. 2. The Sorrento Gaucho throw from Stellar Alliance/ IBENA with velour binding is available in throw size (as shown) or bed sizes in twin, full, queen and king.
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3. Perfect Fit introduces the company’s line of TailorFit stretch fit slipcovers, designed for a sofa, loveseat or wingback chair. The slipcovers provide protection so the furniture can continue to look brand new. They’re made from super-soft, stretch microsuede fabric treated with stain repel and release protection.
4. Soft-Tex introduces its latest addition to the SensorPEDIC’s new SensorCoolT Collection—Double Cool Gel Overlay Memory Foam Pillows. Dual-sided cooling panels offer versatile comfort, all with SensorPEDIC signature ventilation. The collection features circular knit covers with decorative mesh trim.
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1. The Suwanee Stripe blanket from Pendleton salutes the patchwork artistry of Seminole Indian women. 2. Protect-A-Bed Signature Series is a new waterproof fitted sheet-style mattress protector designed to provide a natural and pure sleep surface, featuring Miracle Membrane. 3. Newport-Layton Home Fashions introduces the Ravello quilt and shams. Made of 100% cotton vermicelli
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quilted in an avocado background with a burgundy Provencal print, it is machine-washable and available in twin, full/queen and king sizes. 4. Blue Ridge Home Fashions introduces the Optima-Loft fiber, a proprietary synthetic fiber in 100% siliconized hollow polyester with increased resistance to flattening. Shown is the new fiber in a 1,000-thread-count Egyptian cotton cover with 2-inch gusset.
5. Caldeira USA’s new mix-and-match Rustic Hide collection offers a variety of looks. Anchored by the Big Block knitted throw, matching decorative pillow looks include Elegant Circles in velvet, Rope in cotton knit, Mongolian fur, Cheetah stripe faux fur, Diamond elegance velvet, Solid Crinkle, Velvet Zig-Zag and Faux Leather Crinkle.
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1. The Northwest Company’s jersey throw is 54 inches by 84 inches and is made with a 80/20 polyester/cotton blend. 2. Artist Lori Seibert designs C & F Enterprises’ Sweet Snowman blanket, and it coordinates with stockings, kitchen towels and a tree skirt.
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3. Allied Home is introducing a basic bedding line using MicronOne, a chemical-free fabric technology that blocks bed bugs and allergens, is highly water-resistant and breathable. 4. Manhattan Kids LLC/Microtex’s Luxury faux fur throws come in several different looks and constructions, including chinchilla, cheetah, leopard, coyote, Mongolian lamb, tipped dye, alligator, textures, crinkled, high pile and tiger brush. They each measure 50-by-60 inches.
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1. Duck River Textile’s Tabitha window curtain features a delicate tone-on-tone stripe pattern. The fabric’s blend of polyester and linen adds a sense of luxury to any home. 2. Elrene Home Fashions’ Essex is a new grommet window panel collection made of 55% linen and 45% rayon. It is seen here in the chocolate colorway. 3. Labyrinth from Zorlu is a modern set of geometric,
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jacquard grommet window panels and insert valances in teal and mocha. 4. Lorraine Home Fashions is giving the window a festive look with its new Holiday Plaid, a woven jacquard plaid in red and green with gold Lurex holly and poinsettia motifs. 5. C & F Enterprises and Williamsburg are showing the new Garden Folly valance and drapes set. On the valance
is a fretwork pattern, and the drapes show a pattern inspired by follies, or garden houses, that could be found throughout Colonial Williamsburg in the 18th century. 6. Arlee Home Fashions is showing Riverhead, made in a linen texture fabric that is embellished with chenille embroidery.
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1. Achim Importing Co. is showing its new Amy collection, which features a soft peony design on a white ground, with a blue-and-white gingham check border.
4. Safdie International is bringing fashion sense to soft window tie-backs, with innovations designed to be both functional and decorative.
2. Halo from Saturday Knight is a grommet panel with a soft and modern circle jacquard pattern.
5. Softline Home Fashions presents Simple Shade, a curtain that doesn’t need screws or tools when hanging. Peel, stick, hang and they’re done. There are many colors to choose from with coordinating rods.
3. Triangle Home Fashions presents Lucia window panels with charmeuse bows created and sewn by hand.
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6. Louis Hornick and Company has partnered with Buscheister of Germany to present a new line of window hardware it calls Urban Decorative Hardware. It is seen here with Hornick’s pure silk-lined drapery, which comes in 10 colors.
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30%#)!, 02/-/4)/.
Bringing FASHION HOME Q A
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Versailles is known for its range of Drapery Hardware and Patented Ring Top Bamboo Panels, is the company ready to expand into other fashion areas?
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We feel we have good access to retailers and are looking for diversiďŹ cation into new categories. At the fore front, Storage and Bedding are high priorities on our agenda. New samples are being presented at our NY showroom this market. Versailles Home Fashions has developed an internationally renowned reputation of excellence over the last 26 years of business; what values do you associate to this success? Among others: Quality, integrity and listening to our customers’ needs. Our Patented Bamboo Ring Top Panels are a direct result of hearing our customers asking for cordless and safe bamboo shades. The new style immediately took a strong foot hold on the market and hasn’t let up since 2009. The annual addition of new colors and patterns has kept the look fresh and stylish. Your showroom has an overwhelming variety of Drapery Hardware and Window Accessories, how do customers ďŹ nd what’s right for them?
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Our headquarters and yearround showroom are located in Montreal, Qc; and we have a permanent showroom in NY where customers can make appointments to meet with our sales team. All of our staff are highly knowledgeable in window treatments and will take the time to create a collection with our customers. We have staff located all across Canada and the USA, as well as Central and South America, who will come to you! How often does your inventory change to accommodate new styles and trends? We frequently travel internationally to stay apprized of upcoming trends and emerging styles. We regularly introduce new skus and entire collections whenever we ďŹ nd hot items. Frequent visits to our showroom are a must and never disappoint. Most of our major accounts visit us 3 to 4 times a year. Who are the main types of customers you distribute to? We are a major developer and importer/distributor of Home Fashion, thus our clientele are retailers of all kinds. Versailles services major retail chains, independent retailers, catalogues and many dot-coms.
Our clients are located in Canada and the USA, as well as several other countries internationally.
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Where do you ship from? Our warehouse and shipping facilities are located at our headquarters in Montreal, serving all of Canada. The US and other international markets are shipped from Willsboro, NY. Retailers who consider a very high in-stock percentage and just-in-time delivery to be of primary importance to them, will strongly appreciate working with Versailles; a hassle-free business relationship will contribute to sales and proďŹ t while aiding retailers in simplifying their inventory management.
Robert Gibbons of Versailles HOME FASHIONS shares his secrets of success in the HOME FASHION industry over the last 26 years as a leading supplier of window goods in North America and beyond.
Visit us during Market Week NY at 261 Fifth Ave, Suite 1507 or via our online showroom at www.versailles-inc.com to see our galleries and catalogues
.9 3HOWROOM s (EAD /FFICE s SERVICE
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1. TMD Holdings is launching a children’s line of hooded animal blankets, like this one of a playful dog. 2. The Child’s Play line of juvenile prints from Loftex USA is youthful, fun and sophisticated with playful, bright monsters in Monster Mash and modern, whimsical elephants in Elefriends. Checks, stripes, skulls and a few peace symbols round out the assortment.
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3. American Home and Textiles Inc.’s new Clifford ABC bedding program for young children comprises a sheet set and matching comforter.
5. Devyn from Ellery’s Eclipse brand is a vibrant and colorful Kaleidoscope print design and brings style to a child’s room.
4. C & F Enterprises is making mealtime fun with its new collection of 100% cotton baby bib-and-burp cloth sets. They are available in eight novelty styles, like this pearly pair. All are embellished with embroidery or appliqué.
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LIVE FROM THE NY HOME FASHIONS MARKET Look to our website www.HomeTextilesToday.com for our daily broadcast from New York with the latest news from the Home Fashions Market. Starting March 18, 2013, Publisher Warren Shoulberg will broadcast video coverage direct from the show.
See the best new finds at market, and hear what industry experts have to say about the latest trends and business forecast. Be sure to check back every day to catch all the latest interviews with attendees and exhibitors.
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1. Company C Inc. is introducing the 100% wool flatwoven Chevron Rug as part of the new Summer Brights collection. Inspired by the 60s Op Art movement, the colorful stripes are available in fuchsia, orange and green or cool Capri blue, turquoise and green available palettes. 2. Loloi Rugs is showing is new Madeline Collection, power-loomed of 100% polypropylene in Egypt. Designs and palettes are watercolor inspired.
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3. Nourison is expanding its Joseph Abboud program with two new rug collections, including Mulholland. 4. Oriental Weavers USA’s Kaleidoscope by Sphinx collection is a new machine-woven grouping made of textured polypropylene. Like the one seen here, the design portfolio emphasizes bright and vibrant colors such as sunshine yellow, tangerine, hot pink and bright poppy set against a more serene and complimentary background of ultramarine blue, citron and chartreuse.
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1. C & F Enterprises is showing the Blue Oasis, a coastal design incorporating sea grass and shells. 2. Capel Rugs’ newest rugs for its collection with designer Genevieve Gorder includes the 100% wool flatwoven L’Alhambra, which marries a clean graphic design with complex Eastern patterns. 3. Kas Rugs is adding the Versailles collection to its machine-made line. The rugs are eight-color, viscosemade pieces that feature space-dye techniques. 4. Surya Inc. debuts the Brazil collection. The machine-woven rugs are made of 60% viscose and 40% chenille in a high-low construction.
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1. Couristan expands its outdoor offerings with the new Fresco collection. Hand-hooked in China of 100% fiber-enhanced Courtron polypropylene, the rugs are water resistant and treated to prevent mold and mildew. 2. cmi’s Boat House is a striped outdoor rug made of 100% polypropylene. Available colors include light blue, navy, olive, rust red, brown, and natural. 3. Linon and Powell are showing this mod/polyester hand-tufted rug from China as part of the new collection with Bombay Heritage. 4. Rizzy Home’s Vicki Payne Collection includes several new styles such as this loop-and-cut pile constructed, 100% New Zealand wool blend rug hand-tufted in India.
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1. Karastan’s Davina is part of the new Crossroads collection, a Suzaniinspired grouping of rugs woven of fully worsted New Zealand wool in the USA on Wilton (Van de Wiele) looms. 2. Fab Habitat remains true to its eco-friendly and fair-trade principals with Tangier, a new grouping of rugs made from tightly woven recycled plastic straws. 3. Kaleen Rugs is showing the new Mystic Collection, which is handcrafted from washed virgin wool. 4. Momeni goes global with the new Atlas Collection, a hand-woven grouping of rugs made of 100% New Zealand wool in India.
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1. Classic Home Rugs is offering casual contemporary elegance with its new collection of wool rugs in organic patterns and palettes, like this one titled Heather Groove Grey. It is available in accent through room-size dimensions. 2
L.R. Resources’ Rock Collection is machine-made in Turkey of 100% frise soft yarn. Its pile is thick for a shaggy and contemporary look and feel.
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3. Safavieh will introduce a new licensed collection by Thomas O’Brien for the Safavieh Couture line. The eco-friendly rugs are hand-knotted in India of a blend of hemp and jute yarns. 4. The Powell Company is showing more than 60 licensed Bombay Heritage rug styles, including 36 new designs in a variety of constructions. Luxe is a plush shag made of microfiber.
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5. The Rug Market America brings a new design concept to market with Steps Boy, part of the company’s Resort collection. The rug is made of UV-coated polyester construction for use both indoors or out. 8
6. Lotfy & Sons is bringing new varieties of flat weave rugs made of 100% wool in India. Sizes range from 4-by-6 through 9-by-12. 7. Ebisons Harounian is “reincarnating” Serapis and Herizes of yesteryear with a new collection of accent to room-size pieces that are made to look like antique originals. 8. Jellybean’s Secret Garden rug is one of several new designs by Jennifer Brinley made in the company’s new memory foam construction. The rugs are handmade and machine washable.
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a soft bath rug fiber
compliments the experience
For information about TRUSOFT® fiber, please contact: Brook Brown • Brook.E.Brown@invista.com • 678-581-6058 © 2013 INVISTA. All Rights Reserved. TRUSOFT® is a registered trademark of INVISTA.
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PEOPLETodaY Denali Home Collection by Monterey Mills Announces Contest Winners J A N E S V I L L E , W I S . — Denali Home Collection by Monterey Mills, a supplier of knitted pile fabrics, has announced its winners for the Second Annual Design-A-Throw Contest. The Grand Prize of $1,000 was awarded to Hannah Reidy (University of MassachusettsDartmouth) for her design “Sea of Dreams.” Nine prizes were awarded in this year’s competition: one Grand Prize, three 2nd Place, and five 3rd Place, almost double last year. In all, $3,500 in prizes were awarded to students this year, and $2,500 in scholarship funds were donated to participating schools. Prizes were awarded to the following students:
• Hannah Reidy, 1st Place, $1,000, University of Mass. Dartmouth • Melinda Thiedig , 2nd Place, $500 , Stephens College • Benazir Torres, 3rd Place, $500, Savannah College of Art & Design • Lindsay Ducey, 4th Place , $500, University of Nebraska Lincoln • Morgan Bregitzer, 5th Place, $200, Central Michigan University • Anna Hall, 6th Place, $200, North Carolina State University • Abigail Decker, 7th Place , $200, Syracuse University • Samantha Burdett, 8th Place, $200, North Carolina State University
• Vicki Good, 9th Place, $200, Central Michigan University Students from eight colleges and universities across the country participated in the opportunity to design a throw, adding to Denali's 2014 collection. “Our goal was to utilize the talents of students to develop new designs into the line. We were not only overwhelmed by the response from numerous design schools that participated but also amazed at the level of creativity," said Daniel Sinykin, president and ceo. The company is already working on the patterns submitted and has announced the fall 2013 Design-A-Throw Contest will be centered on the themes
Hannah Reidy, center holding Denali bag, with classmates and faculty showing off her throw design.
of Nautical and Hunting. Information can be found on the
website at www.designathrow. com. HTT
Nebraska Furniture Mart Leader Louie Blumkin Dies at 93 BY CLINT ENGEL O MAHA , N EB . — Louie Blum-
kin, chairman emeritus of Nebraska Furniture Mart and son of founder Rose Blumkin, died at his home here Feb 26 surrounded by his family. He was 93. Blumkin’s “life’s work was his family’s well-being, Nebraska Furniture Mart and giving back to the community,” nephew Bob Batt, NFM executive vp, said in a statement. For more than 75 years, Blumkin served generations of customers, developed a keen knack of knowing what his customers wanted, and worked sideby-side with his mother, “Mrs. B,” in developing Nebraska Furniture Mart, now part of Berkshire Hathaway’s furniture division.“He was the smartest guy I ever saw at a market,” Batt said, recalling a trip to the Dallas Market years ago, when
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Blumkin would walk into a sion under Gen. George Patshowroom, rattle off the items ton. Blumkin’s battalion was and quantities he wanted and sent to relieve troops at the Batremember it all without taking tle of the Bulge. While serving in the Army, he received a single note. “Blumkin worked all the the Good Conduct Medal, the Purple Heart and the major markets, never European Theater took notes and made a lot Medal-along with of great deals for his cusfour Bronze Stars sigtomers,” Batt said. “His nifying his years of handshake was his bond; service. his reputation and word “The liberation were solid gold.” of Dachau concenBlumkin also remembered generations of cus- LOUIE BLUMKIN tration camp was his most important emotomers by name, by what tional experience,” they bought and when Batt wrote. they made the purchase. Blumkin also had a passion He was born June 27, 1919. Blumkin was a champion diver for golf and was a huge Nebraska on his high school swim team, football fan. Since 1945, Blumkin ran and was in the Army and halfway to Pearl Harbor on Dec. 7, NFM, and “his love and vision 1941, when his transport was for the business turned Nebraska Furniture Mart into the largest turned back to San Francisco. He went on to Europe and in home furnishing store in the 1944, landed on Omaha Beach country,” Batt said. He said the with the Third Armored Divi- business still runs on the fun-
damental principles Blumkin and his mother developed years ago. Batt added that Blumkin was also very proud of his induction into the American Furniture Hall of Fame in 2000 along with his mother, the only mother-andson duo among the elite group. In 1983, the family sold a majority interest in the business to Berkshire Hathaway. The retailer has continued to expand, opening stores in Des Moines, Iowa, in 2000 (the NFM-owned Homemakers Furniture) and in Kansas City in 2003. A new store is slated to open in Dallas/Fort Worth in 2015. “Louie provided great vision and mentoring to his sons Ron and Irv Blumkin,” who lead the company today, Batt said. “They always remember to ‘Sell cheap and tell the truth,’ which has been the guiding principle of Nebraska Furniture Mart. Blumkin was a benefactor
of several area organizations including the Rose Blumkin Jewish Home, Henry Doorly Zoo, Gene Mahoney State Park and the Ronald McDonald House. He was a longtime supporter of Creighton University and a member of the Creighton Society. Through the Louie and Frances Blumkin Foundation, he financially supported many Jewish and arts organizations. He is survived by his wife Frances Blumkin, sons Ron, Irv and Steve Blumkin; two sisters; eight grandchildren; and five great-grandchildren. Memorial donations may be made to The Rose Theater, Attn: Omaha Theater Company, Julie Walker, 2001 Farnam Street, Omaha, Neb. 6 8 1 0 2 ; a n d U ni v e r s i t y o f Nebraska Foundation, Nebraska Neuroscience Alliance, 2285 S. 67th Street Suite 200, Omaha, Neb. 68106. HTT
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Nick Madden Named evp of Chris Madden P O R T C H EST E R , N.Y. — Nick Madden has been appointed executive vice president of Chris Madden Inc., the iconic home furnishings brand based here that has just finished up a nine-year run at J.C. Penney and is now looking for new licensing opportunities. According to Chris Madden, president and founder of the brand, “Nick will spearhead a search for new partnerships for the brand, which has generated over $2 billion in retail sales for its partners including Penney, Mohawk Home and Bassett Furniture.” Nick Madden, previously director of brand development for the company, is Chris Madden’s son. The company is working with the brand management and licensing firm Earthbound to identify new partnerships. “This is an exciting time to be expanding this iconic and respected brand into new and fruitful relationships,” said Nick Madden. HTT
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Robert Allen Group Taps Nachman NEW YORK — The Robert Allen
Design Group has appointed 20plus-year industry veteran Robert Nachman as the company’s vice president of marketing. In his new post, he is charged with overseeing the marketing team and its digital, consumer, and advertising initiatives for the Beacon Hill, Robert Allen, Robert Allen Contract, and Rob-
ert Allen home brands. Phil Kowalczyk, ceo of The Robert Allen Design Group, said Nachman “will play a critical role in leading the brand experience for our design clientele. His unique background in luxury consumer products and fine home furnishings brands will elevate both our branding and digital leadership. We are excited to
have him as part of our team.” Nachman has held positions with a number of design and lifestyle companies like Hearst, Bloomingdale’s, Steuben. Most he was with New York City’s Cooper-Hewitt National Design Museum, where he led the effort to redirect retail operations during the museum’s $65 million renovation.
“Robert possesses that special combination of innate design sensibility and business savvy that makes him an exceptional addition to our marketing team,” added Jennie Wilde, Robert Allen Group’s senior vice president of design and marketing. “We are looking forward to the value and impact he will bring.” HTT
Capel Names Two New Account Reps TROY, NC — Capel Rugs has hired two new account representative, Pam Bradford and Thasia Herbert, to handle growing territories. “We are pleased to announce both of these appointments and look forward to capitalizing on the talents that these dynamic salespeople bring to Capel Rugs,” said Allen Robertson, vp of sales for the company. Bradford is based in Dallas and will be handling Texas and Oklahoma. “Pam is a results-driven professional, who has a strong history of achievement in the home accessories industry,” Robertson said. Prior to joining Capel, Bradford specialized in representing high-end, custom upholstery since 1999. Herbert is based in Ohio and will be responsible for accounts in Ohio and Kentucky. “Thasia brings many years of solid sales experience to this position,” Robertson said. HTT
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BEDDING BLISSLIVING HOME Rockville, MD (240) 485-3489 The Chanda duvet set is part of Blissliving Home’s Spring Summer 2013 Abu Dhabi Collection, and it combines modern hues with traditional motifs with its interlaced geometrics opposite a colorful and decorative design. Inspired by the contrast of conventional customs and contemporary cosmopolitan lifestyles, the look speaks of Abu Dhabi culture. Chanda features an oversized medallion print on one side in gulf blue, merlot, coral, and golden amber on a khaki background, with bronze embroidered detail and merlot piping. The reverse side is a coral and vanilla geometric design. The set includes duvet cover and two embroidered shams that are 300-count 100% cotton.
C & F ENTERPRISES Newport News, Va. (888) 889-9868 The company’s new Chickadee
March 17, 2013
bedding collection from April Cornell is like an aviary in a holiday setting. Chickadees are depicted as resting on pine branches, adjacent to winter red holly. The components are cotton-filled and prewashed, and come in luxury oversized dimensions.
DUCK RIVER TEXTILE New York (201) 533-1000 Duck River Textile’s printed Delilah comforter ensemble features a bold stripe pattern paired with delicate quilted and embroidered decorative pillows. The bed provides a pop of color that is clean and contemporary.
ELLERY HOMESTYLES New York (212) 448-4450 Waverly’s Asian Myth-Radish comforter collection by Ellery Homestyles is inspired by a Far Eastern feel and a splash of formality. A handcrafted Jacobean on cotton sateen creates an unusual layout, incorporating swinging branch designs with stylized elements. Accents of vapor, citrine, coral, and grey
Market Intros
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HOME FASHIONS INTERNATIONAL New York (864) 649-2724 Francine bedding from HFI’s Westgate Home brand is a jacquard bed in shimmering spa blue with highlights of ivory and taupe. It includes a broomstick crushed bed skirt and accents of braided trim and a satin-embroidered pillow. The intricate embroidery on Home Fashion International’s Bella features a microfiber finish with colorblock accents of green and rust. Coordinating bedskirt, shams and decorative pillows complete the look.
INDO COUNT Mumbai (224) 341-9500 Bellagio from Indo Count is a versatile collection of 100% cotton fabrics that includes a variety of patterns ranging from basket-weave and twill stripe to windowpanes. The Auberge Suite is a 100% cotton engineered yarn-dyed
pattern woven with tonal herringbone stripes on the base, which lends elegance to the bedroom with a sophisticated color palette.
Stellar Alliance/Wulfing presents Kaleidoscope in 100% cotton flannel available for bedding and top of bed in custom colors as shown with coordinating solid sheet.
KASSATEX FINE LINENS New York (646) 367-8686 The new Vicenza bedding ensemble is crafted in Italy using luxurious 600-thread-count Egyptian cotton sateen yarns. Vicenza is available in two colorways, white/ash and white/ white.
LOUIS HORNICK New York (212) 679-2448 Louis Hornick introduces the LH Signature collection of luxury bedding. Debuting in the collection is the Lita matelasse and top of bed, made of 100% cotton at 400 GSM. Also debuting under the LH Signature collection is the MJH Stone Wash top of bed, made of 100% cotton and 500 GSM.
MICRO COTTON New York (202) 664-0933 Micro Cotton launches Express, a new category of bed linens. An apt selection of cotton results in a naturally soft feel.
NOSTALGIA HOME New York (212) 683-5477 The Blue Riviera collection from Nostalgia Home is inspired by the colors and architecture of the Italian Riviera. Laundry by Shelli Segal for Nostalgia Home translates this with a modern and fresh perspective using bold and ornate patterns and fashion-forward elements featuring ultra-marine and cerulean blue colors.
ROYAL HERITAGE HOME New York (646) 490-3560 Livingston from Royal Heritage Home is a jewel-toned classic Jacobean print on 100% cotton sateen, updated for a modern lifestyle.
SLEEPWELL New York (212) 499-9500 Vanessa from Sleepwell is a twist on toile. A saturated turquoise floral comforter with a bright parrot green border at the foot of the bed reverses to leopard skin. Sheeting is a tossed aqua flower on white ground.
STELLAR ALLIANCE/WULFING New York (212) 563-6305
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WESTPOINT HOME New York (212) 930-2093 WestPoint Home’s Portico Collection features the Meadow duvet cover set, a serene pattern printed on 400-thread-count GOTS certified organic cotton. WestPoint Home introduces Seduction, a complete line of soft 500-thread-count Supima cotton sheets, duvets, coordinating coverlets, throws and decorative accessories. WestPoint Home also introduces the Martex Designer Series, featuring the art of Jill Rosenwald. This collection includes top of bed, embellished sheets, decorative accessories, bath towels and accessories. Collier Campbell’s art is featured in the series as well. This collection includes top of bed, coordinating printed sheets, decorative accessories and bath accessories.
WESTPORT LINENS New York (212) 684-5707 Westport Linens launches the Panama Jack bedding collection that encompasses sheets, comforter ensembles, bedspreads, quilts and decorative pillows. The Panama Jack collection portrays a fun, relaxed, tropicalthemed life style with a simple, classic combination of old world style and new world charm. Featured designs fall into two tier categories: Island Breeze collection and Signature collection. The Island Breeze collection will be prints and solids on microfiber fabric. The Signature collection will be 100% cotton printed and embroidered bedding.
ZORLU New York (212) 689-4622 Concertina from Zorlu is a largescale jacquard in a textured damask pattern of scrolling leaves with coordinating accessories in honey and apricot.
BATH SHOP AVANTI LINENS New York (201) 641-7766 Avanti Linens presents Greek Key, a new version of an old classic.
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The company’s new Antigua bath collection takes its name from the Caribbean island, with its tropical sea-life motifs. Using elements of nautical maps for the background, this collection of accessories and embellished towels and matching shower curtain also features shells, sailboats and other breezy, coastal themes.
Market Intros ral prints combined with paisleys and intricate vintage-style patchwork. It coordinates with the Antique Chic bedding collection.
HOME SOURCE INTERNATIONAL New York (404) 642-9087 Home Source International introduces seven beach towel de-
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signs that feature iconic Condé Nast covers from such popular magazines as The New Yorker. The towels are 450 GSM, have a reverse dye backing and are 40inches-by-70-inches. The company also has a new licensing partner with Coca-Cola and together they are launching beach towels from vintage Coke artwork. These towels are 450
GSM, have a reverse dye backing and are 40-inches-by-70-inches. The Rebel Towel collection is 100% bleach and benzoyl peroxide proof.
LOFTEX USA New York (347) 227-4401 Featured for market from Loftex USA is an extensive line of beach towels that includes black and
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white prints with motifs such as the Eiffel Tower, hibiscus flowers, shells and geometrics.
PENDLETON Portland, Ore. (503) 535-5574 New patterns of the oversized jacquard towel include the 40inch-by-70-inch Native Americaninspired design. Other patterns include: Coyoacan, North Star,
CHORTEX USA Peekskill, N.Y. (914) 930-8440 Chortex USA offers 100% cotton luxury beach towels suitable for spring and summer. The towels are made in Turkey and measure 40-inches-by-70-inches.
DUCK RIVER TEXTILE New York (201) 533-1000 Duck River Textile’s Everdeen shower curtain features a delicate leaf pattern printed on a light faux-linen fabric. Its natural color palette brings a sense of outdoors to your bathroom.
NEW Showroom … NEWVision …
ESPALMA BY COBRA New York (212) 213-1850 The company’s newest batch of towel ensembles comes entirely from Brazil. Diamonds is a sheared velour 100% cotton grouping that comes in the white, creme, surf, peach and lavender colorways. Grand Keys is a semi-sheared 100% cotton program that is available in two colors — white and silver. Chain Links is a semi-sheared 100% cotton offering offered in five colors — white, creme, dark citron, paprika and Nile.
FUSION TRADING New York (613) 268-4687 Ottawa, Ontario (613) 286-4687 Fusion Trading’s signature eightpack ribbed Identity Bath program is now being relabeled as the This Towel Is Different program. With each order placed by any customer throughout the world, Fusion Trading will donate money to UNICEF in support of its efforts to eliminate poverty, hunger and illiteracy in Bangladesh. Each pack includes eight 12-by-12, 100% ring-spun cotton-ribbed facecloths in an assortment of trendy colors.
GREENLAND HOME FASHIONS Chino, Calif. (800) 677-8140 The Antique Chic patchwork shower curtain from Greenland Home Fashions features flo-
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See our new collection this Market 295 Fifth Avenue Suite 506 1-888-684-0802 212-684-0858 Fax: 212-684-0224 email: custsvc@lhfonline.com www.lhfonline.com
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Home Textiles Today
Santa Fe Saxony, Abiqui Sunset, Journey West and Sugar Skulls. Towel offerings include the National Park towels in Glacier Park, Grand Canyon and Badlands blanket patterns and colors. Also for 2013 are the Chief Joseph sculpted towels in seven colors of solid, textural weave. National Park towels, Chief Joseph sculpted towels and jacquard bath towels are offered as bath, hand and wash sizes.
WESTPOINT HOME New York (212) 930-2093 Southern Tide from WestPoint Home is a splashy line of oversized beach towels in vivid and vibrant colors.
March 17, 2013
The company is expanding the palette of its Sapphire tablecloth, a cotton and poly blend for easy care. The new colors include emerald green and silver. Lintex is also expanding its kitchen towel assortment with new 100% cotton terry-ribbed styles and other new weaves designed for extra absorbency. The Espresso kitchen towel program is getting a caffeine kick with several design additions. And for the harvest and holiday season, Lintex took its design cues from European trends for its new batch of jacquard and dobby patterns on a grouping of matching placemats, napkins and tablecloths.
KITCHEN & TABLETOP M&Z MARKETING GROUP LINTEX LINENS New York (212) 679-8046
New York (212) 631-0900 M&Z Marketing Group presents
Market Intros
printed kitchen slice rugs with matching sink runners, as well as a fashion line of nonstick, stainless-steel knives, cutlery sets and cutlery block sets. All knives are attractively packaged in storesafe/child-safe packaging. Preloaded counter displays will also be available.
M.STYLE West Nyack, NY (845) 675-7029 The company is launching its new Casual Dining Textiles line with more than 20 patterns that coordinate and complement what shoppers likely already use in their homes. All of the patterns are designed and colored to complement the best-selling dinnerware styles in the market — restaurant white, Denby and organic glazes, and the longtime Fiesta brand.
Each item, depending on its pattern and style, will be printed on 100% cotton, or the pattern will be woven on Italian looms on spun polyester.
AREA RUGS BALTA U.S. INC. Dalton, Ga. (706) 278-8008 Key among the new collections is Prisma. Its name derives from the prism-like effect these rugs offer — a look achieved via the use of an exclusive companymade yarn system and state-ofthe-art weaving technique. Prisma rugs are flat-woven of 100% UV-stabilized polypropylene yarns, and feature Balta’s Stainsafe technology for added durability. It comes in 20 patterns, which are available in five colorways — citron, ochre, steel gray, terra and aquamarine.
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NOURISON Saddle Brook, N.J. (201) 368-6900 In conjunction with the brand’s 90th anniversary, Waverly and Nourison are set to launch four new accent and area rug collections. Global Awakening is an ethnically inspired collection of rugs that balances design and texture on a 100% polyester, hooked construction. These rugs are machine-printed in China. Artisanal Delight mixes classic and stylish floral patterns combined with trendy, current graphic designs. These rugs are made of 10% polyester cut pile and are accented with handcarving and machine printing in China. Indoor/Outdoor Rugs is a 100% polyester, machineprinted grouping of durable
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rugs featuring new color palettes and myriad designs that are all UV-protected, mildewproof and fade-resistant. And Aura of Flora is a collection of modernized floral and ikat designs made of polyester and machine-printed in China.
SURYA INC./ ARTISTIC WEAVERS Calhoun, Ga. (706) 625-4823 Reverse the rug and change the look. That is how Surya’s Artistic Weavers designed this new collection of 100% wool flatwoven pieces, which offer two different patterns and colors on either side for two distinct decorating options.
DECORATIVE PILLOWS CALDEIRA USA New York (212) 532-2285 Caldeira USA is introducing three collections that each includes decorative pillows, throws and soft window treatments for more complete decorating options. One of the collections is Rustic Hide, which encompasses mixed constructions that can feel at home in a cozy cabin or a luxury penthouse. Fabrics include lush faux furs, luxurious velvet, faux leather, knits and real Mongolian fur. Colors range from chocolate brown and rich terra cotta to ivory and green. Another collection is Heroic Graphics, which has fun with iconic imagery like the American and British flags and other retro themes. The palette is traditional black, taxi yellow, red, white and blue. The third collection is Damson Opulence, an assortment of luxurious fabrics in dark, rich colors and opulent trims, such as sequins. The color scheme here includes plum, deep red, gold and ivory.
March 17, 2013
pands its product assortment within the Condé Nast franchise into decorative pillows with vintage magazine covers to accent furnishings.
WESTPOINT HOME New York (212) 930-2093 WestPoint Home presents a collection of decorative pillows from Under The Canopy’s Bohemian bedding ensemble.
PILLOWS, PADS, BLANKETS & THROWS
HOME SOURCE INTERNATIONAL New York (404) 642-9087 Home Source International ex-
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for maximum loft and comfort.
C & F ENTERPRISES Newport News, Va. (888) 8899868 A new holiday blanket from artist Lori Seibert is called “Sweet Snowman” and it depicts stylized stick figure snowmen accompanied by birds, surrounded by zigzag patchwork in pink, red and bright green paisley and gingham fabrics. Other items in the collection include stockings, kitchen towels and a tree skirt.
ALLIED HOME
COMFORT REVOLUTION
New York (323) 581-5677 Allied Home is introducing a basic bedding line using Microtone, a chemical-free fabric technology that blocks bed bugs and allergens, is highly water-resistant and breathable.
New York (732) 272-9111 The luxurious new Teddy Bed collection from Comfort Revolution includes a mattress topper and pillows made of viscoelastic memory foam and covered in plush synthetic Sherpa fabric.
AMERICAN MILLS
MANHATTAN KIDS LLC/MICROTEX
dust mites and allergens from breeding in a mattress, which can cause illnesses like asthma, eczema and rhinitis. And like the other mattress protectors in Protect-A-Bed’s product lineup, it features the proprietary Miracle Membrane, a scientific air vapor porous membrane, which is waterproof and protects against liquids and bodily fluids that may ruin a mattress.
STELLAR ALLIANCE/IBENA New York (212) 563-6305 The Sorrento Gaucho throw from Stellar Alliance/IBENA with velour binding is available in throw size (as shown) or bed sizes in twin, full, queen and king.
WINDOW COVERINGS DUCK RIVER TEXTILE
Griffin, Ga. (770) 228-3010 American Mills is showing the latest collection of lava quilts inspired by nature. Alisa Sheppard’s Feathers quilt is featured in copper, coconut and slate.
BLISSLIVING HOME Rockville, Md. (240) 485-3489 The Malik throw is part of the company’s Spring Summer 2013 Abu Dhabi Collection. It is reversible — citron-colored on one side and white on the other — and is embellished with a Glacier gray-colored pom-pom fringe. It is made of cotton muslin Also in this category, the company is showing its new Leena pillow, which is part of the Abu Dhabi Collection and is inspired by the ornate scroll designs of the Sheikh Zayed grand mosque in United Arab Emirates. Made of 100% cotton, its design is gulf blue with a peacock-pattern embroidery on vanilla sateen and is embellished with coral pom-pom trim. It reverses to coral silk dupioni.
DUCK RIVER TEXTILE New York (201) 533-1000 Duck River Textile’s Aydin decorative pillow features a striped pattern on heavy cotton. The natural color palette is intended to mix well with a multitude of interiors.
Market Intros
BLUE RIDGE HOME FASHIONS Irwindale, Calif. (626) 960-6069 Blue Ridge Home Fashions introduces the Optima-Loft fiber, a new proprietary synthetic fiber in 100% siliconized hollow polyester with increased resistance to flattening. It is hypoallergenic and machine-washable. The new Optima-Loft fiber comes in a 1,000-thread-count Egyptian cotton cover with 2-inch gusset
New York (212) 685-2108 A new line of luxury faux fur throws is set to launch, and the options are plentiful. They include chinchilla, cheetah, leopard, coyote, Mongolian lamb, tipped dye, alligator, textured, crinkled, high pile, tiger brush and others. All measure 50-by60 inches.
NEWPORT-LAYTON HOME FASHIONS New York (212) 447-6777 The company is showing a wealth of new quilts, blankets and matching shams, including the likes of Ravello — a 100% cotton vermicelli style quilted on an avocado ground with a burgundy Provencal print. The quilt is machine-washable and available in all standard bedding sizes.
PROTECT-A-BED Wheeling, Ill. (847) 856-7931 Protect-A-Bed’s Signature Series is a new waterproof, fitted sheet-style mattress protector designed to provide a natural and pure sleep surface. The product features 100% natural, Tencil-based fiber that is organic and chemical-free. The mattress protector also contains thermoregulating properties, making it cool and comfortable to sleep on, helping maintain an even core body temperature throughout the sleep process. It also offers protection against bacteria growth and a barrier against
New York (201) 533-1000 Duck River Textile’s Tabitha window curtain features a delicate tone-on-tone stripe pattern. The fabric’s blend of polyester and linen brings a sense of luxury to any home. The semi-sheer Cleo curtain adds a softness to the kitchen, with a simple grid pattern that allows for privacy while still taking in natural light.
LORRAINE HOME FASHIONS New York (212) 684-0858 In the panel category, there are several new offerings set to launch, including faux silk embroideries that come lined and unlined, with grommets and rod pockets. Also available for these are coordinating embroidered sheer panels. Other new panels include an array of woven jacquards with rod pockets and grommets, including geometrics, dotted crisscross and two-layer pucker weave styles; two embroidered sheers with grommets — a semisheer faux linen with grommets and a voile with an attached valance; a scrolling floral jacquard lace with grommets, available in seven colors; a richly textured blackout with grommets; and an animal skin ombre woven jacquard with grommets. The Carnivale blackout pattern is being expanded with three additional colors; as is the Coronado solid-color, semi-sheer program with a new valance with wooden beaded trim.
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In tiers, there are also many new offerings. They include a butterfly embroidery on semisheer with gingham accents and pom-pom fringe; Annapolis, a coastal theme with embroidered nautical elements and stripes; Fun Flowers, an allover retro daisy voile embroidery in solid color and multicolored versions; Granny Smith, a richly embroidered apple-themed pattern on poly/cotton with coordinating gingham trim; Enchantment, an elegant collage-type printed butterfly/botanical pattern on microfiber that coordinates with a PEVA shower curtain of the same name; and By The Sea, a printed coastal collage-type pattern on textured Ottoman fabric, which also coordinates with a printed shower curtain of the same name. Lorraine is also showing an embroidered ribbon/bow pattern with intense cutwork on poly/cotton fabric. The existing Provence collection is expanding with three additional colorways — blue, red and chocolate — and Stratford is now available in navy. For the holiday season, new window coverings include an assortment of seven holiday tiers. They include: Snowflake burnout; a flocked and glittered snowflake called Flurry; a print with rows of snowmen called Snowmen Rows; and a collagetype printed with gingerbread men, reindeer and snowmen called Gingerbread. There is also Holiday Plaid, a woven jacquard red/green plaid with gold Lurex holly and poinsettia motifs; a whimsical embroidery with skiing and skating snowmen called Downhill; and an allover printed poinsettia style on semi-sheer faux linen. Coordinating panels are being offered in the Snowflake, Flurry and Poinsettia collections.
INFANT & JUVENILE LOFTEX USA New York (347) 227-4401 The Child’s Play line of juvenile prints from Loftex USA is youthful, fun and sophisticated with playful, bright monsters in Monster Mash and modern whimsical elephants in Elefriends. Checks, stripes, skulls and a few peace symbols round out the assortment.
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BUSINESS TodaY February Sales Beat Forecast WASHINGTON — In response to the end of the payroll tax holiday and higher gasoline prices, consumers quickly adjusted their spending, driving retail sales upward enough to beat estimates in February — although sales of home furnishings took a hit during the month. The National Retail Federation’s February retail sales report shows sales excluding automobiles, gas st ations and restaurants increased 0.7% seasonally adjusted from January and inched up 0.5% unadjusted year-over-year. By segment, results varied – with some areas gaining and others missing sales. Furniture and home furnishing stores’ sales, for example, decreased 1.6% seasonally-adjusted month-to-
month and decreased 2.0% unadjusted year-over-year, while building material and garden equipment and supplies stores’ sales increased 1.1% seasonallyadjusted and increased 0.9% unadjusted year-over-year. “Retail continues to show its importance to the economy,” explained Matthew Shay, NRF president and ceo. “That said, our consumer research consistently shows a cautious shopper that is making tough spending decisions based upon economic uncertainties, lower paychecks and higher prices for things such as gas. This is particularly true among those making $50,000 or less a year.” He warned that while retail sales numbers “indicate good momentum for the economy, consumers with less earning
power may continue to face ongoing pressure and retail sales will encounter further challenges as sequestration takes full effect in March.” February retail sales, released today by the U.S. Department of Commerce, showed total retail and food services sales, which include non-general merchandise categories such as automobiles, gasoline stations, and rest aurants, increased 1.1% seasonally adjusted month-tomonth and increased 4.6% adjusted year-over-year. “Consumers, once again, exceeded economists’ expectations and estimates in February,” said Jeff Kleinhenz, NRF chief economist. “It may be too early to measure the impact of the payroll tax hike and high-
er gasoline prices on consumer spending. However, this portends a good, but not great, first quarter for retailers as consumers continue to breathe life into the economy.” Other findings, by segment, include: • Clothing and clothing accessories stores’ sales increased 0.2% seasonally-adjusted monthto-month and increased 0.4% unadjusted year-over-year; • Electronics and appliance stores’ sales decreased 0.2% seasonally-adjusted month-tomonth and decreased 3.2% unadjusted year-over-year; • General merchandise stores’ sales increased 0.5% seasonally-adjusted month-tomonth but decreased 4.7% unadjusted year-over-year. HTT
Market Kick-Off Party Sponsors
Bon-Ton Encouraged by Sales YORK , PA. — Several new mer-
chandising initiatives in store and online along with the recent revamp of its ecommerce site had much to do with The Bon-Ton Stores Inc.’s improvement in sales and comp performances in the fourth quarter and fiscal 2012.
“We launched our website as a home goods site,” explained Brendan Hoffman, president and ceo, during the regional department store chain’s conference call last week. “But we’re now seeing tremendous growth in other categories like apparel and the margins and repeat
business that they can bring to us on our ecommerce side.” In the 14-week quarter, which ended Feb. 2, net income fell 4.9% to $74.4 million, or $3.71 per share. Sales rose 3.2% to $1.0 billion. Samestore sales inched up 1.0%. For the full fiscal 2012, net
Same-store sales
Comps Slow to Start in March NEW YORK — Same store sales rose 2.7% in the ume for some retailers, Redbook cautioned it first week of March, according to The Johnson might be unrepresentative as a trend line for the month. Redbook Retail Sales Index. “Despite the slow start to March, retailers This year’s Easter weekend falls two weeks earlier than it did last year, shifting holiday busi- are looking particularly for an improvement in ness into March from April, noted Redbook an- seasonal business as warmer weather, St Patrick’s Day celebration, spring break, as well as alyst Catlin Levis. “Sales targets reflect the upward bias an early March Easter holiday draw closer,” said caused by the earlier placement of Easter this Levis. HTT year, causing retailers to plan for an above average March Johnson Redbook Index countered by a below averFirst week of March, year-over-year % change age April,” she said. “RetailWEEK ENDED 3/9 3/16 3/23 3/30 4/6 MONTH TARGET ers suggest averaging the two Department stores* 1.6 1.6 2.1 months together for compariDiscounters 3.3 3.3 4.0 son purposes.” Redbook Index 2.7 2.7 3.3 Because the first week of *Including chain stores and traditional department stores Source: Johnson Redbook Index March was the smallest week in terms of expected sales vol-
loss widened to $21.6 million, or $1.16 per diluted share, compared with a net loss of $12.1 million, or $0.67 per diluted share, in 2011. Sales for the year were up 1.2% increase to $2.9 billion, with comp up 0.5%. HTT
AL KARAM
Costco 2Q Exceeds Expectations I S S AQ UA H , W A S H . — Costco beat Wall Street estimates during the second quarter, with net income up 38.8% to $547 million, or $1.24 per share. Total sales for the quarter ended Feb. 17 rose 8% to $24.3 billion. Both consolidated samestore sales and U.S. comp were up 5%. For the first half of the fiscal year, net income jumped 34.9% to $963 million, or $2.19 per share. Total sales for the first half increased 9% to $47.55 billion. HTT
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News 360 Park Avenue South, New York, N.Y. 10010 Tel: (646) 805-0227; Fax: (646) 365-2307 www.hometextilestoday.com www.facebook.com/httmag
The Middle Ground MAYHEM FROM PAGE 5
Stores like Target, Bed Bath & Beyond, Kohl’s and JCP are the ones zeroing in on this customer, but add in Macy’s, the TJX trio of brands and the Sears/Kmart conglomeration from the bottom and an assortment of other players from Costco to Amazon to Bon-Ton Stores and you have a crowded market space. All or most of them will be shopping the market this week looking for just the right mix of product and price to appeal to a consumer group battered by higher gas prices, increased medical expenses and payroll tax hikes. These are the not the people benefiting from the run-up on Wall Street: These are the ones who usually don’t stray very far from Main Street. The move to the middle comes as the bottom of the marketplace feels the pressure more than ever from tightening purse strings. Walmart is still the 800-pound retailer in this space and is aggressively fighting off any incursions. Dollar store chains, which took some market share during the height of the Great Recession, have largely given most of that back as they continue to shift their emphasis from discretionary products to disposables and food. That helps explain the move to the middle. Here’s how some of the bigger players in this segment stack up as they come to market with their shopping lists.
JCP: Certainly the retailer getting the most headlines, the retailer-formerly-known-as-JCPenney is also the operation most in flux. Its well-reported move to make Martha Stewart the centerpiece of its home assortment is on hold thanks to legal procedures, so it has scrambled to roll-out a mix of products under the JCP Home, Studio and Everyday labels, layering them on top of names like Royal Velvet, Liz Claiborne and the soon-to-arrive Jonathan Adler Happy Chic and Design by Conran brands. Penney will come to market this week with several scenarios in mind since it won’t have an answer to its Martha riddle until April at the earliest. Macy’s: Win, lose or draw, the folks on 34th Street will be in control of their Martha programs at least for a few more years. What they choose to do with them is another matter. They, too, are likely to have a Column A and a Column B shopping list depending on how they merchandise their selling floor. And with rumors circulating of a shift in the Lauren business strategy coming from Polo, that could also impact buying decisions being made this week. Kohl’s: Despite the confusion at arch-rival Penney, this store has struggled to put together solid numbers over the past several quarters. Whether that signals a change in merchandising philosophy away from store-wide private labels to something else remains to be seen. What is clear is that the store is doubling down on its promotional strategy of heavy sales, couponing and discounts.
Licenses HOME SOURCE FROM PAGE 5
accessories as well as sheets,” he said. “Throws are sold in our showroom as well, but we are not the licensee for throws. That is a strategic, synergistic relationship as part of the total Home Source/Kennebunk relationship. We sell but do not produce the throws.” Sorgeloos said the company has also been aggressively working with colleges and universities for dorm room décor and will be presenting a dorm room exhibit at this year’s market. Home Source’s new domestic cut-and-sew operation in Marianna, Fla., is scheduled to open in April. The company is also producing furniture in the 300,000-square-foot manufacturing facility for Shiner International, which it acquired in spring 2012. “There’s a lot of advantage for filled products being in the U.S.” He explained that shipping filled product often means essentially paying to “ship air.” Sorgeloos said the facility will will be “a one-stop shop for manufacturing furniture and home textiles” made in the United States. HTT
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Bed Bath & Beyond: Still recovering from what most in the trade would characterize as a disastrous down-market path in its core bedding business, Bed Bath is rebuilding the department with new additions, including a major Wamsutta roll-out this spring following its still-unreported purchase of the brand from Springs Global. Other brands including Nautica, DKNY and Croscill figure prominently in its bedding strategy while over in bath, the store continues to rebrand what had been a Royal Velvet-centric towel department. Target: We’re getting a clear picture of the new spring set at Target with last week’s debut of the Threshold program, which gets prime real estate both in the store and in the retailer’s advertising. Dubbed “Update Classics,” the new program take a casual approach to design and runs across both soft and hard home categories. Target buyers coming into market will have some initial numbers on how the new products are doing and are likely to alter their shopping lists accordingly. While these are the stores most focused on the mid-market shopper, there are plenty of others, making for an increasingly crowded segment – especially in light of a shrinking middle class. But such strategies can be fraught with drawbacks. One of society’s greatest contemporary philosophers may have summed up best the dangers of playing the middle: “You either love or you hate. You live in the middle, you get nothing.” Charlie Sheen said that. HTT
EDITOR-IN-CHIEF Jennifer Marks 10 Ocean Blvd #8B Atlantic Highlands, N.J. 07716 (732) 204-2012 | jnegley@hometextilestoday.com PUBLISHER/EDITORIAL DIRECTOR Warren Shoulberg (646) 805-0226 | wshoulberg@hometextilestoday.com SENIOR EDITOR Cecile B. Corral 428 Bianca Ave. Coral Gables, FL 33146 (305) 661-7493 | cbcorral@aol.com MANAGING EDITOR Julie Murphy (646) 805-0224 | jmurphy@hometextilestoday.com CONTRIBUTING GRAPHIC ARTIST Desiree Nunez (646) 805-0233 | dnunez@giftsanddec.com DIRECTOR OF MARKET RESEARCH Dana French (336) 605-1091 | dfrench@sandowmedia.com ASSOCIATE PUBLISHER, ACCOUNT MANAGER SOUTH/EAST/CHINA Jeff Reeves (336) 605-1009 | jreeves@hometextilestoday.com ACCOUNT MANAGER NORTHEAST/MIDWEST/ WEST COAST/CANADA Mary McLoughlin (646) 805-0227 | mmcloughlin@hometextilestoday.com CLASSIFIED AD SALES Spencer Whittle (336) 605-1027 swhittle@sandowmedia.com Karen Hancock (336) 605-1047 khancock@sandowmedia.com MANAGER, EUROPE Mirek Kraczkowski Tel: 48 22 401 70 01; Fax: 48 22 401 70 16 | kraczko@aol.com MANAGER, INDIA Kaushal Shah Cell: 91-9821715431; Tel: 91 22 2305 9305/6/7 Kaushal@kaushals.com PRODUCTION MANAGER Rich Lamb Tel: (336) 605-1074; Fax: (336) 605-1143 | rlamb@sandowmedia.com DIRECTOR, WEB OPERATIONS Chris Schultz | (336) 605-1076 | cschultz@sandowmedia.com MANAGER, CLIENT SERVICES, WEB ADVERTISING Dan Sage | (336) 605-1080 | dsage@sandowmedia.com E-MEDIA PROJECT MANAGER Missy Axe | (336) 605-1005 | maxe@sandowmedia.com DIRECTOR OF AUDIENCE MARKETING Allison Ternes (704) 573-9007 | aternes@sandowmedia.com PRESIDENT, FURNITURE TODAY GROUP Kevin Castellani (336) 605-1034 | kcastellani@sandowmedia.com FOUNDING EDITOR-IN-CHIEF Carole Sloan 1979-2011
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