CURRENT POSITION
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FOKUS OUTDOOR OU UT TD DO OO OR R O ME ED DI IA A M
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OUTDOOR MEDIA
INTRODUCTION FOKUS OUTDOOR MEDIA
In the last year, Fokus Outdoor Media had the opportunity to combine work and passion by working on projects related to the outdoors, more specifically in hunting and fishing. In fact, working on a variety of very interesting mandates within these two industries has enabled us to acquire solid expertise in the outdoor field and has allowed us to bring a new and fresh approach to the industry. Fokus Outdoor Media specializes in creating brand imaging specifically for the outdoor, hunting and fishing industries. In addition, we advise you on developping related tools that will increase your company’s exposure. Consider, for example, your visual identity, your online presence, promotional videos, etc. Committed to offering you high quality professional service, we guide you through all stages of your project to insure your experience with Fokus is a successful one. In the following pages you will find more details about our services and examples of our achievements.
SERVICES
MOTION DESIGN
We put your ideas in motion! Our imaginative team uses 2d and 3d design, stop motion and illustration to design and put into motion imaging that will bring your concepts to life! PHOTOS
Our Fokus team will visit you onsite in order to capture the most beautiful images and ambience for your business or project. The photos are then edited and reworked for optimal results. GRAPHIC DESIGN
The designers at Fokus are boiling over with new and creative ideas just waiting to come to life. We realize that in order to deliver a project that will correspond fully to your expectations, we need to take time to listen to all of your needs. Our team is always ready to collaborate in person or over the telephone in order to deliver exactly what you expect. VIDEO PRODUCTION
Ads, events, emotions… In 24 frames per second! From concept to delivery, the Fokus team will be with you every step of the way and will support you with their expertise in; scripting, filming, editing and post-production. WEB DESIGN
With a few clicks… Given the importance and significant benefits a good online presence offers your business, Fokus offers expert Web design services. Team Fokus works with experienced programmers and will deliver a well-referenced, user-friendly and current Web storefront. SOCIAL MEDIAS
A good and constant presence on social medias is a must. Fokus has a great expertise and strategies concerning social medias. The Fokus team accompanies you in taking control over your social media’s for maximum visibility.
INDEX
0 1 . T H E T O TA L P A C K A G E REAUX ISLAND GENESSEE HOOKÉ
02. VISUAL IDENTITY AND WEB DESIGN G A S P É F LY LEAF RIVER LODGE
03. TELEVISION COMMERCIALS HUNTING, FISHING & CAMPING SHOW THE REMINGTON CAMP PROMOTIONAL BOX
04. TELEVISION IDENTITY THE CAMP QVO
05. SOCIAL MEDIAS AND VIDEO PRODUCTION CINCO RIOS LODGE
01 SE EC CT TI IO ON N S
THE TOTAL TOTAL THE PACKAGE PACKAGE
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This oer includes; the creation of your own personalized visual identity, a custom website, a promotional video for your company and presence on social networks.
REAUX island W W W. I L E R E A U X . C A
T H E T O TA L P A C K A G E
Following research by historian Jacques Lemieux on Reaux Island, a manuscript was prepared for the general public that includes historical facts and superbe images of this beautiful private island. The information collected served to develop a visual identity which included a website and a video of various locations and landscapes on the island. Reaux Island, owned by Société Immobilière Leboeuf, is a private island that has been protected for nearly 400 years where wildlife, nature and tranquility abound!
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VISUAL IDENTITY
PHOTOS AND VIDEOS
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VISUAL IDENTITY AND WEB DESIGN
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Genessee W W W. G E N E S S E E . C A
T H E T O TA L P A C K A G E
The first task for Fokus was to find a name and visual identity for this new outfitting company just outside of Quebec City. Once that was achieved, a w eb storefront was created where superb video images of the property and activities where highlighted in order to tempt and attract new clients to their private domain. Genessee Outfitters, is owned by Société Immobilière Leboeuf, and is a pristine, private domain located in the heart of the municipality of L’Ange-Gardien offering fishing and hunting
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VISUAL IDENTITY
PHOTOS AND VIDEOS
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VISUAL IDENTITY AND WEB DESIGN
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HOOKE W W W. H O O K E . C A
T H E T O TA L P A C K A G E
Fokus Outdoor Media is the creator and driving force behind Hooké. We are the creators of their website and producers of all of their videos and web content, capturing and bringing to life their adventures from the four corners of the globe. Hooké is a group of Canadian anglers who all share the same passions : fly fishing, nature and good “vibes”. Hooké is the platform where they share their adventures and passions with the world through exceptional videos and photos.
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VISUAL IDENTITY
PHOTOS AND VIDEOS
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VISUAL IDENTITY AND WEB DESIGN
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FA C E B O O K & I N S TA G R A M
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S U P P LY D E S I G N
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02 SE EC CT TI IO ON N S
VISUAL IDENTITY IDENTITY VISUAL AND WEB WEB DESIGN DESIGN AND
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Fokus understands that a strong and effective visual identity is critical to the success of any company. This is why we offer our imaging services to start-up companies, as well as, updating services for those who want to improve upon their current identity. Subsequently, we can deliver one of your most important tools, a quality website.
GASPE FLY W W W . G A S P E F LY. C A
VISUAL IDENTITY AND WEB DESIGN
Fokus designed the visual identity and website for The Gaspé Fly Company. The site will soon be up and running fully. The Gaspé Fly Company is the exclusive Canadian distributor for Shadow Flies and The Montana Fly Company, delivering quality flies and materials with unsurpassed service to their clients!
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VISUAL IDENTITY
S U P P LY D E S I G N
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WEB DESIGN
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leaf river W W W. L E A F R I V E R L O D G E . C O M
VISUAL IDENTITY AND WEB DESIGN
Fokus redesigned the visual identity and website for the Leaf River Lodge. We integrated a more current and dynamic showcase to their website, which is now more user friendly and accessible. Their image is now more compatible with the quality of their services. Located in Northern Quebec, the Leaf River Lodge is a magnificent outfitting company offering incredible caribou hunts and fishing for various species.
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VISUAL IDENTITY
PHOTOS AND VIDEOS
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WEB DESIGN
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03 SE EC CT TI IO ON N S
TELEVISION TELEVISION COMMERCIALS COMMERCIALS
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Team Fokus puts your ideas in motion and ensures that your project comes to life via television commercials. Animation, motion design 2d and 3d and stop motion, our designers have more than one trick up their sleeves to create a unique and original commercial for you.
SALON EXPERT HUNTING, FISHING & CAMPING SHOW
TELEVISION COMMERCIALS
Several television commercials were created for the Hunting, Fishing Camping Show 2013. Fokus Outdoor Media created the visual and the motion design and Mass Communication worked on the project ideation, The Hunting, Fishing Camping Show annually brings together exhibitors and outdoor enthusiasts under one roof .
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TELEVISION COMMERCIALS
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THE REMINGTON CAMP PROMOTIONAL BOX
TELEVISION COMMERCIALS
Mandated by the Gravel Agency, Fokus created the advertisment for The Remington Camp promotional box. More speciďŹ cally, our team designed a graphic animation explaining the target audience, the contents of the box and the involvement of the latter. The Gravel Agency is a sales representative agency specializing in shooting sports, hunting and ďŹ shing industries.
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TELEVISION COMMERCIALS
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04 SE EC CT TI IO ON N S
TELEVISION IDENTITY
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This oer includes the creation of the television identity.
THE CAMP
TELEVISION IDENTITY
The Gravel Agency has been working with Fokus to develop the image and the motion design for the third season of The Camp, a television production dedicated to hunting and ďŹ shing.
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TELEVISION IDENTITY
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QVO QUÉBEC À VOL D’OISEAU
TELEVISION IDENTITY
Working for the Gravel Agency, Fokus created the motion design for the television format of the second season of QVO, Québec à vol d’oiseau.
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TELEVISION IDENTITY
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05 SE EC CT TI IO ON N S
VIDEOS & SOCIAL MEDIAS
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Social medias are very eďŹƒcient tools that are free and have a direct impact in developing your business online.
CINCO RIOS CHILE FA C E B O O K . C O M / C I N C O R I O S C H I L E
Fokus produced the promotional video for Cinco Rios lodge in Patagonia Chili. Our crew filmed all the installations , landscapes and fly fisherman in action to deliver a quality product that fly fishing enthusiastes can dream about. We redesigned their Facebook page and augmented their strategic presence on Facebook to maximize their visibility. Located in the heart of Chilean Patagonia and 10 minutes away from Coyhaique, Cinco Rios Lodge opens its doors to invite you to an enjoyable, unforgettable stay. Our unique location on the banks of the Simpson River and spectacular view of the majestic Patagonian Andes gratifies our visitors with the pleasure of an endearing setting.
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PHOTOS AND VIDEOS
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S O C I A L M E D I A S PA G E S
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CONTACT FOKUS PRODUCTIONS
Please contact us for more information. It will be our pleasure to respond to you promptly. 3535, Ste-Anne Blvd, Suite 300 Quebec (Quebec) G1E 3L6 1.418.524.4443 1.418.524.4443 outdoor@fokusproductions.ca
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FOKUS PRODUCTIONS © ALL RIGHTS RESERVED 2013
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