Spons or Kit 2.7
photo by: Moye ice modeling agency
Bowden Publishing
2010 Sponsor Kit
photo by: Moye ice modeling agency
2010 Sponsor Kit
Bowden Publishing
“FAR Beyond Advertising . . . We Creatively Market Your Brand!“ What Makes Us Different: Marketing Experts – Our team boasts over 60 years of marketing experience and over 28 years of advanced education. Diverse Readership – Our content doesn’t cater to just one specific ethnicity. Diverse Distribution – We do not market in just one geographic area. Newsletter – We interact directly with our readers through e-mail which enables more personal exposure and direct branding for your company. Events – We facilitate and participate in events consistently which allows branding through product placement, giveaways, and coupons. Digital – By offering marketing concepts online we allow your company to continuously be seen. Exclusivity – We are extremely selective about our clients which causes our readers to pay even closer attention to your company. Concise – Our design material is easy to read and follow, and is to-the-point Aesthetically Appealing – We deliver stunning design, fashion shoots, and photography, which provides visual enjoyment for your target audience MINORITY CERTIFICATIONS
ice modeling agency
photo by: Moye
SBE - Small Business Enterprise HUB - Historically Underutilized Business MWBE - Minority Woman Business Enterprise
Bowden Publishing
2010 Sponsor Kit
Our Audience Reader
Loyalty
Reader
Profile
Marital
Status
e-newsletter subscribers ...................................................34,246 average online hits monthly ....................................541,169
male .............................................................................................................27% female ........................................................................................................73% age 25 - 44 ............................................................................................81% $50k - $75k .............................................................................................32% $75k - $100k ..........................................................................................14%
married ......................................................................................................39% single ............................................................................................................36%
Education
college degree ................................................................................62% graduate degree ..........................................................................27%
Household
homeowners .......................................................................................61% wants a home ...................................................................................27% has children ..........................................................................................57% wants children ...................................................................................31%
Career
managers/decision makers ................................................27% entrepreneurs .....................................................................................23% aspires to be an entrepreneur ........................................12%
Future
has retirement plan .....................................................................77% owns stocks, bonds, or securities ..................................56%
Lifestyle
eats out 7+ times per month ............................................73% shops 3+ times per month ....................................................63% takes 4 - 6 trips per year ........................................................44% wants a new automobile .....................................................39% online access at home ...........................................................76%
photo by: Moye
source: klazzy.com subscriber survey
2010 Sponsor Kit
Bowden Publishing
**Contact Us for ALL-INCLUSIVE Marketing Packages**
- KLAZZY Magazine o 100,000+ prints per publication o National Distribution
Sponsorship Packages
(each level also includes the levels below it) o advertorials (3 pages) - $25,000/mth o advertisement - $10,000/mth
Online & Newsletter
- KLAZZY.com o Over 500,000 hits per month o 34,000+ unique emails o Weekly Newsletter o Photos from the HOTTest events
Sponsorship Packages
(each level also includes the levels below it) o sponsorship - $12,000/mth o advertorials - $8,000/mth o banner ad - $5,000/mth
Events & Partnerships
Events and partnerships are what make us different from other media companies. We utilize events to promote face-to-face marketing for our clients. When we participate in events we give away gift packs that includes your company’s marketing material and logos. We are not able to add all of these events to our yearly itinerary. However, as a client, we will always keep you up to date on upcoming events and give your company ample time to decide on your participation as well as your representation. Events/Companies We Have Worked With Include: o BeBe In-Store Fashion Show o BCBG o PORSCHE o CIAA Tournaments o The American Heart Association o Bank of America Atlanta Football Classic o The DUB Celebrity Car Show o Black Men’s Magazine Fashion Show o “Show Love” Concert w/ NEYO, Doug E Fresh o Charlotte Fashion Week o Jack Daniels o and more…
Event Sponsorship Packages
(each level also includes the levels below it) o Exclusive Sponsor - $25,000 o Product Placement - $15,000 o Representation At Event - $5,000 o Logo Inclusion w/ Marketing - $2,500 o Gift Pack Giveaways - $1,000 2008 Bowden Publishing 2010 Sponsor Kit
& LeviKitMedia 2010 Sponsor Bowden Publishing
one stop marketing
Full Scale Marketing Integration
editorialcalendar - 2010
DECEMBER – Key Up & Coming Designers
JUNE – Inspirational Unions & Partnerships
JANUARY – Changing Trends
JULY – Interior Design Showcase
FEBRUARY – For The Love Of...
AUGUST – Photographer Showcase
MARCH – From The Red Carpet
SEPTEMBER – New Fall Fashion
APRIL – New Spring Fashion
OCTOBER – Model Showcase
MAY – Exotic Getaways
NOVEMBER – Holiday Gift Guide
a few distribution points . . . Special Events, Hotels, Condos, Contemporary Furniture Showrooms, Retail Outlets, Boutiques, Salons, Spas, Restaurants, Coffee Houses, . . . 40/40 CLUB Aveda Ballantyne Resort Bank of America BCBG STORES BEBE STORES Blue Restaurant BURBERRY STORES
Design Within Reach KENNETH COLE STORES LACOSTE STORES LOUIS VUITTON PUMA STORES Starbucks Starwood Properties TIFFANY & Co. STORES
TUMI VICTORIA SECRET STORES W HOTELS Westin Bar 10 and MORE . . .
National Distribution = 100,000 Size Full Page
Dimensions 8.5 x 11
Open Rate $2,000
3-5 Issues $1800
6-8 Issues $1700
9-11 Issues $1600
12+ Issues $1500
Half Page
8.5 x 5.5
$1600
$1480
$1420
$1360
$1300
1/4 Page
4.25 x 5.5
$1360
$1288
$1252
$1216
$1180
1/8 Page
4.25 x 2.25
$1216
$1173
$1151
$1130
$1108
Placement Inside Covers
Dimensions 8.5 x 11
Open Rate $4,000
3-5 Issues $3,400
6-8 Issues $3,100
9-11 Issues $2,800
12 Issues $2,500
Back Cover
8.5 x 11
$4,600
$4,200
$3,800
$3,400
$3,000
2010 Sponsor Kit
Bowden Publishing
Ad created by: Bowden Publishing
ice modeling agency photo by: Moye