Designer Presentation Contemporary Apparel
Spring 2014
Reva (nĂŠe Schapira) and Ira Earl "Bud" Robinson. Parents of Tory Burch.
FOR EDUCATIONAL PURPOSES ONLY | This digital magazine is to fulfill an assignment through The University of Arkansas, Contemporary Apparel course. I do not own the images or logos.
Tory Burch was born June 17, 1966 in Valley Forge, PA
1966
1988 Attending The University of Pennsylvania, Burch obtained a degree in Art History in 1988. Although this degree was not her primary focus postcollege, Burch references inspiration obtained from artist influences.
After graduating from college, Burch succeeded in the fashion industry working in Public Relations for Harper’s Bazaar, Vera Wang, Ralph Lauren, and Narcisco Rodriguez.
1990’s
In 2004 Burch created TRB by Tory Burch, a lifestyle brand. She uses her apartment as headquarters. Her brand is later picked up by Bergdorf-Goodman and she also opens a flagship store in New York City.
2004
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Burch previewed her collection of tunics and preppy, elegant wear on The Oprah Winfrey Show in 2005 and overnight her company drastically expanded.
2005
Modern Design Inspiration
Burch consistently shows her influences through her blog and social media. It allows the consumer to stay informed and enjoy the direction the company is taking with fashion. Burch usually has a cultural icon, tropical or nature inspired component, along with lots of pattern.
Today
Burch maintains a personal style that is inspirational and classy. This style could possibly be derived from her New England / Hamptons lifestyle.
The classical elements within the design of Tory Burch consist of :
Double “T” Logo
Vintage Inspiration
Elegant Detailing
Classic Tory Burch flat
Watercolor by LadyGatsbyLuxePaper (etsy)
Classic Tory Burch Tunic & Print
“Tory Burch has been recognized with numerous awards, including the CFDA for Accessory Designer of the Year, Glamour’s Women of the Year, Forbes’s Most Powerful Women in the World and Vanity Fair’s International Best Dressed List. A dedicated philanthropist, Tory launched the Tory Burch Foundation in 2009 to support the economic empowerment of women entrepreneurs and their families in the U.S. Through loans, mentorship and entrepreneurial education, the foundation invests in the success and sustainability of women-owned small businesses. In addition, Tory serves on the boards of the Council of Fashion Designers of America, the Society of Memorial Sloan-Kettering Cancer Center, the Breast Cancer Research Foundation, the Startup America Partnership and the Barnes Foundation. She is also an inaugural member of the Presidential Ambassadors for Global Entrepreneurship.” -ToryBurch.com
Click here to learn more Tory Burch is unique and recognizable because she appeals to a very specific type of woman. These woman like luxury but they probably also enjoy a unique look that does not work for everyone. There is a nod to vintage and the Hollywood glamour from decades past that speaks to the elements that Tory Burch projects. These women not only look good, they do good! Tory Burch is a philanthropist who invests in women, especially mother entrepreneurs.
Tory Burch captures the “zeitgeist” or the “spirit of the times” by pairing youthful silhouettes that are currently popular with patterns that were innovative during a previous era. Her pairings create a whimsical and youthful spirit that are elegant and rich at the same time. Capturing the “spirit of the times” seems to be a fleeting idea when many designers want to push the envelope or think outside the box. Tory Burch speaks to the history of what drives great style and classic design.
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FOR EDUCATIONAL PURPOSES ONLY | This digital magazine is to fulfill an assignment through The University of Arkansas, Contemporary Apparel course. I do not own the images or logos.