Lookbook 2011/2012
About Hring eftir hring In Icelandic, Hring eftir hring means “what goes around, comes around”, referring to things that have a tendency of repeating themselves. This common Icelandic saying became the working title for Steinunn’s first jewellery collection. Later on, the collection was named Fairy Tale and the working title became the name of the brand. The Fairy Tale collection has grown since it first came on the market and is now available in various stores in Iceland, Denmark, Norway and the Netherlands. In 2011 the company created its second collection named Tea Party.
About Steinunn Steinunn studied civil engineering and worked for Batteríið Architects until 2008. Whilst studying she took classes in oil painting and drawing at the Reykjavík School of Visual Arts. In 2008 she quit her job and found the urge to nurture her creative side and follow her real passion. She began a diploma program called Prisma at the Iceland Academy of the Arts where the main courses were arts and philosophy. During her studies the first jewellery collection, Fairy Tale, was born. After finishing Prisma, Steinunn founded her company Hring eftir hring. 2
Fairy Tale collection
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About the Fairy Tale collection The Fairy Tale Collection is inspired by Icelandic nature and it’s extreme and beautiful colours. The idea came to Steinunn one day when looking out her kitchen window, she noticed the first leaves of spring. She translated the form she saw into what is now known as the Ring of Leaves. “I look at each ring as a bouquet of leaves. That’s why each ring is unique and to me more like a small piece of art, rather than a replication of the same form. The bouquets differ in size, shape and colour. ” Steinunn Vala Owner and designer of Hring eftir Hring 4
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Ring // Leaves colour : BUBBLEGUM
Ring // Leaves colour : CANDYFLOSS
Ring // Leaves colour : CURRY
Necklace // Leaves colour : CURRY
Ring // Leaves colour : JERRY
Available sizes: S / M / L
Available sizes: S / M / L
Ring // Leaves colour : BURGUNDY
Ring // Single rose colou : BURGUNDY
Necklace // Leaves colour : RASPBERRY
Available sizes: S / M / L
One size: 35 mm
Ring // Leaves colour : NAILPOLISH
Ring // Leaves colour : PLUM
Earrings // Leaves colour : BALLPEN
Ring // Leaves colour : POPEYE
Ring // Leaves colour : JEANS
Ring // Leaves colour : TOM
Ring // Leaves colour : CONCRETE
Ring // Leaves colour : ARCHITECT
Ring // Leaves colour : BAT
Earrings // Leaves colour : BAT
Ring // Single rose colour : BAT
Small = diameter is 18 - 26 mm
Medium = diameter is 27 - 35 mm
Available sizes: S / M / L
Earrings // Leaves colour : JERRY
Available sizes: S / L
S=*7 leaves / 12 - 22 mm L=*19 leaves / 18 - 22 mm
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
Large= diameter is 36 - 44 mm
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / L
Available sizes: S / M / L
Available sizes: S / M / L
All fittings are 925 Sterling Silver // Adjustable ring sizes 49-52 mm & 53-55 mm // Chains for necklaces 40 / 45 / 50 cm
Autumn/Winter 2011-2012
One size 35 mm
*Leaves earrings: diameter depends on leaves size
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Spring/Summer 2012
All fittings are 925 Sterling Silver // Adjustable ring sizes 49-52 mm & 53-55 mm // Chains for necklaces 40 / 45 / 50 cm
Ring // Leaves colour : CANDYFLOSS
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Earrings // Leaves colour : CANDYFLOSS
Available sizes: S / M / L
Available sizes: S / L
Ring // Leaves colour : SALMON
Ring // Leaves colour : PANTHER
Available sizes: S / M / L
S=*7 leaves / 12 - 22 mm L=*19 leaves / 18 - 22 mm
Available sizes: S / M / L
Ring // Rose bouquet colour : CANDYFLOSS Available sizes: S / M
Ring // Leaves colour : NAILPOLISH Available sizes: S / M / L
Earrings // Rose bouquet colour : CANDYFLOSS
Ring // Leaves colour : BUBBLEGUM
Ring // Single rose colour : ACTRESS
Ring // Leaves colour : LEMONADE
One size: 35 mm
Available sizes: S / M / L
One size: 15 mm
Available sizes: S / M / L
Ring // Leaves colour : MOSS
Ring // Single rose colour : MOSS
Ring // Leaves colour : APPLE
Earrings // Single rose colour : BLUE LAGOON
Available sizes: S / M / L
One size: 15 mm
Ring // Leaves colour : TOOTHPASTE
Ring // Leaves colour : MINT
Ring // Leaves colour : VIOLET
Ring // Leaves colour : VIOLET
Ring // Leaves colour : SNOW
Ring // Leaves colour : SOAP
Available sizes: S / M / L
Available sizes: S / M / L
Small = diameter is 18 - 26 mm
One size: 35 mm
Available sizes: S / M / L
Medium = diameter is 27 - 35 mm
Available sizes: S / L
S=*7 leaves / 12 - 22 mm L=*19 leaves / 18 - 22 mm
Large= diameter is 36 - 44 mm
Available sizes: S / M / L
Available sizes: S / M / L
Available sizes: S / M / L
*Leaves earrings: diameter depends on leaves size
Spring/Summer 2012
Ring // Leaves colour : BAT
Available sizes: S / M / L
Available sizes: S / M / L
Ring // Leaves colour : TOM
Earrings // Rose bouquet colour : TOM
Available sizes: S / M / L
Earrings // Leaves colour : BAT
Available sizes: S / M / L S=*7 leaves / 12 - 22 mm L=*19 leaves / 18 - 22 mm
Ring // Single rose colour : BAT One size: 35 mm
Ring // Leaves colour : CONCRETE
Available sizes: S / M / L
One size: 15 mm
Custom made necklaces
Necklace // custom made colour : MULTIPLE
Small = diameter is 18 - 26 mm
Necklace // custom made colour : MULTIPLE
Medium = diameter is 27 - 35 mm
Necklace // custom made colour : MULTIPLE
Large= diameter is 36 - 44 mm
Necklace // custom made colour : MULTIPLE
*Leaves earrings: diameter depends on leaves size
All fittings are 925 Sterling Silver // Adjustable ring sizes 49-52 mm & 53-55 mm // Chains for necklaces 40 / 45 / 50 cm
Ring // Leaves colour : WEDDING
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What is your favourite colour? Don’t see the colour you want? In this lookbook you can see the colours we are working with at the moment but we love all colours. Custom colours are available for retailers with a minimum order of 15 items per colour. For custom orders please contact us by email at hringeftirhring@hringeftirhring.is 10
Tea Party collection 11
About the Tea Party collection “If I had a world of my own, everything would be nonsense. Nothing would be what it is because everything would be what it isn’t. And contrary-wise; what it is it wouldn’t be, and what it wouldn’t be, it would. You see?” - Alice’s Adventures in Wonderland by Lewis Carroll -
The Tea Party Collection is inspired by the wonderful and timeless story of Alice’s Adventures in Wonderland by Lewis Carroll. In particular the illustrations and drawings by John Tenniel from the original edition (1865). The Mad Tea Party became the basis for the collection. When the unbirthday of the Mad Hatter is celebrated and the scene is full of tea cups and pots made of white porcelain, contrasts, bowties and weirdness. The Do Do Dove ring was created in collaboration with Dental technicians. The Bow tie ring and necklace were created in collaboration with Muggi, a furniture maker who six years ago started making wooden bow ties for men to wear instead of the traditional bow tie. Together Steinunn and Muggi created a new use for the wooden bow by shrinking it in size to fit the finger. 12
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Tea Party collection
Alice’s Flower Necklace Handmade porcelain
Alice’s Flower Ring Handmade porcelain
Chain length: 40/45/50 cm
Adjustable ring sizes: 49-52/53-55 mm
The Do Do Dove ring Bird is handmade Circonium, by Dentals
Alice’s Rainbow Trout Handmade porcelain
Alice’s Liqorice fish Handmade porcelain
Adjustable ring sizes: 49-52/53-55 mm
Chain length: 40/45/50 mm
Chain length: 40/45/50 mm
Alice’s Flower Earrings Handmade porcelain
Mad Hatters Bow Tie Ring Natural Ash
Mad Hatters Bow Tie Necklace Natural Ash
Mad Hatters Bow Tie Necklace Tanned Ash
Mad Hatters Bow Tie Necklace Tanned Ash
Adjustable ring sizes: 49-52/53-55 mm
Chain length: 40/45/50 cm
Adjustable ring sizes: 49-52/53-55 mm
Chain length: 40/45/50 cm
All fittings are 925 Sterling Silver
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Steinunn Vala Skipholt 33 105 ReykjavĂk Iceland Tel. +354 692 9020 sales@hringeftirhring.is