HUDSON VANTREASE vantrea2@gmail.com | 618.218.2717 | 2 Primrose Lane, Zeigler, IL 62999 EDUCATION University of Illinois at Urbana-Champaign College of Fine and Applied Arts: School of Art & Design BFA in Industrial Design 2013 | Cumulative GPA: 3.65 WORK EXPERIENCE Illini Prosthetic Technologies | Summer Internship Program Collaborate with a team on the design of prosthetic limbs and provide affordable alternative to third world country amputees. www.supportipt.com June 2012 - August 2012 Illini Media Graphic Designer | Creative Works Department Responsible for organizing publications and overseeing a team of nine designers. Use Adobe Illustrator, Indesign and Photoshop to create ads for the Daily Illini and online. Fall 2010 - Present SKILLS Applications: Solidworks, Surface Modeling, Keyshot, Wacom Cintiq, Sketchbook Pro, Photoshop, Illustrator, InDesign, Flash, Python, Final Cut Pro and Microsoft Office. Work Environment: Digital and traditional sketching, prototyping with wood, foam, plastic molding and PVC piping.
AFFILIATIONS IDSA Member | Mentor Mentee Program Advised lower classmen on succeeding in the industrial design program. Fall 2010 to Present Zeigler-Royalton Coaches vs. Cancer: Apparel Designer | Design logos and branding for apparel that supports the national program of Coaches vs. Cancer. Illinois funding winner. Fall 2011 to Present ACCOMPLISHMENTS Industrial Design Exhibitions | UIUC Link Gallery I Dream Design | Fall 2011 I Heart Design | Spring 2011 Discarded to Precious Design Competition Sponsored by the College of Engineering in combination with IDEO (Chicago). Finalist and recipient of the highest award | Spring 2011 2011 Awards for Excellence in Illinois College Newspapers | Advertising Campaign Honorable mention for the WPGU “Listen to the Facts� sponsored by the ICP SUSTAINABILITY STUDIES Sustainability in Design Taught by Professor William Bullock, founder of the Sustainable Electronics Initiative within the Illinois Sustainable Technology Center. This class addresses current sustainability issues, appropriate materials, and manufacturing choices.
Hudson Vantrease
Industrial Design Student Portfolio
ACURA
VPX HAND VACUUM
Mission Statement Design a line of power tools that embody the essence of Acura design. Not only should this product look and feel like the Acura Brand but it should evoke an emotional response within the brand recognition of the user. Hudson Vantrease Š 2012 Group Project
Inspiration and User Definition
TARGET USER Uninformed
Novice
DIYers
Experienced Enthusiasts
Professional
No direct tool experience
Tool use is necessary
Informed buyers
Favor performance over value
Demand reliability
Basic tool use out of necessity
Inexperienced but motivated
High level of ambition
Prefer versatility
Technically knowledgeable
Highly driven by familarity
Desire value
Understand their specific needs
Appreciate professional level
Persona Scenario
WAKE UP AND GET READY
DRIVE TO WORK
WORK
ACURA TOOLS GIVE CONFIDENCE TO PLAN AND FINISH A PROJECT
ACURA VPX The Acura VPX is a handheld battery powered vacuum, styled to embody the essence of Acura Design. It was designed to coordinate with a line of power tools that all run on an eighteen volt battery pack. Hudson Vantrease Š 2012 Group Project
2012 Reebok Uform Plus A personal project done to develop a sports insight. The goal was to expand on an existing line through new technology. One exciting aspect of this project is enabling the personalization for the user.
+ Agility + Stability + Crossfit
Reebok 2012 Crossfit Training Shoe
What is Crossfit? + The ultimate competition of fitness + Combination of strength and endurance at its best + Adapt your fitness level to new sports and opportunities.
Persistance
Powerful Strength
Sport
Muscluar Fitness Athlete
Crossfit Thrive Competition Speed
Endurance
Lifestyle
Conditioning
Hudson Vantrease Š 2012
Definition & Development “The stability of weight lifting shoes is necessary but it would be great to have a shoe that allows for more variation in my workouts.�
- Clint M. [Crossfit Instructor]
Upper
High Density
Medium
+ Combination Training
Low Density
Midsole Through easy snap insoles the 2012 U-Form Plus allows a
Outsole
Crossfit Athlete to customize a shoe like never before.
+ Agility Training + Strength Training
2012 Reebok Crossfit Shoe + Interchangeable Sole + Powerful Stance + U-Form Technology
+ Agile Aspects
+ Integrated Logo
Hudson Vantrease Š 2012
COMPACT JUICER AND NUTRITION APPLIANCE
Hudson Vantrease © 2011
Defining the Problems GE Juice Extractor 16901 Food Preparation Drinking and Pouring
Disassembly and Cleaning
High rpm just throws the wet pulp around with little production.
Seven total pieces to assemble each time
Juicing
Entire sink filled for wash and dry.
Assembly Drying and Storage
Doesn’t allow for multiple cup sizes, causing messes
User Analysis User Values
Convenience
Nutrition
Taste
25% 38% 37% Users were surveyed at current juice bars and through email surveys to juicing and health forums.
59% of users know there are negative affects from caffeine and used juice as a complete substitute. 78% that bought juice from a juice bar said bulk and convenience prevented them from owning their own juicer and going with the more convenient option 47% of users that owned their own juicer still felt the need to go to a juice bar out of convenience.
Experience Analysis Negative Experiences
Positive Experiences
Negative
Positive
• Low Versatility
• Refreshing
• Oxidation
• Speed
• Cleaning
• Easy Rinse
• Choose other options
• Save Money
Market Evaluation High
Versatility To penetrate the saturated market the juicer must be ergonomically designed and convenient to use, clean, and store. Industrial Juicers Low
Convenience
High
Horizontal Auger
Convenience
Vertical Auger
Citrus Juicers
Household Juicers Low
Versatility
Initial Form Ideation Vertical & Horizontal
Horizontal Form Study
In storage.
Pull out auger.
Motor configuration won’t allow for the use of a thermos or vertical container.
Remove feed chute from storage container.
Storage of additional parts is incorporated to reduce space.
Attach feed chute and juice as normal.
Two containers needed for horizontal auger.
Vertical Form Study
Insert sports bottle.
Elevated form allows for collapsible design and pulp container incorporation.
Insert fruit or vegetables.
A rear motor setting would give room to a better interface and more attractive profile form.
Invert feed chute for storage.
Inversion of feed chute greatly increases the storability.
Initial Model
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Initial Solidworks/Cad model presented for critique. Model built strictly on function without styling.
Hudson Vantrease Š 2012
Initial Model User Feedback Maximize Space Empty interior space can be maximized for optimal storage and lowered production cost.
Visual Feedback The blank face of the front of the juicer offers no user integrated experience and isn’t physically or mentally stimulating.
Questionable Stability A thermoplastic elastomer legs and base could cause the product to be unstable during the juicing process.
Must have a marketable, cohesive and appealing design.
COMPACT JUICER AND NUTRITION APPLIANCE
Concept Development
18.5”
10.39”
8.575”
6 2
COMPACT JUICER AND NUTRITION APPLIANCE Hudson Vantrease © 2012
Materials & Manufacturing Feed Chute
Polycarbonate (PC)
Lid
Stainless Steel
Auger
Melanine Plastic
Screen
Stainless Steel and Tritan
Wiper Silicone
Side Panels
Main Body
Thermoplastic Elastomer
Stainless Steel
Front Window Panel Polycarbonate
Pulp Container Polycarbonate (PC)
Motor
Mat
Stainless Steel
Rubber
Base Elements
Tritan
Base and Legs Stainless Steel
Final Design Height Adjustment
Adjustable height allows the user to customize the product for their needs and streamlines the drinking and cleaning process.
Versatility
Blank plate incorporation allows for the transition from a juicer to a grinder and a revolutionary healthy lifestyle product.
Storage
Compacts down from 18� to a fully manageable 9.5�, smaller than any juicer on the market.
Durability
A silicone wiping blade prevents pulp build up during juicing.
6 2
Extend legs to functional mode.
Insert cup and lock in feed chute.
Personalize height and plug in.
Extend legs and remove drink.
Dispose of pulp created from juicing.
Remove and wash parts as needed.
Remove from storage. Vertical auger juicing process.
COMPACT JUICER AND NUTRITION APPLIANCE
Hudson Vantrease Š 2011
6 2 COMPACT JUICER AND NUTRITION APPLIANCE
Hudson Vantrease © 2012