10 minute read

Top 10 Independent Designers To Go Mad Over

AW18 at London Fashion Week & Fashion Scout

It is time the independent designers gets the recognition they deserve. The top fashion houses have all been at that point of being so close to the dazzling red carpet. Fashion is constantly revamping itself, whether we want it to or not. Do i smell fresh talent? I think so! These up and coming creatives have produced sweat and tears through getting their collections perfect. Transforming vision to handheld form can be a nerve racking experience, but whether these designers have come from a degree or been self taught, the talent the fashion industry has but does not know about is unbelievable. I have selected the best of the best independent designers to go mad over, from quirky statement pieces to wearable denim jackets.

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Aadnevik

Aadnevik’s recent SS18 readyto-wear collection screamed punked up princess. The merging electric colours mixed with feminine hues was something to grab everyone’s attention. Kristian Aadnevik is a London-based Norwegian fashion designer, who graduated from Royal College of Art in 2002. Ever since the early 00’s, he knew he wanted to push his designs and create a brand that was different. The luxury fashion house has took the innocence of lace and made it elegant.

Photographer www.dmitrij.co.uk

Eideline Lee

A signature of sophistication has recently been marked on the fashion industry’s doorstep. London based Edeline Lee graduated from Central Saint Martins as a womenswear designer. Her educational background and distinctive designs got her experience in the studios of Alexander McQueen and John Galliano, before later on working for Zac Posen as head designer for Rodnik. With experience like that under her belt, there is definitely a space to watch out for. Her most recent ready-to-wear collection had countryside chic pouring out.

Paula Knorr

When you are awarded (and won!!) the ITS Fashion Award, you know their is a spark to your talent. Paula Knorr uses her life experiences to inspire each collection, from womanhood to femininity. In every piece that is designed, Knorr makes sure the identity of a strong woman is the main forefront the ‘Paula Knorr’ lady. Paula’s expressive fabric choices and glamorous colour palettes keep her apart from other designers.

A/W 18

EudonChoi

Originally trained as a menswear designer, Eudon Choi soon developed a love of womenswear; merging the masculin with the feminine. The Korean born designer soon acquired a knowledge of tailoring and eye for detail. Being inspired by all things art, architecture and historical related, choi manages to make his collection seem so effortless and classic.

His aim is to create garments that can adapt into an everyday person’s life by owning a unique piece (or two).Since launching his own label in 2009, he continues to rise. Eudon Choi will be the name you will want your wardrobe to be filled with.

Amy Thomson

Merging fashion and illustration through surface pattern is Amy Thomsons niche. She uses her muses to create characters which inform each look in the collection on a narrative field, which all tells a story. And we all love a good story or two… Her AW18 collection was an explosion of colour. The pop of wowing colours kept us wanting more more more from her.

Photographer Jane Kuznetsova

Xuzhi

Simplicity through intricacy.

Couldn’t put the collection into better words. What you see is what you get and the vibe of all the collections is picked up by the industries moguls. Xu Zhi’s luxury label has a contemporary attitude. He manages to create designs but also develop them into a constructive technique. Since brand’s inception, the designer himself has been nominated for LVMH Prize, International Woolmark Prize, H&M Design Award and many other significant fashion design awards. In 2017, Xuzhi Chen was named by Forbes as the receiver of magazine’s 30 Under 30 list in Asia area. Can we get a round of an applause please?

Photographer Jane Kuznetsova

Photographer Jane Kuznetsova

Photographer Jane Kuznetsova

Claire Tagg

Just because you don’t have a background in fashion design, doesn’t mean you aren’t going to make it in the creative industry. Claire Tagg returned to education at the age of 26 to follow one of her deep and passionate interests. Fashion. Using her time of traveling throughout Europe, she used her experience to create her inspiration. Claire’s textiel work has such detail and colour, that it will make everyone fall in love with her designs.

Finally, a label that is feminine and functional! Our prayers have been answered.. We can have some edge in our wardrobes.

Photographer Jane Kuznetsova

Photographer Jane Kuznetsova

Photographer Jane Kuznetsova

Zeynep Kartal

Using her passion of textiles, prints and design, Zeynep Kartal has made an impact in the fashion industry already by creating silhouettes and lines that scream elegance. All of her collections within the brand have led her to a growing number of celebrity clients from Whitney Port to Cheryl Cole and even Lady Gaga. Zeynep is known for the distinctive use of femininity, especially including elegant fabrics like silk and lace. Kartal’s aim is to encourage women to find their own style and to feel confident in their appearance.

Photographer Jane Kuznetsova

Photographer Jane Kuznetsova

Photographer Jane Kuznetsova

Faustine Steinmetz

Going back to a few years ago, Faustine Steinmetz would never of thought her designs would be worn by the likes of iconic singer Lady Gaga. She was once just a girl who watched YouTube videos day to day, teaching herself the techniques in which brought her to her show stunning brand now. The parisian designer has an eye for dyes, weaves and re constructing iconic pieces into the modern day. The kind of iconic pieces, that we would love to get our hands on.

Steinmetz is most well known for her journey of reinventing denim wear into what can only be called as a masterpiece. I see this designer getting bigger and better (if that is possible).

Photographer www.dmitrij.co.uk

Photographer www.dmitrij.co.uk

Photographer www.dmitrij.co.uk

Photographer www.dmitrij.co.uk

Phoebe English

With slight attention to detail, Phoebe English’s collections are the definition of beauty. Luxury womenswear and menswear designer Phoebe English, creates constructed designs which embrace the detail of textiles. She is bringing the youth to London to the point where we all want to wear her garments. Phoebe has a talent in which we are drawn to everything she designs, from the layering down to the stitching. Watch this space as English is about to get bigger.

Written by Jordan Ellen Wood | @jordy_ellen

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