OUR STORY
“Krest is the best forget the rest” Krest was created by my grandpa Deon Krehnke and his partner Brad West. They both wanted to start a contrusction business together. They combined their two last names to come up with Krest. KR came from the first two letters of Krehnke and ST came from the last to letters of West. Since both last names had the E’s in the middle, that became the center letter.
01
DEFINING OURSELVES
WE ARE
WE ARE not
Serious about our work
Sloppy with work
Great at understanding
A risk to your bank
Fast and precise
A disapointment
Construction Experts
“That should work”
Involved in community
Quantity over quality
High craftmanship
Rush to get things done
Family run
Needy for work
02
PRIMARY LOGO
BRANDMARK
REVERSE
GRAY SCALE
03
SECONDARY LOGO
BRANDMARK
KREST KRESTCONTRACTORS CONTRACTORSINC INC
REVERSE
KREST CONTRACTORS INC
GRAY SCALE
KREST KRESTCONTRACTORS CONTRACTORSINC INC
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04
OUR COLOURS
California
HEX #E98D2C RGB
233, 141, 44
CMYK
00, 39, 81, 09
PANTONE
144 C
Dark Grayish Blue
HEX #2F3745 RGB
47, 55, 69
CMYK
32, 20, 00, 73
PANTONE
533 C
05
OUR COLOURS
White
HEX #FFFFFF RGB CMYK
255, 255, 255 00, 00, 00, 00
PANTONE
White C
Black
HEX #000000 RGB CMYK
00, 00, 00 75, 68, 67, 90
PANTONE
Black C
06
TYPOGRAPHY - PRIMARY
Azo Sans THE QUICK BROWN FOX JUMPED OVER THE LAZY DOG. the quick brown fox jumped over the lazy dog. !@#$%^& 0123456789
07
SWAG
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KREST CONTRACTORS INC
08
LOGO VARIATIONS - DO’S
KREST CONTRACTORS INC
KREST CONTRACTORS INC
KREST CONTRACTORS INC
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09
LOGO VARIATIONS - DONT’S
KREST CONTRACTORS INC
KREST CONTRACTORS INC i
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KREST CONTRACTORS INC