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Industry News

Rheem to Acquire Friedrich

ATLANTA — Rheem has announced its intent to acquire Friedrich Air Conditioning, a 138-year-old manufacturer of premium air conditioning products, from Monomoy Capital Partners.

Friedrich is a manufacturer of room air conditioning, dehumidification and air purification products for residential and commercial applications. It is a recognized industry leader in high-end air conditioning solutions designed for single-room use in hotels and multi-family buildings.

“Friedrich has steadily innovated its residential and commercial offerings and grown its market share,” said Mike Branson, president, global air at Rheem. “They will bring a unique air conditioning product portfolio along with specialized products to the Rheem family of brands. Friedrich’s product offerings, company history and industry expertise make this acquisition a perfect fit for Rheem. Together, we will harness the power of our talented workforce and enhance our ability to deliver reliable and energy-efficient products that our customers and contracting partners expect.”

Upon the close of the acquisition—which is subject to additional regulatory approval—Friedrich will be a standalone business unit within the Rheem Global Air business.

>> rheem.com

ACCA Launches Marketing Masters Awards Program

ALEXANDRIA, Va. —The Air Conditioning Contractors of America (ACCA) launched its newest awards program, ACCA’s Marketing Masters Awards, sponsored by RYNO Strategic Solutions. The ACCA Marketing Masters Awards honor and recognize the best marketing programs developed and implemented by heating, ventilation, and air conditioning (HVAC) contractors.

The awards are broken into five categories: • Traditional Media –Print • Traditional Media –TV or Radio • Connections through Social Media • Connections through Digital or Mobile Marketing sponsored by Scorpion • Rolling Marketing –Vehicles

Each category will honor three contracting companies —with a gold, silver, or bronze designation —that exhibit creativity, clarity, and effectiveness of each of the programs/ promotions. The companies that receive the gold designation in each category will compete head-to-head for the Elite Marketing Master Award, which will be selected by ACCA Conference attendees during ACCA’s 2022 Conference & Expo taking place March 28 –30, 2022, at the St. Louis Union Station Hotel in St. Louis, MO.

>> acca.org

A. O. Smith Foundation Donates 30 Water Heaters to Habitat for Humanity

MILWAUKEE — A. O. Smith Foundation, recently donated 30 of its high-efficiency water heaters to the Greater Fox Cities Area Habitat for Humanity, located in Menasha, Wisc. The Foundation, which is funded by A. O. Smith, is committed to making communities a better place to live and achieves this goal by partnering with and supporting charitable organizations in the communities where A. O. Smith operates.

The foundation encourages A. O. Smith employees to live out the company’s values through getting involved with their respective communities. In 2020, the A. O. Smith Foundation provided support for over 200 nonprofit organizations totaling over $1.7 million.

>> aosmith.com

Viega to Reopen Seminar Centers

BROOMFIELD, Colo. — Viega LLC will reopen its seminar centers in Colorado and New Hampshire on Aug. 1.

The centers had been closed since March 2020 due to COVID-19. Viega is reopening them with new safety measures in place, including limiting class size, cleaning stations and mask requirements when appropriate.

The seminar centers are located at Viega LLC headquarters in Broomfield, Colo., and in Nashua, N.H. Each features classrooms, hand-on workshops and interactive learning displays. Viega offers courses in a variety of subjects, including pressing, design and installation, and each course is customizable to meet the needs of our customers.

In response to customer demand during the lockdown, the company created Viega Works, online sessions largely limited to single companies. These programs, which can be as short as 30 minutes, are custom designed to cover the topics customers request.

>> viega.us

Advantage Alliance Teams with Daikin on Service Program

DALLAS — Advantage Alliance announces a relationship with Daikin North America LLC (Daikin) to lead the way in meeting growing consumer demand for worry free, allinclusive home services memberships through Daikin’s network of professional HVAC contractors.

“The Daikin Complete Comfort Program” powered by Advantage Alliance, gives homeowners what they really want - clean, comfortable air in their homes, without the burden of ownership, at an affordable price.

The Advantage Alliance Program is transforming and simplifying the way homeowners purchase and maintain heating, cooling, and plumbing systems. It allows contractors the opportunity to offer their customers a truly worry-free membership plan that includes new, high-efficiency HVAC and plumbing equipment, planned maintenance and repairs with no money down and one affordable monthly payment for the life of the system. Customers can now enjoy all the benefits of healthy, comfortable air without the burden of ownership. The Advantage Alliance Program is taking peace of mind to a whole new level.

>> advantageallianceprogram.com

Private Equity Firm Acquires Dwyer Instruments

MICHIGAN CITY, Ind. — Arcline Investment Management, a growth-oriented private equity firm, has acquired a controlling stake in Dwyer Instruments from the Clark family and management.

Dwyer Instruments is a leading designer and manufacturer of sensor and instrumentation solutions for the worldwide process automation, HVAC and building automation markets. The company holds 93 active and pending patents and offers a broad suite of over 40,000 configurable SKUs, enabling it to service nearly all customerrequired applications. Dwyer serves over 20,000 active OEM, distribution and end-user customers through its offices in the U.S., U.K., Hong Kong, Australia and Singapore.

>> dwyer-inst.com

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