TAKE
with Official tourism association for America’s most-visited destination.
DISTRICT APPEAL Key Stats on the Magic’s Planned Entertainment District Downtown
$200 Million+ Cost to build
8.4 Acres Size of complex property
7
Rooms slated for luxury hotel
34 | APRIL 2019 | i4Biz.com
How the Orlando Magic use global marketing to grow their fan base, and bring attention to our destination. Q&A with Charlie Freeman
President of Business Operations, Orlando Magic
T
Stories of office space
250
Scoring Points with Visitors
200,000 Square feet
raveling may be a violation in the rules of basketball, but it’s a win for growing Orlando’s profile as a sports destination. The globetrotting Orlando Magic use their platform to tell Orlando’s story and invite fans to discover the area’s array of world-class athletic venues. We recently spoke with Charlie Freeman about those initiatives — and the latest on the Magic’s emerging entertainment district in downtown Orlando.
