word. Therefore, you should use singular and uncapitalized words because those are what readers mostly search for. Avoid Quotation Marks in Your Keywords Don’t use quotation marks in your keywords. This will make it difficult for the website to register the words. Test Keywords Before You Use Them It is always a good idea to test out the keywords you plan on using. Search for those keywords and observe the results you get in the search results. It is a good sign if your search result includes books similar to yours. However, there shouldn’t be a lot of books in the search results for that keyword. It will be hard for readers to find your eBook when the competition for the keyword is healthy. You can solve this problem by tweaking some of the keywords so that your book stands out from others. This will reduce the competition and, as a result, your eBook will be ranked higher in the search results.
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How Should You Optimize Your eBook Titles? The main purpose of the title of your eBook is to attract readers. Therefore, it should be engaging and interesting. Try to keep it short and simple, but don’t make it something generic. Readers may overlook your book’s title if it doesn’t grab their attention. Add a Keyword to the Title You must also make sure that your book shows up in the Amazon search results page. To do that effectively, you will need to add specific keywords. You can add one of the keywords you have included in your eBook. You can also add the title of a category on the Kindle store. 77
