Contacts and relationships are an important part of a business – it is where the money comes from. That is why you must treat your email list in the same way. Don’t stop contact with your readers after your book launch. Make sure to engage with them if they are asking you for details. Don’t ever leave your readers’ emails unanswered. This will damage your relationship with them, and you may never get them to return. What Is Author Central and Why Should You Use It? You must set up an account on Author Central to help readers learn more about you as an author. Author Central is a page on Amazon that is dedicated to authors who have published books on the website. When you sign up as an author, your books, along with information about you will be on your public profile. Readers Can Learn About You Through Author Central Author Central allows readers to learn more about you as an author. Include what you enjoy writing about, what inspired you to write, and any other relevant and interesting information about your writing. On Author Central, you will be able to manage the books that you have published and uploaded pictures of yourself, artwork, or events related to your books. Author Central Allows You to Upload Videos In addition to that, you can also upload videos on Author Central. You could upload informative videos about your writing process and share it with others. If you have any interview videos of yourself in which you talk about your work, upload those too. If you don’t want to upload those, you can always upload inspirational videos from some of your favorite writers. Include Content in All Sections of Your Profile Make sure you do not to leave any parts of your profile blank. If you don’t have much content on your profile, visitors won’t spend much time there because there’s no content for them to consume. You should make sure that visitors spend as much time as possible on your profile. This will increase the chances of them purchasing your work and remembering your name the next time it comes up. People are going to remember names that they invested their time in. If your profile doesn’t have much content, readers will visit your profile and leave in a heartbeat. Because of that, they are more likely to forget who you are and what you have written.
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