Overview
Despite the fact that there are numerous search engines available, Google is by far the most popular and advanced. Indeed, Google Search has become so ubiquitous that "Googling" something has come to mean "searching the web" for something. Though almost everyone is familiar with Google Search, few understand how it works. iBoost Web offers premium SEO in Dallas to improve the website's search engine ranking.
Crawling The Web
There are well over a billion active websites & the number of webpages is constantly growing. The first stage of Google Search is the discovery of existing websites. In fact, Google uses web crawlers, or Googlebot, to constantly search for new and updated webpages. Googlebot uses an algorithm to comb through data and follow links on the website. The new data is then downloaded by Googlebot. This information will be gathered in preparation for the next step, indexing.
Indexing The Information
When Googlebot, or the web crawler, investigates and discovers new information, it saves it in Google's massive database. The following step is to make sense of all of the new information. This is also known as indexing the data. Indexing entails data processing and analysis. It considers textual context, keywords, sentence structures, images, videos, links, and other factors.
During this process, Google also determines whether the content violates policies. It can determine whether the page is a duplicate or whether the content is harmful or violates local laws. However, it should be noted that not every webpage is indexed or even crawled. Some websites are restricted to authorized users only, while others have poor quality, missing elements, and design flaws that prevent proper crawling and indexing.
Delivering Search Results
Google can now provide search results with as much information indexed from as many available webpages as possible.
When a user searches for a word or phrase on Google Search, the machines search the database & return relevant results. Relevancy is determined by hundreds of factors, including the user's location, language, device, and so on.
For example, searching for "Plumbing repair" may yield results from all over the world, whereas searching for "Plumbing repair near me" will most likely yield results from sources close to you.
Optimizing Your Website
Understanding how Google Search works is the first step toward getting your website to the front page of results, but there is a lot of technical work involved. Designing your website for search engines entails making it easily accessible and legible to the Googlebot. It also entails following Google's policies and providing highquality, authoritative content.