BA GRAPHIC DESIGN & INTERACTIVE MEDIA
ICA FESTIVAL SPONSORS
ICA FESTIVAL DIRECTOR’S MESSAGE
“It all starts here”. To many of us, students and lecturers alike, the opening of the Festival marks the ending of a long and laborious process. However, the title chosen this year challenges us to embark on a totally different mind shift. This is the beginning. This is the beginning for students who are concluding their studies at our Institute, planning an exciting future that lies ahead of them. This is the beginning for prospective students, who discover their ‘vocation’ during the Festival. And this is also a beginning for the Institute, each Festival being a way to evaluate the journey done so far in our contribution to the world of art, which determines the planning for the subsequent years. After last year’s success, the Institute decided to adopt once again the two-tiered system for the Festival. The first facet is the Exhibition, covering works of art from the ten departments that constitute our Institute. The second aspect is the active dimension where each department will have an evening whereby they can enter in dialogue with Industry and the public at large, about the current and future scenario of their respective departments.
These activities are definitely going to prove to be the major highlights of the Exhibition. The first night will be dedicated to the Performing Arts (30 June). Saturday 1 July will be Fine Art Night, and the day after will be dedicated to Creative Media and Photography. Monday 3 July will focus on 3D and Interiors whereas the closing day will be dedicated to the Graphic Design, Game Art and Interactive Media departments. All this has been possible thanks to the relentless energy of the staff and students who have once again succeeded in making this wonderful experience become a reality. I am sure that this same enthusiasm and zeal will be passed onto you as you become part of the reality of this year’s Festival!
Mr Tyrone Grima B.A., P.G.C.E., Pg. Dip. Dramatherapy (Roehampton), Pg. Cert. Spirituality, M.A.
Here’s to the Firm An agency of strategists, creatives, designers, and digital engineers, in the business of connecting people and brands.
All good things.
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MALTESE VEHICLES Adam Caruana This story came to life through my passion for Classic cars. Since I wanted to give my contribution to the Classic Cars Club Malta, I decided to create these visuals of nostalgia.
ITTRA ITTRA Michaela Fleri Soler Ittra Ittra’ is an abecedarian; a book which alphabetically illustrates past and present incidents that have occurred in Malta over the last few years. The content takes form as a poem using humorous verse to add light on these mostly ridiculous incidents.
The book is aimed towards an audience with a good, and a rather shady sense of humour. Those who appreciate satirical comedy that mimics their mother country would surely get a laugh from this poem. The ultimate aim for this book is to act as a conversation piece
BOQQA Andrew Tonna The Boqqa project explores certain advertising techniques from the 1950s. The posters were created by hand. They also include a tagline in Maltese. The reason for having a Maltese tagline is that brand is representing the Maltese culture. Moreover, the illustrative style is also inspired from the 1950s era.
COCA COLA LIVE-BRIEF Alisa Pavia The concept initiated after the realisation that Maltese locals will never experience Malta in the same way as tourists. This realisation was confirmed once I looked at Malta’s Instagram tag. It became my mission to develop a new way for everyone to see Malta.
Therefore, Malta was visualised as a person. A young woman that loves history and taking photographs.
ANEMONE Chiara Micallef My work explores the relationship between the human body and nature. I try to specify accurately conflicting dialogues between what we once were and what we are now. Nature inspires most of my work through forms as various as sea-life, mammals and the human anatomy.
My work analyses how what started out as essential and instinctive to our nature, has ended up becoming debased by a predominant insatiableness for the unnatural.
We are BloomCreative - a design and branding studio, run by designers, powered by an unstoppable attraction to beautiful design.
bloom@bloomcreative.com.mt
BRIGHT PRIDE Andrea Caruana Bright Pride is a sticker pack, design for the iOS iMessage App, which celebrates the LGBT community. As there are no current sticker packs which honour the gay lifestyle on the App Store, Bright Pride aims at paving the way forward with exciting new characters; including the infamous Rainbow, and its fellow pals. The app will be available for iMessage soon!
POP-UP MALTA Carl Tanti Each pop up represents something Maltese, which in this case traditional and historical places found in Malta. Each pop up’s design, was designed to give the illustration depth by splitting it into layers. These pop up cards, can also be an alternative for the usual common boring post cards as well as a souvenir.
NINJA Miryana Montebello This piece just started out as a mere, insignificant sketch but I saw the potential of it being more. I tweaked it a bit and with that I created this artwork which is one my proudest creations
IT-TLETT NISA Jessica Grech This piece of artwork depicts a repeated laughing lady with different vibrant colours, yellow (first one) and pink (last one). For the main focus the middle one was created differently, using a double exposure technique to further create contrast and balance in the repetition. This was created using the lady as the
background outline and the railway in a sunset scene filling the inner area. A high transparency was used in the first one and opaqueness was increased in the others to bring out the overlapping of the repetition, the last one being the most opaque. This was created using Adobe Photoshop.
COCA COLA LIVE-BRIEF Michael Grech Having been presented with a brief to design the outside of a Coca Cola bottle for an installation, I started thinking of how to present my concept in an original method. The concept behind my design was that just like the Coca Cola bottle, the essence is within. Proposing my concept with the tagline
“Joy From Within�, one must be at peace and happy with his surroundings. The 360 degree design depicts snapshots from Maltese culture that can be viewed from different angles to create a narrative. The silhouettes also represent the liquid inside the bottle, having the bubbles as signifiers of the fizzy drink.
pureconcepts.com.mt
Building strong and successful brands, while creating an emotional connection. #theredmonsters
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MINIATURE BEAUTY Antonella Meli Postage stamp collecting may have a stigma problem. Many people think that postage stamps are dull, old-fashioned and only sought and collected by elderly men.
Through this project, I hope that when a designer, or anyone for that matter, is confronted by a postage stamp they not only extract views about scale, colour, finish and effective communication, but that something about design and local history is also learnt.
BACK IN TIME Sherilyn Scicluna A story about a man called George who traveled back to 25th May 1977. He visits many places around the round. During his travel, he witnesses many births, music releases, important events that happened in Navada, movie releases and deaths.
The mischievous young George, tries his best not to mess with history’s timeline but unfortunately this does not go as he had planned. George shares this story with everyone around him and he wants you to know it as well.
SAFE SEX CAMPAIGN Thomas Galea Stemming from my dissertation research project, this series of flash cards is the culmination of that work. The dissertation is question focuses on the different types of comedy that are found in graphic design and their affect on people’s view on the medium. As the topic was comedy, I wanted this project to ultimately be
something that would be comedic yet also enlightening in a certain way. Hence, I chose to make a series of flash cards that point out some useful things to do and not do with regards to condoms. I am excited to see how people will react to these very phallic designs once they see them in this years festival.
THE BEST STORIES ARE THOSE WITH UNLIKELY HEROES AND A WHOLE LOT OF MAGIC.
Roderick (3D Designer), Brendon (Art Director), Andrea (Illustrator)
espresso@switch.com.mt
Left to Right:
LET’S TELL YOUR STORY
GOONIES Dylan Spiteri Every illustration has a story behind it and each graphical element helps the viewer to understand what it is about. My vision is to immerse the audience in my imagination.​
ROT Neil Stafrace Rot is an interactive and print-based editorial design project designed to provide youth with current trends and articles based on a variety of subjects of interest. Providing quality content to our audience both through tangible and online mediums.
Each issue of Rot will feature a different theme and articles related to their respective theme. For example the black issue, features an article regarding the Icelandic beaches covered with black sand, an album review and its influence in black culture, an article regarding the black market, etc.
AĦNA FEJN AĦNA? Cynthia Chircop Over-development in the Maltese Islands not only impacts our quality of life, but also puts unneeded pressure on the environment. Local biodiversity is at risk of dying out at alarming rates as freshwater dries up, drought increases and more land is claimed for construction projects amongst other harmful human activities.
Aħna fejn Aħna? aims to give a voice to local wildlife, which is often forgotten or ignored in the greed of development. Combining chromatography with graphics, this science experiment visualises the ticking clock towards biodiversity loss. Once they die out, there’s no getting them back, and we would be greatly impoverished for it.
BLUME Yanika Zerafa
She buried her past. Planted a flower or two, said goodbye to the old and welcomed the new.
Blume is a flower shop which offers a diverse selection of authentic and organic solutions for the clients’ needs. The creative approach was based on a fresh, contemporary and versatile system which incorporates illustrations to communicate the brand values.
EVEREST David Ellul In this assignment, we had to make packaging for a historic event. I chose the first climb on the Everest which was held in the year 1953. This was my final work. The aim of the packaging is for people who climb the Everest can take this package back home.
This package contains 3 things: The bottle with the water from Everest, sleeping bag for the bottle which symbolise the camps and where climbers sleep during the night and the box that contain the bottle in the sleeping bag.
NUF Daniel Galea One of the most interesting factors of the final year is the time and freedom given towards experimentation. Hence for one particular unit, it was chosen that I would create a subculture. NUF is an online movement focusing on putting an end to liberalism and political correctness, highlighting the online ideas of Generation Y and putting them to practice.
It aims to collectively gather the online masses into a point of reference, characterising them due to their ideology, appearance and taste. 2017 has been a year of unprecedented political risks, the bullshit media and the insensitivity of speaking freely online. This project was aimed at capturing it all.
MANHATTAN PROJECT Philip Mercieca This package solution tells the story of the Manhattan Project. One set consists of boxes that are packaged within and on top of eachother, much like the actual Manhattan Project. It starts from the ‘newspaper’ layer, which is what the public knew about; the development of the nuclear bombs. It finishes with the main layer, the position that was in all of
its secrecy. The second package is a coffee cup inspired by the Manhattan Project offices and nuclear spying. The aim was to capture what the people in the Manhattan Project offices just thought they were doing just normal paperwork. Under the cup there is a radioactive sign to create the saying “it was all under our noses”.
THE MCAST REBRAND Andreas Azzopardi Over the past few months for my dissertation, I have been working towards understanding the perceived value of MCAST as a brand. This exercise involved looking into several aspects of the brand such as brand attachment, policy, course structure history and tone of voice.
What is on display is part of my project, if you would like any further information about the project please don’t hesitate to get in touch so we can discuss the paper in further detail.
We are Blonde and Giant A curiously creative agency
EMBELL Maria Graziella Żammit Embell is a fictitious swimsuit brand that sells patterned swimsuits. The main target audience of this company are young females which are ready to have fun at the beach with friends or at a beach/pool party. For the logo and brand identity I therefore wanted to create something young, modern, bold and unique which
not only reflects the target audience but also the swimsuits themselves. Repeated lines and arrows were used in order to create a more dynamic logo as well as to represent the patterns found on the swimsuits. Bold colours were also used in order to represent youth, energy and fun. Emphasis on the letters ‘E’ and ‘M’ were especially made in the icon used on the labels, as this company is all about ‘Experiences’ and ‘Memories’.
UEJJA Sarah Galea This project started from an idea of creating a new souvenir. I found out that foreign students are increasing therefore I focused on something that could help them belong more in Malta. This gave me an idea to focus on a one of our cultural gems - Our Language.
This concept is all about the Maltese language; words which the Maltese often use. These are also the words that tourists who visit Malta tend to hear and fall in love with. Us Maltese are very expressive with our language and therefore this product reflects this idea.
SEEK. Joseph Muscat The story behind this stop motion animation goes like so; the main character ( at the time of writing this, he was not named yet) is walking through a corridor. Along the corridor, there are frames with pictures of others like him, but unlike him, they have hair. At the end of the corridor, he discovers a mirror, and a set of wigs.
He then puts the cactus on his head instead of the wigs, defying the viewers expectations, while showing us that one does not always have to fit in the norm to find happiness.
LANCEALOT Steven Camilleri Lancealot offers a one-stop-shop for creatives to find freelance work thus removing the need for endless searching of job related websites. We build the bridges between clients and freelancers. When there is need for a creative freelancer, local people don’t know where to look; similarly freelancers in Malta
don’t necessarily know where to look for potential clients. Lancealot is a portal which facilitates transactions between clients and freelancers. WEBSITE LINK camilleristeven.com/lancealot
E FURNITURE Patrick Camilleri This application is able to project images in different locations via augmented reality. This is done with a view to assist and market all the products or services that a company can offer to the general public as an advertising method. So this advertising tool will help the company give out catalogues to the general public.
This application allows the user to be able to put the image of a product in a designated location that the user desires and a 3D model of the product will be displayed via augmented reality. This will allow the user to get an idea of the product in real life.
COUNTDOWN Thomas Abela Tale of Strings was my course’s take on the V18 Christmas projection mapping. As part of the team assembling the New Year’s Eve countdown, I was tasked with creating the textures and materials that would be applied to the overall model, as well as assembling the final scene.
Here you can see the individual materials (brass, gold, bronze, copper, iron, wood, rust) and how they were applied to the various models in the countdown scene. SOFTWARE Autodest Maya 2016 Adobe Photoshop CS6
WEB DESIGN COMPILATION Jean Luca Pantalleresco Currently studying UX/UI at MCAST, my passion is designing and creating stunning websites. My typical workflow starts by sketching the user interface and identifying the website’s key functional elements to maximise its user experience. When satisfied with my sketches, I move on to develop the website using mainly
HTML, CSS, Javascript and PHP. Typically I would use WordPress to facilitate the process along with certain libraries such as JQuery, bootstrap and sass or lass. My goal is to identify the client’s need and develop an impressive product that satisfies my standards but most importantly the client.
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