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Press Releases

FROM CHRISTMAS EVE TO NEW YEAR’S DAY, SAVOUR GLITTERING CELEBRATIONS AT GRAND NILE TOWER

It is a season filled with excitement and the desire to get together with our family, and no place is more in the spirit this year than Grand Nile Tower Hotel. From Christmas Eve to New Year’s Day, the Grand Nile Tower team has ensured that every day will be filled with the joy and entertainment required for a happy holiday season.

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To get in the mood, join us us at Delice Tea Lounge where you can instantly get into the Christmas spirit from our Ginger house Christmas Delights Shop and the classic carols being played in the background by our musicians and the aromas of sweet home-baked Christmas cookies filling the Rendez Vous Lounge will surely tempt grown-ups and kids alike.

As expected, the hotel will also be providing spectacular holiday dining opportunities overlooking the Nile: for a special meal with family and friends on Christmas Eve, guests can enjoy the special menu being served against the dramatic backdrop of the Cairo cityscape at the Revolving Restaurant.

Just five days later on New Year’s Eve, the lobby will be taken over by a lively band to bring the New Year in with good tidings. Whether you want to enjoy an intimate dinner or dance till Count down, Grand Nile Tower will provide the perfect place to welcome 2021. Grand Nile Tower’s landmark Revolving Restaurant will be offering an exquisite menu of gourmet appetizers, entrées, and desserts against the eclectic backdrop of the Cairo nightscape.

Closer to the Nile, El Sakya Souk restaurant promenade will be serving up a delicious array of international cuisines to satisfy every craving: flavourful seafood, zesty Italian favourites, rich and spicy Indian specialties, and mouth-watering Middle Eastern feasts. For every occasion, Grand Nile Tower hotel is redefining the luxury food and entertainment experience in Cairo.

Hilton Cairo Heliopolis is celebrating the global week of engagement inviting 300 valued partners for an authentic Egyptian Night at its newly open air venue “The Garden”

The invitees enjoyed the Moulid charming atmosphere and the delicious Egyptian food specialties and entertainment.

They expressed their admiration for the place and the moulid ambiance.

Huawei unveils HUAWEI Mate 40 Pro and HUAWEI Mate 40 Pro + with ‘Leap Further Ahead’ concept and Kirin 9000; world’s first 5 nanometer 5G SoC with HUAWEI Mate 40 Series:

Huawei Consumer Business Group (BG) bolstered its product line-up with the advanced HUAWEI Mate 40 Series, the latest revolutionary flagship smartphones that empower users to leap further ahead. Showcasing the pinnacle of Huawei technology, the new Series reinforces Huawei’s dedication to innovation and its unrelenting determination to create the best Mate ever. ROG Collaborates with Marwan Moussa for the Zephyrus G14 Anime Matrix Launch!

ASUS Republic of Gamers (ROG) today announces the Zephyrus G14 gaming notebook that brings unprecedented power to an ultraslim 14-inch form factor is now available in Egypt. Getting cutting-edge components to peak performance levels is challenging in such a small machine. Despite a chassis under 20mm thin, the Zephyrus G14 has carefully customized cooling that brings out the best of its new AMD Ryzen™ 9 4000 Series Mobile Processors and NVIDIA® GeForce RTX™ 2060 GPU. Umm Kulthum returns to Abdeen Palace again using hologram

For the first time, Abdeen Palace in Cairo, one of the most famous historical palaces in Egypt, hosted a series of concerts of the legend diva Umm Kulthum using hologram technology for three magical nights starting Friday 20 November.

The concert was one of a series of events presented through the hologram technology of Umm Kulthum in a number of Arab countries, including the UAE, Egypt, Kuwait, Jordan, Lebanon, and Iraq. December 2020 57

Adidas Launches its ecommerce platform in Egypt

As part of its commitment to keep up with the digital changes in the world; adidas, the German’s World Leader Sports Brand, is expanding its digital footprint in Egypt and launching its ecommerce platform www. adidas.com.eg, giving its consumers the opportunity to navigate through its latest collection and shop online from the comfort of their homes while maintaining safe social distancing measures. Carrefour Black Friday a Month-Long Shopping Extravaganza Offers Customers Unbeatable Value Carrefour, operated by Majid Al Futtaim in Egypt launched “Carrefour Black Friday”, a month-long shopping extravaganza that offers customers unbeatable prices on the most sought-after items on 2020 holiday wish lists. As the only retailer offering an entire month’s worth of saving opportunities, Carrefour underlines its commitment to offering unrivaled value for money 58 December 2020 The Burger Factory Zayed A bunch of juicy burgers and sides for a well-rounded brunch at the Burger Factory.

On a sunny day before the winter strikes, along with the great company of influencers, food bloggers, and media fellows experiencing altogether the food tasting day at The burger factory zayed. Business View recognizes Lamia Kamel as Businesswoman for 2020 in conjunction with the launch of Narrative Summit season 4 In its latest issue, Business View magazine interviewed Lamia Kamel, founder of Narrative Summit and CEO of CC Plus for Public Relations and Media Consulting, about her career that earned her the title of Businesswoman of the Year 2020. The interview highlighted Kamel’s work in the field of public relations and the media and political campaigns, starting from her education and upbringing, which introduced her to the most important media work foundations and ethics. Le Meridien Cairo Airport celebrates International Coffee day

Yes we celebrate our love for coffee all year-round but International coffee day offers us an extra special reason to share our love for coffee! Inspired by its European heritage and commitment to stimulating guests’ curiosity and sense of discovery, Le Meridien Cairo Airport triggered a caffeine-infused experiences in celebration of International

Coffee day. Kelos Launches its 2020 collection “Explore” in a dazzling design Ceremony

As we walked up the stairs of a beautiful rustic building in downtown Cairo, we were welcomed by strings of light and jazzy vibes as we approached the rooftop. Live saxophone music was playing as we met the laughing and chattering crowds who came for Kelos’s new collection launch party. Kelos, one of Egypt’s leading handmade glass companies, celebrated the launch of their new 2020 collection on the 12th of October.

Lancome Glams Up The Gouna Film Festival Stars For The Second Year In A Row

For the second year in a row, Lancome was the official beauty sponsor for the Gouna Film Festival. They were the eyes behind the scenes, giving a sneak peak of the looks before they hit the red carpet. Just like always, Lancome was able to not just provide a service but also give the ultimate experience. Celebrities came in not just for the makeup, but came for the happiness vibe. The hubs were a place for them to laugh, mingle, takes pictures, and most importantly feel beautiful. Le Meridien Hotel Cairo Airport Live Sports Bar. Indulge in all the glitz and glamour of the holiday season and join us in ringing in the New Year at Live Sports Bar! Hit start an amazing year and shake all the nightlong with a belly dance show, and DJ. Cling your shot, feel the beat and get all you need for the New Year’s EVE. Minimum charge 500 Mezzeh Add a touch of sparkle to your New Year’s Eve at Mezzeh Shake it all out as the countdown will feature belly dance show, DJ and more. MG Developments contracts with Reynaers, LG and the Italian company KONE Elevators to finalize the HQ project MG Developments announced on its contracted with a number of leading companies that undertake internal and external finishes for the HQ “Headquarters Business” project in the Fifth Settlement, where the group has contracted with Section Solutions for Glass, the authorized agent of the Belgian company, Reynaers Aluminium and also signed a contract with the Italian company KONE Elevators and LG, which specializes in air conditioning and mechanical ventilation systems. Nespresso Egypt: Official Coffee Partner At The 4th Edition Of El Gouna Film Festival Nespresso Egypt is proud to be the official coffee partner of the 4th edition of El Gouna Film Festival which is taking place from October 23rd to October 31st 2020. Since its introduction in 2017, the El Gouna Film Festival has become an annual event that is much anticipated by both celebrities and fans alike. The festival showcases a wide variety of films from across the Arab World with the underlying commitment to enhance the communication between cultures through film-making. Mahdy’s content launches to produce creative content for entertainment industry

Egypt-based advertising company and creative production agency, mahdy’s, announced launching a new subsidiary company under the name of “Mahdy’s content” where original content is produced for film, cinema, TV series, and programs across the

board. OPPO brings Mo Salah spirit closer to you

Football sensation Mo Salah launches his very special edition of OPPO Reno4

OPPO, the leading global smart devices brand, featured football sensation Mo Salah for the second time this year with its newest addition to Reno4 series. Following the successful launch of Reno4 Series in September, OPPO will deliver a special edition of Reno4 Series featuring adjustments tailored to Mo Salah fans’ preference. December 2020 59

OPPO Launches OPPO A93, its latest addition to A Series

OPPO, the leading global technology brand announced today the launch of OPPO A93 in Egypt. OPPO A93 introduces trendy technology that makes your style stands out with an Ultra Sleek smartphone body. This means that you’ll get cuttingedge AI portrait photography features packed into a truly premium design, along with functions that make life more efficient and can keep up with the pace of your lifestyle. With the latest generation of OPPO A Series, OPPO A93 lets you enjoy your life effortlessly. OPPO showcases three concept products at INNO DAY 2020 OPPO INNO DAY 2020 themed “Leap into the Future” was held in Shenzhen. Against the backdrop of the Internet of Experience, OPPO put forward “Technology for Mankind, Kindness for the World” and “virtuous innovation”, unveiling for the first time the “3+N+X” technology development strategy. OPPO also debuted the OPPO X 2021 rollable concept handset, OPPO AR Glass 2021 and OPPO CybeReal AR application. 60 December 2020 SOKNA launches first ever funeral services in Egypt

SOKNA aims to honor the deceased and ease the process for their families; 10 hospital deals signed to date

For the first time in Egypt, SOKNA (Arabic for “calmness” or “tranquility”), launches end to end funeral services, with a mission to provide families with professional expertise to take care of all logistics during the difficult moments of losing a loved one. Talabat launches its “30 EGP Meals” promotion ahead of Back to School Keeping in line with back-toschool season, talabat, the region’s leading food delivery platform, recently announced a new deal available to customers - the “30 EGP Meals” offer. Partnering with a growing list of popular restaurants, customers can now place orders through talabat for only 30 Egyptian Pounds, including free delivery with certain meals. World-First Three-Dimensional Wood Panels In All-New Bentley Flying Spur

Bentley is offering a groundbreaking new Three-Dimensional Wood rear door trim for the first time for the all-new Flying Spur. Three-Dimensional Wood is a world-first for the automotive sector – a striking, diamondshaped pattern enhanced with a three-dimensional surface finish

machined directly into the wood. British Egyptian Business Association and Egyptian British Chamber of Commerce jointly organize Egypt’s First Virtual Business Week Continuing to consolidate the bilateral relations between Egypt and the UK and activate more cooperation opportunities between the two countries, the British Egyptian Business Association launched Egypt’s first Virtual Business Week from the 9th to the 12th of November 2020. The event is the outcome of the joint efforts of BEBA with the Egyptian British Chamber of Commerce, in collaboration with the Egyptian Embassy in the UK, and the UK’s Department for International Trade (DIT). This virtual week comes as a substitute for BEBA’s trade mission to the UK and Egypt’s trade cooperation mission.

Truecaller Introduces Call Reason, the Next Step in the Evolution of Caller ID & Releases SMS Scheduling and Message Translation

Building upon its core proposition of making communication safer and more efficient for their users, Truecaller has rolled out three highly anticipated features: Call Reason, Schedule SMS and SMS Translate for users globally. vivo Launches V20 Series, Bringing Industry-Leading Front Camera Capabilities to Users vivo released the V20 and V20 SE - part of the all-new V20 series. A realization of vivo’s commitment to user-centric design, the V20 series offers innovative selfie capabilities that allow users to record and capture the perfect moments in their lives. With cutting-edge camera technology, trendy design, and strong all-around performance, the V20 series devices perfectly complement the lifestyles of young, fast-moving and fashionsavvy consumers. Viu expands international offering to its MENA audiences with FOX+ partnership

Viu, a leading pan-regional OTT video service, has partnered with FOX+ to expand its tailored international content offering to its audiences across MENA from October.

The collaboration is another step on the brand’s growth journey and reinforces its vision of creating engaging and diverse content and bringing quality international content to its audiences. Hilton Cairo Heliopolis is celebrating the global week of engagement inviting 300 valued partners for an authentic Egyptian Night at its newly open air venue “The Garden” The invitees enjoyed the Moulid charming atmosphere and the delicious Egyptian food specialties and entertainment. They expressed their admiration for the place and the moulid ambiance. vivo Ranks among Top Five Global Smartphone Manufacturers in Q3 2020

vivo, a leading, product-driven, global technology company, ranked among the top five international smartphone manufacturers in Q3 2020, representing a clear year-onyear growth. The ranking is based on Q3 data for the global smartphone market released by well-known international market research entities, Canalys and the International Data

Corporation (IDC).

Trust Yourself. The New Campaign by Favre-Leuba

Imagine driving on a secluded highway for hours. Just you, your car and the road. Imagine holding the ropes on a sailing boat and heading into the coolness of the sea breeze. Just you, your boat and the sea. Imagine rushing to the job interview of your life through the awakening city, welcomed by the warm embrace of the rising sun. Just you, your watch on the wrist and the city.

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