ALICE PAVIOTTI
CONTRADE DI SIENA IED FLORENCE 2011 - CORPORATE DESIGN FINAL WORK TEACHER: HEIKO MATTERN
EXISTING MATERIALS CONTRADE DI SIENA
SKETCHES CONTRADE DI SIENA
SINGLE MODULE FORM AND COSTRUCTION CONTRADE DI SIENA
LOGOTYPE FORM AND COSTRUCTION CONTRADE DI SIENA
CITY NAME
CONTRADA MODULE
CONTRADA NAME
LOGOTYPE FORM AND COSTRUCTION CONTRADE DI SIENA
OTHER CONTRADAS MODULES
LOGOTYPE CONTRADE DI SIENA
C 0 M 0 Y 0 K 0
C 0 M 0 Y 0 K 25
COLORS CONTRADE DI SIENA
C 20 M 20 Y 20 K 100
C 0 M 10 Y 100 K 0
C 23 M 96 Y 60 K 9
C 100 M 82 Y 0 K 0
C 0 M 66 Y 100 K 0
C 15 M 100 Y 100 K 0
C 85 M 0 Y 0 K 0
C 73 M 12 Y 100 K 15
C 0 / M 0 / Y 0 / K 25
BACKGROUND FIELD CONTRADE DI SIENA
BLACK AND WHITE PICTURE
A/5
A 40mm
A/5
A/5
MINIMUM CLEAR SPACE AND MINIMUM SIZE CONTRADE DI SIENA
A/5
Verlag Light
Verlag Light Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
Verlag Book
Verlag Book Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
Verlag Bold
Verlag Bold Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
Verlag Black
Verlag Black Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890
TYPEFACE CONTRADE DI SIENA
IL PALIO DI SIENA MATERIALS
GUIDELINES FOR MATERIALS PROMOTING IL PALIO DI SIENA IN GENERAL • use of Il Palio di Siena logotype positioned on the top of the page • use of all the contradas modules (each module has to have the same size) • use of plain colors (all the nine colors in the manual are permitted) • use of black and white pictures or plain grey color for the background • use of Verlag font
IL PALIO DI SIENA - GUIDELINES CONTRADE DI SIENA
COREM ET, OPTA DITAS
IL PALIO DI SIENA - POSTERS CONTRADE DI SIENA
IL PALIO DI SIENA - POSTCARDS CONTRADE DI SIENA
IL PALIO DI SIENA - BUS CONTRADE DI SIENA
IL PALIO DI SIENA - MEMORY GAME CONTRADE DI SIENA
CONTRADE DI SIENA MATERIALS
GUIDELINES FOR MATERIALS PROMOTING SINGLE CONTRADE DI SIENA • use of Contrada logotype positioned on the top of the page • use of Il Palio di Siena logotype positioned on the top of the page • use of plain colors (only the colors in the single module are permitted) • use of black and white pictures or plain grey color for the background • use of Verlag font
CONTRADE DI SIENA - GUIDELINES CONTRADE DI SIENA
COREM ET, OPTA DITAS
CONTRADA DEL DRAGO - POSTERS CONTRADE DI SIENA
CONTRADA DEL DRAGO - WEB CONTRADE DI SIENA
CONTRADA DEL DRAGO - IPHONE APP CONTRADE DI SIENA
CONTRADA DELL’ISTRICE - POSTERS CONTRADE DI SIENA
CONTRADA DELL’ISTRICE - WEB CONTRADE DI SIENA
CONTRADA DELL’ISTRICE - IPHONE APP CONTRADE DI SIENA
THANK YOU. ALICE