Sept. 29 – Oct. 1, 2024
Wyndham Grand Pittsburgh Downtown Pittsburgh • Pennsylvania • U.S.A.
CFEE Classes September 26, 27, 28, 2024
Presented by
IFEA Annual Convention & Expo
Our world continues to change around us, influenced by both the natural evolution of our profession and communities, and external circumstances beyond our control. All of these factors have the potential to blur our grand visions on any given day. To keep our events crystal clear, relevant, creative, and sustainable, we must make the time, on a regular basis, to REFOCUS.
REFOCUS the many components, programs, and relationships that contribute to our success and set us apart from the pack. ReFocus on being the best that we can be. REFOCUS on what inspires us, motivates us, and drives us.
We invite you, and all those important to making your visions a reality, to join your global peers for the IFEA Annual Convention & Expo, presented by atVenu, and to make that important investment to ReFocus; to learn; to imagine; to share; to expand your horizons; and to reconnect with the grand visions that inspire you the most.
Mark your calendars and save the dates for a game-changing experience at the IFEA Annual Convention & Expo, presented by atVenu! Set to take place at the Wyndham Grand Pittsburgh Downtown, in the vibrant city of Pittsburgh, Pennsylvania, the Convention (described as the “ultimate events industry family reunion,” by attendees) promises unparalleled opportunities for networking, professional growth, and inspiration.
Join us from September 29th - October 1st, 2024, as we ReFocus our efforts to connect with industry leaders, engage in insightful discussions, and explore the latest industry trends and issues. Don’t miss out on this extraordinary event – mark your calendars and get ready for an exceptional experience that is the heart of the festivals and events community!
*NOTE: The IFEA Annual Convention & Expo footprint will run through 4:30 p.m. on Tuesday, October 1st, 2024. Certified Festival & Event Executive (CFEE) Certification education classes will be scheduled in the days leading up to the convention –September 26th, 27th, and 28th, 2024. Separate Registration is Required. For more details, Click Here
CONVENTION OPENING & CLOSING
OPENING
KEYNOTE
SPEAKER
REFOCUS
YOUR STORY, YOUR HAPPINESS AND YOUR SUCCESS WITH BLIND AMBITION
CHAD E. FOSTER
Speaker, Author, Visionary
Can you imagine going blind as a teenager? When most people were preparing for the adventure of adult life, Chad Foster was watching the world he grew up in fade to black. But that didn’t stop him from becoming the first blind person to graduate from the Harvard Business School leadership program and climbing the corporate ladder as a successful Finance/Sales executive.
‘Officially’ he works at Red Hat, one of the most innovative Tech companies and the world’s largest open-source software company (recently purchased by IBM for $34 billion). With determination, ambition, and drive, he created what Oracle said would be impossible. He gave millions of people the ability to earn a living by becoming the first to create customer relationship software for the visually impaired. He embraced his problem and turned it into a solution.
More importantly, he has chosen to use his life to inspire others. With speaking invites from London to Beijing and the Atlanta Opera commissioning an opera inspired by his life story, Chad inspires people to overcome their own blind spots. To ReFocus their stories.
Chad is a husband, a father, and an avid snow skier (not a joke) who is not just competing with his condition; he is competing with the world’s most successful people. Chad believes he is not successful despite being blind, but rather, because he is blind. In a world full of challenges, both professional and personal, Chad Foster reminds us all how to ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition.
We invite you to join us for an unforgettable opening morning to set the stage for the IFEA Annual Convention & Expo and our time together.
CLOSING KEYNOTE SPEAKER
(RE)FOCUS ON THE ‘WOW’!
ROB BARBER
Chief Creative Officer,
ATOMIC
Rob Barber understands ‘WOW.’ Since joining ATOMIC in 2010, Rob has become an iconic visionary leading ATOMIC’s product development efforts and propelling ATOMIC to be an industry leader in modular scenic stage products with over 125 new products and 13 industry-related design awards. With world headquarters in Lititz, PA, Rob has also launched operations in Los Angeles, Las Vegas, Miami, Tokyo, Singapore, and Frankfurt. Clients include an endless list of A-Lister entertainers, such as Madonna, Elton John, Mötley Crüe, Miranda Lambert, Miley Cyrus, and Taylor Swift, as well as media brands iHeart, MTV, NBC, Hulu, The Talk, and Ellen, plus global brands that include Google, Samsung, and over 30K shows to date.
Recent recipient of the 2024 “The Special Event Lifetime Achievement Award”, Rob has delivered the commencement speech and was awarded the Medal of Honor from the PA College of Art & Design, and published an essay in the book “Lights on Lancaster” (John R. Gerdy). Accomplishments that recognize those who have made significant impact in the fields of design and creativity. Rob serves nationally on the Advisory Board of the Parnelli Awards, honoring achievement in Concert Touring. Locally, he serves on the board of the Lancaster County Community Foundation, guiding philanthropy and managing endowments that help shape Lancaster County.
As we all look to continue our successes, in an often unpredictable and changing environment, we must (Re) Focus on that all important WOW factor. But doing so is not all gags, tips, and tricks. You need to make sure that all of your tools are sharpened and ready to go. Join us for this motivating close to our time together, with a new perspective and a fresh look at how to better assess, engage, and execute your next event, your next project, your company, and perhaps yourself.
INSPIRE THE INDUSTRY
‘INSPIRE THE INDUSTRY’ SESSION
REFOCUS YOUR RESILIENCY: FROM VICTIM TO VISIONARY
CHAD E. FOSTER
Speaker, Author, Visionary
Join us for this very special ‘Inspire the Industry’ session, as keynote speaker Chad Foster leads us through the steps you can take to improve resilience, using and teaching the practical tools you can apply to any situation in order to move your mindset from victim to visionary.
During this powerful session you will map out your resilience journey. After setting out your own personal vision of greatness, you will see your life more clearly than you ever have before, setting you free to discover the amazing advantages that your own disadvantages offer. You can then seek your own gifts - that may be disguised in terrible wrapping paper - and see how the unique perspectives you’ve gained from those disadvantages contribute to your personal vision of greatness.
Nothing in life is permanent. Everybody and everything changes. The only certainty is change. The key is figuring out how you will adapt.
‘INSPIRE
THE INDUSTRY’ SESSION REDUCE, REUSE, REFOCUS: SUSTAINABLE STRATEGIES THAT WILL STRENGTHEN YOUR EVENT
STEVEN KOVACIK
President & Founder, ZeroFossil
See a need. Fill a need. Born an engineer and raised to respect nature, Steven Kovacik has always had a creative approach to sustainable problem solving. Graduating with honors from the University of Pittsburgh with an ABET accredited degree in Chemical and Petroleum Engineering, Steven went on to gain manufacturing and design experience from positions at General Electric, Goodyear, Pfizer and creative roles with steel and plastics manufacturers that supported the aerospace, defense, and energy industries. Seeing excess waste and environmental impact through human enterprises, Steven went to work applying his skills and knowledge to create sustainable energy solutions accessible for all people. Today, he is the founder and CEO of ZeroFossil, Inc which designs power systems to help solve the energy needs of a growing world. “Turning sunshine into song and dance”, he and his team at ZeroFossil have powered hundreds of events and festivals sustainably, which has saved thousands of gallons of fossil fuels and tons of greenhouse gases from being released into our communities. Steven’s company works with clients on all aspects of event production to create the ultimate guest experience with no earth impact.
Going green with your event doesn’t mean sacrificing profit or the guest experience. Small sustainable practices can have big effects for the future of your event and the community that hosts it. Even simple sustainable strategies can strengthen the relationship with your community, your guests, and your bottom line. Join us for this important session to explore how all of our events can play an important and affordable role in reducing our carbon footprints.
PROFESSIONAL EDUCATION
“Every block of stone has a statue inside it, and it is the task of the sculptor to discover it.”
- Michelangelo
The intent and effort to ReFocus starts within us all. The greatest opportunities are often hidden within our greatest challenges, but it is up to us to discover them.
For nearly seven decades, the IFEA has provided the festivals and events industry with the very best in professional education and training; a wealth of creative and diverse perspectives; and access to the plethora of expertise and experience that makes up our industry. But it is up to each of us to actively participate and discover the value waiting within.
As we gather together in Pittsburgh, we continue that well-etched tradition, but with a keen awareness of the many new challenges that have presented themselves within our industry and the communities that we serve, in recent years. We have drawn upon the insights and input of active industry leadership and other respected voices, from around the globe, and have worked to ensure that attendees at all levels - first-timers and repeat attendees, new to the industry or seasoned professional - can all benefit from the answers, ideas and inspiration that is waiting to be discovered.
A sampling of this year’s topics, presented/moderated by the top leaders in our global industry, include*, among others: (* subject to change)
Leadership & Management
• ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition
• From Victim to Visionary Resilience Workshop
• Reduce, Reuse, ReFocus: Sustainable Strategies That Will Strengthen Your Event
• (Re)Focus on the Wow!
• Leadership at ALL Levels: 7 Strategies to Lead Through Change
• Matching Money with Mission
• Maximizing Internship Programs & Your Event
• Understanding the Unthinkable: Human Trafficking at Events
• A ReFocus on the Events Industry in 2024, As You Prepare for 2025
• Navigating the New Event Insurance Realities
• Using DEI and Placemaking Programs to Inspire People to Reimagine and Reinvent Public Spaces
• Event Energizer: Shifting from Routine to Riveting
• Understanding Premises Liability Exposure
• GeoFencing: How to Use It and Interpret the Data
• America 250: A Look Inside the Planning for the U.S. Semiquincentennial
• Caring for the Mind Behind the Magic: Promoting Mental Health in Festivals & Events
• A Trend is a Trend…Question Is, Will It Bend?
• AI (R)Evolution and the Continued Impact on Events
• Scoring Sponsorship and Audience Engagement: Pittsburgh Sports Panel
• Pittsburgh Pirates Stadium Tour
• Medical Marijuana Sponsorship
• Fraud Prevention: Best Practices and Technology to Protect Your Event
• Securing Public Gatherings
• DEI Accessibility and Protection in an Emergency
• Sparking Creativity: Generating Innovative Content for Festivals & Events
• All Things Permitted: A Look Inside the City of Pittsburgh Special Events Partnerships
• The Power of Community: Reasons Why Community Involvement Can Impact the Way You Plan Your Events
• ReFocusing on the View from our Vendor Partners Sponsorship & Revenues
• Matching Money with Mission
• A ReFocus on the Events Industry in 2024, As You Prepare for 2025
• Driving Event Revenue Through Your Website
• GeoFencing: How to Use It and Interpret the Data
• The Perfect 10: Proven Ideas to Keep Your Sponsors Coming Back for More
• AI (R)Evolution and the Continued Impact on Events
• Scoring Sponsorship and Audience Engagement: Pittsburgh Sports Panel
• Medical Marijuana Sponsorship
• The Power of Texting: Supercharge Your Sponsorship Engagements
• Maximizing F&B and Merchandise Revenues
• Maximizing Vendor Management for Unforgettable Events
• Why We Sponsor What We Sponsor: Inside the New World of Bank Sponsorships
• ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition
• From Victim to Visionary Resilience Workshop
• Reduce, Reuse, ReFocus: Sustainable Strategies That Will Strengthen Your Event
• (Re)Focus on the Wow!
• Leadership at ALL Levels: 7 Strategies to Lead Through Change
• America 250: A Look Inside the Planning for the U.S. Semiquincentennial
• Caring for the Mind Behind the Magic: Promoting Mental Health in Festivals & Events
• A Trend is a Trend…Question Is, Will It Bend?
• Pittsburgh Pirates Stadium Tour
• All Things Permitted: A Look Inside the City of Pittsburgh Special Events Partnerships
Technology, Creativity
and Innovation
• AI (R)Evolution and the Continued Impact on Events
• Sparking Creativity: Generating Innovative Content for Festivals & Events
• Reduce, Reuse, ReFocus: Sustainable Strategies That Will Strengthen Your Event
• (Re)Focus on the Wow!
• Driving Event Revenue Through Your Website
• Using DEI and Placemaking Programs to Inspire People to Reimagine and Reinvent Public Spaces
• Safe and Welcoming Events: Choosing the Right Screening Systems and Why It Matters
• Event Energizer: Shifting from Routine to Riveting
• GeoFencing: How to Use It and Interpret the Data
• Scoring Sponsorship and Audience Engagement: Pittsburgh Sports Panel
• Pittsburgh Pirates Stadium Tour
• Fraud Prevention: Best Practices and Technology to Protect Your Event
• The Power of Texting: Supercharge Your Sponsorship Engagements
• All Things Permitted: A Look Inside the City of Pittsburgh Special Events Partnerships
• The Power of Community: Reasons Why Community Involvement Can Impact the Way You Plan Your Events
• Maximizing Vendor Management for Unforgettable Events
• ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition
• From Victim to Visionary Resilience Workshop
• Leadership at ALL Levels: 7 Strategies to Lead Through Change
• Maximizing Internship Programs & Your Event
• A ReFocus on the Events Industry in 2024, As You Prepare for 2025
• America 250: A Look Inside the Planning for the U.S. Semiquincentennial
• Caring for the Mind Behind the Magic: Promoting Mental Health in Festivals & Events
• A Trend is a Trend…Question Is, Will It Bend?
• Securing Public Gatherings
• DEI Accessibility and Protection in an Emergency
• Maximizing F&B and Merchandise Revenues Operations & Risk Management
• Reduce, Reuse, ReFocus: Sustainable Strategies That Will Strengthen Your Event
• Safe and Welcoming Events: Choosing the Right Screening Systems and Why It Matters
• Putting Community at the Heart of Your Events with Volunteers
• (Re)Focus on the Wow!
• Driving Event Revenue Through Your Website
• Using DEI and Placemaking Programs to Inspire People to Reimagine and Reinvent Public Spaces
• Event Energizer: Shifting from Routine to Riveting
• GeoFencing: How to Use It and Interpret the Data
• AI (R)Evolution and the Continued Impact on Events
• Scoring Sponsorship and Audience Engagement: Pittsburgh Sports Panel
• Pittsburgh Pirates Stadium Tour
• Volunteers: Easy as Pie
• Fraud Prevention: Best Practices and Technology to Protect Your Event
• Sparking Creativity: Generating Innovative Content for Festivals & Events
• The Power of Texting: Supercharge Your Sponsorship Engagements
• All Things Permitted: A Look Inside the City of Pittsburgh Special Events Partnerships
• The Power of Community: Reasons Why Community Involvement Can Impact the Way You Plan Your Events
PROFESSIONAL EDUCATION
• Maximizing Vendor Management for Unforgettable Events
• ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition
• From Victim to Visionary Resilience Workshop
• Leadership at ALL Levels: 7 Strategies to Lead Through Change
• Maximizing Internship Programs & Your Event
• A ReFocus on the Events Industry in 2024, As You Prepare for 2025
• America 250: A Look Inside the Planning for the U.S. Semiquincentennial
• Caring for the Mind Behind the Magic: Promoting Mental Health in Festivals & Events
• A Trend is a Trend…Question Is, Will It Bend?
• Securing Public Gatherings
• DEI Accessibility and Protection in an Emergency
• Maximizing F&B and Merchandise Revenues
Marketing, Branding and Media Relations
• Maximizing Internship Programs & Your Event
• Correct Response: Being Prepared for the Unexpected
• AI (R)Evolution and the Continued Impact on Events
• A ReFocus on the Events Industry in 2024, As You Prepare for 2025
• GeoFencing: How to Use It and Interpret the Data
• A Trend is a Trend…Question Is, Will It Bend?
• Scoring Sponsorship and Audience Engagement: Pittsburgh Sports Panel
• Pittsburgh Pirates Stadium Tour
• The Power of Texting: Supercharge Your Sponsorship Engagements
• All Things Permitted: A Look Inside the City of Pittsburgh Special Events Partnerships
• ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition
• From Victim to Visionary Resilience Workshop
• Reduce, Reuse, ReFocus: Sustainable Strategies That Will Strengthen Your Event
• (Re)Focus on the Wow!
• Leadership at ALL Levels: 7 Strategies to Lead Through Change
• Understanding the Unthinkable: Human Trafficking at Events
• Driving Event Revenue Through Your Website
• Volunteers: Easy as Pie
• America 250: A Look Inside the Planning for the U.S. Semiquincentennial
• Caring for the Mind Behind the Magic: Promoting Mental Health in Festivals & Events
• DEI Accessibility and Protection in an Emergency
• Sparking Creativity: Generating Innovative Content for Festivals & Events
Host City Partnerships
• Using DEI and Placemaking Programs to Inspire People to Reimagine and Reinvent Public Spaces
• All Things Permitted: A Look Inside the City of Pittsburgh Special Events Partnerships
• The Power of Community: Reasons Why Community Involvement Can Impact the Way You Plan Your Events
• Understanding the Unthinkable: Human Trafficking at Events
• GeoFencing: How to Use It and Interpret the Data
• America 250: A Look Inside the Planning for the U.S. Semiquincentennial
• Pittsburgh Pirates Stadium Tour
• Putting Community at the Heart of Your Events with Volunteers
• ReFocus Your Story, Your Happiness, and Your Success with Blind Ambition
• From Victim to Visionary Resilience Workshop
• Reduce, Reuse, ReFocus: Sustainable Strategies That Will Strengthen Your Event
• (Re)Focus on the Wow!
• Leadership at ALL Levels: 7 Strategies to Lead Through Change
• A ReFocus on the Events Industry in 2024, As You Prepare for 2025
• Caring for the Mind Behind the Magic: Promoting Mental Health in Festivals & Events
• A Trend is a Trend…Question Is, Will It Bend?
• AI (R)Evolution and the Continued Impact on Events
• Securing Public Gatherings
SPEAKERS AND NETWORKING LEADERS AT THIS YEAR’S CONVENTION include many of the top professionals (past, present and future) and internationally recognized industry organizations in the world, including*, among others: (*subject to change)
• Chad E. Foster
• atVenu
• ZeroFossil
• ATOMIC
• Pittsburgh Pirates
• Pittsburgh Steelers
• Pittsburgh Penguins
• Pasadena Tournament of Roses
• National Independent Concessionaires Association (NICA)
• Des Moines Arts Festival
• Visit Stockton (California)
• (Indianapolis) 500 Festival
• FanFirst
• City of Pittsburgh, Pennsylvania
• National Cherry Festival
• The Parade Company
• Citizens Bank
• The ART of Events, LLC
• City of Philadelphia, Pennsylvania
• Degy Entertainment
• Central Michigan University
• Greenlight Operation
• U.S. Department of Homeland Security (DHS)
• Cybersecurity and Infrastructure Security Agency (CISA)
• Bautista Event Specialist Team
• Kaliff Insurance
• Trulieve Cannabis Corp.
• Saffire
• VOZZI
• Newport Harbor Corporation
• America 250
• Ira L. Rosen, LLC, Festival and Event Consulting
• TicketSpice
• City of San Jose, California
• SXSW
• Creative Event Solutions
• SecurEvent Solutions
• Placer.ai
• Kansas State University
• TINT
• National Cherry Blossom Festival
• Genoways Event Management
• City of Dublin, Ohio
• Haas & Wilkerson Insurance
• Eventeny
• Pittsburgh Great Race
• Pittsburgh Independence Day Celebration
• Pittsburgh Light Up Night Celebration
• Three Rivers Arts Festival
• Picklesburgh Festival
• Pittsburgh Irish Festival
• Safety Set Consulting, New Zealand
• O’Neill Events & Marketing
• John F. Kennedy Center for the Performing Arts
• DFEST®
• …and more
SPECIAL FOCUS OPPORTUNITIES
“There is no better connection to our industry’s global professional network, and the experience, wisdom and support that lies within, than the IFEA.”
– William O’Toole, CFEE Event Development Specialist, Australia
“INSPIRE THE INDUSTRY” GENERAL SESSIONS
Our “Inspire the Industry” general sessions (separate from our Opening and Closing sessions), beginning or ending each day, are built around the goal of providing targeted presentations, led by selected industry professionals/motivators, with the intent of helping us all to ReFocus on the opportunities that lie before us. Professional inspiration that we can all take home and put to use in our own careers, events and communities. From leadership and resilience to leading global trends, our “Inspire the Industry” presentations are sure to do just that. (Monday, September 30th, 3:30-4:30 p.m. and Tuesday, October 1st, 8:30-9:30 a.m.)
“AFFINITY GROUP” SESSIONS
IFEA Convention attendees have a unique opportunity to share “common ground” conversations, in person, with your professional peers, discussing current trends, issues, challenges and opportunities, during our popular “Affinity Group” Sessions (spaced throughout the breakout sessions this year, to allow attendees to participate in multiple Affinity Groups, as desired), including those for:
• CEO’s
• Sponsorship
• Cities, CVB’s & Tourism
• Arts Events
• Volunteer Programs
• Operations & Risk Management
• Marketing & PR
• Parades
Held virtually throughout the year, on-line, we invite you to join us in person for these increased networking and exchange opportunities. Bring your questions and professional experience to these valuable open-topic dialogue sessions. (*All sessions are subject to change.)
ON THE RIGHT TRACK
IFEA educational sessions are selected to ensure that we cover a wide range of important topical areas. For those who are interested in following a specific track/focus of sessions, those will be broken out for you in our official convention program to make scheduling your time easier. Tracks will include:
• Leadership & Management
• Sponsorship & Revenues
• Operations & Risk Management
• Marketing, Branding and Media Relations
• Technology, Creativity and Innovation
• Host City Partnerships
(*All sessions are subject to change.)
A FIRST-TIMER’S ROADMAP TO MAXIMIZING THE IFEA AND CONVENTION
Before you hit the ground running, stop by to meet the IFEA ‘family’ on Saturday evening, September 28th, from 5:00 p.m. – 6:00 p.m., at our “First-Timer’s Road Map” session. Designed to give our first-time convention attendees, as well as our long-time IFEA ‘family’ attendees, an opportunity to meet some valuable new friends, share some insider tips and advice on how to maximize the days ahead, and get your convention experience off to a fun start. Then, join us for Happy Hour in the DFEST® Hospitality Suite (Governor’s Suite 2340), to meet more new friends, find some dinner partners, and let the networking conversations begin!
PNC PARK TOUR
For any baseball or venue fans, we will be offering an opportunity for an offsite breakout session walk and tour of PNC Park, the home stadium of Major League Baseball’s Pittsburgh Pirates. PNC Park opened in the spring of 2001, and is an intimate, classic-style ballpark that embraces the progressiveness of Pittsburgh while saluting the spirit of early ballpark originals. Its prime location along the shore of the Allegheny River takes advantage of scenic vistas of the downtown skyline and riverfront, creating an exciting and dramatic urban sports venue.
PITTSBURGH GREAT RACE
On the weekend of our IFEA Convention arrivals and opening (September 28th & 29th), the annual Richard S. Caliguiri City of Pittsburgh Great Race, the largest 10K race in Pennsylvania (with some 16,000 participants), plus a 5K Run/Walk, will be taking place in Point State Park, directly across from our hotel. Some special access routes to the hotel may be necessarily taken by any cabs/Uber drivers arriving or leaving from the property on those days. For those
“The fire and ability to change our events, our cities and our world…to touch lives… lies within each one of us, but it must be lit. The IFEA global network provides the inspiration, motivation and support to ignite so many possibilities.”
-
driving in, or attending the convention locally, please call the hotel for any special access or parking information. IFEA Member and Great Race Director Brian Katze, CFEE, invites all those interested to walk over to the site to enjoy the event, as your schedule may allow.
Peter Kagwa, President IFEA Africa Founder, Events Warehouse; Kampala, Uganda
Celebrating and recognizing the outstanding achievements of friends and peers, whose confidence and careers have expanded our creative and professional horizons for nearly seven decades, is a big part of what makes the IFEA Annual Convention both valuable and memorable. As we work to ReFocus our events and priorities, we are confident that these exemplary individuals, organizations, and cities will continue to inspire and guide us all for decades to come.
IFEA AWARDS LUNCHEON
There are few things that mean more than being recognized by your professional peers. Don’t miss the 2024 IFEA Awards Luncheon (Sunday, September 29th, 12:00 – 1:45 p.m.), as we pause to pay tribute to the people who have made/make our industry great and who continue to ReFocus our profession on so many levels through their own personal commitment and creativity. Join your global peers as we:
• Recognize our 2024 CFEE (Certified Festival & Event Executive) Graduates, who continue to raise the bar for everyone in our industry (the CFEE Professional Certification Program is sponsored by IFEA Association Endorsed Partner Kaliff Insurance);
• Award the 2024 IFEA Volunteer of the Year Award, recognizing the contribution of all volunteers to the success of our global events (the IFEA Volunteer of the Year Award is sponsored by SecurEvent Solutions);
• Recognize the Recipients of our 2024 IFEA World Festival & Event City Award, recognizing outstanding city/event partnerships around the world; and
• Pay tribute to our 2024 IFEA Hall of Fame Inductee(s), the highest honor bestowed in our field, in acknowledgment of their tremendous dedication to and impact on the festivals and events industry.
(For more information about all of the above awards
Event solutions Secur
“There is no greater honor than to be recognized by those who understand what you do.”
- Tom Bisignano, CFEE Head of Event Delivery Entertainment & Events Group
FIFA World Cup 2026
2019 IFEA Hall of Fame Inductee
IFEA / HAAS & WILKERSON INSURANCE PINNACLE AWARDS
Join us as we put a memorable cap on the first day of the convention (Sunday, September 29th, 4:30 – 6:00 p.m.) with the most anticipated event of the year. The IFEA / Haas & Wilkerson Insurance Pinnacle Awards pay tribute to both creativity and excellence in multiple categories, from marketing to merchandise; operations to sponsorship; and much, much more; all leading up to the presentation of the coveted Grand Pinnacle Awards. This is the Academy Awards Ceremony for the festivals and events industry. The IFEA / Haas & Wilkerson Insurance Pinnacle Awards, recognizing festival and event excellence for 29 years, are proudly sponsored by Haas & Wilkerson Insurance. Don’t miss this unopposed special event as we all wait to hear…“And the Pinnacle Award goes to…”
INFORMAL GATHERINGS
One of the best parts of any professional convention is the chance to spend some dedicated time with friends and peersreconnecting, looking ahead, planning that next great idea, sharing a laugh, a challenge, or a special memory. The IFEA Annual Convention & Expo provides plenty of opportunities for those special informal and memorable gatherings and conversations.
“The ready access to the best in our business, not only in sessions, but in every hallway, reception, and hospitality suite, is unprecedented. Our staff looks forward to the IFEA Convention each year and consider the IFEA as part of the team that helps ensure our success.”
– Diana Mayhew President National Cherry Blossom Festival
“CONNECTIONS CAFÉ”
“Connections Café,” sponsored by Eventeny, is the center of IFEA daytime gatherings and conversations. Located near the heart of the convention sessions and activities, “Connections Café” is open every day throughout the convention, providing coffee and a relaxing atmosphere conducive to doing business one-on-one or simply catching up with friends. Promoting human connections – while cyber ones are accessible too - this popular venue is always a favorite hang-out, providing the perfect setting for strengthening those personal connections that are so important to everyone’s success.
DFEST® HOSPITALITY SUITE
The DFEST® Hospitality Suite, co-sponsored by long-time IFEA supporter DFEST®, is as much a part of the IFEA Convention as our breakout sessions, and we look forward to extending a warm Pittsburgh welcome to everyone! Located in the Governor’s Suite (2340), the hospitality suite will be open on Saturday night, September 28th (beginning at 6:00 p.m.) to meet up with old friends and new, before dinner; Sunday night, September 29th (beginning at 9:00 p.m.) and Monday night, September 30th (beginning at 10:30 p.m.), the DFEST® Hospitality Suite provides convention attendees with a time and a place to unwind, relax and connect outside of scheduled sessions and functions. For more than three decades the DFEST® Hospitality Suite has been recognized as the hub of the IFEA’s convention networking system.
A FREE EVENING OF DINING AND NETWORKING IN PITTSBURGH
Sunday evening, September 29th, offers the perfect opportunity to join up with your IFEA friends and professional peers to explore some of the many and varied culinary options offered by Pittsburgh, many located within easy walking distance of the hotel, and others a short Uber or cab ride away. The hotel staff, local friends, and Visit Pittsburgh staff (who will be on-site in the IFEA Convention Registration area) can help with suggestions and directions.
ONE ON ONE OPPORTUNITIES
The IFEA Annual Convention & Expo offers all attendees the unique opportunity, in one place and at one time, to be exposed to global industry leaders from festivals and events, large and small; host cities and municipalities; tourism organizations; corporate and media representatives; academic institutions and more.
WHO WILL YOU MEET AT THE IFEA CONVENTION?
• Seasoned Festival & Event Professionals
• Those New to the Festivals & Events Industry
• Festival & Event Board Members
• Host City Leadership
• Key Volunteers
• Festival & Event Sponsors/Sponsorship Agencies
• Suppliers to the Festivals & Events Industry
• Industry Consultants
• The Creative Sparks Behind IFEA Award-Winning Events & Cities
• Tourism Organizations, CVBs, and Chambers of Commerce
• Parks & Recreation Staff
• Educational Institutions/Faculty/Students
• Media Representatives
• Representatives from Allied Industry Associations
• Professional ‘Experience Management’ Peers from Around the World
• All those with an Interest/Stake in the Festivals & Events Field
Start building and adding to your professional network today.
“Personal relationships are the most important key to good business. You can buy mailing lists; you can’t buy friendships. And the most valuable personal relationships are best built face-to-face. For nearly seven decades the IFEA has been bringing our industry together face-to-face”
– Vanessa Van de Putte President & COO, DFEST®
IFEA EXPO: THE GATEWAY TO CREATIVE NEW PARTNERSHIPS BETWEEN EVENTS AND INDUSTRY SUPPLIERS
As we ReFocus on our events from every angle, the most successful festivals and events in our industry share an important commonality; an understanding that the suppliers and vendors who support our industry are a critical part of keeping our events innovative, fresh, and dynamic. They are among our most committed stakeholders. They share their experience and skills with us, help us to meet new challenges with cost-effective solutions, and partner with us to turn our creative ideas and visions into successful realities. They help us to elevate the event experience for our attendees and our communities and provide us with new perspectives and support that make them an irreplaceable part of our success, and we, theirs.
“What limits us most in life is the picture in our head of how it is supposed to be vs. what could it be. ReFocusing provides a clear vision of what we can be and the inspiration for us to share those possibilities with our peers.”
– Kat Paye, CFEE Executive Director National Cherry Festival
The IFEA Expo is one of the most important components of our convention. Geared specifically to festival and event innovators and decision-makers, the IFEA Expo features creative and leading-edge ideas, products and services for all things imaginable; often times at special convention pricing! Bring your list, your creativity, and your challenges and you will find many of the answers you are looking for (and often not expecting) at the IFEA Expo!
The IFEA Expo returns to its original footprint in 2024 and will be open on Monday, September 30th, from 12:15 to 3:15 p.m., and Tuesday, October 1st, from 12:00 to 2:00 p.m., and is unopposed by any other sessions or activities, ensuring that you have the quality time you need to explore that next great idea and negotiate your best deals!
*Lunch, sponsored by Imperial Events Security Services, LLC will be served and available in the Expo on both days. *Connections Café’ coffee service will be available within the Expo while the trade show is open.
SPECIAL INCENTIVE: Get $100 off your 2025 IFEA Convention Registration when you spend $100 or more in NEW business with an IFEA exhibitor! Maximum discount credit of $500 per organization. Offer is good through 3/31/2025.
REFOCUS ON YOURSELF
“Never stop raising the bar. The future belongs to those who continue to grow their knowledge base, expand their professional network, and stretch new boundaries of creativity.”
– Cindy Lerick, CFEE Founder & CEO
The ART of Events, LLC
Instructor, Kansas State University
CFEE FastTrack© PROFESSIONAL CERTIFICATION CLASSES
Sponsored by IFEA Association Endorsed Partner Kaliff Insurance, the IFEA’s Certified Festival & Event Executive (CFEE) FastTrack© program allows festival and event industry professionals to complete their professional certification and all required program components in one year and at special pricing that represents a substantial savings over class-by-class scheduling.
CFEE classes, a required component toward the achievement of professional certification, are taught by leading professionals in our field and are open to all who desire to attend. Three of the six required core curriculum classes are offered each year, leading into the convention, on a rotating basis. New 2024 CFEE participants can potentially complete all of their required classes, electives, and written/speaking obligations in time to receive their CFEE Professional Certification at the 2025 Convention! And those who started in 2023 or before (through our live or virtual CFEE training) may be receiving theirs in Pittsburgh! (Note: Those completing only the six CFEE core curriculum classes will receive a CFEA (Certified Festival & Event Associate) Certificate, recognizing your educational accomplishment, but will not be recognized at the convention CFEE graduation.
THE 2024 FULL-DAY CFEE SEMINARS INCLUDE THE FOLLOWING:
Operations & Risk Management
Thursday, September 26th, 2024 • 9:00 a.m. - 4:30 p.m.
The most basic element of the industry is operations/risk management for one simple reason – any festival or event is a large gathering of people. The top priority of any organizer is to ensure that gathering is conducted in the safest possible manner. This area of instruction is designed to look at the basic elements of event/festival operations and risk management from both the philosophical and practical approaches, providing a sound foundation of knowledge in the subject area. Learn More
Presented by: Ira Rosen, MA, CFEE, President/CEO
Ira L. Rosen, LLC, Festival & Event Consulting, Wall Township, NJ, USA
Project Management
Friday, September 27th, 2024 • 9:00 a.m. - 4:30 p.m.
Project management is the management of the project to deliver the event. It concerns integrating all the areas of management such as marketing, design, and operations so they efficiently use the event resources and satisfy the objectives of the event stakeholders. It produces an accountable system used to report to the event stakeholders, delegate tasks to the event team, and establish a control
timeline. In particular it employs the tools of project management to manage the phases of the event from the concept through the planning and preparation to the event close down. Learn More
Presented by: Ira Rosen, MA, CFEE, President/CEO
Ira L. Rosen, LLC, Festival & Event Consulting, Wall Township, NJ, USA
Non-Sponsorship Revenue Programs
Saturday, September 28th, 2024 • 9:00 a.m. - 4:30 p.m.
While many areas of professional education deal with sponsorship, the major portion of revenue generated by many event organizations comes from more traditional sources – items such as tickets, food and beverage, and merchandise. This area of instruction is designed to look at such items and other components of non-sponsorship revenue sources. Learn More
Presented by: Becky Genoways, CFEE, President Genoways Events, Rockford, IL, USA
Sponsored by
RETURN ON INVESTMENT
Especially in today’s world, the IFEA understands that Return-On-Investment (ROI) is and should be a primary consideration of every leader – events, sponsors, municipalities, tourism organizations and others. With that at the forefront of our minds and conversations, we have designed the IFEA Annual Convention & Expo to provide the highest level of return possible, from every perspective – time, resources, information, creativity, and access to the strongest network of professionals in our global industry.
We are so confident you will return home from the IFEA Annual Convention, Expo with at least one idea, approach, relationship, or renewed energy and enthusiasm, that is worth at least the value of attending (and you actually did attend), that we are willing to guarantee a return on your investment. If not, you can write to us (with a “cc” to your board) explaining how you did not receive a return on your investment and we will refund your full registration fee.
“The City of Philadelphia’s popularity in the event world continues to grow in leaps and bounds. We have been very fortunate to have our work recognized around the world and our office and team have benefited tremendously from being a part of the IFEA. As a very forward-thinking city, who believes in positive collaborations, we are happy to be an active participant in the IFEA’s global vision.”
– Jazelle Jones City Representative and Director of Special Events City of Philadelphia, Pennsylvania
Whether you are a first-time or a long-time IFEA Convention & Expo attendee, it won’t be difficult to recognize the virtually limitless opportunities provided through professional conversations and networking; our all-inclusive registration, with no separately-ticketed events; our welcoming and event-supportive Pittsburgh, Pennsylvania location; an amazing hotel value at our headquarters hotel; convenient access to professional certification courses prior to the official start of the convention (as your schedule may allow); and much more, including a professional plethora of educational sessions; daily keynote and general sessions; discussion and direct participation groups; and ready access to IFEA Expo vendors and suppliers, convention speakers and other global industry leaders who, together, are the foundation of the IFEA experience and the core of our global industry conversation.
CONVENTION SCHOLARSHIPS
Since its’ founding in 1993 the IFEA Foundation has provided scholarship assistance to over 300 students, new professionals and financially challenged events, allowing them to attend the IFEA Annual Convention & Expo, CFEE programs, and other special programs. Scholarship recipients are able to return home with new ideas, information, motivation, and a clear focus to take their own events and careers to the next level. Up to 20 IFEA Foundation Legacy Scholarship recipients are eligible to join us at each year’s IFEA Convention. If you are interested in how you might apply for or provide support for future IFEA Foundation scholarships, more information is available in the Foundation section of the IFEA home page at www.ifea.com.
“May the Road Rise to Meet You” CELEBRATING THE MAGIC OF IRELAND
Most everyone likes to claim to being some part Irish! In fact, Pittsburgh is one of the most Irish cities in America, with 16.2% of the city’s population claiming Irish roots! That makes Pittsburgh home to the ninth largest population of residents listing Irish as their primary ancestral group.
Pittsburgh is also home to longtime IFEA member, the Pittsburgh Irish Festival, created to contribute to the rich cultural awareness of Irish history and tradition that exists in Pittsburgh, and whom we have asked to help us celebrate the Magic of Ireland, while bringing the ‘Luck of the Irish’ to our IFEA Annual Foundation Night Party and Auction.
Our primary, annual fundraising event, the IFEA Foundation Night Party and Auction is an all-important source of support that allows us to confidently provide convention scholarships to many young professionals who will become the next generation of industry leadership and to those deserving organizations working to build a solid and successful foundation for their festivals, events and communities. The funds raised also support our capabilities to provide and host top-quality industry presenters, speakers, and programming, helping us to raise the bar for everyone in our global industry.
SILENT AUCTION
This year’s IFEA Foundation ‘Silent Auction’ will kick off online September 9th at 10:00am EDT and come to a close on September 30th at 6:00pm EDT, immediately before our Foundation Night Party. While all item photos, details and bidding will be available online, many items will also be on display the first two days of the convention (September 29th and 30th) on the convention level of the Wyndham Grand Hotel. Whether you’re looking for a fun and relaxing getaway; gifts for yourself, family and friends; or a must-have product or service that helps your festival/event, the auction will have a wide variety of unique and useful items to choose from. All funds enable the IFEA
Foundation to continue their critical support of IFEA’s many programs and services, so bid high and bid often!
“MAY THE ROAD RISE TO MEET YOU” IFEA FOUNDATION IRISH CELEBRATION & LIVE AUCTION
On Monday night, September 30th, we wish you ‘Céad Míle Fáilte’one hundred thousand welcomes - and invite you to join us for a very special Irish experience. A memorable and magical night, to benefit a special cause, join us for an evening of dinner, fun, Irish music, Irish dancing, and, of course, bidding! Wear your green, and bring your Irish luck, as you bid on extended weekend stays, exclusive VIP opportunities, and behind-the-scenes interactions, within our Live Auction/Ultimate Experience packages, including a trip to the Emerald Isle itself!
The winner of our Ultimate Experience Getaway will be drawn and announced, just prior to the Live Auction’s start, and for those finding themselves on the slightly-unlucky end of any bids during the night, we encourage you to consider donating to the ongoing memories of global friends and the magical experiences created by our industry peers, through our ‘Paddle Raise’ portion of the evening!
Best of all, the “May the Road Rise to Meet You” IFEA Foundation Night Irish Celebration & Live Auction is included at no extra charge as part of your convention registration! So, mark your calendar now and plan to be there for this special evening! Sláinte (Cheers)!
A special thanks to our friends at the Pittsburgh Irish Festival for their help in making this evening’s celebration possible:
Note: The IFEA Foundation encourages you and/or your event/organization to donate a special item, experience package, travel opportunity, or product / service / dining package to be included in the IFEA Foundation Auctions. Help support the IFEA’s educational mission and the future of our industry along with your professional peers from around the world. For more information call or email Kaye Campbell at +1-208-433-0950 ext. 8150 / kaye@ifea.com or go to the Foundation section of the IFEA home page at www.ifea.com
IFEA Annual Convention & Expo
Sept. 29 – Oct. 1, 2024 • Wyndham Grand Pittsburgh Downtown Pittsburgh • Pennsylvania • U.S.A. CFEE Classes September 26, 27, 28, 2024
1. ORGANIZATION INFORMATION
IFEA MEMBER CONVENTION REGISTRATION FORM
Return To: Mail: IFEA 10400 Overland Rd. #356, Boise, ID 83709, U.S.A.
Fax: +1-208-433-9812 • Phone: +1-208-433-0950
Payment Form: Please complete this form for all those attending the Convention from the same organization. Please use page 1 to add organization information and page 2 to add all individuals from that organization. Be sure to complete sections 1, 2, 3, (4 optional) and 5.)
(Please add complete details for each attendee being registered on the 2nd page. Duplicate page as necessary.)
Organization:
Phone:
Website:
2. ORGANIZATION CATEGORY: Please indicate which category you/your organization falls into from the list below: (Please check only one). Affiliate Chapter Association Chamber of Commerce Consultant Convention & Visitors
Tourism Vendor
3. CONVENTION REGISTRATION FEES: (Please submit all monies in U.S. Dollars only.)
(Social Activities Only. Does NOT Include educational sessions.)
REGISTRATION FEES INCLUDE: All Educational Sessions during the main convention; All Coffee Breaks at Connections Café; Entrance to the dfest ® Hospitality Suite; Entrance to the IFEA Awards Luncheon & Pinnacle Awards Presentation; Entrance to the IFEA Expo in addition to Lunch at the Expo on both days; IFEA Foundation Auction Night Event; IFEA Convention Program Book & Convention Attendee List; Registration does not include CFEE Certification Classes or Expo Exhibitor Registration. Separate registration required for each. If registering for CFEE Core Classes or an IFEA Expo Booth, please use the separate registration forms found at www.ifea.com
4. IFEA FOUNDATION DONATION: The IFEA Foundation, a 501(c)3 organization, works hand-in-hand with the IFEA as its primary partner in raising funds for scholarships, educational programs and more. Donations to the IFEA Foundation may be tax deductible and a donation receipt letter will be sent for your records. • Donation Amount (USD):
5. PAYMENT: All fees are payable in U.S. Funds. Your registration form CANNOT be processed until payment is received. A processing fee will apply to all credit card transactions. To ensure that you are pre-registered for the 66th IFEA Annual Convention & Expo, return your signed registration form with full payment no later than 25 days prior to the Convention’s start. After that, please call Kaye Campbell, CFEE to make sure your registration has been received at +1-208-433-0950 ext: 8150.
Select method of payment: VISA MasterCard American Express Discover Check (make
Print Cardholder Name:
Signature:
6. CANCELLATION POLICY: Full refunds will be provided for cancellations made prior to 30 days from the Convention’s start. A 50% refund will be provided for cancellations made 15-29 days before the Convention’s start. After 15 days prior to the Convention’s start, there will be no refunds for cancellations. Please contact Kaye Campbell for questions or cancellations (kaye@ifea.com or call +1-208-433-0950, Ext. 8150). As a not-for-profit 501(C)6 organization, the IFEA reserves the right to refuse or cancel the registration of any individual or organizational attendee, who, at its sole discretion, may represent/display unprofessional, unlawful, unethical, unsafe, or other actions/positions deemed contrary to the best interests of the IFEA and our global industry. Additionally, the IFEA does not discriminate on any basis including race, sex, age, religion, national origin, sexual orientation or disability. For the complete Code of Ethics, visit www.ifea.com. By registering for and attending the IFEA Convention & Expo, you provide the IFEA express permission to use your name, photo and/or likenesses in any and all promotional and/or advertising materials in any medium, including the internet. Additionally, by registering, providing complete contact information and attending the IFEA Convention, consent is provided from all registrants for the IFEA to send emails to the email address listed on this form for each registrant, in addition to listing the complete name and all contact information for each registrant on this form, on the IFEA Convention Attendee List.
INDIVIDUAL ATTENDEE INFORMATION FROM SAME ORGANIZATION
ORGANIZATION:
1st ATTENDEE Convention Attendee Student Volunteer Guest
Name:
2nd
3rd ATTENDEE Convention Attendee Student
City, State/Province, Zip Code :
4th ATTENDEE
Date of Birth (mm/yyyy): Year Started Employment in Festivals & Events Industry:
Ice Breaker: What is one unique fact that people wouldn't know about you?
Special Dietary Needs: Vegetarian Vegan Gluten Free Address:
City, State/Province, Zip Code :
Phone:
