British Columbia Golf
Channels
British Columbia Golf, the official association for amateur golf in the province, communicates with its 50,000+ members via a number of digital channels...
RESPONSIVE EMAIL
eNewsletters
DEDICATED
ON LINE
britishcolumbiagolf.org
Click HERE To See Website
For more than 20,000 visits a month, BCG s Responsive Website Design automatically reformats for optimal viewing on desktop, tablet or mobile. Content is updated daily and a range of display ad options are available.
The Scorecard
Click HERE To See Sample Issue
Read by more than 5000 people each issue, BCG s online digital magazine The Scorecard publishes quarterly and profiles the players, results and facilities that matter to British Columbia Golf members. Large format ad options allow development of comprehensive marketing messages.
The eNewsletters & eBlasts BCG s eNewsletter lands in the inbox of more than 35,000 opt-in subscribers every two weeks. Open rates and ad click-thru rates are simply outstanding.
Click HERE To See Sample eNewsletter
Advertisers seeking premium access to association members can take advantage of the Dedicated eBlast oppportunities.Open rates here match newsletter rates. Click HERE To See Sample eBlast
The British Columbia Golf demographic...
Reach
50,000+ GOLFERS
who MATTER
plays more than
60
rounds a year
Three-in-Four plan ONE OR MORE
golf trips in BC through the summer
Almost Half consider an purchase each year
60% $500+
spend on green fees at courses other than their own each year.
* Results taken from member surveys in 2013 and 2014
desktop The British Columbia Golf Website Stats...
tablet
Averaging
20,000 VISITS each
MONTH
mobile
Over the past 12 months
Every Key Stat has risen significantly
New Visitors account for of sessions
40%
Visits Originating From BC:
85% Breakdown By Region
In the last year, Mobile Engagement has increased
30%
Ad Click Thru Rates are greater than industry averages
50%
Northern British Columbia
Kamloops/ Shuswap/ Okanagan Vancouver Island
Kootenay BC Rockies
Victoria
Sunshine Coast
Sea To Sky / Whistler
Lower Mainland
Fraser Valley
The British Columbia Golf eNewsletters / eBlasts...
Averaging
11,500+ OPENS each
SEND
BCG s eSubscribers
Are Well Represented
across the province.
32%
Open Rate For eNewsletters
15%
Editorial Click Thru Rate For eNewsletters
3.1%
Advertiser Click Thru Rates For eNewsletters
33%
Open Rate For Dedicated eBlasts
eSubscribers are clearly
Connected with
BCG eBlasts & eNewsletters
10%
Sponsor Click Thru Rates For eBlasts
The British Columbia Golf Digital Magazine...
Averaging
4500+ READS per
ISSUE
It Is Clear Association Members
Are Interested In Accessing all of the various BCG communications channels
32%
Open Rate for BCG eBlasts promoting each issue
1
2 minutes
is the average time spent reading per visit
84%
of readers are from Canada
4.2%
is the Click Thru Rate for display ads
27%
of those opening the eBlasts click thru to read at least one article
35%
of readers were made aware of The Scorecard via social media
50%
of readers view more than 50 pages
Click HERE To Find Out More