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REAL ESTATE PLATFORM CUSTOM RESPONSIVE WEBSITES + MLS IDX INTEGRATION + TOOLS + MARKETING + ADVERTISING + CONSULTING + SOCIAL MEDIA MANAGEMENT + BRANDING + PR


OFFERING THE NEXT GENERATION OF REAL ESTATE WEBSITES & PLATFOMS

JESSE CARROLL

Owner

IGNITE NEW DEVELOPMENT

W E LCOM E Thank you for considering Ignite New Development as your potential Creative Business Development Agency. I would like to take a moment and tell you a little about why we exist. After years of working in sales and customer service, I saw an opportunity to build a company that truly puts our customers and employees first. I started this company a few years ago with a vision to bring not only a great customer experience but, to deliver high quality products and service. To do this we recruit some of the best talent and quality people we can find. Most of our employees are trained from the ground up in our strategies and customer service. Ignite New Development was design to be a creative business development agency. We offer all the services of a traditional creative agency and then we added in the power of a business consulting firm. All the solutions you need under one roof. This gives our customers a strategic advantage in their respective markets. We

are your one business partner that can literally handle almost all your needs. Ignite can handle of all your Marketing, Advertising, Web-Development, Business Consulting, Branding, Graphic Design, Social Media Management, PR, Desktop Publishing, Video Production, Startup, and Software Solutions needs. This can save you a lot of time and money. My team genuinely wants to help you grow and meet your goals. If you don’t succeed then you won’t continue to use us. I take that personally and so does my staff.

Now, I would like to personally invite you to ask questions and take advantage of our free consultation and resources. If you still don’t feel confident in our solutions call me directly. My personal cell phone number is 541-977-1283. I believe in what we do as a company, how we do it, and the people behind it. I hope you will find that to be true in time.

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Profile Welcome + Content Next Generation Websites Website Process + Combination Website Features + What IDX Offers IDX Features Continued Marketing + Advertising Marketing + Advertising Social Media Management Social Media Management Partner With Us Creative Business Development Agency

Sincerely, Jesse Carroll

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WHAT IS THE NEXT GENERATION?

THE NEXT GENERATION IS HERE

GROW YOUR LEADS

WEBSITES THAT OUTPERFORM THE COMPETITION The real estate market is ever changing. With the addition of digital marketing, social media, virtual tours, real estate apps, mobile searching, and IDX advances, reaching your potential customers effectively can feel like a complex process. Are you adapting the way you do business online in this environment? Our society is more mobile than ever. Your potential customers are more often browsing for properties from their mobile devices. While most real estate agents use their company’s online website for ease and convenience, it is not always the most effective way to reach our mobile population. Most company sites are built with a generic template and can become stagnant over time. Often these sites are not focused on conversion and simply do not adequately help to convert a visitor to a customer. If an agent moves on or upgrades, their site disappears. This has drastic consequences when you have spent time and money on search engine optimization, ad campaigns, and building a brand. .

DOES YOUR WEBSITE OFFER ANY OF THESE FEATURES? Here are some things to consider when choosing an online platform: Is your website responsive and compatible with mobile devices? Does your website have an integrated and customized IDX system for MLS? Is it visually appealing? Does your website work for you? Do you have a CRM built into your website? What about web tools and performance metrics? Does your website show you who has viewed your site and tell you how well your advertising campaigns are performing for the money you have spent? Most importantly does it engage and convert your potential customers?

ARE YOU READY FOR A PLATFORM THAT WORKS FOR YOU?

Our goal is to build websites that attract, engage, and convert potential customers. Now we have added powerful online software that will give you the insight and tools to manage this process. We are one of the few companies in the United States that can offer all this. As a Creative Business Development Agency we can offer Marketing, Advertising, Website Development, Graphic Design, Business Consulting, Software Solutions, Desktop Publishing, Social Media, Branding, and more.

WE BUILD SITES THAT WORK WITH YOU AND ALL YOUR MARKETING EFFORTS Are you done playing the game of chasing leads? We have kept you in mind when we put together our new Real Estate platform for 2016 because we are invested in your success. Our websites are only part of that investment. We can also work to increase your success in this competitive market with our cutting edge and strategic marketing, advertising, social media management, and software solutions. Let us show you why our services are worth the investment.

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SOME BROKERS HAVE SEEN UP TO A 200% INCREASE! IN LEADS FROM THEIR SITE! N E W

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A POWERFUL COMBINATION THAT SETS YOU APART AND CONVERTS CUSTOMERS WE SEARCHED FOR THE RIGHT COMBINATION CUSTOM BUILT RESPONSIVE WEBSITES + TOOLS + METRICS + CRM + MLS IDX INTEGRATION Exactly what goes into your project package? First, we choose one of three different responsive website platforms tailored to your project specifications. Each platform has an easy to use back end allowing you to easily make changes on your own. These platforms also afford Ignite as the developer to retain full control over the code and other technically aspects. Next, we make sure you have the right tools and performance tracking metrics integrated into your website. We have several options available. Ultimately our goal is to ensure you have the right back end tools to track your marketing efforts. For instance, several platforms enable you to have a blog and integrated social media posting tools to connect to your potential customers and customers seamlessly and effortlessly. Other platforms enable mobile apps. Lastly, we integrate a custom IDX platform with a built in CRM allowing you to track your potential customers based on functionality and your needs. Alternatively, we are able to integrate your agent IDX platform through your principle broker.

STOP WAISTING MONEY ON LEAD SYSTEMS THAT DON’T WORK AND START INVESTING IN YOURSELF!

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Note* Ignite New Development LLC is a website development company and only builds on the above listed website platforms and software. We are not affiliated and do not represent Squarespace or WordPress or their website platforms. The term “Squarespace” is a trademark of Squarespace, Inc. Ignite New Development LLC, this document and/or website, is not affiliated with Squarespace, Inc. The term “Wordpress” is a trademark of the Wordpress Foundation. Ignite New Development, this document and/or website, is not affiliated with the Wordpress Foundation.

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WEBSITE FEATURES WHAT IDX OFFERS Exact features will vary by the package and platform chosen. During our consultation we will discuss exact needs and the functionality required. Ignite New Development uses two additional custom platforms not listed here. ALL WEBSITE FEATURES • You own your custom website • Converting landing pages • Built using the latest technology • Beautiful responsive design • Custom design; Not a cookie cutter site • Mobile, tablet, and computer site versions • 1 Year of support from Ignite New Development • Back end training by Ignite New Development • Custom IDX integration • Alternative integration with your current IDX or CRM based on compatibility • Responsive Blog with RSS feed • Analytic’s integration based on Google Analytics • Built-in CRM • Engaging design and customer conversion copy • Basic SEO and site maps exporting • Easy to use back-end for quick and easy changes • Social media integration –

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Facebook, Twitter, Instagram, Linked In, Google + • Contact forms • Integration and Creation or modification of Facebook, Twitter, Linked In, Google +, and Google Places. • Video integration

OTHER WEBSITE FEATURES • Built in performance metrics • Mobile Apps IOS and Android – Metrics, Alterations, Blog, Notes, • Advanced SEO • Advanced Custom • Mail Chimp integration • Drop Box integration • Integrated single post blog social media blast • User data collection saved to Google Docs, MailChimp or Email • Newsletter blocks • Build a mailing list • Site Annotations • Style Editor

F E A T U R E S

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Announcement Bar Mobile Information Bar Multiple Contributors Multiple Access Levels Unified Site Logins Clear Call-to-Action Social Sharing Podcast Support Google Author Rank RSS Syndication Post Display Options Simple Likes Geo-tagging Multiple Author Support Commenting System Powerful Spam Blocker Simple Disqus Integration Automatic Google Sitemaps Canonical Tagging Facebook Open Graph Support Indexed and Searchable Google AuthorRank Support Anti-Spam Audio Collections Image Metadata Importing Image SEO Lightbox Presentation

SET YOURSELF APART WITH POWERFUL TOOLS The IDX software offers powerful online MLS solutions. We integrate and customize each IDX system to fit your needs. IDX offers more functionality, customer engagement, customization, platform support and simplistic usability compared to most agent centered websites. We customize our sites and IDX together so they work as one cohesive unit. Together they work at Engaging and converting your potential clients. Did we mention both our websites and IDX operate on a responsive platform! Take a look at some of the features IDX has to offer, then ask yourself if your current platform offers the same functionality.

YOUR ALL IN ONE SOLUTION

DOES MY CURRENT SITE HAVE THESE FEATURES?

• Fully customizable, responsive-ready mobile IDX pages • A Facebook App that allows you to share your featured listings inline, on Facebook • Walk Score® Premium ($50 monthly value), complete with Google Street View • Your featured listing data is updated automatically • Unlimited customizable widgets, with inline styling via CSS • Customizable Map Search Widget that can be placed on any page (Platinum only) • SEO-friendly, customizable listing page URLs • Powerful API-based WordPress plugin • Sophisticated lead routing and agent assignment tools for offices • Extensive lead traffic statistics - including property click tracking, logins and referring URLs • Fine-tuned custom search links using our Polygon Map Link Generator (Platinum only)

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IDX FEATURES CONTINUED

CUTTING-EDGE DESIGN

Stand out from the competition! Our flexible platform lets you style pages to match your personal branding with custom CSS. Dynamic page wrappers update automatically to reflect changes you make to your website. Use the most customizable IDX solution on the market to set yourself apart. IDX Broker also offers a mobile friendly assortment of prebuilt templates. Choose from a variety of standard and mobile layouts designed specifically for your search, results, maps and details pages. Implement different templates for each of your page types, then style them to match your design.

CALL THE SHOTS

Manage your office right from the IDX Broker control panel! Our system helps alleviate administrative stress so you can focus your attention on selling homes. Make your office the lead source in a competitive real estate market! Provide visitors with a modern listing search resource they can use to start house hunting. Then, use IDX Broker’s lead routing parameters based on price range, city, county, zip, state, MLS, square footage & acreage. Promote your office with a roster showcasing every agent and broker on your team. Display their featured listings, contact information, and bio on personalized agent bio pages.

BUILD YOUR NICHE

• Predefined Property Price Landing Pages • Predefined Subdivision Landing Pages • Keyword Results • Predefined Map Search • Predefined Address Links • Predefined IDX MLS Search Results • Social Media Sharing Tools • *Custom Property Type Labels • Custom Links Results Landing Pages • Search Multiple IDX MLS Feeds at Once • Individual Page Type Wrappers • Optimized for Mobile Devices • Mobile First Templates • Responsive Ready Mobile Pages • Mobile CSS • Mobile Redirects • Search Properties on Any Mobile Device • Mobile Friendly IDX Widgets

LISTING MANAGEMENT

PLEASE NOTE (*) ONLY AVAILABLE IN PLATINUM PRODUCT

IDX SEARCH TOOLS

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Basic Search Advanced Search Address Search IDX/MLS Listing Number Search Map Search Advanced Sort IDX Facebook Application *Polygon Search Tool

SEO FRIENDLY

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XML Sitemaps Landing Page Management SEO Meta Tags Domain Control

I D X

• Custom Subheaders • Search Friendly City Links • SEO-friendly URLs

CAPTURE RETAIN LEADS

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Force or Request Registration Contact Page Property Info Request Schedule a Showing Listing Manager Signup Lead Login Page Custom Email Updates Email Updates Signup Saved Searches Management Custom Lead Signup Form *Review Saved Properties Top Producer Integration Prevent Spam Persistent Leads Automatic New Lead Notifications

F E A T U R E S

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*Lead Capture for Individual Pages Expanded Lead Notes Page Type Lead Capture Controls Lead Capture Modal Window *Lead Details Export and Saved Reports Add and Modify Sign Up Form Fields Ability to Edit More Active Listing Data Price Change Email Updates Lead Registration Controls for Saved Links Market Trends and School Data Customizable Lead Emails Automatic Lead Login from Email Updates

• Featured Listings Management • Featured Listing Showcase & Slideshow • Home Valuation Request • Syndicate Your Listings • Promote Pocket Listings, Sold Listings, and Coming Soon! • Manage Featured Listings Photos • Automatically Display Your Open Houses • Automatically Feature Listings for an Agent • Automatically Feature Listings For Two Agents • Automatically Feature Office Listings (up to the number of Agents purchased) • Sold and Pending Listings • Manage Featured Listing Details • Add Virtual Tours • Add Agent Information to Featured Listing Details

• Choose the Agent IDs to use for Featured Listings • Automatic Syndication to Trulia • Featured Listing Geo Manager • Sort Featured Listings by Property Type • Add Property Types to Supplemental Listings

ANALYTICS

• Advanced Analytics • Lead Traffic Stats • Track Conversions

WIDGETS

• Fully Responsive Widgets for Any Site • Listing Showcase & Slideshow Widget • Custom Search Showcase • Set Global Target for Widget Links • Custom Search Slideshow • Custom Quick Search • *Lead Signup Widget • Featured Agent Showcase • Ability to Create Multiple Widgets • Edit Existing Widgets • Lead Login Widget • Feature Agent Listings Showcase • Widget Manager • *Polygon Search Widget Generator • Carousel Widget

POWERFUL MAPS

• *Map Search Widget • Display a Map on Results • Map Location Button for Property Details • Street View (Walk Score) • *Listing Cluster Pins for Map Search • *Polygon Link Generator • *Show All Condos, Apartments and More on Map Search • *Map Radius

USER CUSTOMIZATION

• Advanced IDX Customization with CSS • Back Office Map Controls • Built In Mortgage Calculator • *Select your primary IDX feed • Details Page Customization • Choose from Predefined Templates • Multiple Design (Layout) Options • Dynamic Page Wrappers • *Dynamic Saved Link Wrappers • Wrapper Cache • Add Custom Names to City, County and Zip (Postal) Code Lists • Set Geocode by Dragging/Dropping Pin on Map • Printable Flyers • Expanded Page Settings • Layout (Template) Update System

CRM LEAD MANAGEMENT

• Route Leads to Your Agents • Manually Assign Agents to Leads in Lead Management • Price Based Lead Routing • Agent Lead Assignment and Subheader • Ability to Retain Leads • Round Robin and Core Fields Lead Routing • *Assign Saved Links to Specific Agents

CUSTOM SEARCH

• Create Your Own Search Forms • Refinement Search on Results • Custom City-County-Zip (Postal Code) List • Virtual Tour, Open House, Image Filters • Advanced Field Filtering • Advanced Field Hidden Value Search • *Create New Search Form Pages • Customize Your Advanced Search • Featured Listing Search Filter • *Select Status to Display for Each MLS Property Type

• Customize Your IDX Search

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MARKETING & ADVERTISING

IS YOUR MARKETING AND ADVERTISING STRATEGY RELEVANT TO YOUR MARKET? Many of our clients are advertising throughout the Northern United States. However, it’s not always the right approach. We work hard to stay up to date on what is working in our clients region. Big data only works on a large scale, not in micro markets. Our agency takes extra steps to make sure that we have the best approach and information available, before launching a campaign. We even take trips to survey and research the markets and cities we are advertising in. We do this at least once a year outside of our regular project work.

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MARKETING HOW DO WE BUILD A CLIENTS MARKETING STRATEGY? Whenever we sit down with our clients, we research a few very important items before we start to create a marketing strategy. Essentially we want to identify the following before we even get started. • • • • • • • •

What is our client’s product or service? Are they charging the appropriate price for their market? What is our clients target demographic? Where do they intend to sell their product or service? Are there any hurdles or roadblock we need to overcome and what is the solution? Who is our client’s competition and how are they competing? What are the appropriate channels for distribution and promotion? Does our client have a solid customer base to advertise effectively?

Once we have addressed our basic questions we will proceed with putting together a marketing strategy for our clients. Always keeping in mind their brand, past promotions, target demographic, and end goals. The truth about a good marketing strategy is knowing that there isn’t one magic bullet that is going to hit the bulls eye. Instead we do everything within our power to mitigate risk, increase R.O.I “return on investment”, and strengthen our approach by using the right advertising channels. Lastly, the management of a successful marketing strategy is key. We do not simply deploy our marketing strategy and hope for the best. We monitor every campaign closely and adjust our approach, based on our client’s customer response. Over time this allows us to consistently increase our clients ROI and improve conversions.

WHY ARE WE DIFFERENT? We have found that our clients work hard managing their own ad campaigns and marketing strategies. Sometimes they have even worked with several different companies to accomplish their goals. Unfortunately they do not always know that their money could have been spent wiser by the companies they hired. Typically, there is a lot of out sourcing and middle men in the mix. This leads to costly ad campaigns and strategies. Now here is why we are different. We work directly with our clients and use our own resources to design, create, implement, and monitor everything that is built. At times we even act as a liaison between our clients and other companies. This keeps cost down, produces a higher R.O.I. and allows us to keep thier strategy intact.

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ADVERTISING Over the last decade advertising options have grown and changed drastically. With the implementation of so many new avenues it can be hard to know what one to use. Television, Radio, Print, Social Media, Search Engine Advertising, Ad Re-targeting, App Based Advertising, ad retargeting, ect. We are here to help guide our clients to the option that will them reach their target market. We are also available to build and deploying an advertising strategy. At Ignite New Development we take a different approach. We look at our client’s market and overall health before making any decisions on what options to use. Next we identify what we believe are the correct advertising channels based on where our client’s customers are looking. Once a strategy is in place we develop ad’s that will reflect their brand, engage potential customers, speak clearly, set our clients apart, and convert potential customers. After deployment, we are constantly watching and modifying our approach. This helps to ensure that we are giving our clients the best possible return. We use every ad channel available to our clients and work hard to deliver results that exceed expectations. All our campaigns will have performance metrics that will allow our clients the ability to track their success.

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SOCIAL MEDIA For most, social media is a way to stay connected to friends and family. For a few, it is simply the worst thing ever. With websites and platforms like Facebook, Google Plus, Twitter, Pinterest, Linked In, and so many more, it’s the way the world connects in today’s digital market.

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SOCIAL MEDIA IT’S WHERE THE CUSTOMERS ARE The honest truth about social media is, it’s where the customers are and where our clients need to be. For our clients just thinking about posting, tweeting, or writing is exhausting. This is why most professionals stay away and miss out on one of the biggest free ways to advertise. Social Media is one of the best free and paid ways to get out there and capture a wide audience of potential customers. Ignite New Development comes along side our clients to give them an insightful way to capture and convert the audience they need to grow. We manage social media for our clients on many different platforms such as; Facebook, Myspace, Twitter, Google+, Linked In, Tumbler, Pinterest, Instagram, VK, Vine, Flicker, and more. We keep everything centralized and are able to view every social media platform at once. Through a series of timed release posts and spontaneous interactions with our client’s customers, we work to build their network. We monitor feedback and response from potential and current customers to determine how and when to launch appropriate ads. Then we focus on tailoring those ads to increase conversions. After all a following is great but, if they are not converting then it’s just a waste of time and money. So what’s the different between Ignite New Development and other people that may have been hired in the past? We understand that social media only works, if it’s a part of a good marketing strategy that has content that will send potential customers to a good converting landing page on a website. Without all the pieces working together ever the best strategy can fail. Hiring us will ensure that all the strategy pieces will be in place and working together. Don’t waste any more money on would be solutions unless all pieces of the puzzle are in place.

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SOCIAL MEDIA MANAGEMENT Ignite New Developments Social Media Solutions will help attract, engage, and convert potential customers. SPECIALIZING IN: • • • • •

SOCIAL MEDIA MANAGEMENT MONTHLY SOCIAL MEDIA PACKAGES AD CAMPAIGN CREATION AND DEPLOYMENT FLAT FEE AND PERFORMANCE BASED SOCIAL MEDIA MANAGEMENT FEE’S FREE SOCIAL MEDIA REVIEW AND CONSULTATION

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PA RT N E R WITH US It used to be the only way to truly compete with regional agencies who had their own inhouse marketing departments was to hire someone who had top notch experience. However, that could cost your company a salary of approximately $42,000.00 a year. If you add in taxes, additional insurance, the cost of digital marketing, and advertising, the price only increases. Why go through the hassle of hiring one person when you can have an entire team working for you at a fraction of the price? Let Ignite New Development help you remain competitive. We have the right insider knowhow, skill, and experience in the real estate industry to help you compete with the big guys while still staying local and under budget. Let us handle your marketing, advertising, social media, responsive website and mobile development, and even your printed materials. We guarantee that you will stand out from your competition when you partner with us. Your job is to give your client the exceptional service and care they have come to expect. Our job is to handle the rest.

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We have the ability to help you become, and stay, competitive enabling you to compete with the big guys while still staying local and under budget. Let us handle your marketing, advertising, social media, responsive website and mobile development, and even your printed materials. We guarantee that you will stand out from your competition when you partner with us. Your job is to give your client the exceptional service and care they have come to expect. Our job is to handle the rest.

WHY NOT OFFER A IN HOUSE MARKETING TEAM TO YOUR CLIENTS? You agency could offer an in-house marketing team as part of your real estate agency’s services. Put us to work on your big projects and not only will we deliver a high quality product, we will also save you time and money with our experienced staff and connections. Below is a partial list of the professional services we offer.

YOUR TITTLE HERE

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Responsive website development IDX MLS integration Marketing Advertising Web development Social media management Business consulting Marketing flyers Billboards Signs Business cards Digital ads Analytics Search engine optimization

• • • • • • • • • • • • • •

Magazine ad development Video prduction Digital and live tours Drip email marketing campaign Online services and software Computer and I.T. advice Blog management SEO based listing services Photography Arial photography Agency development Sales coaching and training Office management Desktop publishing

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A CREATIVE BUSINESS DEVELOPMENT AGENCY INFUSING BUSINESSES WITH THE POWER OF A CREATIVE AGENCY AND CUTTING EDGE BUSINESS DEVELOPMENT SOLUTIONS

THE NEXT

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REAL ESTATE PLATFORM

CUSTOM RESPONSIVE WEBSITES + MLS IDX INTEGRATION + MARKETING + ADVERTISING + SOCIAL MEDIA MANAGEMENT

PHONE: 541.610.6088 EMAIL: ADMIN@IGNITENEWDEVELOPMENT.COM WBS: WWW.IGNITENEWDEVELOPMENT.COM ADDRESS: 7525 FALCON CREST DR STE 206 REDMOND, OR 97756


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