February 2022 Louisiana Agent

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ACT MEMBER EXCLUSIVE

HOW TO MAKE YOUR AGENCY FUTURE READY

As the end of 2021 approaches, many independent agents and brokers are taking time to evaluate growth strategies and consider how to get ahead in 2022. One way to make your agency future-ready is to embrace the technology available to you, either through your own digital marketing efforts or tools provided by your preferred insurance carriers.

Optimize social media, website

By Ana Robic, COO Personal Risk Services Chubb North America

With nine out of 10 Americans on the internet and seven out of 10 using some type of social media, it makes sense for agents and brokers to maximize their use of online and social media platforms as well. Here are some tips that may be helpful in building a digital presence and generating interest in your expertise: NOMADIC

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February 2022 Louisiana Agent by Independent Insurance Agents & Brokers of Louisiana - Issuu