THE IMPORTANCE OF IMAGE TO VECTOR CONVERSION SERVICES IN MODERN PHOTOGRAPHIC INDUSTRY Before going into the importance of raster image into vector image conversion, just take a look at some of the basic terms. Pixel: Infinite picture elements are present in an image which we can call it as pixels. It may also refer as picture cells. Number of pixels defines the resolution of the picture. Raster image: Raster images are bitmap images made up of pixels with color value. Each and every pixel has its own color value. More numbers of pixels will produce high quality image. Raster depends upon the resolution. That is, it may lose the quality of picture when zooming or enlarging. We can’t resize a raster image without compromising their resolution. The resolution of the raster image is expressed in the terms of dots per inch (dpi) and pixel per inch (ppi). Vector image: Vector images are coined with some of the geometric shapes like straight lines, curves, polygons and points with some mathematical formula. They are independent of resolution. Which means vector images can be scalable. Vector image takes less memory space when compared with the raster format. They are very well suited to transmit through internet within a short period of time without sacrificing information. Benefits of raster image to vector image conversion: If you are looking for resizing your image, conversion of raster to vector images helps in creating flexible images that can be modified easily which is in editable format without loss of quality. Most of the raster images are based on the pixel values and having larger file. When you zoom the raster image we may see the individual pixels which look likes set of small squares. For the primary editing purpose raster image is used in the raster editing program, Adobe Photoshop. Logos and letterheads are always in the vector format. When a picture is in a vector format, don’t need to worry about the blur and loss of resolution while resizing. In the vector format, images are converted into lines and other geometrical shapes according to the mathematical algorithm that machines can understand well. This is why it is easy to scale up or down an image in anyway whatever we need will possible on vector format images. Texts are always represented in the vector format in order to attain clear cut while zooming. But vector formats are not suited on the web. The bitmap formats of JPEG, GIF are well supports on web which are raster. So most of the vector images are converted into raster before it is used on the web. Almost the images on the website are raster. Vector images are used in Adobe Illustrator. Due to high quality and more flexibility vector formats are often used. Even fonts and types are also in the vector format which may deliver smooth shapes and fine edges. Mail to: sales@imagesolutionsindia.com