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The latest report by IMARC, titled “ ElectricHairBrushMarket:GlobalIndustryTrends,Share,Size,Growth,OpportunityandForecast20 23-2028
” finds that the global electric hair brush market size reached US$ 273.1 Million in 2022.
Electric brush refers to a grooming tool designed to straighten and style hair using heat and mechanical bristles. It typically features a heating element and a series of bristles that work to detangle, smooth, and style hair in a single pass. Electric hairbrush comes in a variety of sizes, shapes, and styles, with some designed specifically for use on wet hair, while others are intended for use on dry hair. Some models also feature adjustable temperature controls, allowing users to customize the heat setting to their specific hair type and styling needs. These hairbrushes are a convenient and efficient tool for achieving smooth, straight hairstyles without the need for multiple styling tools or products. In recent years, electric hairbrushes have gained traction as they are particularly used by individuals with naturally curly or frizzy hair to achieve a sleeker, more polished look with minimal effort.
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One of the primary factors driving the market is the increasing demand for convenient and time-efficient hair styling tools. Additionally, the rising popularity of home hair styling products and the growing trend of DIY hair care are creating a positive market outlook. Other than this, the increasing focus on personal grooming and appearance is escalating the demand for electric hairbrushes, particularly among the younger generation. Besides this, the growing adoption of social media platforms and the increasing influence of beauty bloggers and influencers is positively influencing the market growth. In line with this, the increasing awareness about hair damage caused by excessive heat and styling products has led to the development of electric hairbrushes that use less heat and are less damaging to hair.
This has accelerated the adoption of electric hairbrushes with advanced features like auto temperature control, negative ion technology, and ceramic or tourmaline-infused bristles. Moreover, the advancements in technology have resulted in the development of more sophisticated electric hairbrushes with advanced features like ionic technology and tourmaline-infused bristles that provide enhanced performance and reduce hair damage. Furthermore, the increasing availability of electric hairbrushes through various online and offline channels, including e-commerce platforms, beauty supply stores, and supermarkets, represents other major growth-inducing factors. Looking forward, IMARC Group expects the market value to reach US$ 363.9 Million by 2028, expanding at a CAGR of 4.7% during the forecast period (2023-2028).
Looking forward, the market value is projected to reach a strong growth during the forecast period (2023-2028).
MarketSummary:
BreakupbyProductType:
• Flat
• Round
BreakupbyGender:
• Female
• Male
BreakupbyDistributionChannel:
• Supermarkets and Hypermarkets
• Beauty Stores
• Online Stores
• Others
BreakupbyEndUse:
• Household
• Commercial
BreakupbyRegion:
• North America
• United States
• Canada
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Others
• Europe
• Germany
• France
• United Kingdom
• Italy
• Spain
• Russia
• Others
• Latin America
• Brazil
• Mexico
• Others
• Middle East and Africa
CompetitiveLandscapewithKeyPlayers:
Apalus Inc
• Dafni
• Drybar LLC (Helen of Troy Limited)
• Glamfields
• Koninklijke Philips N.V.
• L'Oréal S.A.
• Panasonic Corporation
• Revlon Inc.
• Spectrum Brands Inc.
• The Conair Group Ltd.
• Vega Industries Pvt. Limited
ViewFullReportwithTOC&ListofFigure:https://www.imarcgroup.com/electric-hair-brush-market
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