Report Description Report Description and Highlights

IndiaHouseholdCleanersMarketTrends:

The market is primarily driven by the rising awareness regarding household cleanliness and hygiene, owing to rapid urbanization and elevating living standards of individuals. In addition to this, significant infrastructural development resulting in an increased number of residential projects is also propelling the demand for household cleaners. They are readily available across organized retail stores and ecommerce platforms, thereby facilitating their sales across the country. Moreover, the Government of India is initiating various programs to promote proper hygiene and cleanliness across residential and commercial spaces, representing another major growth-inducing factor.

Furthermore, manufacturers are introducing new product variants with different fragrances. They are also developing environment-friendly and sustainable household cleaners, which is creating a positive outlook for the market. Looking forward, the market is expected to reach a value of US$ 21,950 Million by 2028, exhibiting a CAGR of 18.9% during the forecast period (2023-2028).

Looking forward, the market value is projected to reach a strong growth during the forecast period (2023-2028).