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The latest report by IMARC, titled “ IndiaPackagedSweetsMarket:IndustryTrends,Share,Size,Growth,OpportunityandForecast20232028
” finds that the India packaged sweets market reached a value of INR 5,230.7 Crore in 2022. Sweets are confectionary food items that are manufactured from milk and milk derivatives, cereals and pulses, wheat flour, and dry fruits. They include rasgulla, gulab jamun, barfi, peda, ladoo, cham cham, rajbhog, and soan papdi.
They are available in packaged boxes, plastic containers, as well as tin cans based on their texture and physical forms. They are preferably consumed within a week, once opened and also refrigerated for preservation. In India, sweets are processed in pure desi ghee, making them beneficial for health. These packaged sweets are usually certified by government organizations, such as FSSAI, which ensures the high quality and the ability to be transported over longer distances.
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The market is primarily driven by the significant growth of the packaging sector. Packaged sweets are an essential part of the Indian culture as they are served during cultural and social gatherings like festivals, celebrations, and weddings. In addition to this, rapid urbanization and change in food consumption patterns are increasing the consumption of packaged food products like sweets. Besides this, the increasing consciousness regarding food hygiene and cleanliness coupled with the shifting preferences from traditional or home-cooked sweets toward ready-to-eat and packaged variants is escalating the demand for packaged sweets. Moreover, manufacturers are launching sugar-free sweets packs. especially for people with diabetes, which is widening their consumer base.
They are also offering free home delivery and promotional offers, thus increasing their sales among consumers. Furthermore, innovations in processing techniques for extending the shelf life of packaged sweets and the introduction of luxurious brands that offer organic, vegan, dairy-free sweets with clean label ingredients are also creating a positive outlook for the market. Looking forward, the market is expected to reach a value of INR 15,057.2 Crore by 2028, exhibiting a CAGR of 19.1% during the forecast period (2023-2028).
Looking forward, the market value is projected to reach a strong growth during the forecast period (2023-2028).
MarketSummary:
ProductTypeInsights:
• Rasgulla and Gulab Jamun
• Barfi
• Soan Papdi
• Peda
• Laddoo
• Others
IngredientTypeInsights:
• Milk and Milk Derivatives
• Cereal and Pulses
• Dry Fruits
• Fruits and Vegetables
• Others
PackagingTypeInsights:
• Boxes
• Tin Cans
• Plastic Containers
DistributionChannelInsights:
• Own Brand Stores
• Convenience Stores
• Supermarkets and Hypermarkets
• E-Commerce
• Milk Outlets
RegionalInsights:
• North India
• West and Central India
• South India
• East India
CompetitiveLandscapewithKeyPlayers:
Bikanervala Foods Private Limited
Bikaji Food International Limited
Bihar State Co-operative Milk Producers Federation Limited (COMFED)
Gujarat Co-operative Milk Marketing Federation Limited
Haldirams
Karnataka Co-operative Milk Producers Federation Limited (KMF)
KC Das Private Limited
Lal Sweets Private Limited
Orissa State Co-operative Milk Producers Federation Limited (OMFED)
Parag Milk Foods Limited • Tamil Nadu Co-operative Milk Producers Federation Limited (TCMF)
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