Our Business is Knowing Yours
BUSINESS BANKING SOLUTIONS
We are a community bank. But that doesn’t just describe our location; it describes our commitment. From day one, when Fred Schunter founded Inland Northwest Bank back in 1989, our goal has been to build community. That means supporting the businesses that support our communities. In the following pages, you’ll see some stories of local businesses we’ve been honored to serve as a banking partner. You’ll get a sense of the passion, determination, commitment and vision that drive all great businesses to succeed. Beyond that, we hope you’ll see a facet of your business and your ideas reflected in the journeys of these partners. We hope you’ll see how we can be part of your own success story. And we hope you’ll see how and why: Community is our Strength.
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INLAND NORTHWEST BANK:
B U I L D I N G T H E B U S I N E S S E S T H AT B U I L D C O M M U N I T Y.
Businesses aren’t just part of a community; they drive its prosperity, its culture and its relationships. Meet some of the businesses whose vision and determination have elevated communities right here in the Inland Northwest.
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S TANC R A F T P. 4
T H E T I N ROOF P. 6
F R E D ’S A P P L I A N C E P. 8
D Ū R ĀT U S
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RESCUE P.12
SEVEN2
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Stancraft S T A N C R A F T:
A 12 - Y E A R - O L D , 8 2 - Y E A R - O L D C O M P A N Y .
What do you do after earning an engineering degree in Colorado, then pursuing an MBA and a law degree in Seattle? For Robb and Amy Bloem, the obvious answer was the not-so-obvious answer: move back to Coeur d’Alene to helm the Stancraft Boats family business. “I wanted to get any degree I could so I had the freedom to work anywhere in the world,” says Robb. “Turns out ‘anywhere in the world’ was here.” Amy’s father, Sid Young, took over the custom-boat business
from his father Stan, who established the Stancraft name in 1933.
But the business has seen its greatest growth since Robb and
Stancraft’s commitment creates ~ generational jobs. Many of the company’s current employees are the sons and daughters of people who also worked at Stancraft.
| Known for true handcrafted artisanship, Stancraft creates custom-made designs for each and every customer. That’s a rarity with today’s mass-production mentality, and just one of the keys to the company’s success.
Amy took over as the third generation. “Believing in ourselves,
knowing we could do it on our own…that was the key,” says Robb.
“We have a great story, a great history. But really, we’re a 12-yearold, 82-year-old company.”
Robb and Amy turned to INB to help fuel their success. “It’s hard for most banks to comprehend a one-off custom boat manufacturer. INB has done a good job of understanding what we do and how we operate. And they’ve helped us manage our phenomenal growth rate.” But their future—including plans for a new 26,000-square-foot corporate headquarters and a major presence on the west coast—still ties to the deep family roots in craftsmanship. “We don’t know who originally said it, but Amy and I found a quote that’s a perfect fit for us: ‘We build good ships, at a profit if we can, at a loss if we must. But we always build good ships.’”
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The Tin Roof THE TIN ROOF AND RESKUED:
FROM PLUGGED IN TO UNPLUGGED
Heather Hanley grew up surrounded by technology. In 1945, her grandfather, Arch Hanley, opened Acme Electric on Sprague Avenue to repair radios. Then to sell televisions. And eventually, in 1978, computers. Meanwhile, Heather left the family business to study economics, then took her first job in San Francisco’s Financial District. And hated it. By the time Heather returned to Spokane, Acme had begun selling TV stands. And then, people started asking for side tables to go with their TV stands. One day, a customer asked about a couch. Heather told her father, “We’re never going to convince people to buy furniture from Acme TV.”
Heather offers clients a full range of ~ colors and fabrics.
With that, the Hanleys opened The Tin Roof, the first of three stores in the Hanley furniture empire. ReSkued, a clearance store, turns four this year. Concept Home is seven years old, and The Tin Roof is 11. Acme turns 70.
Bold patterns meet soft textures.
It’s a formula for Heather’s success.
And while the path from radios to TVs to computers to home furnishings means the Hanley enterprises of today bear little resemblance to the Acme Electric that started it all, each successful shift has been based on the same kind of keen insight. The family has always been able to give people something they didn’t realize they were missing. For Arch and Jim, that meant helping people find new ways to plug in. For Heather, it seems, that means helping people remember
how to unplug completely.
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~ Heather’s vision for her furniture stores has been simple, yet amazingly sophisticated: urban styles, designs and patterns, coupled with comfort and function.
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~ Stock it deep and sell it cheap. It’s a simplification, but it describes the success of Fred’s Appliance. Fred’s keeps a larger selection and more inventory than its big box competitors, meaning customers don’t have to wait for orders. And, Fred’s is part of one of the nation’s largest buying groups, giving them the volume to pass along savings to customers.
Fred’s Appliance FRED’S APPLIANCE: NEVER SIT STILL.
Since its inception in 1962, Fred’s Appliance has succeeded in a world of box stores and “everything to everyone” retailers. Focus, in no small part, explains why Fred’s Appliance has grown to eight stores in Washington, Idaho and Montana…with plans for more on the way. “It’s because we know who we are,” explains President John Amistoso. “In every market where we operate, we pretty much stand alone as the ‘local’ alternative to the big box stores.” General Manager, Troy Varness, agrees. “We compete very well with the big box stores, because we have the selection, the stock, Another differentiator for Fred’s ~ Appliance? Staff who are trained to answer questions and to educate their customers.
and the people. You aren’t waiting for your appliances on order
| In the markets it serves, Fred’s Appliance typically stands as the only local/regional choice against box stores. And while some might see that as a challenge, Fred’s Appliance sees it as an opportunity.
INB has helped write the Fred’s Appliance success story. “They’ve
for 14 to 17 days—and you’re working with trained staff who know what they’re doing.”
taken care of us from day one,” John says. “They’ve always been there. Free accounts for our employees to help them transition into direct deposit, for instance. And INB set up our electronic capture system for checks, helping us head off NSF problems and giving us immediate funds transfer.” In the end, both John and Troy say the mindset is what sets
Fred’s Appliance apart. “We succeed, I think, because we don’t
sit still,” says John. “Instead of sitting here and thinking we have the world by the tail, we’re constantly trying to find a better way
of getting it done.”
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Dūrātus D Ū R ĀT U S :
B U I L D F I T N E S S B Y B U I L D I N G C O M M U N I T Y.
Dūrātus (dur-ah-toos). It’s a Latin word meaning “endure.” And yet, at the same time, it means “harden.” That dual meaning, that combination of growth and challenge, inspired Kevin Longmeier to open Crossfit Dūrātus in 2013. Just a few short years later, the gym is a home base for nine trainers and more than 150 members. “Fitness has always been part of my life,” Kevin explains. “It’s a very personal way of seeking change and transformation. That’s why Dūrātus fit as a name: it’s helping people achieve more than they ever thought they could.” Founding Dūrātus represented that kind of achievement for Kevin.
“This was my first business, so it was a little like learning a whole
new language,” he says. “I created a business plan, and the people
at INB understood the goals and the vision. They’re very accessible, just a text or a phone call away. And they’ve been phenomenal to
work with.”
But Dūrātus is more than a mere gym. It’s a community. Kevin emphasizes that means sharing successes and failures. “We have a member who had stopped going to the gym after losing her brother, because fitness had been a shared passion for them. After her first workout here—her first workout in more than ten years—she wept because she felt re-engaged, and because she felt total freedom. She’s since lost 70 pounds, and seen significant improvements in her blood pressure, cholesterol and overall health. And that’s really just one story that represents multiple stories.” Kevin pauses, takes a moment to think. “That confirms and affirms the opening of Dūrātus. It’s an honor to be part of that.”
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The principles of Crossfit are simple: ~ Focus on functional movement rather than isolated exercises. Kevin says it powers clients to better performance, better health...and ultimately, a better community.
Fitness is a very personal way of seeking change and transformation. Dūrātus helps people achieve more than they ever thought they could.
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~ Rod Schneidmiller is deeply committed to the values of integrity, honesty, compassion, and entrepreneurialism—so much so that he has established a President’s Award that recognizes those characteristics in an employee every year. | Rescue’s products are on the shelves at retail giants such as WalMart and Home Depot.
Rescue RESCUE:
T H E O R D I N A R Y I S E X T R A O R D I N A R Y.
The early 1980s represented a time of discovery in the new field of pheromone research. And while most research focused on largescale farming operations, Rod Schneidmiller saw opportunity with consumers. He began creating insect traps, first in his kitchen and then—as with so many entrepreneurial success stories—in his garage. Today, that “garage” has grown to 168,000 square feet of space devoted to developing non-toxic, environmentally friendly pest traps, a solution called “bio-pesticides.” Rescue’s success—with a full line of globally-distributed products
at retail giants such as WalMart and Home Depot—ties back to Rod’s dream began in his kitchen, ~ then grew to his garage...and today, occupies 168,000 square feet of space in Spokane Valley. The company produces dozens of bio-pesticides for a variety of pests, with new products in constant development.
Rod’s beginnings in his kitchen and his garage. Or perhaps back to
his earliest beginnings as a rural farm kid instilled with solid values.
“The ordinary can be extraordinary,” he says. “Keep your word and
do what you say you’re going to do. Deliver on time. It surprises me how many businesses, even giant multinational competitors, don’t follow through. We do.”
Rod recognized that same philosophy in INB. “I talked to a lot of banks, but I felt INB was the right match. They didn’t pretend they knew my business better than I do; instead, they made the effort to understand where I was going.” Today, Rescue is going, well, everywhere. And the brand name resonates with customers. “It was exciting getting into places such as Ace Hardware and Home Depot. But now, they’re coming to us, asking us to develop products for specific pests, because the Rescue name has a cachet.” Rod stops and smiles. “It’s gratifying to hear that.”
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Seven2 SEVEN2:
P I X E L S D R I V E N B Y PA S S I O N .
The year was 2004. There was no such thing as the iPad. Or the smart phone. Or even, for that matter, YouTube. And yet, Nick Murto and Tyler Lafferty had already glimpsed the future of marketing, opening their digital agency Seven2 to work on projects in the interactive realm. Soon, they were doing work for powerhouse brands such as AT&T, Disney, Nickelodeon, Expedia, GoDaddy, and dozens of others… in Spokane. And that was by design. “We wanted to do this in Spokane. We knew we could do this in Spokane,” says Tyler. The challenge was finding a banking partnership that shared their vision. It’s a path that eventually led them to INB. “We have a very loyal relationship,” says Nick. “We feel like we have someone who
Tyler Lafferty (left) and Nick Murto built ~ Seven2 on a single word: Passion.
understands our business, someone who fights for us, someone who looks at everything through the lens of helping us succeed.” In fact, that banking relationship has helped Nick and Tyler open three other businesses: 14Four (a digital shop focused on partnering with advertising agencies), Method Juice Café, and The Union yoga and spinning studio. It’s no surprise their companies are built on a framework of community. “Most of our clients are in Seattle, Atlanta, New York and L.A. We love those cities, but we love the quality of life right here,” explains Tyler. “That’s important to us.” “Our secret is passion,” adds Nick. “It’s in the work we do, and in the people we hire. It’s even in our mission statement: Do great
work for great clients, and have fun doing it.”
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Seven2’s roster of clients reads like a who’s-who of successful brands, stretching from Seattle to Atlanta and New York to Los Angeles.
~ A familiar refrain for Nick and Tyler is “culture is contagious.� They attribute much of their success to that mantra, citing employees who have created other successful startup ventures (ranging from apps to community events) and clients who keep returning for new projects.
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Business Banking Solutions
At INB, we offer a strong banking infrastructure, an array of products and services, and most importantly: a network of talented, experienced business banking professionals to help your organization grow. We understand the Inland Northwest and what drives our local economy. We will customize banking solutions that make sense for your business model or specific industry. In addition, we can help structure a loan or
BUSINESS CHECKING We offer a range of checking options. But we go above and beyond that: we help identify and manage a solution depending on your business model or the industry you serve. }} Business WIN (With Interest Now) }} President’s Choice Business }} BizSmart Checking }} Interest Checking }} Analysis Checking
B U S I N E S S S AV I N G S Saving for the future is imperative as you grow your business and ensure long-term success. We at INB take the time to better understand your growth or expansion goals, then help you identify a savings plan to accomplish your long-term vision. Our banking professionals will guide and advise you on which saving products are best for you. }} Business Savings }} High Yield Savings
line of credit to help your
}} Money Market Accounts
business thrive.
}} CDs (Certificates of Deposit)
“This is my first business, so it’s a bit like learning a new language. But the people at INB have been there to help me the whole way.” – Kevin Longmeier Crossfit Dūrātus
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Business Banking Solutions
ONLINE AND MOBILE BANKING In today’s technologically advanced business setting, you need to access and manage your business banking accounts from anywhere, at any time. Based on the size of your business and the products or services you use, we can set you up with either a Business Online Banking or Cash Management Online Banking account. Business Online Banking accounts integrate with your personal account and mobile banking. Cash Management Online banking provides a robust, advanced system if you need ACH Origination. }} Cash Management Online }} Merchant Source Capture }} Positive Pay (for Personal and Business Online customers only) }} Electronic Bill Pay }} Wire Transfers
OTHER SERVICES Every business is different, and needs vary from industry to industry. As such, we offer other supplemental banking services to fuel your success. Over the years we have worked with thousands of businesses, creatively helping them identify hidden opportunities through a variety of banking solutions. }} Business Visa® Credit Cards }} Business Debit Cards }} Cash Management Services }} Sweep Accounts }} Card Processing }} Safe Deposit Boxes }} Night Depository Service }} Direct Deposit
LOA NS A loan or line of credit can provide flexibility and stability so you can operate efficiently or grow your business. Our team of business banking professionals will work closely with you to identify a lending solution best suited to your growth needs. }} INB Express Loans or Lines }} Lines of Credit }} SBA Loans }} Real Estate Loans
“INB introduced us to an electronic capture system, which meant immediate funds availability for checks, and the ability to spot NSF situations instantly. That made a huge difference for our business. INB has always been there for us.” – John Amistoso Fred’s Appliance
}} Equipment Loans }} Construction Loans
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421 W. Riverside Avenue, Suite 113 Spokane, Washington 99201 509.456.8888 888.509.7922
Inland Nor thwes t Bank / Member FDIC / NMLS #402545