HRH THE CROWN PRINCE OF DENMARK IS PATRON OF INDEX: 2007
In this booklet, we offer a glimpse into Design to Improve Life as presented during INDEX: 2007 in Copenhagen, Denmark. Focusing on Design to Improve Life, the INDEX: network draws attention from global businesses, governments and designers to the huge human and commercial potential in design that is not only preoccupied with FORM, but, as importantly, with IMPACT and CONTEXT. Almost half a million people saw the INDEX: Award Exhibition 2007 in Copenhagen, as world leading design thinkers and doers flew in to participate in the Award Ceremony and CPH Prelude, while the stars of tomorrow created Design to Improve Life in the future during INDEX: Summer Camp. The entire event was covered by massive international media attention. To evoke world-wide attention to Design to Improve Life takes a lot of effort: INDEX: 2007 could not have been established without the energy, support and knowledge of our partners, our board, our jury and the many, many movers of design that so willingly took part. To each one of you I extend my profound gratitude; it is a great pleasure working with you. To the INDEX: team only this can be said: Working with you is a privilege. To all of you: We look forward to engaging you in INDEX: 2009.
On behalf of the entire INDEX: team
Kigge Hvid, CEO INDEX:
�INDEX: is utterly important in our effort to brand Copenhagen as an innovative, creative, humane and attractive city.�
Ritt Bjerregaard, Lord mayor, Copenhagen
INDEX: AWARD EXHIBITION
98% rated the top-nominated designs “good” or “very good” 95% rated the exhibition itself “good” or “very good” 98% would recommend the exhibition to others From August 17 to September 23, the top-nominated designs for INDEX: Award 2007 were displayed in a large-scale outdoor exhibition in central Copenhagen.
In the weeks leading up to the opening, the passers-by were puzzled with the 106 enigmatic covered spheres.
JURY The winning designs are chosen by an international jury made up of leading designers, design researchers, design writers and design thinkers from Europe, Asia, Africa and North & South America. The members of the international jury are: Nille Juul-Sørensen, Arnold S. Wasserman, Paola Antonelli, Robert Blaich, Alejandro Blanch Tyroller, Ged Davis, John Heskett, Hella Jongerius, Hael Kobayashi, Ravi Naidoo, Pontus Wahlgren.
People of all ages stopped to see the INDEX: Award Exhibition.
INDEX: AWARD EXHIBITION From August 17 to September 23, the top-nominated designs for INDEX: Award 2007 were displayed in a large-scale outdoor exhibition in central Copenhagen. Even before the opening, the exhibition was drawing crowds, and no wonder. During the exhibition period, 106 large transparent acrylic spheres adorned the beautiful 17th century square Kongens Nytorv in central Copenhagen, creating a spectacular exhibition space. The spheres acted as innovative display cases, exhibiting the top-nominated designs 24 hours a day. Inside the information building on the square, visitors could see video footage of the designs and get more information about INDEX: The exhibition offered an exciting, amazing and visionary insight into the solutions created by designers to improve life for people around the world. Divided into the five award categories, BODY, HOME, WORK, PLAY and COMMUNITY, the exhibition presented designs relevant to all areas of human life and inspired both laymen and professionals, young and old. In the spirit of the INDEX: theme “Design to Improve Life”, they address such diverse problems as water shortage, CO2 emissions, environmental sustainability as well as health and safety at work. As in 2005, a team of about 70 volunteer seniors, in INDEX: terms referred to as “INDEX: grannies”, acted as tour guides at the exhibition. 438 000 guests visited the exhibition, which was free of charge. On October 5, 2007 INDEX: Award Exhibition opened as part of the second Gwangju Design Biennale in Korea. The exhibition attracted more than 250 000 guests.
The exhibition was attended by a team of senior volunteers, the so-called “INDEX: grannies” that provided the audience with information and guided tours of the exhibition.
INDEX: Award Exhibition was sponsored by The Confederation of Danish Industries (DI).
438 000 guests visited the exhibition in Copenhagen in just five weeks
INDEX:AWARD DESIGN TO IMPROVE LIFE INDEX: Award differs from most design awards by not being dependant on traditional professional classifications like industrial design, communications design or environmental design. Nor do the categories work according to sector categories like consumer products, transportation or digital media. Instead, INDEX: Award has the single over-arching theme of “Design to Improve Life� and the five life categories: BODY, HOME, WORK, PLAY and COMMUNITY. Together, these five categories span the entire human life. The quality of design is often only evaluated according to form. The INDEX: jury is looking for designs from all over the world that rank high on FORM, but just as importantly, on two other parameters: IMPACT and CONTEXT.
FORM = DESIGN IMPACT = IMPROVE CONTEXT = LIFE
The award ceremony was held in the banquet hall of the Copenhagen City Hall dating from 1905. More than 600 invited guests attended the ceremony.
INDEX: AWARD CEREMONY On August 24, INDEX: Award was finally presented and the tension resolved. The five awards were presented by the Danish Minister for Culture, the Lord Mayor of Copenhagen, the Chairman of the Regional Council of the Capital Region of Denmark and INDEX: Partners, at an official ceremony in Copenhagen City Hall. More than 600 guests attended the event set in the century-old Banqueting Hall. After the ceremony, the City of Copenhagen hosted an official reception for the guests.
“DI’s role as INDEX: Award Exhibition Partner enables us to bring international inspiration and new knowledge on design and innovation to Denmark from abroad and visa versa, thereby continuing and endorsing a strong and successful tradition of Danish design.” Hans Skov Christensen, Director General and CEO, The Confederation of Danish Industries/Dansk Industri (DI)
The INDEX: operational lounge took turns minding the bar at the party, even INDEX: CEO Kigge Hvid, who also revealed hidden talents when manning the hot dog stand and serving late night snacks.
DESIGN DINNER Following the award ceremony, 300 of the international guests went on to a very different kind of celebration. Many of the international guests had never seen a private Danish home. In order to give them an insight into Danish living and dining culture, INDEX: invited them into 28 different private homes in Copenhagen, where they were served a twocourse dinner. Members of the INDEX: jury, the board, the top nominated designers etc. were present in every home. Among the Design Dinner hosts were graphic designers, industrial designers, jewelers, fashion designers, lawyers, art directors, architects and consultants and some of the INDEX: grannies that had attended the INDEX: Award Exhibition at Kongens Nytorv. The Design Dinner was sponsored by Inco Danmark.
The award ceremony was opened with a speech by the Lord Mayor of Copenhagen, Ritt Bjerregaard.
“This could only be possible in Scandinavia: Instead of giving the 300 international guests a large banquet, they were invited into 28 homes all over the city.� Designline
Among the guests at the award ceremony was US Ambassador James P. Cain.
“When it comes to artful eco-conscious living and improving life, Denmark’s new biennial Index design award - and not Burning Man shows the way.”
San Francisco Cronicle
AWARD NIGHT PARTY After the Design Dinner, the guests and hosts from the suburban and inner city districts of Copenhagen joined the rest of the guests in downtown Copenhagen for the INDEX: Award 2007 Night Party. The party took place in the former printing room of the Danish newspaper Politiken, and the rough, yet evocative surroundings, proved to be the perfect setting for a night of dancing and celebrating. Eventually, the party was extended by hours, as the guests refused to call it a night. Judging from the smiles on their faces, four events in one day was not one too many.
“While discerning people in China have gradually come to realize the importance of good design – preferring items that are not only useful but also pleasing in appearance – people in Denmark are thinking further and for all of us.” Shanghai Daily
“Mobility for Each One has an appropriate form, carries the promise to have a huge impact on improving people’s lives and is elegantly designed to fit the context it is designed for. “ INDEX: Jury
Canadian Sébastien Dubois recently graduated as designer.
WINNER BODY: Mobility for each one Sébastien Dubois (Canada) Approximately 25 000 people, mostly civilians, are mutilated by landmines each year. Hundred of thousands of victims all over the world need proper prosthetic products in order to resume an active life. Unfortunately, a quality prosthesis usually costs between USD 1300 and 4000, which many do not have the economic means to afford. However, the Canadian designer Sébastien Dubois has designed a low-cost, high-quality model that can be locally produced for only USD 8. Function and costs were the paramount design parameters in Dubois’ energyreturn prosthetic foot. This type of prosthesis reproduces the impulse of the toes propelling the amputated leg and enables the user to move faster and even run. Add to that the low production costs and it is obvious why Dubois called his design “Mobility for Each One”. In order to keep production costs down, “Mobility for Each One” can be produced in any conventional workshop, and the materials needed are easily available. The prosthetic foot can be fitted to various types of upper leg prosthetics and is developed especially to fit the standards of Red Cross.
25 000 people are mutilated by landmines each year
WINNER HOME: SOLAR BOTTLE Alberto Meda & Francisco Gomez Paz (Italy/Argentina)
CEO, Royal Copenhagen, Peter Lund, and the Danish Minister of Culture, Brian Mikkelsen present the award in the HOME category to designers Francisco Gomez Paz and Alberto Meda (far right).
When attending an exhibition under the theme “H2O” at Milan’s International Furniture Fair, Meda and Paz learned about the SODIS system, a simple, low-cost solution for treating drinking water at household level. Contaminated water is filled into transparent plastic bottles. When exposed to full sunlight for six hours, the pathogens in the water are destroyed. Meda and Paz decided to design a container that brings the best out of the SODIS system, and the result is Solar Bottle, which has one transparent face for UV-A + infrared rays collection and one aluminum color to increase the reflections. The high ratio surface/thickness of the low-cost four liter container improves the performance of solar disinfection, and its flat shape makes it stackable and facilitates storage. A handle makes it possible to regulate the angle for best solar exposition and ensures easy transportation.
One sixth of the world’s population has no access to safe drinking water, increasing their risk of waterborne diseases such as diarrhea, cholera, typhoid fever, hepatitis A and dysentery. “Solar Bottle carries the potential to improve the water situation radically, while the world community struggles to find permanent solutions.” INDEX: Jury
“A unique example of universal design that is understandable and usable for everyone without regards to culture, income, nationality or race.” INDEX: Jury
Three of the four designers behind Tongue Sucker, from the left: Lisa Stroux, Phillip Greer and Graeme Davis (absent Chris Huntley).
WINNER WORK: TONGUE SUCKER Philip Greer, Lisa Stroux, Graeme Davies & Chris Huntley (United Kingdom/South Africa/Germany) The London terrorist bombings in July 2005 were an eye opener for four industrial design engineers from the Imperial College and the Royal College of Art in the UK. From emergency services, Graeme Davies, Phillip Greer, Christopher Huntley and Lisa Stroux learned that any delay in the arrival of paramedics was critical. An unconscious personís tongue will fall to the back of the throat, blocking the airway, and without an adequate airway, an unconscious person will die or suffer severe brain damage within four minutes. The Tongue Sucker is basically a small plastic chamber with a bright colored bulb-like air reservoir, which allows untrained bystanders at the scene of an accident to open the airway of an unconscious person immediately and effectively. Squeeze the bulb; place it over the tongue of the injured person and release. Suction draws the tongue from the back of the throat, creating a small but vital gap to allow the unconscious person to breathe. Once in place, the first-aider is free to perform CPR, call for help or assist other casualties. In addition, the brightly colored bulb signals to arriving paramedics which casualties have been treated.
Blocked airways can result in death or brain damage
WINNER PLAY: TESLA ROADSTER Elon Musk, Martin Eberhard and Barney Hatt (United States)
Charlotte Rønhof, Research Director, the Confederation of Danish Industries, and Mayor Martin Geertsen in conversation with Glyn Owen from Tesla Roadster.
The Tesla Roadster is a 100% electric vehicle with zero emissions and zero-tosixty acceleration in four seconds. The Roadster is the first production electric vehicle to incorporate a 200+ mile range per charge, and with a fuel efficiency equivalent of 135 miles per gallon and gorgeous styling, the Tesla Roadster proves that electric cars can be cool and fun to drive. The battery recharges in three and a half hours, which might raise your electricity bill. But because of its mileage, driving the Roadster actually costs only about one cent per mile. Normally, a new car brand penetrates the marked from midst level, affordable for the many. However, to rid electricity powered cars of their golf cart reputation and make them objects of desire, the stylish 100% electricity powered sports car Tesla Roadster targets the high-end market. The plan is to leverage the Tesla Roadster’s technology, resulting in a less expensive sports sedan that can be sold by 2010 at higher volume, upping the environmental impact.
Transportation-related carbon dioxide emissions account for about one third of total carbon dioxide emissions in the world.
“Design wise, the Tesla Roadster could be said to stand on the shoulders of the renowned sports cars, but from those shoulders, the view and visions of the Tesla Roadster is much bigger.” INDEX: Jury
“The team has applied the most admirable of all designer hallmarks; addressing a real need by refusing to accept that there was no available solution to the problem.” INDEX: Jury
99% of children in developing countries leave school without having touched a computer WINNER COMMUNITY: OLPC XO1 A cross-disciplinary and international team including: Rebecca Allen, Christopher Blizzard, V. Michael Bove, Yves Behar, Walter Bender, Michail Bletsas, Mark Foster, Jacques Gagne, Mary Lou Jepsen, Nicholas Negroponte, and Lisa Strausfeld.
XO1’s designer, Yves Béhar, from fuseproject in conversation with designer Albeto Meda.
Without a computer-literate population, developing countries will continue to struggle to compete in a rapidly evolving, global information economy. The foundation One Laptop per Child (OLPC) aims at providing every child in developing countries with a laptop. But given the resources that developing countries can reasonably allocate to education, the design team behind the XO, also known as the $100 laptop, had to create an affordable, yet technically advanced solution. The XO Laptop is about the size of a textbook and lighter than a lunchbox, making it easy for children to carry. XO is designed to be used in parts of the world, where many classes are taught outside, and therefore it is sunlightreadable as well as shock and moisture resistant. In order for students to interact, a mobile ad-hoc network allows many machines to gain Internet access from one connection, and a maze-network connects all the laptops within reach. The XO can be hand-powered and comes with at least two of three options: A crank, a pedal or a pull-cord. Plus, it features enhanced battery management for an extended recharge-cycle lifetime.
“The straightforward concept transforms a ubiquitous piece of trash into a potentially life-saving device.”
BusinessWeek Online
WINNER PEOPLE’S CHOICE AWARD: ANTIVIRUS HâN PHAM (DENMARK)
President and CEO of Fritz Hansen A/S, Jacob Holm, presents the People’s Choice Award winner, Hân Pham, with her prize: an icon of 20th century design, Arne Jacobsen’s “The Egg”.
Each year, more than 16 billion injections are administered world-wide. Infectious needles lead to 260 000 HIV infections, 21 million hepatitis B infections and two million hepatitis C infections world-wide. At least 50% of injections in developing countries are estimated to be unsafe. Used syringes are being picked up from trash by poor adults and children with re-sell intentions and circulated back into the healthcare system. Poor handling of medical sharps brings great danger, not only to health workers, but to the society all over the world. Antivirus is a sharps container for disposal of hypodermic needles. It prevents needle-stick injuries and transmission of blood-borne diseases. The development of Antivirus was triggered by a personal experience. Hân Pham was born in Saigon, Vietnam, in 1971. At the age of eight, she arrived at a refugee camp in Singapore as a boat refugee, and here she got sick from an infectious needle, when she received a tetanus vaccination. Now, Hân Pham lives in Denmark, and Antivirus is her graduation project from Designskolen Kolding. The People’s Choice Award was presented on the basis of votes cast by the exhibition audience and readers of the newspaper Politiken.
“We are confident that the excellent and unique ideas that are brought to life in this exhibition and INDEX: in general can enlighten and inspire us all to use design as a way to improve life.� Hans Skov Christensen, Director General and CEO, The Confederation of Danish Industries/Dansk Industri (DI)
COPENHAGEN PRELUDE
COPENHAGEN PRELUDE The conference Copenhagen Prelude to INDEX: AIGA Aspen Design Summit inaugurated the newly launched alliance between INDEX: and AIGA that will introduce a series of events between Aspen, Colorado and Copenhagen in the coming years. All events will focus on Design to Improve Life for people around the world. The venue was the former printing room of the Danish newspaper Politiken. During four sessions in two days, leading international design and innovation thinkers and doers from around the world lectured on, debated and engaged in conversations with the audience about four themes and sub-themes within the realm of User-Centered Design and Innovation and Design to Improve Life.
LIST OF SPEAKERS Anna Kirah, Acting Dean, 180 Academy, Middelfart, DK Arnold Wasserman, Chairman, The Idea Factory, Singapore/USA Bjarke Ingels, CEO, BIG Architects, Copenhagen, DK Christian Madsbjerg, CEO, RED Associates, Copenhagen, DK Dan Buchner, Vice President, Design Continuum, Boston, USA Finn Lauritzen, Director General, Danish Enterprise and Construction Authority, DK Heather Martin, Founder, CIID, Copenhagen, DK John Heskett, Chair Professor at Hong Kong Polytechnic University, China Alejandro Gutierrez, Associate Director, Arup Pontus Wahlgren, Senior Industrial Designer, IDEO, London, UK Ravi Naidoo, Founder, Design Indaba, Cape Town, South Africa Ric GrefĂŠ, CEO of AIGA & Aspen Design Summit, New York, USA Torben Vestergaard Frandsen, CEO, Vestergaard Frandsen A/S, Switzerland Alan Webber, Founder, Fast Company, USA Ged Davis, Co-President, Global Energy Assessment, UK
“I came to the summer camp to gain more experience in designing for global challenges but also to learn what it is like to cooperate with people from other cultural and educational backgrounds. I am fascinated by simple things that have a big impact. I feel that this summer camp resulted in such inventions.�
Tobias Toft, Summer Camp student, Denmark
Italy, China, The Netherlands, Botswana, Spain, Qatar, South Africa, Jordan, Canada, United States, South Korea and Denmark
SUMMER CAMP As part of the INDEX: 2007 events, design and business students from leading universities and schools from 12 different countries all over the world were invited to Copenhagen to participate in the INDEX: Summer Camp. The Summer Camp was held to ensure User-Centered Design methodologies among future generations of designers and their attention to Design to Improve Life. During the Summer Camp, the students developed new Designs to Improve Life as solutions to global challenges.
The INDEX: Summer Camp was held in close collaboration with the Copenhagen Institute of Interaction Design (CIID). After three weeks of research, lectures, idea generation and prototyping, the students completed their stay at INDEX: Summer Camp by presenting new ideas for Design to Improve Life. The projects addressed issues such as immigration, ageing, handicaps, squatter cities and sustainable energy resources. The INDEX: Summer Camp was sponsored by the foundation JL-Fondet.
INDEX:SUMMER CAMP A ‘photo album’ for blind people, a SMS-turns-postcard service facilitating communication between the elderly and their grandkids and an open source website with practical design solutions improving sanitation, housing and electricity in the world’s many squatter cities were among the projects from INDEX: Summer Camp.
WEB & PUBLISHING
investigate the lives of elderly people to provide a new understanding of old age as inspiration for new design solutions. The research broke some general notions held about old people and shifted the focus of design thinking from being a facilitator of special aids and appliances to seeking opportunities in the socio-economic and macro perspective. The findings reveal distinct trends in the area of secondary occupations, connectivity, dignity and the way time and space are perceived amongst the elderly, highlighting the importance of a continued connectivity to the outside world. Drawing from user observation methodologies, design thinking and synthesis, old people were observed and filmed in their homes in UK, US, Denmark, India, Taiwan, Italy, Israel, South Africa and Columbia. Informed Anecdotes is available in both English and Danish.
Besides the main events, knowledge and publications form an important part of INDEX: activities. INDEX: Newsletter INDEX: publishes a monthly electronic newsletter about activities within the realm of innovation and Design to Improve Life. User-Centered design & Innovation In connection with the 2007 INDEX: theme of User-Centered Design & Innovation, INDEX: published a magazine focusing on the thinking and methodologies behind. The magazine introduces the general history and thinking behind User-Centered Design & Innovation and juxtaposes it against different approaches that enable the reader to gain insight into the needs of users: The anthropological approach, the lead users approach and mass customization, all three followed by instructive cases. In addition, user insight’s inuence on the design of business models, services and strategies is explored.
INDEX: AWARD EXHIBITION As a guide to the 106 exhibited top-nominated designs from the 2007 exhibition, INDEX: published a catalogue offering information for the exhibition audience. WEB www.indexaward.dk offers extensive information on all INDEX: activities, including all presentations from The Copenhagen Prelude to INDEX:|AIGA Aspen Summit. Current thinking, knowledge and news on design are regularly posted on the website by members of the INDEX: community.
Informed Anecdotes on an ageing Society. Acknowledging the significance of aging society and the related challenges to world-wide welfare, the foundation TrygFonden, INDEX: and CIID set out to
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DESIGN TO IMPROVE LIFE
INFORMED ANECDOTES I + II 1
USER-CENTERED DESIGN
EXHIBITION CATALOGUE
INDEX: was covered in more than 800 articles and news features in Denmark and worldwide
MEDIA
BusinessWeek, Thai News Service, PC Magazine, Financial Times, Associated Press, Extreme Tech, Guardian Unlimited Orlando Sentinal, Business News Americas, Reuters, Toronto Star, San Francisco Chronicle,The Gazette ,Shanghai Daily, Børsen, Press TV, Newsweek, Women’s Wear Daily, Hrvatsko dizajnersko dru_tvo, Dizajn, Dexigner, Art Magazin, Frame Digital, El Clarin, The Times of India, North Kitsap Herald, Helsingin Sanomat, Nya Lindköpings-Tidningen,Business Standard, Novi List, Design Week, The Hindu, Curve, Rondo, Dagens Nyheter, Modern Elegance, the Aspen Times, La Prensa, Pasadena Monthly, La voz del Interior, Deccan Herald, Kvällsposten, Basler Zeitung, Politiken, El Día, El País, Diario Hoy, The South Africa Star, Times Colonist, Sydsvenskan, La Presse … and many, many more …
“If you’ve ever wanted to know more about user-centered design and innovation, this one’s for you. The INDEX: has assembled a team of experts that lay down all the necessary information needed to gain a solid understanding.”
Louis Carranza, Adcentered blog
THANK YOU!!!! Establishing INDEX: 2007 took a lot of involvement and energy from a lot of people around the world. We cannot possibly thank everyone here, but still all of them were very important to the creation of INDEX: 2007. A special thank goes to all the top-nominated designers from around the world and the winners of INDEX: Award 2007: Sébastien Dubois, Alberto Meda & Francisco Gomez Paz, Phillip Greer, Lisa Stroux, Graeme Davies, Chris Huntley, Tesla Motors and One Laptop Per Child. Furthermore, a warm thanks is extended to the following for being part of enabling INDEX: HRH the Crown Prince of Denmark, Patron of INDEX: 2007:
Award Exhibition Partner
Bendt Bendtsen, Minister for Economic and Business Affairs. Brian Mikkelsen, Minister of Culture. Ritt Bjerregaard, Lord Mayor. Vibeke Storm Rasmussen, Chairman of the Capital Region of Denmark. Klaus Bondam, Mayor. Martin Geertsen, Mayor. STRATEGIC LOUNGE/BOARD OF DIRECTORS: Chairman Jørgen Rosted, Director, FORA - the Danish Enterprise and Construction Authority’s Division for Research and Analysis. Vice chairman Flemming Lindeløv, Chairman, Illums Bolighus. Nanna Norup, board member. Nille Juul-Sørensen, board member and Associate Director, Arup. Finn Lauritzen, board member and Director General, the Danish Enterprise and Construction Authority. Mette Laursen, Founder and CEO, LinKS. David Fellah, Founding partner and managing director, Designit. John Thesmer, board member and CEO, IctalCare A/S. Søren Ring, board member, Manager of development, The Capital Region of Denmark. Janus Krarup, Vice director, the Danish Enterprise and Construction Authority.
Main Partners
Foundations
Politiken-Fonden Supply Partners
I¡GHYDUHU WLO IDJIRON
JURY LOUNGE: Nille Juul-Sørensen, jury chairman and Associate Director, Arup. Jury vice chairman Arnold S. Wasserman, Chairman of The Idea Factory. Paola Antonelli, Curator of design and architecture, Museum of Modern Art, New York. Alex Blanch, Co-founder of blink.design and Director of Executive Board of Identidades Latinas. Ged Davis, Co-president of Global Energy Assessment and Co-founder of Stratage. Hella Jongerius, Designer and CEO of JongeriusLab. Pontus Wahlgren, Senior Industrial Designer, IDEO, London. Dr. Robert Blaich, President, Blaich Associates and Design Management Consultants. John Heskett, Chair Professor of Design, The Hong Kong Polytechnic University. Hael Kobayashi, Digital Entertainment Executive. Ravi Naidoo, Managing director, Interactive Africa.
Al_Mulla. Nicola Plaisant, Noor Ali. Phoebe Liu. Robyn Penhall. Sarasiff Kjærgård. Yasmin Yamak. Yeonoo Shin.
FINANCIAL LOUNGE: Henrik Ypkendanz, Managing Director, Illums Bolighus. Ida Munk, Cultural Development Director, Greater Copenhagen Authority. Jacob Therkelsen, Partner, Deloitte Financial Advisory Services. Knud Sørensen, Former Director, Danske Bank. Lars Bernhard Jørgensen, Managing Director, Wonderful Copenhagen. Lars Jensen, Area Manager, Nordea, Taastrup and Glostrup. Lise Friis, Former Group CFO, ISS. Niels Jørgen Frank, Founder of K-Salat A/S. Ole Smedegaard, Managing Director, Scan-Rack. Palle Simonsen, Former Government Minister
Grannies: Anette Lydolph Larsen. Anita Ambjørn. Anita Wittig. Anita Lisette Poulsen. Anne Mai Høgenhaven. Annelise Carla Pedersen. Annet Bjerregaard. Anny Minjarez. Bente Livø. Birgit Hjortbøl. Birgit Ruud Jensen. Birgitta Malm. Birthe Lise Jensen. Christel Norman-Hansen. Elli Toksvig. Else Jørgensen. Eva Hall. Eva Høybye. Eva Sørensen. Eva Sørensen. Gerda Pihl. Gunni Haunstrup. Hanne Gudbjerg. Hanne Jessen. Hanne Løvendahl. Hans Tovborg Jensen. Helle Rosendal. Henriette Olesen. Inga Sørensen. Inge Lundgård. Inge Margrethe Schutze. Ingegerd Jørgensen. Janne Find. Jette Baya. Jette Flachs. Jette Johannessen. Jette Zangger. Joan Alsing Andersen. Jytte Radmer. Karen Anania Møller. Karen Marie Henriksen. Karin Johansen. Kirsten Vind Andersen. Kirsten Kant Dovey. Kirsten Hergot. Kirsten Jørgensen. Lena Benkert. Lene Brockmann. Lene Jensenius. Lene Ravn. Lis Denlow. Lis Rozarth. Lisbeth Dinsen. Lisbeth Mollerup. Lisbeth Skebye. Margit Bruntse Maria Drescher Nannestad. Marianne B. Hansen. Marianne Skovgaard Petersen. Marianne Petri. Marianne Rosenkilde. Marianne Stolt. Merete Strandberg. Mette Mortensen. Phillip Johansen. Pia Legau. Stine Bendixen. Susi Juul-Nyholm. Ulla Schack Nielsen. Ulla Wahl.
OPERATIONAL LOUNGE: Kigge Hvid, CEO. Adam von Haffner Paulsen, Personal Assistant. Niels Jarler, 2007 Publications Editor. Thomas Jensen, Communication Officer. Tine Willenbrack, Coordinator. Lise Vejse Klint, Director of Program & Events. Gunnar Näsman, Project coordinator. Peter Bech, Technical Director. Per Hother, Production Manager. Mette Sindet Hansen, Exhibition Coordinator. Canchana Hagelquist, project assistant. Helena Lowskij. Wickie Meier Petersen. Nis Jakob. Sandra Dali. Dud Muurmand. Mads Rugaard. Morten Sørensen. Jesper Andersen. Jonas Kristensen. Thomas Reibke. COPENHAGEN PRELUDE TO INDEX: AIGA ASPEN SUMMIT/ INDEX: SUMMIT. Ken Hope, CEO Arup Rossmore. Dan Buchner, VP of Innovation & Design Design Continuum inc. Cameron Sinclair, Co-founder and Executive Director, Architecture for Humanity. Darlie O. Koshy, Executive Director, India National Institute of Design. Indrasen Vencatachellum, director of Global Allience, UNESCO. Kim Deok Jong, Professor, Hongik University. Rohit Desphande, Professor Harward Business School. Elisabeth Pastor, Co-founder, NextD. Anne Kirah, Dean, 180°academy. David Kester, CEO, Design Council UK. Ric Grefé, CEO, AIGA /Aspen Summit. Mikko Kalhama, CEO, Design Forum Finland. Min Wang, Dean, School of design, Cafa. Richard Koshalek, President ArtCenter College of Design, Pasadena. Sabine Junginger, Phd in design, Carnegie Mellon University. Richard Buchanan, Professor, Carnegie Mellon University. Dev Patnaik, CEO, Jump Associates. Claudia Glasser, Jump Associates. Christian Madsbjerg, Partner, RED Associates. Alejandro Guiterez, Arup. Bjarke Ingels, CEO, BIG. CIID: Heather Martin, Co-founder. Simona Maschi, Co-founder. Alie Rose, Project Manager. Vinay Venkatraman. Oren Horev. David A. Mellis. Isabel Froes. Kirsti Reitan Andersen. SUMMER CAMP: Afnan Karam Faddah. Frederick Eksteen. Marie Hugsted. Sylvia Holthen, Alejandro Rey-Stolle Naveira. Ghada Eid Al_ashouri. Martijn The. Tobias Toft. Anders Thøgersen. Isabel Inés. Mie Kongstad Søgaard. Trine Roed. Camilla Masala. Clara K. Christensen. David Salazar Masip. Dima Masoud. Emerson Velazquez. Floor Borgonjen. Francesco Fraioli. Jeongeun Kim. Julie Phanstiel. Justin Johnsen. Lanre Lawal. Leungo Tumedi Malene Bolvig Nielsen. Maria Foverskov. Mikkel Proschowsky. Nayla Ahmad
DESIGN DINNER HOSTS: Bo Linnemann. Cecilie von Haffner. Charlotte Torpegaard, Ditte Sørensen. Erik Algreen Petersen. Helle & Torben Rosendal. Jeanette Asmussen. Jeppe Markers. Jette Baya & Lene Jensenius. Jon Schäffer & Susanne Holm. Josefine Bentzen. Kasper Uhd Jepsen. Katrine Hansen. Kirstine Hanghøj. Kristine Foss. Lina Falkesgaard. Lisbeth Mollerup. Mads Hartkorn Lund. Naja Lauf. Ole Damsbo and Anne Sofie Becker. Sandra Jouatte. Steffen Gulmann. Sven Felding. Tina Richter. Ulla Korgaard. Wendy Plovmand.
Danmark Designskole: Former President, Gøsta Knudsen. Martin Pingel, Thomas Schødt Rasmussen. INDEX: ALSO WANTS TO EXTEND A WARM THANKS TO THE FOLLOWING: Kathy Demos, CEO, National Design Center, AUS. Nina Petersen. Salli Sasaki, UNESCO. Sheana Tambourgi, Director, World Economic Forum. Emma Loades, Manager, World Economic Forum. Toni Lai, CEO, The Idea Factory Singapore. Dorian Jabri and Ann Brooks, Silent Wave. Mr. Lee, Chairman, Gwangju Design Biennale, Hong, Gwon and Jennifer, Gwangju Design Biennale. Kim Zahle. Kim Senf, Cadpeople. Lone Finderup. Mish (Kgs. Nytorv). Helen Jensen, Vej og Park. Erik Bjørn Møller, Gunbak PA. Miralix. Gitte Thyssen Leman A/S. Pressen. Sam K. Steffensen. Erik Engholm Larsen and Martin Frederiksen, Carlsberg. Tulip Food Company. Tobias Lau. Hannah Cho, Designer. Virginia Sin, Designer. Jessica Haye and Clark Hsiao, photographers. Café Quote. Kim Paulsen. Dorthe Nøhr Andersen, Mona Truelsen, Louise Eff, Torsten Freund, Kristian Mørk Puggaard, the Danish Enterprise and Construction Authority. Michael Tuborg, KPMG. Per Boelskifte, Professor, DTU. Erik Rasmussen, CEO, Lars Jannick Johansen and Johannah Christensen, Head of Project, Mandag Morgen. 5te. Tina Bach and David Stray Jørgensen. DESIGN INSTITUTIONS: 4dimension. Academy of Art & Design Tsinghua University. ADI-FAD.Adriana Castaneda’s Graphilosophy. Agency for the Promotion of Industrial Creation (APCI). AIGA, the professional association for design. ALADI / Latin American association of Design. Archeworks. Archimage, Inc. Arkitektskolen Aarhus. Art Center College of Design, Pasadena. Associação dos Designers de Jóias e Bijuterias dos Estados do Sudeste. Association of Hungarian Artists. Australian Design Awards. Bangladesh University of Engineering & Tecnology. Berlin University of
Technolgy / Intitute for Architecture. Bezalel Academy. BNO, Association of Dutch Designers. Bournemouth Arts Institute. Brno Biennale Association. C.A.C / Centre des Hautes. CDN Multimedia Training Center. Centre for Design Innovation. Centro Metropolitano de Diseño. Chartered Society of Designers. China Central Academy of Fine Arts, School of Design. Clemson University. Collective Invention. Columbia College Chicago. Copenhagen Business School. Corporate Design Foundation. Creolo design. Croatian Design Centre. Croatian Design Society. Danish Design Centre. Designskolen Kolding. Danish Designers. Danmarks Designskole. DARK. Design Academy Eindhoven. Design Altruism Project. Design Exchange. Design Flanders. Design For Development. Design Forum Finland. Design Peak. Design Terminal Public Benefit Company. Designers of Today. Designlink. Diba design. Dreamer. Dumox international ltd. ESADE Business School. Estonian Academy Of Arts. Etudes Internationaux en Architecture et Créations Spontaneuses. Experimenta. Faculta da Arquitectura Diseño y Urbanismo - Universidad de Buenos Aires. Faculty of Applied Arts and Design /TEI of Athens. Faculty of Architecture, Slovak University of Technology in Bratislava. FCI. Pontificia Universidad Católica de Chile. Fennia Prize Finnish Association of Designers Ornamo. Firstop, Inc. HauteGREEN. Flanders Fashion Institute - ModeNatie. Fondation Olorun. Freeplay Energy plc. Fundacion Española para la Innovación de la Artesanía. Fundatia Romana pentru Design. Fur Free Alliance. Georgia Institute of Technology, Industrial Design. Glocal Design. Escuela de Diseño Industrial Universidad del Bío-Bío. Grafia ry. Greenside Design Center. Guangzhou Design week. Hadassah College Jerusalem. Harvard University. Hdk-School Of Design And Crafts-Göteborg University. Hungarian Design Council. Hyperthesis Visual Lab. Wanganui School of Design. IDEIA Comunicação Interativa. IIT Institute of Design. Imago DS. ISIA ROMA _ Design Dei Sistemi. Indiana University / Herron School of Art and Design. Indus fashion. InnovationRCA. International Design Center NAGOYA Inc. IPU. ISIA Roma Design. Istanbul Technical University - Dept. of IPD. Kamana Prakashan Samuha. Konstfack. Central Saint Martins College of Art & Design. Kunstakademiets Arkitektskole. Lab.3000 - RMIT University Melbourne. LAI Escola Superior de Disseny. L-E-A-K. Public Architecture. Learning Lab Denmark. Liceo Politecnico Geometri “Angelo Sani” Latina. Marbella Design Academy Costa del Sol sl. Metro Estudio S.L.L. Nacap-Universidad Tecnológica De Chile. National institute of Design. Niederrhein University of Applied Sciences. Link UP. NIFT Hyderabad. Pratt Institute. Norsk Form. Norwegian Organisation of Interior Architects and Furniture Designers. Olorun Foundation. Parsons School of Design. Philadelphia University. Planit. POTA. Premsela Dutch Design Foundation. Rat fur Formgebung/German Design Council. Red latinoamericana de diseño. Risø National Laboratory. RitaSue Siegel Resources. Rochester Institute of Technology. School of the Art Institute of Chicago. Sergio Calatroni Art Room s.r.l. Southern Yangtze University. SPA. DesignTorget AB. Universita di Genova. SPACES. HTW Dresden FB Gestaltung. Srishti School of Art, Design & Technology. State Academy Of Visual Arts Stuttgart. SVID, Swedish Industrial Design Foundation. Taburet Magazine. Temasek Design school. Temasek polytechnic. Tér-M_hely M_vészeti Egyesület. The Arlington Institute. The Design Association. The Finnish Association of Interior Architects SIO. The Helen Hamlyn Research Centre,Royal College of Art. The Norwegian Design Council. The University of Auckland. TKO Industrial Designers Finland. Todomundo. Trapholt - Museum of Modern Danish Art, Applied Art and Furniture Design. UDB. Umeå Institute of Design. Umeå Institute of industrial design. Univeristatea Tibiscus Timisoara. University of Applied Arts Vienna/Institute of Design. University of Art and Design Helsinki. University of Kalmar, School of Design. University of Nebraska Lincoln College of Architecture. University of Science and Technology Network. University of Tasmania. Victoria University. WALLSPANKERS. Willem de Kooning Academy Hogeschool Rotterdam. Worldchanging. ADG-FAD. Zephyr.
INDEX: Design to Improve Life 2007 Printed on Cyclus 100% recycled paper. Photos by Jessica Haye & Clark Hsiao, Torben Stroyer/Polfoto, Tine Willenbrack & Miklos Szabo. Layout: Virginia Sin & Hannah Cho. Text: Thomas Jensen, Niels Jarler. Printed by Damgaard-Jensen A/S www.indexaward.dk info@indexaward.dk
INDEX: is the catalyst which spurs public and professional awareness of the human and commercial potential in Design to Improve Life. INDEX: pursues this goal by awarding the biggest design award in the world, presenting international design exhibitions, hosting summits for world leaders on design and innovation and by publishing and distributing knowledge about Design to Improve Life.