www.isoa.org.au
ganesh festival SPONSORSHIP PROPOSAL PACK1
THURSDAY 17TH - SATURDAY 19TH SEPTEMBER 2015
1st Ever 3 Day Indian Event In Melbourne
SPONSORSHIP PROPOSAL PACK3
from the editor
THIS IS A FREE FAMILY EVENT Ganesha festival is a spectacular festival, honouring the birthday (rebirth) of the lord Ganesha, the
bring the much-loved festival once more with diverse
elephant-headed god of Hindu’s. It is believed that
stalls and activities exploring the different traditions,
Lord Ganesha bestows his presence on earth for all
cuisines and crafts of India. From 17th of spetember
his devotees during this festival. It is the day when
2015 to 19th of spetember 2015, this event is sure to
Ganesha was born. Ganesha is widely worshiped as
cast a spell over Australian and Indian community. The
the god of wisdom, prosperity and good fortune and
culture, the music, the colours, the locals, the flavours,
traditionally invoked at the beginning of any new
all becomes an inseparable part of the magic of this
venture or at the start of travel. While celebrated
event, giving each individual a unique experience.
all over India, it is also elaborate outside India, it is celebrated widely in Nepal and by Hindus in the
Human activities that Ganesha festival shared
United States, Canada, Mauritius, Singapore, Malaysia,
hundreds of years ago in India becomes relevant even
Thailand, Cambodia, Burma, Fiji, Trinidad & Tobago,
today in multicultural society of Australia. This festival
Guyana and now in AUSTRALIA.
to become a catalyst in bringing together people from
After successfully celebrating the biggest and most successful Ganesha festival in west in 2013, ISOA is teaming up with local community and businesses to
various ethnicities at one common platform.
.
SPECIAL PROMOTION “
100,000 printed bags will be distributed to all Groceries across Melbourne showcasing the event three weeks prior to event with due acknowledgment of all our partners.
MARKETING OUR MARKETING AND PROMOTIONAL CAMPAIGN WILL ENSURE GANESHA FESTIVEL IN WEST IS ON EVERYONE’S LIPS. Our marketing and promotional campaign will include:
TV & RADIO
OUTDOOR
in Melbourne in
across Melbourne in
conjunction with our
conjunction with our
media partners.
media partners + street banners and signs
PRINT & STREET PRESS across Melbourne.
ONLINE & NEWSLETTER to existing database of our media partners.
POSTER & PROGRAM FLYER
SOCIAL MEDIA
Campaign across targeting
including some unique
Indian Groceries, restaurants,
face to face marketing
universities, community
initiatives sure to raise
centres, markets and various
an eyebrow or two.
public spaces
via Facebook & Twitter
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SPONSORSHIP PROPOSAL PACK
free family event 17.09.2015 -19.09.2015
A
rtistic clay model of Lord Ganesha is installed in beautifully decorated,
specially erected temporary structures (mandap). The statue is anointed with red unguent, typically made of kumkum and sandalwood paste. Throughout the day, Vedic hymns are chanted.
T
he much-loved festival will fill once more with diverse stalls and activities exploring the
different traditions, cuisines and crafts of India.
S
avour the tastes of authentic Indian food with a huge array of food stalls. Admire elicate
hand-made Indian jewellery, fine fashion and a great range of Indian
T
cinema and live music. here will also be demonstrations of traditional Henna painting and
classical Indian and Bollywood dance performances and workshops
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000 glittering clay diyas to light up the festival as the commencement of Ganesha
Visarjan accompanied with Dhol, Tasha and other traditional instruments.
E
vent to culminate with a spectacular fireworks display, animating the entire area with
a sky covering display of aerial artistry incorporating brilliant bright hues of pyrotechnic colours, sound and visual excitement
‘‘Provide a stage for budding artists to present their art to the public..’’
WE WANT TO WORK WITH YOU, TO TRULY BRING OUR PARTNERSHIP WHICH LEVERAGES OUR PROPERTY. IS A WIN FOR YOU, A WIN FOR US AND WIN FOR OUR AUDIENCE MEMBERS.
SPONSORSHIP PROPOSAL PACK9
What makes fantastic marketing? Emotional connection, relevancy, the “wow factor”. The greatest marketing campaigns are those that are memorable.
Event is celebrated in the most entertaining form and we believe it will resonate with audience and really create an affinity between customer, the messaging, and the product or service. It offers many other rewards but probably the best benefit for your organisation is the exposure to thousands of people during the event, and the extensive promotional period during the lead up to it — this includes website, social media, newspaper, radio, events and mainstream media/publicity. By partnering with us, your organisation will open itself to a culturally diverse audience, keen to devour exotic tastes and learn more about enchanting cultures. We endeavour to celebrate in the most entertaining form and grandest form thus creating a lasting impression on one and all. The possibilities are endless in terms of sponsorship opportunities. Outlined below are some available options but we can also tailor packages to suit your organisation.
• Event provides each Partner with a unique sponsorship package tailored to fulfil your specific marketing, entertaining and corporate relations needs • In venue signage and acknowledgment • Acknowledgment in all publications and marketing collateral • Website presence including features, case studies and links • Creative cross promotional initiatives to maximise branding & sales opportunities • Corporate hospitality options • Money can’t buy experiences • We offer tailored benefits packages at varying levels of investment to meet development specific business objectives • Pre and post event celebrity access • Celebrity dinner
BE A PART OF SOMETHING VERY SPECIAL…
OFFICE: PO BOX 8488, TARNEIT 3029 CALL US: 0415 698 088 | 0459 075 555 EAMIL: ISOAFESTIVAL@GMAIL.COM WEB: WWW.ISOA.ORG.AU