JIMMY CHOO UNVEILS THEIR

from November / December 2020 InFluential Magazine

FROM BEDRIDDEN TO IRONMAN

Jimmy Choo

UNVEILS THEIR LATEST IN MY CHOOS EDITORIAL SHOOT STARRING

AS PART OF JIMMY CHOO EDITORIAL CONTENT potted at the tender age of 14, the iconic supermodel’s career is the stuff of legend, spanning more than three decades at the top of S Kate Moss

SERIES, IN MY CHOOS, the game. Now as a businesswoman with her own talent agency, a British Vogue Contributing Editor

KATE MOSS STARS IN and still one of the world’s most in-demand models,

A SERIES OF STRIKING she continues to inspire legions with her signature nonchalant style.

IMAGES ENTITLED

‘BOHEMIAN GLAMOUR’ Here the queen of effortless bohemian glamour discusses the women who inspire her, her proudest FEATURING THE PRE-FALL achievements and the most daring moment in her 2020 COLLECTION. life to date, offering a true insight into one of British fashion’s national treasures.

Kate Moss

kPHOTOGRAPHY COURTESY OF TOM CRAIG. STYLIST - KATE PHELAN HAIR - SAM MCKNIGHT MAKE UP - VAL GARLAND

SHOT ON LOCATION IN UK “IN MY CHOOS”

IS A STORYTELLING FRANCHISE BY JIMMY CHOO CELEBRATING WOMEN WHO DARE TO STAND OUT.

Jimmy Choo: What’s the best career advice you’ve been given? Kate Moss: The best career advice I’ve been given is, well it’s more like it’s something I’ve learned along the way, is to collaborate with the team.

Jimmy Choo: In your viewpoint, what defines a modern woman in 2020? Kate: I believe the modern woman in 2020 is confident within herself.

Jimmy Choo: What sets someone apart from the crowd? Kate: Originality. Someone who is original is somebody who stands out for me.

Jimmy Choo: What’s your golden rule for dressing up? Kate: I don’t have any rules for dressing up, but I always consider where I’m going and what my most appropriate attire should be.

Jimmy Choo: How do you believe the fashion industry has changed since your debut? Kate: The fashion industry has changed immensely. Social media has had a huge impact on so many aspects of the industry.

Jimmy Choo: Who inspires you and who are your icons? Kate: I’ve got many icons, but Anita Pallenberg and Susie Cave are the most glamourous women I know.

Jimmy Choo: What’s your proudest moment to date? Kate: My proudest moments are when I see Lila growing up into a lovely young woman.

Jimmy Choo: How do you overcome doubt? Kate: I believe gut instinct is the only way to know it for sure. Trust your instinct.

Jimmy Choo: What has been your most daring achievement? Kate: Opening Kate Moss Agency was my most daring moment.

Jimmy Choo: How do you define glamour in 2020? Kate: I believe 2020 glamour is about being openminded and confident.

Jimmy Choo: Who’s shoes would you like to step into for a day? Kate: I’d like to step into Ginger Rogers’ shoes for the day, because I’d love to be able to dance like Ms. Rogers.

Jimmy Choo: What advice do you give the talent at Kate Moss Agency? Kate: The best advice I give my models is to be professional, work hard, and remember they have the power to say no if they don’t want to do something.

Jimmy Choo: How do you describe your style? Kate: I describe my style as eclectic.

Jimmy Choo: What is your ‘go to’ shoe? Kate: Oh, my goodness. I do like a strappy high sandal, it’s my dream shoe. If I could wear them every day I would.