October 2021
THE BULLETIN THE
OFFICIAL
PUBLICATION
OF
THE
NATIONAL
ICE
CREAM
RETAILERS
ASSOCIATION
Convention Edition Check out all the latest news on the upcoming convention!
Trick or Treat?
Social Media marketing do's and Dont's
Convention FAQ's The importance of Pest Control in Food Facilities
nicramembersonly
nicraofficial
nicra_org
A MESSAGE FROM THE EXECUTIVE DIRECTOR
This is the BUMPER convention edition of the NICRA Bulletin. It may be the last type of Bulletin like this as we know it. More on the later. We are so excited to see many new members of the association attend the event coming up this month. There have been many Facebook (Isn’t it Meta now?? I don’t know) posts asking or first timer tips and there have been some good advice given. Here are a few of the prominent ones:
Bring along a pad and paper and take a lot of notes. Use the app as much as you can. Text yourself pictures of products you like and of business cards you want to follow up on. It’ll help keep you organized and help to remember who goes with what business. Make your top three ideas list before you leave convention so you’re ready to go when you get home. Get ready to get your chat on. You’re going to love it. Participate in everything that is offered! If you leave exhausted and overwhelmed…You did it right. Speak to as many suppliers as you can – they have great industry experience and insight. Someone suggested to hit the bar first. There will plenty of opportunities to share a drink and a great meal throughout the event.
Have a good read of this edition as it has information on the Convention App, donations for our charity auctions, the complete agenda with seminars, speakers and much much more. Can I also suggest you take some time to plan out your trip by looking at the seminar listings and the trade show floor map? This year will be the biggest and most attended trade show for the last 20 years, so plan accordingly. A word on COVID Safety. We are grateful that COVID cases are dropping daily in the Orlando area, however the Convention Committee are still requiring that masks are to be worn on the Trade Show floor and in the sessions. We have gone to extra effort to spread out where we can on our meals, competition and other large gatherings. I think you will find a nice balance of activities, educations, meals, networking and safety. AND, can I make a recommendation on at least 2 sessions to attend. The first is the MAJOR NICRA Announcement that will be part of the opening session at 1pm on Sunday the 7th of November. It’s the biggest Association news in 88 years. Also, plan to stay for the awards banquet and after party. We have a great band to celebrate and dance the night away at the end of the event. Travel safe, document your exciting trip to Orlando on the App’s Social Wall, and we will see you very soon.
1
Steve Christensen Executive Director NICRA
Tickets for Conecon 2021 are no longer available online. All ticket purchases can be made during the event onsite at the registration desk.
2
Welcome to The National Ice Cream Retailers Association Vernon Edmonds Scoopa’licious Treatz Crofton, Maryland
Paula McCreery Junket Foods LLC Saint Louis, Missouri
Juliana Izaguirre Home Made Ice cream Homestead, Florida
Lindsey Belk Rhea's Ice Cream San Marcos, Texas
Sara Longstreet Carolina Scoops Pineville, North Carolina
Kelly Brown Sugar Mamas Monkton, Maryland
Steve Marques Craft Creamery Houston, Texas
Anna Falzarano Scoop To My Lou East Brunswick, New Jersey
Abdulrahman Alomar Thinnies Burger Kuwait, Kuwait
Chad Simons Gourmet Italian Delights Staten Island, New York
Rich Broady Broady's House Of Flavors Chula vista, California
Craig Severson Tropical Ice Cream & Cafe, LLC Indian Rocks Beach, Florida
Sheri Weedman Annedore's Fine Chocolates Westwood Hills, Kansas
Joni L Toner Dōh Creamery Temecula, California
Dan Dweck Ice Cream Shop West Long Branch, New Jersey
Jason Bethune The Parlour Ice Cream LLC Oviedo, Florida
Julie Grandy Seaside Farm Market Corolla, North Carolina
Ashley Hurd Ashley's Ice Cream Cafe Marion, Indiana
Laurea Marshall Love on Top - The Vegan Creamery Southfield, Michigan
Rabia Kamara Ruby Scoops Ice Cream & Sweets Richmond, Virginia
Andrew Parker Venice Avenue Creamery Venice, Florida
NatakiMuhammad Shawn Michelle's Homemade Ice Cream Chicago, Illinois
Matthew Faulkner Hippy Dippy Creamery Fort Gratiot, Michigan
John Putrino JCP Maine LLC Boothbay Harbor, Maine
Donna Vanderwende Vanderwende Farm Creamery Bridgeville, Delaware Michael Natale Forked River, New Jersey
FOOD SAFETY SUPPORT HOT-LINE FOR
SMALL/ARTISAN DAIRY PROCESSORS Not sure where to start? Our network of food safety experts from Universities across the US are here to help you take the next step by providing free one-on-one plan consultation and review.
315-787-2600
3
Dairyfoodsafetycoach@cornell.edu
The Importance of Pest Control in Food Facilities Like so many other areas of food safety, when it comes to pest control, focusing on prevention is absolutely key. Whether on the production floor or at the retail level, proper pest prevention and management is an essential part of any food safety plan. Pest control can be managed internally by a company or can be done via a third party contract. Whichever way you go, your ability to think proactively is key to preventing foodborne illness concerns related to pests. This means understanding conditions in your facility where pests can thrive, auditing your facility for weaknesses, training your employees what to look for, and being actively engaged in both vigilance and record keeping. It’s important too, to acknowledge that a one size fits all does not work, as geographical location, weather, the production environment, and seasonal changes can vary the threats that are most prevalent for your facility. Consider, for example, the myriad of ways pests can get into a facility and why they stay. Any openings in walls, floors, windows, roofs, etc. are all potential entry points. Poor sanitation procedures can also be a cause of infestation, as well as incoming pallets, boxes, and other
materials. Once pests have finagled their way into your operation, they hang around for things like: food, shelter, moisture, warmth, and other various needs. With all of these factors in mind, it can feel a bit overwhelming to figure out how to take on pest control most effectively for your operation. However, you are not alone! There are plenty of great resources out there. Here is an action plan for example that can get you thinking about pest control proactively: -Start with the outside perimeter of your property and look for any openings or penetrations. Clear out any perimeter debris, pallets, old equipment, old pipes...items that could provide harborage to pests. -Engage a professional pest control company familiar with food manufacturing to set bait traps on the perimeter and inside. Have them return on a regular and as needed basis. Have them do a thorough inspection inside and out and follow their advice. They may recommend installing fly elimination lights, powders in crevices, traps, sprays, etc. -Clean, Clean, Clean....open up panels of equipment, pull dipping cabinets away from
4
the wall, clean underneath refrigerators, clean drains with dedicated brushes, replace old gaskets and seals. -Keep the facility as dry as possible. -Store ingredients and boxes off the floor on racks and leave space to regularly clean behind and underneath all storage areas. -Clean up all spills, right away.
The following free sources also offer great insight into Pest Control in food industry environments. Be sure to consult with your local inspector, regulatory agency, etc. as well to help figure out the best program/fit for your facility. Food Manufacturing, Processing and Storage Pest Control – University of Arkansas A Pest Control Program – Purdue University
-Install self-closing devices for doors to minimize openings. -Frequently change mop heads.
-Dispose of cleaning rags after single use. -Do not have open food containers. -Inspect inbound trucks, boxes and pallets for cleanliness and possible infestation.
KEEP AN EYE OUT FOR DOWLOAD DETAILS FOR THE CONECON 2021 APP
5
APP DETAILS: REVIEW CONVENTION SCHEDULE FIND EXHIBITOR BOOTHS NETWORK WITH VENDORS AND ATTENDEES WIN PRIZES
Rich & Heather Draper, The Ice Cream Club, Inc.
Mat Bartkowiak, Nelson-Jameson, Inc.
Conecon 2021 AGENDA
We are so excited for convention and are counting down the days! Please view the agenda below for details on sessions and events. If you have any questions contact the office at info@nicra.org
Saturday NOV. 6
8:00am – 3:00pm Golf Tournament…………………………... Shingle Creek Golf Club 8:45m – 3:00pm Food Safety Planning Course………….………………..…Rooms 3&4 3:00pm – 7:00pm Suppliers Setup……………………...………….………. A&B Ballroom
Sunday NOV. 7
9:00am TRADE SHOW FLOOR OPENS 9:00am – 5:00pm Open Registration………………………..….……….. Ballroom Foyer 10:00am – 11:30am Mentor Meeting…………………….…….……Rooms 3&4 11:00am – 11:30am Live Demo Popsicles & Mini Cones….……Show Floor Stage 12:00pm – 12:30pm Live Demo Cookie Sandwiches…….….……Show Floor Stage 1:00pm - 1:30pm GENERAL SESSION Convention Overview/Kickoff ………………………………………………..…Ballroom C/D App Presentation and demo 1:30pm – 2:00pm Major NICRA Announcement………………………..Ballroom C/D 2:00pm - 2:30pm Transition Break
6
2:35pm - 3:30pm DAY 1 – SESSION 1 Creating Culture - Defining Environment for Success……………..…..…Rooms 3&4 Rick Pizzi, Pizzi Farms, Waltham MA Anna Crucitt, Mercurio’s Gelato & Pizza, Pittsburg PA Financial analysis: Making vs Buying your ice cream…..………………...Rooms 5&6 Dave Deadman, Chocolate Shoppe Ice Cream Sue Kloter, Kloter’s Ice Cream Barn Operational review - Analyzing your Current Retail Operation …..…Rooms 7&8 Jill Curran, Kimball’s Ice Cream, Westford MA 3:30pm – 4:00pm Transition Break 4:00pm - 5:00pm DAY 1 – SESSION 2 How to Hire a Stellar Staff - Fitting the Culture………………….….… Rooms 3&4 David Alima, Kelsey Charles, The Charmery, Baltimore MD Community Collaborations/Relationships……………………………………. Rooms 5&6 Tiffany Scott, Mayberry Ice Cream, Sylvania OH Streamline your Daily Operations Electronically - Google Drive….… Rooms 7&8 Christine D’Amico, Over the Top Ice Cream, Pleasant Hill IA 5:30pm - 6:00pm MEET AND GREET RECEPTION / DINNER NICRA Officers/Board of Directors………………….…………………Ballroom C/D Foyer 6:00pm - 7:30pm Welcome Dinner …………………………………...Ballroom C/D Sponsored by
Monday NOV. 8
9:00am TRADE SHOW FLOOR OPENS 7:30am – 8:30am Suppliers/Exhibitors Meeting……………….…… Rooms 8&9 8:00am – 4:00pm Open Registration………………….……. A&B Ballroom Foyer
9:00am - 10:00am GENERAL SESSION………………………………….Ballroom C/D KEYNOTE SPEAKER John Lowe, CEO Jeni’s Splendid Ice Cream 10:00am - 10:30am A Message from our Executive Director Steve Christensen 10:30am - 10:45am Transition Break
7
10:45pm – 11:45am DAY 2 – SESSION 1 What I learned from COVID - Flexibility/Nimbleness………...……….… Rooms 3&4 Christine D’Amico, Over the Top Ice Cream, Pleasant Hill IA Karen Cagne, Karen’s Kreamery, Avondale AZ Patti Otte, Sweet Firefly, Richardson TX Grow your Line: What Else to Make …………………………………...………. Rooms 5&6 Jim Capannari, Capannari’s, Mt Prospect IL Eddie Cahina, Meadowvale Inc, Sandwich IL Jason Mandler, Carmen’s Italian Ice, Rockville MD Packing and Shipping Ice Cream…………………………………………………. Rooms 7&8 Tamara Keefe, Clementine’s Ice Cream, St Louis MO 12:00pm - 1:15pm Lunch……………………………………………….…….Ballroom C/D Ice Cream Clinic Report, Dr Sam Alcain, Cornell University 1:30pm – 2:30pm DAY 2 SESSION 2 Marketing Home Runs………...…………………………………………….…….… Rooms 3&4 Charlie Bomboy, Bomboy’s Havre De Grace, MD Production Operations……………………………………………………....………. Rooms 5&6 Justin Williams, Rockwell Ice Cream, Provo UT Org Charts to Free You - Organizational Structure.…………..…………. Rooms 7&8 Holly Anderson, Anderson’s Frozen Custard, Buffalo NY 2:30pm – 3:00pm Transition Break 3:00pm – 4:00pm DAY 2 SESSION 3 Social Media Overview………...…………………………………………….…….… Rooms 3&4 Trish Sentz, Half Pint Creamery, Hanover PA Kim Rhodes, Blue Scoop Creamery, Yorba Linda CA Wholesaling - Who to and How to Grow……………………….…....………. Rooms 5&6 Jon Plummer, Moomers Ice Cream, Traverse City, MI Becky Mead, Moomers Ice Cream Traverse City, MI Cash flow defined- How to plan for seasonality.…………..…………..…. Rooms 7&8 Bill Meagher, Lakeside Creamery, Oakland MD 4:30pm – 5:30pm Best New Flavor Non-Dairy Tasting/Judging......................Ballroom C/D Foyer 6:00pm - 8:00pm SUPPLIER PARTY ………………………… Ballroom A&B Foyer WEAR YOUR DISNEY COSTUMES OR APPAREL Cash bar - Bryce Thomson silent and live auctions 8:00pm – 9:30ish NICRA CORNHOLE TOURNAMENT…A&B Ballroom Foyer Sponsored by
8
Tuesday
9:00am TRADE SHOW FLOOR OPENS – Closes at 3pm today 9:00am - 12:00pm Open Registration…………………..….…A&B Ballroom Foyer 9:00 am - 10:30am GENERAL SESSION/ANNOUCEMENTS.........Ballroom C/D 9:30am – 10:30am DAY 3 SESSION 1 Making Safer & Better Ice Cream ………......………………………….…….… Rooms 3&4 Kim Bukowski, Cornell University Pricing for Profit………………………………………………..………….…....………. Rooms 5&6 Dave Deadman, Chocolate Shoppe Ice Cream, Madison WI Legal & Hiring/Workers Comp/Unemployment.…………..…………..…. Rooms 7&8 Courtney Sergeant, Chocolate Shoppe Ice Cream, Madison WI 10:45am - 11:45am DAY 3 LIVE DEMO LIVE DEMO – Ice Cream Cake Making & Decoration……….……….… Ballroom C/D Chef Kristen Battaglia, Pre Gel America. 12:00pm - 12:45pm Lunch………………………………………………………On Your Own Clinic Tasting in Ballroom C/D Foyer Taste submitted Vanilla, Chocolate & Strawberry submission 1:45pm - 3:00pm DAY 3 SESSION 2 Staff Training & Motivation / Delegation………….………………….…….… Rooms 3&4 Steve Christensen, Exec Director, NICRA Inventory Management…………..………………………..………….…....………. Rooms 5&6 Darrin Gallagher Woods Ice Cream, Whitehaven PA. 50 ideas for growth………………………………………………………………..……..Rooms 7&8 Kelly Larson, Sweet Temptations, Lansing MI 3:15pm - 4:00pm GENERAL SESSION – OPEN FORUM…………Ballroom C/D General Q and A with Industry Experts over numerous fields of expertise 4:00pm - 4:30pm Mentor Wrap Up……………………………. Rooms 3&4 6:00pm - 6:30pm Cocktail Party……………………………..……Ballroom C Foyer 6:30pm - 9:00pm Awards Dinner……………………….….….Ballroom C/D 9:00pm – 11:00pm The Afterparty Featuring live music by Cnergy 10-piece band
9
FAQ's
What are the dates and location of the Conecon 2021? November 7th, 8th and 9th at The Rosen Plaza, 9700 International Dr, Orlando, FL 32819 What are the exhibit floor hours? Nov. 7th and 8th 9:00 am- 5:00 pm Nov. 9th 9:00 am-3:00 pm What does my attendee registration fee include? 3 Day Full Convention Ticket: All meals, Sessions and Tradeshow for 3 days Single Day Trade Show Only: Trade Show Access (no meals or speakers/workshops) Is there transportation available to Disney? NICRA is pleased to offer a complimentary shuttle to Walt Disney World! Date: Monday, November 8, 2021 First Departure from Rosen Plaza: 9:00 AM Final Transfer from Rosen Plaza: 1:00 PM Final Transfer from Disney: 1:30 PM Frequency: Approximately every 20-25 minutes Pickup Location: Rosen Plaza Destination: Ticket and Transportation Center at Walt Disney World Please note that this is a central location. You will need to take Disney Transportation to your final destination (i.e. Magic Kingdom, Epcot, Hollywood Studios, Animal Kingdom). To utilize the complimentary shuttle for your return to Rosen Plaza, please use Disney Transportation to return to the Ticket and Transportation Center where our complimentary shuttle will be based. It is highly encouraged that you purchase your park tickets and secure your park reservation in advance. What COVID precautions are being taken at this years event? NICRA is working hand in hand with Visit Orlando who is a liaison between event planners, attendees and the state health department of Florida. For the safety of all attendees, NICRA is requiring all attendees to wear masks on the trade show floor, and in the seminar and general meeting areas. The NICRA office will continue to monitor county guidelines and cases as the event gets closer. For the Rosen Plaza's health guidelines and commitments please see this link: https://www.rosenplaza.com/rosenstotalcommitment/ Who should attend the Expo? Attendance is open to anyone directly involved in the frozen dessert. Are children permitted on the show floor? Children under the age of 16 are not permitted on the tradeshow floor at any time. This includes infants and toddlers, strollers, and carriers. Children ages 16 to 18 are permitted only if accompanied by an adult. This trade show standard is strictly enforced to help foster a professional, business-to- business environment for our attendees and exhibitors. Can I receive any discounts with my convention badge? Click this link to see the discounts available around Orlando with your convention badge. What is the dress code? Business casual during tradeshow and workshops. We have an event Monday evening that is Disney themed- wear favorite Disney gear. Semi formal for dinner on Tuesday Evening. Who should i contact if I have additional questions? Contact the NICRA office at 636.778.1822 or info@nicra.org
10
Trick or Treat? Social Media Marketing Dos and Don’ts Target Market
great ideas, jot them down and save them. It’s common knowledge that having a strong They’ll come in handy for our next treat. presence on social media is a key part of
marketing strategy for businesses of all Treat: Creating a Posting Schedule shapes and sizes. And if you’re not an influencer or experienced social content creator, the prospect of taking on social media management for your business can seem daunting. But diving into social media marketing doesn’t have to be scary. To help you navigate this spooky topic, we’ve put together a handy dandy list of social media marketing tricks and treats to help guide you.
Trick: Going in Without A Plan You might be full of enthusiasm and ideas when you’re establishing your brand’s social media presence. And that’s great! Capture that energy and keep notes of all your brilliant ideas. But before you can put your thoughts into action, you need to have a plan. Posting things as you come up with them can be a recipe for disaster. You might start out strong and then run out of steam. How regularly you post on Instagram, Facebook, Twitter, TikTok, or whatever other platforms you’re using has a huge impact on performance. So when you have a surge of great ideas, jot them down and save them.
11
You can avoid dry spells in your social media feeds by coming up with a posting schedule. There are different approaches to take when planning out content and creating a schedule. Some people will plan out a full month’s worth of posts and others go week by week. If you’re a long-term planner, we suggest keeping some flexibility in your schedule to allow for posts about current events or more time-sensitive topics that may pop up after you’ve made your plan. Trick: Using the Same Content on All Platforms Listen, we understand that you can’t generate a completely new idea for every social media platform you use. However, you can’t just duplicate your posts to cover all your social media bases. Different platforms prioritize different types of content. Instagram is obviously imagebased, so a text post from Twitter isn’t going to make the most engaging content there. Treat: Repurposing Content Just because you can’t copy and paste
the same exact content to all of your social media accounts doesn’t mean you have to come up with original ideas for each platform either. There’s that tried and true saying – work smarter, not harder. You don’t have to reinvent the whole wheel, just tweak it a bit. You can pull content from one source and edit or reformat it to fit multiple platforms. Trick: Going Hashtag Crazy Hashtags are a great way to get eyeballs on your content. But you need to use them thoughtfully. That means only using relevant hashtags as well as using them on the right platforms. Twitter and Instagram are great places to deploy some strategic hashtags. But while hashtagging is possible on Facebook, it doesn’t really function as well and can make your posts look messy and bloated.
Trick: Going it Alone If you’re running a business, chances are you don’t have a ton of time to spend strategizing and scheduling content. And you probably aren’t able to put in the hours to keep up with all the social media marketing dos and don’ts in the ever-changing digital landscape. And that’s ok. Social media and digital marketing can be overwhelming. You’re great at what you already do, so don’t get hung up thinking you need to take on more by doing your social media marketing on your own.
Target Market
.
Conecon 2021 What to bring to the Tradeshow and convention: Notebook and pen or laptop Disney attire for our themed supplier party Business Cards Semi Formal attire for our Awards Banquet Item for the Charity Auction Comfy shoes Dancing shoes Checkbook or debit card for charity auction Mask
12
Donations
Will you donate an item/items to the National Ice Cream Retailers annual charity auction? The Bryce Thomson Scholarship has given over $300,000 in scholarships to kids in need and the main source revenue for this fund is through our annual charity auction which includes items from suppliers like you!
To submit an item for this year’s auction you will need to fill out the form below at this link; https://forms.gle/m4zaLCUz9xi4Ak6f9 If you are not bringing the item with you to convention please consider factoring in the shipping cost to your item, so that bidders can have a landed price. We very much appreciate your willingness to support the Bryce Thomson Scholarship.
Submit Your Best Marketing Idea! Whether you are attending our not, we would love to hear from you about one aspect of your business this season. WHAT HAS BEEN YOUR BEST MARKETING IDEA THIS SEASON?? It could be a new menu item or flavor, a new look cup, cone or container, an event or celebration or something completely different.We will be selecting some of the most interesting marketing ideas in a special session at the convention, and will share the whole list after convention with the entire membership. THE LINK TO THE QUICK FORM IS HERE We encourage you to take 5 mins and type in a paragraph or two to share your great idea. We greatly appreciate your willingness to live up to our motto; "Ice Cream People helping Ice Cream People."
13
14
MARKETING CALENDAR
OCTOBER 2021 Daily Holiday International Coffee Day: 1 World Vegetarian Day
World Farm Animals Day: 2 Pickle Day: 3 National Taco Day: 4
World Teachers Day: 5 National Pumpkin Seed Day: 6 National Chocolate Covered Pretzel Day: 7 Bagel Day: 8 National Salmon Day: 8 National Chess Day: 9 National Cake Decorating Day: 10 Columbus Day: 11 National Farmer's Day: 12 National Fossil Day: 13 Be Bald and Be Free Day: 14 National Cheese Curd Day: 15 World Food Day: 16 National Pasta Day: 17 National Chocolate Cupcake Day: 18
15
Chicken and Waffles Day: 20 National Nut Day: 22 Make A Difference Day:23
Food Day: 24 National Chicken Fried Steak Day: 26 Cranky Co-workers Day: 27 National Chocolate Day: 28 Internet Day: 29 National Candy Corn Day: 30 National Caramel Apple Day: 31 National Toasted Marshmallow Day: 30 National Matchmaker Day: 31
MARKETING CALENDAR
NOVEMBER 2021 Daily Holiday
World Vegan Day: 1
Cinnamon Day: 1 Cookie Monster Birthday: 2
Sandwich Day: 3
National Candy Day: 4 Firewood Day: 5 World Chili Day: 6 National Bittersweet Chocolate with Almonds Day: 7 Cook Something Bold and Pungent Day: 8 National Young Readers Day: 9 Sesame Street Day: 10 Origami Day: 11 Domino Day: 12 National Pickle Day: 14 National Bundt (Pan) Day: 15 Family Day: 16 Guinness World Record Day: 17 National Apple Cider Day: 18 Have A Bad Day Day: 19 National Peanut Butter Fudge Day: 20 World Hello Day: 21
National Espresso Day: 23 National Jukebox Day: 24 Thanksgiving Day: 25 National Milk Day: 26 Slinky Day: 27 Chanukah: 28-12/6 Cyber Monday: 29 Internet Day: 29 Giving Tuesday: 30
16
A NOTE FOR OUR SUPPLIER MEMBERS Hey there, Supplier Member.
Hopefully by now you have seen quite a few changes in the way NICRA is improving member benefits and communicating with our members. Our main method of communication is still our monthly Bulletin published on the 10th of each month. Up until recently, the NICRA Bulletin has struggled to attract advertisers and we have been offering free ads to those supplier members who contributed an article.
THE GOOD NEWS IS..... We have recently put extra effort into increasing the effectiveness of the Bulletin with the following functions: Full Color Front Cover President and Executive Director Messages Monthly Food Safety Articles Marketing and Event Calendars More Links to articles and online content. This has led to high engagement through open rates and link clicks. With this higher engagement, we are having more inquiries by Supplier Members about advertising to our members again in the Bulletin. For this purpose, we are publishing the NICRA Bulletin Advertising rates for 2021.
17
Please find them as follows: 1 issues 3 issues
6 issues
11
issues 1/4 page
$70
$65
$60
$50
1/2 page
$90
$85
$80
$70
Full Page
$160
$150
$140
$120
DISPLAY ADVERTISING Frequency rates are based on the total number of insertions used within a twelvemonth period. Space Reservations: 10th of month preceding publication Material Deadline: 15th of month preceding publication.
Please direct any questions to Steve Christensen, Executive Director at the below contact details. 743 Spirit 40 Park Dr, Suite 121, Chesterfield MO 63005 636 778 1822 * Toll Free: 866-303-6960 E-Mail: info@nicra.org * Web: www.nicra.org
NICRA OFFICERS 2021 President Dave Deadman, Chocolate Shoppe Ice Cream, Madison, WI Vice President Patti Otte, Sweet Firefly Gourmet Ice Cream, Richardson. TX Treasurer Charlie Wilcox, Marianne’s Ice Cream, Santa Cruz, CA
Secretary Kelly Larson, Sweet Temptations, Grand Haven, MI Immediate Past President George Xouris, Andia's Ice Cream, Cary, NC Executive Director Steve Christensen, Chesterfield, MO Terms Ending Annual Meeting 2021 Bob Hearn, Hearn’s Ice Cream, St Mary’s ON Canada Zach Burton, Nielsen Massey, Waukegan IL Christine D’Amico, Over the Top, Pleasant Hill IA Terms Ending Annual Meeting 2022 Charlie Bomboy, Bomboy's Homemade Ice Cream, Havre De Grace, MD Dirk White, The Alaskan Creamery, Sitka, AK Kyle Cameron, Joy Cone Company, Wirtz, PA Rick Pizzi, Pizzi Farm Ice Cream, Waltham, MA Jill Curran, Kimball Farm, Inc., Westford, MA Terms Ending Annual Meeting 2023 Valerie Henrici, Sue Kloter, Donnie Montgomery, Andy Jones, 2020 SUPPLIER OFFICERS President Ben Keser, Novelty Cone, Pennsauken Township, NJ Vice President Evan Waldt, Ice Cream Equipment Spec. Reno, NV Secretary/Treasurer Nichole Theriault, I.Rice & Company, Inc.. Philadelphia, PA Chairman Kyle Cameron, Joy Cone Co., Hermitage, PA COMMITTEES AND COMMITTEE CHAIRMAN Executive Committee David Deadman, Chocolate Shoppe Ice Cream, Madison, WI Nominating Committee George Xouris, Andia’s Homemade Ice Cream, Morrisville, NC
Convention Committee Dave Deadman, Chocolate Shoppe Ice Cream, Madison, WI Membership Committee Patti Otte, Sweet Firefly Gourmet Ice Cream, Richardson. TX Ice Cream Clinic Committee Christine D’Amico, Over the Top, Pleasant Hill IA Scholarship Committee Sue Kloter, Kloter Ice Cream Barn, Ellington, CT NONDISCRIMINATION POLICY NICRA is committed to a policy of nondiscrimination in all of its endeavors. To that end, NICRA shall not tolerate any words or acts of discrimination, harassment or any inappropriate behavior in general against any person affiliated with NICRA, including its members and guests, with regard to race, sex, color, creed, religion, age, national origin, disability, marital status or sexual orientation.
This Bulletin is published by: National Ice Cream Retailers Association 743 Spirit 40 Park Dr., Suite 121 Chesterfield, MO 63005
George Xouris, Chairman Publications Committee Steve Christensen, Executive Director, National Ice Cream Retailers Association.
This issue of the NICRA Bulletin is now available online at http://www.nicra.org. Click on the Members Only button and enter your Username and Password. If you cannot find your Username and Password, call the NICRA office at 866-303-6960 or send an e-mail to info@nicra.org requesting the information.
IMPORTANT NOTE: Please “LIKE” us on Facebook using your personal Facebook page (not your business Facebook page) in order to receive our comments in your News Feed.
18