Modern Packaging & Design - May-June 2012

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EDITORIAL

Budget 2012: ‘Lack’ing a punch rankly speaking, there is nothing much to write about the Union Budget 2012-13 considering the high level of expectations from it to accelerate the Indian growth engine and in particular, the packaging sector, and what it put forth. Arguably this could have been a well-timed precursor to the 2nd phase of economic liberalisation that the country embarked on two decades ago. However, far from taking any proactive policy steps, the government seems to have settled for a guarded approach towards shoring up weak investment sentiments and unveiling only a handful of anti-deficit measures that comprise hike in service and excise taxes.

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Besides, the budgetary proposal to amend the Income Tax Act with retrospective effect has perhaps made the biggest dent on the long-term fiscal credibility of India story, not only outside but inside the country as well. It has come as a bolt from the blue when the national economy is pitted against tapering growth on one side and growing maturity of Indian manufacturing on the other and hence, rising confidence in attracting higher foreign investment into this domain. From a sectoral perspective, there have been only a limited number of budgetary proposals that would aid further growth potential of the packaging sector in India. Considering the scope of this space, the few that can be touched upon here include government’s efforts for consensus on 51-per cent foreign direct investment in multi-brand retail; setting up ` 5,000-crore venture fund for the Micro, Small and Medium Enterprises (MSME) sector; Goods and Services Tax (GST) to be operational by August 2012; among others. In short, the need of the hour is to exercise ample jurisprudence and make sure that the India growth story stays on course.

Editorial Advisory Board P V Narayanan Member of Board APEDA (Ministry of Commerce)

Before signing off, let me inform you about the introduction of a new ‘Product Enquiry and Sourcing’ service for our readers. Beginning with this edition, your search and sourcing of products featured in ‘Modern Packaging & Design’ become even more seamless! All you need to do is send an SMS to us at 51818 stating your requirement or write to us at b2b@infomedia18.in. Our state-of-the-art smart system will ensure that your query is not only processed faster but also that you get a qualified response on priority. Looking forward to your prompt participation so that we can serve you better.

M K Banerjee Director-Creativity & Innovations (Global) Essel Propack Ltd

R Krishnamurthy Director-Marketing & Operations Orient Press Ltd

Manas R Bastia manas@infomedia18.in

S Das Managing Director Nordson India Pvt Ltd

Modern Packaging & Design May-June 2012

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CONTENT S

35 Special Focus Metal Packaging

47

Insight & Outlook

Metal packaging ....................36 Aesthetics in

Printing & Graphics in Packaging

Packaging printing ..................................... 48 Printing and graphics ............................. 50 Interface:

George Mathews ....................... 52 Andrew Tay ............................... 53

metal packaging.....................38 Interface: Darshan R Shah ...42

Innovations in graphics .......................... 54

Roundtable ............................43

Package design ....................................... 56 ERP ........................................................ 58

Post-Budget 2012

32

Bonanza or burden?

60

Material handling solutions: Effective systems for food safety

Automation Trends

Energy Management

62

3D simulation modeling: Technology for creating novel designs

Policies & Regulations

64

Metal in food and pharma packaging: Analysing the safety standards

Strategy

66

Beverage packaging: Aseptic technologies for product integrity

In Conversation With

30

Suprotik Das, MD, Nordson India Pvt Ltd

44

Avery Dennison: Labeling success with each step

Tips & Tricks

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Bar coding in packaging: Guide to end-to-end package security

Event Report

73

IFCA Star 2011 Awards and IPMMI-IMDIR Plaque: Saluting excellence in creativity and innovation h

7t ary vers Anni ecial Sp

Highlights of Next Edition

Multidimensional insights into the fast-changing world of packaging

Facility Visit

REGUL AR SEC T ION S Editorial ................................. 7

Projects ................................. 70

News, Views & Analysis ...... 12

Event List............................. 72

Technology & Innovation .... 20

Book Review ........................ 74

Design Innovation................ 24

List of Products.................... 85

Technology Transfer ............. 26

List of Advertisers ................ 86

Details on pg no. 34

Cover photo: Neha Mithbawkar and Joshua Navalkar Note: ` stands for Indian rupee, $ stands for US dollar and ÂŁ stands for UK pound, unless mentioned otherwise

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FOUNDER & EDITOR, NETWORK 18 Raghav Bahl PRESIDENT & EDITORIAL DIRECTOR, TV 18 Senthil Chengalvarayan SENIOR EDITOR Manas R Bastia EDITORIAL TEAM Annabel Dsouza, Swati Sharma, Lionel Alva, Michael Anthony, Abha Mishra, Paskaline Sebastian, Anwesh Koley (Delhi), Avani Jain (Ahmedabad) ASSISTANT ART DIRECTOR Varuna Naik DESIGN Sharad Bharekar CHIEF PHOTOGRAPHER Mexy Xavier PHOTOGRAPHY Neha Mithbawkar, Joshua Navalkar BUSINESS CONTROLLERS Pukha Dhawan, Lovey Fernandes, Akshata Rane, Deepak Bhatia, Shwetha ME, Jayashree N, Sugandha Kulkarni, Shefali Mahant

PRINTING

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Printed by Mohan Gajria and published by Lakshmi Narasimhan on behalf of Infomedia 18 Ltd. Senior Editor: Manas R Bastia Printed at Infomedia 18 Ltd, Plot no.3, Sector 7, off Sion-Panvel Road, Nerul, Navi Mumbai 400 706, and published at Infomedia 18 Ltd, ‘A’ Wing, Ruby House, J K Sawant Marg, Dadar (W), Mumbai - 400 028. Modern Packaging & Design is registered with the Registrar of Newspapers of India under No. MAHENG / 2008 / 27106. Infomedia 18 Ltd does not take any responsibility for loss or damage incurred or suffered by any subscriber of this magazine as a result of his/her accepting any invitation/offer published in this edition.

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NEWS, VIEWS & ANALYSIS

Manjushree Technopack bags ‘Best Supplier Performance Gold Award’

Vimal Kedia with Atul Singh and representatives from HCCB and Manjushree Technopack Ltd, at the Strategic Supplier Summit

Manjushree Technopack Ltd, the Bengaluru-based packaging major, was recently awarded the ‘Best Supplier Performance Gold Award’ by Hindustan Coca Cola Beverages Ltd (HCCB), the bottling arm of Coca Cola India. The packaging leader has been conferred the award for the second time in row, the first being in 2011. HCCB presented

Avery Dennison launches Global MDO film laminates Avery Dennison has introduced Global MDO – the latest addition to its innovative Machine Direction-Oriented (MDO) film product line. The new film laminate bridges the gap between the high-performing MDO film range and PE85 film and features major productivity and sustainability improvements. It includes a significant reduction in web breaks, up to 50 per cent less ooze, an inherently printable film and almost 70 per cent more labels per roll balanced with the on-shelf label clarity demanded for home & personal care applications.

New President for Interpack 2014

Friedbert Klefenz

Friedbert Klefenz, Chairman of the Managing Council of the Packaging Technology Division of Robert Bosch

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Modern Packaging & Design May-June 2012

this award to the company at the recently conducted ‘Strategic Supplier Summit’, in New Delhi. The award was presented to Vimal Kedia, Managing Director, Manjushree Technopack Ltd, by Atul Singh, President, India and South West Asia Business Unit, The Coca-Cola Company. Manjushree Technopack has been a preferred supplier for HCCB for over four years. “Getting an award for the second time in a row is wonderful. It only shows that we have been able to delight our customers consistently. The ‘Coca Cola Gold Supplier Award’ is a prestigious one, considering that the company is one of the leading brands globally and to recognise an associate for good work among a pool of others they work with is motivating and keeps us on our toes to improve our performance every year,” averred Kedia.

ASTM International Committee on Flexible Barrier Packaging gets new chairman

The clear, inherently printable face stock offers superb printability with on-press corona treatment and delivers stable print registration resulting in consistent high-quality print work. Commenting on the newly launched product, Vrajesh Thakker, Market Manager-HPC, Label and Packaging Materials, Avery Dennison (India) Pvt Ltd, said, “Global MDO is the apt choice for customers looking for sustainable product without compromising on clarity, confirmability, productivity and shelf appeal. It has higher clarity and the construction has lesser carbon foot print vis-à-vis PE 85.”

Dhuanne Dodrill, President of Rollprint Packaging Products Inc, is new Chairman of ASTM International Committee F02 on Flexible Barrier Packaging. The committee includes 185 members who oversee more than 56 standards for flexible barrier packaging, including component barrier materials, their properties and package design, development & production. A member of ASTM International since 1996, Dodrill also serves on Committee D10 on Packaging. She has over 25 years of experience in the flexible packaging industry, and has held various technical, quality assurance and management positions. Dodrill is also a member of Sterilisation Packaging Manufacturers Council Executive Committee, Institute of Packaging Professionals Medical Packaging Task Group and Association for the Advancement of Medical Instrumentation. ASTM International is one of the largest international standards development and delivery systems in the world. It meets the World Trade Organization (WTO) principles for development of international standards. ASTM standards are accepted and used in research and development, product testing, quality systems and commercial transactions.

GmbH, is the new Interpack President. He was unanimously elected as President at the first meeting of the Interpack 2014 Advisory Council. The constitutive meeting of the Advisory Council of the world’s most important event for the packaging sector and related process industries marks the start of the phase of preparing the specific themes of the fair and its strategic orientation. At Interpack 2014, packaging designers and industry will come together to work on intelligent solutions

for reducing global food loss. After its premiere at Interpack 2011, the Metal Packaging Plaza will again be a point of convergence for the international metal packaging sector and the associated supply industry. “Interpack owes its prominent position to the excellent and constructive cooperation with the Advisory Council. The fair targets the needs of exhibitors and visitors alike,” said Werner Matthias Dornscheidt, President and Chief Executive Officer, Messe Düsseldorf.


NEWS, VIEWS & ANALYSIS

Nichrome bags IPMMI design development award for its high-speed oil packing machine

Nichrome, one of the pioneers in form-fill-seal machines in India, has recently won the Machinery Design, Development and Innovation Award 2012; the award was conferred by Institute of Packaging Machinery Manufacturers of India (IPMMI). Nichrome received this award for the development of its high-speed oil packing machine – Filpack SMD. It is a double-head

model with an output of up to 70 packs per minute. The double head construction of the machine saves space and the manpower, thus contributing to profitability. The machine also offers flexibility of packing different oils and quantities on two different heads simultaneously. Harish Joshi, Managing Director, Nichrome India Ltd, commented, “Nichrome could change the benchmark of productivity by doubling the output with the introduction of the SMD oil machine. This has helped oil companies to manage rising demand with the same manpower and space.” He added, “The Nextgen Servo Model machine is being introduced to the market, which is a further advanced technology version of this series machine.” Avani Jain

Jerry can maker opens new facility in Wrexham AST Kunststoffverarbeitung, a Germany-based manufacturer of jerry cans, has opened a new production facility in Wrexham, North Wales. The company said that the move is aimed at reinforcing its position in the European industrial plastic containers market. It will be the firm’s first production base in the UK. Operational since December 2011, the factory produces sustainable extrusion blow moulded, HighDensity Polyethylene (HDPE) stackable jerry cans in sizes from 5 litre to 25 litre, as well as a 25-litre square round model. All these products are UN certified for dangerous goods packaging, and are produced in accordance with the plant’s ISO 9001:2008 accreditation status. Prior to this undertaking, AST had a long established customer base in the UK that was serviced from mainland Europe. Paul Devaney, Managing Director, AST UK, said, “This investment underlines AST’s continual commitment to the needs of its customers, and opens up new opportunities in the region. AST is dedicated to providing safe, reliable and high-quality plastic packaging in the markets it serves at the best possible value, in line with the business philosophy of the parent company since its formation.”

Global bioplastics market forecast to grow at 17.8% by 2018 Led by growing demand in AsiaPacific and South America, the global bioplastics market is expected to reach revenues of over $ 2.8 billion in 2018, reflecting average annual growth rates of 17.8 per cent. The global bioplastics market is set to hit nearly 2,000,000 tonne in volume in five years time, which is four times the size of the market in 2007. Bioplastics has moved past the initial phase of market introduction and is experiencing robust increases in demand in virtually all parts of the world. Gains will be fueled by a number of factors, including consumer preferences for environmentally sustainable materials, improved performance of bioplastic resins relative to conventional plastics and introduction of commodity plastics produced from bio-based sources. Rajesh K Pandya, Vice President-Operations, Parikh Packaging Pvt Ltd, said, “Biodegradable plastics offers added value to the packed products in applications where recycling of conventional plastics is difficult, eg, food packaging. Also, under composting conditions, polylactic acid degrades completely to water and carbon dioxide, leaving behind a small biomass within a short time, which could be 45-90 days depending on composting conditions.” Avani Jain

Domino launches stevia and sugar blend packs The makers of Domino Sugar and C&H Sugar have introduced the latest products to their family of sweeteners – Domino Light and C&H Light. Domino Light and C&H Light are available in two pack sizes – a 40-count packet box and a 2-lb re-sealable pouch. The 40-count packet box is convenient for quick, portion-control servings for beverages or for sprinkling on fruit or cereal. Individual packets of our sugar and stevia blend are ideal for travel, in offices or for everyday convenience. The 2-lb pouch offers the sweetness equivalent of a 4-lb bag of sugar and is ideal for baking or everyday sweetening. The re-sealable pouch makes scooping and storing easy and mess-free. “With most lower-calorie sweetener substitutes, baking success can be limited. Domino and C&H Light makes baking lower-calorie recipes easier, with better quality and without forgoing taste. Domino Light and C&H Light packets are a perfect, lowcalorie sweetener solution, with only 5 calories per packet,” informed Maria Machita, Vice President Sales and Marketing, Domino Foods.

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NEWS, VIEWS & ANALYSIS

Avery Dennison expands Pune facility US-based Avery Dennison has completed a major expansion of its production facility in Pune, which will significantly enhance the company’s production capacity to meet the growing demand of Indian market. It has invested ` 1,000 crore for this expansion. It has two plants in Gurgaon and a recently commissioned distribution centre in Bengaluru. Dean A Scarborough, Chairman and President, Avery Dennison, said, “With this latest expansion, we continue with the next big chapter in our development in India. Our customers across India and South Asia have been our primary focus, since we first established operations here in 1997.” Avery Dennison also announced two more significant developments in India, the establishment of a new innovation centre in Pune and a knowledge centre in Bengaluru. The Pune innovation centre will be operational by mid-2012. The innovation centre will be the third for Avery Dennison, which has existing centres in the US and China. It will provide dedicated research and innovation development ser vices for Indian converters and original equipment manufacturers, while simultaneousl y providing growth opportunities for India’s pressure-sensitive labeling industry.

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Tetra Pak expands packaging portfolio Tetra Pak has unveiled six new packaging designs at the Anuga FoodTec, Cologne, Germany. There are two new portion packs based on the Tetra Brik Aseptic Edge design and a tear-off opening for on-thego convenience to its Tetra Top Carton Shot range. Charles Brand, Vice PresidentMarketing & Product Management, Tetra Pak, commented, “The six products are highly distinctive with functional new designs, and are the result of our longstanding commitment to innovation & design excellence.” The new Tetra Brik Aseptic 200-ml and 250-ml Edge packages provide the flexibility to consume on-the-go while catering to the increasing number of single-person households. The Tetra Pak A3/CompactFlex iLine, which delivers 9,000 packages per hour,

Mamata Machinery introduces new bag-making technology Mamata Machiner y has launched Vega 1200 Split: a dual-draw roll plastic bag maker. It has Dual Servo Driven Index with Dual Pneumatic-Assisted Dancers. With this technology, one can process at a time, two printed bags of two different sizes, two-lane bags up to 590 mm width in each or single-lane bag up to 1,200 mm width. Apurva Kane, Senior Vice President, Mamata Machinery Pvt Ltd, said, “This machine offers various benefits to customers. It has the potential of reducing

will produce four products on one line. Due for launch in 2013, Tetra Rex Pearl is a brand new package designed for premium milk and juice. It delivers improved branding possibilities and a differentiated offer for retailers. The Tetra Gemina Aseptic range will be launched in two new shapes – Leaf and Crystal. Tetra Pak is also launching Lokka, a new opening option for the Tetra Top Carton Shot in a convenient 100-ml package. Lokka is a new convenient tear-off opening, which meets the demand for on-the-go consumption. the manufacturing cost of the customers. By doubling the production capacity, the machines will save labour cost, space occupied by two machines as well as energy consumed. If the normal plastic bag-making machine has the capacity of producing 1 lakh bags per day, this machine will produce 2 lakh bags per day.” The company has spent nearly two years in research and development. Further, ` 30-40 lakh has been invested in the project. He added, “Initially, the machine might appear to be expensive, but will offer many benefits to the customers in the long run.” Avani Jain

Acquisition boosts Amcor’s Indian presence Amcor, the Australian packaging manufacturer, has acquired the Indian flexible packaging business Uniglobe Packaging for $ 20.8 million (€ 15.7 million). The deal further expands Amcor’s foothold in India, where it already has three production facilities in Haridwar, Chakan and Pune as well as sales offices in Gurgaon, Noida, Mumbai and Pune. Ken MacKenzie, Managing Director and Chief Executive Officer, Amcor, said, “This is an important opportunity to expand Amcor’s footprint in the high-growth Indian market. Uniglobe comes with a strong management team and a track record of delivering

Modern Packaging & Design May-June 2012

significant annual sales growth. The current management will remain with the business and play a key role in driving future growth in the Indian market.” With annual sales at about € 15.8 million, Uniglobe caters to multinational customers in the food, personal care and healthcare markets. The Indian company operates two plants in Daman, about 150 km north of Mumbai.



NEWS, VIEWS & ANALYSIS

New-age Long skirt closure from Bericap Bericap India has launched a new dispensing system – GALILEO® II for syrups, sauces, dressings and premium edible oil in standard Verplast 29/21 glass and Polyethylene Terephthalate (PET) bottles. GALILEO® is the registered name for a range of closures from Bericap that use its patented technology for moulded hinge closures. This new design allows not only to maintain the original and conventional appearance of products, dedicated to premium edible oil, vinegar and traditional syrups markets, but also allows a modern communication to support it, eg, syrups addressed to children & young adults. This closure can also be printed on a large surface, allowing a pleasant way of communicating on shelves. The closure offers an efficient tamper-evident performance with breaking bridges when the overcap is opened and a tear-off membrane below the overcap, assuring the integrity of the product. The proven GALILIEO® technology was the base for a new long skirt dispensing closure development, the LSK EV 29/44, fitting to a Verplast 29/21 neck finish. Overall, the new range of closures offers various benefits such as attractiveness of new design and functionality of the hinge, thus presenting new opportunities in the market for brand owners. For final consumers, the Galileo hinge ensures that the closure is easy to open and recap, especially for children & the elderly.

SCHOTT to display new glass solutions at Finetech 2012, Tokyo SCHOTT AG, the international specialty glass and technology company, will showcase its ultra-strong glass for cover and touch applications with capacitive & resistive touch technology. The products Xensation™ Cover, Xensation™ Cover 3D and Xensation™ Touch will be the centre of attraction.

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Modern Packaging & Design May-June 2012

Multi-layer plastics for longer shelf-life of milk Manjushree Technopack Ltd is working with Gowardhan, a private dairy founded by Parag Milk Foods, to bring in the multilayer technology in an effort to extend product shelf-life for packaging fresh milk. This is among the many packaging innovations being tested and introduced in the Indian market. Parag Milk Foods, a Pune-based company, will launch milk in multi-layered Polyethylene Terephthalate (PET) bottles across 40 major cities in India. Devendra Shah, Chairman, Parag Milk Foods Pvt Ltd, confirmed, “We felt that there was a strong demand among consumers for a packaging that would retain the freshness of flavoured and fruit-based milk for longer duration. Companies outside India are already employing this technology and we will also join the league. The company aims to launch the product in 100 more towns in six months. The work towards developing the technology is under process and will be launched in 3-4 months time.” Avani Jain

3M and Sage Products announce unique infection prevention offering

Debra Rectenwald

3Ms Infection Prevention Division and Sage Products are working together to offer surgical staff and patients a new pre-operative prepping kit to help address the risk of Surgical Site Infection (SSI) in three main reservoirs of bacteria in the body – nares, oral cavity and skin. Debra Rectenwald, President and General Manager, 3M Infection Prevention Division, said, “By packaging our products together in a cost-effective, convenient kit, we are working together to achieve our mutual goals of reducing infections.” The Nose to Toes kit is exclusively available for sale from Sage Products. “This simple intervention is easily and quickly applied in the pre-operative environment. Reducing the patient’s skin flora before they enter the operating room promotes positive patient outcomes,” she added. Packaged together, this comprehensive kit helps clinicians and staff-control the process for pre-operative prepping, eliminating patient non-compliance in these areas.

Xensation™ Cover is a floated and chemically strengthened alumino-silicate glass with the hardness & resistance to protect touchscreen devices from scratches & breakage. Internal tests of market-ready Xensation™ Cover material show that with its compressive strength of over 900 MPa, it offers a high bending strength and ball drop test resistance, achieving top test results in this industry. Xensation™ Cover is currently in the evaluation phase.

SCHOT T ’s glass solution for capacitive touch technology – SCHOTT Xensation™ Cover 3D is a floated lithium-alumino-silicate glass. It has low transformation temperature of 505°C for easy and cost-efficient hot forming processes. This quality opens up many 3D design options for the latest devices with curved-surface cover glass and high surface quality, for even sleeker gadgets.



NEWS, VIEWS & ANALYSIS

Global plastic film and sheets market to grow remarkably by 2017

The global plastic film and sheets market is forecast to reach 56.6 million tonne by 2017, mainly driven by burgeoning demand from enduse markets, competitive advantages over conventional paper and foil as well as technological advancements, as per Global Industry Analysts Inc’s global report on plastic films & sheets market. Rohan Shrikant Shahane, Regional Director-South East Asia, Machine Point Consultants SL, noted, “Plastics is better than conventional materials such as paper, as plastics can be used to drastically reduce the thickness of the overall packaging. Their lower weight as compared to other materials results in lowering the carbon footprint of companies.” The report stated that the changing consumer dynamics, particularly in the food and non-food packaging industries, economic recovery and growing prominence of developing Asian, Middle East & Latin American markets, will accelerate the pace of development. The Asia-Pacific represents immense growth potential, with the largest global marketshare. This region is primed to race ahead at the highest compounded annual growth rate of 5.3 per cent through 2017.

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Pregis designs innovative pack solution The Czech division of Pregis Protective Packaging Europe has designed an innovative transit box with internal separators for the transfer of gun parts between manufacturing locations at the factory of Česká Zbrojovka as – the specialist arms manufacturer. Česká Zbrojovka was seeking an effective means for transferring rifle butts and casings without causing surface damage to the parts during the process. Previously, the parts were simply placed into boxes where they could knock against each other. Working with the customer, the Pregis design team created a number of alternatives before the final selection was

Customised service solutions for improved performance by Tetra Pak Tetra Pak has unveiled Guaranteed Performance, its latest customised service solution to improve the lifecycle performance of customer operations, which provides guaranteed performance levels. Building on Tetra Pak’s long-term commitment to partnership with its customers, Guaranteed Performance is a service agreement, which ensures that equipment performance meets pre-agreed levels over a specified time. Speaking at Anuga FoodTec trade fair, Steve Wyatt, Vice President-Technical Service, Tetra Pak, said, “Guaranteed Performance

Avery Dennison launches new thin materials portfolio Avery Dennison has introduced its first ever comprehensive food labelling portfolio to focus on improved environmental sustainability. The new thin materials provide converters access to a broad range of food labelling products that are more environmentally sustainable, use significantly thinner materials, boost productivity and maintain conversion & shelf performance, as compared to other conventional labelling materials. Better environmental sustainability is a key demand for many of Europe’s largest

Modern Packaging & Design May-June 2012

made and a sample developed for testing. A critical requirement was to maximise the number of parts that could be transported in one box. The Pregis solution uses a combination of polypropylene sheet and polyethylene foam to create individual rests for each part, enabling them to be placed securely side by side inside the box without touching. In order to ensure that the parts do not move during transit, the inserts provide effective cushioning and impact protection. A Česká Zbrojovka spokesperson commented, “Pregis has demonstrated a clear understanding of our requirements and developed an effective transit pack, which meet all our objectives.” puts the focus on working together with customers to improve system performance and predictability, which reduce lifecycle cost.” The cost of downtime can be difficult to measure and is often underestimated, especially for high-utilisation installations. Through a systematic, coordinated plan geared at driving down operating costs and securing maximum performance, Tetra Pak provides customers with maximum reliability. Simplified administration and clear division of responsibilities between the customers’ staff and Tetra Pak service engineers also contribute to a more personalised service and satisfaction. food manufacturers and retailers, and the Avery Dennison Thin Labelling portfolio allows for substantial improvements. For example, conducting an Avery Dennison Greenprint assessment if the new MC Primecoat 70 product were used for relevant food labelling across Europe, the impact would result in a reduction in waste equivalent to that produced from 750,000 households, energy consumption savings from 72,000 households and reduced water consumption from 6,000 households. Such a switch would also save 4,300 trees and reduce carbon emissions by an amount equaling that by 4,400 cars.



TECHNOLOGY & INNOVATION

Borealis launches RJ901MO packaging solution

Borealis has launched a new superior flow random copolymer Polypropylene (PP) RJ901MO, which brings clear advantages in sustainability and fresh aesthetics to the rigid packaging market. The next-generation advancement for thin-wall packaging and houseware applications, such as storage boxes, CD & DVD cases, delivers an overall step-change in performance, less energy consumption and a reduced carbon footprint plus strong visual appeal. RJ901MO’s high Melt Flow Rate (MFR) of 110 in combination with nucleation enables lower processing temperatures. For packaging converters, this creates the potential for higher productivity through optimised cycle times and energy savings. RJ901MO offers a good balance of stiffness and impact performance comparable to that of MFR 70 random copolymers at ambient temperatures, allowing stable stacking of finished articles. Products based on RJ901MO benefit from an appealing, fresh look on stacking. This because of the grade’s outstanding optical performance in terms of excellent transparency, gloss and a non-yellowing effect.

Pneumatic in-line weight system simplifies bag filling Flexicon Europe has introduced a pneumatic gain-in-weight filling system that automates delivery of freeflowing bulk solids from downstream silos or processing lines to individual bulk bags. The integrated conveying and weight batching system helps organisations increase throughput and, due to the closed discharge arrangement, prevents material loss & site contamination. The filter receiver of PneumatiCon® vacuum dilute-phase pneumatic

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Modern Packaging & Design May-June 2012

Thermoforming clean-fill machine by Bosch Bosch Packaging Technology has developed Thermoforming CleanFill (TFC) machine for cold chain products like yogurt and dessert. The machine features operational height, easy accessibility and hygienic design. The production of multiple cup and label heights without tool changes allows manufacturers to adapt the machine to different production and market needs. The cylindrical thermoforming mould can be automatically adjusted by the user and is then synchronised with the labeling system. The new technique enables the labeling system to changeover even during production. The wrap-

New Sunday Vpak presses by Goss International Goss International has launched a new press technology – new Goss Sunday Vpak variable sleeve presses. It introduces an entirely new way of exploiting the inherent print quality, cost and agility advantages of web offset. The Sunday Vpak presses print at up to 457 metre (1,500 feet) per minute. The result is output capabilities up to 200 per cent higher than those of a sheetfed press, along with reduced substrate

conveying system is mounted on load cells, enabling the system controller to weigh incoming material at high rates and then at steady dribble-feed rates, stopping the flow after an accurate batch weight is reached. Pressing a ‘fill’ button on the control panel actuates a bag inflation blower on the Twin-Centerpost™ bulk bag filler to remove creases in the bag. With this, a slide gate valve at the outlet of the filter receiver opens simultaneously, allowing the weighed batch to gravity discharge into the bag at high rates; subsequently, a vibratory

around labeling system features a central cutting blade, allowing the operator to adjust sizes by changing the label reel. As a result, downtime is minimised and fast adaptation to different production needs is possible. The system also consistently positions the labels; hence, the front always faces the outside of a multipack, making the package more attractive to consumers at the point-of-purchase. With a closed stainless steel frame, the TFC machine ensures a hygienic production environment and low maintenance. It uses servodriven contact plates to preheat plastic material, enabling better energy transfer and reduced energy costs as compared to pneumatic drives in similar machines. costs, greater substrate range and inline converting. The model serves as a preferable alternative to cassette-style web offset packaging presses that rely on cumbersome and costly cassettes to achieve repeat variations. Available in web widths up to 1,905 mm (75 inch) and 1,041 mm (41 inch), respectively, the Sunday Vpak 3000 and Sunday Vpak 500 press models feature quick-change blanket and plate cylinder sleeve adapters, which make infinitely variable repeat lengths easier and more affordable.

deck densifies the material to stabilise the bag. A second set of load cells mounted beneath the bulk bag filler allows the system to confirm the final weight of the filled bulk bag. The controller then releases the bag straps and deflates the spout seal, allowing the operator to tie-off the spout and remove the filled bag.



TECHNOLOGY & INNOVATION

New industrial containers that need no pallet

Condepols, a Spanish company has launched its new NOPALLET Big Bag (industrial containers made of fabric), which needs no pallet, thanks to its exclusive base. This has resulted in improved management of human and material resources used in the processes. The NOPALLET Big Bag stands out from other similar options because

Tisomi launches two new flow wrapping machines The new Tisomi Mini 400 servo flow wrapping machine is one of the smallest stainless steel, fully electronic table-top machine. It offers mid-speed performance up to 60 packs per minute and has been specifically designed for use where floor space is limited. The Mini 400 features a colour HMI touchscreen and product memory, and users benefit from fast & easy product changeovers. There is an option for date code printing, and this machine is expected to appeal particularly to businesses that manufacture products

Atlas launches new CW technology platform in film slitting and rewinding

The new Center Winding (CW ) technology platform introduces the next

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Modern Packaging & Design May-June 2012

each unit gives rise to an average savings of approximately € 4, as it dispenses with the costs associated with using pallets. It also stands out for its productivity (as fewer resources are needed to carry out the same functions). Studies have concluded that in the case of a 6-m-long truck, the useful load may increase by 750 kg when it is stacked at two levels, aided by the stability of this new product. Other advantages are the strength of its fabric (240 g/m 2), its internal bag (which guarantees protection and tightness) and its ecological nature. As it does not use wood, it contributes to decreased deforestation. Condepols also develops customised projects for individual customers. such as sandwiches, rolls, muffins and flapjacks on a daily basis. For contract packers and highvolume manufacturers of bakery products & sandwiches, the new stainless steel Tuscan 650RJ electronic servo flow wrapper uses the latest technologies to provide a host of user features and benefits, while offering output of up to 150 packs per minute. These features include a 650-mm wide web handling station, a photo cell for print registration, ‘no product – no bag’, toolless crimper head height adjustment and an adjustable folding box with fixed product guides, to name a few.

generation of more compact film slitting solutions from Atlas in web widths of 2.5-10.4 metre (98-410 inch) and delivers higher efficiency, increased productivity and reliability, higher quality rewind reels, reduced noise levels and more effective, operator-friendly control systems. This latest Atlas technology also features wireless rewind arm positioning, automatic knife positioning, direct-drive web path rollers and running speeds up to 1,500 m/min (4,920 ft/min) with more precise web tension control. Electrical cabinets are now fully integrated into the machine to reduce the space required

Nicholl adds compostable vacuum pouches to portfolio

Nicholl Food Packaging has launched a new range of pouches. The innovative high-barrier compostable vacuum pouches from Plastopil combine sustainability benefits with excellent product preservation and maximum consumer convenience for a wide range of food products including meat, cheese & poultry. The new Plastopil pouches are manufactured from a unique compostable coextruded high-barrier film, Ecoex HB, which is particularly suitable for vacuum pouches and flowpacks applications. The film provides excellent contact clarity, durability and sealability. Over 70 per cent of the film is made from renewable resources, and it conforms to EN 13432 specifications for controlled composting. Standard pouches are available in various sizes, thicknesses and barrier levels, enabling them to be tailored to precise requirements of different products in both retail and foodservice markets. The packs are easy to handle during the filling process, ensuring fast throughput and excellent sealing properties including sealing through wrinkles.

for installation with ‘under floor’ service trenches also no longer required. Further, with the unique Turret Rewind® design providing an automatic cutting and taping of the web tails, the Titan SR9-DT is set to surpass all productivity records. The new features in Titan SR9 Series include reduced power consumption and enhancements in sustainability showing respect for the environment. Its advanced engineering design has led to significant improvements in the quality of slit reels, reduction of set-up time and increased productivity.



DESIGN INNOVATION

In a sea of look-alikes, the challenge is to bring to the market new and improved product concepts where the packaging does more than simply contain and protect the contents. Packaging innovation is crucial to the future of packaged goods, with user convenience being a key driver. As smart packaging concepts are predicted to be commonplace features in the future, this column is a tribute to the latest innovations in packaging designs.

Culinary power with unique oil package Agrovim has designed an exclusive packaging for its cooking range of olive oil. The company offers a premium quality product, and thus demands a premium quality visual differentiation for its packaging. The target audience is the international high-end consumer with a penchant for a sturdy metal casing. This pack design targets the mind of a food connoisseur who has the spirit of an aesthete. On the metallic can that speaks of function and culinary power, a realistic-looking drop of oil, comes almost as an after-thought, to keep the product safely in the food section of every selling point. If ever there was a slogan attached to it, then this would read ‘simply oil’. The packaging is tuned towards aesthetic simplicity and technical quality. The company has tried to be flexible, comprehend its clients’ needs and creatively adapt to any given brief. The design hints towards a packaging that is deliberately moving away from traditional vessels and symbols of olive oil quality or clichés of provenance. Manufacturer: Agrovim

Glow with new juice packaging Gloji has done an excellent job of using a package shape that perfectly conveys the product and its benefits. The package is designed in the shape of a bulb and is a see-through arrangement, enabling the consumer to know the variety of juice inside. The bulb appears to be sitting on its ‘head’, with the twist connection at the ‘bottom’ of the bulb having the twist-off cap. In the first glance, the bottle appears to be glass, which may be an assumption that consumers would make given the light bulb shape of the package. The Gloji package is made of Polyethylene Terephthalate (PET) and the product name, details and ingredient & nutrition information are silk-screened onto the bottle. The most aesthetically pleasing element is when the consumer finds the curvy shape ergonomic and fun to hold & play with. The product name Gloji is a twist on the fruit name ‘goji’. Antioxidants enhance skin health, leading to glowing skin; thus, the product’s name reinforces its name and benefits, as it is shaped as an incandescent filament light bulb. Manufacturer: Gloji

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DESIGN INNOVATION

Facelift for Ethos Water bottle Ethos Water has been given a facelift seven years after it was first launched. It revamped its packaging in a bid to enhance shelf appeal in a market that is becoming increasingly crowded with clear water bottles. The stylish new bottle, available in three sizes (50 ml, 70 ml and 1 litre), has a modern shape and a sleek label. Label specialist Spear helped with creating the clear screen/flexo labelling, which includes an Ethos Water brand icon on the front label and a frosted map of the world on the back. Both images can be viewed from either side of the bottle. Several bottles were conceptualised and prototyped, with the final design chosen by consumers who cited its sleek lines, grip ability and the unique form factor. Minimal labeling and adhesive were used to reduce waste and maintain a ‘waterclear’ bottle that appealed to the consumer, while satisfying pre-existing labeling manufacturing requirements.

Bottlegreen sparkling presse drinks Manufacturer: Ethos

New lemon-top package for juice Cliffstar Corporation, the leading private label juice provider from the US, will soon roll out the unique package into retail food outlets nationwide. The 32ounce PET bottle from Amcor PET Packaging looks and feels the part with its lemon-peel texturing on its lemon-shaped top. Embossed leaves further communicate the natural goodness inside, and in keeping with the tradition over many years, the deep ‘Cliffstar green’ colour is synonymous with its lemon juice packaging. Jason Krause, Director-Marketing, Cliffstar Corporation, said, “In the past, most private label and store brands have focussed on simply matching their brand to a product line. Today, they want to create their own brands, and we think such a packaging can lead the way. You can attract people to the store for your brand, and which they cannot get anywhere else.”

Following the successful relaunch of its award winning cordials earlier this year, Bottlegreen Drinks Co will be repackaging its lightly sparkling presse drinks in a new contemporary glass bottle design. The bottles in both green and clear glass, designed by Ziggurat Brands, are made by O-I – world’s leading glassmaker. The bottle features an elongated tapered neck, echoing the iconic 500-ml Bottlegreen cordial bottle. In its new look, bottlegreen will increase the size of its individual 250-ml bottle to 275-ml to increases its presence in the impulse and on-trade sectors. The old 750-ml presse bottle, with its exaggerated waist, has also been redesigned in the new style. The packs also feature clear film labels, printed by CCL, which utilise the new brand logo along with stylised illustrations of ingredients. The company has said that its drinks are known for their purity, natural ingredients and stunning taste. As a packaging material, glass best reflects these brand values and has a high recycled content. The cordial range has been a great success since the company rebranded the 500-ml bottles last year. Manufacturer: Bottlegreen Drinks Co

Manufacturer: Cliffstar Corporation

Modern Packaging & Design May-June 2012

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TECHNOLOGY TRANSFER

Technology Offered As part of our endeavour to spread the technology culture, this section provides a means to promote and facilitate exchange of select technologies. We strive to bring together suppliers of such technologies with suitable users for negotiations and industrial collaboration. Adhesives with anisotropic conductivity

project from concept till trial run.

A Russian organisation offers a newly developed conductive adhesive with high conductance anisotropy. The adhesive is homogeneous on the molecular level and contains no metallic components. It provides reliable electric contact between metals, including aluminium, semiconductors and their combinations. The adhesive is transparent so that it can be used for conglutination of transparent conductive materials such as ITO.

Corrugated boxes are imperative for packaging needs of a large variety of goods, bulk goods transfer, export packaging, etc

Areas of application

Forms of transfer Consultancy, technical services, turnkey

Food packaging machinery

Flexible packaging, laminates, sheet extrusion, etc

An Indian firm offers all machinery for packaging fruits, vegetables, poultry, meat and fish. Manufactured in Europe, the machinery is easy to use and makes high-quality food products. It also offers ice-making machines.

Forms of transfer

Areas of application

Manufacturing licence, joint venture

Food processing, agro-based industries

Areas of application

Air bubble packaging film A Korean company is offerring its existing plant manufacturing air bubble film. This plant (model: YS1200, YS1000, YS1400) is equipped with modern and up-to-date facilities in accordance with excellent quality goods that this plant now produces. The consumption of air bubble sheet in India is increasing rapidly and this is a profitable business at present. It is a good chance to catch the low-cost plants at globally competent standards.

Areas of application Packaging industry: It can also be used for agricultural applications instead of LDPE if additional thermal insulation is required.

Forms of transfer Equipment supply, turnkey

Corrugated box manufacturing project An Indian company is offering turnkey project for manufacturing of corrugated boxes. With 20 years of experience in the sector, the technology can implement the

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Modern Packaging & Design May-June 2012

Recycling of PET wastes into polyester polyols A Czech Republican company is offering the technology for recyc ling of Po l y e t h y l e n e Terephthalate (PET) wastes (PET bottles, X-ray films, etc) to produce polyester polyols. The process consists of the following steps: Collection of PET wastes, sorting out & shredding of collected PET wastes, simple chemical process of glycolysis & esterification and production of polyester polyols.

Areas of application

Forms of transfer

Polyesters are the base materials for the polyurethane applications in closures and sealants, which are primarily transferred into material saving and sealing applications

Consultancy, equipment supply, turnkey

Forms of transfer Technology licensing, others

Polypropylene (PP)/Polyethylene (PE) woven bag plant This production line using PP as raw material with advanced and reasonable match of equipment can make PP woven sacks with different folded diameter and specifications through the process of mixing of raw materials, yarn drawing, weaving, hot cutting, printing and stitching. The product is light-weight, clean and safe.

Areas of application Packaging industry: PP woven sacks have good anti-moisture, water-resistance, anti-breakage, anti-slip and high piling height characteristics, which make these suitable for long-distance transportation, loading & discharging with little breakage rate. PP woven bags find applications in packaging of such products as chemical fertilisers, sugar and salt.

Forms of transfer Technical services, turnkey

Sensor for detecting packaging leakage The present invention provides a sensor for detecting oxygen leakage in packed items and storage plants. The present invention further provides a process for preparing the sensor by ion-pairing of Methylene Blue (MB) with Dodecyl Sulphate (DS) to produce a water-insoluble form of dye (solvent-soluble and compatible with food items), which can be used to create a UV-activated, oxygen-sensitive indicator that can be printed on a variety of hydrophobic polymers.

Areas of application Food packaging industry, medical devices, vaccum packaging, etc

Forms of transfer Consultancy, technology research partnerships

licensing,



TECHNOLOGY TRANSFER

Technology Requested Adhesives, specialty additives and their intermediates

of water, sorting of all kinds of plastic materials after cleaning in a closed system, and a maximum processing capacity of 10,000 tonne of waste per annum.

A leading UK-based company is seeking innovative investment opportunities in organic chemistry, chemical formulations or processes including manufacturing, technology licensing, acquisition, joint venture and distribution. The company has a reputation for technical innovation, and high-quality performance products. The company seeks to acquire rights to novel chemistry products, innovative technologies, formulations, compounds and applications that are synergistic to its current range of activities, and that will increase the diversity of its manufacturing base. Patents or knowhow would be desirable.

Areas of application Plastics packaging industry, waste management, recycling operations

Forms of transfer Others

For its process of food packaging by thermo-sealing, the company needs a roll of Polypropylene (PP)/Ethyl Vinyl Alcohol (EVOH) film that should be able to bear a temperature of 120ÂşC and be microwave-resistant.

Areas of application Materials, plastics, polymers, food packaging/handling

Forms of transfer Recycled PET bottle machinery A Poland-based company specialising in recycled PET polyester polyols manufacturing is looking for an alternative proposal of design and engineering of bigger (about 25 ktpa) production plant. It plans to start with good-quality recycled PET flakes being delivered in big bags. Hence, the company requires a complete package offer for this service.

Areas of application Plastics rigid and flexible packaging, laminate printing and processing, etc

Areas of application

Forms of transfer

Forms of transfer

Manufacturing, technology licensing, acquisition, joint venture and distribution

Others

Disposal and recycling of plastic waste

A Spanish company works in high-technolog y packaging for regional pre-cooked and fresh food. For the highest possible safety and quality, equipment and materials with the latest technology are needed. During the process and handling, the lowest possible loss of food quality, guarantee and safety is sought, as well as the lowest possible quantity of (or null) by-products and emission generation.

Beverage packaging industry

Roll of PP/EVOH film to seal food trays

A Polish firm seeks the technology for dry processing of all kinds of plastics waste or a magnetic processing method in the electrostatic field. The technology should allow sorting of all kinds of plastic materials, haysilage foils, PET, HDPE, PVC, etc, by excluding dangerous waste. Specific technical requirements include initial cleaning without the use

Commercial agreement with technical assistance

Stearic acid for PVC chemicals An Indian company is engaged in the manufacture of Polyvinyl Chloride (PVC) chemicals that are used in manufacturing all PVC products like pipes, profiles, etc, and also cable compounds. The major raw materials used are lead and stearic acid. The consumption of stearic acid is 120-150 MT per month. The company is, thus, planning to set up a stearic acid plant in order to cater to its own requirement and also market to others. It would like to acquire the technology for production of stearic acid, which is palm-based or rice bran-based, with iodine value less than two and acid value in the range of 205-210.

Areas of application Industrail packaging, bulk packagingg applications

Forms of transfer Know-how, technical equipment, turnkey plant

assistance,

Information courtesy: Information courtesy: Dr Krishnan S Raghavan, In-Charge, Technology Transfer Services Group, United Nations ? z { | { } " " <" " < {~ = % z}<<' z}<< = }?/ € = "  # =~

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Share and Solicit Technology The mission of Modern Packaging & Design is to spread the technology culture. Here is an opportunity to be a part of this endeavour by sending your technology on offer or technology requirements. If you belong to any of these two categories, you are invited to furnish the techno-commercial details for publication. The write-up needs to be as per the format of this section with information about the particular technology offered or requested, its areas of application and forms of transfer.

Contact: Modern Packaging & Design ! " # " % ' ! *++ +/ ; < => +//?F++F *QX Z [ \> +//?F++F **]] Z ^ => _ `

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Modern Packaging & Design May-June 2012



IN CONVERSATION WITH: Suprotik Das

“For a product to be attractive, its packaging must be attractive too” …says Suprotik Das, Managing Director, Nordson India Pvt Ltd. As the Indian packaging industry scales higher summits of quality and competence, tamper-evident sealing solutions and efficient manufacturing are the need of the hour. In an exclusive interaction with Annabel Dsouza, Das shares his visions for a dynamic and competitive packaging industry in India.

Photo: Saggere Radhakrishna

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Suprotik Das

What are the latest trends and developments in the Indian packaging industry? The Indian packaging industry has seen two fundamental changes in recent years. First, thanks to growing disposable income, the demand for modern consumer products has grown rapidly. Second, competition among manufacturers of these products has intensified. In order to capitalise on this growing demand and stay ahead of competition, manufacturers are launching new, innovative and high-quality products every day. If a product is to be attractive, its packaging must be attractive too, not just in an aesthetic sense, but in performance and utility as well. This has become an undeniable reality not only for large-scale manufacturers, but also for small and medium scale enterprises, many of whom make exceptionally good products. All they need is modern packaging to position their products against the best.

What are Nordson’s major initiatives for the Indian packaging industry? The supply chain of consumer goods in India is slow, complex and less than efficient. Among the problems that plague our supply chain is pilferage of goods. Today, virtually every manufacturer is affected by this. Pilferage causes not just loss of revenue, but of credibility and goodwill as well. Thus, almost every consumer goods manufacturer, from large multinationals to small local enterprises, requires tamper-evident packaging. Nordson has been providing tamperevident packaging solutions for many years, but these solutions were meant primarily for the big players. Today, using our product development capabilities in India, we have made available a range of tamper-evident packaging solutions for companies with modest needs. Thus, a small company that makes an excellent product can today afford to place it in a professional, high-performance package, without significant incremental costs. In this way, we are bringing the benefits of modern technology to larger groups of customers. Such innovations and the constant development of new markets are

the lifeblood of our company. Over the years, we have discovered large numbers of customers, including multinationals, who have found that the solutions we develop for emerging economies, such as India, are of tremendous value.

There is a growing focus on environmental responsibility. Huge opportunities are opening up in the business of clean energy and clean manufacturing processes. How has Nordson contributed to the changing dynamics in the packaging industry? Nordson has been driving innovation in packaging technology. Our adhesive systems are used in making cartons and in the attachment of straws & caps on soft drink cartons, trays, sift-proof cartoning, attaching liners inside cartons, attaching labels, making bags & sacks of different materials, attaching wads to the inside of bottle caps, coating food & beverage cans and so on. Our involvement in the packaging industry is very deep. Nordson also provides technology-based solutions in the manufacture of products that have become essential in our day-to-day existence. Our core business is capital equipment used in the dispensing of fluids, surface treatment and testing & inspection. Our machines are being used in almost every segment of modern manufacturing: automotive and transportation, disposable hygiene products, medical devices, surgical tape, labels, home appliances, furniture, semiconductors, mobile phones, tablet computers, display devices, solar energy and many others.

How has been your company’s journey in India? Nordson’s first formal entry into India

was in 1988, when we had appointed two agents to manage our key businesses here. In 1990, we changed that arrangement and set up a Liaison Office in Mumbai. Staffed with our own people, the Liaison Office was responsible for serving our Indian customers. With the Indian economy opening up after liberalisation, Nordson India Pvt Ltd was incorporated in 1995, as a wholly owned subsidiary of Nordson Corporation of Westlake, Ohio, USA. Operating since then out of our South Asia headquarters in Bengaluru, Nordson India has been responsible for managing Nordson’s businesses in the seven countries of the South Asian Association for Regional Cooperation (SAARC) region. Today, our presence extends to a growing number of cities such as Ahmedabad, Chennai, Hyderabad, Mumbai, New Delhi, Pune and Rudrapur in India, as well as in Colombo & Karachi. Our team here is responsible for engineering, marketing, sales and customer support for customers in this region. We design products for both global and Indian markets and manufacture a wide range of products in Bengaluru.

What does the future hold for the packaging industry in India? We believe that the future will bring in tremendous opportunities for innovative, technology-solution providers. Customers all over the world are focussing more on increasing productivity, reducing waste and delivering superior customer value. Concurrently, there is a growing focus on environmental responsibility. Huge opportunities are opening up in the business of clean energy and clean manufacturing processes. One of our core strategies has been to work closely with our customers in meeting these growing demands. The challenge of the future – and indeed many of the opportunities – lies in delivering products that provide consumers with the benefits of modern technology, and achieving this while reducing the stress that the human race has caused to the Earth. Email: annabel.dsouza@infomedia18.in

Modern Packaging & Design May-June 2012

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POST-BUDGET 201 2

Bo burde

anza or ?

Budget 2012-13 has finally come around. The Finance Minister has announced some provisions to bolster the dismal state of the Indian economy, which has generated mixed reactions in the industry. Here, some of the players from the packaging industry opine on whether these provisions can infuse vigour into the country’s economy. Karl Vandenbussche, Director, Reynders Label Printing India Pvt Ltd The Union Budget has left a lot to be desired for the packaging industry. The rise in customs and excise duties will not only have a negative impact on the market, but also result in increased prices of products. The Excise Duty rise by two per cent was not required and will result in tighter industry dynamics. While we did not expect any reduction in the taxes, a hike was also unexpected. This will affect our bottom lines and discourage fresh investment in this sector.

Sunil Jain President, Rajoo Engineers Ltd The Budget is lacklustre and clearly indicates the stagnation in the process of financial reforms. It is a huge disappointment to the industry’s expectations. Most of the measures are one step forward and two steps backwards. The impact of this Budget on the packaging industry can only be negative, and this holds true for other industries as well. Retrospective tax impositions and no specific time frame for Goods and Services Tax (GST) implementation do not augur well for the growth of the industry. Foreign Direct Investment (FDI) in retail has been long awaited, which will have a negative impact on the growth of the packaging industry. FDI in retail is beneficial not only for the consumer, but also for the farming and producing community; there seems a lack of political will to give a thrust to it. Thus, the current Budget has failed to give a boost to the packaging industry. In fact, it is a retrograde step for the industry in general. No benefits or breaks have been provided for the packaging or polymer industries. The industry will continue to be affected by the volatility in polymer prices. Technology Upgradation Fund (similar to textile industry) would have benefitted the industry, but nothing has been done.

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Another area where we expect to hear f rom the government was recycling. The Budget has not addressed the massive problems associated with recycling of packages, mainly plastic packages. This is not only a problem for the packaging industry, but for many related sectors as well. Overall, the Union Budget has offered nothing substantial to the industry, which will face even tougher times ahead due to increased costs, lower margins and increased competition. We hope that the government reconsiders a few of the decisions in order to provide a lucrative environment for growth.

Apurva Kane, Senior Vice President, Mamata Machinery Pvt Ltd The rise in excise duty to 12 per cent across the board instead of restricting it to selected sectors was disappointing. This indicates that the government has moved back to what the situation was in the year 2008. This year’s Budget can be called neutral, as it does not do anything against any industry, including the packaging industry, nor does it provide a boost to any industry. In fact, this move will only make things expensive for the industry. Due to the rise in excise duty by two per cent, everything including raw material, will become costly, and this can have a negative effect on the industry. Thus, the Budget can be seen as an opportunity lost, as the government has failed to bring about good reforms. Further, the industries will continue to be affected by fragmented policies of the government. The consumers will also be affected by the recent Budget owing to the increase in commodity price. This would indirectly affect various businesses.


POST-BUDGET 201 2

Kalpeshkumar Parmar, Director, Avaran Packaging Pvt Ltd The Finance Minister has stated that FY 2011-12 has been disappointing with respect to economic achievements and that Gross Domestic Product (GDP) growth & fiscal deficit have slipped to 6.9 per cent & 5.9 per cent, respectively,

due to non-favourable local, national & international conditions; however, these conditions are expected to improve in future. He has focussed on striking a balance between GDP growth and fiscal deficit to their respective levels of 7.6 per cent & 5.1 per cent, which seems to be more realistic targets to achieve. He has also announced the long pending matter of GST introduction from August 2012 and rationalised

the service tax and excise duty rates to bring in parity. These steps will bring uniformity in the tax structure on an all-India basis, and bring healthy competition among players in the domestic industry. Overall, the current Budget is more focussed on improving the difficult economic conditions of the country and poses a greater challenge for political leaders & government managers for achieving this goal.

Sandeep Jain, Director, Hi-Tech Polyflex Pvt Ltd The packaging industry was expecting a reduction in duties in the Union Budget, but with things going in the opposite direction, we will have to re-think our strategies and prepare for tough times ahead. The two per cent increase in excise duty will adversely affect our revenue structure, and the end consumer will have to shell out more. The government has created special tax-free zones in many states, and companies operating in those areas enjoy various geographical benefits & logistical advantages as compared to those operating in other areas. The Budget will further widen the gap between these two factions and result in unnecessary advantages to a few without any difference in the products offered. Another area of concern after the Budget is the rise in excise and customs, as the price of CNG and diesel will increase, and our operating costs will go up. Big names in the crude oil business will benefit, as they have near monopoly in the market, but small- and medium-level players will have to bear the brunt. Overall, there is no positive takeaway from the Budget.

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SPECIAL FOCUS

Metal Packaging Metal packaging Battling demand-supply dynamics ..................................................................................... 36

Aesthetics in metal packaging Adding vibrance to the ‘can’ do spirit ................................................................................ 38

Interface Darshan R Shah, Director, Gujarat Tin Manufacturing Co ............................................ 42

Roundtable How commercially viable is metal packaging in India? .................................................... 43

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SPECIAL FOCUS: Metal packaging

Battling demand-supply dynamics The demand for metal packaging is increasing in the country but at a considerably slow pace. India is way behind in per capita consumption of metal packaging as compared to that in the western world. Avani Jain looks at some of the issues facing metal packaging and analyses the demand-supply dynamics of the industry.

T

he global metal packaging market is making rapid strides because of its shelf appeal, design aspects, durability, eco-friendliness, ease of handling and distribution, etc. Recently, Visiongain, the UK-based company, has come up with a comprehensive report (2011-21) on the metal packaging market. According to the report, the global value of the metal packaging market will reach $ 165.4 billion by 2021, as demand continues to grow in emerging markets like India. The market for metal cans in India is about ` 10.2 billion and tinplate accounts for well over 90 per cent of the market. Moiz Chunawala, Director, Deccan Cans & Printers Pvt Ltd, says, “The demand for metal packaging has increased in India and is growing at five per cent every year. However, the demand is much less in the country due to many factors such as high cost of raw materials and consequent shift to other packaging media. Further, the raw materials required in packaging industry are largely imported, since domestic production is inadequate to meet the current demand.”

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Analysing demand and supply The demand for metal packaging is presumed to grow owing to innovations in the overall packaging business as well as the emergence of lucrative markets in India. However, poor availability of raw materials is a major concern in the country. Chunawala notes, “There has to be a lot of forward planning to make sure that we do not run out of stocks when the customer demands for it. In order to meet the increasing prices and demand, companies like us are offering lightweighting solutions to the customers, ie, lower thickness material, thereby making the product economical and luring customers to buy such products. This approach has improved the demand but besides that, at present, we do not see any other way of reducing the packaging cost for customers.” Further, the Indian tinplate packaging market is highly fragmented, with only few major manufacturers; thus, the raw materials have to be majorly imported. Also, innovation in alternative packaging, such as High-Density Polyethylene (HDPE) and polyethylene, also pose a threat to the industry, as customers

are lured towards them and not many customers are motivated to invest in metal packaging. In addition, the demand for metal cans and containers is majorly restricted to few sectors in India including the food & beverages industry. This also limits the growth opportunity of the industry.

Challenges to conquer Companies face not only external challenges but also from within the organisation. Chunawala notes, “Since manufacturing of metal cans involves huge cost in terms of raw materials, and many other things, companies in this segment are always faced with the question – why not shift to other media of packaging?” Also, huge manufacturing costs are involved in metal packaging, and it is difficult to decrease the cost because of limited parameters. Thus, not many manufacturers are motivated to enter this industry. Further, the research and development activities also demand huge costs. Innovation in this industry is difficult since metal is very hard, and hence difficult to mould into different shapes & sizes.


Metal packaging

Courtesy: Zenith Tins Pvt Ltd

Chunawala says, “The tinplate industry is managing to survive in India as plastic packaging is cheaper and not as costly as metal cans or containers. In recent times, metal packaging has been confronted by rising commodity prices and processing costs. Hence, initiatives should be taken by the government to promote this industry, which is more ecofriendly as compared to plastics. Further, subsidies should be provided to the manufacturers in this segment. However, the government lacks the initiative and zeal to do so. Although, the Metal Containers Manufacturers Association (MCMA) is taking the initiative and negotiating with the government, the journey is a long one.”

means of displaying their products, which can easily be distinguished and offer a better shelf-life. Here, metal packaging industry has an opportunity to grow. Also, with the global pressure on India to strengthen its environmental laws, the government has started taking initiatives for promoting more environment-f riendly products, and metal packaging falls in that arena. Even consumers have become conscious and prefer environment-friendly products. Moreover, companies and associations such as Tinplate Promotion Council (TPC) and MCMA are undertaking a number of steps to make the consumer

Growth opportunities Metal packaging offers the highest shelflife and barrier properties to oxygen and moisture. Further, it is tamper-proof, leak-proof, stackable, recyclable, ecofriendly, shelf-stable (ie, it can be stored at ambient temperatures and no cold chain is required) and possesses excellent printability & shape ability. Taking into account the advantages offered by metal packaging, it would be beneficial if this industry grows in India, as it can play an important role in providing new horizons to the Indian packaging industry. Chunawala avers, “In the retail segment, companies are looking at new

Courtesy: Zenith Tins Pvt Ltd

The tinplate industry is managing to survive in India as plastic packaging is cheaper and not as costly as metal cans or containers. Hence, initiatives should be taken by the government to promote this industry, which is more eco-friendly as compared to plastics. Moiz Chunawala Director, Deccan Cans & Printers Pvt Ltd

aware of the advantages of metal packaging.” He adds, “Thus, though the growth of packaging industry seems slow today, but it is a sustainable growth, which will last long and the future of the industry looks bright.”

Future prospects With India being a potential market, competition is bound to grow over the years among various packaging materials. The preference will be governed by myriad factors such as convenience, ecofriendliness, cost and availability of raw materials. At present, countering the rising cost of raw materials is the biggest challenge for the metal packaging sector. Those associated with metal packaging are apprehensive that they might lose major shares to other forms of packaging, if corrective steps are not taken immediately. More focus on R&D could address the issue to a large extent. Although the industry is slowly aligning itself to global trends, metal packaging industry still has a long way to go. Email: avani.jain@infomedia18.in

Modern Packaging & Design May-June 2012

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SPECIAL FOCUS: Aesthetics in metal packaging

Adding vibrance to the

‘can’

do spirit

Changes in consumer lifestyles bring about a change in their demands, and metal packaging industry is no exception to this. Attractive product packaging with value-additions can help the industry rise from the current levels. Avani Jain explores some of the industry’s initiatives to add value to products, delivering competitive solutions for the surging retail market in India.

E

nhancements in consumer living standards and preferences, coupled with impulse purchases and convenience, are some of the factors driving the demand for good packaging products in India. In such a scenario, innovative product packaging can help maximise the sales potential by creating an arresting, magnetic impact on the shelf, thus encouraging shoppers to pick up and interact with the product. This holds true for all segments including the metal packaging industry. Increasingly, metal packaging market leaders in India are producing a plethora of products to meet these growing demands, such as single-serve, aesthetically pleasing, convenient, resealable and sustainable packaging. Resealable and multi-serve packagings address the growing attention on reducing product waste, thus giving the consumer more value for money.

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Modern Packaging & Design May-June 2012

Further, improving design aesthetics in metal packaging can play a major part in increasing the demand and luring the customers towards them. It can also give a boost to the industry, which is currently growing at a slow pace. S Venkat, Manager-Sales, Zenith Tins Pvt Ltd, says, “Constant innovation, changes in aesthetics and design as well as automation with built-in flexibility are the only solutions that can drive the growth of this industry and help it keep pace with the surging costs.”

Current trends Metal packaging can convey a premium look and feel while ensuring durability & good value. In order to jazz up packaging, brand owners can incorporate in metal packaging advanced decorative and shaping techniques for visual appeal. Beverage packs, confectionery products, etc in innovative and alluring packages,

Photo: Joshua Navalkar

such as beautifully decorated & shaped metal containers can draw the attention of the customers. Attractive metal containers not only perform the functional task, but also entice consumers for impulse and gift buying. Today’s metal box designs show a colourful pattern as these have moved from the conventional square box to rectangular, round and heart-shaped, specially shapes such as half-cartridge, cartridge and complex boxes. Even tins and containers now come in cylindrical and oval shapes apart from the conventional round shape. Venkat notes, “The current trend is of high-end products using square or rectangular tins, as these have high visibility due to a difference in shape while low-end products such as paints use round tins. Further, square and rectangular tins cannot be stacked one after the other and need to be kept separately. This helps them easily catch the customer’s attention. ”



Aesthetics in metal packaging

Constant innovation, changes in aesthetics and design as well as automation with solutions that can drive the growth of this industry and help it keep pace with the surging costs. S Venkat Manager-Sales, Zenith Tins Pvt Ltd

Design initiatives Crucial to the effectiveness of metal packaging is its flexible yet robust natural qualities. Employing the talents of innovative design teams of metal packaging suppliers, brands can conceive and then conduct trials for various packaging shapes and decorations. These metal solutions can use a number of aesthetic and tactile developments such as embossing, de-bossing, perforation, soft-touch, marble finishing or holographic foil technology. The latest decorative techniques used in metal packaging combine the sensual, natural feel of metal with unusual, eye-catching finishes. Using these techniques, the final package can echo the true brand essence.

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Modern Packaging & Design May-June 2012

Venkat elaborates, “An appealing packaging is a combination of good design/high-class printing/three-level embossing/use of new print applications such as pearl finish coating. Since it is difficult to mould the raw material in metal packaging due to the hardness and other limitations of metal, printing on metal assumes great significance and manufacturers play with this art to make the product more appealing and improve its design aesthetics. Taking a step in this direction, our company has installed the latest high-speed two-colour Fuji Primax machine, which enables excellent graphics and leaves no smudges.� Together with the design aesthetics, the light-weighting solutions can also help the industry gain a large marketshare. Today, the industry is moving towards downgauging and providing the customers with value-added products such as shaped cans. There is major growth in two-piece beverage cans. Trends in the beverage segment – both carbonated and non-

Photo: Joshua Navalkar

carbonated – are shifting focus from the conventional modes of packaging to new modern cans, which appeal to the consumers, as they are not only stylish & attractive, but also light in weight. Food manufacturers are also increasingly focussing on attracting young customers with light-weight, attractive and colourful packing materials. Venkat adds, “In order to reduce the weight of packaging, we are buying double reduced tinplate sheets from the Tinplate Company of India. Double reduced material is normally thinner, but stronger, than the conventional single reduced material. Thus, we are continuously analysing the possibility of down-gauging the thickness and have come up with some successful products.�

Growth opportunities The growth parameter of metal packaging is directly linked to the growth trend of the Fast-Moving Consumer Goods (FMCG) segment, which is highly influenced by the choices of the consumer. Metal packaging, along with many value-added solutions, allows brands to quickly adapt to today’s consumer reality. Metal packaging along with its various benefits and decoration techniques available can give brands the twin benefits of dazzling impact and environment-f riendly appeal since metal is completely recyclable. Metal packaging also gives a superior appearance, premium look and finish to the product feel, while ensuring its durability & good value. Venkat concludes, “The future of metal packaging industry will be healthy if companies pay heed to the design aesthetics of the product, as this is a major factor in deciding the success of the metal packaging industry. It can help packaging companies compete with alternative pac kaging solutions available in the market.� Email: avani.jain@infomedia18.in



SPECIAL FOCUS: Inter face - Darshan R Shah

“The ban on low-grade plastics can boost the metal packaging industry” …opines Darshan R Shah, Director, Gujarat Tin Manufacturing Company. In an exclusive conversation with Avani Jain, he states the challenges and opportunity areas for the metal packaging industry in India. How is the demand for metal packaging in India?

How does metal packaging compete with plastic and paper packaging?

The market for metal packaging is witnessing an upward trend. The government is taking some good steps by lowering the usage of low-grade plastics, which is a plus point for the metal packaging industry. The second important fact is that the demand for canned food items is low in the Indian market, but with the increasing awareness, their demand is also increasing.

Metal packaging is facing a tough competition from plastic and paper packaging since, in India, very few companies manufacture low-thickness metal. Most companies import the raw material from other countries, which adds to the price. For plastics and paper, we have good raw material providers in the country, which makes them less costly. Thus, the metal packaging industry is currently overlooked, but as awareness about eco-friendly products will grow, people will move to metal packaging.

What advantages does metal packaging offer? The use of metal packaging has various advantages. It is environment-friendly and can be disposed & recycled easily. It has a longer shelf-life as against plastic and paper packaging. At humid temperatures, paper packets can melt and result in product damage. Hence, it finds limited usage. Metal packaging lasts longer than plastic packaging.

What are the challenges faced by the industry? First, there are huge costs involved in research and development activities. Innovation in this industry is difficult, as metal is hard to mould into different shapes and sizes. Second, one of the major challenges is the rising prices of raw materials. Metal rate is directly related to Dollar rate, as we mainly import the material from other countries. Third, the manufacturing costs are huge in metal packaging, and it is difficult to lower the cost because of limited parameters. This cost can only be reduced by increasing the production. Further, it is difficult for companies in the segment to automate their systems, as there is no technology available and funds are limited.

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Modern Packaging & Design May-June 2012

What technologies are available in India vis-à-vis the foreign market? In other countries, the metal packaging industry is fully automated, and this makes the quality superior. Also, most industries use metal containers for packing their products. The food industry sees the maximum usage of metal packaging. According to this demand, these countries use efficient, fast technology, which saves time and cost to a large extent. Their machines can produce 900 cans/min. Such technologies will take a long time to come to India, as the demand is still low.

What is the future of the metal packaging industry? The future of metal packaging industry looks bright as the agro and food industries are growing at a fast pace. These industries account for the maximum share in the metal packaging industry. If more actions are taken for banning the usage of plastics, it will directly impact the metal packaging industry. Some actions are already taken in this regard and further steps is seen on the part of the government. Email: avani.jain@infomedia18.in


Roundtable

commercially viable is metal packaging in India?

How

In recent times, metal packaging has been confronted by rising commodity prices and processing costs. Avani Jain speaks to some industry experts to find out more about the commercial viability of metal packaging in India in the present scenario.

Atul Shah Director, Rajdeep Cans Pvt Ltd

Himanshu Sampat

Although the demand for metal packaging is growing at five per cent per annum, this increase is quite slow. Many companies are closing down their businesses, which is a distressing situation. Even the foreign markets tell the same story. This is due to two major reasons – availability of alternate packaging options such as plastics and the rising costs of raw materials. Almost all products that were earlier packed in metal containers and cans are now packed in plastic cans. However, there are few things that can only be packed in metal containers, eg, pesticides, etc. Moreover, this industry is lacking in innovations and Research and Development (R&D). As soon as new and innovative products will be introduced in the market, this industry will witness a boom but that will take time to happen. With regard to the commercial viability of this business, at present, the demand for metal packaging seems to be slow, which is affecting the industry.

Marketing Executive Packaging Division, Manaksia Ltd

We buy raw materials as per the rates of London Metal Exchange (LME), which is governed by the policies prevalent in Europe. As the price rises, we have to bear that, and this affects the business. We manufacture Roll on Pilfer Proof Caps (ROPP) closures and containers made out of aluminium, and this market seems good at present. We are facing few challenges, but since we have been in this business for a long time, we are able to cope with these. The future of metal packaging industry seems to be bright, as five years down the line, the cost of raw materials is expected to decrease, and this will have a positive effect on the industry. Further, since the cost of production is low in India as compared to foreign markets, this can serve as a plus point for the domestic industry. Thus, the profitability of the metal packaging industry will increase in India in the near future.

Rashmin Prajapati Senior Manager - Sales Specialty, Bericap India Pvt Ltd

Huge costs are involved in metal packaging due to rising raw material prices and the high-end technology involved. Not only the raw material is expensive, but handling it is also an issue; hence, companies need to move towards automation. The basic raw material for metal caps and closures is tinplate, which is quite costly. Further, as compared to plastic caps, metal caps are simple in design, and thus do not have the potential to lure the customers. The market for metal packaging, especially metal caps, will only increase with unique value additions in the design; however, this is a costly affair since it is difficult to mould metal into different shapes owing to its hardness. The demand for metal caps is declining not only in India but also worldwide. The metal packaging business can only be profitable if the aforesaid issues are resolved at the earliest.

Editorial take: Email: avani.jain@infomedia18.in The demand for metal packaging lags way behind plastic packaging. Due to increasing raw material prices and drag in technology adoption, the segment seems to be moving towards stagnation. Hopefully, the situation will improve when innovative products surface in the market.

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FACILIT Y VISIT: Aver y Dennison

p e t s h ith eac

w s s e c ing suc

Label

acific region and wing prominence in the Asia-P gro its hts hlig hig ion ans exp assesses how y manufacturing hub. Lionel Alva Avery Dennison’s latest facilit bal glo a as ial ent pot e ens kaging and imm a force to reckon with in the pac ing underlines India’s importance om bec is ss we pro ng uri de manufact the company with its avant gar materials market.

D

elving into the finer intricacies of the packaging market depicts a complex scenario where technological capability and cost sustainability are some of the key factors driving the market today. With India and China consisting of the largest retail markets, gives a tremendous impetus to the growth of the packaging industry as well as influences major packaging trends. The Indian label industry is highly dynamic, technologically driven and is growing fast. While India still lags behind in the per capita consumption of labels, it has the highest growth rate in the world for labels, with an increasing demand for barcoded labels. The use of bar-coded labels is growing by 30-35 per cent in India, and these labels are also making way for smart Radio-Frequency Identification (RFID) labels such as those used prominently in European and American markets. Also, the narrow web flexo and combination press market is growing in India. Today, the Asia-Pacific region consists of more than 50 per cent of the marketshare of the packaging and

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labeling materials market, with India and China in the lead. However, each segment of the industry is highly fragmented and consists of several organised and unorganised players. While the industry as a whole is growing at twice the rate of the Gross Domestic Product (GDP), it has a large number of organised players than almost any other segment. Within the packaging segment, flexible packaging outstrips growth of board and other types of packaging, but the fastest growth in the segment comes from all kinds of labels. Further, in the pressure-sensitive labels segment, the use of transparent and filmic labels is in great demand. However, the fastest growing flexible label segment consists of wraparound and shrink-wrap labels. Shrink-wrap labels are the most popular in the Indian packaging market as Fast-Moving Consumer Goods (FMCG) manufacturers use them to cover irregularshaped rigid containers. Flexible labels printed by gravure and flexography are increasing at more than 25 per cent per annum. The majority of marketshare lies with pressure-sensitive labels, which is at about 65 per cent.The newest expansion

facility is part of Avery Dennison’s efforts to consolidate its presence in the strong Asia-Pacific region, especially in India’s burgeoning packaging market. “With this latest expansion, we continue with the next big chapter in our development in India. Our customers across India and South Asia have been our primary focus since we first established operations here in 1997. By expanding in Pune, we will be able to better serve our customers,” avers Anil Sharma, Managing Director-Label and Packaging Materials, Avery Dennison, India.

State-of-the-art infrastructure The expansion, housed in a 100,000sq ft site adjacent to its current facility, includes a new state-of-the-art, highspeed material coating machine, the widest and fastest in India, which along with finishing equipment & coater comprise a full production line. The ISO-certified Pune facility produces technically advanced pressure-sensitive materials for labeling and packaging and is one of Avery Dennison’s most advanced operations.


Aver y Dennison

During the official inauguration ceremony, Dean A Scarborough, Chairman, President and Chief Executive Officer, Avery Dennison, said, “We are pleased to officially open this new production line to contribute to the growth of India. The speed, quality and timeliness of the installation demonstrate the company’s world-class execution capabilities and reflect the talent & drive of our India team. Through our investments in technology and people, we are committed to delivering worldclass support to our growing Indian & South Asian customer base.� The move is part of Avery Dennison’s long-term commitment to India, bringing the company’s total investment to about $ 55 million in the country. The plant has undergone three phases of capacity expansion since the operations started in 1998. The fourth expansion is a major overhaul to expand the facility to a massive 130,000-sq ft, which is four times its original size. This is to keep pace with the rapidly growing Indian market and aim for sustainable growth & development in the region.

Product portfolio Avery Dennison’s label and packaging materials business is the leading manufacturer of pressure-sensitive materials in India and has seen yearon-year double-digit growth since its inception in 1997. Its myriad product profile involves apparel and footwear labeling design, high-definition graphic embellishment, sustainable packaging,

price ticketing and RFID-enabled inventory solutions. It also offers information management materials, products and solutions as well as graphics imaging media. Our core business is specialised adhesives, coatings, films and RFID technologies.

Committed to the future The Philip M Neal Research Center (NRC) in Kunshan, China, is Avery Dennison’s principal research facility in the Asia-Pacific region that is dedicated to pioneering new research into material science, polymers, precision coating and printing processes. The company’s third research will commence operations during mid-2012. The innovation centre in Pune will focus on providing dedicated research and innovation development services to the Indian market. The company has also set up the Avery Dennison Self-Adhesive Label Converting College in Kunshan, China. A dedicated India Knowledge Center will also be operational from the second quarter of 2012, which will provide dedicated research and innovation development ser vices for Indian converters and Original Equipment Manufacturers (OEMs), while simultaneously providing growth opportunities for India’s pressuresensitive labeling industry. The India Knowledge Center will work in close collaboration with partners f rom OEMs to the pressure-sensitive labeling industry in order to provide training and knowledge transfer on all major

Forklift being used to transfer packaging rolls

The speed, quality and timeliness of the installation demonstrate the company’s world-class execution the talent & drive of our India team. Through our investments in technology and people, we are committed to delivering world-class support to our growing Indian & South Asian customer base. Anil Sharma Managing Director, Label and Packaging Materials aspects of labeling technology, from label production materials to pre-press, printing and converting. The Center is designed to enhance knowledge on several aspects of self-adhesive label printing and converting as well as provide various levels of training programmes to cater to market needs, while boosting the growth of the industry across the Asia-Pacific region. Email: lionel.alva@infomedia18.in

A look at the production inventory

Modern Packaging & Design May-June 2012

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An

i nv

i te

th

at

re

w

ar

ds

as well...

Dear Reader, ‘Modern Packaging & Design’ solicits original, well-written, application-oriented, unpublished articles that reflect your valuable experience and expertise in the packaging industry. You can send us Technical Articles, Case Studies and Product Write-ups. The length of the article should not exceed 1500 words, while that of a product write-up should not exceed 100 words. The articles should preferably reach us in soft copy (either E-mail or a CD). The text should be in MS Word format and images in 300 DPI resolution & JPG format. The final decision regarding the selection and publication of the articles shall rest solely with ‘Modern Packaging & Design’. Authors whose articles are published will be sent a complimentary copy of that particular edition. Published by Infomedia 18 Ltd, ‘Modern Packaging & Design’ is one of the leading bi-monthly magazines exclusively for manufacturer and user fraternities of the packaging industry. Well supported by a pan-India readership of over 80,000 and our strong network of 26 branch offices across the subcontinent, this magazine reaches out to key decision makers among the manufacturers of products, machinery and allied segments. Brought out in association with Hong Kong-based Ringier Trade Media Ltd (one of the world’s largest trade publishing houses with more than 200 special interest titles and offices in every major country), it ensures that advertisers are able to promote their products and services across the globe at no extra cost. So get going and rush your articles, write-ups, etc‌ Look forward to hearing from you, soon! Yours sincerely,

Business Insights Technologies Opportunities

Manas R Bastia Senior Editor Infomedia 18 Limited ‘A’ Wing, Ruby House, J K Sawant Marg, Dadar (W) Mumbai 400 028 India

D +91 22 3003 4669 T +91 22 3024 5000 F +91 22 3003 4499 E manas@infomedia18.in W www.infomedia18.in


INSIGHT & OUTLOOK

Printing & Graphics in Packaging Packaging printing Innovations for enhancing brand appeal .................................................................................................... 48

Printing and graphics Moving towards zero counterfeit ................................................................................................................ 50

Interface George Mathews, Founder Director, Icarus Design Pvt Ltd .....................................................52

Andrew Tay, Vice President-Asia Pacific, Zebra Technologies ................................................ 53

Innovations in graphics Customised designs for the right appeal .................................................................................................... 54

Package design Makeover for better brand visibility .......................................................................................................... 56

ERP Integrating resources for coherent functioning .......................................................................................... 58

Modern Packaging & Design May-June 2012

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INSIGHT & OUTLOOK: Packaging printing

Courtesy: Himalayan Group of Industries

Innovations

for

enhancing

brand appeal

Product and package design draws attention to a specific product in a crowded retail space and also serves as a great promotional tool. It positions a product among a certain category and perceived value. Anwesh Koley delves into various initiatives undertaken by packaging companies to enhance the brand value of a product.

P

ackaging today is considered as an essential brand identity tool. A specific colour, a type of design or even the form of labeling might trigger an association to a particular brand. The quality of graphics and style of printing differentiate a product from its competitors by transmitting a sense of worth or a story. Packages might also serve as souvenirs, collectibles or a source of storage. A path-breaking product design can influence the perspective of customers by shifting behaviour patterns. “Modern packaging initiatives reflect the level of modernism, creativity and cutting-edge qualities a brand might have. The visual graphics on the external packaging not only ensures steady brand recognition, but also moulds the perception of the customer about the product,” opines Suresh Singhal, Managing Director, Himalayan Group of Industries.

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Modern Packaging & Design May-June 2012

The dual role of packaging makes it a truly unique marketing tool. Unlike other forms of communication which can be fleeting, packaging plays a crucial role not only at the point of sale, but also after the actual purchase of the product. “The packaging should provide consumers with the right cues and clues – both at the point of purchase and during usage. The first moment of truth is about obtaining customer’s attention and communicating the benefits of the offer,” opines Vivek Kothari, Director, Shako Flexipack Pvt Ltd. He adds, “In the current scenario of packaging design, the use of colour in graphics draws greater attention. In most graphic designs, the depth of the so-called contrast should refer to the use of shades in the design of two colours simultaneously on a screen, which produces a perspective of a relatively effective coordination.”

Attractive packaging If packaging does not catch the consumer’s attention, none of its other functions would come into play. The most brilliant and creative packaging is useless unless seen. Creating a powerful shelf presence so that the brand stands out from the crowd and is noticed is the first and most vital step for any product on a shelf. “The customisation of packaging is an essential requirement in the current market. Initially, a company is required to create a presence in the market, and only then can it access the viability of its business. Research and Development (R&D) in packaging design is a specialised and technical field and is an investment for the long-term requirements of the company. After a packaging company is sure of the longterm feasibility of its business, it ventures into R&D, which has a lot to do with customer requirements,” adds Singhal.


Packaging printing

Investments and infrastructure The industry is cautious about technology investments. While the best technologies can be seen with producers of primary packaging, many producers of transport packaging still prefer to work with old technologies. Efforts to improve infrastructure are not moving at the pace expected of a fast growing economy like India. Design is one area where India has moved quickly through sheer quality and number of professionals it generates. Many multinationals have global packaging development teams based here, which is an acknowledgement that India, a costconscious and price-sensitive country, has encouraged ‘out-of-the-box’ thinking and come up with several successful packaging innovations that can be adopted in other parts of the globe. The Indian middle class is increasingly interested in easy-to-handle, top quality, convenient and environmentally responsible packaging. However, the ‘value for money’ mantra is deeply ingrained in the Indian mind and will continue to be one of the most important factors in defining future trends. With an increasing population of working women, the trend is towards consumption of fast food and ready-to-eat items. The food processing industry contributes to nearly 50 per cent of the Indian packaging industry and is aggressively focussing on making consumers aware of its efforts towards environmentally responsible, sustainable and minimal packaging. Graphics and designing initiatives in this sector must be attractive as well as provide all nutritional facts and essential details.

While the plastics packaging industry is working towards bioplastics, lower energy and water use, the glass packaging industry is bringing in new technologies, such as narrow neck press blow to reduce glass weight by nearly 30 per cent while improving its sturdiness and strength. As the Indian middle class moves from need-based products to want-based products due to rapid urbanisation, there will be more opportunities for global brands to create their footprint in India, and domestic brands will have to reinvent and face stiff competition.

Printing techniques About half a decade ago, painting, metalising or blazing were the only methods for decorating plastics. But now, the variety of products available in the market and the number of models being launched, clients want to differentiate their products from one another. Colour, finish and material play a vital role in the success of a product designed.

Modern packaging initiatives reflect the level of modernism, creativity and cutting-edge qualities a brand might have. The visual graphics on the external packaging not only ensures steady brand recognition, but also moulds the perception of the customer about the product. Suresh Singhal Managing Director, Himalayan Group of Industries

The way ahead People are gradually moving away from plastic packaging and towards non-plastic packaging or green packaging alternatives for metals such as aluminium, particularly cellophane. However, this material is costly and only when companies are confident that customers are ready for such products, will they introduce these. It also depends on whether they want to opt for a biodegradable packaging according to their sustainable policy. Email: anwesh.koley@infomedia18.in

The packaging should provide consumers with the right cues and clues – both at the point of purchase and during usage. about obtaining customer’s attention and communicating Vivek Kothari Director, Shako Flexipack Pvt Ltd

Courtesy: Himalayan Group of Industries

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INSIGHT & OUTLOOK: Printing and graphics

towards Moving zero

counterfeit

Packaging is recognised as the most powerful tool for establishing brand communication and consumer loyalty. The packaging printing and graphics segment is gaining momentum not only for its aesthetic appeal, but also for its security functions. Annabel Dsouza discovers the latest innovations in preserving consumer safety through next-generation printing solutions.

A

n object without adequate packaging remains just a commodity and not a brand. Thus, the market appeal of a company is closely linked to the industry presence of its brand, which is represented by the attractiveness of its packaging. Thus, packaging has emerged as the strongest tool that reinforces brand identity and loyalty. Consumers must not only connect with a product on a supermarket shelf, but also choose it over other brands and do so repeatedly. Packaging printing is one of the most crucial operations in the journey of a product to the market. The digital packaging-printing market is expected to achieve a global marketshare of $ 4 billion by 2014. Today, as the Indian packaging industry is keeping pace with global standards of efficiency and sustainability,

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Modern Packaging & Design May-June 2012

the market is witnessing new materials & substrates for packaging. Thus, the printing segment must constantly innovate in terms of contemporary designing and higher delivery. Printing and graphics are now moving beyond aesthetics and consumer appeal to offer safety & security to packaged products. Shyam Sundar B K, Chief Designer-Industrial Design, Tata Elxsi, says, “In India, all major brands are facing the problem of counterfeit. Controlling these problems has become a major task for manufacturers, who are losing sales and profits as well as the end consumer’s loyalty to their brands. This adversely affects a company’s marketshare in the long term. The packaging technology and design firms must provide the right solutions for companies to help them protect their

brands, products and customers from counterfeits. Some technology solutions available to prevent counterfeiting include Unique Identification Code (UID), overt technology, track & trace technology, tamper evidence, forensic markers, Radio Frequency Identification (RFID), etc.”

Efficient brand protection Product protection specialists have differentiated security printing by designating them as overt, covert and forensic. Security markings with overt features can be easily identified with the naked eye and does not require any device for authentication, eg, holograms, thermochromic inks, optically variable pigments, micro-/nano-embossing, watermark, etc. This type of security feature is essential for end-consumers.


Printing and graphics

Covert features include covert taggant, liquid crystals, grey market coding, security screening, dual-Ultraviolet (UV) fluorescence, etc. These are detected using devices such as spectroscopic UV-lamp, decoding lens, code reader, chilling-spray and magnifier. Traders, retailers, custom officials and authorities look for such security features. Forensic features can only be detected with special laboratory equipment, eg, laser projection device, special readers and microscope. These are used to identify higher risk value products. Forensic features include Infrared (IR) laser responsive, forensic taggant and optically variable diffractive devices. Efficient brand protection is possible by a combination of all features, ie, a multi-level approach of security features across the overt, covert and forensic levels. These features can be combined with a design concept, which provides additional security. Other methods include having secure, well-documented logistics. The protection provided by security pigments can be further improved by using smart strategies. For example, instead of printing or colouring products over a large area, the security features can be specifically placed at certain spots. This is preferably done to inconspicuously integrate the markings into the existing design, so that

they are not immediately recognisable as security features.

Anti-counterfeit technology Packaging printing and graphics are using a lock & key approach to identify the original form of the imitation. One part of the anti-counterfeiting solution can be considered as the ‘lock’, and this is added to the product or its packaging. The other part of anti-counterfeiting counter measure can be considered as the ‘key’. The brand owner uses this tool to detect the lock on an original product or packaging. For example, a holographic image on packaging can be considered as an anti-counterfeiting lock, while the eye of a custom official, trained to look for specific holographic images, can, in this case, be considered as the anticounterfeiting key. The need of the hour is a layered approach towards effective and economical, high-performance anticounterfeiting solutions. The total anti-counterfeiting security technology package must be chosen to meet the needs, capabilities, technical and cost requirements of the Indian packaging industry. Layering of anti-counterfeiting components addresses the authentication needs throughout the product supply

The packaging technology provide the right solutions for companies to help them protect their brands, products and customers from counterfeits. Shyam Sundar B K Chief Designer-Industrial Design, Tata Elxsi chain and provides viable pathways for future anti-counterfeiting technology improvement & migration.

The stamp of security Printing and graphics offers a wide range of brand protection product portfolio for building an effective brand protection strategy. Some of these include marker/ reader and marker/magnifier-based systems, hidden marks encoded in artwork and overt colour shift options, attainable with & without specialty inks. But, all these brand protection solutions should meet the Indian convertor’s value proposition for anti-counterfeiting counter measures – cost-effective, highsecurity and easy field verification. In terms of new-age digital printing, the Indian market is welcoming established printers into the packaging domain. The solutions offered by these new inkjet printers permit maximum colour quality in packaging proofs on diverse materials, such as paper and film. Merging newage requirements with cutting-edge technology is key to achieving optimum and accurate packaging printing solutions while preserving brand identity & consumer safety. Email: annabel.dsouza@infomedia18.in

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INSIGHT & OUTLOOK: Inter face - George Mathews

“Packaging has become a clear differentiator for the brand” ...opines George Mathews, Founder Director, Icarus Design Pvt Ltd. In a conversation with Anwesh Koley, he emphasises various imperatives for the packaging design industry, while applauding the existing initiatives in this field. What initiatives in graphics and printing have been undertaken by the packaging industry? The Fast-Moving Consumer Goods (FMCG) brands have completely changed today from what they used to be some time back. Those in this segment have understood the role of packaging as a ‘virtual salesman’, which recommends the values that a brand stands for and persuades the consumer into buying or checking that brand out. Also, the choice available in virtually every category is enormous and packaging has become a clear differentiator for the brand. The development of modern retail format is another big driver for package design.

What innovations have you witnessed in this industry? Innovations have happened at every level for every material in every category. For example, the spirits category was one of the first to introduce Guala caps with the aim to control counterfeiting. This immediately created a formidable barrier for spurious spirits brands, since its introduction nearly 10 years ago. Today, there are at least three or four variations of the Guala cap, which are also cheaper & safer. Dramatic improvement is also seen in the quality of flexography laminates. Gravure-printed laminates, metalised with excellent printing and image reproduction, have changed the impact of many categories on the retail shelf, from biscuits and tea to spirits.

What latest technologies do you use to enhance appeal for packaging? The introduction of matte and gloss effects on the same pack, combined with metallisation on laminates, which are then laminated on boards and formed into

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rigid packs has dramatically increased the visibility of brands. One brand that we have worked on, which has benefited from these innovations, is Good Day cookies from Britannia. Another recent project is the packaging for Knock Out beer, which has been recently introduced in markets here. The label has been printed with thermochromic inks that change colour at a certain pre-defined temperature.

Where does Indian designing stand vis-à-vis the global scenario? The designs by Indian designers working on brands and packaging can be compared to those of any other design house in the world. But this aspect is sometimes confused with the dimension of ‘taste’. Brands are contextual and those in India are extremely sensitive to Indian tastes; sometimes, as compared to packaging from the western world, these can appear less ‘refined’. This is because brands cater to unique aesthetic sensibilities inherent in their own contexts. Nevertheless, the package designs developed in our country are no less sophisticated than those created in any part of the globe.

What path-breaking initiatives has the industry undertaken? One of the most exciting technologies that has changed the method of designing is the development of rapid prototyping in our country. We now have access to rapid prototyping methods not only for structural packaging, but also for laminates and printing effects. This has provided designers with a tool to address converters with more confidence and communicate the design intent without ambiguity. Email: anwesh.koley@infomedia18.in

Modern Packaging & Design May-June 2012


INSIGHT & OUTLOOK: Inter face - Andrew Tay

“Food safety and anti-counterfeiting will drive the bar coding technologyâ€? ‌asserts Andrew Tay, Vice President-Asia Pacific, Zebra Technologies. In an interaction with Lionel Alva, he emphasises that the cutting-edge Automatic Identification and Data Capture (AIDC) technology is all set to revolutionise the packaging market. in the next five years besides enormous business opportunities.

How successful has been AIDC technology in preventing counterfeiting? Today, every government department is focussing on vigilance in food safety. Food safety and anti-counterfeiting are the two factors driving bar code technology. For example, if there is contamination in certain food items and one wants to track a specific ingredient, bar coding can help find that ingredient. Further, the need for anti-counterfeiting measures for food, drugs and medicines is driving its applications. Technology must be built pragmatically, but there is a need to find economical way of doing that; hence, this depends on the price sensitivity of India. Also, since the market is huge, bar coding technology will be adopted more widely than RFID technology.

What is your approach towards understanding end-user markets? How have you been catering to the unique needs of markets in India and China? Although the environment in India and China is different, certain things such as printing requirements and solutions are same. Both China and India are at different stages of development, with India currently witnessing substantial developments in packaging & automotive. Regardless of the stage of development, the use of Radio-Frequency Identification (RFID) and barcode is necessary in packaging solutions. Both markets are highly price-sensitive, and thus we have a policy of having more aggressively priced products.

What applications are driving the demand for AIDC technology in India? In India and few other countries in the Asia-Pacific region are at a juncture where the US was 20 years ago. Compliance will drive the requirements for bar coding technology, as the requirement today is to track and trace everything. This is important for accounting, health, safety and security purposes. The next stage will be the location systems, for example, air cargo would utilise active/passive RFID and Global Positioning System (GPS) to pinpoint the exact location. Currently, India is adopting bar code technology at a fast pace. We foresee a huge growth in India in terms of AIDC technology

There is a trend where India or any country will be going towards in the next 5-10 years; thus, we spend time with our customers from different verticals, hear them out and scrutinise the technological roadmap that they would require in the next 3-5 years. Based on these trends, we create solutions for the market. Our research and development team provides solutions based only on customer feedback. We try to understand the way our customers operate and their business model in order to identify things that they might not be aware of. In this manner, we develop technology as an enabling tool for customers to advance their business and take a customer-centric approach. Email: lionel.alva@infomedia18.in

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INSIGHT & OUTLOOK: Innovations in graphics

Customised designs

for the right appeal

The Indian packaging industry has a tremendous market potential and is gradually prospering. A key factor influencing this growth is the printing and graphic design, which enhances the shelf-life of the product while also providing an incremental value to the consumer. Courtesy: Antigua Cruz

Anuj Prasad

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he growth of the design industry in India is gaining momentum. Metro cities, in particular, have seen several new freelancers and this expansion is largely market driven. Companies have become more aware of the aesthetic value of their products and how the competition is moving parallel to their businesses. Many regional players have emerged in the market and realised design to be the most prominent way to gain market dominance. Thus, one can see a whole lot of activity in the mid-level segments, which was not happening earlier. Initially, such companies would imitate the product designs from multinationals instead of creating their own brand identity. Thus, this comes as a welcome change.

Investments in creativity Certain capital is required to start designing, but the magnitude is not that high. The devices used for designing are more affordable today, particularly in the packaging industry; one can achieve highquality results with small investments. However, it is essential to have the required software in place along with good networking across the sectors that one serves. With growth, the expectations of customers increase, and they prefer acquiring their entire designing

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requirements from a one-point source. This encourages designers to invest more in hardware, software & high-quality prototyping. In flexible packaging, one can outsource rapid prototyping requirements as well. With time, companies have become extremely stringent about the aspect of confidentiality of their products through packaging design. Hence, they want to have in place a certain level of infrastructure. Designers have to be updated about any latest software introduced in the market, both domestic and international. Making prototypes with utmost accuracy is a priority, which requires precise software and machinery.

Progressing with new ideas Print technology in packaging is the biggest development in recent years, along with the presentation of ideas through different technologies. Earlier, not much emphasis was on print quality, so designers were able to manage with inkjet printers, but today, advanced laser printers allow printing on any substrate. Printing on flexible packaging was not possible earlier, but over the years, it has come in vogue. Special effects such as embossing and Ultraviolet (UV) effects, as well as use of various techniques have become possible only in recent years, as these were expensive earlier. The representation of the thought process through designing can be

evaluated by the right use of machinery. This means that there is no difference between the prototype designed through the available software and the final product after the investment is made. From the structural point, one can now create the exact design through the mould, which addresses the anomalies of design through rapid prototyping. This also saves time and cost. In terms of the machinery used, current technology has become quite sophisticated, which results in faster output and higher accuracy.

Innovations in rigid packaging Rigid packaging requires higher investment, as the mould is to be designed according to requirements of the client. It provides uniqueness to the outlook of the product, which distinguishes it from the competition on the shelf. Most consumers in India still prefer structural packaging, as they perceive it as a value-added feature over conventional pouches and do not mind paying a little extra for this perceived value addition. Designers have capitalised on this aspect of consumer behaviour and started providing feature innovations to customers. Innovations are of two types – aesthetic and feature-based. Aesthetic innovations include giving a unique form or shape, which looks different, while enhancing that form or shape through


Innovations in graphics

the right colour finish. Feature-based innovations provide new feature-based usability to the product so that the customer feels happy that he has been taken care of in a much better way. Basically, Colour, Finish and Material (CFM) are the key factors to reach a design conclusion. The companies first conceptualise a design according to the innovations that the designers can provide; the designers show various concepts to the client who then selects from among those concepts. Based on the feedback, designers create models and refine them accordingly. Subsequently, prototypes are created and the product is finally developed. The working in a design house is based solely on client requirements. Designers take a brief from the client, as the client always wants something new and unique. This goal is achieved through a combination of aesthetics, features, ergonomics and finishes.

Flexible opportunities The printing in paper packaging has many more design possibilities as compared to those in flexible packaging. However, in case of flexible packaging, companies save on the overall cost of the product, which is eventually passed on to the customers. Another advantage in this form of packaging is that the design can be changed by changing the colour combinations and shape of the package. One can also create promos through flexible packaging with small incremental extras. As far as differentiation on the shelf is concerned, graphics is the only tool that can aid this. Unlike a rigid package, which can have structurally differentiated packaging, flexible packaging has only the aid of external graphics and design to attract customers’ attention. It depends on the company as to how they want their product to be positioned and who are their target audience.

Creating brand identity Companies usually have a pre-conceived idea of the design that they want for their product, and designers have to visualise and present these as tangible propositions, which could be worked out. It is a closed-loop process, where often a design house ends up upgrading an existing design theme. This is done to create a fresh brand identity. In case of rigid packaging, there is ample scope for innovation through the shape of the jar or bottle and also from the dispensing point of view. This is part of the company’s initiative to provide a good experience to the consumer and also because they are sensitive to their customers’ requirements. An important aspect of designing is to profile the target consumer and his purchasing requirements. Only when the designer is able to successfully comprehend the consumer behaviour, it is possible to translate ideas into reality. Anuj Prasad is Founder and Chief Executive Officer of Desmania Design. Email: anuj@desmania.com

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INSIGHT & OUTLOOK: Package design

Makeover for better brand visibility All successful brands have a life cycle. Hence, after the shelf-life is over, a package also needs a makeover. Competition is a continuous phenomenon and consumer perceptions change, putting the marketshare at stake. Hence, the package should be periodically redesigned to maintain its demand in the market.

P V Narayanan

P

eriodic redesign of a package is a necessity today. Consumer perceptions keep changing. Competition in the market is always ready to displace one product with another overnight. The demographics is also quite dynamic. Branding always benefits through exclusivity. Companies must establish a name that synchronises with the visual identity of the package, ie, structural and graphic designs. Structural and graphic designs based on critical parameters display a symbolic meaning and packaging will become a vital opportunity to build new brands, reinforce and add value for existing brands. Various definitions outline the role of packaging and are concerned with the relationship between the package & product, but none mentions the relationship between the package and the consumer. Yet another interesting aspect of packaging is entertainment, which has recently come to the fore in the designs produced. Typical of these are incorporation of startling sense of humour, which might dilute the solemnity of the product, adding images of children for reasons deemed purposeful and, in some cases, the reasoning masked behind the graphics is often difficult to understand.

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Stand out in the crowd Package design today with appropriate branding facilitates a product to stand out from other products. This makes the consumer, buyer and even an onlooker to want to become the proud owner of a few products before leaving the shop, either because they liked the graphic design, sense of humour, religious or cultural root or the physical and application advantage. The conceptual approach is a combination of many facets such as natural, health, beauty, freshness and sustainability and the market. All brands are built around to achieve success. The term ‘success’ is difficult to quantify, emotional or otherwise, as it varies with the field and requirements. It can be psychological or by value, ie, finance. The existence of a brand revolves around its relationship and popularity with the consumer. A few may react with reference to the environmental issues – green or non-green. Typically, these can be clean and transparent bottles for drinking water, concentrated health drinks in stretch blow-moulded containers or easyto-open and easy-to-use baby shampoo, sophisticated packs with different shapes combined with an out-of-the-world delivery cap & closure or a well-designed functional yet attractive pack for milk & biscuit depicting their freshness. Often

these revolve around the need of the hour – sustainability. The client is the focus since nature is the first company that provides the lead for a commercially acceptable pack. Packaging and design must tell a story of how best it can create and reinforce the value and brand, such as a story of an opportunity to review, rethink and rebuild, which will have a product package with a longer life cycle.

Ensuring brand success In recent years, the self-service segments, such as super markets, have revamped their approach to market. Fast expanding and massively consumed brands offer and justify heavy investments. The system becomes more challenging in the context of private labelling. The demand is to optimise the cost of packaging through its life cycle till it changes hands and material for money. The exercise can start from any aspect related to packaging – the material, its formability, shape-size parameters, graphics (eg, colour, colour combinations, copy, layout, brand-logo-trade mark), their distribution – particularly on display panels, statutory and other regulations, information, use and disposal instruction. The judiciousness with which these can be mixed will be the innovative, creative value addition. The typography should be clear, simple and easy to understand


Package design

and should look sophisticated & stylish in the home environment. In the process, one must convey a great passion for good product and get the option of using famous quotes related to the product to have the benefit of a sophisticated twist. The final design is envisaged to create a great impact on shelf and retain a f riendly approach to the supposedly ‘package-product-owner’. Until recently, the importance of a good design has been fully appreciated, but what has now truly and significantly surfaced is the potential dangers of a bad design. Design, no doubt, adds value to the commercial activity, as it can be the true ambassador that can convert an idea into a design and through a total package, thereby leading to business success.

witnesses new product mixes every other day. The product provides superior performance, and thus the consumer becomes addicted to it through the vehicle of package. Each of these can win a battle in isolation but not the war. Companies need to create a bliss of togetherness because when it comes to innovation and design, the sky is the limit.

P V Narayanan is a Member of Board in APEDA (Ministry of Commerce). He is also Secretary General IPMMI and Chief Executive - PFFCA. He is a recognised UNIDO, ITC and CFTC (UK) expert consultant in the field of packaging. Email: pvniyer@hotmail.com

Understanding consumerism The consumer is a very interesting species. Although it is well accepted that duplicates exist and yet individually they are different. Each is governed by its own desire – ‘a mind-heart’ coexistence. A number of factors govern these notwithstanding the race and religion, culture & habits, motivation by needs and wants, nationalism & politics, appearances, myths or reality and many more. However dynamic the consumerism is, all these are vital but difficult to imagine as to what would influence a product and when, as well as where & how much it would influence. This is indeed a revelation of the task a package designer carries on his mind and heart. As a forethought, one can imagine becoming the consumer and converting the consumers’ tomorrow’s needs today. One should make efforts to understand the unpredictable to bring them within the range of the predictable in order to reduce the risk factor. This approach should enable the product-package-consumer bond to achieve a higher and longer life cycle. This is significantly recognised in that consumer habits are continuously changing, especially when the market

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INSIGHT & OUTLOOK: ERP

Integrating resources for coherent functioning An ERP system integrates all data and processes of an organisation into a unified system. It utilises ERP software to integrate activities across functional departments. It may include application modules for management of the finances, accounting and human resources of a business. Manikkam Subramaniam

E

Enterprise Resource Planning (ERP) utilises ERP software applications to advance the performance of an organisations’ resource planning, management control and operational control. ERP software is a multi-module appliance software that integrates activities across functional departments, from product planning, parts purchasing, inventory control, product circulation, to order tracking. ERP software may include application modules for the finance, accounting and human resources aspects of a business. A typical ERP system uses multiple components of computer software and hardware to achieve this integration. A key ingredient of most ERP systems is the use of a unified database to store data for various system modules. ERP is an amalgamation of a company’s information systems designed to bind closely various company functions including human resource, inventory and finance, while simultaneously linking the company to customers and vendors.

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Evolution of ERP ERP is the evolution of Manufacturing Requirements Planning (MRP) II. From business perspective, ERP has expanded from coordination of manufacturing processes to integration of enterprise-wide back-end processes. From technological aspect, ERP has evolved from legacy implementation to more flexible tiered client-server architecture. Companies have to unmistakably know what the enterprise resource is planning before implementing them. The catchword for ERP implementation is speed. The quicker it is realised, the faster and better will be the advantages & delivery in terms of results. The returns can be sought in a shorter period. This deviation from the conventional practice has become the order of the day for most companies. Previously, business process re-engineering played an essential role with respect to implementation. It is significant to distinguish the components of ERP, as merely defining it will be of no use. This has created gaps between the definite results and that derived in the process of foreseeing. Tuning ERP as

per the whims of the practices followed in the company became a regular affair. This resulted in dragging beyond the time limits permitted. It was financially pinching and created a dent in the customer’s confidence. It is essential to understand that only planning ERP does not promise profit. It must be implemented as planned after gaining an understanding of all components of ERP. Despite having improved the implementation issues what still remains and unchanged is the way in which companies move forward with ERP implementation. They do this without following the systematic procedures, and do not even examine the desirability of implementing ERP. The advantages and disadvantages of ERP are gaining considerable attention today. The major advantage of an ERP system is reduction of expenses and time, which would have otherwise been wasted in bureaucratic manoeuvres and undesirable delays. Earlier, different software programs maintained in different departments proved to be difficult. Hence, being a consistent platform, ERP ensures


ERP

that there is no contradiction in the information processed.

Reduction in operating costs ERP software attempts to amalgamate commerce processes across departments onto a single enterprise-wide information system. The major benefits of ERP are enhanced harmonisation across functional departments and increased efficiencies of doing business. The instant benefit from implementing ERP systems includes abridged operating costs, such as low inventory control price, production costs, marketing costs and low helpdesk support costs.

Facilitating day-to-day management Other benefits from implementing ERP systems include facilitation of day-to-day management. The ERP systems manage the data warehouses of an organisation. These offer better convenience to data so that management can have up-to-the-minute access to information for decision making and managerial control. ERP software helps track actual costs of activities and perform activity-based costing.

Support for strategic planning Strategic planning is defined as a deliberate set of steps that assess needs and resources; define a target audience and a set of goals and objectives; plan and design coordinated strategies with evidence of success; logically connect these strategies to needs, assets & desired outcomes; as well as measure and evaluate the process & outcomes. Part of ERP software systems intends to support resource planning section of strategic planning. In reality, resource planning has been the weakest link in ERP practice due to the difficulty of strategic planning and lack of sufficient integration with Decision Support Systems (DSS). The right ERP implementation can build the foundation for future growth and translate into improved productivity, cost savings and enhance the bottom line. That said, implementation of ERP is not an end point; organisations must

keep refining their business processes to continue on their path towards process excellence. In today’s highly competitive environment, the right ERP software can make a huge impact on the management and success of an organisation. ! Optimises business processes end to end Provides full integration of business partners (customers, suppliers, employees) Inbuilt industry best practices for future business needs Faster access to information for top management and production managers Faster response to customers Low cost of ownership and fast return on investment ^ ~ { _" | = competitiveness Enhanced company image Time saving for production managers in making reports and marketing team in estimating costs } " == {{ " ˆ with formatted reports

ERP in packaging industry ERP recognises that streamlining operations while providing superior customer service are critical goals for many packaging and printing organisations. Immediate access to critical information can make decisions in support of the packaging and printing company, and the objectives can only be achieved with an integrated business management application that fits the way an organisation does business. Many companies select ERP as their business management software after exploring generic ERP Software. According to them, ERP offers the same global, end-to-end, integrated capabilities, while fitting the unique processes of packaging and printing companies, especially those producing multiple products in the areas of flexible packaging, labels, cartons and commercial print. Most of the leading businesses the world over rely on ERP software to manage their packaging or printing business and help them make profitable management decisions every day. Organisations who have an ERP system appear to be at a

clear advantage over those who do not, and those who have ERP systems excel in four key areas of business – ability to enter data more efficiently, share information, produce reports and split jobs between plants while managing associated job costs. Moreover, companies implementing ERP systems enjoy higher profits. Three key issues in the flexible packaging industry, which an ERP system can address include Work In Progress (WIP) tracking, WIP traceability and management of the extrusion process. An efficient ERP system frees up various levels of management form a large number of operational difficulties. The managers will get enough time to look at what is going on, without the information seeking becoming an end in itself. When an ERP system is implemented, information flows constantly and allows an organisation to follow a client’s processes at any moment, no matter which part of the process they are going through. Purchases and expenditures registered in a centralised database allow having close control over these activities.

Automation through ERP A powerfully integrated ERP system enables interactions of marketing, sales, quality control, products processes, supply lines, stocks and many other areas and that too in a single database. This eliminates the occasional loss of and retyping errors. It integrates all departments and functions across a company in a single computer system that is able to serve all different departments. An ERP system automates business processes by placing them into a useful format that is standardised and common for the whole organisation. It could even be used between the suppliers and customers of an organisation. Manikkam Subramaniam is Deputy Secretary at IPMMI. He manages the administrative activities and other matters related to the operations of IPMMI and IFCA. Email: manikkam.chandra@gmail.com

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AUTOMATION TRENDS: Material handling solutions

Effective systems for food safety For the highly sensitive food packaging industry, it is the nature of material handling solutions that has a huge impact on the final product. Lionel Alva assesses the crucial nature of material handling solutions and their significance in the food industry.

Courtesy: Festo

F

or the food packaging industry, efficient and effective handling and storage of materials is vital to the final product. Besides safe handling of raw materials, material handling operations provide a continuous flow of parts and assemblies through the workplace and ensure that materials are available when required. Here, it must be noted that improper handling and storage of materials could prove disastrous, as this can destroy the market reputation of the organisation and prove to be an expensive error from the operations perspective.

Flexible product movement In all industries and factories where bulk movement of material is applicable or a constant movement of product is required, material handling system plays an important role under all circumstances. Large volumes are conveyed by using bucket elevator and belt, screw, slat, redler, swing bucket, gravity roller,

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chain and chain bucket conveyors. For bulk movement, conveyors can transmit product loads from 1,000 kg per hour to 50,000 kg per our. A conveyor can transmit products to a distance of 1-1000 m. With regard to food manufacturing and packaging, the conveyor must be equipped with multiple discharge ports and inlet ports with total flexibility in design, be robust in construction with high operational accurate function, superior sanitation, smooth surfaces and self-cleaning conveyors, which are selfsanitised to deliver hygienic food. “In the modern material handling system, precise function, accurate control, constant repetition and durability & reliability with user-friendly controls have become the demand of the day. These requirements have ushered in new technologies, which could be referred to as the advent of the computer-aided technology. Modern machines work with electrical controls, pneumatic or

hydraulic functions and mechanical movements. These are easily controlled by using touchscreen computers. Other controls are available as Programmable Logic Controller (PLC), sensor control and smart control. Moreover, the rising demand for good and accurate operation will soon give way to intelligent & selfcorrecting material handling machines,� avers D S Dennis, Managing Director, Doris India Engineers.

Understanding the material Various materials exhibit behaviours that are unique to the material used in an alternating electrical field. A material analyser should be installed within the production process to calibrate the sensor to the specific material in use. Most prominently used in engineering plastics, this is an integral aspect of the material handling system for food packaging as well. An external settings device can be used to initialise the analyser for the


Material handling solutions

task carried out. A material analyser will determine the residual moisture and reduce it as per existing safety regulations. Current analysers for plastics can be used for material temperatures up to 200°C, while automatically balancing out influences on the measuring value owing to fluctuations in bulk density. “A keen understanding of end-user requirements and existing food regulations is key to designing an effective material handling system,” avers Priya Shivaram, Director, Thermopack. Additional material handling occurs, as the three stages of vibratory conveyor move the highly fragile food product through two stages of high-speed image processing and sorting to ensure that the material maintains its original characteristics throughout processing. The finish-processed food product is then moved into a storage tote through a reverse-tilt fill method so that the product drop does not exceed 5 inch during filling. The final take-away conveyor section includes an integrated, National Type Evaluation Program (NTEP)-certified

weigh system to make sure that the filled tote’s weight is accurate to ±0.01 per cent of the tote’s total capacity of 4,000 lb.

Word of caution The Indian food sector must exercise caution on many counts. The backbone of the Indian food sector is small-holder farmers and small-scale food processing units, which cannot absorb the impact of a business hit since they do not have the advantage of economies of scale. This carries implications both on the domestic sector and internationally. The food safety regulation reform measures scripted by processing conglomerates should not be allowed to disintegrate this economic backbone. Further, Technical Barriers to Trade (TBT) measures, administered by World Trade Organization (WTO), assesses technology-driven product and production methods; however, these measures are burdening developing countries and disabling both the producers & consumers. Email: lionel.alva@infomedia18.in

Modern machines work with electrical controls, pneumatic or hydraulic functions and mechanical movements. Moreover, the rising demand for good and accurate operation will soon give way to intelligent & self-correcting material handling machines. D S Dennis Managing Director, Doris India Engineers

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ENERGY MANAGEMENT: 3D simulation modeling

Technology for

creating novel designs

The Three-Dimensional (3D) technology is being looked at as the next big thing and a sought-after technology that is all set to revolutionise the packaging industry. Lionel Alva examines how this technology is going to change the dynamics of the packaging industry while bringing in better profitability and growth avenues.

A

s packaging design becomes increasingly complex, the focus lies on minimising expenditure for creating appealing designs. This is possible through the precise use of material, and technological sophistication plays a big role here. In order to meet this demand, many new Three-Dimensional (3D) packaging technologies are emerging wherein either bare dice or Multichip Module (MCM) are stacked along the axis, resulting in dramatic improvement in compactness. As this technology results in a considerably lower overall interconnection length, the parasitic capacitance and hence power consumption can be reduced by as much as 30 per cent.

Impact on size and weight By replacing single-chip packages with a 3D device, substantial size and weight reductions are achieved. The magnitude of these reductions depends, in part, on the vertical interconnection density and accessibility, thermal characteristics and robustness required. It has been reported that 40-50 times reduction in size and weight is achievable using 3D technology as compared to conventional packaging. Reduction in volume by 5-6 times is possible using the MCM technology and a 10-20 times reduction in size

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as compared to discrete packaging technology. Moreover, a 2-13 times reduction in weight is also achievable as compared to that with the MCM technology and a 3-19 times reduction as compared to discrete components. All these reductions result from eliminating the overhead weight and size associated with conventional technologies. The potential possibilities for size and weight reduction are thus tremendous and would lead to a drastic reduction in the costing of the overall packaging material.

Challenges with 3D technology The major issues in 3D packaging technology are the quality; density of vertical interconnects; electrical, mechanical & thermal characteristics; availability of design tool kits; reliability; testability; rework; NonRecurring Engineering (NRE) cost; packaging cost; availability of Known Good Die (KGD); and fabrication time. These factors determine the selection of a 3D packaging technology. Moreover, as in most cases these factors are interrelated, a measure of these issues in relation to the targeted application has to be identified. One way of doing so is to list all accessible 3D packaging technologies, and then address the previous issues for each technology and grade them out of 100. The technology


3D simulation modeling

that scores the highest grade is the most suitable to use. Another important issue is accessibility to manufacturers who provide 3D technology. Even though many companies are active in 3D research and technology, only few offer standard 3D products, and even fewer provide access to their packaging technology. Finally, 3D stacking techniques place upon the system designer more demands in terms of thermal and crosstalk modeling; moreover, design for testability and a carefully structured test procedure are a crucial element. Vendors that thoroughly address simulation and test issues, and that focus on reducing the number of fabrication steps of their stacking technology will meet the demands of the system designer. Design software is one of the problems before the 3D technology. Most manufacturers use their own design tool kits, which gives the designers the ability to implement their design in accordance with the vendors’ manufacturing requirements, while allowing the designers to focus on the design without getting involved in the manufacturing and interfacing details. However, most of these design kits are not fully integrated or implemented in software that is easily accessible. Hence,

for some manufacturers, there is a need to port their design rules into available software; alternatively, customers may buy their own software. In the first case, there is time and risk involved, while in the second, the cost involved is the major issue, thereby adding to the cost of 3D device fabrication.

Impact on packaging industry The 3D packaging technology enhances most aspects of electronic systems, such as size, weight, speed and yield, as well as reduces power consumption. Moreover, due to the systematic elimination of faulty interconnects during the assembly process of a 3D device, the yield, reliability and robustness of the end device will be high as compared to discrete implementation of such a device. Currently, 3D packaging is limited by a number of factors. Some of these limitations such as thermal management, are the result of densification, while some are due to technological limitations. It is expected that the effect of such limitations will decrease with the advancements in packaging technology. A brief look at the market would depict several organisations engaged in research for this technology, but it has so far not met with wide adoption due to the above cited factors. Since it is still a new form of technology, it needs to evolve further before acquiring acceptance en masse. However, the promise that it shows even at this stage and the continued growth in the consumer & portable electronics products segment have driven the need for new packaging technologies that enable miniaturisation & reduced form factor. On the basis of the ability to deliver these attributes, new packaging technologies, such as Chip Scale Package (CSP) and Wafer-Level CSP (WL-CSP), have witnessed strong growth. There is also high demand for innovations that exploit integration of multi-components on the same package by utilising the 3D technology to address the needs of these applications.

The 3D technology even in its current form is proving to be an extremely resultoriented concept for manufacturers and a highly advanced technology that will become integral to the packaging industry where the quality of packaging is not compromised, while providing the most optimum use of material and lending a competitive edge. Kalpesh Kumar Ranka CEO, HIRA Holovision

Opening doors for innovation As far as the Indian market is concerned, there is a strong potential for this technology considering the role it would play in India’s booming retail market. “The 3D technology even in its current form is proving to be an extremely resultoriented concept for manufacturers and a highly advanced technology that will become integral to the packaging industry where the quality of packaging is not compromised, while providing the most optimum use of material and lending a competitive edge. It will also allow for custom packaging solutions and real-time analysis of material. It will also open new doors for innovation and design, while simultaneously reducing packaging waste,” concludes Kalpesh Kumar Ranka, Chief Executive Officer, HIRA Holovision. Email: lionel.alva@infomedia18.in

Modern Packaging & Design May-June 2012

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POLICIES & REGULATIONS: Metal in food and pharma packaging

Analysing the safety standards The ubiquitous nature of metals used for food and pharma packaging needs to be addressed with care. Lionel Alva assesses the safety standards prevalent in the food and pharma packaging industry and examines the role of metals in the contemporary retail scenario where a greater degree of caution is required.

M

etal is the most versatile of all packaging forms. It offers a combination of excellent physical protection and barrier properties, formability & decorative potential, recyclability and consumer acceptance. The two metals most predominantly used in packaging are aluminium and steel. Apart from these, laminates, metallised films, tinplates and tin-free steel are used. Lamination of packaging involves binding of aluminium foil to paper or plastic film to improve barrier properties. Thin gauges facilitate application. Although lamination to plastics enables heat sealability, the seal does not completely bar moisture and air. Because laminated aluminium is relatively expensive, it is typically used to package high-value food products such as dried soups, herbs and spices. A less expensive alternative to laminated packaging is metallised film. Metallised

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films are plastics containing a thin layer of aluminium metal. These films have improved barrier properties to moisture, oil, air and odour and the highly reflective surface of aluminium is attractive to consumers. More flexible than laminated films, metallised films are mainly used to package snacks. Although individual components of laminates and metallised films are technically recyclable, the difficulty in sorting and separating the material precludes economically feasible recycling.

Safety awareness In India, metal packaging is perceived as a premium and modern, globally accepted packaging type; metal beverage can is widely used for packing carbonated drinks. This is because of the higher price of metal packaging as compared to other packaging materials. The rising awareness of western packaging formats among urban Indian

consumers, coupled with the increasing affordability of premium packaging types, is pushing the growth of metal packaging. Both two- and three-piece metal cans have increased in unit volume in India, driven by rising demand in key categories such as carbonates, alcoholic beverages, juices, dairy products, beauty & personal care, home care and canned/ preserved food. In light of growth in the supply base of metal packaging and the growing consumption of products that use metal packaging, the price of metal packaging has declined, making it more affordable and a demand booster. Its image as an eco-friendly and recyclable packaging type has also facilitated its growth.

Need for safety regulations The control of impurities in packaging has always been a key concern for the food and pharma industry. When it comes to the interaction between food


Metal in food and pharma packaging

and the packaging material, it is possible that the metal ions affect the stability of the formulation, catalyse degradation of the Active Pharmaceutical Ingredient (API) and cause unqualified degrades to form or pose a toxicity threat. The aggregate heavy metal limits in food and pharma packaging apply to cadmium, mercury, lead and hexavalent chromium in packaging or packaging components, subject to some exemptions. The prevailing limits are that the total weight of such metals should not exceed 100 ppm on or after June 30, 2001. Previous prescribed limits were 600 ppm on or after June 30, 1998, and 250 ppm on or after June 30, 1999. Regulations are necessary to reduce the amount of toxic metals used in packaging materials that enter landfills, waste incinerators, recycling streams and, ultimately, the environment. “The maximum requirement for most food and pharma companies is that paper should be free of lead content. For this, tests are performed by quality assurance companies such as Indian Institute of Packaging (IPP), Federation of Indian Chambers of Commerce and Industry (FICCI) and various other such bodies. We send paper samples for testing at these laboratories. Nowadays, companies, such as Bharti Wal-Mart, want there cake boxes to be free from chlorine as well. After report on the paper samples are received, we start using the same paper for that particular company without any deviation. On regular basis, we randomly examine the paper quality as well.” avers Nikhil Sipani, Director, Reliable Packaging.

Recycling and safety considerations Plastic bottles and aluminium cans both are recyclable. However, only 10 per cent of bottles are recycled as compared to 50 per cent of cans. Cans are more efficient to recycle than bottles. After the aluminium has been produced, it can be recycled over and over again. Plastic bottles utilise more energy since they require the use of petroleum – a limited resource that has demands in other industries as well. Both cans and bottles, if not recycled, may take more than 400 years to decompose in a landfill; scientists have been able to estimate this decomposition rate because they have studied the molecular structure and bonds of plastics & cans. Glass bottles do not contain Bisphenol A (BPA), which makes them safe to use. However, there are some other safety risks that one must watch out for while using glass bottles. They break and shatter more easily than their plastic counterparts, and this can be a problem around small children. Therefore, glass bottles must be stored carefully to avoid this. Overall, each product possesses specific features. Also, if the packaging can be used again and again, then glass is the safest option. Cans are a good option for packing small quantities of material. If the material is to be stored for smaller duration and is not affected by temperature, then plastics is a good option. Aluminium cans do not contain BPA, but which is found in plastic bottles. This chemical has come under scrutiny due to a possible link to health risks that might include cancer. Most plastic bottle

y: Zen Courtes

ith Tin

s Pvt L

The maximum requirement for most food and pharma companies is that paper should be free of lead content. For this, tests are performed by quality assurance companies such as Indian Institute of Packaging (IPP), Federation of Indian Chambers of Commerce and Industry (FICCI) and various other such bodies. Nikhil Sipani Director, Reliable Packaging manufacturers insist that plastic bottles are safe, but consumer advocate groups are supporting a legislation that would ensure the removal of BPA from plastic products. The success of consumer groups can be seen in the increasing number of manufacturers who are voluntarily removing BPA from baby bottles.

Collective effort is the key While metal packaging acquired prominence in India owing to it being perceived as a premium form of packaging, there is a serious dearth of regulations that needs to be addressed, which is not on par with the European standard. Without safety regulations, metal packaging could pose a serious threat to the consumer at large, while seriously impacting the packaging industry. There is a need for a collective consumer and government response since even small quantities of toxins leached could create a grave situation. Especially with the country’s booming retail economy, there is a need to bring in better regulations. Email: lionel.alva@infomedia18.in

td

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STRATEGY: Beverage packaging

Aseptic technologies for product integrity While numerous technologies are available in the market for packing beverages, aseptic technology is gaining importance, as it can preserve the products in their natural state and also increase the shelf-life. Avani Jain analyses the benefits of aseptic packaging technology and the steps taken by manufacturers to ensure the same. he consumer’s growing interest in quality products has been a turning point for the beverage packaging industry. Consumers’ concerns pertaining to personal wellness as well as the environment continue to foster innovations in the field of beverage packaging. Increased competition, energy costs and a thrust towards more sustainable packaging are driving the development of alternative beverage packaging concepts. With the development of aseptic packs, cartons, pouches and Polyethylene Terephthalate (PET) bottles, the packaging sterilisation technology is evolving to address new performance and system integration requirements. Yatindra R Sharma, Managing Director, KHS Machinery Pvt Ltd, opines, “Beverage packaging industry is providing modern technology solution for preserving health and hygiene of consumers in terms of product integrity & necessary shelf-life. Solutions are available for providing carbonated, sparkling drinks, ozonated purified drinking water, hot-fill juices with fibre and fruit chunks as well as aseptically packed juices, milk & milkbased beverages.”

T

to World Aseptic Packaging, a new study from The Freedonia Group Inc. It states that advancements will be driven by the increasing number of applications and cost & convenience benefits associated with aseptic packaging, especially in terms of ambient storage & transportation. Strong growth is expected in developing countries, where the lack of a cold supply chain infrastructure will continue to fuel demand for aseptically packed shelf-stable products. Thus, the demand for hygienic packaging process is critical for the industry. Sharma notes, “At present, the aseptic beverage packaging market is growing rapidly for milk and juices in laminated paper cartons in order to ensure better flexibility & cost efficiency. The Indian market is looking forward to aseptic beverage packaging solutions in the form of PET bottles, which will allow the industry to offer a wide range of carbonated and non-carbonated juices & milk-based products. Some examples include clear juices, nectar juices, milkbased juices, Ultra-High Temperature (UHT) milk, flavoured milk & milkbased Indian beverages, etc.”

Current market dynamics

Technologies in use

The global demand for aseptic packaging is projected to grow 9.1 per cent per year to $ 35.8 billion in 2015, according

Manufacturers are adopting various strategies to ensure aseptic beverage packaging. Electron beam is among the

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Courtesy

: Krones

latest applications adopted by leading filling equipment manufacturers to cater to the burgeoning demand in emerging markets. Several key benefits are driving the industry towards rapid adoption of this technology. Electron beams leave no residue on the packaging materials, eradicating the risk for chemical contamination of the product. It also helps in lowering the package weight. Another path-breaking technology used widely in beverage processing, especially milk packaging, is the UltraHeat Treatment (UHT) method. In this method, milk is sterilised by subjecting it to temperatures beyond 100°C and packaging it in air-tight containers. The basis of UHT is sterilisation of milk before packaging and then filling into pre-sterilised containers in a sterile atmosphere. Companies offer different packaging solutions to incorporate changes such as high-barrier UV light– protected black & white Ethylene Vinyl Alcohol (EVOH)–based films for filling milk and juices under the UHT process.. Further, combined with High Temperature Short Time (HTST) and UHT processing, the aseptic technology allows preservation of the organoleptic quality of the products, thus securing longer shelf-life. Such solutions help preserve the natural flavour of the product without the need to add preservatives,


Beverage packaging

as compared to other methods such as hot-fill, which requires addition of preservatives or extenders. Aseptic filling is recommended for both still and carbonated beverages. Two processes for aseptic filling have emerged – dry and wet sterilisation. The most common applications in aseptic technology for beverage filling include wet bottle sterilisation with Peracetic Acid (PAA) or dry bottle sterilisation with hydrogen peroxide. Sharma notes, “Machinery for aseptic beverage packaging use hydrogen peroxide sterilisation process for providing the highest level of product integrity and long shelf-life. Such machines while filling ensure product quality with high precision and speed under clean room conditions. Currently, KHS India is offering such solutions for high-speed packaging for milk and milk-based beverages and juices at the rate of 12,000-24,000 Bottles Per Hour (BPH) in one-litre packs. We have developed end-to-end solutions capability for such projects in India. We are also working with some leading organisations for execution of such projects in future.” In aseptic packaging, there is a trend of using low-cost recyclable packaging materials, which is effective for an aseptic environment. These are being evaluated for small and bulk packaging. Therefore, aseptic technology features a high grade of machinery design and manufacture, complying with food quality standard for ultra-clean and aseptic equipment, such as European Hygienic Engineering and Design Group (EHEDG), 3A Sanitary Standards or Food and Drug Administration (FDA). This comes together with a set of cleaning, sterilisation and disinfection procedure, which must be carefully followed.

of the high investment cost and strict maintenance procedures. In addition, the lower consumption of processed beverages in India than in developed countries makes it unviable for beverage manufacturers. Thus, to take advantage of aseptic technology, Indian manufacturers have to understand their requirements and analyse the benefits of using the new technology.

The hygiene factor Adoption of aseptic beverage packaging is growing in popularity as consumer demand moves away from carbonated soft drinks towards functional beverages, ready-to-drink tea and coffee as well as dairy-based drinks. Moreover, health and hygiene are of particular importance in the beverage processing & packaging industry. Aseptic packaging not only increases shelf-life, but also renders the food safe and high in quality. Sharma concludes, “At present, aseptic technology is available for still beverages only. Thus, the flexibility to offer a wide product range through aseptic technology is limited.”

Future prospects Following the global trends, Indian beverage manufacturers are looking for packaging alternatives, which can preserve the natural flavour and taste of products. As a result, they are experimenting with technologies such as aseptic processing and packaging, which enables manufacturers to eliminate the use of preservatives, artificial colours, etc. The comparison with other techniques, such as hot-filling and retort, shows that

The Indian market is looking forward to aseptic beverage packaging solutions in the form of PET bottles, which will allow the industry to offer a wide range of carbonated and noncarbonated juices & milk-based products. Yatindra R Sharma Managing Director, KHS Machinery Pvt Ltd especially for high-capacity lines, aseptic technology has more prospects on the economic front. Aseptic processing and packaging is mostly used in high-capacity plants, but technology providers are now offering solutions to small-scale units as well. This augurs well for India, where Small and Medium Enterprises (SMEs) dominate the food & beverages segment. Although the initial cost of installation is high for aseptic technology, the processors can still enjoy several benefits in the long run. Email: avani.jain@infomedia18.in

Challenges faced Although the aseptic beverage technology is attracting the attention of the manufacturers, awareness about aseptic technology is low in India. Also, as compared to other methods, aseptic technology requires qualified personnel to run the operation. Further, there is undoubtedly an increasing demand from the market for aseptic packaging, but Indian manufacturers should be aware

Courtesy: Krones

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TIPS & TRICKS: Bar coding in packaging

Guide to end-to-end

package security Product security is an important factor that authenticates the multiple production and packaging initiatives undertaken along the entire value chain. Bar coding is a potent tool that provides security to a package till it reaches the final consumer. Anwesh Koley underscores the significance of bar coding in the packaging industry.

C

ustomers today are well aware of a bar code on the packaging of products that are scanned after every purchase. For a retailer, it means that accurate

information about price, item, style, etc is passed to the point-of-sale register and re-ordering systems. It also means higher productivity at the point of sale when the cashier does not have to pass

the item over the scanner more than once. Even manufacturers can ensure repeat orders and customer confidence through effective bar coding initiatives. Email: anwesh.koley@infomedia18.in

Following are some factors highlighting the importance of bar coding:

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The current technology used for date and batch coding may not be suitable when a bar code is added to the message. The technology choices must be re-evaluated based on Total Cost of Ownership (TCO). Often, replacing existing technology is still cheaper in terms of TCO, even after adding the Capex cost, as printing cost for bar code in some technologies are exorbitantly high.

Large bar code symbols have better scanning performance than a smaller one printed with same technology. Most information in future will be read by machines, interpreted with a scanner and information printed as bar code. Between compressing the human eye readable message and a bar code, compress the messages to permissible limits to make space for the bar code.

If there is a choice for substrates, flat surface is better than curved surface and white or light coloured background is considered best for readability. If the surface is too porous, then opt for a bar code on a label rather than printing directly on the substrate. Printing such bar codes on high-speed packaging lines can be quite a challenge in terms of assured readability and printing cost.

Choose a technology that has the least print growth/ de-growth, best contrast, maximum tolerance for line vibration or variation in printing distance. It must be contact printing over noncontact technology, except Laser. Bar codes on packages are mandated by statutory requirements and warranted by track & trace needs of either back-end supply chain or front-end retailing system.

With the same printer, changing the consumables type such as nonmigrating ink or high-resin ribbons, adjusting print parameters or changing to a low-vibration conveying/ packaging system has much impact on bar code printing quality. Bar code printing with dynamic messages (eg, lot number, date) is difficult, as the dynamic part rules out printing bar codes as part of the packaging artwork.

Choose your technology partners well – a team you can trust. It pays to consult a partner having proven ability to offer multiple printer technologies so that the technology choice is guided by your application needs and not your sellers’ available technolog y. One must select the right technology for best scanning performance with optimum printing cost.

Modern Packaging & Design May-June 2012


PROJECT S

New projects and expansion activities are the barometers of industrial growth. These also present business opportunities to service providers such as consultants, raw material suppliers, plant & equipment manufacturers and others down the value chain. This feature will keep you updated with vital information regarding new projects and capacity expansions being planned by companies in the packaging, printing and converting industries.

Bottling plant Coca-Cola

Project type New facility

Project news As part of Coca-Cola’s increased focus on emerging markets, the company has announced the construction of a new bottling plant at Bandar Enstek industrial park in Nilai in the southern state of Negeri Sembilan, Malaysia. Coca-Cola will invest $ 302 million (1 billion Malaysian Ringgit) over the following five years in the new plant. The facility is expected to open towards the end of 2013. Nilai was chosen due to lower logistics costs for transporting raw materials and finished goods. The city is close to Kuala Lumpur and Port Kland, and has a good supply of water and electricity.

Project location Negeri Sembilan, Malaysia

developed in phases and is expected to be completed by 2018. The production will commence in the first quarter of 2012. The Naidupeta facility will be the largest glass manufacturing complex in South East Asia, with a production capacity of 3,500 million tonne of glass a day.

Project location Naidupeta, Andhra Pradesh

Project cost

Paper mill plant

` 400 million

Khanna Paper Mills

Implementation stage

Project type

Construction of first phase commenced in February 2011 with initial investment of ` 70 million.

New facility

New facility

Project news

Project location

Time Technoplast is setting up an industrial packaging project in Malaysia, about 140 km south of Kuala Lumpur. The company will manufacture its plastic packaging products, eg, Intermediate Bulk Containers (IBC), plastic drums & containers to service its international customers and local industry in Malaysia and Singapore. The project is likely to commence production in mid-2012. Time Technoplast will also be setting up reconditioning/re-bottling plant in the same premises to provide a complete range of products and services to its customers in Asia. Project location Kuala Lumpur, Malaysia

Gujarat

Project cost

New facility

Not known

Project news

Implementation stage

Tetra Pak is setting up a new packaging material factory in India at Chakan, Pune,

Contact details: Hindusthan National Glass & Industries Ltd 2, Red Cross Place, Kolkata - 700001 Tel: +91-33-22543100 Fax: +91-33-22543130 Email: hngkol@hngil.com

$ 302 million

Industrial packaging

Implementation stage

Time Technoplast

Construction

Project type

Glass manufacturing complex Hindustan National Glass (HNG)

Project type New facility

Project news Hindustan National Glass (HNG) is setting up a new manufacturing complex at Naidupeta, Andhra Pradesh. The complex will have five furnaces, three for glass containers and two for float glass. Estimated to cost ` 400 million ($ 8.8 million), the project is being

Project news Delhi-based Khanna Paper Mills Ltd (KPM) plans to set up a unit in Gujarat with an installed capacity of 1,000 tonne per day at a project cost of ` 1,000 crore, likely to be funded through an IPO and internal accruals. Currently, with installed capacity of 1,200 tonne per day, KPM, which manufactures duplex board, corrugated sheets, newsprint and writing and printing paper, is the largest single-location plant in India that uses recyclable paper waste in the country. The new facility is likely to start operations by early 2013.

Project cost

Contact details: Jinny Chong F&N Point No. 3, Jalan Metro Pudu 1 Fraser Business Park 55100 Kuala Lumpur, Malaysia Tel: +603-92352288 Fax: +603-92223900 Email: jinnychong@fn.com.my

Contact details: Time Technoplast 102, Todi Complex 35 Saki Vihar Road, Andheri (E) Mumbai - 400 072 Tel: +91-22-28039999/28039700 Fax: +91-22-28575672 Email: ttl@timetechnoplast.com

Planning

Project cost ` 1,000 crore

Implementation stage Construction Contact details: Khanna Paper Mills Ltd Fatehgarh Road, Amritsar - 143001 Punjab Tel: +91-183-5067100-109 Fax: +91-183-5067110/111 Email: info@khannapaper.com

Packaging materials Tetra Pak

Project type

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PROJECT S in order to meet its target of five billion packages by 2013. The total capacity of the new plant will be 8.5 billion packages per year, with the potential of scaling up to 16 billion packages across carton packaging materials as the Tetra Brik Aseptic (TBA), Tetra Fino Aseptic (TFA) and Tetra Classic Aseptic, making it among the top five packaging material plants for Tetra Pak worldwide. The plant will also support the company’s growth in South East Asia and the Middle East.

Project location Chakan, Pune

Project cost ` 600 crore

Implementation stage Planning Contact details: Tetra Pak India Pvt Ltd Global Business Park Tower C, 5th Floor, Mehrauli-Gurgaon Road Gurgaon - 122 002 Tel: +91-124-4124600 Fax: +91-124-4064308 Email: aksingh@tetrapak.in

PO Box 431, Kingsport, Tennessee Tel: +1 (423) 229-2000 Fax: +1 (423) 229-2323 Email: eastman1@eastman.com

Printing facility American Packaging Corp

Project type Expansion

Project news US-based converter American Packaging Corp is undertaking a $ 12.7-million plant expansion at its rotogravure printing and laminating facility in Columbus, Wisconsin. The flexiblepackaging converting project includes the purchase of several new pieces of equipment, facility upgrades as well as 100,000 sq ft of additional operating space. New state-of-the-art equipment includes a 10-colour Comexi gravure press with in-line lamination, a third cylinder storage/retrieval system, modernised ink department with two ink-dispensing units, laser-scoring equipment, a Catbridge turreted simplex slitter/rewinder and a fully robotic material-handling system.

enhance it focus on specialised medical packaging applications and drug delivery systems. The company has also applied for FDA approval of its new materials and machinery. A double-digit growth in the previous fiscal has encouraged the company to not only invest in emerging markets such as Asia and Latin America, but also continue its commitment towards research, development and quality products & services.

Project location Janesville, Wisconsin, USA

Project cost $ 50 million

Implementation stage Planning Contact details: Prent Corporation 2225 Kennedy Road PO Box 471, Janesville Wisconsin 53547-0471, USA Tel: +1-608-7540276 Fax: +1-608-7542410 Email: prent@prent.com

Tinplate packaging

Plastic packaging

Project location

ThyssenKrupp

Eastman Chemical Company

Columbus, Wisconsin, USA

Project type

Project type

Project cost

New project

Expansion

$ 12.7 million

Project news

Project news Eastman Chemical Company (ECC) has announced a second expansion of its Benzoflex™ plasticiser line at Kohtla-Järve, Estonia. The expansion will increase Benzoflex™ capacity at the site by an additional 11,000 metric tonne and is expected to be completed by end of second quarter of 2013. Owing to a significant boost in demand for phthalate-free plasticisers in flexible packaging applications across Europe, ECC plans to strengthen its expertise and customer base in the global packaging industry. Project location

Implementation stage

German engineering giant, ThyssenKrupp is strengthening its metal packaging operations in the burgeoning economy of Latin America. The company already has a stong cclient base in the converting industry of Argentina. The new project is aimed at introducing production lines to increase the productivity and diversify of tinplate packaging in order to meet the potential demand of local and overseas markets for metal packaging.

Kohtla-Järve, Estonia

Project cost Not known

Implementation stage Announced Contact details: The Eastman Chemical Company

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Construction Contact details: American Packaging Corporation 777 Driving Park Avenue Rochester, New York 14613 Tel: +585-254-9500 Fax: +585-254-5801 Email: dpruismann@ampkcorp.com

Thermoforming plant

Project location

Prent Corporation

Argentina

Project type

Project cost

Expansion

$ 24.5 million

Project news

Implementation stage

US-based medical packaging thermoformer Prent Corporation has announced a number of expansions at its facilities across the world. The company is undergoing a 50,000-sq ft expansion at its headquarters plant in Janesville, Wisconsin, boosting the area of the facility to 300,000 sq ft. The company will

Planning Contact details: ThyssenKrupp PO Box, 45063, Essen, Germany Tel: +49-201-8440 Fax: +49-201-844536000 Email: info@thyssenkrupp.com


EVENT LIST

National

Ahmedabad

Pune

Chennai

Ludhiana

Indore

Aurangabad

" _ "

Gujarat Oct 5-8, 2012

Maharastra Nov 2-5, 2012

Tamil Nadu Nov 22-25, 2012

Punjab Dec 21-24, 2012

Madhya Pradesh Jan 11-14, 2013

Maharastra Feb 1-4, 2013

Uttarakhand Feb 23-26, 2013

India’s premier industrial trade fair on products and technologies related to Machine Tools, Hydraulics & Pneumatics, Process Machinery & Equipment, Automation Instrumentation, Packaging & Auxiliaries, IT Products, Electrical & Electronics, Material Handling and Safety Equipment.

For details contact: Infomedia 18 Ltd, Infomedia 18 Ltd, Ruby House, 1st Floor, J K Sawant Marg, Dadar (W), Mumbai 400 028. < => +// F++F *Q Z [ \> +// F++F **]] Z ^ => \_ `

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India Pro Pack Expo This is one of the biggest trade shows for packaging, processing & converting industry in India. The exhibition will be a networking platform for brand managers, industrial packaging professionals, consultancy service providers, printing experts, researchers and supply chain executives; June 15-17, 2012; at Gujarat University Exhibition Hall, Ahmedabad, Gujarat For details contact: Nayan Bhayani VNB International D -435, Clover Centre 7- Moledina Road Camp, Pune - 411 001 Tel: 020-40068318/32911450 Fax: 020-26054870 Email: info@vnbindia.com Website: www.vnbindia.com

PrintExpo 2012 Among the leading exhibitions for the packaging printing industry, this edition will highlight every sector of the printing industry be it offset printing, digital printing, label printing, screen printing, wide format digital flex printing, print finishing, packaging and converting; June 22-24, 2012; at Chennai Trade Centre, Chennai For details contact: Intel Trade Fairs & Expositions Pvt Ltd 113, New Sonal Link Industrial Estate

Building No 2, ink Road, Malad (W) Mumbai - 400 064 Tel: 022-28803977 Fax: 022-28819008 Email: intelexpo@vsnl.net Website: www.intelexpo.com

Packplus South 2012 This will be an opportunity to focus on the emerging opportunities in the fast industrialising markets of South India. The packaging sector of this region will be represented through its latest trends and technologies, especially by SMEs; July 6-9, 2012; at Hyderabad International Trade Exposition Centre (HITEX), Hyderabad For details contact: Prateek Kaushik Print Packaging Pvt Ltd E-6, 1st Floor, Lajpat Nagar 2, New Delhi Tel: 011-29812833/2981 2934/2981 2834 Mob: 09313011029, Fax: 011-41722130 Email: webmaster@print-packaging.com Website: www.print-packaging.com

Comprehensive Packaging Expo This event will offer opportunities to manufacturers of packaging machines, materials, logistics providers and various end users. This proves to be incredible for sourcing vacuum, blister, cartons, trays, tapes, etc. The event acts as an information hub for gaining

handy knowledge about the changing trends of packaging industrial sector; July 13-15, 2012; at Chennai Trade Centre (CTC), Chennai For details contact: Smart Expos B Swaminathan New No. 116, Old No 81 Manickam Lane, Near Hotel Zen Garden Guindy, Chennai - 600 032 Tel: 044-22501986/22501987 Fax: 044-28604261 Email: compack@smartexpos.in Website: www.compackexpo.com

Print & Packtech 2012 This exhibition will reflect the market’s evolutionary path driven by new demands, improved competition, technology, channels and other developments. With special focus on the integration of printing and packaging processes and its supply chain, this event will enable both industries to claim market leadership and future opportunities; August 24-27, 2012; at Palace Grounds, Bengaluru For details contact: Cyril Pereira 25, 3rd Floor, 8th Main Road Vasanthnagar, Bengaluru - 560 052 Tel: 080 4330402, Mob: 09886789641 Fax: 080 22352772 Email: info@printandpacktech.com Website: www.printandpacktech.com

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EVENT LIST

International PPMA Show 2012 This is among the leading trade shows endorsed by PPMA. It offers enormous opportunities to engage with manufacturers, processors and engineers looking to source processing & packaging machinery & equipment to enhance their operational productivity; September 25-27, 2012; at National Exhibition Centre, Birmingham, UK For details contact: Graham Earl Exhibition Manager Reed Exhibitions Ltd Gateway House, 28-The Quadrant Richmond, Surrey, TW9 1DN, UK Tel: +44 (0)20 8910 7890 Fax: +44 (0)20 8910 7877 Email: graham.earl@reedexpo.co.uk Website: www.ppmashow.co.uk

Paper Arabia 2012 This event will feature a broad range of industry verticals within paper packaging, such as tissue manufacturing, paper converting machinery and chemicals, processing & recycling solutions. It is the right platform to reach out to decisionmakers, traders, printers and packaging designers in the Middle East; October 1-3, 2012; at Dubai International Convention & Exhibition Centre, UAE For details contact: Rajesh Nair Exhibition Manager Al Fajer Information & Services P.O Box: 11183, Dubai, UAE Tel: +971 4 3406888, Fax: +971 4 3403608 Email: nair@alfajer.net Website: www.paperarabia.com

Tokyo Pack 2012 This is among the largest international packaging shows in Asia. It provides strong support for expansion of business opportunities owing to emphasis on innovative product design and packaging; October 2-5, 2012; Tokyo International

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Exhibition Center, Tokyo, Japan For details contact: Japan Packaging Institute 10F Togeki, Bldg 4-1-1 Tsukiji, Chuo-ku, Tokyo - 104 0045, Japan Tel: +81 3-3543-1189, Fax: +81 3-3543-8970 Email: tokyopack@jpi.or.jp Website: www.tokyo-pack.jp

Packaging Innovations 2012 This conference is for packaging designers and brand owners to ideate on convenient & sustainable solutions. From the latest materials to create customer recognition, design agencies to create a brand representing the product, to mock-up agencies producing the newest concepts: for producing branded packaging is represented here; October 4-5, 2012; at Business Design Centre, London, UK For details contact: Adrian Harrow easyFairs UK Ltd 8 Oak Lane, Twickenham TW1 3PA United Kingdom Tel: +44 (0)20-88438800 Fax: +44 (0)20-88921929 Email: Adrian.Harrow@easyFairs.com Website: www.easyfairs.com

PACKEX 2012 Among the leading packaging trade shows in North America dedicated to innovations in processing and converting, this event will offer hands-on access to the latest in flexible packaging, cartons, labels and tags, custom automation equipment, contract services, printing, converting, processing, materials, material handling, software, etc; November 14-15, 2012; at Montreal, Canada For details contact: Jim Beretta UBM Canon 11444 W. Olympic Boulevard Los Angeles, CA 90064-1549 USA Tel: +310 445-4200, Fax: +310 996-9499 Email: jim.beretta@ubm.com

Website: www.canontradeshows.com

EMBALLAGE 2012 This is an interactive platform focussing on new packing design, exclusive conferences on food safety, eco-design, recycling, sustainability, etc. This event will offer exhibitors and visitors an opportunity to learn about the packaging industry’s current development techniques, new strategic stakes & marketing management policies; November 19-22, 2012; at Paris Nord Villepinte Exhibition Centre, France For details contact: Flora Liegey Marketing Manager Comexposium 70 avenue du GÊnÊral de Gaulle F - 92058 Paris-La DÊfense Cedex Tel: +33 (0) 1 76 77 14 24 Fax: +33 (0)1 53 30 95 21 Email: flora.liegey@comexposium.com Website: www.emballageweb.com

ALLPACK Indonesia 2012 This international packaging exhibition will feature the latest technology, machinery, materials system and supplies for the food & beverage industry, pharma & cosmetic packaging, bottling, canning & refrigeration solutions, automation & material handling, quality control and testing systems; November 21-24, 2012; at Jakarta International Expo, Kemayoran, Indonesia For details contact: Krista Exhibitions Blandogan Street No 28 D/G - Jakarta 11220 Tel: +62 21 6345861/62 Fax: +62-21 634 0140 E-mail: info@kristamedia.com Website: www.allpack-indonesia.com

The information published in this section is as per the details furnished by the respective organiser. In any case, it does not represent the views of


EVENT REPORT: IFCA Star 2011 Awards and IPMMI-IMDIR Plaque

Saluting excellence in creativity and innovation Working for the advancement of the packaging industry, the Indian Flexible Packaging and Carton Manufacturers Association (IFCA) had recently organised IFCA Star 2011 Awards and IPMMI-IMDIR Plaque to felicitate individuals who have contributed significantly to the design and development, innovation and creativity in flexible & folding board substrates and converted laminates & cartons.

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ndian Flexible Packaging and Carton Manufacturers Association (IFCA), the exclusive national body working for development of the packaging industry, addresses the requirements of the flexible packaging and folding board/carton industry, and endeavours to promote its objectives & strengthen activities for the same. IFCA Star 2011 Awards and Institute of Packaging Machinery Manufacturers of India–Machiner y Design/ Development/Innovation-Recognition (IPMMI–IMDIR) Plaque, instituted by IFCA, Mumbai, has taken a step to encourage and reward those who have made significant contribution to the industry.

The moment of pride At a recently held function, the industry recognised the efforts made by those in the packaging manufacturing sector (flexible packaging and folding carton) as well as packaging machinery design, development and manufacturing sector. The IFCA Star [formerly Paper Film & Foil Converters Association (PFFCA) Star] Awards as well as IPMMI–IMDIR Plaque have entered their fifth series and, over the years, attained a national status among industries. This is evidenced by

the increasing number of industries and entries as well as the geographical spread. The developments and their benefits have spread a message of credibility & capability of offering the right solution to the user industries encompassing all product segments. The entries for the IFCA Star Awards were categorised under five major groups: newer forms/innovations and creativitynew application, structural and graphic designs for improved aesthetics, product development, pack enhancement, nonpackaging application as well as special entries for students & institutions. The entries were evaluated by a panel of jury with specialisation in the above entities as well as subject specialists from the field of food packaging, standardisation, material science, academics and export with legal & statutory knowledge. The members were neutral in their profession and evaluated each entry against a set of norms, with emphasis on enviro-sustainability, material recyclability and biodegradation, convenience, easy availability, etc. The IPMMI–IMDIR Plaque represents recognition in the packaging machinery sector and under the broad categories of package conversion, packaging line operation, packaging system, end of line and online packaging

IFCA Star 2011 and IPMMI-IMDIR Plaque presentation - Announcing the winners, by P V Narayanan (standing); seated (L-R): L Ramakrishnan, Senior VP, IFCA; D G Malani, President, IPMMI; Tarun Marwah, Project Director, ITAS; Dr Ajit Manke, Chief Guest; Suresh Gupta, President, IFCA; and Udo Schurtzmann, MD, MDI

machinery, ancillary packaging, machines and equipment. It emphasises on improved productivity, versatility, ergonomics, modularity, ease of maintenance, minimum downtime and import substitution and potential for exports. The selection also emphasised backward and onward integration in a production line to improve product package integrity.

Recognising the potential The IFCA Star Awards and IPMMI– IMDIR Plaque primarily aim to bring out the hidden talents of individuals and encourage development of novel materials, structural and graphic design, new applications and Research & Development (R&D), besides productivity, versatility and affordability. The R&D in the material or machinery sector clearly helps to surface the capability to understand market needs and, importantly, the desire among industries to upgrade their facilities and continuous in-house efforts to scale up for meeting the demanding sophistication and technological needs. This has helped in achieving a status in the global scenario for the package and machinery manufacturing as a quality & dependable source as well as partners in business. Email: spedit@infomedia18.in

Releasing the IPMMI-IMDIR Winners Brochure (L-R): Tarun Marwah, D G Malani and Dr Ajit Manke

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BOOK REVIEW

Big Book of Boxes Author : Thais Caballero Price : ` 1,500 This book is a comprehensive encyclopedia of package designs, from the simplest, minimalist envelopes to elaborate asymmetrical display structures for encasing anything from perfume to fancy chocolates. With the growing emphasis on sustainability and product lifecycle, the concept of the book is suitable for ergonomic package designers and convertors. Far from being a technical reference, this book is aimed at all readers interested in exploring packaging possibilities and also addresses the novice & expert alike through detailed, descriptive captions by analysing more than 300 examples. In today’s sophisticated and competitive world, the quality of packaging solutions can differentiate between success & failure. Corrugated boxes of all sizes have become popular owing to their aesthetic advantages and recycling ability. This book provides innovative design ideas for various production processes such as pre-printing, wax lining, aqua-coat lining, clay-coating, anti-static coated lining and many other variations. However, this book can be recommended for the library of institutions dedicated to packaging, graphic arts, design and advertising.

Print and Production Finishes for Packaging Author : Edward Dennison Price : ` 2,400

This book is well presented with a professional touch. It comprises informative text and specially commissioned full-colour photos. It demonstrates at a glance, the different effects that can be created and the key print & production techniques used to achieve them. It is useful for projects across all budgets and production/print runs, revealing the skills & techniques that attract the attention of the target customers and sell. It offers ideas for print and production finishing for almost all types of packaging such as boxes, cartons, bottles, tubes, cans, packs, tubs, jars, multi-packs, clamshells, blister packs, CDs or DVDs & gift packs, and also has various other more unusual or innovative formats. It is an indispensable and practical guide that covers different finishes, surface graphics, detailing and materials that help make packaging stand out from the crowd, eg, foil blocking, pigment blocking, thermography, varnishing, laminating, embossing, de-bossing, die-cutting and laser-cutting, specialist inks, etc. By analysing the best in the business, this book gives readers a good understanding of materials as well as print and production finishes that can be applied to any job. This book is worth possessing for packaging professionals, advertiser and designers.

Reviewer: Prof C S Purushothaman, Chair Professor Director, SIES School of Packaging, Mumbai

Avaliable at: SCI-TECH Books & Periodicals, 414, Janki Centre, Veera Desai Road, Andheri (W), Mumbai 400 053 < => +//?/QXF ‚/Q+‰QQ]X +‚+X Z < = \> +//?/QXF ‚*/*‰‚/Q+ Z ^ => { {~`Š =;{

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PRODUCT S

Looking For A Specific Product? Searching and sourcing products were never so easy. Just type MPD (space) Product Name and send it to 51818

eg. MPD Wrapper and send it to 51818 Fibreglass adhesive tapes

Lustre laminate

The Unito P T F E / Te f l o n c o a t e d fibreglass adhesive tapes have advantages such as non-stick, self-lubricating, friction-free, nontoxic, non-flammable, non-wettable, non-brittle and resistance to atmospheric condition. Silicone pressure sensitive adhesives used for making these tapes withstand wider temperature range of –200°C to +300°C. The adhesive tapes ensure permanent heat-sealing, thus making sure that heat-sealed packet is pilfer-proof. These tapes give excellent performance for expected life on any heat-sealer. The tapes are available in size from 6 mm to 1,000 mm width.

The Egnite high lustre laminate is available in a variety of colour shades. This metallic finish makes the foil blocking process easier and also offers advantages of striking product differentiation. The Egnite also facilitates complex printing and novel colour effects. There cannot be imitation of this lustre, which enables counterfeiting protection.

Urja Products Pvt Ltd Ahmedabad, Gujarat Tel: 079-22872277, Mob: 09825688244 Email: info@urjafabrics.com Website: www.urjafabrics.com

Cap sealing machine In model SCVM-4 cap sealing machine, the bunged vials are fed by a turntable or a conveyor to the in-feed slotted wheel. The sealing turret consists of eight sealing heads, which are identical. The output is 300 vials per minute, the processing is in the range of 2-100 ml and main drive is 1.5 hp. The cap sealing machine finds application in pharmaceutical and packaging industries. Snowbell Machines Pvt Ltd Dist Thane - Maharashtra Tel: 0250-6456130 Email: marketing@snowbellmachines.com Website: www.snowbellmachines.com

Essel Propack Mumbai - Maharashtra Tel: 022-24819000, Mob: 09769410851 Email: preetosh.shrimali@ep.esselgroup.com Website: www.esselpropack.com

Shrink tunnel This shrink tunnel which is used in shrink packaging is available in different sizes with conveyor belt and roller conveyors. Roller-driven conveyors offer trouble-free performance, with additional features such as speed control and temperature control. The shrink tunnel offers an economical solution for shrink packaging. It is available with bottom heating. The specialised roller movement helps achieve wrinkle-free covering even at the bottom. The tunnel provides heat savings for economical production. Supreme Marketing Enterprises Mumbai - Maharashtra Tel: 022-24452607 Email: info@supremepackmachines.com Website: www.supremepackmachines.com

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PRODUCT S

Operator panel To satisfy the stringent standards required in the automation market, especially packaging, label slitting and motion-based robot dispensing, The WebOP-2000T series with 200 MHz ARM9based RISC CPU and 128 MB flash memory for application software is available. This series also support a variety of LCD sizes from 4.3" to 15" for different applications involving the use of PLCs, motion/ thermal controllers, inverters and sensors. It is bundled with WebOP Designer, a software development kit, which helps create application solutions for labour-saving, improved efficiency of manufacturing and easy control of every machine in the factory. Advantech India Bengaluru - Karnataka Tel: 080-23374567 Email: info.in@advantech.com Website: www.advantech.in

Ampoule filling & sealing machines The ampoule filling and sealing machine is designed on the principle of slant travel of ampoules. Sealing is done either by laser sealing system or conventional gas flame. This flexible machine is used to fill ampoules as well as vials. But the speed varies according to the technology. The machine is used in areas such as pharmaceutical and packaging industries. Snowbell Machines Pvt Ltd Dist Thane - Maharashtra Tel: 0250-6456130 Email: marketing@snowbellmachines.com Website: www.snowbellmachines.com

Horizontal form-fill-seal machine The model PK 90-DRY horizontal form-fill-seal machine has roll width of 520 mm, power consumption of 4.5 kW and packaging film as allheat sealable laminated film. This machine has attachments such as dual product filling system, swab/tissue filling

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system, zipper sealing system and batch printing device. It is used is food and packaging industry. The form-fill-seal machine is used for filling of instant milk powder, spice powder, coffee powder, insecticide powder, malt beverage powder, seeds, sugar, salt, pepper, namkeen, etc. Attachments are dual product filling system, swab/tissue filling system, zipper sealing system, batch printing device, etc. Pakona Engineers (India) Pvt Ltd Mumbai - Maharashtra Tel: 022-22854138 Email: info@pakona.com Website: www.pakona.com

Plastic packaging tube Etain is a fully recyclable plastic packaging tube made from a combination of virgin and recycled plastic materials. This tube contains up to 40 per cent PCR HDPE plastic material. The plastic packaging tube is typically used by FMCG companies for packaging various types of hair care, skin care, pharmaceutical and food products, besides cosmetics. This is made from recycled plastic material and is fully recyclable for the same recycling stream. Etain is highly customisable and the amount of PCR can be varied depending on customer requirements and the nature of the product that is contained within the package. Essel Propack Mumbai - Maharashtra Tel: 022-24819000, Mob: 09769410851 Email: preetosh.shrimali@ep.esselgroup.com Website: www.esselpropack.com

Plastic packing boxes These plastic packaging boxes for cutting tools are used for industrial packaging. These boxes are also used for packing carbide tools, end mills, reamers, tips, insert, tap set, tool holder, etc. Also offered are foam, stickers, screen printing, emboss and designing of logo of company on the boxes. Om Manufacturer Rajkot - Gujarat Tel: 0281-2384444, Mob: 09978500100 Email: ommanufacturers@gmail.com Website: www.ommanufacturers.com


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PRODUCT S

Lable inserting machine The model DSV-600P sleeve machine runs at a high-speed of 600 BPM while using 180mm height label and is set up online with the producing line. This machine is chosen by beverage manufacturers for huge production capacity. The machine also uses colourful human/machine interface controller, which ensures user-friendly operation. Double label holders are adopted too, which ensures easy operation in changing labels. Meanwhile, users can choose optional parts, eg, label unwind, label accumulator, etc. Specially designed knife plate is change-free within the rated specifications. If needed, the knife plate can be changed in just three minute. Shanghai Dase-Sing Packaging Technology Co Ltd Shanghai - China Tel: +86-21-33658333 Email: label@dasesing.com Website: www.dasesing.com

Water-soluble film These watersoluble films are used for handling and dispensing hazardous chemicals and formulations. By using these films, the infection caused by toxic or stimulating materials can be reduced. The films prevent contamination, are fully biodegradable, environment-friendly and widely used in packaging. The water-soluble films are water soluble, transparent and lustrous. These films have good gas barrier property, anti-static property, printability, strength and weathering resistance. The watersoluble films are used in packaging of liquid & powder detergents, all-purpose cleaners, disinfectants, agrochemicals, fertilisers, watertreatment chemicals, pigments/dyes, concrete additives, etc. Arrow Coated Products Ltd Mumbai - Maharashtra Tel: 022-26352500 Email: spatel@arrowcoated.com

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PRODUCT S

High-pressure cleaner The model HDS 558 C Eco hot-water compact class high-pressure cleaner is simple in operation. The impressive features of the compact class include single-button control, chassis with integrated tank and the integrated highpressure hose reel. It is user-friendly and a single-phase comfort unit of the compact class with one-button operation. The high-pressure cleaner has chassis with integrated tanks, hose and accessory stowage. Easy press trigger gun with servo control is also provided. Karcher Cleaning System Pvt Ltd Noida - Uttar Pradesh Tel: 0120-4661800 Email: info@karcher.in Website: www.karcher.in

Air bubble films A wide range of air bubble films are offered. These films are lightweight, chemically neutral, transparent and attractive, non-hygroscopic sealable and weldable, strong and firm, flexible and tenacious. Large size air bubble films are ideal for heavy and mid-sized items, test equipment, motors, receivers, machineries, spares, furniture, carton lining, void fill, etc. Medium-sized air bubble films and smaller diameter air bubble films are also available. Tender Care International Mumbai - Maharashtra Tel: 022-26854908 Email: airplast@mtnl.net.in

Ink rollers The pic-hot ink rollers do not require adding or charging of conventional inks. These are solid at room temperature and do not smudge. The rollers are non-toxic, give sharp impressions and contain solvent-free ink and therefore there are no hazards possible as in the conventional ink. These are designed to be used in many different high-speed date coding and lot number marking printers, which use stamp affixed to a rotating drum that contacts a heated urethane roll impregnated with an ink/paraffin formulation.

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Pic-Code Systems Vadodara - Gujarat Tel: 0265-2290926, Mob: 09228753005 Email: arora@piccode.com Website: www.piccode.com

Nasal and powder spray container The nasal and powder spray containers are available in tamper-proof and non-tamper-proof packs in the sizes of 10, 15 and 20 ml. The powder spray containers have capacity of 30 gm. Modern Plasmold Gandhinagar - Gujarat Tel: 0276-233421, Mob: 09825010181 Email: modernplasmold@yahoo.co.in Website: www.modernplasmold.com

Vacuum packing machine The vacuum packing machine keeps food fresh, ensures no loss of weight retention of aroma and protects from dust, moisture, humidity, etc, thus increasing the shelf-life of products and saves space. Products that are vacuum packed by this machine include namkeen, khakhra, spices, instant food, bakery product, chemicals, pharmaceutical & dairy products, peanuts, dry fruits, seafoods, etc. This machine is available in different models, such as single-chamber and double-chamber. Monarch Appliances Rajkot - Gujarat Tel: 0281-2461826, Mob: 09825215733 Email: info@monarchappliances.com Website: www.monarchappliances.com

Blister machine The blister packaging machine has in-built steel trolley to mobilise blisters for aseptic storage and eliminating large waste capacity. This is a stainless steel and wider blister guide plate with adjustable path space. This has fully enclosed SS tray for product collection in 450 mm x 250 mm size.


PRODUCT S

Autopack Industries Ahmedabad - Gujarat Tel: 079-22774668, Mob: 09825614181 Email: dineshsurti@autopack.co.in Website: www.autopack.co.in

Carton stretch wrapping machine The Durapak carton stretch wrapping machine is a simple and convenient device to wrap carton boxes and objects of similar geometry using stretch film delivered from powered pre-stretch unit. Stretch wrapped protection is given to small- and medium-sized objects packed in carton boxes, cans, tins, drums, etc. This is highly suitable for goods with lightweight that can be manually loaded, turned over, wrapped and unloaded from the machine. The machine is easily integrated into conveyor lines. Durapak Chennai - Tamil Nadu Tel: 044-43033533, Mob: 09840050066 Email: hitendra@durapak.in Website: www.durapak.co.in

Automatic wrapper The model WM-4000-B automatic wrapper is good for packing house. It has a 10.4' colour LCD touch panel, automatic film changing, detachable and washable in-feed table and lifts. This automatic wrapper also includes automatic tray identification and centering, free arm labeling and has the capacity of 35 packs/ min. The CCD camera automatically identifies the tray as soon as it is placed on the in-feed table. Wrapping conditions and tare weight are set automatically and any fluctuation in commodity tray placement is corrected by the centering conveyor. Ishida India Pvt Ltd Gurgaon - Haryana Tel: 0124-3854392, Mob: 09971449821 Email: sales@ishidaindia.co.in Website: www.ishidaindia.co.in

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Flexible packaging materials

connectivity options, including Ethernet and parallel input/output provide centralised code management and easy integration with production control equipment. Codeinx New Delhi Tel: 09873926230 Email: sales@codeinx.com Website: www.linxglobal.com

A wide range of flexible packaging materials and applications to a variety of industries and markets is offered, which increases the shelf-life and barrier properties. This includes: food packaging (dry foods, frozen foods, liquids & viscous, snack foods, nutritional & health foods, pet foods, and other agricultural products), and speciality consumer & FMCG (tea & coffee, confectionary & candy, pharmaceuticals, engineering products & garments). Shako Flexipack Pvt Ltd Mumbai - Maharashtra Tel: 022-40638002 Email: sales@shakoflex.com Website: www.shakoflex.net

Tube filling and closing machines Tube diameter can be up to 45 mm and tube length up to 200 mm. Standard features include: automatic tube infeed, automatic tube orientation, tail-free filling system, smooth operation by using Ferguson drive, automatic coding on the tubes, machine cladded with SS 304, inbuilt centralised lubrication, no tube-no fill device and variable frequency drive. Wimco Ltd Dist Thane - Maharashtra Tel: 0251-2682281 Email: engg@wimco.in Website: www.wimcoengineering.com

Continuous inkjet printers Flexible code options, offering up to five lines of text, barcodes and graphics meet traceability coding requirements. This has compact design with plug-in connectors for easy set-up and movement between production lines. Automatic print-head cleaning and printer shutdown minimises the need for manual printhead maintenance and provides error-free power down. Versatile

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Pouch making machines A combination of centre seal and three side seal pouch making machine to make centre seal, centre seal with side gusset, two/ three side seal pouches, agarbatti pouches with perforation, off centre, centre seal, pouches with side flap insertion is offered. This multi-function pouch making machine is used for making stand up pouches, zipper pouches and all the above mentioned pouches. The machine converts laminated film into empty pouches and is suitable for companies having their own lamination and printing facilities. Primo Pack Machines Pvt Ltd Ahmedabad - Gujarat Tel: 079-22841684 Email: info@primopack.com Website: www.primopack.com

Table-top coder The tabletop coder is a batch coding machine suitable for all manual and automatic coding on various packing. This easy-to-operate coder is compact in design, which makes it easy to install, where space is limited. It operates on a microprocessor-based system and is equipped with motorised intermittent reciprocal contact coder. The coder is for manufacturers/packers of packaged goods to print batch number, date of manufacturing, expiry date, prices and other statutory information’s on various packaging, containers, labels, cartons, pouches, etc. Process Instrumentation & Controls Vadodara - Gujarat Tel: 0265-2357228 Email: batchprinting@yahoo.com Website: www.piccode.com


PRODUCT S

Web guiding system The web guiding system has low noise level of 62-63 dB. Important features of this system include infinitely adjustable control sensitivity by regulating air signal pressure, adjustment of the operating pressure with the aid of a pressure gauge, adjustment of the cylinder positioning speed to optimise control circuit, and high-powered blower provides fast system response with almost nil signal transmission delay. Major benefits of this system are: suitable for the widest range of webs including the thinnest films, maintenance & wear-free blower, easy fitting of an additional hydraulic port for external uses, easy to maintain due to compact & modular construction, and operator-friendly. ATE Enterprises Pvt Ltd Mumbai - Maharashtra Tel: 022-66766100, Mob: 09321993209 Email: processing@ateindia.com

Oxygen and CO2 analyser The Pack Check model 325 is a singlehanded oxygen and carbon dioxide analyser for checking modified atmospheres inside packages. It is an ideal instrument for portable, fast and accurate headspace tests on the packaging line in warehouses or in laboratories. This analyser has the ability to store 400 readings, stored by operator and product name. It is ideal for sample tests with only a minimum gas required for even the smallest packs in a modified atmosphere package. Hemetek Techno Instruments P Ltd Mumbai - Maharashtra Tel: 022-26860692 Email: mum@hemetek.com Website: www.hemetek.com

Vacuum packaging machine The mini counter-top vacuum packaging machine has standard features such as, high quality see-through lid and all stainless steel body. This machine size overview is chamber 325 x 300 x 80 mm. seal beam 300 x 3 mm x 1, and overall size of 670 x 385 x 37 0 mm hot air. chamber size at 325 mm x 300 x 80 mm deep, length of seal bar 300 mm x 3 mm wide seal, number of seal bars and

chambers: one, one, power grid voltage: single-phase 220 V, pressure: 2 to 5 mbar, pump speed: 4 cu.m/hr, vacuum pump power 0.4 hp single phase, etc. Saurabh Engineers Ahmedabad - Gujarat Tel: 079-22911288, Mob: 09824040137 Email: saurabh@indvacindia.com Website: www.indvacindia.com

Pouch packing machine The model SF-TD-80 pouch packing machine is suitable for tea, dry fruits, wafers, namkeens, grains, pulses, seeds, fertilizers, etc. This highspeed machine packs up to 100 pouches/min. It produces highly intact sealing suitable for nitrogen flushed packing. Machine stops on error, showing on display board like no material, no paper, etc. The machine is user-friendly as the total operation is through keyboard. It is easy to handle and is maintenance-free. The machine consumes less power and operates with very low noise. Saurabh Flexipack Systems Pvt Ltd Pune - Maharashtra Tel: 020-27492722, Mob: 09822412089 Email: saurabhpackaging@hotmail.com Website: www.saurabhpackaging.com

Adhesives The INSTANT-LOK and COOL-LOK adhesives are widely used in packaging industries for case and carton sealing, and in jar, can, and bottle labelling. Hot melt and liquid adhesives provide secure closure of food packages, and firmly affix labels that can withstand repeated handling and extreme temperature and humidity. These adhesives also find applications in paper converting industry. Roll and ream wrapping for the paper making industry, and envelope and paper bag production are typical applications. Emulsion and hot melt adhesives from the company produce strong and attractive seams in today's high-production environment. National Starch & Chemical Navi Mumbai - Maharashtra Tel: 022-27780057 Email: nscindia_techservice@ici.com Website: www.nationalstarch.com

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Pouch making machine

Packaging foam

The Stand-up and Zipper pouchmaking machine is equipped with a multi-servo system whereby each sealing and cooling system is actuated by an individual servo system which results in optimum seal strength and quality as the dwell/ seal time remains constant even at higher speed. The machine is capable of making multiple stand-up and zipper pouches. When there is a double up run, the machine can make up to 240 pouches/min. The machine is suitable for making pouches for food packaging, vacuum pouches, oil pouches, etc, using barrier film.

Instapak foam is be used to pack a wide assortment of products, such as pumps, motors, valves, actuators, instruments, handicrafts, spares (industrial, automotive and electronics), etc. This process is fast, simple, and versatile. Apart from protecting products, it offers benefits, such as reduction in valuable warehouse space and increase in labour productivity. It is a cost effective, environmentally sensible and just-intime packaging solution.

XL Plastics Vadodara - Gujarat Tel: 0265-2638125 Email: Info@xlplastics.com Website: www.xlplastics.com

Powder and granule filling line A complete powder and granule filling line is offered right from infeed turntable inspection and cleaning machines, to filling and packaging machines, measure cup placing machines, and packing conveyors. The range includes two-head, three-head and four-head machines with servo drives as well as clutch brake mechanism. Features include accurate weight control and better auger, speed variation for various formulations, high productivity, better GMP, fill accuracy of Âą1.5 per cent, no bottle-no fill mechanism, virtually no power loss, electronic controls, no dripping, maximum operation comfort, and ease of maintenance. Ace Technologies Mumbai - Maharashtra Tel: 022-28540743 Email: acetechnologies@vsnl.com Website: www.acetechnologiesgroup.com

Mini-offset printing machine The Autoprint 1520 Colt (single-colour) is a new generation mini-offset printing machine designed especially for entry level printing entrepreneurs, letter press houses, DTP units, large Xerox and screen printing units as well as small enterprises. This machine is Ideal for short run jobs. It has all the features of a mini-offset printing machine. The machine takes maximum paper size of 380 x 254 mm; minimum paper size is 125 x 175 mm and paper thickness is 3-300 gsm. The blanket size is 430 x 500 mm, gripper margin is 8-10 mm and plate size is 400 x 500 mm. Autoprint Machinery Manufacturers Pvt Ltd Coimbatore - Tamil Nadu Tel: 0422-2212416 Email: info@autoprint.co.in Website: www.autoprint.in

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Sealed Air (India) Pvt Ltd Bengaluru - Karnataka Tel: 080-41179393 Email: epd.India@sealedair.com Website: www.sealedair.com

Transport system The transport system for web applications include, digital printing, label or magnetic strip applicator for roll/roll or roll/sheet production. Features are single- or double-side print, CE conformity, maximum web width 520 mm, 400 V 50/60 Hz, speed 300 m/min, mounting frame for up to 4 or 2 x 4 IPAS 425i digital print modules, mounting frame for 1 or 2 IR dryer, in and out-feed, servo-driven, including automatic web in-feed device, web tension adjustable from 0 to 300 N, mechanical web guiding, web break detectors, and moveable touch-screen panel. Unigraphica AG, Germany Germany Tel: +41-423-3758189 Email: andrea.lieberherr@unigraphica.com Website: www.unigraphica.com

Adhesives These adhesives are used for industrial applications such as assembly of bearing to casing, blow hole filling on metal castings, sealing electronic components, bonding rigid PVC pipe joints, sealing/locking of threads to prevent leakages and corrosion, etc. Various high-strength adhesive putty is used for leakage repair, joint filling, mould making, repairing online leakages in industrial pipelines, mechanical repairs, etc. In addition there are products available for sealing the gap between gasket and metal surfaces to make the joint leakproof, for loosening rusted nuts, bolts, and machinery parts, for joining metal pipes, which are oil, petrol, hot & cold water-resistant, etc. Resinova Chemie Ltd Kanpur - Uttar Pradesh Tel: 0512-2313019 Email: resinova@satyam.net.in Website: www.resinova.com

The information published in this section is as per the details furnished by the respective manufacturer/ distributor. In any case, it does not represent the views of


LIST OF PRODUCT S

Looking For A Specific Product? Searching and sourcing products were never so easy. Just type MPD (space) Product Name and send it to 51818

eg. MPD Wrapper and send it to 51818

Product

Pg No

Product

Pg No

Product

Pg No

Adhesives ............................................................ 83, 84

Flexible packaging materials ............................................ 82

Plastic packing boxes........................................................ 76

Air bubble films ............................................................... 80

Form-fill-seal machine ........................................... 3, 76, 79

Polyethylene capseal and seal liner..................................... 5

Ampoule filling and sealing machine .............................. 76

Gaskets ...................................................................... 5

Polyethylene ....................................................................... 8

Auto sealer ....................................................................... 79

Guided compact pneumatic cylinder ............................... 29

Pouch making machine .............................................. 82, 84

Automatic wrapper........................................................... 81

Hand-type impulse sealer ...........................................79

Pouch packing machine ................................................... 83

Bearings ..................................................................... 4

High-capacity bag palletiser............................................. 55

Powder and granule filling line ........................................ 84

Blister machine................................................................. 80

High-pressure cleaner ...................................................... 80

Pressure-sensitive paper and film label ......................... FIC

Bottle and container filling machine ............................... 79

Horizontal form-fill-seal machine ......................... 3, 76, 79

Pressure sensor for wet packaging application ................. 27

Bottle testing equipment .................................................. 39

Ink rollers ..................................................................80

Process technology ........................................................... 57

Brewing technology ......................................................... 57

Inspection and monitoring technology ............................ 57

Product handling equipment............................................ 81

Cable carriers.............................................................. 4

Intralogistics ..................................................................... 57

Profile controller............................................................... 61

Cable connectors ................................................................ 4

Ioniser............................................................................... 29

Programmable logic controller ......................................... 61

Cap sealing machine ........................................................ 75

Labelling and dressing technology ..............................57

Refrigerated compressed air dryer...............................29

Carton stretch wrapping machine.................................... 81

Labelling machine .......................................................... BC

Rinser and pasteuriser ...................................................... 57

Cartoning machine....................................................... 3, 79

Lable inserting machine ................................................... 79

Sensor technology......................................................19

Chains ................................................................................ 4

Liners ................................................................................. 5

Shrink film packaging machines ...................................... 55

Cold aseptic filling machine ............................................ 57

Long bar sealer................................................................. 79

Shrink film ..................................................................... BC

Compact pneumatic cylinder ........................................... 29

Lustre laminate ................................................................ 75

Shrink tunnel ................................................................... 75

Concrete block and paver machine .................................... 3

Material testing instrument........................................39

Shrink wrap sealer series .................................................. 79

Connectors ......................................................................... 4

Metallocene polyethylene ................................................... 8

Skin wrapping machine ................................................. BC

Container filling lines ........................................................ 3

Mini-offset printing machine .......................................... 84

Stretch blow-moulding technology.................................. 57

Continuous inkjet printer................................................. 82

Motors .............................................................................. 21

Stretch film packaging machines ..................................... 55

Conveyor system .............................................................. 81

Nasal and powder spray container ...............................80

Stretch wrapping machines .............................................. 55

Conveyor technology........................................................ 57

Nitrogen extrusion sealer ................................................. 79

Systems engineering ......................................................... 57

Digital temperature controller ....................................61

Non-nozzle-type vacuum sealer ....................................... 79

Table-top coder .........................................................82

Dosing and sealing system ............................................... 79

Nozzle-type vacuum sealer............................................... 79

Temperature controller ..................................................... 61

Drives ......................................................................... 15, 61

Online business .........................................................17

Testing instrument ........................................................... 39

Dual channel with modbus .............................................. 61

Operator panel ................................................................. 76

Thermoform fill seal machines ........................................ 23

Dynamic controller .......................................................... 61

Oxygen and CO2 analyser ............................................... 83

Transport system .............................................................. 84

Electric actuator and gripper ......................................29

Packaging foam .........................................................84

Tube filling and closing machine ..................................... 82

Exhibition - EngineeringExpo ........................................ 34

Packaging solutions ....................................................... FIC

Universal controller....................................................61

Exhibition - International Packtech India-2012 ............. 10

Packing and palletising technology .................................. 57

Vacuum packaging machine .......................................83

Exhibition - Pack Plus South-2012................................. 41

Palletisers ...................................................................... 3, 79

Vacuum packing machine ................................................ 80

Expanded polyethylene capseal and seal liner ................... 5

Palletising robots .............................................................. 55

Vertical form-fill-seal machine............................... 3, 76, 79

Fastback revolution seasoning system .........................81

PET bottle testing equipment ......................................... 39

Washers .....................................................................57

Fibreglass adhesive tapes .................................................. 75

Plastic masterbatches .................................................... BIC

Water-soluble film............................................................ 79

Filling and closing technology ......................................... 57

Plastic packaging tube ...................................................... 76

Web guiding system ......................................................... 83

FIC - Front Inside Cover, BIC - Back Inside Cover, BC - Back Cover

Modern Packaging & Design May-June 2012

85


LIST OF ADVERTISERS Advertiser’s Name & Contact Details Avery Dennison India Pvt Ltd

Pg No FIC

Advertiser’s Name & Contact Details Igus India Pvt Ltd

Pg No 4

Advertiser’s Name & Contact Details Print Packaging.Com Pvt Ltd

T: +91-124-2215581

T: +91-80-39127800

T: +91-22-27812093

E: lpm.in@ap.averydennison.com

E: info@igus.in

E: info@packplus.in

W: www.enhanceyourbrand.com

W: www.igus.in

Beumer Group Gmbh & Co. KG

55

KHS Machinery Pvt. Ltd

W: www.packplussouth.in 33

Krones Ag 15

T: +91-44-24781035 E: sales@bonfiglioliin.com W: www.bonfiglioliindia.com

E: info@krones.com

T: +91-22-4217 8787

W: www.krones.com

E: binit.mishra@roechling-india.com

E: engexpo@infomedia18.in

W: www.kuebler

W: www.engg-expo.com

Messe Dusseldorf India Pvt Ltd

E: sharmaS@md-india.com

W: www.exxonmobilchemical.com

W: www.md-india.com

T: +91-09923756507 E: srikanth.acharya@gicindia.com W: www.gicindia.com Google India Private Limited

17

Technology Co., Ltd

Heat And Control T: +91-44-42103950

Mifa Systems

The Indian Electric Co 61

E: iecmktg@indianelectric.com

E: info@mifasystems.com

W: www.indianelectric.com

W: www.mifasystems.com

Veripack Solutions India Pvt Ltd

Pakona Engineers India Pvt Ltd

3

Prayag Polytech Pvt Ltd

21

T: +91-20-24456062

T: +91-79-26870825

23

T: +91-22-66971133 E: makdum.j@veripackindia.com W: www.veripackindia.com Vora Packaging Pvt Ltd

BIC

5

T: +91-22-24012330

T: +91-11-47262000

E: info@heatandcontrol.com

E: delhi@prayagmb.com

W: www.heatandcontrol.com

W: www.prayagmb.com

IFM Electronics India Pvt Ltd

E: leo@dasesing.com W: www.dasesing.com

W: www.pakona.com 81

BC

T: +86-21-3365-8333 10

E: bhushan@pakona.com

W: www.indiagetonline.in

W: www.roechling-india.com Shanghai Dase-Sing Packaging

T: +91-22-22826751 T: +1800-266-3000

79

T: +91-11-26971745

T: +86-21-2417-3999

6

19

T: +91-20-22953819 E: info@kuebler.in

8

W: www.reynders.com Roechling Engineering Plastics (Ind)

Kuebler Automation Pvt Ltd 34

57

T: +49-9401-700

T: +91-09819552270

General Industrial Controls Pvt Ltd

29

E: india@reynders.com

W: www.khs.com/india W: www.beumer.com

Exxonmobil Chemical

Reynders Label Printing India Pvt Ltd T: +91-149-3305400

E: partho.ghose@khsindia.com

E: vt@beumer.com

Engineering Expo

41

T: +91-79-2644-0331

T: +49-2521-240

Bonfiglioli Transmissions (Pvt) Ltd

Pg No

27

Presto Stantest Pvt Ltd

E: pankaj@vorapack.com W: www.vorapack.com 39

Wu Hsing Electronics Co. Ltd.

T: +91-2312672770

T: +91-129-4085000

T: +886-4-2271-1498

E: info@ifm-electronic.in

E: gaurav@prestogroup.com

E: wuhsing@ms17.hinet.net

W: www.ifm-electronic.in

W: www.prestogroup.com

W: www.sealers-web.com

Our consistent advertisers

79

FIC - Front Inside Cover, BIC - Back Inside Cover, BC - Back Cover

COMPLETE ENGINEERING UNDER ONE ROOF @ www.eng-expo.com

86

Modern Packaging & Design May-June 2012




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