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THE TREND EDIT
AW 23/24
Contemporary Menswear
This season, emerging trends act as a rebellion to fashion’s status quo. We have partnered with Fashion Snoops on this season’s AW 23/24 trend program. Here, we break down three of the contemporary menswear trends that you can shop at PROJECT Las Vegas.
In recovery from the pandemic, consumers rebel against “hustle and bustle,” and choose “slow living” instead. Nostalgic materials and patterns combined with comfortable, yet elevated silhouettes help consumers reconnect with nature and themselves. “The good old days” are celebrated but also reimagined via the fusion of artisanal craftsmanship with gender-fuid motifs. Look for leisure wear (ideal for nature-infused travel or relaxing at home) in soothing colors and soft materials like engineered knits and novelty wools as well as garden-inspired hues in heritage quilting and foral patterns.
