Innovative Health & Wellness Magazine

Page 28

“ W E L C O M E H O M E �. . . I N M O R E WAY S T H A N O N E !

THE BLUEPRINT FOR SUCCESS AT BUILD SENIOR LIVING

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n the past few years, the Baby Boomer generation has become one of the largest groups of retirement over the age of 65. Retirement homes are not the only option for the aging members of the population anymore.

Senior living communities, which allow senior citizens to live mostly independently with access to a variety of amenities, provide an alternative for individuals or couples who can no longer safely live on their own and with the option to later on transition into assisted living or memory care within the same facility, are in high demand. Traditionally, the senior housing market has been a stable multifamily commercial real estate investment during economic booms and busts. In recent years, however, senior housing and care has become an

28 IHM HEALTH & WELLNESS MAGAZINE

/// BY PENELOPE CARLEVATO

especially popular asset class among both institutional and individual investors. It has already outperformed other noted real estate sectors and it will continue to be a favorable opportunity due to impressive demographic fundamentals. But for some investors, there is the constant factor of finding the right location, and the need for quality construction and craftsmanship, fact that will make them shy away from venturing into such great return on investment opportunity. Enter the dynamic Michiganbased company Build Senior Living (BSL), which represents a revolution in assessing all aspects of this new reality and its opportunities. From Concept Development and Marketing Opportunity Analysis to on-the-ground Facility Management, Human Resources, and Occupancy Consulting, BSL has taken


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