InPark Magazine Issue #85 (November, 2020)

Page 13

The attraction of photos DNP photo printers help attractions and concessionaires stay competitive on the souvenir photo front by Joe Kleiman

P

ark and attraction photography, whether roaming or staged at a photo spot, is a booming business that enhances the guest experience at visitor attractions of all kinds. But while having your photo taken at a visit to the zoo or park is a classic scenario, the technology has evolved to keep up with guest expectations. Key to customer satisfaction are the speed and quality of the photos that can be purchased onsite, preserving memories for years to come. It’s important that the process and the result are also a positive part of those memories - the process must be convenient and the experience pleasant, and the souvenirs of distinctive quality and lasting value.

dye-sublimation printers allow park managers to offer fast photo prints. Dye-sublimation prints dry quickly, so guests can easily receive their photos and move on to the next attraction without having to worry about smudging or about the image fading throughout the day in the sun.”

Helping to meet these needs is DNP Imagingcomm America Corporation (DNP IAM), a leader in the field with its dyesublimation printers and other photo solution technologies. Dye-sublimation is a technique for digital printing where heat transfers a dye onto a printing surface. Shinichi Yamashita, President of DNP Imagingcomm America Corporation, explains, “Guests want printed photos to remember their adventure without taking away from their time to enjoy the park. DNP IAM

GTP Corporation: from Polaroid to dye-sublimation

InPark Magazine spoke with two leading park and attractions concessionaires in the US about how DNP products have improved their operations: GTP Corp. and Showtime Pictures. Both gave high marks to DNP for ease of installation and interface with their current technologies.

When Get the Picture Corporation (GTP Corp.) started providing its photo services at Hersheypark in Hershey, Pennsylvania in 1987, expediency was a key factor. According to Michael Shearer, GTP Vice President, Systems & Engineering, “We started off with some pre-fabricated scenery – a surf scene,

The Georgia Aquarium has a bank of kiosks where guests can view and purchase their photos. Photo courtesy of Showtime Pictures

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