InPark Magazine #91: Trending Technology, Risk and Reward

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Doubling down on development Bryan Hinckley joins 7thSense’s growing technology team interview by Martin Palicki and Judith Rubin

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n June 1, 2022, software design and technology solutions provider 7thSense announced that industry veteran Bryan Hinckley was joining the company as Managing Director. Hinckley has served in a variety of roles at Electrosonic over the past 22 years, most recently as their Vice President of Strategic Accounts. Based in the Los Angeles area, Hinckley brings with him a wealth of industry knowledge and relationships. InPark spoke to Hinckley and to 7thSense’s Matt Barton (CEO/Owner) and Rich Brown (CTO/Owner) about the company’s growth and plans. Founded in 2004 in the U.K., 7thSense has grown into a prominent, international market leader – well known for its innovation in media servers but having rounded out its product line with complementary processing and control technologies – including the acquisition of Medialon in 2020 and of BlueBox Attractions in 2022. The company today provides state-of-the-art tools and technologies for the kind of storytelling and media

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delivery at the heart of today’s immersive, interactive guest experiences – and keeping a close eye on the future. As opposed to acquiring companies and products, adding Bryan Hinckley to the 7thSense team is a pure human capital acquisition! How does it fit the longer-term strategy to grow and evolve the company? Rich Brown: 7thSense is highly focused on innovation and people. Our business is as much about people as it is our products – both our customers and our team members. We’ve seen significant growth over the past few years with strong Delta Media Server sales, the introduction of our Juggler® pixel processor, and our acquisition of the Medialon brand and show control product range. Bryan’s extensive experience and exceptional leadership skills are a welcome addition as we look to the next exciting chapter for 7thSense!

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