Building Green Together 2024 - Branding & Media Guide

Page 1


Branding and Media Guide 2024 building green together.

building green together.

Building Green Together is an online community within sustainability in the construction industry, where networking and knowledge exchange take place year-round to accelerate the green transition in construction.

Building Green Together connects the entire value chain in the construction industry and contributes to keep the industry updated on the latest trends and knowledge.

We offer several attractive solutions for spreading your message widely, not only during events but throughout the year.

Building Green Together is part of the Building Green universe, which also includes specialized events on sustainability in construction and the annual Building Green events in Copenhagen and Aarhus - and recently in Hamburg as well. Building Green has become an important platform for knowledge sharing, inspiration, and networking in the Danish construction industry.

Target audience.

Building Green Together reaches out to thousands of professionals and enthusiasts working with and interested in sustainability in construction and architecture every month.

Our target audience consists of the following professional groups:

PERFORMANCE WHAT DO THE STATISTICS SAY?

Views on buildinggreen.eu: 91,000 views annually

In the month leading up to Building Green Copenhagen: 15,000 views

Banner advertising on buildinggreen.eu:

Annual impressions: 300,000

Click-through rate (CTR): 4.6%

Annual clicks: 19,000 Newsletter

Recipients: +35,000

Average open rate: 32.2%

Average click-through rate (CTR): 11.6%

Architects, urban planners, and designers

Private and public builders

Partners, CEOs, board members

Contractors, project managers, craftsmen

Engineers, advisors

Ph.D. holders, professors, lecturers, students

Other

Advertorial.

Present your message in an in-depth article format.

Your article, case study, or news will be featured side by side with other articles on the site. If you don’t have the time to write the content yourself, we can offer to do it for you. The content can be later used on your own platforms.

NEWS PACKAGE

Online News on Website, Newsletter & Social Media (LinkedIn & Facebook)

2400 characters and 1-2 images

SMALL NEWS PACKAGE

Online News on Website & Newsletter

2400 characters and 1-2 images

ONLINE NEWS ON WEBSITE

2400 characters and 1-2 images

Social Media.

Through our social media channels, you, as a provider of sustainable products and solutions, can connect with decisionmakers across the industry. Our social media reach collectively counts more than 14,000 followers on Facebook and LinkedIn.

SOME-PACKAGE

1 post on LinkedIn & Facebook

VIDEO ON SOME

Egenproduceret

Self-produced video, max. 1 minute

1 post on LinkedIn & Facebook.

DKK 4,500

DKK 5,000

If you prefer to use other channels, special conditions apply. Content is quality assured by Building Green.

ADD-ON

The video will be shared on our website, Together Play

DKK 1,000

Banner on website.

With a banner, you will be showcased on the Building Green Together website, which has a broad reach.

Annual impressions: 300,000

Click-through rate (CTR): 4.6%

Annual clicks: 19,000

If you wish to promote your company in connection with our other conferences, Building Green Copenhagen or Aarhus, you can purchase banners on the pages.

building green together.

Newletter banner Top 560x150 px

Newletter banner Middle 560x150 px

Banner in newsletter.

Do you want to reach over 35,000 professionals in the industry? Building Green Together’s newsletter is the most powerful in the field, delivering relevant and up-to-date knowledge about sustainability in architecture and construction.

Recipients: +35,000

Average open rate: 32.2%

Average click-through rate (CTR): 11.6%

Newletter banner Bottom 560x150 px

In weeks 12, 13 and 14, as well as weeks 41, 42, and 43 leading up to Building Green Copenhagen and Building Green Aarhus, the prices are:

Visibility. Building Green Copenhagen, Aarhus & Hamburg

VIDEO AT BUILDING GREEN

SEMINAR ”SPECIALISTS TALKS”

Expand on your message to a relevant audience with a 30-minute seminar. You will become part of the official program.

DKK 15,000

BROCHURE DISTRIBUTION

Distribute your targeted brochure material on the audience seats by Main Stage.

DKK 6,000

SCREEN EXPOSURE

Brand your company or selected products with screen exposure during breaks at the stages. Here, you can tell precisely the story you desire through images. You can choose the duration of the exposure, depending on what and how much you wish to communicate.

5 seconds DKK 2,000

10 seconds DKK 4,000

15 seconds DKK 6,000

20 seconds DKK 8,000

Would you like your video to be showcased during Building Green Copenhagen or Aarhus? The video will be displayed during breaks at the stages and on Together Play. Content is quality assured by Building Green.

Self-produced video, max. 1 minute

DKK 10,000

Do you need assistance in producing your video?

We would like to help you!

DKK 15,000

See examples on corporate videos

GRAPHIC HOURS

We are happy to assist you in creating the graphic layout and setup of your screen exposure when you purchase services for Building Green Together.

DKK 750 per commenced hour.

Building Green events.

Building Green hosts events for everyone interested in sustainability in construction and architecture. As a supplier to the sustainable construction industry, you can connect your message to the specific topics that the audience is particularly focused on.

HAMBURG
AARHUS
HAMBURG
KØBENHAVN
KØBENHAVN

Price list.

Product:

Advertorial

News package

Small news package

Online news

Banner on website

Banner - Small

Banner - Large

Add-on: Bannere on event sites, Building Green Copenhagen or Aarhus

Banner in newsletter

Banner - Top

Banner - Middle

Banner - Bottom

Week no. 12, 13, 14, 41, 42, 43:

Banner - Top

Banner - Middle

Banner - Bottom

Social Media:

SoMe package

Video on SoMe

add-on: The video shared on Together Play

Video on Building Green Copenhagen/Aarhus

Assistance video production

Screen Eksposure

5 seconds

10 seconds

15 seconds

20 seconds

Brochure distribution

Specialists Talks

Graphic assistance

Price:

DKK 15,000

DKK 11,000

DKK 7,000

DKK 2,000

DKK 4,000

DKK 500 per site

DKK 5,000 per send-out

DKK 3,000 per send-out

DKK 2,000 per send-out

DKK 8,000 per send-out

DKK 7,000 per send-out

DKK 6,000 per send-out

DKK 4,500, DKK 5,000

DKK 1,000

DKK 10,000

DKK 15,000

DKK 2,000

DKK 4,000

DKK 6,000

DKK 8,000

DKK 6,000

DKK 15,000

DKK 750 per commenced hour.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.