Thrust Towards Growth Startups - Ways to Survive andThrive in Unprecedented Times India's Fastest GROWING to Watch Going Digital How is TransformationDigital Enhancing Businesses? 3 5
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Editor’s Note
THETHESTARTUPSCHAMPIONOFRACETOSUCCESS
ntheslowlysettlingtimespost-pandemic,startupIentrepreneurshipisfastevolving.Infact,duringthe lasttwoyears,whenmanyestablishedbusinesseswere doomed,aboomingfleetofstartupshasgrownsoquickly thatthefuturelooksverybrightfortheindustries. Inthe2022sfirstquarter,thefastestgrowingIndianstartups haveraisedover$8.4billion(a22%YOYgrowth),while withninety-sixunicorns(Startupswithabillion-dollaror thmorevaluation),globally,Indiaranks4.Thatisan impressiveglobalmark. Thesefastest-growingstartupsarefromvariousindustries. Industrieslikehealthcare,webandmobileapp development,utilitiescomparisonandsales,logistics, sustainablehomeappliances,agriculturesupplychain, photostudios,etc.
Thoughscatteredacrossvarioussectors,therearesome commonqualitiestheyandtheentrepreneurialspirits behindtheiremergenceshare.Thesequalitiesinclude passion,innovation,perseverance,resilience,astute
Hopintoexperiencetheadventureandthrillby readingon! Abhishek Joshi Deputy Editor abhishek.joshi@insightssuccess.com
Alongwiththeirawe-inspiringstories,thereareincluded twotrendyarticlescraftedbyourin-houseeditorialteamto furtheryourenjoyment.
Inanattempttogaugetheirtremendoussuccessinthe shortestspan,thislatestexclusiveeditiontitled‘India’s Fastest Growing Startups to Watch’ofInsightsSuccesshas broughtyoutheenthrallingstoriesofthefastestofthem. Twoofthemarefromtheeducationsector,andtwoare fromthetechnologicalindustry,withtherestfromdifferent strataofbusiness.
Intheever-changingstreamoftime,challengeswillcome andgo,andupsanddownswillbetheconstantnorm, however,thosewiththemostformidablebusinessinstincts willsurviveandthriveamidsttheadversities.Asthese adversitieswilltesttheentrepreneurialminds,these businesschampionswilldevelopamindofsteelandnerves ofelectriccurrent. Insuchasituation,theywillfurtherdeveloptheirskillsetto adaptseamlesslytotheevolvingcorporatenorms.This way,theywillbuildtheirenterprisestosolveoldandnew problemswithsomeuniqueandnovelsolutions. Intheracetoinnovate,update,upgrade,adapt,andadopt moderntechnologiesandstrategies,theyaremovingahead withsuchaspeedthatnothinglooksimpossibleforthem.
leadership,apeople-centricapproach,out-of-the-box thinking,anever-to-dieattitude,tech-savvy-ness, professionalinsights,asustainableoutlook,highestquality, ethics,andmorals.
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AAS Vidyalaya India’s First Anytime Anywhere School08 CONTENT ARRCOAT Surface Textures Pvt Ltd. India’s homegrown Jewel to the World Beyond Water Your Honest go-to Drink, always! Heart Up My Sleeves Taking the Fashion World by A Storm Insurance Samadhan A Trusted RedressingInsuranceTech-Forum 12 14 20 28
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CONTENT Article s Moonshine Meadery Bringing Back the Elixir of the Gods PNT Robotics and Automation Re-defining the Future with Emerging Technologies WattPrivateTechnovationsLimited Solving Everyday Issues by Expanding Technical Horizons 30 38 42 24 34 CXO Why should nancial values be introduced to children early? 18 Thrust Towards Growth Startups - Ways to Survive andThrive in Unprecedented Times Going Digital How is Digital TransformationBusinesses?Enhancing
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Copyright © 2021 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success Media and Technology Pvt. Ltd. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd. Follow us on : www.facebook.com/insightssuccess/ https://twitter.com/insightssuccess Cover Price : RS. 200/RNI NUMBER: MAHENG/2018/75953 Editor-in-Chief Pooja M. Bansal Deputy Editor Abhishek Joshi Managing Editor Gaurav PR Wankhade Art and Design Head Sandeep Tikode Associate Designer Rashmi Singh Sr. Vice President Megha Mishra Sr. Sales Manager Tejaswini Whaval Business Development Lead Neha Bhilare Sr. Business Development Executive Kiran Pawar Technical Head Prachi Mokashi Technical Specialist Amar Sawant Digital Marketing Manager Renuka Kulkarni SME-SMO Executive Nikita Khadalkar Circulation Manager Tanaji Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com Insights Success Media and Technology Pvt. Ltd. Off. No. 22 & 510, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Corporate Offices: sales@insightssuccess.com MARCH, 2022 We are also available on
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India's Fastest GROWING to Watch
SurfaceARRCOATTextures
Devang ShachiFounderSinghania,Singhania,Co-Founder
BeyondWaterpromotesnaturalandtastyhydrationsolutions foreveryone.BeyondWater
NihaalSinghAdarsh, FounderandCEO WattTechnovationsdevelopesinnovativedevicestohelpprovide creativesolutionstodailylifeproblems. WattTechonovationsPvtLtd
PratikTirodkar, CEOandFounder PNTRobotics&AutomationSolutionscreatestechnicalproducts withautomationandroboticsforabetterlifeandabetterfuture.
PurvaFounderAggarwal, GoodGoodPiggydevelopsgoodbehaviouralhabitsinkidsand explainstothemtheconceptofmoney. GoodGood PiggyBank
PNTRobotics& AutomationSolutions RiyaKhattarand ChandniFoundersKhattar, HeartUpMySleevesisahomegrownluxuryfashionlabelwhich curatestransformableclothing.HeartUpMySleeves Deepak Co-founderUniyal,BhuvneshwariandCEO InsuranceSamadhanisadeveloperofagrievanceredressalplatform designedforallinsurancepolicyholderstofileacomplaint.InsuranceSamadhan
Management BriefCompanyName
MrNitin Co-founderVishwas, MoonshineMeaderyisAsiaandIndia'sfirstMeadery.Itis bringingbackMeads,theworld'soldestalcoholicbeverage.MoonshineMeadery
ARRCOATSurfaceTexturesoffersareplacementtothemodern-day chemical-inducedandunsustainablesurfacedecorproductssuchas Paints,Tiles,Marble,andwallpapers.
Vikas LeenaFounderKakwani,andKakwani,Co-founder AASVidyalayaisIndia’sfirstonlineschoolaimingtomake everyIndianpassthetenthstandard.AASVidyalaya SaranshAnand, HeadofCommunications
whataboutthebillionsofotherchildrenwhorely onGovernmentschoolsfortheirminimumeducationofat leastpassingtenthgrade? Manystudiesshowthatstudentdropoutsarethebiggest worryingconcernmadeseverebythecontinuityofthe pandemic.Insuchtimes,whenallhopeseemslost,AAS Vidyalayaissolvingtheproblemofavailabilityand accessibilityofgoodqualityeducation by bringing the school to those children who are not able to go to school
LeenaisaPostgraduateinPsychology(child,abnormal, andclinical)andherstrengthsincludehavingsuperhuman observationpower.Sheisafitnessenthusiast,afantastic cookwhoalsolovestravelling,musicandZumba.She managestheoperationsoftheschoolontheground.
InaninterviewwithInsightsSuccessforitsedition‘India's FastestGrowingStart-upstoWatch’,theyspeakabouttheir uniquemissionandthislegendaryvision. PleasebriefouraudienceaboutAASVidyalaya,its USPs,andhowitiscurrentlypositionedasaleading playerintheindustryitiscateringto.
Theappandportaldigitallygiveawholeschoollearning experience,withregulartests,reportcards,teacher interactions,onlinelessonswithIndia'sfinestteachers,and parent Establishedconnections.by
India's Fastest Growing Start-ups to Watch! 8|March2022|www.insightssuccess.in
VikasgraduatedfromIIT(Roorkee)andIIM(Lucknow)and workedforover20yearsinCorporates.Heisaselfproclaimedmaverick,anavidreader,lovestravellingand watchingTVseries.Hehasalreadypublishedthreebooks himselfandoneco-authoredwithLeena.HeistheCEO.
Alongwith AAS Vidyalaya – The Anytime Anywhere School,theyareproudparentsofafineyoungman.They liveinMumbai,India.
AASVidyalayacoversallcourses-mathematics,science, Hindi,English,socialscience,Sanskrit,computers,and Marathi-andfollowstheNCERTCBSEcurriculum,NIOS, UPBoard,MP,Bihar,Rajasthan,andMaharashtraBoard.
VikasKakwaniandLeenaKakwani,the Founders,AASVidyalayaensuresthatstudentsdonot havetospendthousandsofrupeesonguidesortuitionsany longer.
AASVidyalayaisIndia’sfirstonlineschoolaimingtomake everyIndianpassthetenthstandard.Weprovidequality educationtothestudentswhodonothavethefacilityor resourcestoacquiretheknowledgetheydeserve. WefocusontherealBharat,whointendtostudyandlearn butnotthemeanstodoso.Withalltheed-techsfocussing ontherich,weareconcentratingonthesectionofthe
Afterhealthcare,thePandemichaditssevereimpact ontheeducationindustrysomuchsothat,even today,theeducationalscenarioisindisarray.Those whocanaffordtogotoprivateschoolsareaffectedtosome However,extent.
Our curriculum is apt for kids who are not enrolled in any school and can s ll pass the tenth standard via NIOS (open schooling) Vikas Kakwani Founder Leena Kakwani Founder 9|March2022|www.insightssuccess.in
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•Ourportal,curriculumisavailableinHindi,Hinglish, EnglishaswellasMarathiforMaharashtraBoard,
countrythatcomprisesmostofthechildren’spopulation andthecountry’sfuture.
•WeUSPs:catertotheStateBoardsandCBSE.Our curriculumisaptforkidswhoarenotenrolledinany schoolandcanstillpassthetenthstandardviaNIOS (openschooling),
• Whatotherproducts/solutionsdoesAASVidyalaya offer,andhowarethesemakinganimpact?
•Alongwiththestudymaterial,weprovideacomplete classroomsettingsuchasteachersfordoubtclearing, regularmarkingofattendance,assigningmentorsat oureducationcafestoguidethestudents,generating reportcardsforthestudentstotracktheiracademic growthandwealsoofferanoptionforPTAmeeting,
Consideringthecurrentpandemic,whatinitial challengesdidyouface,andhowdidyoudriveAAS Vidyalayatosustainoperationswhileensuringthe safetyofyouremployeesatthesametime? AASVidyalayawasalwaysonline.Infact,beforeCOVID, itwasachallengeforustoconvincepeopleaboutonline education.Unlikemanyotherindustries,COVIDhas actuallyhelpedtheonlineeducationindustryastodayit needsnoconvincing. Oureducationcaféswereshutforabriefperiodduringthe firsttwowaves,butotherwise,weremainunscathed.In fact,welaunched AAS Teach appforteacherstoconduct theironlineclassesfromhomeandstartedAASVidyalaya 24x7TVchannelsonJioTVtoreachouttothestudents whodonothavesmartphones. HowdoyouenvisionscalingAASVidyalaya’s operationsandofferingsin2022andbeyond? Weareinourevolvingandexpansionphasenow.Our visionistomakeeveryIndianpasstenthgrade,butthatwill takesometime. Asfor2022,wearelookingforwardtoenrollingatleast 50,000studentsandtakingasmallsteptowardsourvision. Wewillbeenteringtwo-tiertothree-tiermarketsinthe givenyearandsettingupmoreeducationcafesisour goal.
Themostcomprehensivesolutionthatweareoffering besidesaffordableeducationishelpingthestudentshavea betterfuture.Withalmost70%ofstudentsdroppingoutof schoolafterthefifthgrade,theirprospectswithregardsto jobsareverylow. Butwithbeingatleasttenthgrade,theycanthemselves decidewhattheywanttodonext.Eitherpursuefurther educationorlookforadecentjobtosupporttheirfamily.
Whenitcomestoeducation,ithelpstotrackastudent’s progress,theirskillsets,andmainlytheiradaptivelearning skills,aseverykidisuniqueandwilllearnattheirown pace.Thishelpsusmonitoreverystudentindividuallyand helpsushelpthemtolearnanddevelopattheirpace.This wasn’tpossibleearlierwhenwewouldhaveaclassroom fullof50kids,andtheteachercouldnotgiveindividual attentiontoeachkid.
Wehaveaveryholisticlearningapproachforthestudents, andthatiswhybesidesthestudyingmaterial,wealso provideextracurricularactivitiestoourstudents.Theycan takeabreakfromstudies(partofourprogram)andenjoy shorteducationalvideosorwatchstoriesonourplatformto refreshtheirminds.
Our
• Weofferthesubscriptionforayearforaslowas ₹200/monthperchild,makingit the most affordable educational aid in the country
Thankstotechnology,itispossibletoday.Withasurgein onlineeducationandinternetconnectivityinIndia,itis possibletoprovideeducationtoeverystratumofkids.With thehelpofAASVidyalaya,qualityeducationisnot restrictedtoafewbutisavailableforall.Inthecoming years,therewillbemoreadvancementinthefield,andI hopewiththehelpofML,wecancreateaplatformthat understandsastudent’saptitude,wants,financial backgroundsetc.,andhelpsthemfindtherightcoursetoa betterfuture.
10|March2022|www.insightssuccess.in
Beinganexperiencedleader,shareyouropiniononthe impacttheadoptionofmoderntechnologiessuchasAI, bigdataandmachinelearninghadontheindustryyou arecateringtoandwhatmorecouldbeexpectedinthe future?
•WiththesmartphoneavailabilityinIndiaonaboom, weprovideeducationviaourappaswellasourweb
AIandMLarethebiggestcomponentsforanycountryto developintoday’sworld.Everythingfrommedicinesto educationtofoodtofashionhasimbibedAIandMLintheir businesses.
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Chemicals, substancescompounds,hazardousharmfulhavemadeour entirelifeunhealthyandunsustainable. Somuchsothatthepaintsweuseto decorateourhome,theplastersweuse topolishitswalls,andmorechemicalstimulatedcementedsurfacesofthe house'sfloorsarepollutingthe Today,environment.theglobalcommunityiswaryof thisunsustainableliving.Everybodyis committingtoreducingpollutionand itscarbonfootprints,eliminatingglobal warming,andsavingourselvesfroman inhabitableworld'spresentandfuture threats.
ARRCOATSurfaceTexturePvtLtd. isdoingitbyprovidingeco-friendly alternativestoyoursurfacedécor.They are India's first manufacturers of allnatural home decorative products.The companywillultimatelyturnyourwall orspaceintoyourvision,erasingyour environmentalfootprint.
InaninterviewwithInsightsSuccess, foritscurrenteditionof'India'sFastest ARRCOAT
Surface Textures Pvt Ltd. India's Homegrown Jewel to the World Saransh Anand, Head of Communications
ARRCOAT’spresenceineverycityof India,withofficesinNCR,Bengaluru, Chennai,Hyderabad,Chandigarh, Mumbai,andPune.Theyareyourbest betwhenitcomestothesmoothest, mostconvenientwayofgettingyour surfacessustainableandreflectingyour personalityandfamilyvalues.
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Whatwouldbeyouradviceto buddingentrepreneurswhoaspireto ventureintotheconsultancyspace? Dothework.Thereisnothingmore rewarding,moresatisfyingthanthe absolutepleasureofdoingthework. So,keepfocusedandbelieveinyour work,andyoushallhavethesuccess youdeserve. Howdoyouenvisionscaling ARRCOAT'soperationsand offeringsin2022andbeyond?
Consideringthecurrentpandemic, whatinitialchallengesdidyouface, andhowdidyoudriveARRCOATto sustainoperationswhileensuringthe safetyofyouremployeesatthesame time?
Thepandemicwasatoughtimeforthe entireworld,andthereisnothingmore totalkaboutit.Andinsteadoftalking abouthowwemaintainedthesafetyof ouremployees,wewouldliketo commendthestrength,grit,and determinationshownbyour Theyemployees.arethetrueheroes,andwesalute them.Inthefaceofuncertainty,our employeesstoodstillandworked togethertohaveourcompanystay afloatduringitsworst-everfinancial phase.Theyalltookpaycutsandstill managedtogetthecompanythrough theworsttimes. Wherewestandtodayisbecauseofthe courageshownbyouremployees.
India's Fastest Growing Start-ups to Watch GrowingStart-upstoWatch'company's younganddynamicHeadof Communications,SaranshAnand, tellsusmoreaboutthisunique companyandhowtheyarebringing Indian way of sustainable and joyful living backintohomedécorspace. SaranshAnandhimselfis22years optimistic,humble,andgratefulbeing withagreatinterestinlearningmore abouttheworldwitheveryprogressing "Iday.lookfortheopportunitiestobuild mysurroundingswiththemostpositive thoughtsandwiththepeoplewho inspireme,"Saranshsays. Pleasebriefouraudienceabout ARRCOAT,itsUSPs,anditscurrent positionasaleadingplayerinits cateringindustry. Wallsdefinespaces,andwedefine borders.ARRCOATSurfaceTextures offersareplacementtothemodern-day chemical-inducedandunsustainable surfacedecorproductssuchasPaints, Tiles,Marble,andwallpapersaswe manufactureall-naturalandhealthfriendlydecorativeplasters. Initially,aproductofItaly,thissegment ofsurfacedecoratorssawasurge worldwideastheproductgrewin gravitasinthearchitecturalcommunity owingtoitssuperiorlifeand sustainableproperties.Venetian plasters,polishedplasters,stuccos,and prelateshavedominatedtheworld marketofsurfacedecorproducts.But soon,theover-saturationofsuch productssawadipinproductquality and Thatlife.wasthecasetillARRCOAT startedmanufacturingtheseproductsin India.WiththeIndiantouchofjugaad, wecouldchurntheseproductsthrough all-naturalingredientsaddingsuperior strengthanddurability.Andwiththis, weintroduceIndiatotheworldof luxurysurfacedecoratanaffordable price.Ourproductsarewashable, crack-proof,scratch-resistant,waterpermeable,safeforwashroomuseand kitchenuse,exteriorandinteriorgrade, certified0VOC,andcomeinallsorts ofdimensions.Onecancreateallsorts ofdesigns,textures,colours,andaddas manydimensionsontothesurfaceas onepleases.Feelfreetoplayaround withthegloss,matt,reflectiveness, depth,andsheenandextendyour personalityontoyourwallswith ARRCOATSurfaceTextures. Whatotherproducts/solutionsdoes ARRCOAToffer,andhowarethese impactingtheindustryandyour clients? Weareknowninthearchitectural industryforthepromisethatwekeep andthevaluethatwedelivertoour clients.Webelieveintimely operations,qualityservicing,andondemandsamplesthathelpfacilitatethe processofselection.Wecatertothe individualneedsofallourclientsthat helpuspersonalizeaspertheproject's requirements,givingtheclientthe freedomtodecidefromamultitudeof options.Weinvolvetheclientinthe wholeprocesstomaintaintransparency andcredibilityintermsofthedelivery ofthe However,project.westillbelievethatourmost significantofferingtotheclientis understandingwhatisunspokenand deliveringdesignsthatnooneelsecan.
Withamorerobustdistribution networkandfranchises,wehopeto scalethebusinessthroughtraining applicatorsforourproductstiedwith theSkillIndiainitiative.Wealsowant tointroducechemical-freeflooring solutions. ‘‘ ARRCOAT Surface Textures offers a replacement to andchemical-inducedmodern-daytheunsustainablesurfacedecorproducts‘‘ 13|March2022|www.insightssuccess.in
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YourHonestgo-toDrink,always! Beforegoingforyournextsoftdrink,pleasebeware thatitwillharmyourhealthinmanyways. First,it isladenwithartificialsugartogainweightthe fastest. Second,thefructoseintheaddedsugarwillbeconvertedby yourliverintothefats,whichwilldeposititselfoveryour liver,makingitfattyliver. Third,itmightcausediabetesif yourintakeisexcessiveorhighandcalorieburnismore minororminimal. Fourth,theemptycalories(mineralsornutrientless),with theaddictivedopaminereleasedbythesugar.Itwillsatiate yourcravingsandcausetoothdecayinstead,whichwillbe thelastharmyoueverwant.Anachingtoothisapaininthe Butmouth.ifyoustillwanttodrinksomething,whichwillbeas tastybuthealthyandmorethanwater,thenBeyondWater isperfectforyou. LaunchedbyDevangSinghania–theFounder,and ShachiSinghania–theCo-founder,thisuniqueventureis leapingandgoingthatextramiletoempowereveryone withtheabilitytocustomisewhattheyconsume. InaninterviewwithInsightsSuccess,foritscurrentedition of‘India'sFastestGrowingStart-upstoWatch,’theyare talkingabouttheirofferingsforyourhealth,hydration,and convenienceandhowtheyaimtobe your go-to drink,using thehighestqualityingredientsthatareall-naturalandvery tasty. PleasebriefouraudienceaboutBeyondWater,itsUSPs, andhowitiscurrentlypositionedasaleadingplayerin theindustryitiscateringto. AtBeyondWater,ourmissionistogainpeoplestrustback inbottledbeverages.Weusesimple-naturally,sourced ingredientstocreatehigh-qualityproducts.Ourproductline iscompletelynatural,lowcalorieandwithoutanysugar. Weuseflavoursandcoloursfromnaturalfruits,vegetables, andherbs.Forexample-ourorange,limeandlemon flavourscomefromcold-pressedoilsextractedfromfruit Ourpeels.colourscomefromnaturalsourceslikedriedcarrots andturmeric(alsoknownas Ghar ki Haldi).Ourproducts havejustonecalorieperservingandaregreatforallage groupsandfitforconsumptionbydiabeticconsumers. Isn’t this just the best way to get the 15% daily recommended dosage of your essential vitamins in your body by just a simple squeeze? Youcanchoosetoaddaslittleorasmuchofitasyouwish. Thepowerisinyourhands,literally.Whatismore astonishingisthatourproductscomeinaportable, convenientpalm-sizedsqueezebottlethatyoucancarry anywhere,totheoffice,ontherunorevenwithfriends. Welovetheplanetandaimtoreduceplasticwaste,soevery timeyoubuyfromus,youareeffectivelyconsuming twenty-four times less plastic thanyouwouldhave otherwise,intheformofready-to-drinkbeverages.
India's Fastest Growing Start-ups to Watch! 14|March2022|www.insightssuccess.in
Our product line is completely natural, low calorie and without any sugar “ “ Devang previously managed familyowned tea estates located in North Bengal with a concentrationsignificantin
Shachi Singhania – The Co-founder 15|March2022|www.insightssuccess.in
Bought Leaf conversion, essentially operations centric. Also, a graduate from Babson College, he majored in Operations and Entrepreneurship. His key strengths are knowledge of products, operations, and trends, strong network and connections that will benefit product promotions and marketing.
Meet the Founders Par Excellence
Devang Singhania – The Founder
Shachi graduated from Babson College with a Strategy and Entrepreneurship Major and then set out to explore what she like doing the most – designing and branding. She collaborated with several companies, with exposure to varied roles like curating, designing, branding new businesses, and reinventing old ones. But today, it is thrilling and allencompassing for her to collaborate with her brother on something that they believe will be a go-to drink for everybody. The vision for Beyond Water is to be that honest drink you can reach out to without any guilt, always!
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16|March
Whatwouldbeyouradvicetothebudding entrepreneurswhoaspiretoventureintothisfield?
WhatkindofproductsdoesBeyondWateroffertoits consumers? WehavethreeproductlinesandtwelveSKUs. •Vitamin-ZestyOrange,LemonMint,LemonIced Tea,MangoPeach,StrawberryLemonade, WatermelonMint. •Electrolyte-GingerLime,RawMango. •CocktailMixers-LavenderHoney,RoseLemonade, CucumberMint,Mojito. Our•product •Made•Sugar-free•Calorie-freeis:of100%NaturalIngredientsonly •Contains15%RDAofVitaminsA,B,C,D,andE •Comeswithan easy-to-carry bottle,whichmakesup totwenty-fourdrinks •Eachservingcomestoaround13/-,soitisveryprice competitiveaswell. HowhasthecurrentpandemicimpactedBeyondWater anditsoperations? Educatingthecustomerabouttheusagehasbeenthe biggesthurdle.Itisanewmechanismwhereitisnotready todrink,andyoumustaddittothewater/soda/tonicetc.So, itisanewbehaviourthatneedseducation.Itisaliquidand notasachetthatneedstobeadded,sothatisnew. Duetothepandemic,wecouldnotparticipateintheevents anddosampling,whichwasahurdle.Duetothis,we adoptedthecompleteD2Caspectandexploredthatasa channelofeducation.
Akeytakeawayisthatthejourneyisenrichingandfullof difficulties,butitallseemsverywellworthitwhenany milestoneisreached.Everyonehasarighttodreamand takeashotatmakingitareality.Soalwaystryitoutand neverregretit. HowdoyouenvisionscalingBeyondWater’soperations andofferingsin2022andbeyond? Weplantohavemoreverticalslikesingle-serveandreadyto-servemoreproductlines.Wewillalsobeexploring modernretailandairportformatsinthecomingyear. 2022
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Subscribe Today CORPORATE OFFICE Insights Success Media and Technology Pvt. Ltd. Off No. 22 & 510, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017. Phone - India: 020- 7410079881/ 82/ 83/ 84/ 85 USA: 302-319-9947 Email: info@insightssuccess.in For Subscription : www.insightssuccess.in Cheque should be drawn in favour of : INSIGHTS SUCCESS MEDIA AND TECH PVT. LTD. Stay in touch. Subscribe to Insightssuccess Get Insightssuccess Magazine in print, & digital on www.insightssuccess.in www.insightssuccess.in
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learnaboutthetransitoryvalueofmoneyvery earlyonintheirlives.Sowhydoparentswaittoteachthem aboutmoney?Theage-oldargumentaboutpreservingtheir innocencedoesnotquitecutit. Theyarealreadylearningaboutmoneyfromtheir environment,ifnotimplicitly.Byintroducingthetopic, parentsarenottakingawayanyinnocencebutproviding contexttowhattheyarealreadyseeingallaroundthem.
Therearemanyreasonswhyparentsshouldaddressthis topicearlyon,likethefollowing: UnderstandingofConsequences
Why Should Financial Values Children Early? Introducedtobe
Childrenneedtolearnthatnotonlydoesmoneyhave valuetobuythingsbuttherearefinancial consequencestoallspendingdecisions.Thisisa crucialpartoftheirdevelopment.
Pocketmoneyandpiggybankshavebeenusedfor yearstoimpressuponthechildrentheimportanceof managingmoney.However,thispracticeisusually donewithteenagersandwithverylittletosupportthis Childrenlearning.
DecisionChildrenmakingatanearlyagelearntheartof decisionmaking.Thisaffectstheminevery sphereoflifeandissetatanearlyage.It wouldbehelpfultoguidethislearning whenthechildisimpressionableand stilldevelopingthesecorehabits.
18|March2022|www.insightssuccess.in
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Childrenneedtounderstandthatnothingcomesfree.The thingstheybuyandthegiftstheygetareresultsofhard work,nothandoutsfromanATM.
Delayedgratificationandimpulsecontrol Thesevaluesareveryimportantinanyone'slife.They affectalltypesofdecisionmakingandcancauseseverelife changes.Hence,theneedtoenforcethesevaluesearlyon andsettherightfoundationforthefuture. Manyparentsfeellikethisconversationistoostressfulto bringupwiththeirlittleones.However,thisstressisfeltby theadultswhoarestrugglingwiththeissue,notthechild intentonlearningeverythingabouttheworldaroundthem.
Moneyisanintegralpartoflifewhichaffordsustheright education,agoodenvironmentandsocialsecurity. Therefore,moneymanagementisnotalifeskillthatshould beignoredorputoff.So,whenistherighttimetostart impressingtherightvaluesaboutmoney?Rightwhena childstopputtingitintheirmouth! This article is written by Purva Aggarwal, Founder of Good Good Piggy, an Ed-Fintech Company.
Understandingthevalueofwork
India's Fastest Growing Start-ups to Watch 19|March2022|www.insightssuccess.in
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InfluencerslikeKomalPandeyandNikiMehra.
India's Fastest Growing Start-ups to Watch! 20|March2022|www.insightssuccess.in
Thisledtoasignificanthikeinsalescomingfromorganic marketing,takingtheinitialinvestmentof₹10,000on samplestosalesworth₹11.5Lakhs-andthattoo,inayear ofthelaunch.
hefashionworldmovesbythemantrathat changeTis the only constant.Itgotsocaughtupinthe turbulenceofthatchangethatwhenthepandemic cameknocking,ithadbeensuddenlyblownoffintopieces, whichnobodyneededanymore.
Taking the Fashion World by A Storm
Thefashionworldwasutterlylostinthatdoomandgloom. Itwillneverbelivelyandhappeningagain.Butastheysay, thosewithanever-say-dieattitudewilltakeonthecrisis withtheirstormofinvinciblewillpower.Andwilldothe Allunthinkable.ittookwasanideanobodyhadimaginedbeforeanda spiritortwo,willingtomakeithappen.MeetRiyaKhattar andChandniKhattar-theFoundingspiritsandminds behindHeartUpMySleeves. Theystartedthebrandsmackinthemiddleofthepandemic whileconsideringthe value of sustainable fashion.Their brandsellsdetachablesleevescraftedwithreusabilityand creativityasgoals.RiyaandChandniaimtocreateaperfect combinationofsimplicityandluxurywhileremaining sustainable.Fromafashionbackground,Riyaunderstands theneedtofocusonfastfashionbutnotloseoutonfresh outfitlooks.
ThebrandstartedasjustahobbyfortheDelhidaughtersof awholesalerofIndiangarments.Thesistersbegan enhancingeffortsoncetheynoticedthatpeoplelikedand believedintheiridea.Theyropedininfluencermarketing, whichhelpedthebrandgrowwithpopularInstagram
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PlatformslikeNykaaandAzaalsofeatureHeartUpMy Sleeves.Withtheirsuccessfulandfascinatingpitchon SharkTank,thebrandhascaughttheeyesofSharks VineetaSinghandAnupamMittal. Thereisalongandexcitingjourneyaheadforthe founders,dottedwithexpansion,exposure,and excitement.InaninterviewwithInsightsSuccess,the twocharmingdivastalkabouttheirfast-emergingbrand foritsapteditiontitled‘India'sFastestGrowingStartupstoWatch!’ PleasebriefouraudienceaboutHeart UpMySleeves,itsUSPs,andhowitis currentlypositionedasaleadingplayer initscateringindustry. Addingtotheclosetisfun,butcleaning it?Notsomuch.Especiallywhenthere isalotintherethatskipsfrom‘Never wearingthatagain’to‘Ilovethis,I cannotthrowitaway!’Guilty?Itis aproblemthatmanyofusface! ‘HeartUpMySleeves’isa uniquebrandthatishereto settlethingsdownwith minimalism,sustainability, andadashofpanache.We dothiswithdetachable statementsleevesand accessories—amodern conceptthatisfitfor transformingIndiaandis suitableforchangingyour perfectfit. “
Riya ChandniKhattarKhattar Founders
Our brand focuses on reducing the carbon footprint and bringing down the intensity of fast shoppingfashionsprees
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A andlifestylesustainableiscritical,fashionshouldbeapartofit“ “ 22|March2022|www.insightssuccess.in
Fashionhasneverlaggedwhenitisaboutinnovation. Fashionhasbeenthebirthplaceofmanylife-changing innovationslikethesewingmachineandhascontributed massivelytotheriseofe-commercetoo.Andtoday,wecan seerobots,AIalgorithms,andVRworkwonders,from sewingandcuttingfabrictopredictingstyletrendsand simulationsindressingrooms.
Oh,andwehavealsorecentlyexpandedourproductrange toinvitecapesandbroochesthatareavailableinmany colours! Good-bye, boring outfits.
fashioncreativityasabrand,somethingthatpeoplecan explorewithinthemselveswithourdetachablesleeves.
HeartUpMySleevesoffersaquickfixtoanydulloutfit withdetachablesleevesandaccessories.Fromsequinsto frillandballoonstoflair,youcanfindsleevesineverysize, fabric,andcolourforaholisticandwholesomechoice.
Whatmakes‘HeartUpMySleeves’uniqueistheconcept ofreusability,somethingwe’veallseenourparentsdoin Indianhouseholds.Andthereisnothingwrongwithit.The pandemicbroughtmanylessons,andsustainablelivingis probablypartofthegreatestones.Ourminimalistic approachwiththereusableanddetachablesleevesensures thatnooutfitsare‘repeated.’
Wecatertoourcustomerswithsupremequalityof products.Eachclothishandpicked,andeverydesignis bornwhilekeepinginmindthediversityinbodytypesout there.Weaimtodeliverhappinessatourcustomers’ doorsteps,whichinturnhaspositionedusasaleaderinour home-groundindustry. Whatotherproducts/solutionsdoHeartUpMySleeves offer,andhowaretheseimpactingtheindustryand yourclients? Wecanallagreeononething-thepandemictaughtusthe beautyandimportanceofslowingdown:notgoingtoofast. Andwethinkthatistrueforfashionaswell.Fastfashion needstoslowdown!Asustainablelifestyleiscritical,and fashionshouldbeapartofit.So,ourfocushasbeen towardsblendingsustainableplusethicalfashionwith somethingfresh-intheformofourdetachablesleeves. GrowingupintheheartofIndia’sfashioncapital,Delhi,we understoodhowrapidlychangingtrendscanbeexpensive andexhaustive.Withthat,theprimaryintentbehindHeart Upwastobringacollectiblethatinstantlyraisestheglam quotientofyourattireand,therefore,entirewardrobe. Outfitrepeatsareaconcernforallfashion-freaksand womentoo,andwehavefoundasustainablesolutionto Ourthat.productscantransformyouroutfit,makeitgofromday andnight.Notjustthis,butourbrandfocusesonreducing thecarbonfootprintandbringingdowntheintensityoffast fashionshoppingsprees!Wealsobelieveinpromoting
Westumbleduponthissolutionandstartedthebrandinthe middleofthepandemic-literallywhilecleaningthecloset.
Developmentandchangeinanyindustryarenotaonepersonbattle.Fashionisacyclicalandforward-looking industry,alotliketech,andadvancementswillpaintanew pictureforeveryoneinvolved,fromdesignersto manufacturersandretailerstostylists.And,ofcourse,the consumers.
Arangeoftechnologicaladvancesshowushowtechnology isrevolutionizingthefashionlandscapewithautomation andpersonalisation.Variousbrandscannowunderstand customersbetter-evenpredicttheirfollowingdemandsthankstothesophisticateddatacollectionmethods,which hinttowardsafashionfuture,whereAIisreshapinghow brandstackleproductdesignsanddevelopment.
Beinganexperiencedleader,shareyouropiniononthe impactoftheadoptionofmoderntechnologiessuchas AI,bigdata,andmachinelearningontheindustryyou arecateringto,andwhatmorecouldbeexpectedinthe future?
Thebrandhasquicklyreceivedagreatresponsefrom influencersandcelebritieslikeNehaKakkar,Hansika Motwani,andKomalPandey.
SharkTankhasgivenourbusinessabrilliantboost.Moving ahead,we,asabrand,arefocusingmoreonmarketing.We areliterallyontopoftheworldtohaveVineetaand Anupamonboard!Withtheirsupport,knowledge, experience,andthekindofnetworkstheyhave,wecan makethisbrandbigmemorablyandrecognizably-together.
Consideringthepandemic,whatchallengesdidyou face,andhowdidyousustainyouroperationswhile ensuringsafetyofyouremployeesatthesametime?
Beinganentrepreneur,therewillbetoughdecisionsand challengesthatyoumightface,butneverbeafraidofthem.
23|March2022|www.insightssuccess.in
Hey,instead,becomebestfriendswiththem!Weliveina generationwheresocialmediasignificantlyinfluences customers,sowecandefinitelyleveragethatandputitto use.Youneedtoalignwithyourcustomers'thinking,so constantfeedbackisalwaysagoodidea.Socialmediahas madethisprettyeasy.
Anentrepreneurialjourneyisafulfillingone,butitisnotan easyone.Youwilllearnalot,somakesureyoukeepyour eyes,ears,andmindopen.Network,accordingly,too. Confidence,passion,risk,customers,andthesolutiontoa problemtogetherforgethekeythatunlockssuccess!
HowdoyouenvisionscalingHeartUpMySleeve’s operationsandofferingsin2022andbeyond?
Theybringquitedifferentkindsofexpertisetothetable, whichwillsurelybebeneficialforus.Wearealready availableonNykaafashionandAza,whichhasgivenusa largerpoolofcustomersandmadeusmoreaccessible.The goodnewsis,soon,youwillseeusonallmajorecommerceplatformsaswell!Wearehopefulaboutour journeyahead.
Consumerstodayaregainingmoreawarenessaboutthe uglysideoffastfashion.Wenowhavesociallyand environmentallyconsciousshopperswhoembracethe risingmovementof‘slowfashion.’Themovement spotlightssustainablematerialsandtransparent,ethical labourandmanufacturing.AIandinnovativetechnology mayhavearoletoplayintheracetowardssustainable fashion.
Whatwouldbeyouradvicetobuddingentrepreneurs whoaspiretoventureintothisspace?
Thepandemicandlockdownshavenotbeeneasyfor anyone.Forus,too,theybroughtatsunamiofchallenges. Ourbusinessexperiencedamassiveimpact.Therewasa hikeinpricesacrosseverysphereduetoashortageof workers.Thepriceswentupfromthematerialstothe wagesandcouriers,whiletheproduct’sdemanddecreased. Nobodywassteppingout,sotherewasminimalfocuson buyingfashionitems,andmostpeoplewerefocusingon savingratherthanspending.Ourbrandisallaboutour customersandallaboutethicalpractices.Wecareabout everyonewhoworkswithusandasksforourproducts.To sustainoperationswhileensuringthesafetyofyour employees,weputinmuchefforttosanitizeproducts.We alsokeptaclosecheckoneveryemployee’shealth.
Thereisagoodreasonweseepassiondepictedasfieryin popularmedia.Believeinyourpassionforbeingyourfire andstartingsomething,youfeelstronglyabout.We encourageyoutobeconfidentinyourideaandtheproblem yousolve.Remember,youneedtosolveyourtargeted problembetterthananyoneelseattemptingtosolveit.Or, ifyouhaveidentifiedaproblemnobodyissolvingyet, makesureyouputyourheartandmindintoitandmakeit impactful.Onceyouareconfidentofthat,makeitapointto understandyourtargetaudienceandyourmarket.
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Thrust towards Growth 24|March2022|www.insightssuccess.in
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March
hesedays,start-upsaregrowinginnumbersandTstrengthconstantly.Ledbyinnovative entrepreneurswhoobserveproblemsandissues, whichnobodysawearlier,thesebusinessentitiesare comingupwithuniquesolutions. Andthen,byproductivelyusingtechnologyandinnovation, theyarecreatinganentirelynewcategoryofgoodsand servicesaroundthesesolutions.Butlikeeverything,they mustgothroughhardtimes,likethetimeofthepandemic. Andtosurviveinadversesituationsandthenforgrowing andprosperingamidstthefuturechallenges,theymust knowthetimetestedandmodernstrategies.Hereareafew ofthemlisted,thoughthelistisnotexhaustive. Maintaining the cash flow Anestablishedbusinesscansuddenlyexperiencean unexpectedbill,whichcanaffectthebankbalance.To manageastableorganisation,cashflowisextremely important.Itisthelifebloodofanystart-up. Foroptimumbusinesshealth,moneymustcontinue inflowingandoutflowing.So,start-upsshouldfocuson bringingmoremoneythantheyspendontheirexpenses. Withenoughcashflow,businessescancontinuetogrow theirbrandandimprovetheiroperationsinanysituation.It alsohelpsthemtobepreparedincaseofafinancial emergency. Analysing the competition Ifastart-upneedstogrow,itmustcontinuouslyanalysethe competition.Intoughtimes,theyshouldnotlosehope. Withtheproperunderstandingofwhatothersaredoingto attractcustomers,theycangetabetterideaoftheir competitors. | 2022|
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Start-ups -Ways to Survive and Thrive in Unprecedented Times
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Bysecretlyshoppingfromcompetitors,businessescanget abetterunderstandingofwhattheyareofferingtotheir customers.Thiscanbeasecretstrategy.Knowledgeof competitors'pricingstrategies,exclusiveoffers,strengths, andweaknesseshelpsunderstandthecompetitionandform abetterstrategy. Proper pricing of the product Start-upsshouldobservethecompetitionandexaminetheir prices.Ithelpsthemtoknowwheretheirproductstandsin themarketintermsofmonetaryvalue. Theproduct'sproperpricinghelpstheclientsknowthecost toworkwithaparticularstart-uporbusiness.So,itis essentialtobeawareofitunlessonecanlosecritical Pricingprospects.oftheproductalsoplaysasignificantrolein customersatisfaction.Iftheproduct'spriceisnot affordable,itcanresultinlosingcustomers.So,thecorrect pricingissubstantialtoachievingbusinessgoals.
Customer retention Duringtoughtimes,businessesshouldfocusoncurrent customersratherthanpotentialcustomers.Anexisting customerisabirdinthehand.So,theyareanexcellent opportunitytomakemoresaleswithoutincurringcostsof searchingfornewcustomers. Bygivingmoresalesopportunities,start-upscanmake loyalcustomers.So,theyshouldnotignorethepotential profitsfromestablishedcustomersinahurrytoattractnew Excellentcustomers.customerserviceisessentialhere.Start-ups shouldensurethatcustomerslovewhattheydoorselland shouldkeepthemhappy.Identifyingtheirneeds,likes, dislikes,andpreferencesandsatisfyingthemintheright wayisimperativeforbusiness.Morecomfortableandloyal customerscanalsoresultinprofitforthebusiness.
AnAfterthought Asthepandemicwreakshavocaroundtheglobe,theseare trulydifficulttimes.Itisachallengeforbusinessestokeep theirdoorsopenandprotecttheiremployees.Still,ithas alsocreatedasignificantdemandfornewproductsand servicesinthemarket. Theseareallwaysastart-upcansurviveandthriveevenin unprecedentedtimes.Letushopethatthiscrisisperiodwill makethemlearnnewthingsandreinventthemselvesforthe future. -PoojaJaipal 26|March2022|www.insightssuccess.in
Focus on marketing Inthecaseofstart-ups,marketingstartsfromtherootlevel. Foundersassesstheideaandcollectinformationtodecide whethertheproductideaisasuccesswiththecustomers. So,theyspendaconsiderableamountonmarketing. Inthetoughtimes,start-upsoftencuttheirmarketing budget.Butthisisthetimewhentheyneedmarketingthe most.Thesedays,thecustomersarerestlessandconstantly changingtheirbuyingdecisions.So,itisessentialtohelp themfindtheproductsandserviceseasily.Itispossible,by steppingupmarketingefforts, Digitalmediahasmademarketingcost-effectiveand influential.So,start-upswithalowerbudgetcanusedigital mediatopromotetheirbrandsandachievecustomer engagement. Analysing the data Start-upsshouldnotunderestimatethevalueoftracking datawithinthebusiness.Itcanprovidevaluableinsights, usefulforbusiness. Aroutinelyupdateddatadashboardwillrevealcurrent trendsandforecasts.Thesetrendsandforecastsgivethe actualideaofwhatcustomersreallylikeinthepresenttime. Start-upscanestablishaprofitablebusinessstrategyby analysingit.Aproperdataanalysishelpstomakeinformed decisionsandachievebusinessgoalsfast. Reducing inventory costs Intimesofrecession,start-upsshouldfocusonreducing inventorycostswithoutsacrificingthequalityofgoods sold.Forthispurpose,theycanavoidorderingtoomany items,ortheycanalsobuyatabetterprice. Theycangoforoptionslikedrop-shipping.Itwillhelp themtoeliminateshippingandwarehousingcosts.By purchasingfromanothersupplier,theycandothingsina uniquewaytosavemoney.
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Beinganexperiencedleader,sharewithusyouropinion ontheimpacttheadoptionofmoderntechnologiessuch asAI,bigdata,andmachinelearninghadonthe industryyouarecateringtoandwhatmorecouldbe expectedinthefuture?
InaninterviewwithInsightsSuccessforitslatesteditionof ‘India'sFastestGrowingStart-upstoWatch,’MrUniyalis speakingabouthisuniqueInSa,whichgivessatisfactionto thousandsofcustomers. Pleasebriefouraudienceabout InSa,itsUSPs,andhow itiscurrentlypositionedasaleadingplayerinthe industryitiscateringto? Weareatechplatforminresolvinginsurancegrievances likemissellingandclaimrejectionforlife,health,and generalinsurance.Wehaveresolvedmorethanfourteen andahalfthousandgrievancesinthelastthree-point-five years.
Theinsuranceindustryhasbeenworkingonlegacy systems,Insurtechstart-ups,andnew-ageinsurance companieshavehadasignificantchangewithtech.AI,ML, andbigdatahavereducedtheTAToftheprocesses.Itis justthestartofthetechjourneyoftheinsuranceindustry;it wouldgoforacompleteoverhaulandbenefitevery stakeholderinabigway.
Consideringthecurrentpandemic,whatinitial challengesdidyouface,andhowdidyoudrive Inca to sustainoperationswhileensuringthesafetyofyour 28|March2022|www.insightssuccess.in
MarshalledbythelikesofDeepakBhuvneshwariUniyal, Co-founderandCEO,InsuranceSamadhanor InSa for short,isfightingforallthosepeople,whothoseinsurance miscreantshavehassled. And it will keep fighting for the cause.
Wereyoueverbeensoldaninsurancepolicywith apromiseofamoonandthenultimatelywere madetogothroughhelltomakeyouractual claim?Andthefinalresultofthatnightmarewasashockof technicalskulduggery,withoutanylightattheendofthe Ontunnel.topofit,youneverknewwhomtoapproachwithyour grievances.Orwhowillhelpyou,supportyou,fightfor you,andmakesurethatyoureceiveyourrightfulclaimand thatalsosoon?Andmanymoresuchinsurance-related complaintsyouhave/had,whichnevergotresolved. From today onwards, it will never happen again as Insurance Samadhan provides a tech platform for all the insurance policy-related grievance redressal mechanisms and ensures that you know all your insurance rights well enoughnottobebulliedinthefuture.
Weresolvedinsurancegrievances;now,weareupgrading fromservicetoaproduct.OurAppwouldbelaunchedvery soon,andwewouldstartassistingpolicyholdersinfiling theirclaimstomaintainandservicetheirinsurance
OneofourUSPsisthatourfiltrationprocessselectsonly genuinegrievances,andtechhelpsaggrievedcustomers representtheircomplaintsandgettheirclaimamount; insurancecompaniescantaketheinformeddecisionasthe representationisdoneinatechnicallanguagehelpsthem understandthegrievance.
Oneportfolio.ofour
Whatotherproducts/solutionsdoes InSa offer,andhow aretheseimpactingtheindustryandyourclients?
uniqueofferswouldbe“checkthequalityof yourinsurancepolicy”,whichonvariousparameterswould tellyouifyourinsurancepolicyhadanyerrorwhichcanbe thehindrancetothefutureclaim,wenotonlyscanyour policy,butwealsowouldbehelpingyouinresolvingthe error.
Whatwouldbeyouradvicetobuddingentrepreneurs whoaspiretoventureintotheconsultancyspace?
The Backbone of InSa, Ravi Mathur, Co-founder and CTO, has a total of 12 years of experience and is entirely in the start-up ecosystem. He has built the tech from the scratch.
Forthelastthree-and-a-halfyears,wehavemasteredthe grievanceresolutions,andnowwewouldupgradetothe Weproduct.willbepartofeverysingleinsurancepolicyholderin thecountryandinservicingtheirpolicies.OurUSPwould remainthatwedon’tsellinsurance.
29|March2022|www.insightssuccess.in
The Soul of InSa, Shilpa Arora, Co-founder and COO, has a total of 26 years of work experience and 15 years in the insurance space. She has trained more than 2000 insurance advisors/professionals. She takes care of everything from onboarding the customer to resolution.
employeesatthesametime?
Everystepwasachallenge;weareinasupernichespace, whichgetstrainedprofessionalsfortheprocessesweren’t theoption,sowehiredfreshersfromcollegeand managementinstitutesandtaughtthem.Buildingthebond anddevelopingagreatculturewasn’teasy.Weusedtostart ourdayatnineA.M.,withvideocalls. Keepingthevideoonwasmandatory;thatwasadiscipline mark.Toholdthemeansfunelementhigh,weusedtohave an“InSarejuvenationsession”Ithasbeenanincredible journeybuildingInSaagainstallodds.
Itisabitofstraightforwardadvice-itisallaboutintentand peopleandwhatyoudowithboth.Bepassionatelypositive anddisciplined. HowdoyouenvisionscalingInsuranceSamadhan’s operationsandofferingsin2022andbeyond?
Interestinglywewerejustnineteammembers,including Co-founders,beforethepandemichitin2020.Today,we areateamof32strongindividuals;wehavepractically builttheentireteamandbusinessinthepandemic.Itwasn’t easytohire,trainandmotivateeveryoneonvideocalls.
The Face of InSa, Deepak Bhuvneswhari Uniyal, Co-founder and CEO, has a total of 25 years of experience, 17 years in the Insurance domain. Left his successful career (AVP) and became a full-time insurance advisor, was handling the HNI insurance portfolio. He is keeping the team aligned towards the vision of being the most trusted platform for resolving insurance complaints Three is The Team Spirit Co-founder and CEO
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Moonshine MeaderyBringing Back the Elixir of the Gods ‘‘ ‘‘ Mead is Moonshinebeverage,versatileextremelyasaandatMeadery,wemakeitusingingredientslikeapples,coffee,orgrilledpineapples 30|March2022|www.insightssuccess.in
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ThisisthestoryofMead.Iknowyoumightnothave heardaboutitifyouareateetotaller.Butancient culturesofChina,India,Greece,andEgyptreferred toitastheworld’soldestalcoholicdrink. Meadasadrinkisfermentedhoneymixedwithwater.And itshistoryislongandglorious.Someoftheoldestrecords suggestthatmead(akaSomras),afermentedhoney beverage,wasafavoureddrinkofIndusValley Civilisation(IVC)aroundfourmillenniaago. AndtheancientGreeksusedtocallit Theyalsobelievedthatmeadwas whichdescendedasdewfromtheheavensbeforebees gathereditintheformofhoney.Andheavens continuouslypouredwateronusfromtheclouds.Thus, themixwasbelievedtohavemagicalpropertiestoo. Youcanallcallthelaststatementhearsay,but Overlords RohanRehaniandNitinVishwas mead inagaragein2014andremadeitinto Meaderyby2018.RohanandNitinhavebeenfriendsfor thirty-fiveoddyears. NitinisanalumnusoftheIndianSchoolofBusiness (ISB),Hyderabad,andhasworkedwith McKinseyandAbbottPharma.Andby profession,Rohanisamechanical engineerandhasworkedincore manufacturingformostofhis career.Theirexperiencecombinedwith thenew-ageapproachtobusiness thatthinksabouttheshareholders andthestakeholdersandthe organization’splaceinsociety hasbeeninstrumentalin shapingtheworkculturethata start-uprequirestogrow Insustainably.aninterviewwithInsights Successforitseditionof ‘India'sFastestGrowing Start-upstoWatch’,Mr NitinVishwas,Cofounder,wastalking about missionMoonshine'sistobringback thisdrinkwhichwas Nitin Vishwas Co-founder India's Fastest Growing Start-ups to Watch!
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previouslyreservedforthekingsandtheroyalty,tothisand future-century lovers of all things craft.
MoonshineMeaderyistakingyourpalateonasoothing journeywhileyousitback,relax,loweryourinhibitions, andindulgeintheexcerptsofthisinducinginterview. PleasebriefouraudienceaboutMoonshineMeadery,its USPs,andhowitiscurrentlypositionedasaleading playerintheindustryitiscateringto? MoonshineMeaderyisIndia’sandAsia’sfirstmeadery, startedbyRohanRehaniandNitinVishwas.Wemake mead,analcoholicdrinkmadebyfermentinghoneywith fruitsandspices. Overthelastfouryears,wehavecreatedanewcategory thatcaterstoanaudienceinterestedinknowingwheretheir foodandbeveragescomefrom.Wecanplayinthewhite spacebetweenflavourful,non-alcoholicdrinkslikeCoke andalcoholic,bitterbeverageslikecommercialbeer. Meadishighlyversatileasabeverage,andwemakeit usingingredientslikeapples,coffee,orgrilledpineapples. Itisalsomildlycarbonatedtogiveconsumersavery flavour-packed,seasonablebeveragemadewithall-natural ingredients.Thisfocusoncraftingflavourfuldrinksusing all-naturalingredientsdidnotexistintheIndian alco-bev spacebeforethis. Whatotherproducts/solutionsdoesMoonshine Meaderyoffer,andhowarethesemakinganimpacton theindustryandyourclients? AtMoonshine,weareconstantlyexperimentingwith
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variousingredientsonofferduetoIndia’stropicalclimate. Thisvarietyisnotlimitedtofruits&spicesalonebut extendstohoney. Usingveryseasonalingredients,wemakelimitededition batchescalledmeadLabs.Someofwhichare- Guava Chilli, Grilled Pineapple, Salted Kokum, and Project X madeusingsingle-varietyhoneysourcedfromourbee Asboxes.honeyisthemainrawingredientusedtomakemead,we canconsumehighvolumes.Thishasstartedtogiveimpetus tosmalltomedium-scalebeekeepingbusinesses.Otherthan this,wealsohaveourbeeboxesundertheMoonshine HoneyProject,whichaimstorevivedwindlingbee populationswhilesourcingthepurestsingle-originhoney. Thepositiveenvironmentalimplicationsofusinghoney insteadofgrainsorgrapestomakealcoholarehuge,as honeyisabonus/by-productthatnatureprovidesus.Wecan supportfarmersbyprovidingthemwithasupplemental incomeandbecominga+1tothevaluestreamofthefood ecosystem. Beinganexperiencedleader,shareyouropiniononthe impacttheadoptionofmoderntechnologiessuchasAI, bigdata,andmachinelearninghadontheindustryyou arecateringtoandwhatmorecouldbeexpectedinthe future? Thusfar,AIandBigDatahavehadlittletonoimpacton the alco-bev space,butwithbetterregulationscominginto placeslowly,oneday,wewilldirectlybeintouchwithour customers,andthat'swhenwe’llseethesetechnologies Consideringthecurrentpandemic,whatinitial challengesdidyouface,andhowdidyoudrive Moonshinetosustainoperationswhileensuringthe safetyofyouremployeesatthesametime. Thepandemicseverelyaffectedusasoursectordidnot benefitfrome-commercesales.However,ourhomestateof Maharashtrahasbeenveryprogressivebyimplementing homedeliverymodelsandgivinganewleaseoflifetothe alco-bev sector.Wearehopingtheseprogressivepolicies areadoptedbyotherstatesaswell. Wedidde-riskourbusinessbyexpandinggeographically. WerealisedthathavingclusteredmarketslikeMaharashtra andGoameantthatwewouldshutdownandstartupon similartimelinesifthereweretobealockdown.Bybeing availableinmorestateswiththeaddedbenefitofnosigns ofanothernationwidelockdown,wefeelsafeguarded ourselves. HowdoyouenvisionscalingMoonshine’soperations andofferingsin2022andbeyond? WehaverecentlylaunchedouroperationsinKarnataka, Rajasthan,Daman,Assam,UttarPradesh,andHimachal Pradeshasthelastterritoriesinthisexpansionphase. Hence,ourfocuswillbeonconsolidatingthesemarkets withspecialattentiontoincreasingourdistribution. Furthermore,wehavealwaysenvisionedMoonshineasa nationalandglobalbrand,sooureffortstomakethat happenwillalwayscontinue. Wehavebeenworkingonhighalcoholmeads(12%Abv) madeusingspecialityhoneyfortwoyears.Theywillbe launchedbytheendofthisyear.
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Transformation hereisasubstantialchangeinalmosteveryTbusinessareaduetodigitalisation.AsperCustomer Think,theglobaldigitaltransformationmarketwill growby16.5%eachyearandreach$1trillionwithinfive years.Ithasalsochangedthefundamentalwayofbusiness operations.Inacceleratingefficientworkflows,enhancing security,andincreasingprofitability,digitaltransformation playsakeyrole.
Going Digital
How is Digital Enhancing Businesses?
Improveddatacollection Variouscompaniesgathermountainsofcustomerdata,but therealbenefitisoptimisingthisdataforanalysisthatcan drivethebusinessforward.Theuseofdigital transformationcreatesasystemforcollectingtherightdata andincorporatingitfullyforbusinessatahigherlevel. Thisinnovativetechnologyhascreatedawaythatdifferent functionalunitswithinanorganisationcantranslateraw dataintoinsightsacrossvarioustouchpoints.Itassistsin developingasingleviewofthecustomerjourney, operations,production,finance,andbusinessopportunities.
Assistsinbetterresourcemanagement Withthehelpofdigitaltechnology,companiescan consolidateinformationandresourcesintoasuiteoftools. Itcombinescompanyresourcesandreducesvendor overlap.Byintegratingapplications,databases,and softwareintoacentralrepositoryforbusinessintelligence, digitaltransformationisaddingsuccessintoday'sbusiness. AsDigitalisationhasimpactedeveryareaofbusiness,itcan leadtoprocessinnovationandefficiencyacrossunits. Everydepartmentleveragesdata,fromsalesandmarketing tofinanceandtheCsuite.Byoptimisingandsecuringdata everywhereitflows,companiescangettheirjobsdone. Assistsincreatingabetterbusinessstrategy ForUnlockingcustomerinsights,datacanbeakey. Businessescanbetterunderstandcustomersandtheirneeds, desires,andpreferencestocreateabusinessstrategythatis evenmorecustomer-centric. 35|March2022|www.insightssuccess.in
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Inbusiness,structuredandunstructuredareessential. Structureddatainvolvespersonalcustomerinformation. Unstructureddatainvolvessocialmediametrics. Productivelyusingthisinformationcanhelpbusiness growth. Helpsincostsavings Numerouscompaniesspendagoodamountofmoneyand timesimplymaintainingold,legacysystemsandproducts. Digitaltransformationhelpstosavethismoney.Ifan organisationintegratesmoreefficientprocessesandquicker problemidentification,itcansavebothmoneyandtime. Withtheefficientuseofdigitaltechnology,therearemany opportunitiesforcostsavingsingeneraloperations. Likewise,aproduct-basedcompanycangetbetter informationintothevolumeneedsandtimelinesofraw materials.Theycansavecostsbyorderingrawmaterialsin astrategic,data-basedmanner. ResultsinRevenuegrowth
-PoojaJaipal 36|March2022|www.insightssuccess.in
Itiseasiertogrowrevenuebyminimisingcosts.Akeyto drivingacompanyforwardismaximisingopportunitiesby recognisingflawswithincurrentbusinessprocesses. Asmorethingsaregoingdigital,itimprovestransparency invariousaspectsofthebusinessandmanagement.So, companiescanachieverevenuegrowththroughtrend evaluation,patternrecognitionandcapitalisationofdatadrivenopportunities. Improvescustomerexperience Abettercustomerexperienceisessentialforthesuccessof theorganisation.Itisthenewbattlegroundforbrands.A singlepointincreaseincustomerexperiencescorecan resultinmillionsofdollarsofannualgrowth. Byusingtechnology,companiesdelivermoreseamless, intuitiveexperiencesforthecustomers.Withthehelpof emailcommunicationstouserportalsanddigitalproducts, ithelpstoreachouttonewprospects.So,companiescan provideabettercustomerexperiencewiththehelpof digitaltransformation. Derivesabetteremployeeengagementculture OrganisationscanuseHumanCapitalManagement Softwaretoattractandretaintalent.Thissystemensures thatemployeesgetthepropercoaching,training,and supportfromtheirleadershipanddialinonareasof improvementonaper-employeebasis. Digitaltransformationcanimprovetheoverallwork experience.Withtheapplicationoftherightsystemin place,itcanmakeanemployee'sjobmoreefficient, straightforward,andintuitive;theirjobbecomesless Companiesstressful.cansetuptheirexistingandfutureemployees bymanagingthemwithanefficient,transparent,and seamlesstechnology.Itwillenablethemtostayorganised andknowtheirneedsintheirownworkbymakingtheir outputmorevaluableandtheirtimeatthecompanyeven moreenjoyable. Resultsinincreasedagility Organisationscanbemoreagilewiththeuseofdigital technology.Withthehelpofsoftwaredevelopment,they canincreasetheiragility.Itassistsinenhancing speed-to-marketandadoptingContinuousImprovement (CI)strategies.Allowingfasterinnovationandadaptation whileprovidingapathwaytoimprovementalsoimproves productivity. LastWords Thesedays,everybusinessisgoingonline.Digital transformationhasmadethispossible.Ithascreated entirelynewclassesofbusiness.Organisationsarealso revisitingeverythingtheydo,frominternalsystemsto customerinteractionsbothonlineandinperson. Abettercollaborationbetweenorganisations,improved customerexperience,betteremployeeengagementculture, andincreasedagilityandproductivityarepossiblewiththis technology.Itassistsinextractingaccurateinsightsfrom datathataddstobusinessgrowth.So,businessescan prosperevenintoughconditions.
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PNTisasisterbranchofBuildMy Projectoperationalin2016.PNTDeals mainlywithAutomationandRobotics projectsbasedonnewtechnologies. Ourstart-upwasbornintheyear2020 whenCOVID-19wasatitspeak—with theideaofhelpingourfrontline warriors.Wardboys,nursesarethe frontlinecoronawarriorsinoursociety whotreatedCOVID-19patientsforthe mostprolongedduration. Withanoblethoughtofhelpingthese warriors,we,'PNTSolutions,'cameout withtheideaofdevelopingarobotthat woulddispensefood,water,and medicinestoCOVID-19patientsin theirwardswithoutthenecessityofthe ‘‘ PNT focuses on the present and future problems, attempting to address them through robots and automation ‘‘ Re-de ning the Future with Emerging Technologies Robotics and Automation 38|March2022|www.insightssuccess.in
InaninterviewwithInsightsSuccess, PratikTirodkar,CEOandFounder, highlightsthejourneyofPNT,its USPs,andhisopinionsonthefutureof thecompany. Pratik,pleaseenlightenourreaders aboutyourcompany,itsUSPs,and howitiscurrentlypositionedasa leadingbrandintheindustry.
Intoday'smodernindustries,robots aredeployedtoexecuterepetitive tasks.Therobots'overalltask performancehingesontheaccuracyof theircontrollerstotrackpredefined Themotions.abilityofrobotstohandle unconstructed,complexenvironments, suchastheflexiblegraspingof previouslyunknownobjectsorthe assemblyofnewcomponents,is Endowingminimal.machineswithgreaterlevels ofintelligencetoacquireskills autonomouslyandtogeneralizeunseen situationsisagame-changerforthe modernindustrialsector. Whatdoesthisallmeanforthefuture? AI-enhancedroboticsisconsidereda prerequisiteforflexiblemanufacturing andlot-size-one-production.Whenpreprogrammingisunnecessaryforevery robotmotion,robotswillbecome economicallyviableforrapidly changingproductconfigurations. AsroboticsandAutomationenable operationsefficiency,thereisan immensethrustinalmostallthe leadingnichestoimplementthese futuristicsolutions. PNTRoboticsandAutomation Solutions,aleadingcompanyinthis niche,makehumanliveseasierwith roboticsandAI.Withgreater productivity,increasedefficiency, improvedsafety,remoteaccess, increasedquality,andflexibility,the companyisfulfillingtheincreasing demandsofindustrieswithitsreliable services.
PNT
PNTRoboticsandAutomation SolutionsLLPcommencedin2020.
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AbouttheLeader MrPratikNandanTirodkar,CEOand Founder,PNTROBOTICSandBUILD MYPROJECT
Itbeganwithinter-collegeRobotics TrainingorganisedbyMrPratikinhis collegeGovernmentPolytechnicMumbai. Hethengottoknowhismainareaof interestisRoboticsandAutomation.He followedhispassionandstartedselling finalyearengineeringprojects;herealised itneededtohaveonewebsite;while completinghiseducation,hestartedhis firmcalledBuildMyProject. Hehascompletedhisdiplomaandgot admissionforB.E.inBhartiVidyapeeth collegeofengineering,Kharghar. Hethenstartedworkingasafreelancerto fundhiseducation.Ashewasworkingon differenttechnologiesandprovided workshopsindifferentcollegesand corporateclients,hehasgainedtremendous knowledgeonthelatesttechnologieslike ArtificialIntelligence,MachineLearning, Robotics,etc. In2019hehadcompletedhisdegreeand startedworkingfulltimeonhisventure. Meanwhile,hehasgotmanyoffersfrom goodcompanieslikeL&T,Emerson. However,hedecidedtofollowhisdream andmakehisventuresuccessful. In2019whentherewasaCOVIDwavein INDIA,hecontributedbyhelpingfrontline warriorsminimisecontactwithCOVID-19 patients;hedeployedaCoro-Botthatused toserveCOVID-19patientsbydelivering foodsmedicinesandentertainingthem. AftersuccessfullydeployingtheseRobots inTMCandKDMC,hestartedhis ROBOTICSfirmPNTROBOTICS,a companythatmanufacturesIndustrial Robotsandprovidesautomationsolutions. Withalltheknowledgegainedin2021,we havelaunchedafullyautonomousrobot madeinIndiaandgotitsfirstinvestment fromSharkTankIndia.
Pratik Tirodkar, CEO and Founder
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•Minimizefrustrations.visitorswaitingtime andfrustrationsbyshorteningthe registrationprocess.
•Understandinteractions.andremember people'spreferences,interests,and perceptionstoincreasefootfallto yourphysicalplaces.
Itgivesallyourcustomeranalyticsand guaranteesthequalityandconsistency toprovideservicesunderany conditionsacrossalllocationswhile ensuringlow-costoperatives. Whatotherproducts/solutionsdoes yourcompanyoffer,andhoware theseimpactingtheindustryand 40|March2022|www.insightssuccess.in
•Shortenvisitors.theregistrationprocess forthevisitortoreducewaiting timeand
ADO – Artificially Intelligent Advertisement Humanoid Robot. ThisisanAI-based,fullyautomated humanoidRobotwithhuman-like emotionsandgestures.ThisRobotcan marketproducts,givepresentations, Autonavigationtodestinationsby avoidingobstaclesandguidingpeople attheairportsoranyotherarea,and actasakiosk. Itdetectshumanfacesandcan memorizepeople,displayads,and generateproperanalyticsoftheads displayedusingAIalgorithms.Wecan usethisRobotwhereinteractionand engagementwithpeopleis Ourquintessential.start-upfocusesonthepresentand futureproblems,attemptingtoaddress themthroughrobotsandAutomation. Itprimarilytacklestheproblemby decreasingtheworkforceand maintainingthehumantouchby creatingandmanufacturinghumanoid robotsforsocializingandmarketing whileconsideringCOVID-19. Thiscanbedeployedtoother businessessuchashospitals,airports, hotels,andrestaurants.Itcanbeused forvariouspurposes,includingmask checking,socialdistancing,facial recognition,edutainment,delivery purpose,receptionist,andcaretakerto decreasecoronavirusinfectionrisk duringandafterthepandemic. ThisRobotcanimpressyourguests anddeliverapositiveandinnovative firstimagewithup-to-dateskilled, quality,andeffectivecommunication, withefficientandaccurateinformation.
•Improvethequalityofreal-time
•Providesreceptionservicesand integratedsolutionsbydeveloping aproductiverelationshipwith
physicalpresenceofnursesandother Still,caregivers.theproblemwasnotyetsolved becausetherewasalackofautomation androboticssolutionsinIndia.Hence, westartedworkingonourAI-based, fullyautomated Humanoid Controlled Robot, whichcanbedeployedin variousindustries,specificallywhere interactionandengagementwith peopleisessential. WhenAIstartedtokickoff,westarted fusingitwithrobots,andthat'swhere ADOcameintoexistence.
•Deliversvisitors.informationinamore compellingwaytoImprove servicequalitytosatisfyusers.
•Welcomeandengagepeopleina uniqueemotionalwaytomakea memorablefirstimpressionand satisfy
•Optimizethewaitingtimeby providingpromotingvalue informationandservices.
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Event
yourclients? AtPNTRoboticsandAutomation Solutions,wehaveautonomousand manual-controlledrobotswhichhelp peopleinday-to-daylifeactivities. ThisRobotcanbepurchasedand rentedasperourcustomers' requirements.Duringthepandemic,we sold'Coro-Bots,'therobotsusedin hospitalsofKalyan-Dombivli MunicipalCorporationandThane MunicipalCorporationfornon-contact deliveryofmedicines,food,water,and otheressentialsforthepatients. Wealsoprovidetechserviceswhere webuiltInternet-controlledrobotsfor othercompaniesconcerningapp-based industrialprocesscontroland monitoringsystemslikeAI-powered appsandvisionsystems. Wealsoprovidetrainingservicesbased onourtechnologiestobuildour products,includingRobotics,the InternetofThings,MachineLearning, andAI. Beinganexperiencedleader,share youropinionontheimpactofthe adoptionofmoderntechnologies suchasAI,bigdata,andmachine learningontheindustryyouare cateringto,andwhatmorecouldbe expectedinthefuture? DuetotheCOVID-19outbreak,we haverealizedthatIndiaismoving towardsRoboticsandAutomation. Inmanyindustrieslotofworkhas beenmadeeasybydeployingAI,ML, andROBOTICSapplications. Ineachsector,roboticapplicationscan be Evendeployedweareplanningtolaunch intelligentRobotsinthefollowing domainstocatertotheneedfor Automation. Anybrandwhowantsto marketthemselves OrganizingCompanies andColleges RealEstate Hospitals Museum's Children'sPlayAreas PersonalUse CorporateOffices Theatres 25lakhsmarket Themarketforhumanoid Robotby2025is9.2billion Thesearethedomainswhere AI, Ml, Robotics, and Data Science playa significantrole. Consideringthecurrentpandemic, whatchallengesdidyoufaceand howdidyoudriveyourcompanyto sustainoperationswhileensuringthe safetyofyouremployeesatthesame time? Wewerenotpreparedforanysituation likethis,butassaid,"Everydifficulty hasasolution,wehaveneverthought wewouldmakesuchasmartrobot duringCOVIDduetoshortageof electronicspart,material,butwenever losehopeandhavesuccessfullybuilt 15Robotswithourteamefforts."–PratikTirodkar,CEOandFounder, PNT.
Malls Airports Hotels Schools
Tomakeithappen,wehavearranged allthefacilitiesatouroffice. (Accommodationforouron-fieldstaff, food). Whatisyouradviceforthebudding entrepreneurswhoaspiretoventure intotheconsultancyspace? Stayfocused,ratherthanfocusingon yourstrengths,workonyourproduct's weaknessesandthinkofsolvinga biggerproblem, InIndia,it'stherighttimefor entrepreneurship,findyourniche,and gointhatdirection. Howdoyouenvisionscalingyour company'soperationsandofferings in2022andbeyond? Makemoreindustrialcontactsandby raisinginvestments.Wehaveraised investmentfrom Mr Piyush Bansal, Founder of Lenskart,andwealsogot featuredon Shark Tank India. BycollaboratingwithpartnerslikeMr Piyush,who'salsointotechnology,we wanttobringtheRoboticsrevolution toIndia India's Fastest Growing Start-ups to Watch 41|March2022|www.insightssuccess.in
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Thedevelopmentandresearchperiod stretchedoutforthenextfewmonths withthecreativeideainmind.The companyreceivedagrantunderthe 'NidhiPrayas'programthrough RIIDL, the incubation center,whichhelped fundthedevelopmentofthedevice. Nihaalistheinspirationforthe company'sinnovationsandsuccess.
WATT Technovations Private
Wisepeoplesaythateverycrisisbringsalong withitanin-depthlearningopportunityfor thosewhoarecuriousenoughlearningtosee thebiggerpicturewithoutlosingthefocusonthemicrolevel. WattTechnovationsPrivateLimited,establishedby NihaalSinghAdarsh,FounderandCEO,isprecisely doingthat.Nihaalisthechiefinnovatorofthecompany.He isthemanbehindIndia'spatented,indigenous,and revolutionarytechnology- The COVTECH ventilation system.WhileinhissecondyearofEngineering,hehad developed this device tohelpthemedicalcommunityand frontlineworkersstrugglingwithdiscomfortduringthe Nihaal'spandemic.mother,alsoadoctor,was facingsimilarproblems.Nihaalfirst developedthisdevicetosolvehis mother'sdiscomfortwhiletreatingthe patientswearingthickPPEsuits.His mother,MrsPoonamKaur,alongwith hisfather,MrSanjeetSinghAdarsh, shehasbeenapersistentsupporterof alltheinnovativesolutionsdeveloped underWattTechnovationsandgreat contributorstothecompany'ssuccess.
Thedevice'sdesignkeptimprovingforthemostuserfriendlyexperience,andvariousdoctorsconductedtrialsto testtheworkingandefficiency.Theprototypeswere developedinthe Dassault Systems 3D EXPERIENCE Lab in ThePune.devicewaspatented,anditisclinicallytestedaswell. Theteamconsistedoftwomoremembers-Digital Marketer/GraphicDesigner–Ms.SayliBhavsar,andthe DesignEngineer,Mr.RutwikMarathe,wholargely contributedtothedevelopmentoftheproductandthe growthandsuccessofthecompany.
Nihaalfurthercommercializedthetechnology,partnered withdifferentmanufacturersinthestate,andmadethe devicereadytohelpmillionsofdoctorsandfrontline Limited
Solving Everyday Issues by Expanding Technical Horizons 42|March2022|www.insightssuccess.in
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Nihaal Singh Adarsh, Founder and CEO
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HavingtowearthickPPEsuitsforlonghoursleadstothe developmentofenormousamountsofsweatandbacteria, causingdiscomfortandincreasedriskoffungalinfection.
Currently,thecompanyisfocusedontheCOVTECH VentilationSystem.DuringtheCOVID-19,doctors,health careprofessionals,andothercriticalserviceprovidershave becomeourmostsignificantassets.
WhatmakesWattTechnovationstheleaderinthisindustry istheuniquedesignthatwehavepatented,andthatmakes thedeviceextremelyergonomicandeasytouse.The 44|March2022|www.insightssuccess.in
WattTechnovationsisfocusedonintelligent,innovative, tech-basedsolutionstocombatsociety'swidearrayof problems.AtWattTechnovations,webelievein'Expanding TechnicalHorizons'bydevelopinginnovativedevicesto helpprovidecreativesolutionstosolvedailylifeproblems.
Maintainingsafetyanduserexperience,thedeviceis extremelylightweightandportable,explicitlydesignedto actasanadd-oncomponenttotheexistingPPEsuitsto bringcomforttoourfront-linemedicalworkers.
Thesolepurposeofcreatingthe'COVTECHVentilation System,'aPPEventilationdevice,istocomfortthe healthcareprofessionalsworkingduringtheCOVID-19 pandemicsafely.The'COVTECHVentilationSystem' compactventilationsystemforPPEkits.
Nihaalconstantlyworkstocreateimpactandmaintaina healthyenvironmentwithinthecompany.Agreatwork environmentwithagreatleadermakesallthedifferencein buildingsuccessfulbusinesses.Nihaalalsopitchedhis companyontherealityshowSHARKTANKINDIAon SonyTVandonboardedfoursharksinhisentrepreneurial Whilejourney.speakinginaninterviewwithInsightsSuccessforits editionof'India's Fastest Growing Start-ups to Watch,' Nihalsaid,"Weconstantlyworktowardsdeveloping economicalsolutionsforthecommonman,especiallyinthe medicalindustrywheredeviceshavecostmuchonthe higher Buildingend.productsforthecommonmantakesmuch innovationanddepththinking,andweatWatt Technovationsmakeitourprioritytofocusonthesetwo aspectsthatsetusapartfromthecompetitorsinthe industry." Pleasebriefouraudienceabout Watt Technovations,its USPs,andhowitiscurrentlypositionedasaleading playerinthecateringindustry.
workersinIndia.Healsoexportedthedevicetocountries likeThailand,thePhilippines,etc.
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TheCOVTECHVentilation2.0isa plug-and-play device thatcanbeusedinallkindsofsuits.Ituses thepatentedtechnologyofcompactdesign developedinthefirstversionbutalso considersvariousenvironmentalconditions outsidethesesuits,differentscenariosof usageoftheclaims,safetyaspects,etc. Thisnewdeviceprovidesrelieftoworkers andensuresthatanyonewhoriskshislife forothersbywearingthesesuitsshallbe relievedfromdiscomfortandhealthissues.
Ours is the revolutionaryindigenous,patented,andtechnologyofIndia-TheCOVTECHventilationsystem ‘‘ ‘‘ India's Fastest Growing Start-ups to Watch 45|March2022|www.insightssuccess.in
Itisessentialtobuildproductsthataffectthecommon man'slifeinIndia.Manyupcomingtechnologicalchanges inthemedicalandhealthcaresectorshavemoreorless impactedthehighersectionsofsociety,withlittlehelpfor Atothers.Watt
Technovations,weworktobuildthesetechnologies forthelowersectionsofsociety,withastrongbeliefthat
patentedtechnologyensuresanedgeovertheotherplayers inthemarketwhosesolutionsarewaycostlierandheavier inweightthantheCOVTECHVentilationSystem. Whatotherproducts/solutionsdoes Watt Technovations offer,andhowarethesemakinganimpactonthe industryandyourclients?
Iamatechgeekandpayattentiontothesmallchangesand growthintechnologiesthatcreatesignificantsocietal Ichanges.believethatwiththeriseofportablediagnosticdevices, intelligentsensors,IoT,medicaltattoosandthumbprints, virtualreality,holographicdiagnostics,andothersuchgreat technologies,themedicalandhealthcaresectorisgoingto becomemoreandmoreefficient,easytoanalyseforthe medicalprofessionals,anddecisionscouldbemuchmore reliant,andproofbased.
TheimpactofAI,ML,andothertechnologieswillbethe mostonthehealthcaresector.Thesetechnologieswill changethewaywelookatourhealthandimpactthosewho cannotaffordsuitablemedicaltreatments.
Beinganexperiencedleader,shareyouropiniononthe impactoftheadoptionofmoderntechnologiessuchas AI,bigdata,andmachinelearningontheindustryyou arecateringto,andwhatmorecouldbeexpectedinthe future?
TheCompanyworksinvarieddomains.Oneofthe upcomingproductsisthenextversioncalledCOVTECH VentilationSystem2.0,whichcaterstothePPEsuitand hazmatsuits,medicalsuitsusedbythearmy,firesuits,used insteelplants(oxyflameareas),mining,etc.
ThecompanyisalsoworkingonSaaS ideasinitsservicedomain,targetingthe day-to-dayproblemswefaceintoday's services.Thecompany'seffortstoidentify otherissuesfacedbyprofessionalsinthe medicalindustryoranyotherindustryand theireconomicsolutionsarebeing brainstormedeverydaywithintheteamto makethempossible.
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Thatiswhatmakesusdifferentfromthecrowd.Start-ups aremadeforevolvingcontinuouslyandcreatinginnovative Innovatingproducts.solutionstakegreatefforts,passion,andgrit. Tryoutdifferentsolutionsthatmakeyoucurious.Leadthe waythroughoutthechallengesbecauseyourentireteamis lookinguptoyou! Howdoyouenvisionscaling Watt Technovations' operationsandofferingsin2022andbeyond?
Atthesametime,ourmarketingteamisworkingtowards theB2Bscalingofthefirstversionofthemedicaldevice.
Whatwouldbeyouradvicetobuddingentrepreneurs whoaspiretoventureintothisindustry?
Theoperationsteamwilltakecareofthemanufacturingof thisdevice,feedback,andothermodifications,and productionshallbeincreasedindifferentpartsofIndia.
AI,ML,androboticswillprimarilyaffectpeople'slivesin ruralareasofIndiaifweimplementagreatexecution strategytousethemefficiently. Roboticsisafieldthatcatchesmyeyeandwillalsochange themedicalindustryintheupcomingyears.Medicalrobots willperformperfectsurgeriesthatrequireconcentrated needleworkandsavelives.
Takingintoconsiderationthecurrentpandemic,what initialchallengesdidyouface,andhowdidyoudrive Watt Technovations tosustainoperationswhileensuring thesafetyofyouremployeesatthesametime? Initially,WattTechnovationswasbornduringthepandemic andforthewarriorsofthepandemic.Hencemostofthe workdonebyusintheestablishmentandgrowthofthe companydatesbacktothelockdowntime.Duringthe pandemictime,theprimaryissuewefacedwastheriskswe weretakingwhileworkingandtraveling,meeting scientists,visitingdifferentlaboratories,andtestingand commercializingtheproducttoreachthedoctorsand frontlineworkerswhentheyneededitmost. Pandemic,however,affectedthedevice'smanufacturing,as thescale-upwasmuchslowerduetothelessernumberof workersduringthelockdowns.Wehadtofocuson maintainingahealthyenvironmentwithintheteam continuously,especiallywhenanymemberwasfightingthe virus,whichaffectedthemoraleofothers.Apartfromthis, wehadtogrowquickly,tohelpthedoctors,andthiswasa constantpressureonustobehighlyefficientandworkhard throughoutthelockdown.
Withmoreproductslinedup,weplantoexpandourteam horizontallytomoresoftwareengineersandyoungtalentin salesandbrandingtoscaleupquicklywithasolidin-house softwarefoundation. WebelievethatyoungIndiahasthepassionforworkingin theirfieldsandcreatingtheimpact.Wewanttosupport youngtalentinWattTechnovationsandgrowtogether.
Inthelongrun,WattTechnovationswouldbeatech companyofferingawiderangeoftechnologicalproducts, with one of the best research and development teams to focusonthe latest scientific innovations andtheir implementationsforbuilding meaningful outcomes for the evolving society 46|March2022|www.insightssuccess.in
Iwouldadvisealltheentrepreneurstokeepworking towardstheirgoals,nomatterthecircumstances.Donotget discouragedifyoufaceanyproblemorfailurebecause entrepreneursaremadeforsolvingproblemsdayandnight.
WattTechnovationswillcontinuetodevelopinnovative solutionsforthemedicalcommunity.Wewillbeworking ontheCOVTECHVentilation 2.0 version,whichwould alsoopenchannelsinforeignmarkets.Wewillalsobe workingondifferentSaaS-basedideasin2022.
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