The 10 Most Innovative Healthcare Solution Providers 2018

www.insightssuccess.com August 2018

The

Most Innovative

HEALTHCARE Solution Providers 2018

Care & Cure

The Next Frontier of Innovation in the Pharmaceutical industry

Agri Tech

Agriculture Biotechnology: Revolutionizing Agriculture Process Globally Company of the Month

Satish Kumar

CEO Med A-Z Paul Black CEO & Board Member

Allscripts

Med A-Z:

A Novel Approach towards Improving Medical Business Processes

You are the front lines of health care.

We’ll be your wings

www.cardinalhealth.com

Editor’s Note

Reforming the Benchmarks of Healthcare

L

et’s head into the time where an entire population of a village had to leave their houses and everything earned, fearing a single epidemic. A time, when there were no diagnosing techniques or surgeries available, to fulfill our wish of a healthy and long life. Imagine, what if we had to face it now? What if there are no hospitals or other advanced health care institutes to ensure our safety and wellbeing? This thought surely disturbs our comfort zone doesn’t it?

From the 17th century to the generation X, healthcare has undergone through an enormous change. Thanks to incredible innovations that has transformed the arena and eventually human lives. The health care industry is experiencing the most rapid pace of innovation ever. This shift has been driven with new innovations presenting tantalizing value for health care. And they are serving the purpose of healthcare i.e. care in the best possible way.

Be it the big x-ray machines used in the hospitals for diagnosis or the laser beams resolving eye problems every innovation has reduced the unrequired time frame. They are making healthcare easier and efficient than ever before and that too in a real-time. However, some studies also show that the innovations have raised the bar of expectations of customers.

Customers are hoping to get cured as soon as possible which not a cake walk for crowded systems hospitals. Patient satisfaction has become pertinent for hospitals for a few reasons: Consumers are being more selective as they look for the most affordable provider; patient loyalty is at a premium due to tough competition among hospitals; and CMS’ value-based purchasing now factors patient experience into Medicare reimbursements.

The U.S. health care community converged at the 2018 HIMSS conference in Las Vegas earlier this month, where health care leaders, vendors and regulators confronted the challenges of riding the currents of innovation while consistently and strategically prioritizing patients and providing them with greater knowledge and more control of their health care.

Although hospitals are using a number of different strategies to improve this area, such as employing care navigators, care teams or even chief patient experience officers. As the health care businesses continue to make strategic acquisitions and vertical integrations, there is a greater need for smooth transitions of IT operations across those integrations while maintaining reliable and transparent services to those on the front lines of care delivery. Information technology is also playing a role in coordinating care to improve the patient experience.

Considering all this factors, Insighs Success has curated a list of The 10 Most Innovative Healthcare Solution Providers 2018 which are reforming the benchmarks of Healthcare with their ground-breaking innovation and real-time assistance.

Featuring as the Cover Story we have MedAZ which develops and markets information technology solutions to the healthcare industry. With years of combined software development experience and 8 years of client feedback, Med A-Z has accumulated rich experience in supporting its worldwide clients with its process building tools.

We have also featured Abionic SA is a Swiss medtech company headquartered in Lausanne that specializes in medical devices and in vitro diagnostics; AdhereTech, its program increases adherence to specialty medications by approximately 20%; Allscripts is leading the healthcare IT movement into the value-enabled world of tomorrow; CereSoft, Inc. that provides application service provider based data capture solutions for the healthcare industry; eData Platform, an innovative technologically advanced platform that enables an organization to deploy a suite of tailored business applications; NextShift is a healthcare technology innovation company committed to better healthcare by working with its clients and partners to develop breakthrough digital solutions; Rethink is a global health technology company providing cloud-based treatment tools, training and clinical supports for individuals with developmental disabilities and their caregivers; Vee Technologies is a global business process management firm. The company provides strategic services to leading global businesses that help them reach their full potential.

In addition to this, we have also included enriching articles penned by industry leaders and our inhouse editorial team.

Let’s flip shall we?

Kedar Kulkarni

COVER STORY

Med A-Z:

A Novel Approach towards Improving Medical Business Processes

10

Company of the Month Allscripts Building Open and Connected Communities of Health

18

CONTENTS Director’s Viewpoint

Why Supermarkets Need To Talk To Millennials In Their Language

34

Expert’s Outlook

4 Trends That Will Make Language Solutions A Big Part Of Biotech And Globalization

44

Abionic SA

Revolutionizing the World of In Vitro Diagnostics

22 AdhereTech

Assisting Patients to take Medications on Time

24

CereSoft:

eData Platform:

30

32

Energizing Healthcare Cash Flow

The Future of Healthcare Software

Rethink:

NextShift:

Creating Better Healthcare

Empowering Individuals with Developmental Disabilities

36

42

Vee Technologies: Streamlined, Multi-faceted Healthcare Management in Your Hands

50 Articles Care & Cure

Agri Tech

The Next Frontier of Innovation in the Pharmaceutical Industry

Agriculture Biotechnology: Revolutionizing Agriculture Process Globally

26

38

Market Dashboard Social Marketing for Pharma Industry

46

Editor-in-Chief Managing Editor Executive Editor Assistant Editors Contributing Editors Visualiser Art & Design Director Associate Designer Co-designer

Pooja M. Bansal Anish Miller Kedar Kulkarni Jenny Fernandes Abhishaj Sajeev Hitesh Dhamani Shubham Khampariya David King Amol Kamble Tejas Kulkarni Aparna Vanzul

Art & Picture Editors Paul Belin Jayant Khanna Senior Sales Manager Passi D. Business Development Manager Peter Collins Marketing Manager John Matthew Business Development Executives Steve, Joe, Alan, Vishal Sales Executives David, Kevin, Mark, Manish Technical Head Jacob Smile Technical Specialists Amar, Pratiksha Digital Marketing Manager Marry D’Souza Online Marketing Strategists Alina Sege, Shubham, Vaibhav K SME-SMO Executives Prashant Chevale, Uma Dhenge, Gemson, Irfan Research Analyst Chidiebere Moses Circulation Managers Robert, Tanaji Database Management Stella Andrew Technology Consultant David Stokes sales@insightssuccess.com

August, 2018 Corporate Ofces: Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com

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Cover Story

Satish Kumar CEO

Med A-Z: A Novel Approach towards Improving Medical Business Processes

We help healthcare providers manage the business of medicine while they concentrate on the practice of Medicine.

At Med A-Z, it’s our goal to leverage technology to provide these services in a way that is totally secure, reliable and easy-to-use.

T

he technological revolution has emerged as an enabling factor in the development of almost every sector. On a similar note, the healthcare industry is facing numerous challenges in today’s dynamic business environment, be it clinical, nonclinical or operational processes in hospitals. Hence, the industry is embracing digital transformation and making significant investments in processes and technologies to cut down costs, increase access to care delivery, and improve medical care. A team of information technology professionals and clinical experts, with an objective to improve medical business processes formed Med A-Z, as a wholly owned subsidiary of Koni Ameri Tech Services, Inc. With 400 years of combined software development experience and 8 years of client feedback, Med A-Z has accumulated rich experience in supporting its worldwide clients with its process building tools. Its goal is to leverage technology in providing their services in a totally secure, reliable and simplified manner. The company targets ambulatory practices and outpatient clinics and is part of a 4 product strategy that targets the healthcare marketplace.

(EHR), Revenue Cycle Management (RCM), and Practice Management. The platform is designed around the concept of data interoperability, which creates the ability to link disparate health management systems, enabling healthcare providers to exchange electronic healthcare data with ease, and eventually improving patient care. The Med A-Z Complete platform is designed to address key challenges like data operability between systems, robust data security, and outcome based patient care.

In addition to these solutions, MAI®EDEN, an analytics and population health management software, is the company’s newly evolved platform. It combines cutting edge analytical tools with support and services to help the healthcare industry. It also delivers value-based-care, while improving clinical outcomes and provides cost effective care for patients. The other products includes MAI®EDEN for population management and clinical and quality benchmarks, MAI®REMINDERS for automated reminders by text, phone and email, MAI®PRACTICUM for recording and tracking, Practicum for nursing and other specialties and MAI®DOC for document management using latest digitization technologies for easy access like QR codes.

An Integrated Healthcare System Ingenuity at its Best Med A-Z started with a simple vision, to help doctors deliver high quality care to the patients, while ensuring they get paid for everything they do. It helps healthcare providers manage their businesses by enabling them to concentrate on their patients. It has its elevator pitch for their customer which states ‘We help you in taking care of your business of medicine, while you take care of the practice of medicine.’

Med A-Z offers a fully integrated solution for patient care called ‘Med A-Z Complete’, which comprises of three modules including Electronic Health Records

It is ingenuity that takes particular person one step ahead of the others. After serving in parent company, Koni Ameri Tech Services as a consultant, Satish Kumar now hold the role of CEO of APAC in Med A-Z. Satish has played a key role in developing MAI®EDEN and rolling it out to the customers in US. According to Satish, most EHRs are designed to work on the ‘fee-for-service’ model, whereas the focus is shifting toward ‘value based care’ model. The ground is shifting from cure to prevention. Med A-Z and MAI®EDEN help

providers focus on just that. He states that the focus is ® now to take Med A-Z Complete along with MAI EDEN across Middle East, South Africa with plans to roll out the products in India in early 2019.

From Challenged Sensed to its Solution According to Vasu S. Iyengar, the Founder and CTO, Med A-Z sensed challenges in the healthcare industry which were on 2 fronts. First challenge was to provide quality care to the patients. The second challenge was of enterprises on handling revenues needed to run their business, in the form of claims and reimbursements. In his views, the second challenge is something, a healthcare provider typically does not need to focus on, but is forced anyway.

It was this inspiration that led Med A-Z come up with a solution that allows healthcare providers to concentrate on patient care. The company will take care of the rest, including claims and reimbursement, regulatory issues, guidelines etc.

comparable to the amount of time clinicians took to transcribe or handwrite notes.

Later on aroused the bandwidth issues, due to telephone modem based ambulatory environments. Thus, Med A-Z built high speed bandwidth into its offerings.

Evolving with Hindrances Med A-Z was started in 2003. In more than a decade, the company evolved from challenges with mitigating strategies employed.

Initially, educating clinicians on ROI as compared to devices like EKG machines was a challenge. To resolve this, the company started offering the E.H.R as a point of care tool to its customers to help reduce liability and increase revenues. After that, proving that the tool did not slow down its customers’ patient flow became the obstruction for the company. Thus, its internal clinical experts benchmarked the amount of time taken which was 6 minutes. They had to go back to the drawing board till they were able to simulate a flow that was

Additionally, the company also built HL7 interfaces with different diagnostic modalities like X-Ray, Nuclear Echos, EKG machines, etc. to ensure that the work was not duplicated while entering clinical or diagnostic test orders. The company also dealt with the obstruction of fluid change in technology for prevention of data loss that mandates technical expertise at practices by its Skinin-the-game approach.

It’s more than a Database Med A-Z is not merely a database or a system that integrates billing, patient demographics or standard

We are a fully integrated EHR, Practice Management and billing solution.

based patient disease information. Its solutions are an eco-system.

The development team at Med A-Z constantly monitors changes in the industry to keep its clients and itself upto-date with clinical, regulatory and reimbursement changes. Issues brought to its year-round are addressed by its 24-hour support specialists. Through this, it ensures the continued enhancement of a unique fully integrated platform, which it is able to offer at accommodating pricings as practices and the industry continue to grow. Med A-Z was the first in the industry to offer Electronic Health Records free of charge as part of its billing services for clients.

It’s not merely a database or a system that integrates billing, patient demographics or standard based patient disease information. It’s an environment.

The main strategy of Med A-Z was to create an interactive vision that’s about more than technology. It did this by encompassing the solutions around the policies, practices and continuously evolving processes of the health care industry. This allows its clients to seamlessly adapt to the changes mandated by regulatory controls and policies by reconciling information into a single customer resource that serves their changing needs.

analytics product MAI®EDEN helps in outcome based treatment for patients. It also helps to analyze different parts of an electronic chart so that the right information is presented.

Addressing Industrial Challenges with its Unique Qualities

New Revenue Streams - New trend, which is emerging, is the quest for hospitals to identify new revenue streams, not just managing revenue cycles but creating new ones.

Med A-Z works with several customers implementing new revenue streams.

Med A-Z believes in serving below qualities with its offerings: Interoperability - With paper based records phasing out of the medical industry, data technology is becoming increasingly powerful and comprehensive. Patient medical records are now accessible than ever before and information exchange is beginning to occur in real time.

However the challenges around interoperability between various healthcare systems remain. Med A-Z and MAI®EDEN have been built with interoperability in mind. Data sets are kept isolated in separate containers to share with other systems and data exchange layers have been built for ease of interfacing with third party systems.

Value based care - There is a notable change in health care industry, where a move from ‘volume-basedreimbursement’ to ‘value-based-reimbursement’ is happening. Focus is shifting toward value based care model from traditional fee-for-service model. Med A-Z’s

Data Security - As more and more medical data gets digitized and transmitted electronically, the company end with vast amounts of EHR data. Keeping these data safe and secure is one of its primary areas of focus.

Futuristic Strides Med A-Z is focusing on mobile enabled versions in North America and rolling out its Med A-Z Complete and MAI®EDEN solutions to customers in EMEA, APAC regions in the near future. The company is also focusing on the simplicity and mobility of its EHR solution. MAI®EDEN is constantly being updated with improved risk adjustment modeling and analytics, and continuing to adopt best practices in the healthcare industry.

Med A-Z has been working on a continuing education tool for doctors in developing economies, emphasizing on right mix of preventive and curative care. It is also looking to integrate its solutions with solutions from other companies that are complementary to its offerings.

UNITEDHEALTH GROUP®

What Health Care Can Do When It’s Caring and Smart www.unitedhealthgroup.com

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The

Most Innovative

HEALTHCARE Solution Providers 2018

Management

Brief

Abionic SA abionic.com

Dr. Nicolas Durand Founder & CEO

Abionic SA is a Swiss medtech company headquartered in Lausanne that specializes in medical devices and in vitro diagnostics.

AdhereTech adheretech.com

Josh Stein Co-founder & CEO

AdhereTech’s program increases adherence to specialty medications by approximately 20%

ALLSCRIPTS allscripts.com

Paul Black CEO & Board Member

Allscripts is leading the healthcare IT movement into the valueenabled world of tomorrow.

Ceresoft ceresoft.com

Dr. Hsing-Hen Chen President & CEO

CereSoft, Inc. provides application service provider based data capture solutions for the healthcare industry.

eData Platform edataplatform.com

Nathan Rozenfeld CTO & Founder

eData Platform is an innovative technologically advanced platform that enables an organization to deploy a suite of tailored business applications.

MedA-Z medaz.net

Satish Kumar CEO

MedA-Z develops and markets information technology solutions to the healthcare industry.

NextShift nextshift.com

Imran Deshmukh CTO Josh Caggulia CMO Rob Tedesco CEO

NextShift is a healthcare technology innovation company committed to better healthcare by working with its clients and partners to develop breakthrough digital solutions.

Rethink rethinkfirst.com

Daniel A. Etra Co-founder & CEO

Rethink is a global health technology company providing cloudbased treatment tools, training and clinical supports for individuals with developmental disabilities and their caregivers.

Self Care Catalysts selfcarecatalysts.com

Jared Adams CMO

Self Care Catalysts Inc. develops healthcare technology solutions for patients.

Vee Technologies veetechnologies.com

Chocko Valliappa CEO & Managing Director

Vee Technologies is a global business process management firm. The company provides strategic services to leading global businesses that help them reach their full potential.

Company Name

Allscripts: Building Open and Connected Communities of Health Paul Black

CEO & Board Member

llscripts is a leader in healthcare information technology with a 30-year history of excellence.

The company has a vision to build open and connected communities of health that advance clinical, financial and operational results.

A

A Veteran Leader Paul Black currently serves as a Board Member and the CEO of Allscripts. Paul leads the company in its commitment to build open, connected communities of health.

Its innovative solutions connect people, places and data across its vision of an Open, Connected Community of Health™. This connectivity empowers caregivers to make better decisions and deliver better care for healthier populations.

Prior to joining Allscripts in 2012, Paul spent more than 13 years with Cerner Corporation in various executive positions and retired as its CEO in 2007. During his tenure, he helped build the company into a market leader in healthcare information technology with more than $1.5 billion in annual revenue.

Allscripts creates tools that address virtually every aspect of population health, an each of these tools facilitates real-time analysis and action. They enable healthcare organizations to analyze and act – right at the point of care – to empower change, improve health, and reduce costs.

CareInMotion™ is the company’s comprehensive population health platform. It brings together care coordination, patient engagement, connectivity, data aggregation, and analytics at the point of care.

18

Paul also spent 12 years with IBM Corporation in a variety of leadership positions in sales, product marketing, and professional services. He has served on the boards of several private companies and nonprofit organizations involved in healthcare information technology, healthcare services, and consumer Internet marketing.

He is currently the immediate past chairman and an officer of Truman Medical Centers, a 400-bed safety net academic hospital in Kansas City, MO. Paul holds a August 2018|

Company of the Month

“

We are a team of more than 7,000 devoted to fulfilling your needs today and creating the healthcare IT architecture of tomorrow.

“

Bachelor of Science degree from Iowa State University and a Master of Business Administration degree from the University of Iowa.

Committed to Client Success Allscripts is the original open, connected health platform. Thousands of the top hospitals, health systems, physician’s practices, and healthcare facilities use the company’s EHR, financial management, and population health management solutions.

community through open and interoperable solutions that empower communication, collaboration, and coordination for better outcomes. Ÿ Innovating to improve the practice of medicine and the process of care delivery.

Superior Patient Engagement Allscripts believes that healthcare doesn’t begin and end with just providers and patients, and it is the only company that brings all healthcare stakeholders together.

By collaborating with payers, health plans and programs, pharmaceutical and life sciences companies, and employers, Allscripts has gained a wider view of the care process. It uses that perspective to create innovative tools that lower costs and improve care.

Allscripts offers the industry’s only vendor-agnostic patient engagement platform. With the advantage of open access across the care community, providers can communicate effectively and engage patients directly, creating game-changing improvements in patient outcomes and operational performance.

Allscripts believes that the patient is at the center of everything it does. Modern healthcare consumers understand the benefits of engagement, and they expect to be active participants in their own care. The organization partners with providers to deliver an improved patient experience where individuals have a greater say in the treatment they receive.

As a true healthcare IT innovator, Allscripts introduced the concept of an open platform connecting all points of the care community over a decade ago in 2007. The organization provides advanced, reliable, client-focused solutions that enable smarter care to be delivered with greater precision. This makes for healthier patients, populations, and communities.

The organization contributes to its clients’ success by:

With Allscripts, healthcare organizations have at their disposal the critical tools required for ongoing communication, effective education, and regular interaction with patients. These tools make it easy for caregivers to engage and quickly respond to consumers while also offering them full, immediate access to their healthcare information.

Strengthening their IT foundation through the most comprehensive and user-friendly clinical and financial solutions available today. Ÿ Providing insights and innovations so they can meet the operational, regulatory and quality demands of today’s - and tomorrow’s - healthcare environment. Ÿ Connecting everyone across the healthcare

Evolving and Overcoming Challenges When Allscripts was founded in 1986, its primary business was repackaging medication for point-of-care distribution. In the 1990s, Allscripts started transforming the doctor’s office with comprehensive practice management and electronic health record (EHR) solutions.

Ÿ

|August 2018

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Looking to the future of healthcare, Allscripts launched a wholly-owned subsidiary, 2bPrecise, a genomic and precision medicine platform, in 2016. In October 2017, the company acquired Enterprise Information Solutions (EIS), the McKesson Corporation’s hospital and health system IT arm.

This transaction significantly expanded their client base in U.S. hospitals and health systems, and diversified its solutions portfolio.

Today, Allscripts is a team of more than 7,000 devoted to fulling the needs of providers today and creating the health IT architecture of tomorrow.

The healthcare IT industry is extremely competitive and Allscripts distinguishes itself by creating tools that facilitate real-time analysis and action. Its solutions enable healthcare organizations to analyze and act – right at the point of care – to empower change, improve health, and reduce costs.

In addition, the company addresses virtually every aspect of population health. Allscripts provides a comprehensive population health platform, brings together care coordination, and promotes patient engagement, connectivity, data aggregation, and analytics at the point of care.

The Future Roadmap Allscripts acknowledges that it is becoming increasingly difficult to retrofit EHRs to take full advantage of new innovations such as the Cloud, artificial intelligence, and mobility. The organization believes that machine learning will be a critical element in the evolution of EHRs.

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“

Allscripts tools facilitate real-time analysis and action. Our solutions enable healthcare organizations to analyze and act – right at the point of care – to empower change, improve health, and reduce costs.

“

To address fragmented care delivery, Allscripts merged with acute-solution leader, Eclipsys in 2010. In 2013, Allscripts took several significant steps to solidify and advance its population health management solutions.

This included the acquisition of dbMotion, a leading supplier of community health solutions, and of Jardogs, the developer of FollowMyHealth, a patient engagement solutions provider.

Allscripts built its latest EHR from the ground-up using human-centered design. This platform is set to transform the way physicians experience and interact with technology, as well as improve provider wellness.

Machine learning capabilities incorporated into the system identify client treatment patterns. It can prepopulate information based on these patterns and deliver preference reminders. By constantly tracking user, organization, and region trends, it creates opportunities for more efficiency.

The power of artificial intelligence reveals information relevant to a patient-provider encounter in real time, and this helps improve the quality and speed of interaction with the patient. Ultimately, this reduces the amount of time spent on documentation, helping address the problems of “EHR fatigue” and physician burnout.

Allscripts is incorporating EHR-agnostic, precision medicine, and genomic capabilities within providers’ workflows. This will help capture and store genomic data from a range of sources, harmonize clinical knowledge and genomic research to identify relevant information, and then push the resulting insights to the point of care to better determine the most effective regimen for the patient.

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The

Most Innovative

HEALTHCARE Solution Providers 2018

Abionic SA Dr. Nicolas Durand Founder & CEO

Revolutionizing the World of In Vitro Diagnostics Committed to Medical Innovation

I

n 2009, more than 100 million Europeans suffered from allergies. Ironically, the sharp rise in allergyrelated conditions of recent decades can be traced back to improved hygiene. European public health systems have identified this surge as one of the main factors that put pressure on their infrastructure.

In the biomedical field, the demand for reliable, fast, and inexpensive products to diagnose allergies continued to grow. With this finding, Dr. Nicolas Durand and Dr. Iwan Märki launched Abionic.

They developed an advanced diagnostic platform that can quickly obtain a patient’s personalized allergy profile. This in vitro test, which has been designed to be simple, reliable and cost-efficient, is an alternative to expensive blood tests performed in laboratories that are currently used to identify allergies.

Since its establishment, Abionic has used these highly advanced technologies with a vision to improve healthcare and enhance the wellbeing of the patient.

22

In Vitro Diagnostics (IVDs) are medical devices and accessories used to perform tests on samples, e.g., blood, urine and tissue that have been taken from the human body, to detect infections, diagnose medical conditions, and prevent diseases.

Abionic is committed to revolutionize the world of in vitro diagnostics with rapid universal point-of-care solutions. It develops and produces tests that have proven to be game-changers in each of their respective markets. Furthermore, they allow access to lab-quality blood analysis even where there is limited infrastructure in place.

Abionic utilizes the most advanced technology to supply healthcare professionals with a novel diagnostic tool. Its products, the abioSCOPE (the reader), abioGUIDE (the application for smartphones and tablets), and the tests containing nanofluidic sensors have been developed and are assembled by the company in Switzerland.

A Dynamic Young Leader In 2010, Nicolas Durand, Founder and CEO of Abionic was fresh out of EPFL with a Ph.D. in nanotechnology when he launched Abionic in collaboration with Iwan Märki. The firm was set up to build on Durand’s doctoral August 2018|

research, which aimed to develop a nanofluid-based system that could speed up blood test diagnostics.

Nicolas has also been involved in the development of resonating biosensors at Carnegie Mellon University (USA).

He is the winner of the 2006 Omega Award as well as more than 20 entrepreneurial awards, including the 2010 Young Entrepreneur Award.

Nicolas has earned a private pilot’s license and was an astronaut candidate for the European Space

We use the most advanced nanotechnology to supply healthcare professionals with a novel diagnostic tool and, thereby, bringing the treatment closer to the patient. |August 2018

Agency, on top of being an active infantry officer in the Swiss army.

Rapid and Reliable Point-of-care Solutions Abionic takes established and trusted diagnostic principles to the point of care so patients can get their results immediately. Recently, the company announced the CE marking of the world’s most rapid test for the early diagnosis of sepsis and treatment management.

With an annual death toll of more than 6,000,000, sepsis kills more people than breast cancer, prostate cancer, and AIDS combined. Many of these deaths could have been avoided if the condition had been diagnosed and treated earlier.

Abionic’s PSP test, which is an aid at diagnosis patients at risk of developing sepsis in real-time has the remarkable potential to save millions of lives.

The Pivotal Movement Abionic has had its sights set on international expansion since 2012, when it obtained ISO 13485 certification, an important mark of credibility and a requirement to sell medical devices in the European Union.

The same year, the firm attracted its first investors with a Series ‘A’ financing round that brought CHF 3.5 million in cash. Two years later, the first healthcare professionals – mainly doctors – contacted the company to test their technology.

Abionic had to prove that its nanotechnology could perform as promised and did so at the first clinical trials which followed. That was closely followed by a Series ‘B’ financing round with Swiss and European entrepreneurs. By then, Abionic’s prototype had become a viable product; in 2016, the firm began demonstrating commercial traction by selling its devices to the market.

Recently, the Series ‘C’ round was closed to secure financing of clinical impact studies and the development of further tests.

Today, the entire production chain is located in Switzerland and based in Lausanne. It has the capacity to produce up to one million test kits per year.

International Expansion Abionic envisions revolutionizing the world of in vitro diagnostics with rapid universal point-of-care solutions powered with disruptive nanotechnology. To demonstrate the test’s medical and economic impact, the company currently carries out a large-scale clinical trial of its sepsis tests in fourteen sites across Europe.

Abionic aims to expand its business internationally and is working on the development of further innovative and impactful tests.

23

The

Most Innovative

HEALTHCARE Solution Providers 2018

AdhereTech Josh Stein Co-founder & CEO

S

ustenance of life has become a dire necessity in this era which has witnessed a myriad of lethal disease and other unpredictable natural instances.

These instances have had adverse effects on the average mortality rates of numerous nations. Radical innovations in the field of medicine have aided the global population in defending against such instances. One such innovation which has successfully reformed the methods of tracking patient behavior is the smart pill bottle by AdhereTech.

The New York based healthcare leader delivers highly effective adherence programs to patients, all powered by their smart pill bottles. This pill bottle enables patients to recognize when scheduled doses medications are missed.

Its smart bottle technology measures the internal contents of the bottle, wirelessly uploads the data to server, and sends reminders to patients who missed a dose.

Founded in 2011, AdhereTech has customers across five continents, a robust IP portfolio, and is actively used by many of the world’s largest pharmacies, pharmaceutical companies, and healthcare firms.

24

Assisting Patients to take Medications on Time Innovative Zenith AdhereTech’s smart pill bottles are designed to improve medication adherence. The product was designed by keeping the target users in mind, as they range in age from adolescents to patients in their 90s. While designing these bottles the product architects emphasized on three guiding design principles Ÿ The company envisioned developing a device that connects and starts working the moment it is received by the patient. Hence, the team used cellular chips in the bottle therefore zero setup is involved and the customer can start using the bottles from day one. Ÿ A team of astute professionals recognized even patients without a technical knowledge must be able to seamlessly utilize this bottle. Thus, it designed a device in the exact same manner as the nonconnected version, which helped its users to operate the device with ease. Ÿ AdhereTech also focused on making a device that lasts for as long as possible without being charged.

Whenever it needs to be charged, it should reach out to the patients who are using it. Smart pill bottles have 6+ months of battery life per charge. It is rechargeable, just like smart phones.

In addition to this, the smart pill bottles have the lightest touch intervention. There are sensors in the bottle which provides continuous data to the company, no matter where the smart pill bottle is located. This help’s August 2018|

AdhereTech to know if and when the medicines have been taken by the patients. Consequently its system matches a patient’s prescribed medicines with its actual one. Smart pill bottles are white in color and glows blue even when a single dose is missed. These bottles can also inform patients the volume of medicines or the number of medicines left in the bottle.

A Leader with Vision and Passion Josh Stein is a visionary CEO and Co-founder of AdhereTech. While studying at Wharton, Josh founded AdhereTech in 2011 along with a group of passionate healthcare and technology professionals.

Josh considers himself as a designobsessed business guy. He is passionate about using simple technology to positively influence patient behavior. At AdhereTech he strives to create a cellular technology to monitor patient adherence in real time and remind patients to take their prescribed dosage via automated phone call or text message. Prior to founding AdhereTech, Josh worked for a number of successful startups in

We deliver HighlyEffective Adherence Programs, via Wireless Pill Bottles.

|August 2018

New York City, including and FreshDirect.

He has also appeared on the TEDMED stage in 2013 and 2014 as a featured speaker.

Inspiration and Foresight According to a report, close to $300 billion loss is incurred in the US because patients do not take their medications on time. Over hundred thousand patients pass away each year because of medical nonadherence. Josh, co-founder and CEO of AdhereTech identified this problem and invented a smart pill bottle focusing on medical adherence.

patients around the globe. It has partnered with top pharmaceutical companies to provide these smart pill bottles to patients suffering from cancer, HIV and hepatitis to name a few. AdhereTech’s smart pill bottles have reached thousands of people and has increased medical adherence by over 20 percent.

Josh mentions, “Healthcare is slow to adopt technology which can be a challenge, but it can be overcome if a firm puts an enormous focus on clinical data and regulatory compliance.” Josh believes, in healthcare, the timelines are long: developing the product, going through regulatory approvals, gathering clinical data and expanding with commercial partnerships. It is important to navigate these processes in a detailed, professional, and experienced manner for the sustainable growth.

Accomplishments in the Following Years AdhereTech sells its smart pill bottles in five continents, with the majority of customers in the United States.

The company produces hardware but considers itself as a data and software company because it believes not all types of nonadherence are the same. It is aiming at increasing its reach to millions of

25

The Next Frontier of

INNOVATION in the

Pharmaceutical Industry

T

he pharmaceutical industry is passing through hopeful and turbulent times at the same time today. On one hand, the industry is facing rising opposition from customers who wish to pay as a single payer. On the other hand, great innovations are helping pharmaceutical industry meet new customers to grow revenues. An example of the later development is the digital mobile technology which helps the industry collect large amount of data to form an unparalleled understanding of healthcare. Additionally, today the pharmaceutical industry is in a position to make a statement to the larger public to seal its place as the ideal provider of healthcare in the long run. The Pharmaceutical industry can ďŹ nd a harmonious balance between the turbulence and opportunities to claim the throne of a great healthcare provider with real innovation today.

Currently, the healthcare industry focuses on R&D which can immediately be turned into products to earn revenues. An example of this economic development is the large number of medical solutions available which treat common illnesses such as cold, fever, headache, etc. and are usually available as over the counter medicine for patients. This economic activity is governed by patients who pay as individuals. This economic model is in line with natural principles that advocate that selfinterest is the motivator of economic activity and competition is the regulator. However, there is a new economic expectation of patients which could better shape the future. If patients paid as a single payer, the government could invest in more R&D tax dollars into the future in the form of grants or subsidies. Without the infusion of such investments, real innovation would be diďŹƒcult as real innovation requires companies to operate in the area of absolute uncertainty, which can be a nightmare from the point of view of shareholders.

Untapped Innovative Opportunities In the pharmaceutical sector, the natural economic forces have not yet found solution to deadly diseases like HIV, multiple forms of cancers, and several others. The primary reason for true lifesaving innovation being expensive is that true innovation operates in the territory of absolute uncertainty and hence one cannot set a timeline in principle in order to achieve desired results. Furthermore, this is also the primary reason why deadly diseases which promise lucrative revenues may never see real investment by individuals who are governed by self-interest. Individual self-interest leaves breathing space for Individual desire for happiness and is likely to be susceptible to individual weaknesses. On the other hand, if companies received funding for innovation through a legitimate public entity like the government, it could invest in innovation for the long term

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August 2018|

Care and Cure growth of a society. Such collaboration would help the pharmaceutical industry to find solutions that separate life and death in a meaningful manner in the society. On the other hand, the individual companies which find a solution to grave illnesses can also monetize these innovations.

Some such trending innovations are mentioned below.

Precise Medicine Today the Pharmaceutical industry faces stiff legal penalties for overdosing a patient with a particular medicine. The good news is soon doctors would gain access to genomes which helps map out the individual medical history. This makes it possible to deliver a perfect and precise dose of medicine to a patient. Genome projects are gathering momentum, largely due to an initiative of the Obama administration, which gave the grant of $215 million to Precision Medicine Initiative. Grants like these and

Precise Medicine projects like these would make it possible to develop personalized medical solutions which are near perfect for all patients.

Data Gathering It is important for doctors and medical researchers to have access to real intelligent data in order to make objective observations and produce insightful innovation. Such data gathering and generation has become much easier thanks to mobile apps. Today, several mobile phones include technologies that can track movement, sense various health indicators and measure the health of patients and provide the data to doctors and researchers to better understand their patients. Such data apps are making it possible to create gene sequencing and live health monitoring, which could have only been dreamt about in the past.

|August 2018

Articial Intelligence Artificial Intelligence (AI) AI has become the guiding light for many industries. The Pharmaceutical industry is not an exception to this rule.

Supercomputers and machine learning are making it possible for researchers to detect patterns in genes, diseases and respond to them with appropriate solutions at a blazing quick speed. Many such AI projects are currently helping the Pharmaceutical industry on the path of innovation. One prime example of this technology in action is the IBM Watson which has demonstrated learning capabilities and absorbs millions of pages of medical literature to make the industry reach the pinnacle of competitive success.

There are many more innovations which are reshaping the future of the Pharmaceutical industry. Some of these include 3D Printing, Nanotechnology, Virtual meetings between doctors and patients, etc. Innovation is opening up new doors of opportunities for every industry and companies which follow the path of innovation will find a golden arch to build a great future for them. However, it is important for the industry to secure its long term interest by positioning itself as the ideal provider of healthcare services in the short run.

Data Gathering

27

The

Most Innovative

HEALTHCARE Solution Providers 2018

CereSoft:

Dr. Hsing-Hen Chen President & CEO

Energizing Healthcare Cash Flow decrease costs by addressing people, process, and technology components across the revenue cycle spectrum.

T

he healthcare sector is in a state of constant flux and institutions are under tremendous pressure to deliver high-quality patient results while also maintaining desired profit margins. They have to balance these requirements while adhering to a growing array of regulatory specifications and other dynamic forces. In this scenario, maintaining financial stability is a challenging but essential task.

Hospitals and healthcare systems are recognized for treating patients and saving lives but every healthcare organization also has an obligation to remain financially viable. Healthcare revenue cycle management plays a crucial role here.

Healthcare revenue cycle management is the financial process that facilities use to control and oversee administrative and clinical functions connected with processing claims, cyclic payments, and income generation. The process includes the identification, management, and collection of patient service revenue.

CereSoft’s Revenue Cycle Transformation works with healthcare providers to help them recognize ways to boost their net income, accelerate cash flow, and

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Thought Leadership in Healthcare and Technology CereSoft is a technology pioneer and forward-thinking company based in Silver Spring, Maryland. It was founded in 1994 and today has over 200 employees worldwide. CereSoft can handle the revenue cycle needs of both large hospital systems and physician networks.

For over 20 years now, the company has been creating feature-rich, real-time digital exchanges with its clients in the healthcare industry, while demonstrating thought leadership in both healthcare and technology services throughout the United States.

CereSoft’s one-stop solution for healthcare revenue cycle management is spearheaded by its flagship product and web portal, MedAR. MedAR allows users to handle correspondence, financial analysis, denials, underpayments, refunds, dependent claims, re-associations, and other critical online functions within a single system.

MedAR provides complete revenue cycle transformation for medical practices as well. Its financial management On-line Navigation System reduces the time required to process manual posting to billing systems, denial processing days, manual keying of transactions, and the time required to balance.

August 2018|

It also allows the provider to view any electronic document with a single touch. CereSoft’s great references, functionality, and ability to complete the paper conversion to EDI processing in less than 24 hours helps clients improve their revenue management and move forward on their innovative journey with notable speed.

CereSoft provides claims presentment to the payer gateway and accepts both ERAs and Paper EOBs for processing. The company matches and balances that information with ACH/EFT payments and paper checks.

CereSoft’s online portal processes both co-pays and patient pays as they are integrated into the CereSoft Desktop Navigation System.

The company provides a SingleTOUCH Methodology under a SingleVIEW.

Anyone with an internet connection, anywhere in the world can access, monitor and work using our cloud-based platform.

This will provide significant cost reductions in the years to come. |August 2018

A Single View Portal with Touch and Feel Design CereSoft is constantly seeking true partnerships. More than 80% of its portal is connected with its users, and the touch-and-feel architecture of the platform is a result of their valuable feedback.

Clients expect a ‘Single View’ platform that can handle both paper and electronic formats, as well as structured and un-structured data in a single application. CereSoft offers a true virtual work desk where every employee has access to a Single View of all financial transactions.

The integration of all fragmented components and document types in one platform allows clients to search, retrieve and view all data and file sources on a single system. This leads to performance characterized by high speed, accuracy, reliability and efficiency.

CereSoft has the finest sales and marketing organization in the country that are not sales-based people; they are consultants that provide problem solving techniques to all their customers and business partners.

Visionary Leadership in an Evolving Industry Dr. Hsing-Hen Chen is President, Founder and CEO of CereSoft.

Dr. Chen has an unusual background for this industry. He has been a fulltime professor in Physics at the University of Maryland for the past 40 years, and started off as an expert in non-linear complex systems that include neural networks, and deep learning AI systems in particular.

This unique background led him into

the business document and process renovation field. Dr. Chen envisioned automating the healthcare RCM process to integrate claim submissions, payment adjustments, cash posting and other necessary business workflows.

He developed an intelligent process to capture business data from structured, semi-structured and even fully un-structured documents, including databases, electronic files, business forms and paper correspondence.

Dr. Chen’s visionary leadership has positioned CereSoft as the company to watch in this fast-evolving industry.

Cutting-Edge Technology and Innovation The CereSoft system is field-proven across both large- and small-scale implementations and it has shown that it is capable of meeting special requirements and adapting to customized business rules.

CereSoft is committed to integrating leading edge technology and innovative payment methods into its flagship Payment Central Platform, which includes features like checks, mobile pay with image recognition technology, document understanding and artificial intelligence.

The company envisions employing robotic process tools and block chain technology to enhance the security and efficiency of its intelligent system.

31

The

Most Innovative

HEALTHCARE Solution Providers 2018

eData Platform: Nathan Rozenfeld CTO & Founder

The Future of Healthcare Software The company has timed its development perfectly - the network of interconnected devices that constitutes the Internet of Things (IoT) is adding an entirely new dimension to the equation in their favor.

F

or all the technological advances of recent times that continue to transform the way we live, work and interact, huge gaps in the quality and delivery of healthcare remain a dismal reality. Not only do these shortcomings endanger lives and affect patient wellbeing, they also have a negative impact on the investments of stakeholders in the healthcare industry.

The ability to leverage technology and bridge the information gap has the power to revolutionize healthcare today and mold its future tomorrow. A Florida-based company is surging forward with that goal as its mission statement.

Meet eData Platform.

Fomenting Meaningful Change eData Platform is, at its core, a software development company. However, that is a very superficial description for an organization that is truly on the cusp of bringing real, meaningful, and lasting change to healthcare. eData Platform is not just developing software in the way that countless other companies do. Instead, it has already succeeded in creating and implementing a cloud-based enterprise data management platform that utilizes cuttingedge technology to achieve medical record management interoperability.

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Incorporated into the platform, it reinforces and magnifies their ability to gather, collate, organize and employ critical and peripheral data in real time. eData Platform calls the concept ‘Real Time Interoperability’.

Both patients and healthcare professionals get unprecedented control and access to medical data at any place and at any time with this groundbreaking approach.

Patients before Profit The company has used an agnostic foundation for its platform. This simplifies development and expansion while allowing users to seamlessly adopt new technology and avoid costly upgrades.

The concept remains the same, regardless of the specific vertical that the client is deploying, be it DMR, a Case Management System, or LIMS (Laboratory Information Management System). eData Platform installs on top of their core structure so access to tools and other utilities is upgraded, not lost.

Critically, maintenance requirements are drastically reduced and clients get an improvement in capabilities without the accompanying expenses.

This was a very deliberate business decision taken by the eData Platform team. They are averse to what is known in August 2018|

the industry as a ‘vendor hostage’ situation where the client has no choice but to persist with expensive upgrades because changing vendors is both financially and practically unfeasible.

By contrast, eData Platform is very transparent with its systems and refrains from imposing long-term contracts on clients. They have the choice to leave at any time after the initial period of agreement and take all their data with them.

Experience-Driven Leadership Insight Success spoke to the Chief Technology Officer of eData Platform, Nathan Rozenfeld, who also performs the role of senior solutions architect with the company’s core R&D team.

Nathan has been in the industry for over two decades and has been

personally involved in more than 250 software solution implementations worldwide. The breadth of expertise and depth of firsthand knowledge garnered across his brilliant career is now driving eData Platform’s trailblazing march into the future.

“I have been fortunate enough to work on a very diverse range of projects and with such varied clients,” he says.

“That has given me a sixth sense for what will work and what won’t in a healthcare data management solution.

What we should take into consideration when we design a system and what we should avoid, who should be our audience and who should be the driving force.”

“All these things, combined together with my experience and feel give me the confidence to lead a very talented and skilled core team of designers.”

A Pressing Need Nathan says that two primary factors drove eData Platform’s entry into the healthcare arena.

Our business is built on using our product to help our clients solve their information and operational challenges.

|August 2018

“Globalization and rapid development.

Many parents are concerned about the shift from disease prevention to disease management that they have seen since their own childhoods. Medication is pushed on children unnecessarily and while we enjoy greater life expectancies, it is driven by pills and procedures.” eData Platform wants to use data to circumvent the treatment phase. It is using advanced analytics to predict potential problems and prevent them before they occur. The company envisions this early response system replacing the current healthcare approach that it believes is disproportionately reliant on passive intervention.

As an example, Nathan quotes the statistics of the effectiveness of the flu vaccine during the most recent flu season.

“The inefficiency was 37%,” he exclaims, “Can you imagine the mortality that it would have caused?

With the correct and more complete information available to doctors in real time, they could have gauged the situation and made better-informed decisions that would have saved lives.”

Standing Distinctly Apart eData Platform recognizes that software systems have often been regarded as a necessary evil by most healthcare industry professionals. They tend to believe that the technology makes life easier but is expensive and difficult to maintain while changing systems is extremely disruptive and requires tedious retraining.

A holistic, open software system is the eData Platform difference.

“AI and predictive engines are our proactive healthcare partners,” explains Nathan, “Dynamic data goes so far beyond what the current EMR and EHR systems offer that it is like equating a space shuttle to a horse carriage – there is simply no comparison!” eData Platform wants to give healthcare professionals the resources and the technology that will enable them to spend less time with software and more time with their patients who need them.

33

Why Supermarkets Need To Talk To Millennials In Their Language About the Company

T

he word millennial has been thrown around carelessly for a while now but only a few have understood the significance of what this means. They are not the loud and self-absorbed demographic that the media has made them to be, but rather a highly intelligent, welleducated, multitasking generation with a spending power of close to $3.39 Trillion in 2018, according to Oracle.

So who are they, and why do they matter? Millennials are those born between 1977 and 2000. 1 in 4 millennials are parents today, and are 2.5 times more likely to adopt a new technology compared to their older counterparts. Millennials are a generation of smartphone wielders, and the growth on the reliance of mobile applications that save time is on the rise. According to Edelman Digital, 42% of millennials have already made purchases using their smartphones.

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InstaShop is the easiest way to order groceries and have them delivered to the customer’s doorstep in less than 30 or 60 minutes average time depending on the location. The organization offers a convenient and seamless grocery shopping experience that frees its clients from the unavoidable chore of heading to the supermarket with all the challenges they may face there. The result?

Customers get much more time to enjoy doing the things they love the most with the people they love the most!

How you communicate is as important as what you communicate A conversational tonality that is accessible and human is what connects the millennials to a shop and brand. By taking a more personal approach ad campaigns, customers can feel more valued. Rather than just talking to the masses, brands that have started using social media networking pages to advertise their products are able to communicate directly with individuals.

Intelligently persuasive content will inevitably attract an audience. It’s this type of audience that will also be interested in future content pieces and accept the brand as a trusted and informative source of wanted information. This long term relationship can then be dotted with compelling reasons to purchase and convert readers to buyers.

August 2018|

Director’s Viewpoint

About the Author

John Tsioris Founder & CEO

Mobile grocery shopping is now the next big trend A 30-year old working mother comes home to a crying baby, and remembers that she needs to purchase milk.

She quickly whips out her phone and places an order from the nearest online grocery shop without the hassle of calling, communication mishaps, and cash withdrawals.

To connect with this rising smart demographic, brick and mortar supermarkets cannot simply rely on traditional industry techniques that were prevalent in the 1990s and the 2000s. In that period, marketing was done through conventional techniques of leaflet distributions, and general word of mouth. But this has shifted slowly but surely. A reputation of a brand or a supermarket may in fact be dictated solely based on whether they have an online presence or not. A trending on-demand app culture has been taking over the millennial generation. In 2015, online grocery sales in US alone amounted to $7 billion, and is expected to rise to $18 billion by 2020.

Convenience and reliability is the critical factor that keeps this generation loyal. InstaShop, a UAE based online grocery delivery app backed by Souq.com, Jabbar Internet Group, and Venture Friends who partner with local supermarkets and brands, noticed that those who have downloaded the apps order at least once per week. |August 2018

John Tsioris is the Founder and CEO of InstaShop, the leading on demand grocery shopping app in the GCC, operating in the region since 2015 and having been nominated for two consecutive years as one of the most promising startups in the Arab world by Forbes. InstaShop is present in 4 countries & expanding.

The platform allows users to access their nearby supermarket directly through their mobile app and shop for groceries with delivery straight to their door in 30 to 60 minutes depending on location. in 2016, Souq.com invested In Instashop.

Limited push notifications on phones with regular discounts has been quite successful in increasing grocery purchase. However, too much of that, and the user may uninstall the app.

At the end, brick-and-mortar groceries and supermarkets need to build a new content strategy and partner with online delivery shopping applications that will help to transition to this new era of digital delivery options to ensure existing demographics are not missed out on.

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The

Most Innovative

HEALTHCARE Solution Providers 2018

NextShift:

Creating Better Healthcare Imran Deshmukh

Josh Caggulia

CTO

CMO

Rob Tedesco CEO

Big Picture Leaders

N

extShift is a healthcare technology innovation company committed to better healthcare through revolutionary digital solutions developed with its clients and partners. NextShift’s comprehensive offerings are designed to simplify engagement and delivery for health services. From mobile apps to cloud operations and platform-based solutions, and from artificial intelligence and IoT, the company is creating and transforming the healthcare technology of the future.

The company’s vision can be best summarized by the mantras to which it holds itself ’Creating Better Healthcare™’ and ‘What’s Next?™’. These two phrases drive its continued commitment to innovation. The organization believes that patients can be the best caregivers, and that one’s health should be directly integrated into their everyday lives.

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NextShift benefits from having three forward-thinking, solution-driven personalities that offer unique perspectives in their individual areas of expertise. Rob Tedesco is the CEO while Imran Deshmukh and Josh Caggiula are the CTO and CMO respectively.

They formed a partnership after agreeing on a unified goal to craft innovative healthcare solutions through cutting-edge technology. The diversity of their experiences allows for unique and differentiated customer care and a work environment that empathizes with its employees while encouraging them to strive to deliver optimal solutions.

The NextShift leadership team comprises vast experience having supported over 300 digital solutions and a solid understanding of the importance of HIPAA compliance and quality practices governed by ISO 9000.

With extensive technical experience, it allows NextShift to design and develop enterprise web and mobile solutions, such as highly integrated Connected Health Platforms. This has afforded NextShift to work with leading health organizations including Johnson & Johnson, Aetna, Gore Medical, Mount Sinai, Janssen August 2018|

Healthcare Innovation, Lymphoma Research Foundation, Cancer Care, and others.

Transforming Health NextShift believes that the healthcare industry is fragmented, expensive, and complex for patients to navigate.

While most other industries have benefited from advancements in consumer technology, healthcare is still several years behind. The complexity of securing patient data and lack of interoperability across health systems and platforms are the main reasons for this.

Our talented team comprises industry experts across healthcare, marketing, and technology that create custom solutions to meet our clients’ strategic requirements.

|August 2018

At NextShift the focus is on all of the stakeholders within healthcare. This includes patients, pharma, insurance companies, pharmacies, providers, the government, and other stakeholders. The opportunity is to have these type of organization work closer together in a more integrated way in order to create high-impact solutions that are both simple to use and compliant.

The diverse team of experienced strategists and technology experts at NextShift partners with clients across the healthcare landscape, and this gives them a unique bird’s eye view of where common areas for improvement are needed. The company delivers solutions and services aligned with their client’s needs while driving innovation and transformation across the health landscape using proven and new technologies.

NextShift stands out because it believes the technology it creates should enhance people’s lives, not complicate them. The organization strives towards making health information easy to access and understand, as well as interactive and intuitive. The simplicity of the solutions NextShift develops is always at the forefront of its strategy.

NextShift sees incredible potential by embracing and enabling integration across the Internet-of-Things and leveraging vast data sources to foster a smart foundation for artificial intelligence (AI) solutions.

Blazing the Path Forward NextShift has grown organically over the past 4 years based on its strong focus on people, process, and technology. The company has built a team of ambitious technologists, designers, developers, data scientists, and strategists who align with NextShift’s culture and mission.

With close to 30 employees globally, the organization’s continued growth has been driven primarily by close relationships with its clients to become their go-to partner for technical solutions and services.

By securing Fortune 500 clients early in their journey, they have grown steadily while continuing to provide exceptional quality and service.

As a highly innovative company, NextShift plans to propel its CareWare™ pipeline of products as “software as a service” solutions and continue to expand its services in DevOps and Cloud Automation.

Embracing What’s Next NextShift sees enormous opportunities to both simplify and evolve existing health systems while also creating new ones to empower healthcare providers and patients. As devices are becoming more healthcentric, there has been an explosion in the popularity of wearables.

37

Agriculture Biotechnology:

Revolutionizing Agriculture Process Globally

B

iotechnology is a the exploration and development of various biological processes to achieve mainly industrial and various other purposes cultivation of the plants, and improvements through breeding programs.

The processes also employs artificial selection and hybridization which emphases its functionality. At present, the modern usage also includes genetic engineering as well as cell and tissue culture technologies.

In earlier days biotechnology process was initiated by farmers who developed improved species of plants and animals by cross-fertilizing or cross-breeding. In recent years, biotechnology has expanded its core functionality widely which now focuses on sophistication, scope, and applicability.

A well-known and author and writer is vague and can be unsubstantial, for example, Clayton Christensen share his views as, “There are other dimensions of biotechnology. If you think of biotechnology like the Internet, it’s not a category - it’s an infrastructure that can be deployed to sustain or disrupt. In healthcare, the most complex problems at the high end have to be dealt with in a problem-solving mode by the best, most experienced physicians you can find.”

Biotechnology is immensely contributing towards agriculture which enhances its functionality to the next level. Agriculture aspects have extremely changed with biotechnology functions and increase readability of the process.

What is Agriculture Biotechnology?

Agricultural Biotechnology is also known as Agritech. It is an area of agricultural science involving the use of scientific tools and techniques. There are several techniques used in agriculture biotechnology such as Genetic Engineering,

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August 2018|

Agri Tech

Molecular Markers, Molecular Diagnostics, Vaccines, and tissue culture. And it also modifies the living organisms like Plants, Animals, and Microorganisms.

In recent times, Crop biotechnology has been developed its functionality in agriculture and is also one of the main aspects of agriculture biotechnology. Its desired qualities are exported from a particular species of Crop to an entirely different species.

How is Agriculture Biotechnology Used?

Genetic Engineering: The term is derived from scientific research provides information about how to move genes from one organism to another. This is known as genetic engineering (GE) or genetic modification (GM). Genetic engineering includes the transfer of useful characteristics by inserting DNA of Plants, animal or microorganism from another organism to another.

Molecular Diagnostics: Molecular diagnostics significantly detect genes or gene products that are very precise and specific. Molecular diagnostics is the method used in agriculture to more accurately diagnose crop/livestock diseases.

Tissue Culture: Tissue culture is the process of regeneration of plants from the disease-free plant. This technique allows reproduction of disease-free planting material for crops.

Unified Methods Used for Corp Modification Traditional Breeding: Traditional breeding method has been used for centuries to improve crop quality and quantity. The crossbreeding describes the combination of two compatible species to create a new variety with the desired traits. The crossbreeding can be only utilized within the same or closely related species.

Polyploidy: Polyploidy is the method describes which can be induced to modify the number of chromosomes in a crop in order to influence its fertility or size. Through naturally or with the use of chemicals, the number of chromosomes can change. The process results in the fertility changes in modification within the crop.

|August 2018

Protoplast Fusion: Protoplast fusion is also known as Somatic fusion. It is a type of genetic modification in plants by which two distinct species of plants.

In this method, it includes joining of cells or cell components to transfer traits between species.

Transgenics: Transgenics is the method which involves the insertion of one piece of DNA into another organism’s DNA. It works in order to introduce a new gene into the original organism. This addition of genes into an organism’s genetic material creates a new variety with desired qualities.

Impact of Agriculture Biotechnology on Economy and Social Life The technology used in agricultural productivity improved its usability and functionality with some major factors such as combine harvesters, chemical fertilizers, and the green revolution. Like every technology, agricultural biotechnology will also have its major impact on economic and social.

In agriculture, crops using biotechnologies have improved its quality and also been used safely with benefits. The technology influences the whole process by the reduction of pesticide use. At present agricultural biotechnology, one of the factors that influence the health and welfare of the farmers and other citizens in the developing world.

Influence of Agriculture Biotechnology in the Future The aim of agricultural biotechnology is to present the functionality of the applications used in agriculture biotechnology. The applications are eagerly awaited to increase

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the productivity of crops, primarily by reducing the costs of production by decreasing the needs for inputs of pesticides. The process is mostly used in crops grown in temperate zones. The application of agricultural biotechnology can improve the quality of life by developing new strains of plants that give higher crops.

The crops can be grown in a wider range of environments which give better rotations to conserve natural resources. It also provides more nutritious harvested products that keep much longer in storage and transport, and continue low-cost food supplies to consumers.

According to Crop Science, the company with credible authority on the progress and future implications of Agricultural biotechnology states that, “Farming is evolving in the 21st century with the development and use of biotechnology crops. Scientists and agronomists work in the lab and greenhouse to come up with genes that improve crop yield and make corn, soybean, cotton and canola plants more resistant to insects and more tolerant to herbicides, drought, and stress.�

The biotechnology and its process is the evidence of the contributions towards rural development around the world. It serves as the source of inspiration for emerging nations to complement existing practices with agricultural biotechnology.

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August 2018|

“Next gen Travel Concierge”

www.fareportal.com

Most Innovative The

HEALTHCARE Solution Providers 2018

Rethink: Mr. Daniel A. Etra Co-founder & CEO

A

ccording to the Centers for Disease Control (CDC), 1 in 6 children will be diagnosed with a developmental disability such as autism. This makes the condition more common than pediatric cancer, diabetes and AIDS combined. Applied Behavior Analysis (ABA) is the main treatment methodology recommended by the American Academy of Pediatrics, the U.S. Surgeon General and the U.S. National Institute of Mental Health for treating individuals with developmental disabilities.

However, the highly limited availability of credentialed ABA providers – there are approximately only 25,000 Board Certified Behavior Therapists worldwide - severely restricts potential benefits for the hundreds of millions of affected individuals. Rethink was founded with a mission to address this challenge.

To effectively and affordably meet the treatment needs of this growing segment of the population, Rethink determined the only way to deliver clinical best practice treatment in a scalable way was to leverage technology to train whoever was caring for the individual. Noting extensive research on the effectiveness of video modeling for training in fields such as medicine and the military, the Company decided to combine this established method of instruction with the

42

Empowering Individuals with Developmental Disabilities

proven and medically-recommended ABA treatment methodology. The visionary Company then created an online training, treatment and support system for patients and their caregivers.

An Industry-Leading Platform Through its three divisions, each with distinct versions of its online program, Rethink is the leading software platform serving the three key market segments that offer care to individuals with developmental disabilities:

Ÿ Education – Rethink offers the leading special needs management platform for public school districts.

Serving all students with special needs as well as those who require behavioral support, the Rethink program is used across all 50 states by hundreds of districts ranging from large urban systems like New York City, San Francisco, Dallas and Denver to small, rural districts.

The Rethink program allows districts to fully meet Federal IDEA requirements as well as a variety of statebased legislative mandates to provide adequate education to students with special needs.

August 2018|

Ÿ

Ÿ

Employee Benefits – Rethink offers the industry-leading training and support platform for employees caring for dependents with a developmental disability. Its clients range from small employers to those with over 500,000 employees.

Research has shown clearly the adverse impact of caring for a dependent with a developmental disability – from over twice the rates of anxiety and depression to thousands of dollars annually in lost productivity. Indeed, over half of caregivers work fewer hours or leave the workforce to accommodate the needs of their child. The Rethink program helps support these employees, directly impacting their productivity in the workplace, and helps employers create a culture of wellness for their entire workforce.

Behavioral Health – Rethink offers the industry-leading practice management platform for behavioral health service providers

We inspire and empower individuals with developmental disabilities and those who support them. |August 2018

specializing in individuals with autism and related disorders. The software helps improve treatment outcomes by simplifying and automating work flows, improving staff training, and ensuring standardization and delivery of clinical fidelity of care’.

Scalable and Fully Integrated Solution Rethink began by offering treatment tools, training and support for individuals with autism, who account for 1 in 68 of the population, as well as their caregivers. They then leveraged their clinical expertise and best-in-class platform to expand beyond autism to broader developmental disabilities, including conditions such as developmental delays, intellectual disabilities, speech and language problems, Down Syndrome, ADD/ADHD and a range of problem behaviors. This demographic constitutes 1 in 6 of the population.

One of the biggest challenges early on was securing the approval of the clinical/academic community. They had to convince them that a technology-driven solution could be applied by a caregiver to an issue that historically was addressed with on-site intervention by a trained and certified clinician. To address this issue, Rethink made sure to involve leading clinicians and academics in the program’s development , as well as secure the support of leading advocacy groups and related not-for-profits,.

Rethink is unique in the marketplace for offering a scalable and fully integrated solution to address the needs of both individuals with a developmental disability and their caregivers. Rethink’s employees share a deep passion for making a social impact and drive continuous innovation in its products. The Rethink

program touches millions of lives and is being implemented by government agencies, public and private health organizations, Fortune 500, public school districts, and families across the United States and around the world.

A Serial Entrepreneur and Prominent Innovator Mr. Daniel A. Etra is the Co-founder of Rethink and currently serves as its CEO. He has over two decades of international business experience, including 15 years as a serial entrepreneur.

Mr. Etra was previously the CEO of R.E.R. International, which he also co-founded. The company is a global supplier of printed materials to the retail industry. He has won numerous awards including the Inc. 500 Award and the SmartCEO Future 50 Award.

Mr. Etra is also a member of the Young Presidents’ Organization (YPO). Born and raised in New York City, he is active in a variety of children’s causes and volunteers with organizations such as NY Cares and Memorial SloanKettering Cancer Center.

Helping Millions of Individuals With roughly 450 million individuals with a developmental disability globally, there is a tremendous need for Rethink. The company looks forward to continuing to expand as the premier program supporting this growing population and their caregivers, no matter where they are located around the world. Rethink is also broadening its services to help individuals with developmental disabilities as they enter adulthood, including initiatives aimed at helping them find employment and assisting them in the workplace.

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4 TRENDS THAT WILL MAKE LANGUAGE SOLUTIONS A BIG PART OF BIOTECH AND GLOBALIZATION

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he growth of China and Japan as leading markets for the Pharma and Biotech industry has made language an important factor for companies looking to be successful in global markets.

Moreover, emerging markets in non-English speaking countries such as Brazil, Russia and Turkey has only increased the need for “Strategic Language Partnerships”. Navigating through regulatory requirements and Clinical Trial documentation in foreign languages seem like a daunting task just from the sound of it. An increasing number of companies prefer to outsource the language requirements in order to speed up approvals and decrease rejections.

Pharma companies are also evaluating untapped markets.

Among the top emerging markets, BRIC economies stand out the most with the probable addition of Mexico and Turkey. While China is already competitive, the others in the list are viewed as geographies with tremendous opportunity.

However, growing economies have their own challenges.

Underdeveloped infrastructure and unique regulations mean that entry and success in these markets are more complex than they may seem. Seeking drug approvals in different geographies also means that Pharma companies will have to process multiple sets of clinical trials in each country. With the probable exception of India, other regions won’t have English as their language of choice which makes language intervention an absolute necessity.

The Increasing Involvement of China The recent regulatory change in China has paved the way for more globally accepted drugs to be launched in China. However, they will still need to undergo the regulatory process as usual. We expect an increased effort from Pharma companies to launch more drugs in China which is the second largest Pharmaceutical market in the world. Biotech is also booming in China with the help of conscious Government support. There seems to be no shortage of investment either in this regard. Hence, you can expect BioTech companies to have a keen interest in expanding their focus to China in the coming years. Based on this, we foresee the demand for translation between English and Simplified Chinese to rise in the near future. Also, it will be wiser for companies to outsource their documentation requirements since adhering to the stringent protocols in Chinese will not be easy.

With the current trends in the Pharma and Biotech Markets, we suspect the need to only increase. There are four definite areas that point towards the prominent role of language in the coming years.

Emerging Markets have More Promise Since established markets in US and Europe have very little room for smaller players, SMEs are growing more confident that growing markets are a better investment.

Pricing pressures and slower growth means that Big

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The Rising Influence of the Patients As patients become more aware and educated about the drugs they take, Pharma companies are forced to August 2018|

Expert’s Outlook

consider a patient-first business model to cope with their dynamic expectations and demands. Companies are considering smartphone apps and online portals to stay connected with patients. With more sophisticated technological options being made available with every passing day, a range of health services can be offered to patients at their convenience. These tools also serve as a great way to acquire patient data, maintain them and gain useful insight.

However, replicating this approach in other geographies will need language support. App and Software localization requires deep understanding of cultural nuances in order to be executed successfully. Apart from this, promotional and informational collateral also need to be tailored and edited in order to appeal to consumers in various geographies. This not only includes physical collateral but also digital materials. Hence, as the focus shifts to the patient, there is certainly a rise in demand for language solutions expected from Pharma and Biotech companies.

Shilpa Mittal CEO, Ulatus

About the Author Shilpa Mittal, CEO of Ulatus, Ulatus is one of the world’s foremost language solutions providers. Shilpa is honoured with the prestigious “Best Woman Entrepreneur 2017” award by Golden Bridge in San Francisco. |August 2018

Managing the Digital Baggage While e-pharmacies are still in their infancy, there is enough reason to believe in their success in the near future. Globalization plans for e-pharmacies, is a long way away from being a topic of discussion. In the meanwhile, Pharma and Biotech companies still need to maintain their digital presence whose importance continues to grow in the grand scheme of things. This includes websites, social media positioning and online reputation management (ORM) among others. In recent times, we’ve received an increased demand for translation of marketing materials from companies like Abbott Healthcare and other Fortune 500 companies.

As pharma and biotech companies look to build their presence across different geographies, they will need to think about how they can take their digital assets along.

Maintaining brand positioning and brand image across multiple regions is always going to be a challenge.

Moreover, failure to understand cultural nuances and demand can be a cause for stunted growth. Companies that have the foresight to see the importance of a language solutions partner at this stage will have greater chances to succeed in new geographies.

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Social Media

Marketing for

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he absence of pharma brands on social media creates a significant void of reputable healthcare information to aid patients,” writes Dawn Lacallade, LiveWorld's Chief Social Strategist.

Social media infiltrate virtually every facet of an individual's digital life. Today, patients are using social media as a major source of information and healthcare research. Thus, it is essential that pharma companies should be present on social media to provide full and accurate information to the consumers. To comprehend how social media can assist patients, it is crucial to understand what compels people to use social media as a source of information.

Social media allows interaction among people which involves exchange and creation of information. It is the perfect conduit for pharmaceutical companies to connect with their customers, patients and physicians.

According to the current FDA regulations, pharma companies are not able to easily join in a conversation to provide accurate and balanced information. Regulations dictate that, in a single social post, brands are required to provide precise facts on the benefits and hazards associated with conditions and products. Due to the character limitations on many social media platforms, most pharma companies prefer to stay out of the conversation. This results in circulation of falsified information.

This information can be either marginally inaccurate or significantly harmful.

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August 2018|

Market Dashboard

Although the communication of pharmaceutical industries is highly regulated, they are gradually adopting social media platforms to reach and interact with consumers and healthcare professionals. Here are some of the top social media practices to look out for: Crafting Customer Experience Several marketers think that their job is finished once the sales team takes over, but in reality, it is just the beginning. The way people experience your brand will impact the way they think about you, which will have an enormous effect on the success of your company in the long run. Devoting a part of the marketing budget to nurture the existing clientele will make their experience splendid and thus promote brand loyalty. It is also crucial to respond whenever your brand in mentioned publicly, whether positively or negatively, which will help cultivate a strong and lasting relationship with your customers. Younger generations are increasingly withdrawing from traditional social media platforms and adopting more innovative channels that are more intimate in the way of communication. To keep up with this challenge, companies need to find a way to automate the process wherever possible.

Regulating Content Pharma companies need to develop content marketing strategies that merge each piece of content on every channel with their organization’s objectives and customers’ needs. Creators need to have a clear business objective including the value that will be delivered to distinct audiences. All companies need to have a social media compliance officer who will work closely with a corporate legal counsel and develop a complete strategy and decide if there will be consolidated social media posting or if individual employees will have the consent to participate. And lastly, it is critical that all employees understand their role in corporate social media and be trained on the rules.

Overall Integration Pharma companies should stop thinking about content marketing and social media as add-ons. To boost their outcome for clients, content and social marketing need to be a part of almost every program. To develop a fully integrated program, companies need to involve influencers and content marketers during the initial stages. Implementing an organized approach to content and moderation will not only optimize the processes, but also aid in assuring authorities that all the bases are covered to protect and provide value for the brand.

Investing in Employees An independent survey discovered that 72% of social media users expect response within an hour from the brands they follow. This has caused brands to start heavily investing in crossfunctional social media teams that can keep up with the increasing number of client pings |August 2018

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every day. Encouraging and incentivizing team members to share brand messages on their own social media accounts, is predicted to be a game-changer in the coming days. However this cannot be forced, it is essential for employees to want to share company posts, and along with this the content has to resonate with their own audiences.

Influencer Marketing Influencer marketing will continue to develop and become an even more established part of the strategy. Currently many brands try influencer marketing and fail as it is not easy to find effective influencers. Additional data will help in selection of the right influencers and analyze the results from influencer campaigns. Today, in healthcare, influencers are often regular people. Some are directly affected by a disease or are being treated with a specific product, while others have gained a lot of knowledge about a condition and are considered as Subject Matter Experts. The common trend is to select someone who has an ever-increasing community of followers who value their opinion.

Numerous companies still think of social media as merely a marketing tool which is not true anymore. Consumers learn about products on different social networks and seek customer service on messaging channels. Moreover, good storytelling has always been an essential part of effective marketing. But social media is changing the way audiences consume stories and pharma companies will be required to keep up with the evolution of social storytelling if they want to remain relevant.

Yet there is still a note of caution with compliance being the foremost priority of pharmaceutical companies. But as industries are starting to adopt social media without clear regulatory guidance, remaining compliant will be the main challenge to face.

S NES TING I S BU K E MAR

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August 2018|

The

Most Innovative

HEALTHCARE Solution Providers 2018

Vee Technologies: Streamlined, Multi-faceted Healthcare Management in Chocko Valliappa CEO & Managing Director

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he repercussions of major healthcare policy changes over the past decade continue to buffet the healthcare services sector. There has been a domino effect on the health of countless Americans and even on the integrity of the healthcare payer system itself.

Recovery from this untenable situation hinges on agile, adaptable, and innovative systems capable of handling both current and future uncertainty. To address this need, the world’s largest healthcare service providers are turning to the range of services offered by Vee Technologies.

Leadership and Recognition Vee Technologies is one of the world’s foremost global strategic services companies. Founded in 2000, it operates today from offices in New York and Bangalore, India.

The company has thrice made the prestigious Inc. 500’s list of the fastest growing businesses in the United States.

Gartner included Vee Technologies in its 2017 and 2018 Market Guide for Healthcare Payers’ Core Administrative Processing Solutions and its December 2016 Market Guide to Key Customer Management BPO Service Providers.

Charting the company’s powerful strides into the world of healthcare services is its CEO and Managing Director, Chocko Valliappa.

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Your Hands

With Chocko at the helm, Vee now counts three of the top six insurance providers in the U.S. amongst its clients. The company also caters to the needs of hundreds of hospitals, including six of the top 10 medical institutions in the country.

Simplifying Complexity Vee Technologies appreciates that while its healthcare services clients come from the same sector, their individual needs and concerns can differ significantly.

The company’s experienced analysts take a systematic and deliberate approach to ascertain and pinpoint the unique challenges confronting each client. They then devise and implement a strategy to address those specific concerns.

This is reinforced by an overall focus on improving revenue generation, customer retention, error reduction, and compliance.

A key differentiator of Vee Technologies is its emphasis on achieving major change through minimal intervention. This philosophy lies at the crux of the company’s consultation services.

By applying its incisive ability to identify and remove operational bottlenecks, clients are able to reinvigorate their bottom line without reinventing their entire operations.

August 2018|

Addressing Change The healthcare services sector has seen a marked shift from simple clinical care to value-based care. This trend is positive in itself but places reimbursement pressures on virtually every healthcare services provider. It also fosters increased operational complexity.

The only way to keep pace with such change is through improved workflow and internal processes.

Vee Technologies achieves this by generating insights that allow clients to increase reimbursements and improve liquidity. Their solutions are a combination of reduced AR (anticipated reimbursement), production costs, complexity, and processed errors.

The looming specter of compliance risks is another area of concern for healthcare service providers. Such risks may be unintentional, as with genuine data collection and entry errors or simple miscommunication.

However, factors like undetected fraud and PHI disclosure entail serious consequences.

Accuracy, Competency, and Teamwork resulting in Extraordinary Outcomes. |August 2018

The majority of such risks can be countered and even circumvented with the right IT infrastructure. However, many companies are reluctant to invest in IT because of the uncertainty that the costs will offset the expected gains.

Vee Technologies eliminates the uncertainty through accurate, detailed audits. It uses these assessments as the basis for reliable projections of realworld impact and the ROI for every investment.

These insights place clients in the best position to make reliable decisions about both the present and future direction of their companies.

Leveraging Technology While policy and regulation changes can put healthcare operations in disarray, service providers also have to contend with the limitations of technology. Common concerns range from skills shortages to coding resources incapable of handling complex requirements.

The operational complications notwithstanding, shortcomings in this critical area can potentially expose individual employees and the entire organization to noncompliance penalties.

A popular solution for some companies is outsourcing. However, outsourcing can spawn a host of problematic issues itself. Some of the most concerning are the associated loss of control and oversight.

This tactic transcends simple profit; it is the basis on which Vee’s clients formulate their approach to overall population health. With the right information, they can reorganize their assets to deliver better care within shorter timeframes.

Perfect Balance One of the central tenets of business success is maintaining the ideal balance between profit and the quality of products and/or services delivered.

In the healthcare industry, the stakes are even higher because the care provided dictates quality of life.

Tool complexity and convoluted Payor rules detract from the time and effort provided to patients. It is compounded by missing reimbursements and high AR. Vee Technologies utilizes its industry expertise and experience to combine revenue cycle management with health information management. This overlap of technology, information, and specialized knowledge gives its clients the edge they need to overcome any challenge.

With these powerful resources at their fingertips, every Vee Technologies client knows that it has the foundation upon which to achieve more while spending less. That sentiment continues to be the driving force behind the company’s popularity and success.

Vee Technologies circumvents this by exclusively employing pre-approved, top-tier professionals. It also leverages the power of big data to identify actionable trends and deploys resources to maximize the returns from that information.

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