www.insightssuccess.com
2020 VOL. 10 ISSUE 11
10
THE
MOST RECOMMENDED
SUPPLY
CHAIN
2020
SOLUTION PROVIDERS
DECODING TERMS Supply chain management and advances in terminology
BUILDING SUPPLY CHAIN RESILIENCY
AMIT GAUTAM PRESIDENT & CHIEF STRATEGY OFFICER
INNOVER
EDITOR’S DESK
T
hey say, ‘Well begun is half-done’ and also, ‘All is well that ends well’. So, is it that what happens in between does not matter? If you are in any way connected to a supply chain, you will know that every step matters. Right from when an order is placed to when it is finally delivered to a customer, every step matters. Because it is not just a product or service that is being delivered, it is a promise that is being delivered - on time and unabridged. However, for ages, the last-mile has been a painpoint for the supply chain as well as customers. As a customer, try recalling the number of times when your urgent product was stuck at the last mile, delivered late, never delivered after the last mile, or delivered at the wrong address or wrong time. If you are actually trying to recall it, welcome to the ‘what do I do with the last mile’ club.
When Every Mile Matters
So why is the last mile, especially in B2C deliveries, such a cause of concern for the supply chain industry as well as customers? For once, this is the final and yet the most humane customer interface. Therefore, the way people at the last mile handle a delivery casts a lasting impression on the customers. Second, it puts the reputation of the product/service company as well as the supply
chain provider company at stake. A miss, near-miss, wrong delivery can frustrate customers to the end that they vouch not to avail the services of the company or the provider for future transactions. Third, in the case of returns, the last mile becomes the starting point. The way returns are handled is crucial because this means the company will have to update its inventory and also take care of the monetary transaction that happened with the customer well within the stipulated timeframe. And what are the issues and probable solutions at the last-mile end? The issues range from human, infrastructural differences in different cities, to the number of local hubs and more. As for solutions, let us hear it from ‘The 10 Most Recommended Supply Chain Solution Providers 2020’. These companies are endeavoring to improve the supply chain on not just the last mile, but on every step.
The issue also features Chunker, that has created a warehouse marketplace with a vision to optimize the use of warehouse space across the globe with its unique warehouse sharing platform; Freightgate, a company established with a mission to deliver digital transformation and exceptional value to Importers, Exporters and LSPs alike, by offering the most flexible, highly configurable and modular internet native platform; and Synergy Logistics, a software company delivering the cloud-based SnapFulfil warehouse management system (WMS). We would also like to applaud the contributions of DHL, United Parcel Service, Ryder, FedEx, Transplace, and Penske Logistics, Inc. to the industry. Do go through the specially curated articles by industry veterans and our in-house editors. Happy Reading!
On the Cover, we have Innover. The Atlanta headquartered company has carved out an enviable reputation for itself in transforming the sales and service supply chains of Fortune 1000 companies. The company’s cutting-edge solutions are designed to accelerate customer experience that drives measurable business outcomes for its clients.
Sneha Sinha
sneha@insightssuccess.com
y
tor S r e v o C
08
BUILDING SUPPLY CHAIN RESILIENCY
Visibility, Velocity & Responsiveness ARTICLES
DECODING TERMS Supply chain management and advances in terminology
24
FORESEEING TRENDS
ADDING VALUE
5 Trends that will rule the Supply Chain Solution Industry in 2020
How can supply chain solutions create more value in business?
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42
Contents INTERVIEW WITH INSIGHTS SUCCESS
CHUNKER
FREIGHTGATE
SYNERGY LOGISTICS
Optimized Warehouse Space Solutions
Resolute Cloud Solutions for Supply Chain Challenges
Simplifying Ware House Management
16
26
40
LEADER’S DESK
TALKING TECH
MENTOR’S INSIGHTS
Being Confident about your future when your organization is designed for control
Safety is the ultimate luxury How livall is creating the first safe cycling Ecosystem
Backend- as-a-Service for payments-as-a- service
20
30
46
Editor-in-Chief Sumita Sarkar Senior Editor Anish Miller Managing Editor Sneha Sinha Assisting Editors Abhishaj, Darshan Visualiser David King Art & Design Head Asha Bange Co-designer Paul Belin Art & Picture Editor Karan Gaikwad Business Development Manager Sherin Rodricks Marketing Manager Joseph D'souza Business Development Executives Asif Patel Sales Executives Alice, Joe Technical Head Jacob Smile Assistant Technical Head Amar Sawant Technical Consultants Aditya, David Digital Marketing Manager Alina Sege Assistant Digital Marketing Manager Amol Wadekar SME-SMO Executives Gemson, Renuka Research Analyst Eric Smith Circulation Manager Tanaji sales@insightssuccess.com
October, 2020 Corporate Ofď€ ce Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com
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Company Name
Management
Brief
Chunker chunker.com
Brad Wright CEO
Chunker has created a warehouse marketplace with a vision to optimize the use of warehouse space across the globe with its unique warehouse sharing platform.
DHL dhl.com
Oscar de Bok CEO
DHL delivers integrated services and tailored solutions for managing and transporting letters, goods and information.
FedEx fedex.com
Frederick Smith CEO
FedEx connects people and possibilities through our worldwide portfolio of shipping, transportation, e-commerce and business services.
Freightgate freightgate.com
Martin Hubert CEO
Freightgate was established with a mission to deliver digital transformation and exceptional value to Importers, Exporters and LSPs alike, by offering the most flexible, highly configurable and modular internet native platform.
Innover innoverdigital.com
Amit Gautam, President & Chief Strategy Officer
Innover’s cutting-edge solutions are designed to accelerate customer experience that drives measurable business outcomes for its clients.
Penske Logistics, Inc. penskelogistics.com
Brian Hard
Penske Logistics is a Penske Transportation Solutions company with operations in North America, South America, Europe and Asia. Penske Logistics provides supply chain management and logistics services to leading companies around the world.
Ryder ryder.com
Robert sanchez CEO
Ryder System, Inc. is a leading logistics and transportation company. It provides supply chain, dedicated transportation, and commercial fleet management solutions.
Synergy Logistics Synergy-Logistics.co.uk
Don White CEO North America
Synergy Logistics is a software company delivering the cloudbased SnapFulfil warehouse management system (WMS).
Transplace transplace.com
Frank McGuigan CEO & President
Transplace is a technology and services company that hosts a proprietary logistics platform and provides engineering and execution services for global shippers.
United Parcel Service ups.com
David.Abney CEO
United Parcel Service is a global leader in logistics, offering a broad range of solutions including the transportation of packages and freight,
Amit Gautam President & Chief Strategy OfďŹ cer Innover
Cover Story
Building Supply Chain Resiliency Visibility, Velocity & Responsiveness
S
upply chains serve as the backbone of the economy and play a crucial role in the success and failure of organizations. Every business today is part of the global supply grid with direct dependencies and broader infrastructure interdependencies. Any breakdown at one touch point can derail the entire supply chain and its operations. Global supply chains have always remained vulnerable to disruptions, demand-supply imbalances, and evolving customer expectations. Covid-19 has brutally exposed this vulnerability, resulting in revenue leakage, customer churn, and dwindling market value for enterprises.
cutting-edge solutions are designed to accelerate customer experience that drives measurable business outcomes for its clients.
Covid-19-induced new normal has accelerated the need for building a resilient, future-ready supply chain, leveraging technology as a key enabler. The scourge of the pandemic has left businesses with no option but to introspect their existing supply chain models and initiate adequate steps to drive core elements of risk management, business continuity planning, and technology innovations in their overall supply chain strategies, with the larger objective of improving supply chain efficiency. Organizations, who will ride on the digital transformation wave will survive, thrive, and outpace the competition.
According to a recent survey of directors, CEOs, and other senior executives, 70% of all Digital Transformation initiatives do not achieve their desired goals. This is where Innover brings to the table strong differentiators and helps enterprises put in place a highly effective Digital Transformation strategy that delivers tangible outcomes.
Innover: Bringing Digital to Life Atlanta-headquartered Innover has carved out an enviable reputation for itself in transforming the sales and service supply chains of Fortune 1000 companies. The company’s
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At Innover, we adopt a threepronged, convergent approach leveraging People, Process, and Technology as enablers to solve business problems and deliver ROI-driven outcomes.
Innover’s 2,000 + team of experts have an unremitting focus on optimizing supply chain management and draws strength from its five service studios – Digital Experiences, Advanced Analytics, Product Engineering, Data Engineering, and Business Services. Each service studio thrives on the back of a high-powered team, who consistently raise the innovation bar and apply the right technology to address the business problems of its clients.
Amit Gautam, President & Chief Strategy Officer at Innover, puts things in perspective. “Organizations often struggle to translate their growth aspirations into reality owing to a myopic view of Digital Transformation. They simply look at sophisticated technology, fancy tools, and emerging trends as a solution to their complex business challenges. This is a critical fallacy and makes success elusive. At Innover, we adopt a three-pronged, convergent approach leveraging People, Process, and Technology as
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enablers to solve business problems and deliver ROI-driven outcomes.” Reinventing Supply Chains In today’s unprecedented times, enterprises cannot ignore the needs and benefits of digital supply chains. Innover’s best-of-breed solutions are built around its robust products and partnerships ecosystem that helps organizations build a digital supply chain focused on driving visibility & end-toend tracking across all touch points, improved velocity with real-time information flow, and responsiveness to quickly act on the insights presented by the data. The company does not encourage businesses to go on a data-gathering spree or spend millions on a digital transformation budget, but instead use and extract value from the data they are already sitting on. It leverages various proprietary technologies that combine existing structured & unstructured data, help identify data signals, and apply statistical and predictive models to improve supply chain efficiency. Rakesh Prasad, Vice President - Digital Services at Innover, dwells on the importance of data reliability. “Our unique data monetization framework is based on two fundamental principles – building data trust as well as ensuring data is highly available i.e. democratized. These principles help accelerate the pace of decision-making, which in turn, leads to business differentiation.” Innover is assisting organizations to drive transparency across their supply chains by leveraging various emerging technologies. The company’s Artificial Intelligence (AI) and Advanced Analytics solutions enable enterprises to anticipate demand in advance and provides them with the ability to augment or scale down production accordingly. Vendor optimization, risk assessment, dispatch planning, and optimization – all these areas can benefit from contextbased analytics of organizational data flow. The company’s IoT solutions address two key aspects of supply chains – real-time shipment tracking and storage condition monitoring that can go a long way in improving the forecast accuracy of shipment delivery and pave the way for increased customer satisfaction, better warehouse planning, and risk mitigation. Innover also has been quick off the blocks in tapping into the power of various emerging technologies such as blockchain to ensure real-time traceability of load, smart contracts, and fraud detection. Immersive Technologies like AR/VR are being used to minimize asset downtime and increase the effectiveness of field technicians across service supply chains. The company’s robotics and automation solutions can streamline & accelerate tasks and processes that were once
Rakesh Prasad Vice President - Digital Services Innover
performed manually. This can reduce worker fatigue, increase efficiency, and drive economic benefits. Accelerating Supply Chain Efficiencies with Analyticsdriven Platforms and Frameworks Innover has gained significant global market acceptance for its best-in-class advanced analytics platform – LEAP – that caters to the supply chain space. LEAP is a highly modular, scalable, technology-agonistic platform that is focused on accelerating the data journey, from when it is captured to the eventual insights that it offers for driving better decision-making. The LEAP platform delivers accelerated information value by breaking down data silos, building data trust, turning data into insights, paving the way for data to become actionable, and finally offering business outcomes. Based on the customer business context, Innover’s service teams can apply insights to drive tangible outcomes in the fastest turnaround time. Innover worked closely with a leading US-based 3PL provider, who was rolling out its fleet of trucks from one particular depot and dropping off loads to multiple customer locations across various geographical locations over a
seven-day window. This multi-period, multi-stop transportation route meant that the 3PL provider had to grapple with several constraints such as DOT regulations, maximum stops, customer due dates, weekly offs, loadingunloading time, partial orders, etc. Innover was engaged by the client to minimize its transportation costs by identifying the shortest paths for its trucks while maximizing truck capacity utilization and meeting customer service-level agreements. Innover leveraged its LEAP’s ready-to-use Transport Network Route Optimization algorithm as well as its Machine Learning-based approach advanced techniques such as dynamic programming, and heuristics (large neighborhood search, simulated annealing), and constrained programming (CP). The solution succeeded in helping the client drive an 11% increase in capacity utilization, an 8% reduction in the number of trucks, and a 5% decrease in total miles driven, thus increasing the client’s bottom line. Innover’s Analytics-Driven ROI Targeting (ADROIT) framework helps businesses adopt a phase-wise POC development approach that not only ensures projects are more manageable but also proves the value of analytics to enterprises. ADROIT enables the right POC selection based on rigorous Time-ROI-Implementation comparison with other competing use cases. The framework helps businesses to build and run a self-funding POC with guaranteed 5x+ measurable returns in just 8-12 weeks. Finally, the company’s $TART Solution provides enterprises with an ecosystem of partners and alliances to deliver integrated business solutions and technologies such as back-office operations, cloud-hosting services, robotics process automation (RPA), IoT, blockchain, etc. This framework ensures faster-to-market and real-time visibility. 31% Reduction in Shipment Delays through Supplier Risk 360 Platform A leading Energy and Utilities company based out of Texas, had its supplier base spread across various states in US. With Covid-19 crisis affecting countrywide supply chains, the customer wanted to get real-time visibility into risk elements associated with their active supplier base. These elements included –business volume, sole provider of certain products, Covid-19 incidences in their location, impact on supplier and supplier’s customer industry, availability of labor, production, ability to ship products etc,. Customer was looking for a smart supplier management solution that could help it prepare for material and manufacturing capacity shortages especially during times of crisis. Innover stepped in and developed an Artificial Intelligence and Machine Learning-powered Supplier Risk 360 platform
in just record 8 weeks. As the first step, Innover identified key supplier performance metrics for the customer industry segment and assembled data from both internal and external sources. The next step was to categorize and cluster suppliers to develop Supplier Performance/Risk ratings. Finally, the platform ranked high risk and critical suppliers across geographies based on performance/risk assessment and other critical parameters. The platform helped the client to reduce shipment delays by 31% through proactive supplier communications and interventions. Conclusion The company is looking beyond just tomorrow and aligning with technologies that will shape the future. Innover enables organizations to experiment and harness the potential of these technologies and deliver breakthrough solutions. The company brings together customers, design thinkers, technology experts, and niche technology vendors to collaborate, co-innovate to accelerate the solution journey from concepts to full-scale implementation, and reduce setup time, costs, and risks. The company is focused on investing in the technologies of the future. As mentioned earlier, its industry-tailored solutions drive better demand forecasting, inventory optimization, locate cargos through IoT, enable field technicians to carry out remote troubleshoot with augmented reality, etc. Innover delivered a big impact with its Blockchain solution recently, where it addressed the medical supply shortage challenges faced by U.S. hospitals during Covid-19 by creating a health care supply procurement platform, powered by the Distributed Ledger technology. This platform provided stakeholders’ visibility into the supply chain, accelerated the procurement process and discovered new ways to route inventory with increased agility. Amit says the company is committed to delivering tangible business outcomes. “We keep asking ourselves – Did we move the needle? Did we truly improve the demand forecasting or the operations? Did we impact the revenue or customer experience? Our drive to deliver tangible business outcomes has led us to experiment with various technologies in our labs. One recent addition to our repertoire is blockchain which we believe has high relevance across industries, especially logistics and retail, where secure, reliable data are critical drivers of transformation.” Innover truly lives up to its mission statement ‘Let’s Solve a Problem’.
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CHUNKER Optimized Warehouse Space Solutions
A
t any given time, nearly 25% of all warehouse space in the U.S. sits empty or is underutilized. That adds up to billions of square feet of unused space. Prior to Chunker there was no way to generate revenue from that space, so businesses typically just keep paying the rent while they try to fill it using their normal channels. This has a negative effect on their business because profits are reduced and capital is wasted. On the other hand, there are businesses in all markets that need extra space on a short-term basis due to fluctuating inventory, seasonality, forecasting issues, supply chain disruptions and many other reasons. Because their needs are short-term, they aren’t looking for a long-term solution, so their options are very limited.
use of warehouse space across the globe with its unique warehouse sharing platform. The platform supports the entire deal lifecycle, including the actual legal documents, electronic signatures, and automated, electronic payments. This makes it as easy as possible to find a warehouse and procure it for short-term use. Chunker’s mission is to create the largest warehousing company in the world without owning a single square foot. Chunker values include a deep commitment to its customers on both sides of the transaction, hustle, boldness, integrity, ownership, and taking action. We live by these values daily as we serve our customers and the market. Brad Wright, CEO, shares more about life at Chunker.
Chunker has created an Airbnb style marketplace for warehouses that enable companies with currently underutilized warehouse space to be matched with companies that need short-term space, solving both of their problems easily and efficiently. Chunker’s vision is to optimize the
16 | October 2020
What are the prominent services, products or solutions that your company offers? Chunker is transforming traditional warehousing by delivering a unique warehouse marketplace that connects organizations needing space on a short-term basis with those that have excess space. Owners, tenants and 3PLs can now monetize unused space while other businesses needing temporary space can search, locate and book space fast. Chunker includes all tools needed to get deals done
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Interview with Insights success
Brad Wright CEO
ABOUT THE LEADER As a Founding Partner of Chunker, Brad had a clear vision early on of what the industrial real estate market was missing with regards to so much unused warehouse space. In addition, tenants were constantly forced to make long-term agreements even when it did not make sense for them. Brad immediately got to work with ambitions to solve the problem utilizing an online marketplace where short-term supply could connect with short-term demand. The concept wasn’t new but the idea of an online marketplace where parties could connect, and deals could get done was.
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A er 18 months of designing and coding, the Chunker warehousing marketplace was launched quickly becoming the Airbnb of warehousing. Today Brad is seen as a pioneer and industry thought leader on warehouse sharing and the reality of the short-term deal. As CEO of Chunker, Brad oversees the vision and operation of the business as well as leads the sales and marketing charge. He also continues to drive product direction and development.
October 2020 | 17
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Our clients say, we plan to Chunker our excess space in all locations. And we feel proud to have made it a notion.
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including capturing digital signatures and distributing funds. What are your views on current scenario of Supply Chain Solution industry? The pandemic has upended nearly every aspect of life, from the personal to the professional. The global supply chain is no different. With so many vertical markets impacted by the effects of covid-19 with either overloaded warehouse space from high demand products to extreme slowdowns of nonessential goods. Both have heightened the need for short-term warehousing solutions, and we believe the following should be considered as we look forward. More shoppers are moving to e-commerce solutions causing an accelerated rise in use of warehouse space and the need for short-term space. Ÿ More trucks have been on the highway transporting essential products to regions and communities around the country. Many have had nowhere to park their load. Ÿ Optimizing the use of warehouse space has become more critical than ever. Incorporating short-term strategies can assist in this move. Ÿ Having an agile approach will also be critical keeping the overall supply chain more flexible and better situated to respond to crisis. Ÿ Higher use of technology and digital tools is the future of supply chain management. Ÿ
How is the company utilizing technology to ensure that the supply chain is optimized and efficient? Chunker simplifies supply chain management by
18 | October 2020
utilizing its virtual warehousing marketplace that can be accessed anytime, anywhere, and from any internet enabled device. This makes the chore of locating and securing shortterm space and securing inventory a realistic and painless task while solving these issues in real-time. The COVID-19 pandemic has enforced a ‘new normal’. How, according to you, will the industry change and modify its workings to meet the new requirements. It was recently stated by an Industrial Specialist with the SIOR Carolinas Chapter that, “Demand for short-term space is at an unprecedented high. Some companies seem to continue to delay making long-term decisions.” At Chunker, we believe this will be a key part of our “new normal”and that short-term deals will become common place among companies managing their supply chain so that they can become more efficient and more agile. Source: SIOR Snapshot Sentiment Survey, Sept 2020 Where do you envision your organization to be in the long run and what are your future goals? We envision Chunker to be the largest warehousing company in the world in the future and the default, go-to place to solve immediate, short-term warehouse needs. This will also mean almost instant cash generation for warehouse space providers in almost any market. With over 20 million square feet of short-term listings available today on Chunker, and 20 million more in the pipeline, Chunker is quickly making that vision a reality. Users are already using the Chunker name as a verb by making statements like, “We plan to Chunker our excess space in all locations”. As a result of Chunker, the future means better use of warehouse space, optimization of space, and fewer long-term deals where it doesn’t make sense, filling the gap for temporary needs that has existed for a long time. Chunker’s primary goal is to continue to push the edge of technology to make it easier, faster, and more affordable to do short-term deals, which in turn will help all of its customers be leaner and more agile, and in the process become more profitable.
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Tames Rietdijk CEO Business Forensics
20 | October 2020
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Leader’s Desk
ABOUT THE AUTHOR
D
ue to several incidents within the financial sector related to their integrity, people and society in general have lost their trust in banks and insurance firms. Most of the banks and insurance firms know this better than anybody else. Regulators and supervisors are almost furiously trying to restore this trust by imposing strict rules upon them that focus on preventing the previous incidents from happening again. Even though this might win them some battles, I will definitely not win them the war, as the issues they are struggling with are far more complex: • Trying to manage their data: volume, privacy, complexity, security, availability etc. Especially in a context of finance and risk, additional requirements apply to the confidentiality, origination and audit trail of data; • Reducing their IT expenses: keeping old aged systems up-and-running is difficult and expensive, resources understanding these systems are growing scarce, and such a situation is definitely stalling IT innovations, where they seem to be required to adopt new technology; • Responding to findings from regulators and supervisors, which need to be resolved imminently at the risk of large fines, negative career implications or www.insightssuccess.com
even license consequences. • Replacing current solutions being ‘endof-life cycle’ for which safeguarding the history as built up in their current system may be a specific issue, in addition to a potential operational risk when solutions cease to function; • Processing too many operational risk issues, imposing a reputational risk for both the bank and its leaders, is troubled by a large number of false positive alerts, taking up valuable time and resources. These is only an example of reasons for a growing back log. BusinessForensics also aims for banks and insurance companies to rebuild trust. Yet we realize that to win the war, it takes a different approach. We believe that banks and insurance companies need to reorganize themselves in order to improve their operating models and to safeguard the integrity of their employees and clients. Yes, this involves new rules & regulations. But that is not enough. October 2020 | 21
Sustainability requires banks and insurances firms to embrace their future with confidence. This also involves new technologies and new data, which in turn will bring them new risks. It even involves new competition. We believe that truly good-natured banks and insurance firms can be compliant with new rules and regulations. Embrace new technologies and new data. Timely identify new risks. Face their new competition with confidence. To create an organization that is in control. By design. Only then will they be able to avoid crime, coincidence and prejudice. And that is where BusinessForensics comes in. We achieve that level of control for our customers by continuously monitoring their compliance- and integrity risks, from multiple angles. The result: a transparent and truthful view on ‘what is happening, here and now’ in their organization. Our focus on risk allows them to respond effectively to emerging challenges, in order to keep the bad guys out (in terms of clients and employees). By learning from our customer’s experience, our system continuously improves their responsiveness and resilience. Improves their level of control. Control brings confidence, and only with confidence can you build a bright future.
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As a result, your organization feels as if it is ‘Designed for Control’, having protected both the privacy of individuals and value of your assets.
In this complex financial world, BusinessForensics provides a coherent package of future-proof solutions to the major challenges facing all financial institutions in the coming decades: Ÿ Implementing new laws and regulations, Ÿ Becoming more responsive to new emerging risks, Ÿ The increasing volume, complexity and velocity of (new) data, Ÿ Embracing new technologies, being able to drive business innovation, Ÿ Preparing for the new competition: technology platforms, crypto currencies, fintech etc. BusinessForensics provides a structured approach to reducing a bank or insurer’s risk profiles while reducing their cost of compliance, and at the same time improving their damage recovery rates. Trust accelerates performance. Between banks and their clients, man and machine, old and young.
BusinessForensics aims to be the trusted partner of choice for banks and insurance companies aiming to rebuild trust. To us, partnership means cooperating to reduce all relevant compliance- and integrity risks to levels that are acceptable for banks and insurance firms, for their clients and for society as a whole. Our approach follows 7 standard steps: Ÿ An experienced team that understands and is passionate about (big) data analysis, machine learning and (cyber) security, bringing sustainable fintech innovation to your company, Ÿ We structure your data in such a way that you are prepared for every possible outcome, as it is impossible to predict what you will come across during your analyses. Ÿ We deliver a fine grained, adaptable configuration because every organization is unique and the system must resemble your specific situation as much as possible. Ÿ The results or our joint analysis must result in an increased awareness and understanding of what is happening here and now within your organization, with a focus on (integrity) risk. Ÿ This improved insight in the identified risks will allow you to decide how to best respond to them, in order to reduce potential damages as much and as soon as possible. Ÿ Our collaborative learning approach allows your organization to continuously improve its resilience and pro-actively reduce its risk profile through automated feedback loops,
22 | October 2020
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Decoding Terms
SUPPLY CHAIN MANAGEMENT AND ADVANCES IN TERMINOLOGY 24 | October 2020
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W
hen we speak of supply chain management, what is the first thing that comes to mind? What is supply chain management? Well, to put it simply, supply chain management is part of processing that arises from managing various functions associated with the same. This often includes lowering the costs, budgeting, problem solving, and other issues within the company. Managing a supply chain is the heart of any organization and without the lifeline, the manufacturing and the delivery of a product would seem impossible. There are various advantages associated with SCM, such as Collaboration. Collaboration has always been a challenge for companies. According to a source, 76% of the companies lack any sort of automated flow of information. These companies could use the improved access to data to be able to make informed decisions. Supply chain management has introduced improved quality control. This simply means that companies wanting to improvise their mechanism and functions, need to implement quality. When the above-mentioned point comes to play, it is but obvious that the efficiency rate would increase. The manufacturing and the quality improve with availability of raw materials. This technique often guarantees a
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high productivity rate and a high grade of automation solutions. The major benefit of this process is that there will no more be any delays in the process. Along with the above-mentioned benefits there is also increase in cloud-based computing and the maintenance of procured sophisticated IT infrastructure. This type of sorting associates with a healthy flow of updates and upgrades are also available in real time. Technology is constantly advancing and more and more such helpful additions have been implemented. Data analytics has also become the grand talk in the world of supply chain management and the installed software systems have become outdated. The newer upgraded models have been taking their place and this has become a practice in most of the company units. This allows for the proper information to be passed onto the appropriate sources. Such stabilization also involves effective financial practices for the involved organization and allows for increase in cash flow as this affects the business overall. This sort of an overall system encourages businesses to flourish and take into account the nooks and crannies that go into building a business up from gravels.
October 2020 | 25
FREIGHTGATE
Resolute Cloud Solutions for Supply Chain Challenges
S
upply Chain Management is swiftly moving towards cloud-based services. The reasons range from costeffectiveness, integration across multiple platforms, data analysis for business intelligence, to ease of collaboration that it offers between multiple partners and suppliers.
It gives us distinct pleasure when we can jointly solve supply chain puzzles and help make the world a better place.
Long before the trend caught-on, in 2000, Freightgate was established with a mission to deliver digital transformation and exceptional value to Importers, Exporters and LSPs alike, by offering the most flexible, highly configurable and modular internet native platform. Now known as the Cloud - Freightgate’s founders are early pioneers and visionaries that are driven to harness the power highly collaborative ecosystems hold. Freightgate’s vision is to create solutions that help its customers generate exponential returns. Martin Hubert, CEO of Freightgate sheds more light. What are the prominent services, products or solutions that your company offers? Freightgate has one of the broadest most flexible logistics cloud offerings in the market. And we have created additional packages to enable even smaller Importers and Exporters to take advantage of our unique dynamic rating and routing paired with comprehensive schedule and benchmark data. With our upcoming webinar, we hope to help many Importers and Exporters get ready for the unprecedented RFP season.
26 | October 2020
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Martin Hubert CEO
ABOUT THE LEADER Martin Hubert, CEO of Freightgate, was born in Germany. He sold his first program at age 16, then went on and studied computer science. While at university, he started a software company selling custom software solutions. After graduating with a Master and MBA he did a short engagement in New York, NY at a freight company whose president afterward offered him a job as Director IT. In 1994, his independent Internet quest began by founding a company that focused on providing track and trace capability over the internet through establishing EDI capabilities with carriers. Freightgate was spun-off in 2000 with a vision to provide a focused platform that improves the life for logistics companies and shippers. Martin is driven by a passion for innovation and never-ending improvements. Leading a team that strives to provide innovative logistics solutions, fostering global collaboration and productivity, while building a highly configurable platform with a global-by-design philosophy, he will continue to deploy technology to find smarter ways to solve today’s and tomorrow’s supply chain challenges.
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Now is the time to start making strategic moves for your company’s future, to plan ahead, define your company’s supply chain, to overcome and come out stronger on the other end. Equip your business with the leading-edge technologies you need to run your supply chain and to help align your strategy with your risk appetite. With Freightgate Logistics Cloud, we can help you through these difficult times by helping you achieve your supply chain goals with a platform to best fit your business. We have decades of experience delivering digital supply chain transformation services and software to shippers, 3PLs, and their customers. With one of the most flexible, vertically-integrated real-time global visibility platforms. With an impressive history, a proven track record of innovation, and recognition, the Freightgate team strives in creating solutions that help its customers generate exponential returns. What are your views on the current scenario of Supply Chain Solution industry? To understand the current industry scenario and how Covid19 has affected the freight industry we must look at the broader economy and understand the path of a general economic recovery which widely depends on outside factors we do not have control of like a possible resurgence of the virus, government’s economic policy response, and the ability to reinstate business and consumer confidence. What we do have control of is how we adapt to these times by responding with more efficient processes and the use of technology to make better-informed decisions. The direct effect this pandemic has on Freightgate provides an opportunity in helping provide the needed solutions to our customers to help them take control of the freight, make data-driven decisions and respond to the market conditions in real-time with the use of our Freightgate Cloud Platform.
We’re doing our due diligence in tailoring the right solutions to our customers while improving our cloud with enhanced AI and ML capabilities, and many more to come. We have been advocating the perfect digital transformation tool and believe that we have the processes in place to turn the current market situation into an opportunity for companies all around the world to better manage their supply chain workflow. The COVID-19 pandemic has enforced a ‘new normal’. How, according to you, will the industry change and modify its workings to meet the new requirements. It is kind of interesting to see more people and companies realizing what we have been advocating for such a long time. With Freightgate, we already have the perfect digital transformation tool, but we understand that it’s hard to overcome internal hurdles to modernize the way businesses work. Now more than ever the industry can benefit from what we have been doing for more than 20 years and automate processes, raise efficiencies, reduce monotonous tasks and create an environment where employees can get creative and find better ways on solving the day-to-day puzzles. We’re doing our due diligence in tailoring the right solutions to our customers while improving our cloud with enhanced AI and ML capabilities, and many more to come. Where do you envision your organization to be in the long run and what are your future goals? We expect to be uniquely positioned to empower many new customers with our DYNAMIC RATING and ROUTING platform, enable vast efficiency gains with zero-touch dispatch (RPA) and our investment in IoT. Our goal, as always, is to keep every customer we earn with a focus on genuine satisfaction and on providing the best, smartest services we can.
How is the company utilizing technology to ensure that the supply chain is optimized and efficient? Freightgate is driven by a passion for innovation and neverending improvements. Leading a team that strives to provide innovative logistics solutions, fostering global collaboration and productivity, while building a highly configurable platform with a global-by-design philosophy.
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Foreseeing Trends
5
Trends that will rule the Supply Chain Solution Industry in 2020
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he supply chain solutions industry in the last quarter of the year 2020 showed us something the world hasn’t seen in the last century or would want to. Pandemic-induced mayhem where the best-laid plans for better services at lower costs, and happiness all-around has practically gone with the wind. The last quarter of the year 2020 shows us trends that point to something radically different from what was seen a year back. By the end of this mayhem, things may go back to the old days but with important lessons learnt. Some of these would include the following: Shorten the chain where possible. Buy local if need be, and not always global Cheapest at origin is not necessarily the best deal if the origin itself is far away and results in stretching the supply chain with obvious weak links. Over-reliance on supply chains that goes to and from a single source could be a disastrous decision where the origin suddenly come down for any reason. It thus makes sense to first have multiple sources and wellappointed supply chains for each. Also, the nearer the source with a lesser number of links, the better it is, more so in times of distress. Over-dependence on China had resulted in lopsided development of shipping routes vis-à-vis other sectors. Create agile Supply chains that are also circular Agile supply chains typically mean having means of movement that can be scaled and speeded up to
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match needs. Costs could be a consideration but when it’s about entire industries folding up due to nonavailability of raw materials, the ability to create additional or new supply chains is what matters. The Covid-19 pandemic has showed it in every way, be it within the country or outside that one needs to have clearly defined alternative supply-chains that remain independent of the existing order, and take over as soon as the main supply chain falters. Though typically such supply chains develop during a crisis to take care of things, they ought not to be closed when the problem disappears. They ought to be well-defined and healthy, because the best answer to an unexpected problem, is an expected solution. Another thing which concepts like e-Commerce have shown is that supply chains cannot afford to be onesided. If anything can be bought, it can also be returned. One of the reasons for the growth of all the e-commerce giants is that they have very healthy return policies which call for a healthy return logistics system which remains just as well-formed as the main supply chain. More mechanization, automation and IoT in the supply chain When humans falter, which they do quite often, with or without a pandemic, it is machines and tech products everyone needs to turn to. Pandemic or no pandemic, the world of Supply Chains need to have more mechanization including robots and extensive use of all
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manner of computers and systems to make the working of such chains easy, smooth and faster. Be it picking cartons and boxes and moving them around in warehouses or automated trucks which load containers being unloaded from ships, all these are examples of automation which are only growing by the day. Add to these for ease of use are IoT and Edge computing which lets machines “talk” among themselves and take things ahead instead of having a human interface which could falter from time to time. Cabots they are called, short for collaborating robots, and as per the International Federation of Robots, despite the devastation caused by the pandemic, there is still a chance of the industry growing by 10% in 2020 and beyond! AI, Big Data and Analytics suddenly seem important as the days before we were never encountered before. Pandemics could be the thing we need to live with and find solutions to. But to know more about solutions, where they evolved, under what circumstances and resources, as also the quantum of success, one needs information in the form of trends, and a measure of predictive analysis to know when to introduce the next strategic move. AI, driven by Big Data and Analytics, are then the perfect vehicle using which the slightest of trends can be analysed. Using AI, one can also map the exact time by when a shift in activity can be thought of instead of depending solely upon guesswork. In addition, with so much information at one’s finger-tips, one can also design strategies that completely suit the particular trends and prevailing circumstances. Use of technology in documentation, contracting and paperwork The issue of ownership, onus, safekeeping, proper handling etc are some of the concerns that have constantly plagued the supply chain industry. With volumes of work going up, the need to document things has gone up as well. With documentation invariably being two steps behind the activity which occasions it, and given its cumbersomeness, what most organizations end up with is lost efficiency, speed and piling up of issues both expected and unexpected, genuine and otherwise. One way by which the issue of legality and genuineness of each document, and gauging steps to be taken to address it, is by drawing
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up smart contracts that have the backing of blockchains. The inviolability of such contracts and automatic actioning of steps in sync with such contracts is today reducing instances of work going slow, and penalties piling up. Iron-clad guarantees backed by the surety of action is making things easier and simpler in the industry. Supply chain solutions moving to the cloud and being used as SAAS Stand-alone on-premises systems are increasingly going the legacy way with one of the major reasons being the global spread of most prominent supply chains. With every software organization wanting clients across the world, the best way to go about it is to put the entire infrastructure on the cloud and use the net to access it. For users spread out like most Supply Chain operators are, there couldn’t be a better way to access critical information through the cloud. Add to these are the trends towards making everything a paid service like SAAS, IAAS and PAAS. These reduce capital expenditure which becomes quite a consideration in times of economic slowdowns. In fact, by converting the most prolific of services into EMI-led services, the scope of more supply chains, irrespective of size and type of work being accomplished, increases dramatically. For most supply chain operators, there’s another matter of concern when it comes to software. Security and Upgrades. Legacy services then become a mill-stone round an organization’s neck with most looking towards lightening it with a service that offers everything from efficiency, economy, safety, and most of all the ability to scale up. Cloud-based supply chain solutions assure these and more. These are by no means the only trends visible in the supply chain solutions industry this year. These by far are the most visible. In the span of a few months, with the pandemic lifting, newer trends and issues could lead to newer services as solutions.
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SYNERGY LOGISTICS
SIMPLIFYING WAREHOUSE MANAGEMENT
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ynergy Logistics is a software company delivering the cloud-based SnapFulfil warehouse management system (WMS). Synergy’s values are: customer focus, service delivery, and innovation. Synergy’s vision is to find and win the best customers in the world; believers in operational excellence who know that one of the pillars of their operations must be a dynamic and feature-rich WMS. Its mission is to grow healthy, stable customer relationships through the delivery of its application and services with a focus on consistently improving value to its customers. In the below interview with Insights Success, Don White, CEO, North America, shares details about the workings of Synergy. What are the prominent services, products or solutions that Synergy offers? In addition to SnapFulfil, we offer SnapData, a sophisticated analytics and reporting solution to help customers instantly identify business trends. Synergy is also developing SnapCart, a best-of-breed AMR, gaining a foothold in the automation market, as a time when facilities are seeking efficiency and labor scarcity solutions. What are your views on current scenario of Supply Chain Solution industry?
ally have had an interesting and challenging year. Government and business responding to a global pandemic created delay; various shelter or lock-down orders stifled workers and increased pick/pack/ship times for waiting customers. Finally, demand for e-commerce has grown faster than any analyst predicted. I believe that focusing on easy-to-use, powerful Supply Chain Execution solutions like SnapFulfil is one of the most valuable activities leaders can have. Workers cannot wait to return to work, and consumers cannot wait to gain the confidence that economies will recover and rebound – both those groups are primed to benefit from the right solution investments within warehouses. How is the company utilizing technology to ensure that the supply chain is optimized and efficient? A warehouse is the physical expression of a company’s goal, representing every activity from procurement through to marketing and demand planning – and every supply chain link between. Synergy Logistics SnapFulfil WMS makes the warehouse better; better able to adjust practices and processes to take advantage of new market opportunities; better suited for dynamic growth; better positioned to create trends than to follow them; finally, better prepared to bring the absolute highest value to the customer through improved SLAs and fewer errors.
It is fair to say that most companies who source internation-
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Interview with Insights Success
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SnapFulfil can be easily adapted to meet evolving fulfilment demands and for multiple site roll-outs.
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DON WHITE CEO The COVID-19 pandemic has enforced a ‘new normal’. How, according to you, will the industry change and modify its workings to meet the new requirements? I believe the consumer market has shifted to an e-commerce focus much more quickly than anticipated due to shelter in place orders and the closing of some retail outlets / brick and mortar shopping centers. Unfortunately, I don’t see how – or truly why – a shift back will occur. I believe that companies focused on their retail locations and outlets will have to be nimble enough to either grow their e-commerce fulfillment operations, or will end up partnering with large dotcom sales offerings and losing some profit and some brand control. Now, most businesses will have to increase their operations portfolio to augment their B2B with an increasing B2C requirements. Where do you envision your organization to be in the long run and what are your future goals? Synergy’s focus is on earning new customers and growing across verticals and warehouse-complexity models. Today, we have nearly 130 customers on four continents – and over 200 warehouse sites are supported. Our plans include focusing on emerging companies riding a dynamic-growth wave in e-commerce fulfillment, and to specifically seek
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out larger enterprises looking for easy, multi-national rollout to their global distribution networks. Our goal, as always, is to keep every customer we earn with a focus on genuine satisfaction and on providing the best, smartest services we can. About the Leader Don White was appointed CEO of Synergy’s North America operations in January, 2020. He brings breadth of experience in operations, pre-sales engineering, project management and support. Don has worked with customers throughout the COVID-19 crisis to support and add value to their business. Shepherding Synergy North America through a global pandemic required the development and implementation of a unique remote implementation process. Don worked with the SnapFulfil project management team to provide a quality, reliable, and customer-focused “go live” process even while navigating remote work requirements. The new process now produces exactly the same positive results in adoption and use as a traditional onsite engagement, while maintaining SnapFulfil’s best of breed implementation speed of 45 – 60 days.
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Adding Value
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HOW CAN
SUPPLY CHAIN SOLUTIONS CREATE MORE VALUE IN
BUSINESS?
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t’s said of chains that they are as strong as their weakest link. In the case of a supply chain, besides being of a certain length which in itself could be an area of concern, its very form engenders one thing - plenty of links which by themselves weaken things. That said, the art of extracting the very best from any supply chain is to give every link its intended flexibility which helps the chain accomplish its objectives. These days seasoned professionals in the line have, among others, started the use of the following to help them serve their clients better: Use stops wisely instead of keeping very long and unwieldy chains so that equipment, especially vehicles do not get overused, and lives are put in danger Where there are stops, use these wisely to either unload cargo or keep it on the carrier Use technology like RFID, scanning, bar-coding and the likes to continually track both, cargo and carrier to increase efficiency. Use IoT-enabled devices to interact with each other to reduce human intervention which could be related to tracking, tracing
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and documenting the same. These result in saving time and efforts and help increase efficiency. Use smart-contract based block-chain systems to generate documents which represent receipt, ownership and contracts like LRs, Warehousing receipts, Bills of Lading and Airway bills. These ensure quick, defect-free document generation (sometimes without the need for physical documents at any points) and compliances with a very less human intervention which help increase efficiency and reduce costs. The use of the above technologies and initiatives help supply chains increase their value in business AND as a business in the following ways: They provide clarity Supply chains by their very nature lead to a level of opacity which develops due to inadvertent gaps and overlaps in activities. These if not addressed in time lead to large “black holes” where information does go in but never comes out as desired. For such eventualities, there’s nothing better than technologies which provide information by their very nature (like RFID tags). For any business whose existence is completely dependent on supply chains, like for instance eCommerce companies, enhanced clarity can mean the difference between a winner and “also-ran”. The world of e-commerce companies is thus full of stories of entities which got into the domain but could not sustain in the absence of clarity on their supply chain activity. They provide speed Taking the example of the eCommerce entity as before, a supply chain which is equipped to function as desired will
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afford speed to the organization to accomplish its stated objectives. With competition being cut-throat these days, a supply chain which either does not have the required speed or cannot guarantee the same when most needed is an outright loser. Another example of this is the supply-chain service which is needed to provide for an automotive manufacturer’s production line. With OEMs set up all over the place, the best supply-chain provider is the one which while picking up all the required parts, does so in the minimum number of trips, thus saving on time and money. A supply chain solution which increases or maintains required speed helps keep the production-line running which has a direct bearing on output, sales and quicker turn-around of monies. They provide higher efficiency A well-oiled supply chain solution provides the end-business with higher efficiency of production and output. Taking the example of the automotive manufacturer, where the latter gets parts well in time, more vehicles can be produced in the same period resulting in higher sales and quicker turn-around of monies stuck in the form of raw material. With the multiplier effect kicking in, an organization makes more money at the same time! It reduces wastage Efficiently crafted and operated supply chains in fields including perishables like food-stuffs, flowers and decorations, and non-perishables like fashion clothes can help move raw materials into production, and final products into shops and sales efficiently with the minimum being wasted. Minimized wastage means two things: higher sales and/ or lesser usage
of raw materials. In either case, both lead to higher income. They provide certainty to action Supply chain solutions that are known for their certainty provide a measure of stability to organizations. When you know what to expect at every stage, planning becomes easier to accomplish which reflects directly in every aspect of the working of an organization. Supply chain solutions are especially of importance as they go on to make or mar the very reason an organization exists which could be either production and manufacturing, or even the movement of other people’s goods. Issues like penalties and incentives become automated, systematized and error-free The concept of 4 PL is no more a novelty. What is, are issues like penalties and incentives being automated which means mistakes become very costly with no recourse under any circumstance. An efficient supply chain will try its best to keep mistakes low to lower penalties and fines, and on the contrary, increase income where there’s a scope to earn incentives. Gives the users a thought-leader position Businesses with efficient supply chain solutions that continue to perform well become thought leaders in the eyes of everyone from the competition, the industry and the world in general which leads to increased goodwill and higher valuations.
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T
he growth of the Fintech ecosystem brought with it an influx of Payment Service Providers (PSP). These new arrivals are changing the way the industry is serving and interacting with its customers.
risk losing business. Customers today are looking for faster onboarding, fewer questions and more services offered instantly, from “one-click-checkout” to the ability to login with social networks and even easy ways to share expenses on the go.
Growth Triggers Fresh Challenges Square Gets it Right It doesn’t matter if you are a B2C or a B2B company, you are now facing a more informed, savvier Customer/Merchant who is looking not just for the best pricing but for the best value for their money. This evolution of the customer required the service provider to evolve as well, simply to keep up. Providers have had to consider additional services as part of their value proposition – not always an easy task for companies with limited resources and legacy systems.
Payment Service Provider Square is an excellent example of a PSP who acted quickly to respond to customer demand. Square started out with their card reader and MPOS, then quickly expanded their services to ecommerce, scheduling and many more options designed to help SMBs (Small Medium Business) expand and scale their own enterprises. Square’s ease of use has helped thousands of merchants improve revenues and take control of their day to day activity.
The market became more accessible to young, fresh brands offering agile and innovative approaches to payments. Many veteran players have been left to follow their lead or
At Coriunder, we have been focused on the PSP-As-AStartup (PAAS) approach, where the PSP is changing their strategy and allocating their budgets to become more
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Mentor’s Insights
competitive with newer, more agile providers; this led to another PAAS approach. This one has been around for a while but wasn’t considered as an alternative; Payments-As-A-Service. This option paves the way for white label gateway providers that have been enabling the quick setup of a Payment Service Provider without the need of a large technical team and the security certifications that come with it. The majority of providers are focusing on the large network of acquiring banks and alternative solutions instead of on the flexibility needed for the PSP to build his client base. But it’s not just about the payments. Our Solution for the PAAS Dilemma Our approach is slightly different; we built a BAAS (Backend-As-A-Service) model that gives our clients tools to manage Customers (Card holders/Users), Merchants, Affiliates and even their own employees. This provides our clients with a way to build apps and services as part of their offering and to manage the billing and “standard” services all within one, PCI Level 1 certified, management suite. This approach made Payments an “Add-on” to the PSP’s service and not the main service; we see some clients expanding our Merchant Management Portal to allow scheduling and invoicing. Other users are building risk and fraud tools to extend the KYC checks and transactions monitoring they have in place. We serve as a hub that provides the PSP with the options they need to integrate to every service provider they wish to. Together, they can create intuitive workflows that better serve their business logic.
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ABOUT ELIAD SAPORTA Eliad Saporta is the Managing Director of Coriunder. With a background in law and an MBA in finance, Eliad has always been drawn to product management and design. He worked as a consultant for various companies, assisting them in their efforts to build products in the payments ecosystem. Today, he helps entrepreneurs not only by assisting them, but also by offering the right tools and services for building their vision.
BAAS and Fraud Prevention An evolution of a customer comes hand in hand with the evolution of the “Fraudsters”. In many cases, the PSP is left exposed on both fronts; they need to both cater to the customer and combat fraud. Clients adopting BAAS are using the Backend solution to manage both transactions and customers, so they now have the ability to integrate Risk and Fraud tools. In many cases, they can even build their own custom tools to define workflows that help them better mitigate risk and more effectively fight chargebacks and fraud.
part of the core functionality, brands can help one other find solutions more quickly. With C2C integration, additional revenue streams can be established, as clients developing new services or expanding to new territories can assist one another with growth and opportunity. When we launched our service we aimed it at startups looking to build their idea on top of our Backend; we soon we learned that the PSP market was in dire need of a service like ours. We are now serving Payment Service Providers globally, with partners based in Hong Kong, the United States, Cyprus, Malta, Costa Rica and more. By addressing the needs of this rapidly growing industry and helping clients create innovative custom solutions, BAAS can resolve the dilemma faced by the average PSP. About Coriunder: Coriunder is a Backend-As-A-Service platform for fintech and ecommerce companies. Whatever your services might be, Coriunder provides you with reach management tools to monetize your solution and enables you to expand globally with our Payment optimization tools and a single point of integration for all of your services. With over 300 available integrations to acquiring banks and service providers, Coriunder is the logical Backend-AsA-Service for the Payment Service Provider.
We see the struggles of our customers as a shared challenge, so we offer a C2C (Client-to-Client) integration as
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