FEATURE | SALES METHODS
HOW TO STAY ON TRACK IN 2016
SEAN MCPHEAT suggests seven sales resolutions for the coming year
A
re you still sticking with your New Year’s resolutions or have you caved in already? We all seem to set weight loss goals or promise to drink less, but how many of us set resolutions in terms of what we are going to do, or indeed stop doing, to improve our sales performance? SURVIVAL OF THE FITTEST At no time in history has change been a more constant companion in every facet of life, and 20 WINNING EDGE
20-22 McPheat V2.indd 2
that is true in the business of sales as much as anything else. Being able to adapt to those changes and the business environments customers work in will set the best salespeople apart from others in 2016. It is well worth remembering Charles Darwin’s famous deduction: “It is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the one that is able best to adapt and adjust to the changing environment in which it finds itself.” ISMM.CO.UK
19/01/2016 16:19