Prif product brochure v8a by International Business Company

LAUNCH RANGE

CONTENTS HEADSETS Freedom 1 Plays onic Alpha Plays onic 1

CaBl e s 5

Hd M i / Play and Charge (Ps 4),

(Ps 4) Hd Mi / Play and Charge

Cable (XB1)

8 9

Plays onic 3

s peeds ter 1 W ireles s

Plays onic 4

g a m i n g C h a i r speedster

J unior g a m i n g C h a i r

Mixs onic 1 Crescendo 1 headset amplifier

s oundCube

C o n t ro l l e r s

t H e r o a d a He a d

Kontrol 1 Wired Controller Kontrol 1 Wired Controller Military edition

Kontrol 3 Wireless Controller

Controller Kit (Ps 4)

Controller Kit

(X B1)

CHa r g i n g Helix 1 illuminated Charging s tation

(Ps 4) Helix 1 illuminated Charging

s tation (X B1) Powerpak 1

Universal d s Charger

Pack Play and Charge Kit

(XB1) Play and Charge Kit

(XB3)

list of potential p r o d u c t s f o r n ext year

C o n ta Ct d e ta i l s Contact details for the Prifâ&#x201E;˘ team

C o n t r o l l e r a CCe s s o r i e s

CHa i r s

Plays onic 2

AN INTRODUCTION Hunched over a smartphone on the bus, scrabbling for the best position on the sofa as the whistle blows, fingers

WHAT WE BELIEVE IN

blurring over a keyboard in a darkened room. There are gamers everywhere – men, women, children, investment

Accessories that do not need accessories

bankers, housewives, students – joined together by

Everything you need to kick off your gaming experience is in the box. If we say it works

technology and an age-old desire to connect.

on PC, then it has the right cables; if it won’t plug and play with a particular format then

And yet, gaming can be such a frustrating experience.

we won’t claim it on the box.

Muffled audio, the wrong cables, controllers that leave you in a pool of blood as the D pad fails to move you right….. Prif™ understands the joys and the pain of gaming. We understand that accessories should seamlessly connect you to your gaming experience whether you be a gaming enthusiast or an occasional post-pub player. Quality

What it does, not how it looks Every Prif™ accessory starts with a technical brief. Not a shiny render, not a vague stream of buzz words. Instead we work on a list of features that we think gamers will appreciate and then propose how we can deliver them technically. Only then do we wrap them in materials (and we think rather nice materials too).

should not be reserved for the be rarefied world of the pro-gamer. it should be accessible to everyone.

Making it simple We think carefully about how the gamer wants to connect, how they use their devices and how we can help them enjoy their gaming more. Coloured connectors, good manuals, online support. Some may call it dull, but we like it more than 10% returns rates.

Quality at the right price Prif™ won’t be the cheapest, it won’t be the most expensive. It will be the right price for the technology it delivers. Building brands is about consistency and trust, not being cheap.

SO WHY SHOULD YOU BELIEVE US? Experience The team behind Prif™ have huge experience in accessories and video games. Whether they be our engineers in China, our sales team or the owners, we have been embedded in the culture of games since the 1990s and have rich connections with retailers, publishers and technology companies across the globe. Furthermore our commitment to community engagement informs our product development and helps us drive sales and brand awareness. Partners Prif™ is proud to have developed an excellent group of factory partners in China and Taiwan. These are businesses with the same ambitions as ourselves, with the willingness to dedicate teams to the Prif™ brand and with the technical capability to deliver the solutions we require. When your wireless partner is contracted by Apple and Samsung to help optimise their audio and antenna solutions, you know you are on to a good thing.

When your wireless partner is contracted by Apple and

Samsung to help optimise their audio and antenna solutions, you know you are on to a good thing.

Be different Drop and Charge, coloured connectors, customised faceplates, novel storage solutions. Once we have got the technology right, we will package it in a refreshingly different way.

Have it your way Obsessed with lime green controllers ? Want a longer cable, a shorter cable, no cable at all? With our sourcing capability managed by our own team in China and with a wide array of factories we can bespoke product and work efficiently on own label programmes. People do business with people At Prif™ we recognise that business isn’t done behind spreadsheets and email. We have a team who are passionate, professional, imaginative and who work with integrity to deliver the best result for your business.

This quality is evident in everything we do The packaging, the materials and of course the technology. Prif™ is committed to developing and adapting technology to improve the gaming experience. This continued quest for

Audio Testing

FReeDom 1 WIReLe s s h e a Ds e t N e x t g e N c h At h e Ad Se t W i t h mAr k e t - l e Ad i Ng p e r f o r m ANc e

PRODUCT FACTS Formats: PS4, PS3, PC Model Number: FR1PS4-11-MU Barcode: 5060437520002

Owners of new generation hardware deserve chat performance that matches their gaming experience. Whilst other manufacturers use outdated old gen firmware solutions with mediocre results, Prif™ is proud to present a unique RF wireless product that is significantly better in terms of audio quality, has a better range of features, offers superior styling and comfort and has the re-assurance of a Sony license. The Freedom 1 offers CD quality voice chat with excellent volume without compression or distortion. Welcome to the future….

KEY FEATURES • Licensed by Sony, guaranteeing excellent quality and providing confidence for the consumer to purchase it • Wireless game chat with CD quality audio and low latency • Voice signal captured at 16khz by the microphone and output at 48khz producing clean, crisp audio at an optimum volume level • Modern sleek styling with metal volume and voice monitor controls • Two earhooks allow the user to choose which side of the head they wish to place the headset • Second camo fascia allows customisation of the headset for the user • Voice monitor function – rarely seen in chat headsets this allows the user to check the volume at which their voice will be heard by other players and adjust accordingly

• 6 hour battery life – the battery can be re-charged via the USB cable provided in the box • Stylish dongle reflects the finishes of the PS4 console 5

Colours: Black headset with camo fascia Launch: September 2015

PLAYSONIC ALPHA WIRED HEADSET OVER-EAR CHAT HEADSET

PRODUCT FACTS Formats: PS4, PC, handheld consoles Model Number: PYAPS411-MU Barcode: 5060437520019

With the arrival of high end TVs with ever-improving sound, many gamers opt for an over-ear chat headset to allow them to enjoy the sound from their TV or surround sound kit, whilst having the comfort of a full size padded earcup for game chat. This type of headset is also ideal for LAN environments where several people are gaming in the same room as well as online. Prif’s solution focuses on the quality of the microphone and the comfort of the ear cup and headband.

KEY FEATURES • Simple 3.5mm jack connection to your PS4, PC or handheld console • Uni-directional mic that captures voice signals accurately, without the clutter of background noise • Boom mic angle can be adjusted and the whole boom arm can be raised to a vertical position when not in use • Volume control and microphone mute are located on a sleek inline control box on an anti-twist cable. The inline box can clip onto the gamers clothing • Comfortable, adjustable headband and ear cups • Clear chat audio guaranteed even in the most frenetic firefights • For PC users, a 1.2m extension cable with Y splitter to ensure a plug and play experience is included in the box

Colours: Black headset with red detailing Launch: September 2015

PLAYSONIC 1 HEADSET PORTABLE HEADSET FOR PS4 AND MOBILE DEVICES

PRODUCT FACTS Formats: PS4, DS, PS Vita, mobile devices Model Number: PY1PS4-11MU Barcode: 5060437520026

The PlaySonic 1 delivers stylish good looks and excellent sound quality for gamers who want a headset for the home and who regularly use mobile devices for gaming. It is lightweight, compact and has rotating earcups for easy storage whilst a microphone and mute button are on a sleek and slim-line control box on an anti-twist flat cable. With metal finishes and a robust sliding mechanism, this headset represents excellent value for money and can be used by the whole family, whatever their audio needs. Ideal for gaming, listening to music or streamed content and skype calls, the PlaySonic 1 is the perfect entry level set of headphones.

KEY FEATURES • Metal finishes and headband give a feeling of quality not seen in other entry level headsets

• Simple 3.5mm cable connection to PS4 controller, handheld or mobile device • Press and hold mute function • Compact headset with streamlined controls and rotating earcups • Super clear sound • Superb bass, mid and treble response

• Anti-twist flat cable is 1.2m long

Colours: Black with red trim Launch: August 2015

PLAYSONIC 2 WIRED HEADSET

PRODUCT FACTS

OVER-EAR STEREO HEADSET FOR PS4, PC AND MOBILE DEVICES

Formats: PS4, DS, PS Vita, mobile devices, PC Model Number: PY2PS4-11-MU

A large number of gamers seek a headset that can be used on their

Barcode: 5060437520033

home console but also on mobile devices in the home or outside. The

Colours: Black headset with red detailing

PlaySonic 2 provides this flexibility with it’s 3.5mm jack connection. Providing excellent stereo sound quality and a uni-directional mic this headset delivers great performance for chat but also game or other media sound.

KEY FEATURES • Simple 3.5mm jack connection to your PS4, PC or handheld console. • Uni-directional mic that captures voice signals accurately, without the clutter of background noise. • Boom mic angle can be adjusted and the whole boom arm can be raised to a vertical position when not in use. • Volume control and microphone mute are located on a sleek inline control box on an anti-twist cable. • Comfortable, adjustable headband and ear cups

• Excellent sonic frequency response with deep base and crisp treble sound • For PC users, a 1.2m extension cable with Y splitter to ensure a plug and play experience is included in the box.

Launch: September 2015

PLAYSONIC 3 AMPLIFIED HEADSET

PRODUCT FACTS

OVER-EAR STEREO HEADSET FOR PS4, PC AND MOBILE DEVICES

Formats: PS4, DS, PS Vita, mobile devices, PC

The new generation of games will demand outstanding sonic performance and this is best delivered to the user by an amplified gaming headset. The PlaySonic 3 adds

Barcode: 5060437520040

depth and punch to the bass whilst ensuring the treble sounds crisp and clear.

Colours: Black headset with red detailing

Combined with a microphone that uses noise exclusion technology, this headset is

Launch: September 2015

the perfect audio partner for the gaming enthusiast. Providing features and detailing seen on much more expensive headsets, the PlaySonic 3 is a must-have purchase product for those people trying to squeeze the last decibel from their new gen gaming experience.

KEY FEATURES • Simple 3.5mm jack connection to your PS4, PC or handheld console • Uni-directional mic that captures voice signals accurately and uses noise exclusion technology to eliminate the distractions of background noise • Boom mic can be switched from cup to cup for the preferred chat experience. • Volume control and microphone mute are located on a sleek inline control box on an anti-twist cable • Comfortable, adjustable headband and ear cups • Excellent sonic frequency response with deep base and crisp treble sound • For PC users, a 1.2m extension cable with Y splitter to ensure a plug and play experience is included in the box • Can still operate as a passive headset for leisure use when the battery has run down

Model Number: PY3PS4-11-MU

PLAYSONIC 4 AMPLIFIED HEADSET & MIXER OVER-EAR STEREO HEADSET WITH SOUND MIXING

PRODUCT FACTS Many gamers like the value offered by multi-format headsets – one set of bins for every

Formats: PS4, PS3, Xbox360, PC and

console they own. However users are often frustrated by the differing sonic performance

Mac Model Number: PY4UNI-11-MU

that the headset delivers on different machines and the sheer clutter of cables required.

The PlaySonic 4 with its sound mixer eliminates these problems by allowing the user to choose their sound input, feed it into the mixer, adjust game chat and audio and then feed the result through one simple 3.5mm cable up to the headset. The result – customised, amplified sound for all your major gaming devices. Previously these options were only available on expensive headsets, but Prif™ have brought customised sound to all gaming enthusiasts.

KEY FEATURES • Stylish mixer allows fully customised sound to get the optimum sonic performance from your new gen or old gen console or PC • Mixer can be placed near the gamer to allow tweaks to be made to the sound whilst playing • Daisy chain your local chat between more than one PlaySonic 4 mixer, ideal for LAN tournaments • Inputs include optical, 3.5mm line input and USB. Able to take sound from consoles, PCs and via ‘headphone out’ sockets on TVs • Uni-directional mic that captures voice signals accurately and uses noise exclusion technology to eliminate the distractions of background noise • Boom mic can be switched from cup to cup for the preferred chat experience. • Excellent sonic frequency response with deep base and crisp treble sound • 100% plug and play for PS3, PS4, PC, XB1 (with new controller)

• For the first time PC users have the ability to control chat separate to game sound via hardware • Voice monitor function – gamers can hear how they sound to others and adjust the volume accordingly

Barcode: 5060437520057

Colours: Black headset with red detailing Launch: September 2015

MIXSONIC AMPLIFIER AND MIXER FOR WIRED STEREO HEADSETS

PRODUCT FACTS

Take control of your gaming audio. For those gamers using older headsets or who felt amplified

Formats: PS4, PS3, Xbox360, PC and

headsets were out of reach, Prif have developed a 2-in-1 mixer and amplifier to radically improve

Mac Model Number: MXS1UNI-11-MU

the performance of your preferred set of bins. The MixSonic 1 allows the user to choose their

Barcode: 5060437520255

preferred audio input, adjust game chat and audio independently and then feed the result through one simple 3.5mm cable up to the headset. The result – customised, amplified sound for your

Colours: Black

existing headset. Previously these options were only available on much more expensive headsets,

Launch: October 2015

but Prif have brought customised sound to all gaming enthusiasts. Love LAN gaming and the thrill of multi-player? Then daisy-chain several MixSonic 1’s together for customised group gaming.

KEY FEATURES • Stylish mixer allows fully customised sound to get the optimum sonic performance from your new gen or old gen console or PC. • Sound can be mixed and amplified to rapidly improve the performance of their wired headset. • Mixer can be placed near the gamer to allow tweaks to be made to the sound whilst playing. • Daisy chain more than one PlaySonic 4 mixer for customised local chat, ideal for LAN tournaments where annoying lag is eliminated by wired connectivity. • Inputs include optical, 3.5mm line input and USB. Able to take sound from consoles, pcs and via ‘headphone out’ sockets on TVs. • Excellent sonic frequency response with deep base and crisp treble sound • For the first time PC users have the ability to control chat separate to game sound via hardware • Voice monitor function – gamers can hear how they sound to others and adjust the volume accordingly

CRESCENDO 1 AMPLIFIER

PRODUCT FACTS

AMPLIFIES GAME SOUND VIA CONTROLLER MODULE

Formats: PS4 Model Number: CRSPS4-11-MU Barcode: 5060437520248

For those gamers using older headsets or who felt amplified headsets were out of reach, Prif™ have developed the Crescendo 1. Via simple controls and with it’s own contoured battery pack, the gamer has the chance to increase or reduce game and chat sound as well as mute chat without taking their hands off the controller – a vital feature during those frenzied firefights.

KEY FEATURES • Delivers a 20 hour battery boost for your PS4 controller whilst also giving amplified audio in one accessory • Battery charges in just 2.5 hours • Amplifier module has simple controls in reach of your fingertips • Ergonomic design that is sympathetic to the look and feel of the official controller • Lightweight and compact – the module does not interfere with the balance of the controller in your hand • Simple to charge via micro-USB • Delivers a sonic make-over to your old headsets performance!

Colours: Black and grey (similar to PS4 pad) Launch: August 2015

KONTROL 1 PS3 CONTROLLER GREAT VALUE WIRED CONTROLLER

PRODUCT FACTS Formats: PS3 Model Number: KL1PS3-11-MU Barcode: 5060437520088

There has tended to be a trade-off between the price of PS3 controllers and their quality. Too often bargain pads have a poor shape, lack useful features and are unresponsive in terms of the action buttons or joystick deadzones. At Prif™ we do not believe that a gamer should have to hugely compromise their gaming experience just because they, or their kids, are using an old gen console. The Kontrol 1 features an ergonomic design unique to Prif™ as well as a host of features to make gameplay that more easy and enjoyable.

KEY FEATURES • Superb value wired PS3 controller • Comfortable for a range of hand sizes • Built upon years of experience of perfecting the correct ergonomics for a PS3 controller • Includes turbo button to allow rapid firing of certain buttons • Includes home button to take you quickly to the menu screen • 4 LED channel indicators • Precise and reliable buttons, nonslip trigger design • Soft touch top cabinet for comfort and premium feel

Colours: Black (other options on request) Launch: September 2015

KONTROL 1 PS3 CONTROLLER (MILITARY EDITION) GREAT VALUE WIRED CONTROLLER WITH EXCLUSIVE CAMO FINISH

There has tended to be a trade-off between the price of PS3 controllers and their quality. Too often bargain pads have a poor shape, lack useful

PRODUCT FACTS

features and are unresponsive in terms of the action buttons or joystick

Formats: PS3

deadzones. At Prif™ we do not believe that a gamer should have to

Model Number: KL1PS3-12-MU

hugely compromise their gaming experience just because they, or their kids, are using an old gen console. The Kontrol 1 features an ergonomic

design unique to Prif™ as well as a host of features to make gameplay that more easy and enjoyable. And with the camo version, gamers can be the envy of their friends.

KEY FEATURES • Superb value wired PS3 controller • Comfortable for a range of hand sizes • Built upon years of experience of perfecting the correct ergonomics for a PS3 controller • Includes turbo button to allow rapid firing of certain buttons • Includes home button to take you quickly to the menu screen • 4 LED channel indicators • Precise and reliable buttons, non-slip trigger design • Attractive and premium camo design that has that limited edition cache • Soft touch top cabinet for comfort and premium feel

Barcode: 5060437520095 Colours: Grey camo (other options on request) Launch: September 2015

KONTROL 3 WIRELESS PS3 CONTROLLER GREAT VALUE BLUETOOTH CONTROLLER

Gaming with wireless controllers can be an expensive pastime – just

PRODUCT FACTS

look at the SRP of the official pad! At Prif™ we recognise the value that

Formats: PS3

is demanded by old gen gamers and their families, but we won’t

Model Number: KL1PS3-11-MU

compromise on features or quality. The Kontrol 3 has a unique ergonomic design and a host of features normally seen on expensive controllers.

Barcode: 5060437520101 Colours: Black (other options on request) Launch: September 2015

KEY FEATURES • Superb value wireless PS3 controller • Comfortable for a range of hand sizes • Built upon years of experience of perfecting the correct ergonomics for a PS3 controller • Includes turbo button to allow rapid firing of certain buttons • Includes home button to take you quickly to the menu screen • 4 LED channel indicators • Precise and reliable buttons, non-slip trigger design

CONTROLLER KIT CUSTOMISE YOUR PS4 CONTROLLER WITH SKINS AND THUMBSTICKS

PRODUCT FACTS Formats: PS4 Model Number: CK1PS4-11-MU Barcode: 5060437520132

Customisation is a key trend in video games accessories. Prif™ have

Colours: Blue or Black, other colours available

developed a value pack combining a coloured silicone skin with 4 matching

Launch: August 2015

thumb grips to provide the perfect gift or stocking filler. The textured silicone cover is available in a number of colours and perfectly fits the PS4 official pad whilst Prif™ have provided 4 thumbsticks – 2 convex, 2 concave – to suit

every gamers tastes. Exclusive colours and designs are possible subject to volume and an agreed timeline.

KEY FEATURES • Great value, impulse purchase price • High quality silicone cover with extra grip around the controller handles. Tooled to fit the PS4 controller perfectly

• 4 thumbsticks in the box – the gamer can choose between concave and convex grips based on their gaming style • Exclusive colour bundles available on request

CONTROLLER KIT CUSTOMISE YOUR XBOX ONE CONTROLLER WITH SKINS AND THUMBSTICKS

PRODUCT FACTS Formats: XB1 Model Number: CK1XB1-11-MU Barcode: 5060437520149

Customisation is a key trend in video games accessories. Prif™ have

Colours: Green or Black, other colours available

developed a value pack combining a coloured silicone skin with 4 matching

Launch: August 2015

thumb grips to Provide the perfect gift or stocking filler. The textured silicone cover is available in a number of colours and perfectly fits the Xbox One official pad whilst Prif™ have

provided 4 thumbsticks – 2 convex, 2 concave – to suit every gamers tastes. Exclusive colours and designs are possible subject to volume and an agreed timeline.

KEY FEATURES • Great value, impulse purchase price • High quality silicone cover with extra grip around the controller handles. Tooled to fit the Xbox One controller perfectly • 4 thumbsticks in the box – the gamer can choose between concave and convex grips based on their gaming style • Exclusive colour bundles available on request

HELIX 1

PRODUCT FACTS Formats: PS4

ILLUMINATED CHARGING STATION FOR PS4

Model Number: CH1PS4-11-MU Barcode: 5060437520170 Illumination is a key feature for an increasing number of gamers. The Helix 1 brings lighting to the charger market. Capable of charging 2

Colours: Black with blue illumination

controllers simultaneously, the Helix 1 also offers Drop n Charge for a

Launch: August 2015

fuss-free battery boost. Prif™ provide two small adaptors that fit the micro USB port of the ps4 controller with contacts that allow you to simply place the controllers on the charge points rather than potentially damage your controller port or the connector on a standard charging solution.

KEY FEATURES • Ice blue illumination whilst charging – create a feature out of your charger • Drop n Charge adaptors for quick and easy charging • Avoid damaging your controller because of badly thought through connectors • Compact and stylish design offering great value to the gamer

HELIX 1 ILLUMINATED CHARGING STATION FOR XBOX ONE

PRODUCT FACTS Formats: Xbox One Model Number: CH1XB1-11-MU Barcode: 5060437520187

Illumination is a key feature for an increasing number of gamers. The Helix 1 brings lighting to the charger market. Capable of charging 2 controllers simultaneously, the Helix 1 also offers Drop n Charge for a fuss-free battery boost. Prif™ provide two small adaptors that fit the micro USB port of the Xbox One controller with contacts that allow you to simply place the controllers on the charge points rather than potentially damage your controller port or the connector on a standard charging solution.

KEY FEATURES • Green illumination whilst charging – create a feature out of your charger • Drop n Charge adaptors for quick and easy charging • Avoid damaging your controller because of badly thought through connectors • Compact and stylish design offering great value to the gamer

Colours: Black with green illumination Launch: August 2015

POWERPAK 1 CONTOURED POWERBANK FOR PS4 CONTROLLERS

PRODUCT FACTS Formats: PS4 Model Number: PP1PS4-11-MU Barcode: 5060437520231

Bulky, heavy and unsightly charging power packs are a thing of the past

Colours: Grey, matches PS4 controller

as Prif™ introduces an innovative charging solution for PS4 controllers.

colours and finishes

Contoured to match the lines of the underside of the PS4 official controller this power bank has the same finishes as that pad. With a 1200mA battery this power pack provides over 20 hours of gameplay and yet charges in only 2.5 hours. It’s sleek design and low weight means it does not interfere the gamers hands whilst playing nor upset the balance of the controller. Can be used in conjunction with Prif’s Crescendo amplifier or as a stand-alone charger.

KEY FEATURES • Compact and streamlined design – the gamer will hardly know that is plugged in! • Uses same material finishes to look like an ‘official’ product • High quality lithium–ion 1200mA battery delivers over 20 hours of extra gaming and charges in less than 3 hours • Will charge internal PS4 pad battery • Can be used in conjunction with Prif’s Crescendo 1 amplifier

• Ships with micro USB cable

Launch: August 2015

UNIVERSAL DS CHARGER PACK AC ADAPTOR AND CAR ADAPTOR BUNDLE

PRODUCT FACTS Formats: DS (all consoles) Model Number: CH13DS-11MU

The Nintendo DS may be the leading handheld console but the 3DS is

Barcode: 5060437520194

notorious for poor battery life. Prif™ have combined two important

Colours: Black

chargers in one value bundle to ensure that whether the user is at home or in the car they will not be inconvenienced by a flat battery. Available in UK and European SKUs, other AC adaptors can be sourced as demand requires.

KEY FEATURES • Quality AC adaptor with USB cable connection • Sleek car adaptor, also with USB cable connection

• Universal product as the USB cable includes connectors for 2DS, 3DS, DSi and DS Lite • High demand as Nintendo do not include AC adaptor with the console

Launch: August 2015

PLAY AND CHARGE KIT FOR XBOX 1

PRODUCT FACTS

TWIN VALUE BATTERY CHARGING SOLUTION FOR XB1 GAMERS

Formats: XB1 Model Number: CP1XB1-11MU

A large number of gamers have purchased a second Xbox One

Barcode: 5060437520156

controller (the current tie ratio in the UK is around 0.6 : 1). For this

Colours: Black

reason, Prif™ has focused on selling a twin battery pack product to the consumer. Two 700mA batteries deliver 14 hours of gameplay and charge in under 2 hours. The batteries can be charged simultaneously via the Y splitter USB cable ensuring that no gamer is left without a charged controller. A great value solution for all XB1 owners.

KEY FEATURES • 2 x 700mA batteries supplied delivering 14 hours of gameplay between charges • Batteries are fully charged in 2 hours • Y splitter USB charging cable allows both batteries to be charged simultaneously • Provides excellent value to the consumer

Launch: September 2015

PLAY AND CHARGE KIT FOR XBOX 360 TWIN VALUE BATTERY CHARGING SOLUTION FOR XB3 GAMERS

PRODUCT FACTS Formats: Xbox 360 Model Number: CP1XB3-11MU

Prif™ has focused on selling a twin battery pack product to the

Barcode: 5060437520163

consumer. Two 700mA batteries deliver 14 hours of gameplay and

Colours: Black

charge in under 2 hours. The batteries can be charged simultaneously via the Y splitter USB cable ensuring that no gamer is left without a charged controller. A great value solution for all XB360 owners.

Launch: September 2015

CABLE PACK FOR PS4

PRODUCT FACTS

HDMI AND PLAY AND CHARGE CABLE VALUE PACK

Formats: PS4 Model Number: CBlPS4-11-MU

Prif™ delivers a value cable double pack containing the two cables that every gamer requires. A high quality 1.8m HDMI cable with high speed

Colours: Black

data transfer and 1080p picture resolution is bundled with a 3m play

Launch: August 2015

and charge cable.

KEY FEATURES HDMI Cable • 4k x 2k next gen specification 1.8m HDMI cable for pin sharp images • Coloured connectors make correct installation easy • Flat, anti-tangle cables

• Triple shielded to eliminate signal distortion from other electronic devices Play and Charge Cable • 3m cable for a true play and charge solution • Shielded cable

Barcode: 5060437520118

CABLE PACK FOR XBOX ONE

PRODUCT FACTS

HDMI AND PLAY AND CHARGE CABLE VALUE PACK

Formats: XB1 Model Number: CBlXB1-11-MU

Prif™ delivers a value cable double pack containing the two cables that every gamer requires. A high quality 1.8m HDMI cable with high

Colours: Black

speed data transfer and 4k picture resolution is bundled with a 3m

Launch: August 2015

play and charge cable.

KEY FEATURES HDMI Cable • 4k x 2k next gen specification 1.8m HDMI cable for pin sharp images • Coloured connectors make correct installation easy • Flat, anti-tangle cables

• Triple shielded to eliminate signal distortion from other electronic devices Play and Charge Cable • 3m cable for a true play and charge solution • Shielded cable

Barcode: 5060437520125

SPEEDSTER 1

PRODUCT FACTS

NEW GEN WIRELESS GAMING CHAIR

Formats: PS4, PS3, Xbox One, PC Model Number: SP3UNI-

Prif™ has applied its leading edge RF wireless technology (used in the Freedom 1 headset) and introduced it to the gaming chair market. By using a

Barcode:

5060437520200

factory specialising in furniture design, the focus on comfort is paramount.

Colours: Black and red

Utilising important features from the office chair market (lumbar support,

Launch: September 2015

headrests, quality stitched finishes and a gas lift), the chair combines lag free stereo sound for a quality gaming experience.

KEY FEATURES • Low latency wireless multi-format gaming chair • Excellent sonic frequency response via quality stereo speakers

• Very comfortable with lumber support – ideal for long play sessions • Armrests swivel out of the way when not required • RF wireless solution provides CD quality sound • Gas lift allow seat to be raised and lowered – a key USP for PC gamers with desks or tables in front of them • Quality flame retardant materials • Custom colours available on request • Simple connection options for all major consoles. Game audio connects effortlessly via a dongle for PS4, PS3 and XB1 and the ‘s’ 360 model and via line input for Xbox ‘E’ or via TV headphone out. Local line connector for tablets and handhelds

11-MU

SPEEDSTER JUNIOR

PRODUCT FACTS

WIRED GAMING CHAIR FOR YOUNGER PLAYERS

Formats: PS4, PS3, Xbox One, PC Model Number: SP1UNI11-MU

The gaming chair market is driven by gifting, primarily by parents for children aged 7-18. Prif™ has developed a chair product aimed at the younger end of the

5060437520217

market

Colours: Yellow and black

Where traditionally users have to put up with bean bags – notorious for their

Launch: September 2015

inability to deliver good sound. By using a factory specialising in furniture design, the focus on comfort for the younger gamer is paramount. Utilising important features from the office chair market (headrests, quality stitched finishes and a gas lift), the chair combines lag free stereo sound for a quality gaming experience.

KEY FEATURES • Stylish chair that will be an aspirational gift for younger gamers • Quality stereo sound • Very comfortable with lumber support – ideal for long play sessions • Wired solution for simplicity of operation and better value • Wired 3.5mm connection for use with tablets and handheld units. Also connect your TV headphone out of the chair • Gas lift allows seat to be raised and lowered • Quality flame retardant materials • Custom colours available on request

Barcode:

SOUNDCUBE

PRODUCT FACTS

GAMING STOOL WITH WIRELESS SOUND AND STORAGE

Formats: PS4, PS3, Xbox One, PC Model Number: SC1UNI-

The gaming chair market is driven by gifting, primarily by parents for children aged 7-18. Prif™ has developed this innovative cube for the younger gaming audience

Barcode:

5060437520224

that combines good looks with wireless sound – RF technology for gaming and a

Colours: Black

Bluetooth receiver for music. Whilst the user will love the sound and vibration

Launch: September 2015

provided by the in-built sub-woofer, the parents will appreciate the storage space for consoles, accessories and games inside the hinged lid of the stool.

KEY FEATURES • Stylish cube that will be a perfect fit in the teenage bedroom • Quality stereo sound with sub-woofer for added bass boost and vibration • Double wireless solution – game remotely and connect to other multimedia devices to listen to music • Storage space removes gaming clutter from any room in the house • Quality flame retardant materials • Custom colours available on request

11-MU

PACKAGING

THE ROAD AHEAD Despite only launching the brand this year, the team at Prif™ are already planning some range additions for 2016. Prepare to see much more on the following in the coming months :

AUDIO • Gaming headset – PC • Soundbar with wireless mini speakers (possibly Sony licensed) • Wireless Gaming Headset (Freedom 5) • Wireless Gaming Headset with mixer capabilities (Freedom X, potentially licensed)

CONTROLLER S • Xbox One wired controller (requires licence) • Steering Wheel

• Keyboard for PS4 / Xbox One (social media and other comms use)

CHARGING • Inductive (wireless) charging

CHAIRS • High end wireless chair • Entry level, floor-based chair

In addition the business will consider the options to develop accessories for the new Steam machines and start looking at VR technology. A range of merchandise (bags, clothing etc) is also under consideration.