Invest Edinburgh (April- June 2013)

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April to June 2013

A taste of tomorrow

food innovations with bite

ALSO INSIDE ISSUE 44 » EDINBURGH CENTRE FOR CARBON INNOVATION » TUNE HOTELS ARRIVE » 10 QUESTIONS FOR SUE BRUCE, CEO, the City of Edinburgh Council


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In this issue 04

05

17 04 snapshots

Innovations from marketing to manufacturing

07 NEW ARRIVALS

Tune in to the capital’s hotel appeal

08 10 QUESTIONS FOR…

Sue Bruce, Chief Executive, City of Edinburgh Council

10 (cover story)

A taste of tomorrow

Food innovation with bite

14 ROUND TABLE

How Edinburgh is delivering high quality food

16 MAKING IT HAPPEN

New ideas from Edinburgh’s researchers

the first word

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ello and welcome to the latest issue of Invest Edinburgh. I begin by paying tribute to my predecessor Tom Buchanan who passed away at the beginning of April. As convener of the economic development committee over the last six years, Tom created the foundation for the work we are doing now. Tom was a hugely enthusiastic, hardworking and dedicated politician whose efforts greatly benefited Edinburgh. He will be sadly missed. This issue’s cover feature looks at how Edinburgh’s research capabilities are supporting the global food manufacturing industry. Edinburgh’s innovativeness is improving the quality of food enjoyed around the world. Can a schoolhouse from 1777 really be renovated into one of the UK’s most sustainable office buildings? We find out in this issue’s Capital Focus. With annual spend on procurement of more than £700 million, the City of Edinburgh Council is a major player in the local economy. Chief executive Sue Bruce explains how the Council is supporting the city’s growth in 10 Questions. Tune Hotels’ new 179-bedroom hotel at Haymarket is the subject of New Arrivals, while med-tech company i2eye Diagnostics is One to Watch. Meanwhile, Advanced Microwave Technologies’ revolutionary industrial cooking technique is Made in Edinburgh. The latest developments in Edinburgh’s life sciences sector are featured in Making it Happen. Finally, we look at the recent plaudits received by the city’s tourism sector in Added Extras.

18 the statistics

The latest key indicators for the Edinburgh economy

Subscribe to Invest Edinburgh For a free quarterly subscription to Invest Edinburgh, or to obtain additional copies, please contact editor@investedinburgh.com Follow Invest Edinburgh on Twitter. www.twitter.com/investedinburgh Follow Invest Edinburgh on Facebook. www.facebook.com/investedinburgh THIS MAGAZINE IS PRINTED ON ENVIRONMENTALLY RESPONSIBLE PAPER MANUFACTURED USING 100% RECYCLED WASTE.

Invest Edinburgh is created in a partnership between Marketing Edinburgh Ltd and the City of Edinburgh Council. It is published by Resolve Creative, Suite 104, 47 Timber Bush, Edinburgh EH6 6QH t. +44(0)131 555 7585 w. resolve-creative.co.uk

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The centre that plans to change the world

Thank you for reading, Councillor Frank Ross, Convenor of the Economy Committee editor@investedinburgh.com

17 Added extras

Edinburgh’s hotel market set to perform strongly

Targeting a world first: the Edinburgh Centre for Carbon Innovation.

i nvest in Edinburgh Are you: • A retailer looking to expand into a dynamic new market? • A hotel developer or operator interested in opening a hotel in a global tourism hotspot? • A business looking to establish an office or contact centre in Scotland? • A property developer interested in development opportunities? If so, the City of Edinburgh Council and its partners can provide you with: • Free, confidential, impartial advice on your commercial property and land requirements; • Introductions to key business and civic leaders; • Assistance with recruiting and training staff with the skills you need; • Advice on accessing grants and other funding; • Guidance on doing business in Scotland; • High-quality market intelligence. To find out more about how we can help you, please contact the Investor Support team at invest@edinburgh-inspiringcapital.com or on +44 (0)131 529 6600.

The University of Edinburgh is investing £10 million to turn the ‘B’-listed Old High School into one of the UK’s most sustainable and energy efficient buildings. Fittingly, the renovated building will be the new home for the Edinburgh Centre for Carbon Innovation (ECCI), a partnership between the city’s universities established in 2010 to help deliver a low carbon economy. “Our new home is on course to become the world’s most sustainable historical building – attracting worldwide interest from engineers, architects and low carbon experts,” said Andy Kerr, ECCI.“It will host over 400 students and visitors. The aim is for it to be a physical hub that brings together the right people and the best ideas to generate practical action on low carbon innovation and skills around the world.” The existing building served as a school until 1829, during which time its pupils included the future Sir Walter Scott. In the years since, it has been a surgical hospital and a military barracks. Then, in 2012, work began to convert the building into a new home for the ECCI, complete with lecture and meeting rooms, offices, a computer suite and exhibition space. The upgrading of the Old High School has involved careful consideration of

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building materials and methods, energy use and transport choices. Technologies such as solar control glass and rainwater harvesting systems are projected to reduce the building’s energy consumption by 30%, while 57% of the building’s energy needs will be met from renewable sources.

“given the urgency of the fight against climate change we need to understand that the joyful and creative adaptation of our existing building stock is the outstanding issue facing us.” The hope is that this radical reformation, will see the School awarded a BREEAM rating of ‘Outstanding’. If successful, it would be the world’s first listed or refurbished building to achieve this distinction, demonstrating how historical buildings can be made sustainable without compromising their design. In May of last year, the building site was visited by a delegation of Chinese government officials interested in the retrofitting of buildings to improve their energy efficiency.

Factbox Client: University of Edinburgh Architect: Malcolm Fraser Architects Contractor: GRAHAM Construction Area: 2,333m2 Budget: £10 million Completion date: August 2013 The new design for the building is the work of Edinburgh-based Malcolm Fraser Architects. Practice director Malcolm Fraser said: “Many buildings that have won the ‘Outstanding’ designation are styled to look like green spaceships, adrift in some distant business park galaxy. “This radical green building looks exactly like a historic one – given the urgency of the fight against climate change we need to understand that the joyful and creative adaptation of our existing building stock is the outstanding issue facing us.” The improvements have reclaimed an important Edinburgh space, the historic Surgeon’s Square, behind the Old High School. Furthermore, public stairs connecting the High School Yards with the Cowgate have been reopened. The renovation of the Old High School is a powerful demonstration of how cities with rich heritages such as Edinburgh can adapt to a low carbon future.

www.edinburghcentre.org/ our-new-building.html

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The Leith Agency’s latest ad for Irn-Bru.

Creative Edinburgh Creative Edinburgh is flourishing at the heart of Scotland’s £5 billion creative industries sector. Focused on helping members expand, develop their business skills and ease access to capital for companies in the creative industries, Creative Edinburgh is about to enrol its 600th member – after just 16 months in existence. Hardly surprising, given that Edinburgh is a major UK hub for the creative industries, with the sector employing 11,000 people in the capital. Top creative companies in Edinburgh include KAL, the world’s leading supplier of ATM software and The Leith Agency, which masterminded the advertising campaigns of global consumer brands such as Irn-Bru. One of the world’s bestselling video game franchises, Grand Theft Auto, is also produced by another Edinburgh resident, Rockstar North. “As in all sectors, the impact of the economic situation had been felt,” explains Lynsey Smith,

one of two directors.“Our mission is to provide a channel through which industry businesses and individuals could connect to available support and investment opportunities, participate in programmed events and business-to-business networks, and develop their skills base. “Members use us to find partners, projects, inspiration and answers.” The recipe has a been a success. In March, Creative Edinburgh led a delegation of member companies on a business development mission to Toronto (page 7). While in 2012 it also helped organise the Turing Festival.“It’s a celebration of digital culture and creativity and was inspirational in many ways,” says Lynsey. “We’re now exploring ways we can bring together Edinburgh’s technology base and the creative sector. That could unlock some really great collaborations.” > Find out more: www.creative-edinburgh.com

Britain from the Air A major outdoor exhibition of aerial photographs of Great Britain and Ireland entitled Britain from the Air is running in Edinburgh from 22 March – 20 May. This free-to-access street gallery – situated across 15 sites in the city centre – features 111 large images of built and natural landscapes from across the country, including 11 of Edinburgh itself. World-renowned landmarks featured in the exhibition include Edinburgh Castle, the Forth Bridge and Edinburgh’s New Town. In addition, a large-scale, walk-on Ordnance Survey map (right) situated on Festival Square will enable visitors to literally walk the length and breadth of Great Britain, finding favourite locations and discovering new ones. The exhibition has been brought to Edinburgh by the Royal Geographical Society and the Institute of British Geographers. It has already been seen by more than five million people in the UK as well as in Shanghai, China. >F ind out more: www.britainfromtheair.com

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Mergers build strength Two Edinburgh-based mutuals – the Scottish Building Society (founded 1848) and the Century Building Society (founded 1899) – merged in February, creating an institution with assets of £400 million and more than 40,000 member-owners. Alexa Henderson, Chair of the Scottish Building Society, said: “The members of both societies will benefit from the financial strength of the combined society.” Meanwhile, the Edinburghbased legal practice Morton Fraser (founded 1829) has completed a merger with the Glaswegian practice Macdonalds (founded 1614). The tie-up will create a law firm with revenues of £17 million and expertise in asset financing, invoice financing, debt recovery and litigation. > Find out more: www.scottishbs.co.uk www.morton-fraser.com

Baking up better turnover Gluten-free food specialist Genius Foods has bought the United Central Bakeries and Livwell subsidiaries of Finsbury Foods for £21 million. The enlarged company will have an estimated turnover approaching £50 million in 2013, making it one of the largest food producers in Scotland. Edinburgh-based Genius, which claims a 50% share of the UK gluten-free bread market and has stockists in North America and Europe, said the deal would accelerate the development of products. Chief executive Roz Cuschieri described the transaction as “transformational”. UCB already produces bakery products for Genius, and the acquisition evolves a successful joint venture between the two businesses. The deal includes production bakeries

in Hull and Bathgate. Acquiring a private label capability will allow Genius to offer a wider variety of products and the firm will be working closely with retail customers to expand its existing range. Ms Cushieri said:“We are also looking forward to stretching the Genius brand into other food categories, where greattasting gluten-free food is difficult to find.” The acquisition comes as Genius appoints Liam McHugh – a former executive with food giants Unilever and Warburtons – as its manufacturing director. “Genius is one of the most high profile, innovative and fast growing food businesses in the UK”, said Mr McHugh. > Find out more: www.geniusglutenfree.com

1 to watch i2eye Diagnostics

Why is it worth watching? Against competition from a sector that employs some 32,000 people and accounts for some of Scotland’s most innovative businesses, i2eye Diagnostics has been named Scottish Life Science Company of the Year. What does it do? Having developed the world’s first visual field analyser of its kind, i2eye is targeting an immediate market estimated at £500 million and looking to exploit further market potential of £15 billion. Their Saccadic Vector Optokinetic Perimetry (SVOP) visual field analyser measures instinctive responses to light and movement to assist with the treatment of neuro-ophthalmic conditions such as strokes, glaucoma and brain tumours. It can be used to map the visual fields of a number of key patient groups who are otherwise difficult or impossible to test, such as young children.

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Where has it come from? A spin-out from the University of Edinburgh, i2eye Diagnostics has received assistance from Scottish Enterprise and the Edinburgh BioQuarter commercialisation team. It is one of 12 companies that received a Scottish Enterprisesupported place on the prestigious Entrepreneurship Development Programme at the Massachusetts Institute of Technology in Boston. What next for the company? Over the past ten months, the company has gained CE mark approval for Europe and FDA approval in America for its product. “We’ve put in place the same quality manufacturing systems you get in a fully-fledged medical device maker,” said i2eye’s chief executive, Dr Peter Estibeiro. Now, less than 10 months after setting up a commercial operation, i2eye has already sold visual field analysers to clinics in Germany and the United States, with projected sales of 200 units in 2014. > Find out more: www.i2eyediagnostics.com

Air routes soar to record high Edinburgh Airport has launched a £15 million air route development fund. The fund will be used to underwrite new direct flights to the capital, helping to grow the number of destinations served by the airport. A record 130 routes will be operated from Edinburgh Airport this summer, including new destinations such as Toronto, Cagliari, Reykjavik and Katowice. Museums gain euro nomination The National Museum of Scotland and the Scottish National Portrait Gallery are among 28 European museums nominated for the European Museum of the Year Award. The winner of the award, which recognises Europe’s best museum for both professional excellence and public benefit, will be announced at the European Museum Forum’s annual assembly in May. Clinton embraces Scotland Former President of the United States Bill Clinton has been announced as the keynote speaker for the 2013 Scottish Business Awards run by Capital Events. The retired statesman will deliver a speech titled “Embracing our Common Humanity” at the event in the Edinburgh International Conference Centre on 21 June. hope for pandas to crown anniversary Zookeepers at Edinburgh Zoo have expressed hopes that its two giant pandas are preparing to breed. Yang Guang (Sunshine) and Tian Tian (Sweetie), who arrived from China in December 2011, are the only giant pandas in the UK and one of just four pairs in Europe. The announcement came as Edinburgh Zoo celebrates its centenary throughout 2013 with a series of exhibitions, lectures and prize giveaways. Housing pool expands Barratt, the UK’s largest housebuilder, has announced plans to develop over 800 new homes in the Edinburgh area, with regional director Douglas McLeod stating that “demand is high in this part of the country”.

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Each year, MIPIM, the world’s leading real estate event, brings together thousands of property investors from around the globe in Cannes, France. In prior years, conversations with investors at MIPIM have led to a number of major developments in Edinburgh, including a 97-bedroom Premier Inn hotel and a 7,000m2 Primark superstore. In March, a delegation promoted current opportunities in Edinburgh for both developers and occupiers at MIPIM 2013. The city’s attendance was generously supported through sponsorship of a prizewinner weekend in Edinburgh by: The Caledonian, a Waldorf Astoria Hotel; Restaurant Mark Greenaway; Pufferfish; the Scotch Malt Whisky Society; Edinburgh Castle; the Edinburgh Literary Pub Tour; John Lewis; and Our Dynamic Earth. >F ind out more: www.mipim.com

MADE in EDINBURGH

Manufacturers get a taste for “Innovation of the Year” Food manufacturing is being transformed by an innovative new way of using microwaves to cook and pasteurise food and drink on an industrial scale. The novel technique – microwave volumetric heating (MVH) – has been developed by Roslin-based Advanced Microwave Technologies, with the support of Queen Margaret University, Edinburgh. MVH involves pumping fluids through a microwave-transparent Teflon pipe within which they are continuously heated by microwaves. The process can be used to heat any liquids or semi-solids, including juices, rice, preserves, vegetable purees, cooked meats and mashed potatoes. Advanced Microwave Technologies currently supplies two machines for carrying out MVH, one capable of processing 150 litres per hour and the other 1,500 litres. Named “Innovation of the Year” at the recent Interface Excellence Awards, MVH offers a number of practical advantages over heating food in batches or using continuous steam cookers. The process is considerably more efficient, using up to 90% less energy, and the taste and appearance of food and drink heated using MVH is virtually unchanged. It also

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destroys bacteria without reducing the nutrient and antioxidant content of food and drink. A commercial trial has met with great success. Get Juiced, a freshly-squeezed fruit juice producer, extended the shelf life of its juices from eight to 28 days with no discernible change in taste. The resulting surge in demand from retailers has seen the firm increase weekly output from 2,000 to 5,000 litres. In addition to food processing, the technology has a number of other applications, including sterilising liquid waste for safe disposal and purifying drinking water in crises. Advanced Microwave Technologies continues to collaborate with QMU and has established a dedicated test and demonstration lab on campus. Welcoming the continuing partnership, Miriam Smith of QMU said; “manufacturers are now accepting that [MVH] is a game-changing piece of technology, with companies transforming their processing and reaping the rewards.” >F ind out more: www.advancedmicrowave technologies.com www.qmu.ac.uk

MVH can more than triple the shelf-life of perishable products such as fresh fruit juice.

NewArrivals Tune Hotels Malaysian-based Tune Hotels – sister company of carrier AirAsia – is a fast-growing hotel chain that has embraced the limited service model popularised by budget airlines. Tune Hotels opened a hotel in Edinburgh – its first hotel in Europe outside of London – in December. Guests pay a basic rate for their room (and a “five star” bed!) and an added price for extras such as towels and toiletries, television and housekeeping. Tune Hotels focuses on online bookings and encourages guests to book early to enjoy low prices. The Edinburgh hotel has 179 en-suite bedrooms and is Tune’s first UK hotel to be furnished in their new branding (and it has its own tartan!) The company currently has 27 hotels in five countries and plans for future expansion. Its first UK hotel was in London, but with Edinburgh the UK’s most popular visitor destination outside the UK capital, it recognised that it was important to be in Scotland too. In addition to Edinburgh’s numerous business and commercial attractions, the programme of international events planned for 2014 and the continuation of new airline routes flying into the main Scottish airports were felt to bode well for tourist and business arrivals. Introducing the Tune Hotel brand to Scotland was regarded as an important business move for the company due to

The new Tune Hotel at Haymarket.

Edinburgh’s role as a business and tourism hub. The new hotel will employ 14 people directly and create additional jobs with local suppliers, as well as increasing the stock of affordable accommodation in the city centre. > Find out more: www.tunehotels.com

Global audience sample city Edinburgh’s international connections are continuing to showcase all that the city has to offer to a global marketplace. Edinburgh Instruments, a leading manufacturer of test and measurement equipment, caught the eye of Hong Kong-based scientific instruments supplier Techcomp, which has invested £1.9 million in a 66% stake. Meanwhile, audiences in China will receive an introduction to Edinburgh after a series of four advertisements for Ganten (the country’s most popular brand of mineral water) was filmed in the capital. The advertisements, produced by local company Freak Films, will air on Chinese state television and the Internet to an estimated one billion viewers. A delegation of some of Edinburgh’s most innovative companies paid a week long visit to Toronto, Canada this spring to promote increased trade and knowledge exchange between the two cities. Companies including the 360° display systems supplier Pufferfish and the educational video game developer TigerFace Games were able to network with members

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of Toronto’s thriving creative community. The University of Edinburgh is building on its strong links with Latin America with the opening of an Office of the Americas in São Paulo, Brazil in March. The new office will promote research and teaching collaborations and provide a point of contact for alumni and potential students. To mark the occasion, the University

The University of Edinburgh conferring an honorary degree on legendary footballer Pelé in 2012.

(Image courtesy of the University of Edinburgh)

Thousands check-in at MIPIM

has announced 12 new scholarships for postgraduate students from Latin America, each worth £5,000. Two companies from Edinburgh showcased their products at Gulfood, the world’s largest food trade show, in Dubai, United Arab Emirates this February. Among the 4,000-plus exhibitors were Mama Tea, which blends herbal teas designed to be to be palatable for pregnant women, and Safetray Products, which manufactures trays with retractable clips to increase stability for servers. Finally, Edinburgh hosted a Consular Corps event in January to promote greater international engagement around the city’s strengths in science and technology. Consular guests, representing over a dozen countries, toured the University of Edinburgh’s world-leading School of Informatics, the BioQuarter medical research hub and animal bioscience centre The Roslin Institute. > Find out more: www.international.ed.ac.uk

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<10questions Waverley Court, headquarters of the Council.

Sue Bruce

Chief Executive, The City of Edinburgh Council

The City of Edinburgh Council employs more than 17,000 people and is one of the UK’s largest local authorities. Chief Executive Sue Bruce discusses what makes the city an attractive place to invest. IE> Edinburgh’s Economic Strategy to 2017 sets a goal of being: ‘A confident, creative and inspiring capital city, powering growth and jobs for the city region and Scotland’. How is Edinburgh performing? SB> We live in a city with remarkable assets and are continually told by investors that they are attracted to Edinburgh by our quality of life, culture, skills, institutions and history. There are many signs of confidence in Edinburgh, with transport infrastructure investment and developments taking place across the city region. In 2012, Edinburgh was voted ‘Best Large European City of the Future’ and ‘Best Large European City: Foreign Direct Investment Strategy’ by Financial Times’ fDi Magazine and Edinburgh was voted favourite UK city by the Guardian/ Observer for the 13th consecutive year. However, we have set ourselves ambitious targets and will measure our progress on a quarterly basis. IE> What role does the City of Edinburgh Council have in helping businesses? SB> It is tremendously important for new investors to know they can recruit good people and connect with a strong supply chain network. The Council has a key role in

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ensuring that the city is an attractive place to visit, live, invest and work. Our role is to make it easier to do business in Edinburgh: all our business support services are in one place, making it easier to get advice. We do a lot of work through Business Gateway and with partners to bring businesses together and introduce them to new markets at home and abroad. We also provide incubator space and help them find investment. IE> Edinburgh has had considerable success in attracting inward investment from overseas, with over 100 projects in the last five years. How is it kept attractive? SB> The Council adopts a number of work strands, such as support for new air route development, prospectuses which outline the supply chain and market opportunities of particular sectors and working to raise our international profile. More generally, the Council is investing in the public realm, in new prime commercial space and modern transport solutions. IE> What are the main investments underway? SB> There are currently over £3.2 billion of infrastructure projects underway in the wider city region. The tram will

be operational from next year, the Forth Replacement Crossing is under construction, improvements are nearly complete at Waverley and Haymarket Stations, the Borders rail link is underway, as are improvements to the GlasgowEdinburgh rail link. All of these unlock development, create and support jobs and improve connectivity. IE> How is the tram project integrated with other transport modes? SB> The 14km tram route, from the Airport to the city centre, will connect many of the city’s main residential and commercial centres with road, rail, bus and air links including Haymarket and Waverley rail stations and Edinburgh Airport. It is transformational and will benefit the city’s image, unlock new development land, and raise land and property values when it opens next year. The Edinburgh Tram’s ticketing provider is working to ensure that the system operates in an integrated way. Passengers from Fife and North East Scotland will link to the airport within five minutes, from the Edinburgh Gateway station, and the Edinburgh Park Station links in to routes across Central and North Scotland.

The tram service is expected to encourage further commercial investment, particularly in West Edinburgh, where a massive area is being transformed at Edinburgh International. Its aim is to become the International Gateway for Scotland and it is estimated that, by 2030, Edinburgh International could support more than 3,000 new full-time jobs. The tram is integral to these plans – as the delivery of a sustainable transport access strategy for the zone is an essential element of the vision. IE> Projections show the city’s population rising by around 100,000 over the next 20 years; how is the Council accommodating this growth? SB> Growth is driven by the city’s assets, which include its centres of employment and learning, and its quality of life. In the South East of Edinburgh we work closely with Edinburgh University, Scottish Enterprise and other partners to develop the life sciences sector at the BioQuarter. At the Waterfront, along with Forth Ports and Scottish Enterprise, we are exploring the potential of renewables, which has the potential to create thousands of new jobs. At West Edinburgh master planning for the Edinburgh International is advanced and the ten business parks already in the area offer significant quality office space. In the city centre we are supporting Essential Edinburgh as it seeks renewal of its business improvement district status. We are also helping to advance a number of strategic development sites including Caltongate, Fountain Quay and the recently opened Atria. We will accommodate the necessary new housing in a way that maintains and promotes the city’s quality of life. IE> The global economic downturn has made it more challenging for young people to find jobs. What is the Council doing to address this?

SB> In 2011, the Council launched the Edinburgh Guarantee as a citywide partnership aiming to increase youth employment. Since its inception, the Guarantee has attracted more than 150 employers and unlocked 1,000 opportunities, including 400 jobs. The Council has created 130 apprenticeship places and provided an additional 80 job focused training places per year. In 2011/12, 88% of state school leavers went to a positive destination (work, education, training or volunteering), the highest level in over 10 years. However, there is more to do, including combining business growth and recruitment support to create a virtuous and sustainable cycle.

IE> The Council spends around £700 million on goods and services each year. How does it support the local economy? SB> Around 40% of our spend goes to local businesses and we work with the Supplier Development Programme to help local businesses improve their ability to win contracts. We also encourage main contractors to “buy local”. For example, the Atria development at the EICC saw McAlpine use a local social enterprise to provide catering on site and they provided apprenticeships to local young people. With a workforce of 17,000 we have a lot of purchasing power too, and encourage local spending through our employee benefits scheme. IE> How is the Council working to maintain the city’s popularity as a tourist destination? SB> Edinburgh remains a popular destination with tourists, who spent

Sue Bruce (LL.B. M. Phil, FRSA) has worked in local government since 1976. She was appointed Chief Executive of the City of Edinburgh Council in January 2011. Sue has held a number of senior positions including Chief Executive with Aberdeen City and East Dunbartonshire Councils. She has served in the Strathclyde Regional Education Directorate, held the post of Depute Director of Education with East Ayrshire Council and was East Dunbartonshire

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£1.2 billion in 2011. But, in an increasingly competitive environment, it is important not to be complacent. As Chair of the Edinburgh Tourism Strategy Implementation Group I work closely with city-wide tourism bodies, and my colleagues in the Council, to consult and contribute to their tourism strategies. There is continued investment in projects that will add positively to the visitor experience, including the improved transport links.

“We work internationally right across Edinburgh’s sectors and interests, identifying mutual opportunities and pooling resources where possible.” IE> How does the city exploit its international connections? SB> We work internationally right across Edinburgh’s sectors and interests, identifying mutual opportunities and pooling resources where possible. For example we work closely with the universities and college sector. They are global players and extremely well connected. We engage with their international student and research communities and their overseas offices and contacts to engage with new business markets. The Festivals and organisations such as our UNESCO World City of Literature team are also very internationally focused and a great asset in profiling Edinburgh and enhancing connections. Many individuals play ambassadorial roles in representing Edinburgh abroad. More than 50 countries have Consular representation in Edinburgh.

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Council’s Strategic Director responsible for Education, Housing, Social Work and Cultural Services. Her interests have led her to serve on a number of national and international external boards and initiatives. In 2010 and again in 2011, Sue received the Prince’s Business Ambassador Award from HRH the Prince of Wales. In 2010, the Scottish Leadership Awards recognised her as the Scottish Public Sector Leader of the Year.

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Scotland’s modern food and drink industry combines classic Scots culinary products with sophisticated food manufacturing techniques to deliver the highest quality products. Researchers in Edinburgh and elsewhere in Scotland are working to enhance the taste, texture, shelf-life and safety of the world’s food and drink.

ith annual exports of more than £5 billion, Scotland’s food and drink industry is a force to be reckoned with. Iconic Scottish products such as haggis, shortbread, oatcakes, salmon and (of course) Scotch whisky are enjoyed around the world. But despite the traditional image of the industry, the sector is home to some of Scotland’s most innovative businesses. One Edinburgh-based company that has made its mark on the global food market is Nandi Proteins, which uses natural protein technology to improve the taste and shelf-life of their clients’ products. Nandi Proteins’ proprietary technologies cater to the increasing demand for “clean label”* products, enabling manufacturers to reduce the additives they need to use. Since being spun-out from HeriotWatt University in 2001, Nandi Proteins has established a global customer base that includes a number of leading food manufacturers. In December of last year, the company signed an agreement with the global food ingredients supplier Tate & Lyle. “Our agreement with Tate & Lyle is a powerful validation of our approach to developing partnerships with major food industry players,” said Mike Brennand, the executive chairman of Nandi Proteins. “Nandi is working with several large international businesses and we have products that are close to market. These include several new recipes which help to

reduce fat and assist food manufacturers in providing clean labels for their products.” It’s not just technology firms such as Nandi Proteins that have gained a name for innovation. Some of Edinburgh’s best established food manufacturers are using food science in-house to bring new products to market. Take Macsween of Edinburgh, a family-run business that has been producing haggis and black pudding in the Edinburgh area since 1953. The company now produces 1,000 tonnes of haggis every year, over half of which is exported out of Scotland. In 2012, Macsween of Edinburgh won the Morrisons Award for Outstanding Small Business at the annual IGD Food Industry Awards, with the judges praising the company’s commitment to innovation. “We are continuously innovating with new products,” said joint managing director Jo Macsween. “Winning such a prestigious award is a great boost to morale. We will continue to strive for excellence in new product development.” Another innovative Edinburgh-based food manufacturer is Nairn’s Oatcakes, which earlier this year introduced the UK’s first gluten-free instant porridge. Founded in 1888, Nairn’s Oatcakes opened a dedicated bakery in 2009 to develop products for coeliacs (people unable to properly digest gluten, a substance found in wheat and other grains).

A Taste of Tomorrow: Food Innovations with Bite 10 INVEST EDINBURGH | April to june 2013 |

* Clean label products are foods and drinks with no artificial or highly-processed ingredients.

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“Our projects include several new recipes which help to reduce fat and assist food manufacturers in providing clean labels for their products.”

The porridge, which has been endorsed by the Coeliac Society, is now stocked by all major UK retailers. Describing the launch of the new product as a “natural step into the growing gluten free market”, marketing director Martyn Gray explained that the porridge would help coeliacs who find it challenging to get enough nutrition on a gluten-free diet. By launching specialist new products, firms such as Nairn’s Oatcakes and Genius Foods (see page 5) have been able to capture a sizeable share of the burgeoning free-from market.

Academic expertise With Edinburgh’s food manufacturers continuing to launch high-quality new products onto the market, the city’s universities have established themselves as leading suppliers of knowledge to the global food and drink industry. A number of the world’s leading food manufacturers have entered into research collaborations with Edinburgh’s universities. In recent years, the University of Edinburgh has worked with major food processors such as Vitacress,

Europe’s largest producer of watercress, and DSM Nutritional Products, a leading supplier of vitamins, carotenoids and other ingredients. The University’s Soft Matter Physics research group is currently investigating particle dispersion during the chocolate manufacturing process with support from the confectionery giant Mars. It’s collaborations of this kind that demonstrate the calibre and complexity of the science underpinning modern, high quality food manufacturing. A recognised authority on nutrition, Queen Margaret University, Edinburgh has expertise in testing and analysing the nutritional properties of food and drink. The University supports firms with the development of new products and the reformulation of existing products, with its clients including the cereal giant Kellogg’s and the baby food manufacturer Numico. The University recently won an “Innovation of the Year” award for its work on heating foods using microwaves (page 6). Heriot-Watt University is well-known for the work of its International Centre for Brewing & Distilling (see box). The University is also currently working to identify bacteria associated with food poisoning in order to reduce contamination during food manufacturing, as well as investigating the stability of dairy products while in storage.

A reliable supply chain The revelations earlier this year that some beef products supplied in Europe contained horsemeat have seen a flight to quality by consumers, with a YouGov poll carried out in February showing increased trust in Scotch beef. “There is clear evidence that people are looking for provenance and the Scotch brand which is associated with traceability and quality,” confirmed Richard Lochhead MSP, Scotland’s Cabinet Secretary for Rural Affairs and the Environment. “I urge consumers to seek out the Scotch label.” Although no Scottish food manufacturing firms were implicated in the sale of horsemeat, the Scottish Government has taken action to secure and safeguard the quality of Scotland’s meat products, including ordering inspections of every meat processing facility and cold store in the country. The Scottish Government is also working

12 INVEST EDINBURGH | April to june 2013 |

“The Scotch brand is associated with traceability and quality.”

with Quality Meat Scotland to extend the Scotch brand and quality assurance scheme to the wider Scottish food manufacturing sector. “We must do all we can to promote and protect our world renowned Scottish brands,” said Mr Lochhead. The quality of Scotland’s food supply chain will be enhanced even further by a £24 million investment in new livestock and poultry research facilities (page 16). The new facilities will work to improve the health of animals entering the food chain, as well as tackling transferable infections. “This new funding will enable us to undertake research that will lead to gains in the sector at a time when food production practices must be refined to accommodate the expanding world population,” said Professor David Hume, director of The Roslin Institute at the University of Edinburgh.

The future An industry gathering taking place in Edinburgh in June will examine the role of science in making the national food and drink industry globally competitive.

The workshop will bring together representatives from across the food and drink supply chain, including some of the world’s largest food manufacturers. With its healthy appetite for innovation, Scotland’s food and drink industry is set to continue supplying the finest quality food to customers around the world.

Opportunities for your organisation in Edinburgh The City of Edinburgh’s Council’s Investor Support team can provide support and advice for businesses considering an investment in Edinburgh. If you are interested in exploring the opportunities for your organisation in Edinburgh, please contact the team using the details below.

Investor Support t: +44 (0)131 529 6600 e: invest@edinburgh-inspiringcapital.com www.edinburgh-inspiringcapital.com

Innovation brewing for beverages Scotland exported over £4.3 billion of whisky, beer and other beverages last year – an all-time high. In a taste-driven global market with some of the most discerning consumers in the world, a focus on quality is essential. Edinburgh is home to the Scotch Whisky Research Institute (SWRI), a centre of scientific excellence founded in 1974 by the Scottish distilling industry to help maintain the popularity of Scotch whisky and other Scottish beverages. The SWRI carries out research benefiting the industry as a whole into the processing, maturation and bottling of distilled spirits, as well as identifying the best raw materials. The work of the SWRI is complemented by the International Centre for Brewing & Distilling (ICBD), part of Heriot-Watt University. The ICBD carries out research into the biochemistry and microbiology of brewing and distilling, with its clients including Heineken, Suntory and Allied Distillers.

www.investedinburgh.com

Edinburgh-based craft brewer Innis & Gunn, a former recipient of a Queen’s Awards for Enterprise, is no stranger to innovation. Its flagship Oak Aged Beer was discovered by the firm’s founder in 2002 while experimenting with a new alefinished whisky. The firm recently enrolled its entire workforce on a training course run by the Beer Academy. “Success in the highly competitive world beer market is all about differentiating your brands from the competition,” explained chief executive Dougal Sharp.“Our beers are just that little bit different. Now our team is even better equipped to explain why.”

www.swri.co.uk www.icbd.hw.ac.uk www.innisandgunn.com

| April to june 2013 | INVEST EDINBURGH 13


<insights

Round table: Iconic Scottish products such as haggis, shortbread, oatcakes, salmon and Scotch whisky are enjoyed around the world, and the sector is home to some of Scotland’s most innovative businesses. We ask some Edinburgh innovators how Edinburgh is contributing to the development of high-quality food and drink. Lucinda BruceGardyne, founder, Genius Foods Edinburgh is an exciting place to do business, and that is at the heart of why the city contributes to the development of high quality food. Since starting Genius from my Edinburgh home in 2009, the company has grown tremendously. We are looking to turnover nearly £50 million in 2013. Genius has recently acquired two new bakeries. This means we can accelerate our research and development programme and continue improving our existing product range, as well as progressing new product development, bringing new, delicious gluten free foods to our consumers. There are a number of excellent, innovative food companies in Scotland, and Edinburgh’s international transport links and globally admired cultural assets means that it attracts all-important investment, which enables businesses like Genius to grow, innovate, and develop even better high quality food that people can enjoy in Edinburgh, the rest of the UK, and around the world.

“There are a number of excellent, innovative food companies in Scotland.”

14 INVEST EDINBURGH | April to june 2013 |

Nick Langan, Edinburgh Science Triangle In June, the UK BiosciencesKTN (Knowledge Transfer Network) will stage a meeting in Edinburgh to define the roadmap of the pre-competitive enabling sciences to create sustainable, global advantage for the UK food and drink manufacturing industry. Edinburgh is renowned for the work being done at various research centres, including The Roslin Institute in food security and the wider Edinburgh Science Triangle, which is one of Europe’s leading technology locations for world-influencing research, scientific convergence and industry collaboration.

“Edinburgh is renowned for the work being done at various research centres, including The Roslin Institute in food security.” Other centres of research excellence include the International Centre for Brewing and Distilling, at Heriot-Watt University, and Queen Margaret University, Edinburgh, which works closely with many Scottish SMEs to help fully realise their growth potential in the marketplace.

Tony Stone, MD, Stoats Being based in Edinburgh has definitely been a great advantage for us since setting up in 2005. The city’s fantastic markets both on Castle Terrace on a Saturday and Stockbridge on a Sunday allowed us to take “porridge to the people” from day one. Edinburgh’s markets reduced our barriers to entry into the food world and allowed us to test out new ideas and products on a small budget before committing to investment for product launches. Receiving instant feedback from our customers at the markets also allows us to continuously improve and adapt our products and recipes. In fact, many of our top-selling Porridge Oat Bar flavours have come from customer suggestions at the market! As a food brand we’re very lucky Edinburgh has such a fantastic and diverse range of independent retailers, delis and cafés showcasing the best of Scotland’s larder. Local retailers like Earthy Foods, Cranachan & Crowdie on the Royal Mile and Victor Hugo on the Meadows offer excellent high-quality Scottish produce and a unique shopping experience. They’ve always been very supportive of small food start-ups like Stoats and encourage quality new products and flavours, giving locals a wonderful offering of local, innovative food products. When we exhibit at trade shows in London and all over the world, potential customers are always very pleased to hear we are from Scotland’s capital. Edinburgh’s brilliant

reputation only adds to the authenticity and credibility of the Stoats brand so it’s a place we’re very proud to be from. Dr Simon Gage, Director, Edinburgh International Science Festival I think we can certainly say that Edinburgh is making people think about the quality and provenance of their food. Here at the Edinburgh International Science Festival, we celebrated 25 years of introducing audiences of all ages to innovative and entertaining science in 2013 and over the Festival’s two weeks we’ve been looking to the future – and in particular to the future of our food. We have examined all aspects of our relationship with food from what we eat to how we eat it, asking our audiences questions such as would you eat synthetic meat? Or would you choose to get your protein from a diet of crickets and scorpions? We challenged their senses and tickled their tastebuds by asking them to eat green mushrooms and purple pesto to explore exactly how we use our other senses – sight, smell, touch and even hearing – to taste our food.

“ We have examined all aspects of our relationship with food from what we eat to how we eat it.” In the light of the recent food scares, we looked at the future security of our food, and how on earth we are going to feed a growing worldwide population. We discussed vertical farming, and the sustainable use of water as well as the growing problem of obesity. By asking these questions, and inviting the many thousands of visitors to the Science Festival to consider exactly what they are eating – and why – we believe we will not only improve the quality of our diets, but also reduce the impact of our eating habits on the planet on which we live.

www.investedinburgh.com

David Miskin, Director of F2i F2i is a small research company dedicated to supporting the food industry with the mission statement, “we test, so you can enjoy the best”. We conduct taste panels for a variety of companies and maintain the only standing trained panel for fresh and smoked salmon in Scotland. For us, the cosmopolitan population of Edinburgh provides panellists who are representative of Scotland and the UK. In addition, F2i collaborates with Queen Margaret University, Edinburgh on a range of activities, in particular the Interface programme that supports SMEs to bring products to market, and with other institutions on specific marine product projects. The city is a great base. From here F2i run focus groups to further assess both current and potential products and our technical services include confirming cooking instructions, shelf life determination, textural analysis, new product development support and facility use. Miriam Smith Business Development Executive, Queen Margaret University, Edinburgh People may not know it but QMU punches above its weight when it comes to providing expert academic, scientific and business development support to Scotland’s small and medium sized food and drink businesses. Our partnership with Advanced Microwave Technologies (AMT), a pioneering microwave technology SME, has the potential to revolutionise food processing on a global basis (page 6). This partnership is an excellent example of some of the revolutionary work that’s being

carried out within Scotland’s university sector. QMU has a range of experts – nutritionists, scientists, food technologists and microbiologists – who are supporting SMEs within the food and drink sector to innovate and grow. Importantly, universities can access funding support for business innovation. Our challenge is ensuring businesses know we’re here to help.

“We help our clients save carbon – our Eco Audits showed Vegware’s UK customers saved 466 tonnes of carbon in 2012.” Lucy Frankel Communications Manager, Vegware Vegware is an Edinburgh firm at the cutting edge of eco food packaging. Our compostable coffee cups, cutlery and containers improve sustainability – not only in Edinburgh eateries, but worldwide through Vegware US, Vegware South Africa, Vegware Europe and now Vegware Australia. We help our clients save carbon – our Eco Audits showed Vegware’s UK customers saved 466 tonnes of carbon in 2012. And our compostable packaging is helping Scottish businesses go zero waste, as all Vegware can be recycled together with food waste. We are the only completely compostable firm operating globally, and do far more than just supply packaging. Our Food Waste Network (www.foodwastenetwork.org.uk) is mapping all UK food waste recycling services by postcode, matchmaking any UK business with its best local services. Our award-winning packaging is putting Edinburgh on the map and we’re the Edinburgh Chamber of Commerce’s Green Company of the Year 2012, adding to our 20+ other awards since 2009.

| April to june 2013 | INVEST EDINBURGH 15


<Makingithappen

<AdDedExtras Pristine: Edinburgh’s Duddingston Loch.

Life sciences round-up A look at recent major developments in Edinburgh’s life sciences sector. Stem cells Edinburgh’s universities have made two breakthroughs in manufacturing and manipulating stem cells. Existing techniques for growing stem cells in the laboratory are both expensive and susceptible to contamination. A team at the University of Edinburgh has developed an alternative method that utilises a water-based gel on which stem cells can be grown. Meanwhile, Heriot-Watt University and Roslin Cellab have successfully used a 3D printer fitted with a micro-valve to arrange human embryonic stem cells into structures. This novel technique could potentially be used to create tissue samples for use in drug testing and, in the longer term, artificial organs for transplant. Animal health A series of developments that will help improve animal health are underway at the University of Edinburgh. The Roslin Institute at the University has been awarded £10 million from the Scottish Government towards its development of a new research campus focusing on livestock health. The University’s veterinary school has completed a refurbishment of its Dick Vet Farm Animal Practice, which provides both routine and emergency care for farm animals. The new facilities were

16 INVEST EDINBURGH | April to june 2013 |

inaugurated by the University’s chancellor, the Princess Royal, in January. The University is also partnering with independent animal health research centre The Pirbright Institute to develop a £14 million National Avian Research Facility, which will develop new vaccines for diseases affecting poultry.

“We are particularly excited to be partnering with three of Scotland’s world class universities.” New funding The wealth of medical innovations in Scotland has led to the formation of a specialist new £50 million venture capital fund by Rock Spring Ventures. The fund will invest between £2 million and £5 million in early-stage companies with novel approaches to unmet needs in the study and treatment of major diseases and medical technologies which improve healthcare delivery. Initial investors include the European Investment Fund; the Scottish Investment Bank; Strathclyde Pension Fund; and the Universities of Edinburgh, Glasgow and Aberdeen. Rock Spring Ventures’ managing partners have managed three US-based venture funds during the last 15 years. “We are particularly excited to be partnering with a unique investor group that

Developments at Easter Bush will help improve the health of farm animals. includes three of Scotland’s world-class universities to provide the capital needed to realise the full potential of their spin-out companies,” said Sinclair Dunlop of Rock Spring Ventures. Epilepsy research The University of Edinburgh has established a new multidisciplinary epilepsy research centre. The Muir Maxwell Epilepsy Centre will conduct research into the diagnosis and treatment of the disorder. Edinburgh BioQuarter The city’s reputation for ground-breaking life science research continues to attract new companies. At Nine, the laboratory and office space development at the Edinburgh BioQuarter, a further three companies have leased space in the past few months, with the building now more than half occupied within a year of opening. The new arrivals are R Biomedical, a supplier of reagents and other resources for stem cell research; Science Squared, a developer of web-tools for communicating scientific information; and Marks & Clerk, a provider of intellectual property services.

www.edinburghsciencetriangle.com

CNN lead with Scotland Naming Scotland its top travel destination for 2013, American newscaster CNN cited the “dramatic countryside”, “haunting glens” and “pristine lochs”, as well as calendar sporting events such as The Open Championship in September. That’s one reason why the professional services firm PWC is forecasting that Edinburgh’s hotel market will perform strongly this year. Average hotel occupancy is projected to rise to 77%, with revenue per available room (RevPAR) of £62. Growth is expected to continue throughout 2014, with major events taking place in Scotland such as the Commonwealth Games and Ryder Cup fuelling demand and driving increases in Edinburgh’s bed stock. One recent addition to the city’s offering is apart-hotel The Chester Residence, which offers “spacious, private, high-end living in a homefrom-home environment”. “Traditionally, Edinburgh’s occupancy rates are only second to London and, at nearly 80%, amongst the world’s highest,” explains Rory MacAleece, head of group operations at Rothesay Residence Ltd. “At The Chester Residence we benefit from strong demand from both leisure and business visitors.”

www.investedinburgh.com

Other hotel chains who have recently expanded into Edinburgh include Motel One and Tune Hotels (page 7). Edinburgh’s first Hilton Doubletree is set to open in the city centre this summer following the signing of a franchise agreement with the 139-bedroom Point Hotel. Robin Worsnop, chair of the Edinburgh Tourism Action Group, welcomes the increasing diversity of accommodation on offer. “Continuing investment in the attractions, conference facilities, festivals and transport infrastructure drive the success of the city.” He adds: “A diverse accommodation supply helps sustain Edinburgh’s position as one of Europe’s most successful visitor destinations.”

www.etag.org.uk www.visitscotland.com www.eventscotland.com

LateRooms.com awards A number of Edinburgh’s hotels have been recognised in the “Simply the Guest” awards, which are based on positive reviews left by guests staying at the 70,000 properties listed on the hotel reservations website LateRooms.com. Edinburgh dominated the luxury hotel category, with the Oakhill Apartments ranking top in the UK and the Apex Waterloo Place Hotel ranking fifth. The White Lady was named the second most family friendly hotel in the UK, while the Edinburgh City Hotel ranked fourth in the romantic hotels category. Edinburgh also made an impact in the boutique hotels category, with the Hotel Missoni, Dakota Forth Bridge and The Place all scoring in the top 10.

| April to june 2013 | INVEST EDINBURGH 17


<THESTATISTICS

ANNUAL STATISTICAL OVERVIEW Manufacturing (7,300) Primary industries (3,300)

Construction (9,000)

85+

Female

75–84

10

Age (years)

65–74

19

25

45–54

26

31

35–44

Transport and storage (10,200)

Male

15

16

55–64

25–34

7

3

33

35

35

49

50

20–24

22

16–19

24 12

Population

495,360

2011

General Register Office for Scotland

Households

221,954

2011

General Register Office for Scotland

Other service and household activities (15,500)

Working age population

355,767

2011

General Register Office for Scotland

Average annual wage of workers

£24,700

2011

Office for National Statistics

Average annual disposable income

£24,600

2012

Office for National Statistics

Annual output per worker

£57,600

2011

Office for National Statistics

Average annual office rent

£290 per m

2

2012

Ryden

£217,000

2012

Registers of Scotland

9.2 million

2012

Civil Aviation Authority

Public administration, education, health (93,200)

Hospitality (26,800)

12

50 40 30 20 10 0 10 20 30 40 50

Financial services (34,600)

Population (‘000s)

Wholesale and retail (36,400)

Business services (53,400)

Source: Office for National Statistics

Source: General Register Office for Scotland

Working age population of Edinburgh by highest qualification (2011)

Businesses in Edinburgh by employee size band (2011) 50–99 (170)

100–249 (115)

No qualifications (28,300) Other qualifications (15,800)

20–49 (490)

250+ (105)

10–19 (1,085)

Standard Grade (43,400)

5–9 (2,060) Degree or above (136,900)

Source: Office for National Statistics

Foreign languages spoken fluently by residents of Edinburgh (2012)

1

0 Language Source: The City of Edinburgh Council

18 INVEST EDINBURGH | April to june 2013 |

Managers, directors and senior officials (9%)

Annual airport passengers Annual rail passengers

23.7 million

2011

Office of Rail Regulation

Annual tourist visits

3.7 million

2011

VisitScotland

Annual tourist expenditure

£1.2 billion

2011

VisitScotland

Edinburgh’s top companies by pre-tax profits (2011)*

Pre-tax profits (£million)

Company

Sector

Scottish Widows Group Limited

Insurance and pensions

£684.0

Diageo Scotland Limited

Distilling

£627.0

Standard Life PLC

Insurance and pensions

£595.0

Heineken UK Limited

Brewing

£350.9

Tesco Personal Finance PLC

Banking

£159.6

Lloyds TSB Scotland PLC

Banking

£134.0

Walter Scott & Partners Limited

Fund management

£94.1

Wood Mackenzie Limited

Consultancy

£66.1

Marine Harvest (Scotland) Limited

Seafood

£57.2

AEGON UK PLC

Insurance and pensions

£49.9

John Menzies PLC

Logistics

£48.5

Concept Systems Holdings Limited

Software development

£48.1

First State Investment Management (UK) Limited

Fund management

£45.9

Scottish Water Business Stream Limited

Water and sewage

£32.8

Edinburgh Partners Limited

Fund management

£25.9

Process, plant and machine operatives (4%)

Artemis Asset Management Limited

Fund management

£24.4

Edinburgh Airport Limited

Airport operation

£22.7

Sales and customer service (8%)

Hunter Boot Ltd

Footwear

£22.1

Petroleum Experts Limited

Software development

£18.2

Forth Ports Limited

Port operation

£15.6

Macfarlan Smith Limited

Pharmaceuticals

£14.8

BlackRock International Limited

Fund management

£14.4

The Glenmorangie Company Limited

Distilling

£10.8

The Scottish Salmon Company Limited

Seafood

£10.8

Lothian Buses PLC

Bus operation

£9.8

Fr e

nc h 2. Pu 6 nj ab %) i- U Ge rm rd i( a 2. n It a 5% (1 lia .8 ) % n ) (1 Sp . 2 an % ) is h Pa (1 .0 nj % ab ) i( M 0. an 6% da ) ri Ca nt n (0 o .4 % Ar n es ) e ab ( 0. ic 3% (0 .2 % ) )

2

Polish (4.8%)

Percentage (%)

3

jobs in edinburgh by occupation (2011) Elementary (9%)

5

4

0–4 (10,875)

Higher National Certificate/ Diploma (37,900)

Source: Office for National Statistics

Number Date Source

Information and communication (12,400)

36

Higher/ Advanced Higher (76,200)

Indicator

Average residential property selling price

38

0–15

KEY DATA

Jobs in Edinburgh by sector (2011)

Population of Edinburgh by age band (2011)

Caring, leisure and other services (8%)

Skilled trades (7%) Administrative/ secretarial (11%) Source: Office for National Statistics

Professional (24%)

Associate professional and technical (20%)

* Excludes trusts

| April to june 2013 | INVEST EDINBURGH 19


Holyrood, Edinburgh. Part of the ‘Britain from the Air’ exhibition (page 4). © Guthrie Aerial Photography. All rights reserved. Material contained in this publication may not be reproduced, in whole or in part, without prior permission of the City of Edinburgh Council (OR OTHER COPYRIGHT OWNERS). Whilst every effort is made to ensure that the information given herein is accurate, no legal responsibility is accepted for any errors, omissions or misleading statements.


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