Partnership Working
Opportunities for Business
A partnership from its outset, between Perth & Kinross Council and the UK government through the Tay Cities Region Deal, Perth Museum will be managed long term by Culture Perth and Kinross.
With the opening of Perth Museum in March 2024, Culture Perth and Kinross has launched a range of sponsorship packages for both local and national brands. Sponsorship will further extend the reach and impact of the venue by assisting in:
Once Perth Museum is open, Culture Perth and Kinross will build upon their engagement with the national and international travel trade market offering a dynamic programme of unique experiences for group and individual travellers. In doing so, the Museum is marking Perth and Kinross as an outstanding tourist destination and contributing to the ongoing creation of itineraries by Scotland’s Tay Country, a collaborative venture between the local authorities of Perth & Kinross, Dundee, Angus and Fife together with VisitScotland. Councillor Grant Laing, Leader of Perth & Kinross Council, said “The Perth Museum project has always been a collaboration, with key partners working together to ensure that the ambitious vision for the city, and the economic potential, is fully realised. “A landmark attraction, the significant increase in visitors from across the UK and internationally offers real opportunity for retail, hospitality, and other tourism businesses, both in the city centre and further afield. Importantly, it presents a compelling reason for new business and inward investment.” 10
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Developing the region as a vibrant tourist attraction, generating over £25m return of investment into the area over 10 years. Unlocking the impact of local heritage – improving wellbeing and addressing inequalities for everyone who visits. Preserving over 500,000 objects held by Perth Museum. Enabling Culture PK to develop a schools and learning programme. Creating jobs and career development opportunities.
Benefits of sponsoring include: Opportunities to Promote Your Brand • • •
Embedding your brand within high-footfall spaces relevant to your customers. Crediting you in our direct and digital marketing campaigns, including outdoor signage. Support-in-kind for themed events and activities relevant to your target audiences.
Media Profiling • • •
Inclusion in social media campaigns and the online platform. Credit throughout social media and local press. Quotes from your business where relevant in the media.
Corporate Hospitality and Employee Benefits • • •
Opportunities for corporate venue hire. Complimentary tickets to blockbuster exhibitions and events. Exclusive group behind-the-scenes tours and talks.
Contact Robin Patel, Fundraising Officer, to learn more: rmpatel@culturepk.org.uk / 01738 444949 / perthmuseum.co.uk
