Art / HOFA'S NFT

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FEDERICO CHIESA

NFT ! HOFA GALLERY // KREATION

Grammy-nominated rapper, Tyga, and renowned French mixed media artist, Leo Caillard, both launch partnerships with KREATION – the pioneering NFT marketplace and offshoot of leading international art gallery, HOFA.

This latest collaboration for the new NFT marketplace follows the sell-out success of its premiere launch, in partnership with Solanium.io, this past January. The initial offering featured a rare collectible NFT designed by Juventus and Azzurri football star Federico Chiesa.

“Kreation is firmly positioning itself as the leading NFT marketplace for the future,” says Jake Elias, the platform’s co-founder and creative director.

THE DROP: A RAREFIED COLLECTION

Although widely known as the West-Coast rapper with a social reach of over 50 million around the world, Tyga is a creative that does not like being confined to a single outlet, enjoying the freedom to explore different forms and types of art.

LéO CAILLARD TYGA

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Tyga’s latest NFT drop is in collaboration with Kreation and Magic Eden, the leading NFT marketplace and launchpad on the Solana blockchain with over 500,000 unique users every day. The partnership will create three products, including a collection of 10,000 uniquely generated artworks, each with their own unique properties and rarities; an edition of 75; and a unique digital artwork to be launched on the HOFA.io platform, HOFA’s NFT auction house.

Contemporary artist, Leo Caillard is an established proponent of NFTs and revered creator of digital and physical sculptures that offer commentary on the digital age. He employs anachronisms to play with the concept of time, blending time periods to get the viewer to reflect on the present in relation to the past. His works encourage a rethinking of how viewers perceive the interaction between our present, past and future.

The Stone Heads Art Collection is Caillard’s latest NFT endeavour, consisting of 8,888 unique NFTs on the Ethereum blockchain. The works are a bridge between classic and contemporary, featuring iconic characters from mythology presented through a contemporary lens. Each stone head in the collection is one of a kind with some being rarer than others, unlocking physical artworks and experiences. Demand for Caillard’s digital sculptures has been on the rise with one of his recent works selling on the SuperRare crypto art marketplace for 8.8 ETH. If KREATION’s debut NFT offering is any indication, the Tyga and Leo Caillard collections, respectively, will meet resounding success.

"NULL" - NFT by DeepLightLabs

SHAPING THE NFT ECOSYSTEM

KREATION is the by-product of leading international art gallery, HOFA. Over the last several years HOFA has proven itself to be an illustrious visionary in the art world and, as it approaches its 10th anniversary, it shows no signs of conceding its definitive role in the sphere.

The gallery’s new NFT platform is a transformative and innovative initiative on a mission to bring NFTs to the fore of the cultural zeitgeist, partnering with acclaimed artists, musicians, entertainers and professional athletes. It follows HOFA.io, HOFA’s NFT auction house, created to elevate digital art’s place in the contemporary art scene, collaborating with esteemed artists from around the world.

KREATION is further distinguishing itself from others on the market with its commitment to empowering and protecting creators and users. KREATION announced two partnerships to support this initiative. The first is a collaboration with ALL.ART, an NFT infrastructure that is improving ownership rights and standards to create a better experience for both creators and users. The second collaboration is with SOLSEA – the first NFT marketplace to allow creators to embed copyright licenses directly into NFTs. The platform also utilises the latest technology to ensure security and authenticity of all sales and settlements.

In addition to launching KREATION, HOFA recently established its own original cryptocurrency, ARTEM coin, facilitating liquidity and other incentives on the KREATION platform.

HOFA is paving the way for the future of the art scene, bridging the worlds of traditional, contemporary, and digital art. Following KREATION.io, ARTEM, and HOFA.io, one can’t help but wonder what will be next for the visionary gallery.

thehouseoffineart.com kreation.io