PSH RECtangle martie 2010 fara pachete

Page 1


RECtangle RECtangle project aims to empower 60 youth by promoting creativity as a tool that enables the growth of change agents through the use of communication environment. Creating a 3 day frame, from workshops to Coffee Talks, through which students can shape their own brand experience, stimulate their creativity and talk with key figures from the advertising market.

Communication events organized by AIESEC AIESEC University 2009 strives for more, offering its participants 3 days of workshops on 5 tracks : Human Resources, Finance, Sales and Negotiation, Communication and CSR. Main goals of AIESEC University are to offer professional developement for AIESEC members and students, non-formal education contribution, company student contact and also different perspectives on the current reality in Romania.


Learning environment

5 speeches During the first day, together we try to discover stories of leaders and key figures in advertising. Insights. Stories. Experiences Leaders that have participated at our events in the last two years:

Ms. Oana Pelea

Mr. Patrick Gelin CEO BRD

Ms. Andreea Marin Banica

Ms. Paul Nuber CEO NestlĂŠ

3 workshops Most of us need a trigger to access our creativity and inspiration to find new ways of expressing ourselves. The frame created is special designed to enable creativity development, making the story behind partners’ brands known. Within this learning environment the students will build upon a real campaign with the aid of specialists, practicing in teams the key learning points identified in the workshop.

2 coffee talks sessions Standing face to face within an informal environment with key figures from advertising, discovering if this is what they want to do in life. 50 students 10 teams and 10 facilitators Company representatives

Key figures form advertising


Networking gala The event will consist of a opened networking event cocktail reuniting yought, artists, officials and journalists, facilitating new business opportunities for our partners. Our aim is to wrise awareness upon brands development and impact in society. 250 guests including students

Company representatives

AIESECers and Alumni

Key figures

Exchange Believing in innovation and different perspectives we aim to bring international know-how and the opportunity for our partners to increase their competitiveness and fuel their innovation.

Why should YOU be a part of RECtangle ? Position your company as a supporter of students innovation and internationalism. Position your brand as trustable and innovative. Position your company as leader on its market. Present your image, ideas and vision directly to young people through your company’s representatives Branded teams and learning materials Brand exposure through interactive and targeted methods


5


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.