Iperdesign Capabilities Presentation

iperdesign

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sense-appeal branding

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Who We Are Iperdesign is a creative studio that brings together the unique perspectives of experienced advertising, multimedia, product and interior design professionals. In this way, we are able to offer a more innovative approach to the development of your companyâ&#x20AC;&#x2122;s complete image, message and products within the framework of sensorial branding. Under this philosophy, we approach every project with the goal to reach your audience through as many of the five senses as possible in order to communicate your total brand experience and make an impact that lasts.

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What We Do brand identity

brand communication

brand interaction

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How We Do It

Sensorial Branding Because we believe engaging your audience on multiple levels is one of the most important aspects of effective branding, we approach each project with a goal to bring in as many of the five senses as possible. Sometimes that means concentrating on the visual appeal of logos and print advertising campaigns. But often, it means helping you consider the impact of the paper you choose for your brochure, the interactive capabilities built into your Web site, the packaging that sells your product, or even the inspiration you add to your own office space or company-sponsored events.

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Our 3D Process

3D Process: Definition - Design - Delivery While Sensorial Branding is the philosophy that inspires us, the 3D Process is the implementation strategy that creates success. We strive to work with our clients according to three distinct phases - Definition, Design and Delivery. Definition: We work in close collaboration with you to gain an in-depth understanding of your projectâ&#x20AC;&#x2122;s characteristics and objectives in order to formulate the best creative strategy. Design: Next, we translate the creative strategy into clearly communicated concepts for your review. Delivery: Once final approvals are given, we prepare your optimized design and follow it through all phases of production. We encourage our clients to provide input during every phase of the process, and believe your contribution is important to the success of any project.

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Our Studio

2 offices 10 years in business 15 professionals

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Eligio Sgaramella President, CEO Co-founder of Iperdesign, Eligio Sgaramella is responsible for creative strategies, graphic design and advertising services. Eligio began freelancing in 1995, gaining valuable experience in packaging, graphics and advertising design along the way. In 1997 he graduated from the Istituto Europeo di Design in Rome, and found employment until 1999 with the Dorland Agency. There he developed projects for clients such as Nissan, Globalstar, Elsacom, Citycom and others. Eligio also served as the art director of Italia Magazine, a periodical based in New York featuring Italian fashion and design and as art director at a Philadelphia marketing firm, working on such accounts as Ramada, Budget, Avis and Alfred Angelo.

experience

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Anthony Groves Creative Director, Partner Anthony Groves is a 1996 graduate of the Columbus College of Art & Design in Ohio, where he earned a degree in Illustration and Advertising. Since then, he has specialized in combining the two into high quality computer illustration and graphics for marketing, advertising and corporate identity projects in virtually all media. A part of the graphic design industry since 1997, Anthony has worked at a marketing firm in Philadelphia, and before that, in the art department of major travel company. His clients before Iperdesign included Stork, Cendant Corporation, ABFS and Lippincott Williams and Wilkins. Anthony also brings a variety of freelance experience to the table including non-profits, entertainment companies and sports-related clothing design.

experience

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Nicola di Cosmo Creative Director, Multimedia

Co-founder of Iperdesign, Nicola Di Cosmo is our director of marketing strategy, research and multimedia services. From 1997 to 1999, Nicola collaborated with ID&A studio in Rome designing products for their clients Bormioli Rocco and Colle Cristal design, before graduating from the ISIA in Rome in 1999. It was during a move to New York that Nicola worked as a multimedia designer for Material ConneXion, Inc. Today, he is back in Rome representing Iperdesign’s services there.

experience

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Your team at iperdesign Felipe Goycoolea

Eligio Sgaramella

Dana Dinerman

President, CEO

Sr. Copywriter, Editor

Director, Video Editing

Anthony Groves

Charlie Pflaumer

Daniel Di Pietro

Creative Director, Partner

Graphic Designer

Multimedia Designer

Nicola di Cosmo

Andrea Cavallari

Federico Berrichelli

Creative Director, Multimedia

Sr. Developer

Anna Schirato

Giorgio de Angelis

Architect, Interior Designer

Motion Graphic Designer

Richard Dinerman

Alessandro Lupo

Account Executive

Multimedia Designer

Laura Nunzi

Marco Ferretti

Graphic Designer

Designer, 3D Modeling

Sound Designer

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brand identity

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brand identity

Logos

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brand communication

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brand communication

Collateral

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brand communication

Publishing

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brand communication

Advertising

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brand interaction

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brand interaction

Multimedia

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brand interaction

Web, e-Commerce

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brand interaction

Packaging

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brand interaction

Environmental

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USA

ITALY

1001 White Horse Pike

Via Ombrone 14

Haddon Township, NJ 08107

00198 Roma

Tel. +1 215 253 5702

Tel. +39 06 902 88658

Fax +1 801 880 2168

Fax +39 06 622 98289

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