I P S W I C H A R T S F E S T I VA L C O R P O R AT E PA R T N E R S H I P O P P O R T U N I T I E S
C O R P O R AT E PA R T N E R S H I P O P P O R T U N I T I E S I P S W I C H A R T S F E S T I VA L
The Ipswich Arts Festival (Ip-art) has been the Town’s annual summer arts festival since 2003 and seen a developing and varied programme of events from visual arts, performing arts, literature, film and music. Encompassing venues across the town and complementing Ipswich’s economic expansion by invigorating its cultural growth, the Ipswich Arts Festival has provided an exciting programme of arts for the people of Ipswich and beyond to enjoy that is both appealing and accessible to all sections of the community. Ip-art aims to promote and encourage arts of the highest possible standard by bringing together a programme of events that offer equal opportunity for all sections of the public to experience and enjoy. In partnership with local business and media we have been able to deliver a rich and diverse events programme that we believe adds to both the town's cultural development and economic sustainability.
M I S S I O N S TAT E M E N T
“To provide a value for money, varied programme of arts to the people of Ipswich and beyond that is both appealing and accessible to all sections of the community.”
“It's really good to see events being organised for the public in the centre of town. Christchurch Park is a great venue and the council should be thanked for using it promote local groups and business's as well as putting on the larger shows. Thanks, and I look forward to more entertainment in the future.� Lewis Rose
IPSWICH ARTS F E S T I VA L
The Ip-art festival is organised by Ipswich Borough Council with the support of the Festival Management Group and numerous arts organisations, commercial and media partners. Councillor Andrew Cann, Ipswich Borough Council’s Arts, Culture & Leisure portfolio-holder, said: “The Council, in partnership with regional businesses, works hard to offer an exciting programme of events throughout the year. Ip-art is an important part of our town’s cultural development and provides ideal partnership opportunities.”
Ip-art has been distinguished regionally as the Best Festival and Event winning the East of England Tourism Awards for Excellence in 2009.
“Just wanted to thank you for such a great time and all down to you guys. Was super impressed how everything was organised. Hope you enjoyed the set. Thanks.� Millionaires by Morning
F E S T I VA L OBJECTIVES
S TA N D A R D S To continually promote and improve the standard of the Ip-art Festival C O M M U N I C AT I O N A N D C O - O R D I N AT I O N To enhance the co-ordination between the arts in Ipswich, arts organizations and the development of Ipswich as a Cultural Town DIVERSITY To promote social inclusion, racial equality and celebrating diversity throughout the festival E D U C AT I O N & L E A R N I N G To enable access to education and life-long learning PA R T N E R S H I P S To enable businesses to link with the arts through creative partnerships I N WA R D I N V E S T M E N T To encourage Inward investment in to the arts in Ipswich A WA R E N E S S Increase the awareness & interest to the public through high profile and well publicised events. Recognise Ipswich's profile on a regional/national basis
“We just wanted to let you know how much we enjoyed last night's concert. It was such a lovely atmosphere and a truly magical evening for all. Many thanks to all concerned for making such a wonderful evening's entertainment possible.� Angela Chappell
CURRENT SUPPORTERS
The Ip-art festival will once again draw on partnerships, existing and new, to enhance and expand the programme while retaining its accessibility for all to enjoy and play a part in. F E S T I VA L P R I N C I PA L S P O N S O R National Express F E S T I VA L S P O N S O R S Archant CSV Media Doorstep Play Project East of England Co-operative Society John Grose Pretty's Solicitors Suffolk College Suffolk Passenger Transport University Campus Suffolk M E D I A PA R T N E R S Angle BBC Radio Suffolk East Anglian Daily Times Grapevine Heart FM ICR FM Ipswich Evening Star Suffolk Magazine Town FM
A R T I S T I C PA R T N E R S Artsroute DanceEast Eastern Angles Ipswich and Suffolk Indian Association Ipswich Arts Association New Wolsey Theatre Nia Project SUPPORTERS Arlingtons Collease Truck and Trailer Rentals Ipswich Central Isaacs Kerseys Midas Novotel Safer Summer Stage Security Suffolk Chamber of Commerce Scrutton Bland
T H E I P S W I C H A R T S F E S T I VA L is the largest self-financing festival in the country and is made possible through our working relationships with public and private sector, cultural partners and artists
MEDIA PLAN
N AT I O N A L P R E S S Priority Targets: National events listing and Arts Editors including Guardian, Independent and Sunday Times REGIONAL PRESS Media Partnerships with East Anglain Daily Times and Evening Star, Suffolk Magazine, Grapevine and across the board coverage from regional titles. REGIONAL RADIO Media Partnerships with BBC Radio Suffolk, Town FM, Heart FM and ICR FM including airtime, interviews and competitions. O U T D O O R C A M PA I G N Roadside and Town Centre banners Railside Posters London to Norwich Targeted distribution of Literature across Suffolk and Essex Direct Mail Campaign to target audiences Poster campaigns across all arts and leisure venues in and around Ipswich ONLINE www.ip-art.com average of 1,000 UU per day during the 2010 campaign. Developments to eTicketing and social media for 2011 will contribute to significant growth online for 2011. eMarketing, utilising large targeting mailing list for regular and informative festival news.
2 0 1 1 E V E N TS TO I N C L U D E : Event Est. attendance Theatre on the Lawn ....................500 Global Rhythm ..........................5,000 Music Day ..............................40,000 Big Friday Concert ....................7,000 Classical Concert........................7,000 Ipswich Mela ..........................12,000
B R A N D PA R T N E R OPPORTUNITIES
The Ipswich Arts Festival offers tailor made corporate partnerships that provide your business with excellent promotional and hospitality opportunities helping to fulfill a range of marketing and/or public relations aims. Positive brand value in association with nationally recognised event Quality corporate hospitality event opportunities Exclusive Event Entitlement Experiential Marketing Opportunities Positive brand value in association with nationally recognised event Customer interaction and demographic marketplace Logo on all pre-promotional materials, festival literature Tickets Allocation Branding on-ground at events
“National Express has enjoyed a long-lasting relationship with Ip-art and has been proud to support such an enjoyable festival. We not only see the business value of such support but that of the region and the community� N AT I O N A L E X P R E S S
If you think your business shares our brand values, then get in contact with us for further information about how we can work together. Tel: 01473 432217
Email: partnerships@ip-art.com
www.ip-art.com
W W W. I P - A R T. C O M TWITTER fo l l o w u s o n Tw i t t e r @ i p _ a r t FACEBOOK facebook.com/IpswichArtsFestival
Organised by Ipswich Borough Council in partnership with the Ip-art Festival Management Group